Freelance Web Designer

📍 Job Overview

Job Title: Freelance Web Designer

Company: Mindrift

Location: Spain

Job Type: PART_TIME

Category: Web Design & UI/UX Operations

Date Posted: 2026-06-05

Experience Level: 2-5 Years

Remote Status: Remote Solely

🚀 Role Summary

• Design high-converting, pitch-style marketing pages and landing experiences that drive user engagement and conversions.

• Translate brand assets and visual concepts into responsive web layouts and structured components for seamless developer implementation.

• Ensure absolute visual consistency across interactive web pages, static PDFs, and social media materials, upholding brand integrity.

• Prepare and securely package production-ready design files, including organized Figma frames, exported assets, and detailed specifications for efficient developer handoff.

• Maintain rigorous layout quality standards through systematic verification of responsiveness, spacing, clarity, and adherence to modern web design trends.

📝 Enhancement Note: This role is part of the Tendem project, a hybrid AI + Human system, indicating a need for designers who can collaborate with AI agents and provide critical human oversight in design execution. The focus is on operationalizing design workflows for marketing and conversion-driven web assets.

📈 Primary Responsibilities

• Design and develop high-converting one-pagers, pitch-style landing pages, and simple marketing sites based on provided textual copy, outlines, or existing drafts.

• Translate core brand aesthetics and social media visuals into responsive web layouts, structured components, and sections that can be easily implemented by developers or no-code tools like Webflow or Framer.

• Prepare and securely package production-ready design files, including organizing Figma frames, exporting assets, and detailing specifications for seamless handoff to development teams.

• Ensure absolute visual consistency between interactive web pages, static PDFs, and social materials by adhering to established brand guidelines and design systems.

• Enforce layout quality standards through systematic verification of responsiveness, proper spacing, clarity, and adherence to modern web trends prior to final delivery.

📝 Enhancement Note: The emphasis on "Tendem Agents" and "hybrid AI + human system" suggests that the designer will be part of an innovative workflow where AI assists in repetitive tasks, allowing the human designer to focus on higher-level critical thinking, domain expertise, and creative problem-solving in web design.

🎓 Skills & Qualifications

Education: A Bachelor’s or Master’s Degree in Web Design, Graphic Design, Human-Computer Interaction (HCI), or a related creative/technical field is a plus.

Experience: At least 2 years of relevant, hands-on experience in web design, UI design, digital marketing design, or visual communications.

Required Skills:

• Web & UI Design: Deep proficiency in Figma for creating scalable, responsive web layouts, auto-layout components, and comprehensive design systems.

• Conversion-Driven Layouts: Expertise in structuring high-converting, pitch-style landing pages with a strong eye for clarity, spacing, and modern design trends.

• Developer Handoff: Solid understanding of how to prepare, spec, and package digital assets for efficient implementation via developers or no-code platforms (e.g., Webflow, Framer).

• Cross-Platform Consistency: Ability to seamlessly translate core brand aesthetics across varying touchpoints, ensuring web pages match existing social materials and pitch decks.

• English Proficiency: Upper-intermediate (B2) or above is strictly required for effective communication.

Preferred Skills:

• Experience with no-code platforms such as Webflow or Framer for rapid prototyping or implementation.

• Familiarity with AI-assisted design tools or workflows.

• Understanding of basic HTML/CSS principles to better communicate with developers.

• Experience in digital marketing design and understanding of user acquisition funnels.

• Ability to troubleshoot design and implementation issues independently.

📝 Enhancement Note: The requirement for a portfolio link with web design examples is critical. The emphasis on "structured, user-centric, and conversion-minded approach" and "self-directed work ethic" indicates a need for an autonomous and results-oriented designer who can operate effectively within a remote, project-based environment.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Web Design Case Studies: Showcase at least 2-3 distinct web design projects that highlight your ability to create high-converting landing pages and marketing sites.

• Figma Proficiency Examples: Include examples of complex Figma files, demonstrating your use of auto-layout, component systems, and responsive design principles.

• Developer Handoff Showcase: Present examples of how you've prepared and handed off design assets to developers, detailing your process for specification and asset organization.

• Brand Consistency Examples: Illustrate how you've maintained visual consistency across different platforms (web, social, PDF) within a single project or brand.

• Conversion Focus Evidence: Clearly articulate the design decisions made to drive conversions and, if possible, provide metrics or outcomes demonstrating success.

Process Documentation:

• Design Workflow: Outline your typical process for taking a brief or raw draft to a polished, production-ready web design, emphasizing stages of ideation, design, refinement, and handoff.

• Quality Assurance Process: Detail your systematic approach to verifying responsiveness, spacing, clarity, and adherence to modern trends before design delivery.

• Asset Management & Handoff Protocols: Describe your methods for organizing Figma files, exporting assets, and communicating specifications to developers or no-code tool users.

• Brand Integration Strategy: Explain how you ensure new web designs align with existing brand guidelines and visual identity across all collateral.

📝 Enhancement Note: The portfolio is paramount for this role. It must clearly demonstrate not just aesthetic skill but also a practical, operational understanding of how designs translate into functional web assets and contribute to conversion goals. The emphasis on "production-ready files" and "seamless handoff" points to a need for designers who think about the implementation phase.

💵 Compensation & Benefits

Salary Range: Up to $40 per hour equivalent, depending on level and pace of contribution. Note: This is an estimated maximum hourly rate for this specific project. Compensation can vary across different projects on the Mindrift platform based on scope, complexity, and required expertise.

Benefits:

• Freelance Flexibility: Part-time, remote work arrangement offering flexibility in scheduling.

• Project Variety: Opportunity to work on diverse AI-driven projects with major tech innovators through the Mindrift platform.

• Skill Development: Exposure to cutting-edge AI projects and innovative workflows, potentially enhancing your design skillset.

• Global Collaboration: Connect with a global network of specialists and AI agents.

• Independent Work: Autonomy to manage your workload and deliver high-quality design assets.

Working Hours: Estimated 10–20 hours per week during active project phases. This is an estimate and not a guaranteed workload; it applies only while the project is active. The role is part-time and remote.

📝 Enhancement Note: The compensation structure is project-based and variable. The $40/hour is presented as an upper limit, implying that actual rates may vary. The "part-time" and "freelance" nature means benefits typically associated with full-time employment (health insurance, paid time off) are generally not included, but the flexibility and project exposure are key value propositions.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, Artificial Intelligence, and Specialist Networks. Mindrift operates at the intersection of AI development and human expertise, connecting specialists with AI projects.

Company Size: Mindrift is a platform connecting a global network of specialists and AI projects. The direct "company size" is less relevant than the scale of its network and the project-based nature of its work.

Founded: (Information not directly provided, but Mindrift is positioned as a modern platform leveraging AI.)

Team Structure:

• Project-Based Teams: You will be part of the Tendem project, collaborating with "Tendem Agents" (AI) and potentially other human specialists.

• Cross-Functional Collaboration: Interaction will likely involve project managers, AI specialists, and potentially developers or other creative roles, all within a remote setting.

• Decentralized Operations: As a freelance role, you operate with a degree of autonomy, focusing on delivering specific design outputs for the project.

Methodology:

• Hybrid AI + Human System: The Tendem project utilizes AI for repetitive tasks, with human specialists providing critical thinking, domain expertise, and creative oversight.

• Data-Driven Design: Emphasis on "high-converting" and "conversion-driven layouts" suggests a focus on design that yields measurable results.

• Agile Project Execution: The part-time, project-based nature implies a need for adaptability and efficient delivery within project timelines.

Company Website: https://mindrift.ai/

📝 Enhancement Note: Mindrift's culture is built around leveraging AI to augment human capabilities. For a designer, this means being comfortable with technology, adaptable to new workflows, and focused on delivering tangible, high-impact design outcomes that contribute to project success. The company aims to "unlock the potential of Generative AI."

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a specialist freelance Web Designer, ideal for individuals with 2-5 years of experience. It's a contributor-level role focused on executing high-quality design work within a specific project context.

Reporting Structure: You will likely report to a project lead or manager within the Tendem project. Communication and reporting will be primarily digital, via the Mindrift platform or designated channels.

Operations Impact: Your impact is directly tied to the visual appeal, usability, and conversion effectiveness of web-based marketing materials for the Tendem project. High-quality designs contribute to brand perception, user engagement, and ultimately, the project's success metrics.

Growth Opportunities:

• Specialization: Deepen expertise in conversion-driven design, responsive web layouts, and efficient developer handoff processes.

• AI Collaboration Skills: Develop experience working alongside AI tools and agents, a growing area in creative industries.

• Portfolio Expansion: Add high-impact projects from a leading AI platform to your professional portfolio.

• Platform Experience: Become proficient in navigating and contributing to the Mindrift platform, potentially accessing future projects.

• Networking: Connect with a global community of specialists and innovators.

📝 Enhancement Note: Growth in this role is primarily about honing specialized design skills and adapting to AI-integrated workflows. While not a traditional corporate ladder, it offers opportunities for skill diversification and building a robust portfolio with unique project experiences.

🌐 Work Environment

Office Type: This is a fully remote, freelance position. There is no physical office associated with this role.

Office Location(s): The role is based in Spain, but fully remote, meaning you can work from any location within Spain.

Workspace Context:

• Home Office Setup: Requires a reliable internet connection and a suitable personal workspace conducive to focused design work.

• Digital Collaboration Tools: You will utilize digital platforms for communication, project management, and design file sharing (e.g., Figma, potentially Slack, email).

• Independent Workstation: You are expected to manage your own design software and hardware.

Work Schedule: Flexible, part-time commitment of approximately 10–20 hours per week during active project phases. The schedule can be adapted to your personal availability, provided deadlines are met and collaboration with team members (including AI agents) is managed effectively.

📝 Enhancement Note: The "remote solely" nature means candidates must be highly self-motivated and disciplined. The work environment is digital and asynchronous for the most part, with potential for synchronous collaboration as needed for project milestones.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Application Review: Screening of resumes and portfolios for relevant experience, skills, and portfolio quality.

• Portfolio Deep Dive: A more thorough review of your portfolio, focusing on specific web design case studies, Figma proficiency, and conversion-focused design examples.

• Skills & Fit Assessment: Potentially a brief virtual interview to assess English proficiency, work ethic, understanding of the role, and cultural fit with the Mindrift platform's operational style.

• Project Briefing/Test: May involve a small design task or discussion of how you would approach a typical project scenario to evaluate practical skills.

Portfolio Review Tips:

• Highlight Web Design: Ensure your portfolio prominently features web design projects, particularly landing pages and marketing sites.

• Showcase Figma Mastery: Include examples demonstrating sophisticated use of auto-layout, component systems, and responsive design within Figma.

• Detail Conversion Focus: For each relevant project, articulate your design process and how your work aimed to achieve specific conversion goals.

• Demonstrate Handoff Process: Clearly explain or visually represent how you prepare and deliver design assets to developers or no-code platforms.

• Ensure Quality & Clarity: Your portfolio itself should be well-designed, easy to navigate, and error-free, reflecting your attention to detail.

Challenge Preparation:

• Typical Design Task: Be prepared to discuss how you would approach designing a specific type of landing page or marketing asset given a brief.

• Figma Workflow: Be ready to explain your Figma workflow, including how you manage components, create responsive designs, and prepare for handoff.

• Conversion Strategy: Think about how design elements contribute to conversion rates and be ready to articulate these strategies.

📝 Enhancement Note: The portfolio is the most critical component of the application. It needs to be meticulously curated to directly address the requirements for conversion-driven layouts, Figma proficiency, and seamless developer handoff. Applications without a portfolio link or relevant web design cases will be rejected.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for all design work, including creating scalable, responsive web layouts, auto-layout components, and design systems.

• Webflow/Framer (Preferred): Familiarity with these no-code platforms is advantageous for understanding implementation and potentially for rapid prototyping.

Analytics & Reporting:

• Understanding of how design impacts key metrics like conversion rates, bounce rates, and user engagement. While direct analytics tool usage might not be required, interpreting data-driven feedback is crucial. CRM & Automation:

• Not directly applicable to the core design role, but understanding that the designs will be implemented in web environments that likely use CRM and marketing automation tools.

📝 Enhancement Note: Figma proficiency is non-negotiable. The ability to create well-structured, reusable components and utilize auto-layout for responsiveness is key. Familiarity with no-code tools is a strong plus as it bridges the gap between design and implementation.

👥 Team Culture & Values

Operations Values:

• Excellence in Design: A commitment to producing clean, on-brand, and effective web-ready designs.

• Efficiency & Speed: Ability to deliver production-ready assets quickly and efficiently, crucial for a freelance, project-based role.

• User-Centricity: Designing with the end-user and conversion goals in mind.

• Precision & Consistency: Maintaining strict visual consistency and layout quality standards.

• Adaptability: Willingness to work within a hybrid AI + human system and adapt to evolving project needs.

Collaboration Style:

• Independent Contributor: Expected to be self-directed and capable of troubleshooting independently.

• Clear Communication: Essential for remote collaboration, especially regarding design specifications and feedback.

• Proactive Problem-Solving: Ability to identify and resolve design or implementation challenges before they impact project timelines.

📝 Enhancement Note: The company values autonomy, efficiency, and high-quality output. For a freelance designer, this translates to being reliable, communicative, and delivering polished work that meets project objectives without constant supervision.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing AI Collaboration with Creative Control: Learning to effectively integrate AI-assisted workflows while maintaining your unique design vision and critical oversight.

• Rapid Iteration and Handoff: The need to quickly translate briefs into polished designs and prepare them for immediate implementation requires strong organizational and time management skills.

• Maintaining Brand Consistency Across Diverse Touchpoints: Ensuring a unified brand experience across web, PDF, and social media can be complex.

• Remote Work Discipline: Self-motivation, time management, and effective digital communication are crucial for success in a fully remote freelance role.

Learning & Development Opportunities:

• Advanced Figma Techniques: Opportunities to master advanced features like complex design systems, interactive prototyping, and collaborative workflows within Figma.

• Conversion Rate Optimization (CRO) Design: Deepen understanding of how design impacts conversion rates through practical application.

• AI in Design: Gain firsthand experience with AI tools integrated into design workflows, preparing you for future industry trends.

• No-Code Platform Integration: Enhance skills in understanding and preparing designs for implementation in platforms like Webflow or Framer.

📝 Enhancement Note: The primary growth opportunity lies in mastering the operational aspects of design: rapid execution, seamless handoff, and data-informed design decisions, all within an innovative AI-augmented environment.

💡 Interview Preparation

Strategy Questions:

• Design Process: "Describe your process for designing a high-converting landing page from brief to final assets." (Focus on structure, user-centricity, conversion elements, and handoff.)

• Figma Workflow: "How do you utilize Figma's auto-layout and component features to ensure responsive design and maintain consistency?" (Be ready to demonstrate or explain specific techniques.)

• Brand Integration: "How would you ensure visual consistency between a new landing page, existing social media graphics, and a PDF pitch deck?" (Discuss brand guidelines, asset libraries, and systematic checks.)

Company & Culture Questions:

• Mindrift's Mission: "What excites you about Mindrift's mission to leverage AI with human expertise?" (Show understanding of the hybrid model and your role in it.)

• Remote Work Approach: "How do you stay motivated and productive working remotely as a freelancer?" (Highlight self-discipline, time management, and communication strategies.)

• Tendem Project: "What do you understand about the Tendem project and how your design skills can contribute to its success?" (Demonstrate you've researched or understood the project's goal.)

Portfolio Presentation Strategy:

• Highlight Key Projects: Focus on 2-3 projects that best exemplify your skills in conversion-driven web design, Figma proficiency, and developer handoff.

• Tell the Story: For each project, explain the challenge, your design approach, the solutions implemented, and the outcomes (especially regarding conversions).

• Showcase Figma Functionality: Be prepared to walk through specific Figma files, demonstrating auto-layout, component usage, and responsive setups.

• Explain Handoff Process: Clearly articulate your steps for preparing and delivering assets to developers, including file organization and specification details.

📝 Enhancement Note: Prepare to articulate your design process not just creatively, but operationally, emphasizing efficiency, clarity, and measurable results. Your portfolio is your primary tool; treat its presentation as a design challenge in itself.

📌 Application Steps

To apply for this operations position:

• Submit your resume and a link to your portfolio through the application portal.

• Portfolio Customization: Ensure your portfolio prominently features web design examples, specifically highlighting landing pages, conversion-focused layouts, and your Figma expertise. Tailor the presentation to showcase your understanding of developer handoff.

• Resume Optimization: Clearly state your years of experience in web/UI design and list Figma as a core skill. Quantify achievements where possible, especially those related to conversion or user engagement.

• English Proficiency Statement: Clearly indicate your English proficiency level (e.g., B2 or above) as required.

• Company & Project Research: Familiarize yourself with Mindrift.ai and the Tendem project (tendem.ai) to understand their mission and operational context.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.