Graphic Designer & Content Coordinator

📍 Job Overview

Job Title: Graphic Designer & Content Coordinator

Company: Kingsley Management Inc

Location: Kitchener, Ontario, Canada

Job Type: CONTRACTOR

Category: Marketing Operations / Creative Operations

Date Posted: 2026-06-10

Experience Level: 3-5 Years

Remote Status: On-site

🚀 Role Summary

• Drive creative asset development and content coordination for a multi-brand portfolio, ensuring cohesive visual identity and impactful digital presence.

• Plan, create, and execute end-to-end social media content strategies, translating current trends into engaging, on-brand material.

• Collaborate with marketing and cross-functional teams to bring campaigns and initiatives to life through compelling visual storytelling.

• Manage the production of print-ready designs and digital assets, maintaining accuracy and adherence to brand standards across various channels.

• Leverage proficiency in Adobe Creative Suite and a strong understanding of social media platform nuances to deliver high-quality creative output.

📝 Enhancement Note: This role, while titled Graphic Designer & Content Coordinator, has significant overlap with Marketing Operations and Creative Operations functions due to its focus on multi-brand content strategy, social media calendar management, and cross-functional collaboration for campaign execution. The emphasis on consistency, creativity, and strong execution across multiple brand identities suggests a need for operational rigor in content deployment.

📈 Primary Responsibilities

• Design and produce high-quality creative assets for digital, social media, email, and web channels, adapting visual styles across multiple brands and audiences.

• Develop and maintain social media content calendars, coordinating scheduling and publishing across various platforms in alignment with overarching marketing strategies.

• Create and execute end-to-end social media content, from concept development and asset creation through to final publishing, ensuring engaging and on-brand execution.

• Prepare print-ready designs for marketing collateral, signage, and brochures, ensuring accuracy in bleeds, crop marks, and production specifications.

• Collaborate closely with the marketing team and internal stakeholders to translate creative direction into compelling visual storytelling that aligns with brand standards and campaign objectives.

• Stay current on social media trends, platform best practices, and emerging digital content styles, translating insights into engaging, on-brand creative.

• Manage multiple design and content projects simultaneously, prioritizing tasks and meeting deadlines in a fast-paced, evolving environment.

• Incorporate feedback constructively and iterate quickly on creative assets while maintaining design integrity and brand consistency.

• Support ongoing brand development initiatives and ensure consistent application of brand guidelines across all visual outputs.

• Contribute to the planning and execution of integrated marketing campaigns by providing essential design and content support.

📝 Enhancement Note: The responsibilities highlight a need for process management in content creation and distribution. The emphasis on "end-to-end social media content" and "coordination across multiple platforms" points to a requirement for systematic planning and execution, typical of operations roles. The mention of adapting creative concepts across platforms and brands indicates a need for flexible yet standardized operational workflows.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong foundation in Graphic Design, Marketing, Communications, or a related field is implied by the experience and portfolio requirements.

Experience: 3–5 years of professional experience in graphic design and content coordination, with a proven track record of successful project delivery. Experience working across multiple brands or adapting design styles for different audiences is a significant asset.

Required Skills:

• Graphic Design Proficiency: Expert-level skills in Adobe Creative Suite, specifically Photoshop, Illustrator, and InDesign, for creating a wide range of visual assets.

• Content Coordination & Strategy: Proven ability to manage content calendars, schedule posts, and coordinate publishing across multiple social media platforms.

• Social Media Expertise: Strong understanding of platform-specific design requirements and content styles for platforms such as Instagram, LinkedIn, and others, with an awareness of current trends.

• Print Production Knowledge: Experience preparing print-ready files, including understanding bleeds, crop marks, and production specifications for various marketing collateral.

• Visual Communication: Excellent attention to detail and strong visual communication skills to translate creative direction into compelling storytelling.

• Brand Consistency Management: Ability to maintain brand integrity and consistency across multiple brand identities and marketing channels.

• Project Management: Capacity to manage multiple projects simultaneously, prioritize tasks, and meet deadlines in a fast-paced environment.

• Collaboration & Feedback: Strong collaboration skills with the ability to receive and apply feedback constructively.

Preferred Skills:

• Motion Graphics & Video Editing: Exposure to or proficiency in motion graphics creation (e.g., After Effects) and video editing (e.g., Final Cut Pro) to enhance content offerings.

• Branding & Identity Development: Experience contributing to brand development and evolution, ensuring cohesive visual application.

• UI/UX Design Principles: Basic understanding of UI/UX design principles for web and digital applications.

• Digital Aesthetics & Trends: A keen eye for current digital aesthetics and emerging content styles.

• Cross-functional Campaign Support: Experience supporting integrated marketing campaigns from a design and content perspective.

📝 Enhancement Note: The "3-5 years" experience level, combined with the portfolio requirement and the need for adaptability across brands, suggests a mid-level role. The preferred skills in motion graphics, video editing, and UI/UX indicate a desire for a versatile candidate who can contribute beyond traditional graphic design, aligning with the evolving demands of digital content operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A strong, curated portfolio demonstrating a breadth of experience in digital, social media, and print design.

• Case studies showcasing the ability to adapt design styles and content across multiple brands or for diverse audiences.

• Examples of social media content creation, illustrating concept development, asset design, and publishing execution.

• Visuals demonstrating proficiency in preparing print-ready files, with clear examples of technical specifications.

• Work that highlights an understanding of visual storytelling and brand consistency across various mediums. Process Documentation:

• Evidence of managing content creation workflows, from initial brief to final asset delivery.

• Examples of social media content calendar planning and execution, demonstrating organizational and scheduling capabilities.

• Demonstrations of how feedback was incorporated into design iterations, showcasing a structured approach to revisions.

• Work that reflects a systematic approach to ensuring brand guideline adherence across different projects and brands.

📝 Enhancement Note: For a role focused on content coordination and design across multiple brands, a portfolio should not only showcase aesthetic quality but also the candidate's ability to manage processes, adhere to brand guidelines operationally, and execute efficiently. This demonstrates their capacity to function within a structured marketing operations framework.

💵 Compensation & Benefits

Salary Range: For a Graphic Designer & Content Coordinator with 3-5 years of experience in Kitchener, Ontario, Canada, a competitive salary range would typically fall between CAD $55,000 - $75,000 annually. This estimate is based on industry benchmarks for creative roles in the region, considering the contract nature of the position which may influence hourly rates if applicable. The potential for extension or conversion to permanent status could impact final compensation.

Benefits:

• Dental care

• Extended health care

• Vision care

• Extensive EFAP (Employee and Family Assistance Program)

• Virtual Urgent Care

Working Hours: The role is based on a standard 40-hour work week. Flexibility may be offered in terms of daily scheduling, but the core requirement is on-site presence to facilitate collaboration and project execution within the specified timeframe.

📝 Enhancement Note: The salary estimate is based on general market data for similar roles in the Kitchener-Waterloo region, factoring in the specified experience level and the contract duration. The benefits package is comprehensive, offering strong support for employee well-being, which is a key differentiator for attracting and retaining talent in competitive markets. The "Extensive EFAP program" and "Virtual Urgent Care" are particularly valuable.

🎯 Team & Company Context

🏢 Company Culture

Industry: Kingsley Management Inc operates within the broader business management and consulting sector, likely serving a portfolio of diverse brands. This implies exposure to various market segments and client needs, offering a dynamic work environment for operations and creative professionals.

Company Size: While not explicitly stated, the mention of "Kingsley Management and its broader portfolio of brands" suggests a medium to large organization with multiple operating entities. This size often translates to structured processes and opportunities for cross-departmental collaboration.

Founded: The company was founded prior to the current date, indicating a stable operational history. The specific founding date (not provided) would offer more insight into its growth trajectory and established market presence.

Team Structure:

• The Graphic Designer & Content Coordinator will be part of the Marketing team, reporting directly to the VP of Marketing.

• This role will require close collaboration with other marketing team members and various internal stakeholders across different brands within the portfolio.

• The structure likely involves a mix of centralized marketing functions and brand-specific marketing efforts, requiring the designer to navigate different brand identities and needs. Methodology:

• Content Creation & Deployment: Emphasizes a structured approach to creating and publishing content across digital, social, and print channels, ensuring brand consistency and strategic alignment.

• Cross-Functional Collaboration: Relies on strong partnerships between marketing, design, and other departments to bring campaigns and initiatives to fruition.

• Brand Management: Focuses on maintaining and evolving brand identities through consistent and high-quality visual and content execution.

• Data-Informed Iteration: While not explicitly stated, the mention of "social media trends" and "best practices" suggests an expectation for content to be informed by performance and market insights, leading to iterative improvements.

Company Website: https://www.kingsleyca.com/

📝 Enhancement Note: The company's model of managing a portfolio of brands suggests that operational efficiency and brand consistency are paramount. The role's success will depend on the candidate's ability to manage distinct brand voices and visual styles within a unified operational framework, a key characteristic of effective marketing operations.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level specialist, requiring 3-5 years of experience. It offers a blend of creative execution and operational coordination, serving as a crucial link between creative concept and market deployment.

Reporting Structure: The role reports to the VP of Marketing, indicating direct exposure to senior leadership and strategic marketing discussions. This provides visibility into high-level decision-making and the impact of creative operations on business objectives.

Operations Impact: The Graphic Designer & Content Coordinator directly impacts brand perception, market engagement, and campaign effectiveness through the creation of compelling visual assets and strategically deployed social media content. Their work is integral to maintaining brand consistency and driving audience interaction across multiple brands.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific areas like motion graphics, video editing, or advanced social media strategy.

• Brand Management: Potential to take on greater responsibility for the visual identity and content strategy of individual brands within the portfolio.

• Creative Operations Leadership: With proven performance and expanded responsibilities, potential to move into a Creative Operations Manager or similar role, overseeing workflows and team coordination.

• Permanent Conversion: The contract includes the possibility of extension or conversion to a permanent role, offering job security and a pathway for long-term career development within the company.

• Exposure to Senior Leadership: Direct reporting to the VP of Marketing provides opportunities for mentorship and learning about strategic marketing operations.

📝 Enhancement Note: The "possibility of extension or conversion to a permanent role" is a significant growth indicator. For operations professionals, this pathway offers a chance to move from contract to a stable position, allowing for deeper involvement in process optimization and long-term strategy implementation within the organization.

🌐 Work Environment

Office Type: This is an on-site role, indicating a traditional office environment where in-person collaboration and direct team interaction are expected.

Office Location(s): Kitchener, Ontario, Canada. Specific details about the office building or amenities would need to be confirmed directly, but Kitchener is a known hub for technology and innovation in Ontario.

Workspace Context:

• Collaborative Environment: The role requires close collaboration with the marketing team and internal stakeholders, suggesting an open or semi-open office layout conducive to teamwork and idea exchange.

• Tools & Technology: Access to necessary design software (Adobe Creative Suite) and potentially other marketing and project management tools will be provided.

• Team Interaction: Opportunities for regular team meetings, brainstorming sessions, and project-specific discussions, facilitating knowledge sharing and efficient problem-solving.

• Pace: The environment is described as "