Graphic Designer

📍 Job Overview

Job Title: Graphic Designer

Company: Everlab

Location: Melbourne, Victoria, Australia & Sydney, New South Wales, Australia

Job Type: Full-time

Category: Creative & Design / Marketing Operations Support

Date Posted: 2026-04-28

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid

🚀 Role Summary

• This role is pivotal in shaping and executing the visual identity of Everlab, a pioneering healthcare company, across all B2C and B2B touchpoints.

• The Graphic Designer will be instrumental in creating high-volume, on-brand design assets for marketing campaigns, digital channels, and product interfaces, ensuring visual consistency and storytelling.

• A core aspect of this position involves leveraging and experimenting with AI-powered design tools (e.g., Claude, Midjourney, Adobe Firefly) to accelerate workflows, enhance creative output, and stay at the forefront of design innovation.

• This is an opportunity for a proactive designer to own significant creative output, contribute to evolving brand guidelines and design systems, and grow within a rapidly expanding, mission-driven organization.

📝 Enhancement Note: While the raw job description focuses on graphic design, the emphasis on B2C marketing, product assets, and cross-functional collaboration with marketing and product teams indicates a strong connection to Marketing Operations and GTM (Go-To-Market) support functions. The role requires not just creative execution but also strategic brand application within business contexts.

📈 Primary Responsibilities

• Brand Asset Creation: Own the end-to-end creation of on-brand visual assets for B2C channels including social media graphics, email marketing (EDMs), website elements, landing pages, and various campaign collateral.

• Product Design Integration: Collaborate closely with product teams to design user-facing visuals, in-app content, and product assets, ensuring seamless brand consistency within digital product experiences.

• Brand System Development: Contribute to the development and evolution of Everlab's brand identity, visual language, and design systems, creating templates and guidelines that support business scaling.

• High-Volume Output: Consistently deliver high-quality design tasks efficiently and at volume, maintaining brand integrity and creative excellence in a fast-paced, output-driven environment.

• Cross-Functional Collaboration: Partner effectively with the Senior Marketing Manager, Social Media Manager, product teams, sales, and other stakeholders to translate creative briefs into compelling visual narratives.

• B2B Collateral Design: Design assets for B2B needs, including sales enablement materials, partnership collateral, and corporate communications, supporting broader business development objectives.

• Project Management & Prioritization: Independently manage workload and prioritize multiple concurrent projects, ensuring clear communication with stakeholders regarding progress, timelines, and deliverables.

• AI Tool Integration: Proactively leverage and experiment with AI-powered design and productivity tools (e.g., Claude, Midjourney, Adobe Firefly) to enhance workflow efficiency, explore diverse creative concepts, and push the boundaries of visual output.

• Trend & Innovation Leadership: Stay informed about emerging AI design tools, current design trends, and best practices, bringing fresh, innovative ideas to Everlab's visual presence.

• Motion Design Thinking: Design with an understanding of motion, visualizing how static graphics can evolve into dynamic sequences, transitions, and animated elements, even if not directly creating animation.

📝 Enhancement Note: The responsibility to "Leverage AI-powered design and productivity tools" and "stay ahead of the curve on emerging AI tools" highlights a forward-thinking approach to creative operations. This implies a need for efficiency and innovation in asset production, which is a hallmark of modern operations roles.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Communications, or a related field is typically expected for mid-level design roles. Equivalent practical experience will also be considered.

Experience: Minimum of 2-5 years of proven experience as a Graphic Designer, with a strong portfolio showcasing a range of high-quality design work across various mediums.

Required Skills:

• Graphic Design Proficiency: Exceptional eye for detail, typography, layout, and color theory, with a strong portfolio demonstrating versatility and quality.

• Figma Expertise: Fluency and advanced proficiency in Figma as the primary design tool for wireframing, UI design, and asset creation.

• AI Tool Proficiency: Active and experimental use of AI-powered design tools such as Claude, Midjourney, Adobe Firefly, and similar platforms, viewing AI as a creative multiplier.

• Brand Identity Systems: Experience in developing, maintaining, and applying brand identity standards, visual guidelines, and design language across diverse applications.

• Digital Channel Design: Proven experience designing for digital platforms including social media, email marketing (EDMs), websites, landing pages, and in-app user interfaces.

• High-Volume Output Capability: Demonstrated ability to produce high-quality work efficiently and at scale in a fast-paced, output-driven environment.

• Cross-Functional Collaboration: Strong interpersonal and communication skills to effectively collaborate with marketing, product, sales, and leadership teams.

• Storytelling & Visual Narrative: Ability to communicate complex ideas and narratives visually, creating impactful and engaging designs.

• Motion Design Awareness: Understanding of motion design principles and the ability to conceptualize dynamic visual sequences and transitions.

• Proactive & Ownership Mindset: A self-starter attitude with a strong sense of ownership, initiative, and the ability to identify and address creative needs independently.

Preferred Skills:

• Health/Wellness/DTC/Startup Experience: Prior experience working within the health, wellness, direct-to-consumer (DTC), or startup sectors.

• Motion Graphics/Animation: Basic skills or experience in motion graphics or animation software (e.g., After Effects) to bring designs to life.

• UI/UX Design Principles: Familiarity with UI/UX design principles to enhance user experience in digital products.

• Print Design: Experience with print design and production processes.

• Photography/Videography: Basic understanding or experience in photography or videography for asset creation.

📝 Enhancement Note: The emphasis on Figma and AI tools, coupled with a requirement for high-volume output and cross-functional collaboration, points towards a role that is deeply integrated with operational efficiency and GTM strategies. The ability to "design with motion in mind" also suggests an awareness of modern digital content creation workflows.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrated Brand Application: Showcase a minimum of 3-5 projects that clearly illustrate your ability to maintain and evolve brand identity across various platforms and campaigns, with a focus on consistency.

• Figma Work Samples: Include examples of complex projects executed primarily in Figma, demonstrating proficiency in its features for UI design, prototyping, or design system components.

• AI-Assisted Design Examples: Present at least one project where AI tools were intentionally integrated into the workflow, highlighting how AI was used to enhance creativity, efficiency, or explore novel concepts. Clearly articulate the process and outcomes.

• Digital Channel Expertise: Feature a diverse range of digital assets, including social media campaigns, email newsletters, website banners, and landing page designs, to prove your understanding of these channels.

• Problem/Solution Case Studies: For key projects, provide brief case studies outlining the challenge, your strategic approach, the design solutions implemented, and the impact or outcome (e.g., engagement metrics, brand lift, user feedback).

Process Documentation:

• Workflow Design & Optimization: Be prepared to discuss your typical design workflow, including how you manage briefs, conduct research, generate concepts, iterate on designs, and finalize assets, with an emphasis on efficiency.

• Brand Guideline Adherence and Evolution: Demonstrate your understanding of how to work within existing brand guidelines and your process for contributing to their development or expansion.

• Collaboration & Feedback Integration: Illustrate how you incorporate feedback from stakeholders and collaborate with cross-functional teams (e.g., marketing, product) to refine designs and achieve project objectives.

• Tooling and Automation: Be ready to discuss how you utilize design tools and potentially automation techniques to streamline your design process and increase output.

📝 Enhancement Note: A strong portfolio demonstrating AI integration and high-volume output is crucial. For operations professionals, this means showcasing not just aesthetic skill but also process efficiency, adaptability to new technologies, and the ability to support scalable marketing and product initiatives.

💵 Compensation & Benefits

Salary Range: Given the mid-level experience (2-5 years), hybrid work arrangement (2-3 days in-office), and locations in major Australian cities (Melbourne and Sydney), the estimated salary range for a Graphic Designer role in Australia is AUD $70,000 - $100,000 per annum. This range is benchmarked against industry standards for similar roles in Australia, considering the responsibilities, required skill set (including advanced Figma and AI tool usage), and cost of living in Sydney and Melbourne.

Benefits:

• Hybrid Working Model: Offers flexibility with 2-3 days required in the Sydney or Melbourne office, promoting a balance between in-person collaboration and remote work.

• Flexible Working Hours: Provides the ability to manage personal life beyond the standard 9-to-5, accommodating individual needs.

• Everlab Health Program Access: Full access to the company's health program after probation, promoting employee well-being.

• Employee Share Option Plan (ESOP): Inclusion of an ESOP as part of total remuneration, allowing employees to share in the company's growth and success.

• Meaningful Work: Opportunity to contribute to a mission-driven company focused on preventive healthcare, offering a sense of purpose.

• Collaborative Team Environment: Work with a welcoming, mission-driven team of intelligent and thoughtful individuals.

Working Hours: Full-time, typically 40 hours per week, with flexibility built into the schedule to accommodate work-life balance.

📝 Enhancement Note: The inclusion of an Employee Share Option Plan and flexible working hours are significant benefits that align with modern operational roles that value employee contribution and well-being. The hybrid model also reflects current operational trends in workspace management.

🎯 Team & Company Context

🏢 Company Culture

Industry: Healthcare Technology (HealthTech), focusing on preventive and personalized medicine. Everlab is positioned at the intersection of healthcare innovation and technology, aiming to make advanced health solutions accessible.

Company Size: Mid-sized, experiencing a period of significant growth and international expansion. This implies a dynamic environment where roles can evolve, and individual contributions have a substantial impact.

Founded: While the founding date is not provided, the company is described as pioneering and entering an "exciting period of growth and international expansion," suggesting it's a relatively established but rapidly scaling entity.

Team Structure:

• Brand Team: The Graphic Designer will be part of a high-functioning, high-producing brand team.

• Cross-Functional Integration: Close collaboration with Senior Marketing Manager, Social Media Manager, Product Teams, Sales, and Leadership. This indicates a matrixed or highly collaborative structure where operations and creative functions are deeply embedded within business units.

• Reporting: Likely reports into a Brand Manager, Creative Lead, or Marketing Manager.

Methodology:

• Data-Driven Visuals: While the core is design, the context of a HealthTech company implies an eventual need for visuals that communicate data, scientific concepts, and health outcomes effectively.

• Agile & Fast-Paced: The emphasis on "working at pace," "delivering BAU design tasks efficiently and at volume," and "thriving on volume" suggests an agile and iterative approach to creative production.

• AI-Augmented Workflows: A key methodology is the proactive integration and experimentation with AI tools to enhance design processes and output.

Company Website: https://careers.everlab.com.au

📝 Enhancement Note: The company's focus on innovation in healthcare and its rapid growth phase are key indicators for operations professionals. This suggests a need for adaptable, efficient, and scalable operational processes, including creative asset production, to support business expansion.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Graphic Designer, typically requiring 2-5 years of experience. It offers significant ownership and responsibility for the brand's visual output, moving beyond junior execution to strategic creative contribution.

Reporting Structure: The Graphic Designer will report to a senior member of the Brand or Marketing team, likely the Senior Marketing Manager or a Creative Lead. They will collaborate extensively with various departments, providing them with visual assets and creative support.

Operations Impact: The Graphic Designer's work directly impacts Everlab's brand perception, customer acquisition (through B2C marketing), user engagement (through product visuals), and business development (through B2B collateral). High-quality, consistent visuals are crucial for building trust, communicating complex health information effectively, and driving GTM strategy execution. The role is essential for translating the company's mission and value proposition into tangible visual communication.

Growth Opportunities:

• Creative Leadership: Potential to grow into a Senior Graphic Designer, Art Director, or Creative Lead role as the company expands, taking on more strategic design direction and team management.

• Specialization: Opportunity to deepen expertise in specific areas like motion design, UI/UX for health tech, or AI-driven design processes.

• Brand Strategy Contribution: As the brand evolves, there will be opportunities to contribute more significantly to brand strategy, design system development, and overall brand experience.

• Cross-functional Transition: With a strong understanding of marketing and product needs, potential pathways into Marketing Operations, Brand Management, or Product Marketing roles could emerge within a growing company.

📝 Enhancement Note: For operations-minded candidates, this role offers a direct line of sight into how creative operations (asset production, brand consistency) directly supports broader business objectives like customer acquisition and market expansion. The emphasis on AI and rapid growth suggests a fertile ground for developing skills relevant to future operational needs.

🌐 Work Environment

Office Type: Hybrid model with 2-3 days per week required in the office. This suggests a modern office setup designed for collaboration, team meetings, and focused individual work.

Office Location(s): Melbourne, Victoria, Australia (Suite 203, Level 2/517 Flinders Lane, Melbourne 3000) and Sydney, New South Wales, Australia (25 Cooper Street, Sydney 2010). These are central business district locations.

Workspace Context:

• Collaborative Spaces: Offices likely feature meeting rooms, breakout areas, and open-plan spaces conducive to cross-functional interaction, essential for a role that collaborates widely.

• Technology & Tools: Access to necessary design hardware and software, including high-performance workstations and potentially specialized creative technology, alongside the core design tools like Figma. The explicit mention of AI tools suggests these are encouraged and supported.

• Team Interaction: Regular opportunities to engage with marketing, product, and leadership teams, fostering a dynamic and communicative work environment. The culture values "people you'll love working with."

Work Schedule: Full-time (40 hours/week) with flexible hours and a hybrid arrangement, allowing for efficient management of creative tasks and personal commitments. This flexibility is key for roles that require deep focus time alongside collaborative sessions.

📝 Enhancement Note: The hybrid work environment and focus on collaboration are typical of modern operational setups, aiming to optimize productivity and team synergy. Understanding how to navigate this environment, manage time effectively between office and remote work, and leverage office time for key interactions will be important.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess foundational skills, experience, and alignment with the role's requirements, particularly Figma proficiency and AI tool usage.

• Skills Assessment/Creative Challenge: Likely a practical exercise or case study focused on creating design assets within specific constraints (e.g., brand guidelines, tight deadlines), potentially incorporating AI tools. This will evaluate your ability to produce high-volume, on-brand work.

• Interviews with Hiring Team: Conversations with the Senior Marketing Manager, potentially members of the brand or product teams, to assess collaboration skills, understanding of brand strategy, storytelling ability, and cultural fit. This stage will delve into your approach to cross-functional work and problem-solving.

• Final Interview: Potentially with a company leader to discuss overall vision, career aspirations, and alignment with Everlab's mission and growth trajectory.

Portfolio Review Tips:

• Highlight AI Integration: Clearly showcase projects where AI tools were used. Detail the specific tools, your process, and the tangible benefits (e.g., efficiency gains, creative exploration). This is a key differentiator.

• Demonstrate Volume & Speed: Include examples that demonstrate your ability to produce a significant number of assets efficiently. If possible, mention project timelines and output volume.

• Showcase Brand Consistency: Select projects that highlight your ability to maintain brand integrity across diverse applications (digital, social, web, B2B).

• Tell a Visual Story: Use case studies to explain your design decisions, the problem you solved, and the impact of your work. Focus on how your visuals communicate Everlab's mission.

• Figma Proficiency: Ensure your portfolio reflects advanced Figma skills, perhaps showcasing component libraries, design systems, or complex interactive prototypes.

• Motion Design Thinking: Include examples of how you've considered motion or animated elements, even if static. This shows forward-thinking design.

Challenge Preparation:

• Figma Practice: Be prepared for tasks that require quick execution in Figma. Practice common UI elements and layout techniques.

• Brand Application Scenarios: Consider how you would apply Everlab's likely brand aesthetic (modern, health-focused, trustworthy) to various marketing materials. Research their current brand if possible.

• AI Tool Familiarity: Be ready to discuss your experience with AI design tools and how you'd apply them to solve specific design challenges presented.

• Storytelling Practice: Prepare to articulate your design process and rationale clearly and concisely, focusing on how your work supports business objectives.

📝 Enhancement Note: The emphasis on AI tools and high-volume output means the portfolio review will likely assess not just creativity but also operational efficiency and technical aptitude within the design workflow, aligning with modern operations expectations.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The core design tool for UI design, wireframing, prototyping, and design system development. Proficiency is mandatory.

• Adobe Creative Suite: Likely includes Photoshop, Illustrator, and potentially After Effects for image editing, vector graphics, and motion design considerations.

• AI Design Tools: Explicitly mentioned are Claude (likely for text generation/brief interpretation), Midjourney (for image generation/concept exploration), and Adobe Firefly (for generative AI features within Adobe products). Familiarity with these and other emerging AI tools is crucial.

Analytics & Reporting:

• Web Analytics Tools (e.g., Google Analytics): Understanding how design assets perform on websites and landing pages is beneficial for iterative design improvements.

• Social Media Analytics: Familiarity with metrics for social media graphics performance (engagement, reach, click-through rates).

• Email Marketing Platform Analytics: Understanding how email designs contribute to open rates and click-through rates.

CRM & Automation:

• While not directly used by the designer, an understanding of how CRM systems (e.g., Salesforce, HubSpot) and marketing automation platforms (e.g., Marketo, Pardot) are used to deploy marketing assets can provide valuable context for design requests.

• Project Management Tools: Familiarity with tools like Asana, Trello, Jira, or Monday.com for managing design tasks, workflows, and deadlines.

📝 Enhancement Note: The explicit mention of AI design tools is a significant indicator of the technology stack. Operations professionals often need to integrate and optimize workflows involving such tools, making this a key area of expertise for this role.

👥 Team Culture & Values

Operations Values:

• Innovation & Experimentation: A strong drive to explore new technologies like AI, pushing creative boundaries and finding more efficient ways to work.

• Quality & Precision: A commitment to high standards in design execution, ensuring brand consistency and a polished visual output, even under pressure.

• Efficiency & Velocity: Valuing speed and output, with an emphasis on delivering high-quality work quickly and effectively to support rapid business growth.

• Collaboration & Communication: Fostering a team environment where open communication, feedback exchange, and cross-functional partnership are encouraged.

• Ownership & Proactivity: Encouraging individuals to take initiative, own their work, and contribute proactively to the team's and company's success.

Collaboration Style:

• Cross-Functional Partnership: A highly collaborative approach, working closely with marketing, product, sales, and leadership teams to ensure design solutions meet diverse business needs.

• Feedback-Driven Iteration: An openness to receiving and integrating feedback from various stakeholders to refine designs and achieve optimal outcomes.

• Knowledge Sharing: Encouraging the sharing of insights, best practices, and learnings, particularly regarding new tools and design trends.

• Agile Workflow: Embracing an iterative process that allows for quick adjustments and continuous improvement in design output.

📝 Enhancement Note: The emphasis on innovation (AI), efficiency, and proactive ownership aligns perfectly with the core tenets of successful operations teams. Understanding and embodying these values will be key to fitting into Everlab's culture.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Volume and Quality: Maintaining exceptionally high creative standards while producing a large volume of assets in a fast-paced environment.

• Rapid Growth & Evolving Brand: Adapting to the evolving brand identity and operational needs of a rapidly growing company with international expansion plans.

• Integrating AI Seamlessly: Effectively leveraging AI tools not just as novelties but as integral parts of the workflow that genuinely enhance output and efficiency without compromising originality or brand integrity.

• Cross-Functional Alignment: Navigating diverse stakeholder needs and ensuring design solutions effectively meet the requirements of various departments (marketing, product, sales).

• Staying Ahead of Design & AI Trends: Continuously learning and adapting to the fast-evolving landscape of graphic design, digital marketing, and AI-powered creative technologies.

Learning & Development Opportunities:

• AI Design Mastery: Deepen expertise in leveraging generative AI and AI-assisted design tools for advanced creative workflows.

• Brand Strategy & System Design: Contribute to the strategic development of Everlab's brand identity and design systems, gaining experience in higher-level brand thinking.

• Motion Graphics & Animation: Develop skills in motion design to create more dynamic and engaging visual content.

• Industry Exposure: Gain insights into the HealthTech sector, understanding its unique communication challenges and opportunities.

• Leadership Potential: As the company grows, opportunities for mentorship, team lead roles, or specialized creative direction will emerge.

📝 Enhancement Note: The challenges and growth opportunities are framed around operational efficiency, adaptability, and staying current with technology – all critical for operations professionals. Embracing these challenges is key to career progression.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a high-volume of social media assets for a B2C campaign, ensuring brand consistency and engagement." (Focus on workflow, efficiency, and brand adherence.)

• "How do you leverage AI tools like Midjourney or Adobe Firefly in your design process? Provide a specific example of how it improved your output or creative exploration." (Demonstrate practical AI application and strategic thinking.)

Company & Culture Questions:

• "What excites you most about Everlab's mission in preventive healthcare, and how do you see your design skills contributing to it?" (Gauge passion, mission alignment, and understanding of the company's purpose.)

• "How do you approach collaboration with non-designers, such as product managers or marketing specialists, to ensure successful project outcomes?" (Evaluate cross-functional communication and teamwork skills.)

Portfolio Presentation Strategy:

• Narrative Arc: Structure your portfolio presentation around a story for each key project, detailing the challenge, your strategic approach, the solutions you implemented (especially AI integration), and the results.

• Quantify Impact: Wherever possible, use metrics or qualitative feedback to demonstrate the effectiveness of your designs. For example, "This campaign saw a X% increase in click-through rates."

• Highlight AI Workflow: Dedicate specific slides or sections to showcase your AI tool usage. Explain the "why" and "how" behind using AI, not just the "what."

• Showcase Figma Skills: Be ready to demonstrate specific Figma features or workflows that highlight your advanced capabilities.

• Conciseness is Key: Given the potential for high-volume work, be prepared to present concisely and efficiently, focusing on the most impactful projects and insights.

📝 Enhancement Note: The interview preparation emphasizes practical application of design skills, strategic use of AI, and effective collaboration, mirroring the expectations for operational roles that require both technical proficiency and business acumen.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided link on the Everlab careers page: https://careers.everlab.com.au/jobs/7646615-graphic-designer

• Portfolio Customization: Tailor your portfolio to prominently feature your experience with Figma and AI-powered design tools. Showcase projects that demonstrate high-volume output, brand consistency across digital channels, and ideally, any work within the health/wellness sector.

• Resume Optimization: Ensure your resume clearly highlights your years of experience, proficiency in Figma and AI tools, and your ability to work in a fast-paced, output-driven environment. Use keywords from the job description.

• Interview Preparation: Practice articulating your design process, especially how you incorporate AI, manage multiple projects, and collaborate cross-functionally. Prepare to walk through 2-3 key portfolio pieces that best represent your skills for this role.

• Company Research: Familiarize yourself with Everlab's mission, values, and current brand presence. Understand their focus on preventive healthcare and their growth trajectory to articulate your interest and how you can contribute.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions. The role emphasizes modern design practices, including AI integration and high-volume output, which are increasingly relevant in operational contexts.