Graphic Designer II

📍 Job Overview

Job Title: Graphic Designer II

Company: Service Experts

Location: Richardson, Texas, United States

Job Type: FULL_TIME

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-04-20T00:00:00

Experience Level: Mid-Level (2-5 years implied)

Remote Status: On-site

🚀 Role Summary

• Develops and produces high-quality visual assets that consistently adhere to brand standards and support marketing channel objectives across digital and print mediums.

• Collaborates closely with the Senior Graphic Designer and Corporate Marketing channel owners to execute creative concepts, ensuring brand messaging and design consistency across all platforms.

• Manages assigned design projects from brief to completion using project management tools like Monday.com, tracking revisions, and maintaining quality control.

• Organizes and maintains digital assets with strict adherence to file naming conventions and folder structures on platforms like SharePoint, facilitating efficient retrieval and reuse.

📝 Enhancement Note: This role is positioned as a Graphic Designer II, implying a level of experience beyond entry-level, likely 2-5 years, with a focus on executing established brand guidelines rather than defining them. The role is heavily integrated with marketing and sales enablement functions, requiring a strong understanding of how design supports Go-To-Market (GTM) strategies.

📈 Primary Responsibilities

• Execute design concepts and maintain brand standards across various marketing channels, including email campaigns, social media campaigns, sales materials, and internal communications.

• Create a range of digital and print assets, such as social graphics, email headers, digital display ads, postcard designs, and sales handouts/flyers.

• Design and version campaign assets to accommodate variations in services, promotional offers, and regional or local nuances, ensuring localized relevance while maintaining brand integrity.

• Resize and adapt approved creative assets for diverse channels, ensuring brand consistency and aesthetic quality across all applications without compromising design principles.

• Partner with Corporate Marketing channel owners to review project briefs, gather requirements, and incorporate feedback during weekly creative review meetings.

• Manage project timelines and revisions within Monday.com, ensuring efficient workflow management and timely delivery of creative assets.

• Implement and maintain strict file organization, naming conventions, and clean handoff folders on SharePoint for easy asset retrieval and reuse by cross-functional teams.

• Prepare and package final files for print production or for use by various internal teams, ensuring proper specifications and formats.

• Proactively research and contribute fresh ideas and insights on design trends to enhance the overall creative quality and innovation within the department.

📝 Enhancement Note: Responsibilities are geared towards supporting broader marketing and sales initiatives, emphasizing execution and brand adherence. The mention of "versioning campaign assets based on variations to services, promotional offers, regional and local nuances" highlights a need for design adaptability in a multi-faceted GTM environment.

🎓 Skills & Qualifications

Education: Bachelor's Degree in Graphic Design, Fine Arts, Marketing, or a related field.

Experience: 1-2 years of professional design experience, including internships, with a proven track record of executing design projects.

Required Skills:

• Proficiency in Adobe Creative Suite: Illustrator, Photoshop, and InDesign.

• Demonstrated ability to maintain and apply strict brand standards consistently across all design outputs.

• Strong attention to detail and a keen eye for visual aesthetics and design principles.

• Excellent organizational skills with the ability to manage multiple projects simultaneously and meet strict deadlines.

• Effective communication and collaboration skills for working with senior designers, marketing teams, and other stakeholders.

Preferred Skills:

• Video and audio editing skills.

• Experience with project management tools, specifically Monday.com.

• Familiarity with digital asset management (DAM) systems and SharePoint for file organization.

• Understanding of print production processes and file preparation.

• Ability to interpret marketing briefs and translate them into compelling visual assets.

📝 Enhancement Note: The requirement for a portfolio demonstrating "foundational design skills" and 1-2 years of experience (including internships) suggests this role is suitable for emerging designers looking to build their careers in a structured corporate marketing environment. The "video & audio editing skills a plus" indicates potential for expanded creative responsibilities.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a range of design projects, with a focus on digital assets (social media graphics, email headers, digital ads) and print collateral (flyers, handouts).

• Demonstration of ability to execute design concepts based on provided briefs and brand guidelines, with clear examples of adherence to brand standards.

• Evidence of versioning and adapting designs for different platforms, offers, or regional needs, highlighting adaptability.

Process Documentation:

• Examples of how projects were managed from brief to final delivery, potentially referencing workflow stages and feedback incorporation.

• Demonstration of understanding and application of file organization and naming conventions, crucial for efficient asset management on platforms like SharePoint.

• Showcase of work that has undergone a creative review process, illustrating the ability to receive and implement feedback effectively.

📝 Enhancement Note: While not explicitly stated, a portfolio is a core requirement. For this role, emphasis should be placed on showcasing the ability to execute within established brand guidelines, manage multiple project versions, and organize files efficiently, reflecting the described responsibilities.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Graphic Designer II role in Richardson, Texas, with 1-2 years of experience, the estimated annual salary range is typically between $50,000 and $70,000. This estimate considers the cost of living in the Dallas-Fort Worth metroplex and the specific requirements of proficiency in Adobe Creative Suite and brand adherence.

Benefits:

• Comprehensive health, dental, and vision insurance plans.

• Retirement savings plan (e.g., 401(k)) with potential company match.

• Paid time off (PTO), including vacation, sick leave, and holidays.

• Opportunities for professional development and training in design software and marketing trends.

• Potential for employee assistance programs and other wellness initiatives.

Working Hours: Standard full-time hours are typically 40 hours per week, likely Monday through Friday, within standard business operating hours. Flexibility may be offered based on project deadlines and team needs, but the role is predominantly on-site.

📝 Enhancement Note: Salary is estimated based on the "Graphic Designer II" title, the 1-2 years of experience requirement, and the Richardson, TX location. Benefits are inferred based on standard offerings for full-time employees in a company of Service Experts' presumed size and industry.

🎯 Team & Company Context

🏢 Company Culture

Industry: Service Experts operates in the HVAC (Heating, Ventilation, and Air Conditioning) and plumbing services industry, serving residential and commercial customers. This industry context implies a need for clear, trustworthy, and accessible visual communication.

Company Size: Service Experts is a large organization, indicated by the presence of a "Field Support Headquarters (HQ)" and a structured Workday job posting system, suggesting a significant employee base and established operational processes.

Founded: Service Experts was founded in 1999, giving it over two decades of experience in the home services market. This history suggests a stable company with a developed brand identity and established customer base.

Team Structure:

• The Graphic Designer II reports to the Sr. Graphic Designer, indicating a hierarchical structure within the creative team.

• The role collaborates daily with the Sr. Graphic Designer and partners with Corporate Marketing channel owners, suggesting a cross-functional team environment where design is integrated into broader marketing strategies.

Methodology:

• Design execution is guided by established brand standards and marketing channel objectives, emphasizing consistency and strategic alignment.

• Project management is formalized through tools like Monday.com, ensuring structured workflows, revision tracking, and quality control.

• Data-driven decision-making is implied through collaboration with marketing channel owners who likely use performance metrics to inform creative direction.

Company Website: https://www.serviceexperts.com/

📝 Enhancement Note: The company's focus on home services (HVAC, plumbing) means the design work will likely support customer acquisition, service promotion, and brand trust-building. The "Field Support Headquarters (HQ)" location suggests this role is critical for centralizing and standardizing creative output across potentially dispersed operational units.

📈 Career & Growth Analysis

Operations Career Level: This role is at the early-to-mid stage of a design career path within a corporate marketing function. It offers hands-on experience in executing a wide range of marketing collateral and learning to navigate corporate brand guidelines and project management systems.

Reporting Structure: The Graphic Designer II reports directly to the Sr. Graphic Designer, providing a clear line of mentorship and supervision for skill development and project oversight. Collaboration with various marketing channel owners indicates exposure to different functional areas within the marketing department.

Operations Impact: The Graphic Designer II directly impacts the effectiveness of marketing campaigns and sales enablement materials by creating visually appealing and on-brand assets. High-quality design can influence customer perception, engagement rates, lead generation, and ultimately, revenue by supporting sales efforts and brand recognition.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific design software (Adobe Creative Suite) and gain experience with video/audio editing.

• Brand Management: Develop a strong understanding of corporate branding and how to apply it consistently across diverse marketing channels.

• Project Management: Enhance project management skills through daily use of Monday.com, learning to manage timelines, revisions, and stakeholder feedback.

• Cross-functional Exposure: Gain insights into various marketing functions (email, social media, sales enablement) by collaborating with channel owners.

• Career Progression: Potential to advance to a Senior Graphic Designer role, or explore related areas like Marketing Specialist or Brand Manager, depending on performance and interest.

📝 Enhancement Note: The role is framed as an "emerging designer eager to grow," suggesting a focus on development. Growth opportunities will likely stem from mastering core design tasks, understanding marketing objectives, and demonstrating reliability and skill in a corporate setting.

🌐 Work Environment

Office Type: The role is based at the "Field Support Headquarters (HQ)" in Richardson, Texas, implying a traditional office environment designed for collaborative work. It is an on-site position.

Office Location(s): Richardson, Texas, is a suburb of Dallas, part of the larger Dallas-Fort Worth metroplex, offering access to amenities and a significant business hub.

Workspace Context:

• The environment is described as "fast-paced" and "collaborative," suggesting an active team setting where designers work closely with colleagues and marketing stakeholders.

• Access to essential design tools and technology, including the Adobe Creative Suite and project management software (Monday.com), will be provided.

• Opportunities for interaction with the Sr. Graphic Designer and various marketing channel owners will be frequent, fostering knowledge sharing and teamwork.

Work Schedule: The standard work schedule is full-time, likely Monday through Friday, aligning with typical business hours. While the role is on-site, the fast-paced nature may require occasional flexibility to meet project deadlines.

📝 Enhancement Note: The "Field Support Headquarters (HQ)" implies that this role is central to the company's operational and marketing support functions, suggesting a professional office setting with established procedures and resources.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess qualifications and design capabilities.

• Skills Assessment/Portfolio Review: Potential for a hands-on design exercise or a detailed walkthrough of your portfolio with the Sr. Graphic Designer and/or hiring manager. Emphasis will be on understanding your design process, problem-solving approach, and ability to adhere to brand guidelines.

• Behavioral/Cultural Fit Interview: Discussion with team members and hiring managers to evaluate collaboration style, communication skills, and alignment with Service Experts' company values.

• Final Interview: May involve a discussion with a department head or senior leader to confirm fit and discuss the role's strategic importance.

Portfolio Review Tips:

• Curate Strategically: Showcase 3-5 of your strongest projects that best align with the responsibilities outlined in the job description, particularly digital assets, social media graphics, and sales collateral.

• Highlight Brand Adherence: For each relevant project, clearly articulate how you applied brand guidelines and maintained consistency.

• Detail Your Process: Briefly explain your design process for key projects, including client brief interpretation, concept development, revisions, and final asset delivery.

• Showcase Versatility: Include examples demonstrating your ability to adapt designs for different platforms, offers, or regional needs.

• Organized Presentation: Ensure your portfolio is easily navigable, whether digital or physical. For digital portfolios, use clear headings and concise descriptions.

Challenge Preparation:

• Be prepared for a potential design challenge that might involve creating a social media graphic, email header, or a small piece of sales collateral based on a given brief and brand guidelines.

• Practice articulating your design choices and how they support marketing objectives and brand consistency.

• Familiarize yourself with Service Experts' current branding and marketing efforts by reviewing their website and social media presence.

📝 Enhancement Note: The requirement for a portfolio and the mention of collaborating with "channel owners" and using "Monday.com" suggest interviews will probe practical application of design skills within a structured marketing workflow.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency required in Illustrator (vector graphics, logos, illustrations), Photoshop (image editing, digital asset creation), and InDesign (layout, print collateral, multi-page documents).

• Project Management Software: Experience or familiarity with Monday.com for task management, workflow tracking, and revision management.

Analytics & Reporting:

CRM & Automation:

Other Tools:

• SharePoint: For file organization, storage, and collaboration.

• Video & Audio Editing Software: Proficiency is a plus, indicating potential use of tools like Adobe Premiere Pro or After Effects.

📝 Enhancement Note: The core technical requirement is mastery of the Adobe Creative Suite. Familiarity with Monday.com and SharePoint is also explicitly mentioned as part of the workflow and file management process.

👥 Team Culture & Values

Operations Values:

• Collaboration: Emphasis on working closely with the Sr. Graphic Designer and marketing channel owners to achieve shared goals.

• Brand Integrity: A strong commitment to maintaining and upholding Service Experts' brand standards across all visual communications.

• Efficiency: Utilizing project management tools and organized file systems to ensure timely and effective delivery of creative assets.

• Continuous Improvement: Encouragement to stay current on design trends and contribute fresh ideas to elevate the department's creative output.

• Customer Focus: The design work ultimately supports customer engagement and brand perception in the home services industry.

Collaboration Style:

• Team-Oriented: Designers are expected to work in tandem with senior designers and cross-functionally with marketing teams.

• Feedback-Driven: Regular creative review meetings and an iterative process of incorporating feedback are integral to the workflow.

• Proactive Communication: Engaging with channel owners to understand project briefs and provide updates is crucial.

• Organized Handoffs: Maintaining clear file structures and naming conventions facilitates seamless collaboration with print production and other teams.

📝 Enhancement Note: The culture appears to value structured processes, strong collaboration, and a dedication to brand consistency, essential for a large service-based company aiming for a unified customer experience.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Creative Innovation: The primary challenge will be executing designs that strictly adhere to established brand guidelines while also contributing fresh, engaging ideas.

• Managing Multiple Project Demands: Juggling various projects for different marketing channels and stakeholders under tight deadlines requires excellent time management and prioritization skills.

• Incorporating Feedback Effectively: Learning to interpret and integrate feedback from multiple sources (Sr. Designer, marketing owners) constructively.

• Adapting to Different Asset Needs: Designing for a wide array of formats and channels (social, email, print, digital ads) requires versatility and adaptability.

Learning & Development Opportunities:

• Advanced Design Techniques: Opportunity to refine skills in Photoshop, Illustrator, and InDesign through daily practice and mentorship from the Sr. Graphic Designer.

• Marketing Strategy Acumen: Gaining a deeper understanding of how design supports specific marketing objectives and campaign strategies.

• Project Management Proficiency: Developing robust project management skills through hands-on experience with Monday.com.

• Industry Trend Awareness: Staying updated on emerging design trends and technologies relevant to the home services industry.

• Potential for Video/Audio Skills: If interested, pursuing opportunities to develop skills in video and audio editing as noted in the "plus" qualifications.

📝 Enhancement Note: The role offers a solid foundation for a designer looking to build experience in a corporate marketing environment. The challenges are typical for an early-to-mid-career designer, with clear opportunities for skill development and career progression.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance strict brand guidelines with a creative brief. How did you approach it?" (Focus on demonstrating adherence while being creative.)

• "How do you manage multiple design projects with competing deadlines? Walk us through your process." (Highlight time management, prioritization, and use of tools like Monday.com.)

• "Tell me about a project where you received significant feedback. How did you incorporate it, and what was the outcome?" (Showcase your ability to take constructive criticism and iterate.)

Company & Culture Questions:

• "What do you know about Service Experts and the HVAC/plumbing industry? How do you see design playing a role here?" (Research their website, services, and target audience.)

• "Describe your ideal team environment and how you collaborate with colleagues." (Align your response with their emphasis on collaboration and feedback.)

Portfolio Presentation Strategy:

• Storytelling: For each portfolio piece, briefly explain the objective, your role, the challenges, your design process, and the final outcome.

• Focus on Relevance: Highlight projects that demonstrate your ability to create digital assets, social graphics, email headers, and sales collateral, as per the job description.

• Demonstrate Brand Adherence: Point out specific examples of how you applied brand guidelines and ensured consistency.

• Quantify Impact (if possible): If any of your past designs had measurable results (e.g., increased engagement, click-through rates), be ready to share them.

• Be Prepared for Technical Questions: Expect questions about your proficiency in Adobe Creative Suite and your understanding of file preparation for print and digital.

📝 Enhancement Note: Interview preparation should focus on demonstrating practical design application, strong organizational skills, and a collaborative, brand-conscious mindset, aligning with the corporate marketing environment.

📌 Application Steps

To apply for this Graphic Designer II position:

• Submit your application through the provided Workday link: https://serviceexperts.wd108.myworkdayjobs.com/SE/job/Richardson-Texas/Graphic-Designer-II_R100546

• Tailor Your Resume: Highlight your 1-2 years of design experience, emphasizing proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign), and any experience with project management tools like Monday.com or file management platforms like SharePoint. Clearly state your bachelor's degree.

• Curate Your Portfolio: Select 3-5 strong design projects that showcase your ability to create digital and print marketing assets, emphasizing adherence to brand standards and adaptability. Ensure it's easily accessible (e.g., online link).

• Prepare for Design Exercises: Anticipate a potential design challenge and be ready to articulate your creative process and rationale clearly.

• Research Service Experts: Familiarize yourself with their services, target audience, and current marketing efforts to tailor your responses and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.