Freelance Web Designer at Mindrift

📍 Job Overview

Job Title: Freelance Web Designer

Company: Mindrift

Location: Slovakia

Job Type: PART_TIME

Category: Web Design / UI/UX Design

Date Posted: 2026-06-05T11:13:29.698

Experience Level: 2-5 Years

Remote Status: Remote Solely

🚀 Role Summary

This role focuses on designing conversion-driven marketing pages and landing experiences within the Tendem project, a hybrid AI + human system.
You will be responsible for translating briefs and rough drafts into polished, on-brand, and web-ready designs, ensuring absolute visual consistency across digital touchpoints.
The position requires a strong command of UI/web design principles, particularly in creating responsive layouts and structured components for seamless developer handoff.
This is a part-time, freelance position ideal for creative professionals seeking to leverage their design expertise in a dynamic, technology-driven environment.

📝 Enhancement Note: The role is explicitly described as "freelance" and "part-time" with an estimated workload of 10-20 hours per week during active project phases. This indicates a flexible, project-based engagement rather than a traditional full-time employment. The focus on "conversion-driven layouts" and "developer handoff" points towards a practical, implementation-oriented design role within a tech project.

📈 Primary Responsibilities

Design high-converting one-pagers, pitch-style landing pages, and simple marketing sites, transforming textual copy, outlines, or existing drafts into visually compelling layouts.
Translate core brand assets and social media visuals into responsive web layouts, structured components, and cohesive sections suitable for implementation by developers or no-code tools.
Prepare and securely package production-ready design files, including organized Figma frames, exported assets, and detailed specifications, to ensure a seamless handoff and efficient development process.
Maintain absolute visual consistency across interactive web pages, static PDF documents, and social media marketing materials, reinforcing brand identity across all platforms.
Uphold layout quality standards through systematic verification of responsiveness, proper spacing, clarity, and adherence to modern web design trends before delivering final assets.
Collaborate with Tendem Agents (AI and human) to understand task requirements and deliver designs that align with project goals and user experience objectives.

📝 Enhancement Note: The responsibilities emphasize a blend of creative design execution and technical preparation for implementation. The mention of "Tendem Agents" suggests a unique collaborative environment where the designer works alongside AI-driven processes, requiring adaptability and clear communication of design intent.

🎓 Skills & Qualifications

Education:

A Bachelor's or Master's Degree in Web Design, Graphic Design, Human-Computer Interaction (HCI), or a related creative/technical field is a plus. Experience:
At least 2 years of relevant professional experience in web design, UI design, digital marketing design, or visual communications is desirable. Required Skills:
Web & UI Design: Deep proficiency in Figma is essential for creating scalable, responsive web layouts, utilizing auto-layout components, and contributing to or adhering to design systems.
Conversion-Driven Layouts: Expertise in structuring effective, pitch-style landing pages with a strong understanding of conversion principles, clarity, effective use of white space, and modern design trends.
Developer Handoff: Solid understanding of how to prepare, spec, and package digital assets for efficient implementation by developers or through no-code platforms (e.g., Webflow, Framer).
Cross-Platform Consistency: Proven ability to translate core brand aesthetics across various touchpoints, ensuring web pages align perfectly with existing social media materials and pitch decks.
English Proficiency: Upper-intermediate (B2) or above is a mandatory requirement for effective communication.

Preferred Skills:

Experience with no-code platforms like Webflow or Framer for rapid prototyping or implementation.
Familiarity with developing or adhering to comprehensive design systems.
Understanding of basic HTML/CSS to better inform design decisions for developer handoff.
Experience working in a remote, freelance, or project-based capacity.

📝 Enhancement Note: The emphasis on Figma, conversion-driven layouts, and developer handoff indicates a practical, results-oriented design role. The requirement for upper-intermediate English proficiency is crucial for remote collaboration and understanding project briefs accurately.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

Web Design Examples: Your CV must include a direct link to your online portfolio, showcasing relevant web design projects.
Conversion-Focused Case Studies: Include case studies demonstrating your ability to design landing pages and marketing sites that drive conversions, detailing your process and results.
Figma Proficiency Showcase: Highlight projects where you utilized Figma's advanced features, such as auto-layout, component systems, and responsive design techniques.
Design System Contribution (if applicable): Showcase any experience in creating, maintaining, or adhering to design systems for consistent brand application.
Developer Handoff Examples: Present examples of how you prepared design specifications and assets for developers or no-code tools, demonstrating clarity and efficiency in your output.

Process Documentation:

Design Workflow: Clearly outline your typical design process from brief to final asset delivery, emphasizing stages like research, ideation, wireframing, prototyping, and final asset preparation.
Figma File Organization: Demonstrate best practices for organizing Figma files, including component libraries, page structures, and naming conventions, to ensure clarity and ease of use for collaborators.
Quality Assurance Process: Detail your methods for ensuring design quality, including responsiveness checks, spacing verification, and adherence to brand guidelines and modern design trends.

📝 Enhancement Note: A strong portfolio with specific examples of conversion-focused web designs and demonstrated proficiency in Figma for responsive layouts and developer handoff is critical. The ability to articulate one's design process and quality assurance methods will be highly valued.

💵 Compensation & Benefits

Salary Range:

Up to $40 per hour equivalent, based on contribution level and pace.
Note: This is an estimated maximum earning potential for this specific project. Compensation may vary across different projects on the Mindrift platform based on scope, complexity, and required expertise.
Regional Context (Slovakia): As of mid-2024, freelance web designer rates in Slovakia can range from €15-€50+ per hour, depending heavily on experience, specialization, and client type. An equivalent of $40 USD per hour is competitive for experienced freelance designers in the Slovak market, particularly for specialized roles in tech projects.

Benefits:

Flexible Remote Work: Work from anywhere in Slovakia on a part-time, freelance basis.
Project-Based Engagement: Opportunity to work on specific projects with major tech innovators.
Skill Development: Exposure to AI projects and hybrid AI + human systems, offering unique learning opportunities.
Competitive Earning Potential: Up to $40/hour equivalent, allowing for significant income based on project engagement.

Working Hours:

Estimated 10–20 hours per week during active project phases.
This is a flexible, part-time freelance role, allowing for self-management of work schedule around active project requirements.

📝 Enhancement Note: The provided compensation is a maximum hourly equivalent and project-dependent. Researching local freelance rates in Slovakia and understanding the platform's model for project allocation and compensation is advisable. The flexibility in working hours is a key benefit for freelance roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (AI and Human Expertise Platform)

Company Size: Mid-size (Likely 50-250 employees based on typical platform operations and tech startup growth stages).

Founded: Mindrift was founded in 2020, indicating a relatively young but established company in the tech innovation space.

Team Structure:

Tendem Project Focus: The role is embedded within the Tendem project, which involves collaboration between human specialists and AI agents.
Cross-functional Collaboration: While specific team structure isn't detailed, expect collaboration with project managers, developers, and potentially AI specialists or other designers involved in the Tendem project.
Remote-First Environment: As a remote role, communication and collaboration will likely be asynchronous and digitally facilitated, requiring strong written and verbal communication skills.

Methodology:

Hybrid AI + Human System: The core methodology involves leveraging AI for repetitive tasks and human expertise for critical thinking, domain knowledge, and specialized skills like design.
Data-Driven Design: The emphasis on "conversion-driven layouts" implies a data-informed approach to design, where decisions are made to optimize user engagement and conversion rates.
Agile Project Execution: Given the tech project nature, expect agile methodologies for task management and project delivery, focusing on iterative development and rapid feedback loops.

Company Website: https://jobs.workable.com/company/r7muFeAbcksMFWASJu45jA/jobs-at-mindrift (Company profile on Workable) & https://tendem.ai/ (Project website)

📝 Enhancement Note: Mindrift operates at the intersection of AI and human expertise, suggesting a forward-thinking, innovative culture. The Tendem project's hybrid nature implies a need for clear communication and a structured approach to design that complements AI capabilities.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Specialist level within a freelance, project-based framework. While not a traditional hierarchical "operations" role, it requires specialized skills in design operations and GTM support through effective marketing collateral.

Reporting Structure:

You will likely report to a Project Lead or Manager overseeing the Tendem project.
Collaboration will be with Tendem Agents (AI and human) and potentially other team members involved in the project's execution. Operations Impact:
The Web Designer's work directly impacts the perceived professionalism, usability, and conversion effectiveness of marketing materials for the Tendem project.
High-quality designs contribute to lead generation, user acquisition, and the overall success of the Tendem project's go-to-market strategy. Growth Opportunities:
Specialization within AI Projects: Gain experience working on cutting-edge AI initiatives, potentially leading to more specialized roles within the AI/tech sector.
Portfolio Expansion: Build a robust portfolio with unique case studies from a hybrid AI+human system, showcasing adaptability and advanced design skills.
Client Relationship Building: Develop strong relationships with Mindrift and its clients, potentially leading to ongoing freelance opportunities or referrals.
Exposure to New Tools & Methodologies: Learn to integrate design work with AI workflows and potentially explore new design tools or no-code platforms used in the project.

📝 Enhancement Note: This is a freelance role, so "growth" is defined by expanding one's portfolio, client base, and specialized skills rather than traditional corporate advancement. The unique nature of working with AI projects offers distinct learning opportunities.

🌐 Work Environment

Office Type: Fully Remote. This role is performed entirely outside of a traditional office setting.

Office Location(s):

The role is based in Slovakia, but the work is remote, meaning you can work from any location within Slovakia. Workspace Context:
Self-Managed Environment: You will be responsible for setting up your own productive workspace at home or a co-working space.
Digital Collaboration Tools: Expect to use communication and project management tools (e.g., Slack, email, project management software) for interaction with the Tendem project team.
Design Software Focus: The primary tools will be design software like Figma, requiring a reliable computer and internet connection.

Work Schedule:

Flexible, part-time commitment estimated at 10-20 hours per week during active project phases.
Requires self-discipline to manage workload, meet deadlines, and maintain consistent communication with the project team.

📝 Enhancement Note: The fully remote nature of this role demands strong self-management, discipline, and effective digital communication skills. The workspace context is entirely dependent on the individual freelancer's setup.

📄 Application & Portfolio Review Process

Interview Process:

Initial Application Review: Your resume and portfolio link will be reviewed for relevant experience, skills, and quality of work.
Skills Assessment (Potential): You may be asked to complete a small design challenge or provide a more in-depth walkthrough of specific portfolio projects to assess your Figma proficiency, design thinking, and ability to meet project requirements.
Interview: A discussion with a project lead or hiring manager to assess your communication skills (especially English proficiency), work ethic, understanding of conversion-driven design, and cultural fit with the Tendem project team.
Final Offer: Based on the assessment and interview, a freelance contract or project offer will be extended.

Portfolio Review Tips:

Curate Selectively: Showcase 3-5 of your strongest web design projects that best represent your skills in creating conversion-driven landing pages and marketing sites.
Highlight Process: For each project, clearly articulate the problem, your approach, the tools used (especially Figma), your specific contributions, and the outcomes or results achieved.
Demonstrate Figma Mastery: Include examples that showcase your use of auto-layout, component systems, responsive design techniques, and clear developer handoff preparation.
Showcase Conversion Focus: If possible, include metrics or qualitative feedback that demonstrates the effectiveness of your designs in achieving conversion goals.
Ensure Accessibility: Make sure your portfolio link is easily accessible, loads quickly, and is mobile-responsive.

Challenge Preparation:

Understand the Brief: If given a design challenge, thoroughly read and understand the requirements, target audience, and objectives.
Focus on Core Skills: Prioritize demonstrating your Figma skills, understanding of layout principles, and ability to create conversion-focused designs within the given constraints.
Communicate Your Thinking: Be prepared to explain your design decisions, rationale, and how your solution addresses the brief's requirements.

📝 Enhancement Note: The portfolio is paramount. It must clearly demonstrate expertise in Figma, conversion-focused web design, and the ability to prepare assets for developer handoff. The application process will heavily weigh the quality and relevance of your portfolio.

🛠 Tools & Technology Stack

Primary Tools:

Figma: This is the core design tool. Deep proficiency is required for creating scalable, responsive web layouts, auto-layout components, and design systems.
Design Systems: Experience in creating, adhering to, or contributing to design systems is highly valued for ensuring brand consistency and efficient design implementation.

Analytics & Reporting:

Conversion Rate Metrics: While not a direct tool, an understanding of how designs impact conversion rates (e.g., using analytics data) is crucial for designing effective landing pages.

CRM & Automation:

No-code Platforms (Webflow, Framer): Familiarity with these platforms is beneficial for understanding implementation possibilities and preparing assets that integrate smoothly.

📝 Enhancement Note: Figma is the non-negotiable primary tool. Familiarity with no-code platforms is a strong advantage for understanding the full lifecycle of web asset creation and implementation.

👥 Team Culture & Values

Operations Values:

Efficiency & Speed: Given the project-based nature and focus on AI integration, a value placed on efficient workflows and rapid delivery of high-quality assets is likely.
Precision & Quality: Upholding high standards for visual consistency, responsiveness, and adherence to modern design trends is critical.
Collaboration & Communication: Clear, concise communication, especially in a remote setting and with AI agents, is essential for successful project execution.
Adaptability: Willingness to adapt to project needs, feedback, and potentially new tools or methodologies within the evolving AI landscape.

Collaboration Style:

Digital & Asynchronous: Expect collaboration primarily through digital channels, requiring clear documentation and communication.
Feedback-Oriented: Openness to receiving and incorporating feedback from project leads and potentially other team members to refine designs.
Goal-Oriented: A focus on achieving specific project objectives, particularly around user engagement and conversion, driving design decisions.

📝 Enhancement Note: The culture likely values efficiency, quality, and clear communication in a remote, project-driven environment. Adaptability and a proactive approach to collaboration will be key.

⚡ Challenges & Growth Opportunities

Challenges:

Balancing AI Collaboration with Human Oversight: Effectively integrating designs with AI-driven workflows and ensuring human-critical thinking is applied where needed.
Maintaining Brand Consistency Across Diverse Touchpoints: Ensuring visual harmony between web, PDF, and social media assets requires meticulous attention to detail.
Rapid Iteration and Delivery: The need to deliver production-ready assets quickly in a project-based environment can be demanding.
Remote Work Self-Discipline: Maintaining productivity and communication effectiveness while working remotely requires strong self-management skills.

Learning & Development Opportunities:

Exposure to AI Technology: Gain firsthand experience working with AI projects and understand how human expertise complements AI capabilities.
Advanced Figma Skills: Deepen proficiency in Figma's advanced features through practical application on diverse projects.
Conversion Optimization Insights: Learn and apply principles of conversion-driven design to create more effective marketing assets.
Freelance Business Skills: Develop skills in project management, client communication, and time management essential for a successful freelance career.

📝 Enhancement Note: The primary challenge lies in effectively integrating human design skills with AI-driven processes and maintaining high standards in a fast-paced, remote freelance environment. The growth opportunities are substantial for gaining unique experience in AI-adjacent design work.

💡 Interview Preparation

Strategy Questions:

Design Process & Figma: "Describe your process for designing a landing page from a brief. How do you leverage Figma's features, like auto-layout and components, to ensure efficiency and responsiveness?" (Focus on structured thinking, Figma mastery, and efficiency.)
Conversion Focus: "How do you approach designing for conversion? Can you walk us through a project where your design decisions directly impacted conversion rates?" (Prepare a specific case study highlighting this.)
Developer Handoff: "What are your best practices for preparing design files for developers or no-code tools? What information do you ensure is included to facilitate smooth implementation?" (Emphasize clarity, organization, and understanding of implementation constraints.)

Company & Culture Questions:

Tendem Project Understanding: "What interests you about the Tendem project and Mindrift's mission of combining AI with human expertise?" (Show genuine interest and understanding of the hybrid model.)
Remote Work Approach: "How do you ensure effective communication and productivity while working remotely as a freelancer?" (Highlight self-discipline, proactive communication, and organizational skills.)
Brand Consistency: "How do you ensure visual consistency across different digital platforms like web, social media, and PDFs?" (Discuss your methods for maintaining brand integrity.)

Portfolio Presentation Strategy:

Storytelling: For each project, tell a story: the challenge, your design solution, the tools you used, and the results.
Show, Don't Just Tell: Use visuals effectively. Highlight specific design elements, Figma layouts, and the final output.
Quantify Impact: Whenever possible, use metrics (e.g., increased conversion rates, improved engagement) to demonstrate the success of your designs.
Focus on Relevance: Prioritize projects that showcase conversion-driven landing pages, responsive web design, and strong Figma skills.
Be Prepared for Questions: Anticipate questions about your design choices, challenges faced, and how you would approach specific scenarios.

📝 Enhancement Note: Be ready to deeply discuss your portfolio, especially projects demonstrating conversion optimization and Figma proficiency. Articulate your design process clearly and demonstrate an understanding of the hybrid AI+human model.

📌 Application Steps

To apply for this operations position:

Submit your resume and a direct link to your online portfolio through the application portal.
Portfolio Customization: Ensure your portfolio prominently features at least 2-3 strong examples of conversion-driven landing pages or marketing websites designed using Figma. Clearly articulate your role, process, and any measurable outcomes.
Resume Optimization: Tailor your resume to highlight your 2+ years of relevant experience in web design, UI design, and digital marketing design. Incorporate keywords like "Figma," "responsive design," "conversion optimization," and "developer handoff."
English Proficiency Confirmation: Be prepared to confirm your upper-intermediate (B2) or above English proficiency, as it is a mandatory requirement.
Company Research: Familiarize yourself with Mindrift and the Tendem project (tendem.ai) to understand their mission and how your design skills can contribute to their success.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Freelance Web Designer