Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Sally’s Apizza

Location: Remote (United States)

Job Type: Part-Time Contract

Category: Marketing & Design

Date Posted: August 10, 2026

Experience Level: 2-5 Years

Remote Status: Remote Solely

🚀 Role Summary

• Design visually compelling digital and print assets to enhance the Sally's Apizza brand across various marketing channels, with a strong emphasis on email marketing campaigns.

• Collaborate closely with the Marketing team to support seasonal promotions, new restaurant openings, and other strategic initiatives through creative visual solutions.

• Maintain brand consistency and integrity across all design outputs, adhering strictly to established brand guidelines and objectives.

• Manage multiple design projects simultaneously in a remote, part-time capacity, ensuring timely delivery and effective communication of progress.

• Create a wide range of marketing collateral, including social media graphics, website updates, digital advertisements, menus, signage, and event materials.

📝 Enhancement Note: This role is positioned as a part-time contract role, indicating a need for an independent, self-motivated designer who can manage their workload effectively without direct supervision. The emphasis on email marketing suggests a strategic need for driving customer engagement and sales through this channel, requiring a designer familiar with its best practices and platforms.

📈 Primary Responsibilities

• Design and execute engaging email marketing campaigns, ensuring they align with Sally's Apizza's brand voice, visual identity, and marketing objectives, leveraging platforms like Klaviyo, Mailchimp, or similar.

• Develop dynamic digital assets for social media platforms, website content management systems, and digital advertising initiatives to drive brand awareness and engagement.

• Create high-impact print collateral, including but not limited to menus, in-store signage, flyers, promotional handouts, and event-specific materials, ensuring print-readiness and brand consistency.

• Support the Marketing team by providing design solutions for seasonal promotions, new restaurant launches, strategic partnerships, and other special campaigns, translating marketing briefs into effective visuals.

• Ensure all creative assets meticulously adhere to established brand guidelines, maintaining a cohesive and recognizable visual identity for Sally's Apizza across all touchpoints.

• Manage the design revision process, incorporating stakeholder feedback constructively and efficiently to meet project deadlines and quality standards.

• Organize, maintain, and manage creative files, templates, and digital brand assets, ensuring easy accessibility and version control for the marketing team.

• Submit weekly timesheets accurately and communicate project status, challenges, and progress proactively to the Marketing team.

📝 Enhancement Note: The responsibilities highlight a need for versatility across digital and print design, with a specific focus on email marketing. The expectation to "organize and maintain creative files" suggests a need for good digital asset management practices, which is crucial for a growing brand.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong foundation in graphic design principles is essential, typically acquired through formal education, vocational training, or equivalent professional experience.

Experience: A minimum of 2 years of professional graphic design experience is required, with a proven track record of creating compelling marketing collateral. Experience within the restaurant, hospitality, retail, or consumer brand sectors is highly preferred.

Required Skills:

• Proven professional graphic design experience with a strong portfolio demonstrating a wide range of creative work.

• Demonstrated experience designing effective marketing emails and campaigns for platforms such as Klaviyo, Mailchimp, Constant Contact, or similar email service providers.

• Strong understanding and application of typography, layout, color theory, and brand identity principles.

• Proficiency in Adobe Creative Suite, specifically Illustrator, Photoshop, and InDesign, for creating and manipulating high-quality design assets.

• Ability to manage multiple design projects concurrently, prioritizing tasks effectively to meet deadlines in an independent, remote work setting.

• Excellent communication, organizational, and time management skills, crucial for remote collaboration and project delivery. Preferred Skills:

• Experience with Canva and Figma, offering flexibility and efficiency in design workflows.

• Familiarity with Microsoft Office Suite and Google Workspace for general business operations and collaboration.

• Prior experience working with brands in the restaurant, hospitality, retail, or broader consumer goods sectors.

📝 Enhancement Note: The emphasis on email marketing platforms like Klaviyo and Mailchimp is a key differentiator. Candidates who can demonstrate success in driving engagement or conversions through email design will be highly valued. The preference for candidates operating as independent contractors/LLCs suggests the company is looking for external talent that can operate with minimal HR overhead.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory, showcasing a diverse range of graphic design work with a specific focus on digital marketing assets and email campaign design.

• Include case studies or examples that illustrate your process for conceptualizing and executing designs for various marketing objectives, such as promotions or brand awareness campaigns.

• Demonstrate proficiency in applying brand guidelines consistently across different design formats and platforms.

• Showcase examples of print collateral design, such as menus or signage, to highlight versatility. Process Documentation:

• Candidates should be prepared to discuss their design process, from initial brief interpretation and concept development to final asset delivery and revision.

• Be ready to articulate how you manage project timelines, incorporate feedback, and ensure the quality and accuracy of your work.

• Illustrate your approach to maintaining brand consistency and adhering to established visual identity standards.

📝 Enhancement Note: The portfolio requirement is critical for this role. Applicants should curate their submissions to highlight their strongest work in email design, social media graphics, and any print collateral relevant to the food service industry. Demonstrating an understanding of how design contributes to business goals (e.g., driving traffic, increasing sales) will be advantageous.

💵 Compensation & Benefits

Salary Range: $22 - $26 per hour. This range is competitive for a part-time, remote graphic design contract role with an established brand in the US market, reflecting the specified experience level and the specialized skill set in email marketing design.

Benefits:

• Flexible Schedule: Approximately 10-15 hours per week, allowing for work-life balance and integration with other professional commitments.

• Remote Work: Fully remote position, providing the flexibility to work from any location within the United States.

• Contractual Engagement: Opportunity to work as an independent contractor or LLC, which may offer tax advantages for the individual.

• Brand Exposure: Opportunity to contribute visually to a legendary and rapidly growing pizza brand, enhancing your portfolio with well-known client work.

• Creative Freedom: While brand guidelines must be followed, there's scope for creative input and design innovation within marketing campaigns.

Working Hours: This is a part-time position, averaging 10-15 hours per week. The schedule is flexible, but occasional virtual meetings with the Marketing team during standard business hours may be required.

📝 Enhancement Note: The hourly rate aligns with industry standards for experienced freelance graphic designers in the US. The primary "benefits" are flexibility and remote work, common for contract roles. The company's preference for independent contractors/LLCs is a significant detail for applicants to consider regarding their employment structure.

🎯 Team & Company Context

🏢 Company Culture

Industry: Food & Beverage / Hospitality (specifically, Pizza Restaurants). Sally's Apizza is a renowned, rapidly growing brand rooted in the tradition of New Haven's coal-fired pizza. This industry context implies a fast-paced environment, a focus on quality, and a strong connection to customer experience.

Company Size: While not explicitly stated, the rapid growth across the Northeast and the need for a dedicated part-time graphic designer suggests a scaling organization that is moving beyond a small startup phase but may not yet have a large internal design department. This means the designer will likely work closely with a lean marketing team.

Founded: Sally's Apizza's origins trace back to New Haven, implying a deep-rooted history and a commitment to tradition, which is a key brand differentiator. This heritage likely influences their brand aesthetic and marketing approach.

Team Structure:

• The Graphic Designer will report to and collaborate closely with the Marketing team. This team is likely responsible for all aspects of marketing strategy and execution.

• The designer will be part of a remote team, necessitating strong communication and self-management skills.

• Cross-functional collaboration will likely involve direct interaction with marketing managers, potentially brand managers, and possibly operations leads for print collateral needs. Methodology:

• The marketing team likely employs data-driven strategies for digital campaigns, especially email marketing, requiring designers to create assets that are not only visually appealing but also performant.

• Workflow planning will involve clear briefs from the marketing team, iterative feedback loops, and adherence to project management tools for tracking progress and deadlines.

• Automation and efficiency practices will be important for managing a part-time remote role, including leveraging design tools effectively and maintaining organized file structures.

Company Website: https://www.sallysapizza.com

📝 Enhancement Note: The company's "legendary" status and "coal-fired tradition" suggest a brand that values authenticity and quality. The designer should aim to reflect these values in their work. The "rapidly growing across the Northeast" indicates potential for future projects and evolving design needs.

📈 Career & Growth Analysis

Operations Career Level: This role is an entry-to-mid-level specialized design position, focusing on executing design tasks for marketing initiatives. It's ideal for a graphic designer with 2-5 years of experience who wants to deepen their expertise in digital marketing design, particularly email marketing, within a dynamic brand context.

Reporting Structure: The Graphic Designer will report directly to a Marketing team lead or manager. This provides a clear reporting line and direct access to project briefs and feedback.

Operations Impact: The Graphic Designer's work directly impacts Sally's Apizza's brand perception, customer engagement, and promotional effectiveness. High-quality, on-brand visuals are crucial for driving sales, building brand loyalty, and supporting marketing campaign goals across digital and physical touchpoints.

Growth Opportunities:

• Skill Specialization: Deepen expertise in email marketing design, digital advertising creative, and brand consistency management for a growing consumer brand.

• Portfolio Expansion: Gain experience working on diverse campaigns for a well-established and expanding brand in the competitive food and beverage sector.

• Industry Insight: Develop a nuanced understanding of marketing strategies within the restaurant and hospitality industry.

• Contractual Relationship: Potential for extended contract work or increased hours based on performance and company needs, possibly leading to more significant design projects or opportunities.

📝 Enhancement Note: While this is a contract role, consistent high performance and demonstrated value could lead to ongoing work and more impactful projects. The growth is primarily within the scope of design skills and portfolio development rather than a direct hierarchical promotion within Sally's Apizza.

🌐 Work Environment

Office Type: This is a fully remote position, meaning there is no physical office requirement. The work is conducted from the designer's own workspace.

Office Location(s): The role is remote within the United States. While the company is based in Connecticut, the designer can be located anywhere in the US, provided they can meet occasional virtual meeting requirements during US business hours.

Workspace Context:

• The designer will operate independently, utilizing their own professional equipment and software setup.

• Collaboration will occur primarily through digital communication channels (email, video conferencing, project management tools).

• The environment requires strong self-discipline, effective time management, and the ability to maintain focus and productivity without direct in-person supervision.

• Access to reliable internet connectivity and a conducive remote workspace is essential.

Work Schedule: The role requires approximately 10-15 hours per week with a flexible schedule. This allows the designer to integrate work around other commitments. However, occasional virtual meetings with the Marketing team may necessitate availability during standard US business hours.

📝 Enhancement Note: The flexibility is a key benefit, but candidates must be comfortable working autonomously and managing their time effectively to meet project deadlines and company needs. Proactive communication about availability and progress is crucial.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of submitted resume and portfolio to assess qualifications and relevant experience.

• Portfolio Review & Discussion: A virtual meeting with the Marketing team to discuss the candidate's portfolio, design approach, and experience with email marketing platforms. This may involve reviewing specific case studies.

• Skills Assessment (Potential): A small design exercise or a more in-depth discussion about design challenges relevant to the brand may be part of the process to evaluate practical application.

• Finalization: Discussion of contract terms, expectations, and onboarding procedures.

Portfolio Review Tips:

• Highlight Relevant Work: Prioritize examples of email marketing campaigns, social media graphics, and any print collateral (menus, flyers) that showcase your ability to work within brand guidelines and drive engagement.

• Showcase Process: For key projects, briefly explain your design process, from understanding the brief to final execution, and how you incorporated feedback.

• Quantify Impact (If Possible): If you have data on the performance of your designs (e.g., email open rates, click-through rates), include this information to demonstrate the business impact of your work.

• Brand Alignment: Ensure your portfolio presentation is clean, professional, and reflects an understanding of brand aesthetics. Tailor your selected pieces to align with the Sally's Apizza brand if possible.

Challenge Preparation:

• Be prepared to discuss your experience with Adobe Creative Suite and specific email marketing platforms.

• Think about how you would approach designing a promotional email for a new pizza special or a social media campaign for a holiday.

• Consider how you maintain brand consistency across various marketing channels, especially in a remote setting.

• Understand Sally's Apizza's brand and current marketing efforts to discuss how your design skills can contribute.

📝 Enhancement Note: The portfolio is paramount. Candidates should ensure it is easily accessible (e.g., via a website link) and clearly organized. The ability to articulate design decisions and their strategic intent will be as important as the visual execution itself.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency in Illustrator, Photoshop, and InDesign for creating and editing graphic assets.

• Email Marketing Platforms: Experience with Klaviyo, Mailchimp, Constant Contact, or similar is a key requirement for designing and potentially implementing email campaigns.

• Design Collaboration Tools: Familiarity with platforms like Canva and Figma is a plus, offering alternative or supplementary design capabilities.

Analytics & Reporting:

• While not directly responsible for analytics, understanding how design impacts metrics (e.g., email open rates, click-through rates, social engagement) is crucial. The designer may be asked to create assets optimized for performance. CRM & Automation:

• No direct CRM or automation tools are listed as primary requirements for the designer, but an understanding of how design assets integrate into marketing automation workflows is beneficial.

📝 Enhancement Note: Proficiency in Adobe Creative Suite and specific email marketing platforms are non-negotiable. Candidates should be ready to discuss their experience with these tools in detail.

👥 Team Culture & Values

Operations Values:

• Obsession for Apizza: Demonstrates a genuine passion for the brand's quality and tradition, translating this into thoughtful and high-quality design work that reflects excellence.

• Commitment To Our Guests: Creates visual communications that are warm, inviting, and hospitality-focused, aiming to create memorable brand experiences.

• Strength of Character: Exhibits professionalism, accountability, and integrity in all design projects, meeting deadlines, and communicating honestly about progress and challenges.

• We Are Family: Works collaboratively with the marketing team, offering constructive feedback and support to achieve common design and marketing goals.

Collaboration Style:

• The designer will collaborate closely with the Marketing team, requiring clear communication and responsiveness.

• The remote nature of the role necessitates a proactive and independent approach to collaboration, leveraging digital tools for communication and feedback.

• The team values honest feedback and working together toward shared objectives, suggesting an environment where constructive critique is welcomed to improve design outcomes.

📝 Enhancement Note: The company's core values are deeply embedded in its brand and operations. Candidates should consider how their personal work ethic and collaborative style align with these values, particularly "Obsession for Apizza" and "Strength of Character," when discussing their approach to design and client relationships.

⚡ Challenges & Growth Opportunities

Challenges:

• Remote Autonomy: Working independently for 10-15 hours per week requires strong self-discipline and time management to consistently deliver high-quality work without direct supervision.

• Brand Evolution: As a growing brand, design needs may evolve rapidly. Adapting quickly to new campaign requirements or brand refreshes will be essential.

• Balancing Creativity and Constraints: Effectively translating marketing objectives and brand guidelines into visually compelling designs that also meet performance metrics can be a creative challenge.

• Remote Collaboration: Maintaining strong communication and collaboration with a remote marketing team requires proactive engagement and clear articulation of ideas and progress.

Learning & Development Opportunities:

• Email Marketing Specialization: Gain significant experience and expertise in designing for effective email marketing campaigns, a highly in-demand skill.

• Brand Building: Contribute to the visual identity of a well-known and expanding brand, adding significant value and recognition to your professional portfolio.

• Industry Exposure: Develop a deeper understanding of marketing strategies and design needs within the competitive restaurant and hospitality sector.

• Freelance Business Skills: For those operating as contractors, this role offers practice in client management, project scoping, and time tracking, honing business acumen.

📝 Enhancement Note: The primary challenge is mastering the art of highly effective remote freelance work while contributing strategically to a growing brand. The growth opportunities are centered on skill enhancement and portfolio enrichment within a specific industry context.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for designing an email marketing campaign from brief to final deployment. What key elements do you focus on to drive engagement?"

• "How do you ensure brand consistency across various digital and print marketing materials, especially when working remotely?"

• "Walk us through a challenging design project where you had to balance stakeholder feedback with your creative vision. How did you resolve it?" Company & Culture Questions:

• "What appeals to you about Sally's Apizza's brand and its heritage?"

• "How do you align your design work with company values like 'Obsession for Apizza' or 'Strength of Character'?"

• "How do you approach collaboration and communication within a remote team environment, and how do you ensure you're contributing to the team's goals?" Portfolio Presentation Strategy:

• "Choose one or two pieces from your portfolio that best represent your email marketing design skills and walk us through them. Explain your design choices and any results achieved."

• "How would you approach designing a menu for a new Sally's Apizza location, considering their coal-fired tradition and modern growth?"

• "Demonstrate your proficiency with Adobe Creative Suite by briefly explaining your workflow for a typical social media graphic or email banner."

📝 Enhancement Note: Prepare to articulate your design process, your understanding of email marketing best practices, and how you embody the company's core values in your work. Be ready to discuss specific examples from your portfolio that align with Sally's Apizza's brand and the role's requirements.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided application link on sallysapizza.applytojob.com.

• Curate a compelling portfolio: Ensure your portfolio is easily accessible online (e.g., personal website, Behance, LinkedIn) and prominently features your strongest work in email marketing design, social media graphics, and any relevant print collateral. Tailor your presentation to highlight skills most relevant to Sally's Apizza.

• Optimize your resume: Clearly list your 2+ years of professional graphic design experience, specific email marketing platform expertise (Klaviyo, Mailchimp, etc.), and proficiency in Adobe Creative Suite. Quantify achievements where possible.

• Prepare for portfolio discussion: Be ready to articulate your design process, rationale behind your creative choices, and how you've contributed to marketing objectives in previous roles. Practice presenting specific pieces from your portfolio.

• Research Sally's Apizza: Familiarize yourself with their brand, history, menu, and current marketing efforts. Understand their "coal-fired tradition" and how visual design can support their growth and values.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.