Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: True Spec Golf

Location: Scottsdale, AZ

Job Type: Full-Time

Category: Marketing Operations & Creative Services

Date Posted: June 04, 2026

Experience Level: 2-5 years

Remote Status: On-Site

🚀 Role Summary

• Spearhead the design and execution of all email marketing campaigns and automated flows, ensuring brand consistency and optimal engagement.

• Develop a diverse range of print and digital marketing assets, including brochures, social media graphics, display ads, and infographics, to support GTM strategies.

• Manage multiple design projects concurrently, adhering to strict deadlines and quality assurance protocols to deliver error-free creative output.

• Collaborate closely with the Director of Marketing Operations and cross-functional teams to brainstorm innovative creative concepts and enhance existing marketing collateral.

• Act as a key contributor to the marketing team's creative vision, providing actionable suggestions for improving campaign effectiveness and visual appeal.

📝 Enhancement Note: While the title is "Graphic Designer," the reporting structure to "Director of Marketing Operations" and the emphasis on email marketing, landing pages, and digital assets strongly indicate a role deeply integrated with marketing operations and Go-To-Market (GTM) functions. This role requires not just creative flair but also an understanding of marketing automation platforms and campaign performance.

📈 Primary Responsibilities

• Design and produce visually compelling email marketing campaigns, newsletters, and automated nurture sequences within Klaviyo and/or Salesforce Marketing Cloud, ensuring responsiveness and brand alignment.

• Create a variety of digital assets for online channels, including social media graphics, website banners, landing page elements, display advertisements, and infographics, optimized for various platforms.

• Develop print collateral such as brochures, direct mail pieces, print advertisements, and event materials, maintaining high standards for typography, composition, and color theory.

• Conduct thorough quality assurance (QA) checks on all design outputs to guarantee accuracy, adherence to brand guidelines, and error-free final products before deployment.

• Contribute to the strategic development of marketing creative by proposing new design concepts, visual styles, and innovative approaches to enhance campaign performance and user engagement.

• Maintain clear and consistent communication with the Marketing team regarding project status, feedback, potential concerns, and creative recommendations, fostering a collaborative workflow.

• Assist in the creation of engaging PowerPoint presentations, incorporating design and animation to effectively communicate marketing strategies and results.

• Manage and organize design assets, ensuring efficient retrieval and version control for all marketing materials.

📝 Enhancement Note: The responsibilities clearly position this role within the marketing operations ecosystem, focusing on the execution of marketing campaigns through design. The emphasis on email marketing platforms and QA underscores the operational aspect of ensuring marketing initiatives are executed flawlessly from a creative standpoint.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field is preferred but not strictly required if equivalent practical experience and a strong portfolio are demonstrated. Experience:

• A minimum of 2 years of professional experience in graphic design, with a proven track record in both online and offline design applications.

• Demonstrated experience designing for digital channels, including email marketing, landing pages, social media, and display advertising.

• Experience with print design, including brochures, direct mail, and print advertisements, showcasing an understanding of print production processes. Required Skills:

• Proficiency in Adobe Creative Suite, specifically:

  • Adobe InDesign for layout and print design.
  • Adobe Illustrator for vector graphics and illustrations.
  • Adobe Photoshop for image editing and digital asset creation.

• Strong understanding of fundamental design principles, including typography, composition, color theory, use of space, and hierarchy of information, applicable to both print and digital media.

• Experience in creating engaging email marketing visuals and understanding best practices for email design and responsiveness.

• Ability to integrate design and animation skills to create effective PowerPoint presentations.

• Excellent communication and collaboration skills, with the ability to articulate design decisions and receive constructive feedback.

• A strong portfolio showcasing a diverse range of creative, design, and software application skills, with examples of both online and offline projects. Preferred Skills:

• Experience with email marketing platforms such as Klaviyo or Salesforce Marketing Cloud.

• Familiarity with landing page design and optimization principles.

• Basic understanding of UX/UI principles as they relate to digital design.

• Experience working within a fast-paced marketing department or agency environment.

📝 Enhancement Note: The requirement for experience with specific marketing automation platforms like Klaviyo or Salesforce Marketing Cloud is a significant differentiator, indicating that this role requires more than just aesthetic design skills; it demands an operational understanding of how designs function within these marketing technology stacks.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated digital portfolio showcasing a minimum of 2 years of design experience, with a strong emphasis on marketing collateral.

• Specific examples of email marketing campaign designs, demonstrating ability to create visually appealing and effective email templates.

• Case studies or examples of print design projects, highlighting understanding of layout, typography, and print production considerations.

• Inclusion of digital assets for social media, display ads, and infographics, illustrating versatility across various online platforms.

• Evidence of proficiency in Adobe InDesign, Illustrator, and Photoshop through project examples. Process Documentation:

• The portfolio should ideally demonstrate an understanding of design workflows, from concept development and client brief interpretation to final asset delivery and QA.

• Examples of how design solutions addressed specific marketing objectives or solved a particular communication challenge.

• Visual evidence of an organized approach to asset management and version control, if applicable to past projects.

📝 Enhancement Note: Given the role's direct connection to marketing operations and the reporting structure, the portfolio review will likely assess not just creative output but also the candidate's ability to execute within specific marketing technology constraints and deliver assets that align with campaign goals.

💵 Compensation & Benefits

Salary Range:

• Based on the provided New York pay range of $50,000 - $60,000 USD and considering Scottsdale, AZ's cost of living, a competitive salary range for this Graphic Designer position is estimated to be $48,000 - $58,000 USD annually.

• This estimate accounts for the required 2+ years of experience, the specific skill set in demand (including marketing platform familiarity), and the on-site work arrangement. Benefits:

• Medical insurance

• Dental insurance

• Vision insurance

• Optional 401k plan

• 2 weeks of Paid Time Off (PTO)

• Paid national holidays

• Fun perks including free custom-fit golf equipment through the seeding program Working Hours:

• Full-Time, Non-Exempt position.

• Standard working hours are expected to be approximately 40 hours per week.

• While the role is on-site, True Spec Golf may offer some flexibility depending on project needs and team collaboration, but core hours will be dedicated to on-site tasks.

📝 Enhancement Note: The salary estimate is based on the provided New York range and adjusted for the Scottsdale, AZ location. A detailed analysis of Scottsdale's cost of living and typical graphic design salaries for mid-level roles in the sports/golf industry would further refine this estimate. The benefits package is comprehensive and aligns with industry standards.

🎯 Team & Company Context

🏢 Company Culture

Industry: Sports & Recreation (Golf Equipment & Services)

Company Size: While the exact number of employees isn't specified, True Spec Golf operates over 40 locations worldwide. This suggests a company that has scaled significantly, likely employing a substantial number of individuals across various departments, including marketing, sales, operations, and club fitting specialists. The marketing team, while potentially smaller, will be collaborative and fast-paced.

Founded: 2014. This indicates a relatively young company that has achieved rapid growth and established itself as a leader in its niche, suggesting an innovative and dynamic work environment.

Team Structure:

• The Graphic Designer reports directly to the Director of Marketing Operations, placing them within a function that bridges creative execution with operational efficiency.

• The marketing team likely comprises specialists in areas such as digital marketing, content creation, email marketing, and potentially social media management, all collaborating to support the company's Go-To-Market (GTM) strategies.

• Cross-functional collaboration is expected with sales teams, club fitting specialists, and potentially product development to ensure marketing assets accurately reflect product offerings and brand messaging. Methodology:

• The role's emphasis on email marketing and collaboration with Marketing Operations suggests a data-informed approach to creative development, where designs are intended to drive specific marketing outcomes.

• Workflow planning and optimization will be crucial, given the need to manage multiple projects under tight deadlines.

• Automation and efficiency practices are implied through the use of marketing platforms and the need for error-free output.

Company Website: https://www.truespecgolf.com/

📝 Enhancement Note: The company's rapid growth and leadership position in the custom club fitting industry suggest a performance-oriented culture where results and continuous improvement are valued. The integration with Marketing Operations implies a focus on measurable outcomes for all creative endeavors.

📈 Career & Growth Analysis

Operations Career Level: This Graphic Designer role is positioned as a mid-level contributor within the marketing operations framework. It requires a solid foundation of design skills and practical experience, with a focus on executing marketing strategies through visual content. The role involves significant responsibility for key marketing channels, particularly email.

Reporting Structure: The Graphic Designer reports directly to the Director of Marketing Operations. This structure indicates a direct line of influence on marketing campaign execution and provides opportunities to understand the operational aspects of marketing strategy.

Operations Impact: The Graphic Designer's work directly impacts the company's Go-To-Market (GTM) efforts by creating visually appealing and effective marketing materials that drive customer engagement, lead generation, and brand perception. High-quality design in email marketing, digital ads, and print collateral is crucial for attracting and retaining customers in the competitive golf industry.

Growth Opportunities:

• Specialization in Marketing Technology: Opportunity to deepen expertise in marketing automation platforms like Klaviyo and Salesforce Marketing Cloud, becoming a go-to resource for designing within these systems.

• Creative Leadership: Potential to grow into a Senior Graphic Designer or Creative Lead role, taking on more complex projects, mentoring junior designers, and contributing more significantly to creative strategy.

• Cross-Functional Skill Development: Exposure to other marketing functions, such as digital marketing strategy, content marketing, and campaign management, could lead to broader marketing expertise.

• Industry Expertise: Developing a deep understanding of the golf industry and its marketing nuances can open doors to specialized roles within sports marketing.

📝 Enhancement Note: The reporting structure to Marketing Operations is a key indicator for career growth. Candidates who excel here can leverage this experience to transition into roles with broader operational responsibilities or specialize further in marketing technology and campaign execution.

🌐 Work Environment

Office Type: The role is explicitly stated as "On-Site" in Scottsdale, AZ. This suggests a traditional office environment where in-person collaboration is prioritized.

Office Location(s): Scottsdale, AZ. This location is known for its vibrant business community, particularly within the sports and lifestyle sectors. Being on-site allows for direct interaction with colleagues and access to company resources.

Workspace Context:

• Collaborative Environment: Working closely with the Director of Marketing Operations and other marketing team members will foster a collaborative atmosphere where ideas are shared and feedback is readily exchanged.

• Tools and Technology: Access to the latest versions of Adobe Creative Suite and potentially marketing automation platforms will be provided. The environment likely supports efficient design workflows.

• Team Interaction: Regular team meetings, brainstorming sessions, and project discussions will be integral to the daily workflow, promoting a connected and engaged team dynamic.

Work Schedule: The position is Full-Time, Non-Exempt, with an expected 40 hours per week. While on-site, there may be some flexibility depending on project demands, but core working hours will be dedicated to fulfilling on-site responsibilities.

📝 Enhancement Note: The "On-Site" requirement is crucial for candidates who thrive in a collaborative, in-person setting and prefer direct interaction with their team and manager. This environment is conducive to rapid feedback loops and immediate problem-solving.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess experience, skills, and alignment with the role's requirements.

• Portfolio Presentation & Technical Interview: You will likely be asked to present your portfolio, walking through selected projects that demonstrate your design process, problem-solving skills, and proficiency with key software (Adobe Creative Suite). Expect questions about your design choices, how you handle feedback, and your experience with email marketing or marketing platforms.

• Behavioral & Cultural Fit Interview: Discussions focused on teamwork, collaboration, adaptability, and how you approach challenges, particularly in a fast-paced marketing environment. Questions may also touch on your understanding of brand consistency and marketing objectives.

• Final Interview: Potentially with the Director of Marketing Operations or a higher-level marketing leader to discuss overall fit and alignment with the company's vision.

Portfolio Review Tips:

• Curate Strategically: Select projects that best showcase your email marketing design skills, print collateral work, and digital asset creation. Tailor your selection to highlight experience with platforms like Klaviyo or Salesforce Marketing Cloud if possible.

• Tell a Story: For each project, explain the brief, your design process, the challenges you faced, your solutions, and the outcome or impact (even if estimated). Focus on how your design supported marketing goals.

• Highlight Technical Proficiency: Be ready to discuss your mastery of Adobe InDesign, Illustrator, and Photoshop, and how you leverage their features.

• Showcase Versatility: Include examples demonstrating your ability to adapt your design style to different brand needs and project types.

• Address QA and Process: If possible, include examples or discuss your approach to quality assurance and managing design workflows efficiently.

Challenge Preparation:

• Be prepared for a potential design challenge. This could involve creating a sample email graphic, social media post, or a concept for a print ad based on a brief provided during the interview process.

• Practice articulating your design rationale clearly and concisely. Focus on how your design choices support marketing objectives and brand guidelines.

• Familiarize yourself with True Spec Golf's current marketing materials and brand aesthetic to understand their visual language.

📝 Enhancement Note: The interview process will heavily scrutinize the portfolio, emphasizing not just creative output but also the candidate's understanding of marketing objectives and operational execution within marketing platforms. Demonstrating the ability to work efficiently and deliver error-free assets under pressure will be key.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite:

  • Adobe InDesign: Essential for layout design of brochures, print ads, and other print collateral. Proficiency in creating multi-page documents and managing print-ready files is expected.
  • Adobe Illustrator: Critical for creating vector graphics, logos, icons, and illustrations for both print and digital applications.
  • Adobe Photoshop: Necessary for image editing, retouching, creating digital assets for web and social media, and optimizing images for various platforms.

• Presentation Software:

  • Microsoft PowerPoint: Required for integrating design and animation to create engaging presentations, likely for internal marketing reviews or strategy discussions.

Analytics & Reporting:

• While not a primary design tool, an understanding of how design impacts analytics is beneficial. Familiarity with how visual elements in emails and digital ads influence open rates, click-through rates, and conversion rates is a plus. CRM & Automation:

• Klaviyo and/or Salesforce Marketing Cloud: Experience with these platforms is highly preferred. This involves understanding how to design within their templating systems, ensuring designs are compatible with their email builders and automation workflows. This is crucial for creating effective email marketing campaigns.

📝 Enhancement Note: Proficiency in the Adobe Creative Suite is a baseline requirement. The "preferred" status for Klaviyo and Salesforce Marketing Cloud suggests that candidates with this experience will have a significant advantage, as they can immediately contribute to the core email marketing functions without extensive training.

👥 Team Culture & Values

Operations Values:

• Accuracy and Precision: A strong emphasis on performing QA and ensuring all output is accurate and error-free, reflecting a commitment to operational excellence.

• Collaboration and Teamwork: Valuing the ability to work effectively with other members of the Marketing team, share ideas, and contribute to a collective goal.

• Creativity and Innovation: Encouraging the provision of ideas and suggestions for improving marketing creative and exploring new design approaches.

• Efficiency and Adaptability: The need to manage multiple projects simultaneously and work under tight deadlines highlights a culture that values efficiency and the ability to adapt to changing priorities.

• Growth Mindset: Being willing to explore and learn new things is encouraged, suggesting a culture of continuous learning and professional development.

Collaboration Style:

• Cross-Functional Integration: The role requires close collaboration with the Director of Marketing Operations and other marketing team members, indicating a need for strong communication and teamwork to achieve GTM objectives.

• Feedback Exchange: An open environment for communication regarding feedback, project status, and concerns suggests a culture where constructive dialogue is encouraged to improve creative output.

• Shared Vision: Working together to produce the highest quality assets implies a shared commitment to brand standards and marketing effectiveness.

📝 Enhancement Note: The team culture likely emphasizes a blend of creative excellence and operational discipline. Success in this role will depend on the ability to contribute creatively while also adhering to processes and delivering reliably within marketing operations frameworks.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creative Vision with Operational Constraints: Effectively translating creative ideas into designs that work seamlessly within marketing automation platforms (Klaviyo/Salesforce Marketing Cloud) and adhere to brand guidelines.

• Managing High-Volume, Tight Deadlines: Consistently producing high-quality creative assets across multiple projects simultaneously under pressure, requiring strong time management and prioritization skills.

• Adapting to Evolving Marketing Strategies: Staying abreast of current design trends and marketing best practices, and quickly adapting designs to support new campaign initiatives or platform updates.

• Ensuring Brand Consistency Across Channels: Maintaining a cohesive brand identity across diverse print and digital mediums, from emails to brochures.

Learning & Development Opportunities:

• Mastery of Marketing Technology: Deepening expertise in email marketing platforms like Klaviyo and Salesforce Marketing Cloud, becoming a specialist in designing for these environments.

• Advanced Design Techniques: Opportunities to refine skills in animation, interactive design elements, and potentially motion graphics for digital campaigns.

• Broader Marketing Acumen: Gaining a deeper understanding of marketing strategy, campaign planning, and performance metrics, which can lead to more strategic design contributions.

• Industry Specialization: Developing in-depth knowledge of the golf industry's marketing landscape, customer base, and competitive dynamics.

📝 Enhancement Note: The primary challenges revolve around the intersection of creative execution and operational demands. Growth opportunities lie in leveraging this role to become a specialist in marketing technology design and a strategic contributor to GTM efforts.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to design an email campaign for a specific marketing objective (e.g., lead generation, product launch). What was your process, and what were the results?" (Focus on process, platform familiarity, and impact).

• "How do you ensure brand consistency across various design assets, especially when working under tight deadlines?" (Highlight QA, process, and collaboration).

• "Walk us through your portfolio piece that best demonstrates your ability to create engaging digital assets for social media or display ads." (Prepare to discuss design choices, audience, and platform optimization).

• "How do you approach receiving and incorporating feedback on your designs, particularly from marketing operations or stakeholders?" (Emphasize collaboration and adaptability). Company & Culture Questions:

• "What interests you about True Spec Golf and the golf industry?" (Research the company, its mission, and its position in the market).

• "How do you envision your design contributing to our Go-To-Market strategies?" (Connect your skills to their business objectives).

• "Describe your ideal team environment for a marketing operations and creative role." (Align with the described collaborative, fast-paced culture). Portfolio Presentation Strategy:

• Structure Your Presentation: Begin with an overview of your experience and highlight key skills. Then, select 3-5 projects that best represent your capabilities for this specific role (email marketing, print, digital assets).

• Detail Your Process: For each project, explain the client's objective, your role, the challenges, your creative process (sketching, software used, iterations), and the final outcome.

• Quantify Impact (If Possible): If you have access to metrics (e.g., improved open rates, click-through rates for emails), present them. If not, discuss the intended impact and how your design supported it.

• Highlight Tool Proficiency: Be ready to discuss your experience with Adobe Creative Suite and any relevant marketing platforms (Klaviyo/Salesforce Marketing Cloud).

• Be Enthusiastic and Professional: Show your passion for design and your eagerness to contribute to True Spec Golf's success.

📝 Enhancement Note: Interview preparation should focus on showcasing both creative talent and operational understanding. Be ready to discuss how your designs serve marketing goals and how you manage projects efficiently within a marketing operations context.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided application link on Greenhouse.

• Portfolio Customization: Ensure your online portfolio is up-to-date and prominently features examples relevant to email marketing, digital advertising, social media graphics, and print collateral. Highlight any projects executed within or for marketing automation platforms like Klaviyo or Salesforce Marketing Cloud.

• Resume Optimization: Tailor your resume to emphasize your 2+ years of design experience, proficiency in Adobe Creative Suite, and any experience with marketing campaign execution. Use keywords from the job description such as "email marketing," "digital assets," "print design," and "marketing operations."

• Interview Preparation: Practice articulating your design process, problem-solving skills, and how your work contributes to marketing objectives. Prepare to present your portfolio and discuss your experience with specific design tools and platforms.

• Company Research: Thoroughly research True Spec Golf, its brand, its services (custom club fitting), and its current marketing efforts. Understand their position in the golf industry and identify how your design skills can enhance their GTM strategy.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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