Graphic & Web Designer

📍 Job Overview

Job Title: Graphic & Web Designer

Company: NexPoint Advisors LP

Location: Dallas, Texas, United States

Job Type: Full-time

Category: Marketing Operations / Creative Operations

Date Posted: April 29, 2026

Experience Level: 5-10 years

Remote Status: On-site

🚀 Role Summary

• Design and develop compelling visual assets for both digital and print platforms, ensuring brand consistency across multiple corporate entities and product lines.

• Create high-quality, executive-level presentation materials crucial for investor communications, roadshows, and internal leadership forums.

• Manage and maintain website layouts, user interfaces, and content within WordPress, optimizing for user experience and brand presentation.

• Collaborate with cross-functional teams, including Marketing, Communications, and National Accounts, to translate complex ideas into clear, engaging visuals for various campaigns and collateral.

• Serve as a visual storytelling partner, leveraging design expertise to enhance NexPoint's brand identity and support high-visibility initiatives.

📝 Enhancement Note: This role is positioned within the Marketing team but has significant overlap with Creative Operations due to its focus on brand consistency, template management, and cross-functional visual asset creation for a large, multi-faceted investment firm. The emphasis on "visual storytelling" and translating "complex ideas" into "clear, compelling visuals" points towards a strategic contribution to brand perception and investor engagement.

📈 Primary Responsibilities

• Design and produce high-quality graphics and layouts for diverse applications including digital platforms, marketing collateral, social media, advertisements, product sheets, event signage, and conference materials, adhering to brand guidelines.

• Develop and maintain polished, executive- and client-facing presentation materials for critical business functions such as meetings, roadshows, investor communications, and internal leadership forums, ensuring a cohesive and professional appearance.

• Create and manage brand-consistent templates within common business software like Microsoft Office (PowerPoint, Word) and Canva Pro, empowering teams across the organization to produce on-brand materials efficiently.

• Design and update website layouts, user interfaces, and interactive elements to enhance usability, engagement, and overall brand presentation across NexPoint's digital presence.

• Manage and update web content within the WordPress platform, ensuring visual consistency, accuracy of information, and a strong, intuitive user experience.

• Collaborate with internal marketing partners, external SEO vendors, and analytics resources to support performance optimization initiatives for digital assets and web properties.

• Partner closely with Communications and National Accounts teams to support external messaging strategies, develop client deliverables, create conference collateral, and fulfill branded content requirements.

• Act as a creative partner to internal stakeholders by translating business objectives and messaging into effective and impactful visual solutions that resonate with target audiences.

• Manage multiple design projects and requests concurrently from various internal teams, effectively balancing competing timelines, project priorities, and creative standards to ensure timely delivery.

📝 Enhancement Note: The responsibilities indicate a need for a designer who can operate both tactically (creating individual assets) and strategically (managing brand consistency, templates, and web content). The collaboration with SEO vendors and analytics resources suggests a growing emphasis on data-informed design decisions within the marketing function, a common trend in operations-adjacent roles.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Graphic Design, Web Design, Digital Media, or a closely related field.

Experience: 5+ years of professional experience in graphic design, web design, digital content development, or a similar creative role, with a proven track record of delivering high-quality visual solutions.

Required Skills:

• Portfolio: A strong, comprehensive portfolio showcasing expertise in branding, web design principles, user interface (UI) design, and visual storytelling across digital and print mediums.

• Design Software Proficiency: Expert-level proficiency in Adobe Creative Suite, specifically Photoshop, Illustrator, InDesign, Premiere Pro, and After Effects. Experience with Adobe XD or similar UI/UX design tools is also expected.

• Microsoft Office Suite: Advanced proficiency in Microsoft PowerPoint for creating executive-level presentations and Microsoft Word for collateral development.

• Web Content Management: Working knowledge of HTML, CSS, and web publishing platforms, with a strong preference for hands-on experience with WordPress and Elementor.

• Branding & Visual Identity: Demonstrated ability to work across multiple corporate entities and product lines, maintaining a single, cohesive brand look and feel.

• Video Editing: Experience editing and enhancing existing video content, including adding intro/outro slides, text overlays, basic motion graphics, splicing, transitions, and integrating stock video or b-roll footage.

• Design Principles: Solid understanding of fundamental design principles, including typography, color theory, layout, and composition.

• Collaboration & Communication: Ability to work collaboratively in a team environment, clearly articulate design rationale, and adapt creative solutions to meet diverse audience needs and business objectives.

Preferred Skills:

• Canva Pro: Proficiency with Canva Pro for template creation and empowering non-design teams.

• Motion Graphics: Advanced skills in motion graphics and animation using After Effects.

• SEO & Analytics Integration: Familiarity with how design choices impact SEO performance and user engagement analytics.

• Financial Industry Experience: Prior experience designing for the financial services or investment management industry.

📝 Enhancement Note: The requirement for a strong portfolio is paramount for this role. Candidates should be prepared to demonstrate not just aesthetic skill but also the ability to translate complex financial concepts into accessible visuals. The emphasis on Adobe Suite, WordPress, and Canva Pro highlights the need for a versatile designer adept at both high-end creative work and efficient template creation for broader organizational use.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Brand Consistency Case Studies: Showcase examples where you successfully maintained and evolved brand identity across multiple platforms or entities, demonstrating your ability to manage visual cohesion for a complex organization like NexPoint.

• Web Design & UI/UX Examples: Present projects that highlight your understanding of web design principles, user interface (UI) design, and user experience (UX). Include examples of website redesigns or new site development.

• Presentation Design Mastery: Include a selection of polished, executive-level presentation decks that illustrate your ability to translate complex data and messaging into clear, impactful visuals for high-stakes audiences.

• Cross-Platform Asset Creation: Demonstrate your capability to design a range of assets (e.g., social media graphics, print collateral, digital ads, event signage) for a single campaign or brand, highlighting efficiency and versatility.

• Video Editing Showcase: Include a brief demo reel or specific examples of video content you have edited, showcasing skills in text overlays, motion graphics, and transitions.

Process Documentation:

• Workflow Design: Be prepared to discuss your process for taking a design brief from concept to final deliverable, including how you manage feedback, revisions, and approvals.

• Template Creation & Management: Detail your approach to creating reusable templates (e.g., in PowerPoint, Canva) that empower non-designers while maintaining brand integrity.

• Web Content Update Process: Describe your methodology for updating website content, including how you ensure accuracy, optimize for user experience, and collaborate with web developers or content managers.

📝 Enhancement Note: The portfolio requirements are geared towards demonstrating not only design skill but also the operational capability to manage brand assets, create scalable resources (templates), and contribute to digital presence management. Candidates should curate their portfolios to specifically address these aspects, perhaps by categorizing work by type of deliverable or by showcasing how they solved specific business challenges with their designs.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a Graphic & Web Designer with 5-10 years of experience in a major metropolitan area like Dallas, TX, and considering the sophisticated nature of the financial services industry, the estimated salary range is $75,000 - $105,000 annually. This range is competitive for roles requiring expertise in both graphic and web design, Adobe Creative Suite, WordPress, and presentation development within a financial firm.

Benefits:

• Industry-Leading Health Insurance: Comprehensive health insurance coverage with no employee premiums or deductibles, representing a significant cost saving for employees.

• 401(k) with Employer Match: A robust retirement savings plan with employer matching contributions to help employees build long-term financial security.

• Paid Parental Leave: Generous paid leave for new parents, supporting work-life balance and family needs.

• Daily Free Lunch: On-site catered lunches provided daily, offering convenience and a perk to employees.

• Monthly Cell Phone Reimbursement: A monthly allowance to cover personal cell phone expenses, recognizing the need for mobile communication.

• Onsite Gym Membership: Access to an on-site fitness facility, promoting employee health and well-being.

• Paid Time Off: Standard paid time off for vacation, sick leave, and holidays (specifics not detailed but standard for full-time roles).

• Professional Development: Opportunities for ongoing learning and development, potentially including workshops, conferences, or training relevant to graphic and web design.

Working Hours: The standard working hours for this role are 40 hours per week, typical for a full-time position. While the role is on-site, flexibility may be available depending on project demands and team collaboration needs, though specific flexible work arrangements are not detailed.

📝 Enhancement Note: The compensation estimate is based on aggregated salary data for similar roles in Dallas, TX, considering the specified experience level and the industry. NexPoint's benefits package is exceptionally strong, particularly the health insurance offering, which is a significant perk and should be highlighted by candidates. The inclusion of daily free lunch and an on-site gym contributes to a positive work environment.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Services / Alternative Investment Management. NexPoint operates within a highly regulated and competitive sector that demands precision, credibility, and sophisticated communication. The firm's focus on real estate, corporate credit, equities, and insurance solutions means the design needs will span diverse audiences, from institutional investors to retail clients.

Company Size: NexPoint Advisors LP is a multibillion-dollar firm. While the exact employee count isn't specified, its scale implies a structured environment with established processes, but also potential for impact and visibility for individuals in key roles.

Founded: NexPoint's founding date is not explicitly stated, but its description as a "multibillion-dollar alternative investment firm" suggests it has a significant operational history and established market presence. This longevity implies stability and a mature approach to business operations.

Team Structure:

• Marketing Team: This role sits within the Marketing team, indicating close collaboration with marketing strategists, content creators, and campaign managers. The team likely supports various business lines and product offerings.

• Cross-functional Collaboration: The designer will work closely with Communications (for external messaging and PR) and National Accounts (for investor relations and client deliverables), as well as other internal teams. This requires strong interpersonal skills and the ability to understand diverse stakeholder needs.

• Reporting: The designer likely reports to a Marketing Director or Creative Lead, within a structure that supports specialized functions.

Methodology:

• Visual Storytelling: The core of the role is translating complex financial concepts and business objectives into clear, compelling visual narratives.

• Brand Consistency: A key operational focus is maintaining a unified brand identity across all NexPoint entities and product lines, requiring diligent application of brand guidelines and template management.

• Data-Informed Design: Collaboration with SEO vendors and analytics resources suggests an approach that values data to inform design decisions and measure effectiveness.

Company Website: https://www.nexpoint.com/

📝 Enhancement Note: The company's position in the alternative investment sector means that visual communication must convey trust, expertise, and stability. The designer will need to adapt their style to suit different financial products and target audiences while maintaining a consistent corporate image. The emphasis on "visual storytelling" suggests a move beyond static graphics to more engaging, narrative-driven content.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-to-senior level Graphic & Web Designer. It requires significant professional experience (5+ years) and a high degree of autonomy in executing design tasks, managing projects, and contributing to brand strategy from a visual perspective. It’s a hands-on role with significant responsibility for the firm's visual output.

Reporting Structure: The Graphic & Web Designer will likely report to a Marketing Manager, Director of Marketing, or potentially a Creative Director within the marketing department. They will collaborate extensively with colleagues in marketing, communications, and sales/national accounts.

Operations Impact: The operations impact of this role is significant. By creating clear, consistent, and compelling visual assets, the designer directly influences:

• Brand Perception: Shaping how clients, investors, and partners perceive NexPoint's professionalism, credibility, and innovation.

• Marketing Effectiveness: Enhancing the impact of marketing campaigns, presentations, and digital content, which can lead to better lead generation, investor engagement, and conversion rates.

• Internal Efficiency: Providing standardized templates and assets reduces the time and effort required by other departments to create materials, improving overall operational efficiency.

• User Experience: Optimizing website design and content contributes to better user engagement and accessibility, supporting broader business goals.

Growth Opportunities:

• Specialization: Potential to deepen expertise in areas like motion graphics, UI/UX design for financial platforms, or data visualization for complex financial reports.

• Leadership: Advancement to a Senior Designer, Lead Designer, or Creative Manager role, overseeing junior designers or managing specific creative projects and initiatives.

• Cross-functional Expertise: Developing a stronger understanding of marketing strategy, SEO, and investor relations through collaboration, potentially transitioning into a more strategic marketing or brand management role.

• Industry Acumen: Gaining deep knowledge of the alternative investment industry, which can be valuable for specialized design roles within finance.

📝 Enhancement Note: The "newly created role" aspect of this position offers a unique opportunity for the incumbent to shape the function and its impact. Growth will likely come from demonstrating proactive contributions, taking ownership of key visual initiatives, and expanding responsibilities based on performance and business needs.

🌐 Work Environment

Office Type: This is an on-site role, indicating a traditional office environment where collaboration and in-person interaction are prioritized. NexPoint Advisors LP is based in Dallas, Texas, suggesting a professional corporate office setting.

Office Location(s): The primary office is located at 300 Crescent Court, Dallas, TX 75201. This is a prime business district location, implying a modern and well-equipped office facility.

Workspace Context:

• Collaborative Environment: The role requires close collaboration with marketing, communications, and national accounts teams, suggesting an open or semi-open office layout that facilitates easy communication and brainstorming.

• Tools and Technology: Employees will have access to a standard corporate IT infrastructure, including necessary hardware and software licenses for Adobe Creative Suite, Microsoft Office, and potentially project management tools.

• Team Interaction: Daily interaction with colleagues within the marketing department and across other business units is expected, fostering a dynamic and interactive work atmosphere.

Work Schedule: The standard work schedule is 40 hours per week. While the role is on-site, the company offers a generous benefits package that supports work-life balance, such as paid parental leave. Specifics on daily start/end times or strict adherence to a rigid schedule are not detailed, but a standard professional workday is implied.

📝 Enhancement Note: The on-site requirement in a prime Dallas location suggests a company culture that values in-person collaboration and may offer a professional, well-resourced workspace. Candidates should consider how they thrive in such an environment and be prepared to discuss their collaboration style in their application.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio by a recruiter or hiring manager to assess basic qualifications and creative fit.

• Portfolio Presentation & Skill Assessment: This is likely the most critical stage. Candidates will be asked to present their portfolio, discuss their design process, rationale behind specific projects, and potentially complete a design challenge. Expect questions on how you handle feedback, manage timelines, and ensure brand consistency.

• Technical Skills Deep Dive: Interviews may include specific questions about your proficiency with Adobe Creative Suite, WordPress, HTML/CSS, and video editing software. You might be asked to demonstrate skills or walk through a technical aspect of a past project.

• Behavioral & Cultural Fit: Interviews with team members and potentially hiring managers will assess your collaboration style, problem-solving abilities, communication skills, and how well you align with NexPoint's culture and values.

• Final Round: This could involve meeting with senior leadership or a final overview discussion to confirm fit and address any remaining questions.

Portfolio Review Tips:

• Curate Strategically: Select 5-7 of your strongest projects that directly align with the job description's requirements: branding, web design, presentation design, and video editing.

• Showcase Process, Not Just Polish: For each project, be prepared to discuss the brief, your creative process, challenges faced, solutions implemented, and the impact of your design. Visuals of wireframes, mockups, or early concepts can be valuable.

• Quantify Impact: Where possible, use metrics to demonstrate the success of your designs (e.g., "increased website engagement by X%," "led to a Y% improvement in presentation clarity").

• Tailor to NexPoint: Highlight projects that show experience in financial services or similar regulated industries. Emphasize your ability to manage multiple brands and maintain consistency.

• Practice Your Pitch: Rehearse presenting your portfolio smoothly and concisely. Be ready to answer questions about your design choices and problem-solving approach.

Challenge Preparation:

• Design Test: Be prepared for a practical design assignment. This could involve creating a graphic asset, designing a presentation slide, or a small web-related task. Focus on adhering to any provided brand guidelines and delivering within the specified timeframe.

• Problem-Solving Scenarios: Anticipate questions about how you would approach a specific design challenge, such as creating visuals for a complex financial product or resolving a brand inconsistency issue.

• Communication Focus: Practice articulating your design rationale clearly and concisely, as if presenting to stakeholders who may not have a design background.

📝 Enhancement Note: The interview process will heavily weigh the candidate's portfolio and their ability to articulate their design process and impact. Candidates should actively prepare by reviewing their past work through the lens of NexPoint's needs and practicing their presentation skills.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Expert proficiency required in Photoshop (image editing, manipulation), Illustrator (vector graphics, logos, illustrations), InDesign (layout, print collateral, brochures), Premiere Pro (video editing), and After Effects (motion graphics, animation). Adobe XD or similar UI/UX design tools are also expected for web design components.

• Microsoft Office Suite: Advanced proficiency, particularly in PowerPoint for creating polished, executive-level presentations, and Word for document layout and collateral.

• Canva Pro: Proficiency is preferred for creating and managing templates that empower non-designers across the organization, enabling them to produce branded materials efficiently.

Analytics & Reporting:

• Web Analytics Tools (e.g., Google Analytics): Familiarity with how design impacts website performance metrics, user engagement, and conversion rates. While not a direct user, understanding the data is crucial for optimization.

• SEO Tools (e.g., SEMrush, Moz): Awareness of how graphic and web design choices can influence Search Engine Optimization (SEO) performance.

CRM & Automation:

• Content Management System (CMS): Strong working knowledge of WordPress for website content management and design. Experience with Elementor page builder is highly preferred, offering advanced customization capabilities.

• Project Management Software (e.g., Asana, Trello, Jira): While not explicitly mentioned, familiarity with project management tools is beneficial for managing multiple design requests and collaborating with teams.

📝 Enhancement Note: The technology stack emphasizes a blend of high-end creative tools (Adobe Suite) and practical, widely-used platforms (Microsoft Office, WordPress, Canva). The mention of SEO and analytics collaboration indicates an expectation for designers to understand how their work contributes to broader digital marketing performance.

👥 Team Culture & Values

Operations Values:

• Excellence & Precision: In the financial services industry, accuracy, attention to detail, and high-quality output are paramount. This translates to design work that is error-free, professionally executed, and reflects the firm's commitment to excellence.

• Collaboration & Teamwork: The role explicitly requires working closely with multiple departments. A culture that values open communication, constructive feedback, and shared success is essential.

• Innovation & Adaptability: While maintaining brand consistency, the team likely embraces creative solutions and adapts to new design trends, technologies, and evolving business needs.

• Client Focus: All work, especially client-facing materials, should be driven by the goal of effectively communicating value and building trust with investors and clients.

• Efficiency & Resourcefulness: With a need to support many teams and projects, a culture that values efficient workflows, smart use of templates, and resourcefulness in problem-solving is likely.

Collaboration Style:

• Cross-functional Integration: Expect a highly collaborative style where the designer works hand-in-hand with marketing strategists, content writers, communications specialists, and sales teams to align visual messaging with overarching objectives.

• Feedback & Iteration: A culture that encourages constructive feedback loops, where designers are comfortable receiving and providing input to refine creative work.

• Knowledge Sharing: Opportunities to share design best practices, new tools, or creative inspiration with colleagues, fostering continuous learning across the team.

📝 Enhancement Note: The culture at NexPoint likely mirrors the professionalism and rigor of the financial services industry. Candidates should demonstrate an understanding of how design contributes to business objectives, particularly in building trust and communicating complex information effectively.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Multiple Brands: Effectively managing and differentiating visual identities for NexPoint's various business lines (real estate, credit, equities, insurance) and product lines while maintaining a cohesive overarching brand can be complex.

• Translating Financial Complexity: Condensing intricate financial concepts, data, and strategies into visually digestible and engaging formats for diverse audiences requires significant skill and creative problem-solving.

• Pace and Volume: Working in a fast-paced, multibillion-dollar firm often means managing a high volume of diverse design requests from various departments under tight deadlines.

• Evolving Digital Landscape: Staying current with digital design trends, web technologies (like WordPress updates), and best practices in UI/UX to ensure NexPoint's digital presence remains modern and effective.

Learning & Development Opportunities:

• Advanced Design Skills: Opportunities to deepen expertise in areas like motion graphics, advanced video editing, UI/UX design, or data visualization through internal training, external workshops, or industry certifications.

• Financial Industry Acumen: Gaining a deeper understanding of financial products, investment strategies, and regulatory requirements, which can lead to more impactful and specialized design work.

• Strategic Design Contribution: Moving beyond execution to contribute more strategically to brand development, campaign conceptualization, and user experience design.

• Mentorship and Leadership: Potential to mentor junior designers or lead creative projects, developing leadership and project management skills.

📝 Enhancement Note: The challenges present opportunities for growth. Overcoming the complexity of managing multiple brands and translating financial information will hone strategic design skills. The fast-paced environment will build efficiency and project management capabilities.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for translating a complex financial concept or data set into a clear and compelling visual for an investor audience." (Focus on your step-by-step approach, tools used, and how you ensure accuracy and clarity.)

• "How would you approach designing a suite of marketing materials (e.g., brochure, web banner, social media graphic) for a new real estate fund, ensuring brand consistency across all assets?" (Demonstrate your understanding of brand guidelines, cross-channel design, and project management.)

Company & Culture Questions:

• "Based on your understanding of NexPoint and the financial services industry, what do you see as the primary role of design in building investor trust and credibility?" (Show research into the company and industry, and connect design to business objectives.)

• "How do you handle constructive criticism or conflicting feedback on your designs from different stakeholders?" (Assess your collaboration, communication, and adaptability.)

Portfolio Presentation Strategy:

• The "Why" Behind the "What": For each project, clearly articulate the brief, your role, the problem you were solving, your design process, your creative choices, and the results achieved.

• Quantify Impact: Use data and metrics whenever possible to demonstrate the effectiveness of your designs (e.g., increased engagement, improved conversion, positive feedback).

• Showcase Versatility: Present a range of work that demonstrates your skills across different mediums (print, digital, web, video) and your ability to adapt your style to different brands and audiences.

• Technical Proficiency: Be ready to discuss the specific tools and techniques you used, especially your expertise in Adobe Creative Suite, WordPress, and presentation software.

• Concise Storytelling: Practice presenting your portfolio in a clear, engaging, and concise manner, allocating appropriate time to each project and being prepared for Q&A.

📝 Enhancement Note: Interview preparation should focus on demonstrating not just design talent, but also strategic thinking, operational efficiency, and the ability to collaborate effectively within a corporate financial environment. Candidates should be ready to discuss their portfolio projects in detail, explaining the business context and impact of their work.

📌 Application Steps

To apply for this Graphic & Web Designer position:

• Submit Your Application: Navigate to the provided application link on the recruiting portal and complete the online application form.

• Portfolio Customization: Tailor your resume and cover letter to highlight relevant experience in graphic design, web design, branding, presentation development, and video editing, specifically mentioning proficiency with Adobe Creative Suite, WordPress, and Canva Pro.

• Portfolio Preparation: Ensure your online portfolio is up-to-date, easy to navigate, and showcases your strongest work relevant to the job description. Categorize projects to highlight branding, web design, presentation, and video editing skills. Be prepared to discuss your process and impact for each piece.

• Interview Practice: Practice articulating your design rationale, problem-solving approach, and how you contribute to business objectives. Prepare to discuss your experience with financial industry clients or complex subject matter. Rehearse presenting your portfolio concisely.

• Company Research: Familiarize yourself with NexPoint Advisors LP's business lines (real estate, corporate credit, equities, insurance solutions), its market position, and its brand identity. Understand how design contributes to their overall mission and client engagement.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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