Freelance Web Designer

📍 Job Overview

Job Title: Freelance Web Designer

Company: Mindrift

Location: South Korea

Job Type: PART_TIME

Category: Web Design / UI/UX Design

Date Posted: 2026-08-17

Experience Level: 2-5 Years

Remote Status: Fully Remote

🚀 Role Summary

• Design high-converting marketing pages, landing experiences, and conversion-driven layouts for the Tendem project.

• Translate brand assets and concepts into responsive, implementation-ready web designs and structured components.

• Ensure absolute visual consistency across interactive web pages, static PDFs, and social materials.

• Prepare and package production-ready files for seamless handoff to developers or no-code tools.

• Uphold layout quality standards through systematic verification of responsiveness, spacing, and adherence to modern web trends.

📝 Enhancement Note: This role is a part-time, freelance position focused on UI/web design for marketing and landing pages, requiring a strong portfolio and proficiency in Figma. The emphasis is on creating conversion-driven designs that are easily implementable.

📈 Primary Responsibilities

• Design high-converting one-pagers, pitch-style landing pages, and simple marketing sites based on textual copy, outlines, or existing drafts.

• Translate brand assets and social media visuals into responsive web layouts, structured components, and sections that can be easily implemented by developers or no-code tools.

• Prepare and securely package production-ready files, including organizing Figma frames, exporting assets, and detailing specifications for seamless handoff.

• Ensure absolute visual consistency between interactive web pages, static PDFs, and social materials to maintain brand integrity.

• Enforce layout quality standards through systematic verification of responsiveness, proper spacing, clarity, and adherence to modern web trends prior to delivery.

📝 Enhancement Note: The core responsibilities revolve around translating content and brand guidelines into functional, visually appealing, and conversion-optimized web designs, with a strong emphasis on the practical aspects of developer handoff and maintaining brand consistency across various media.

🎓 Skills & Qualifications

Education: Bachelor’s or Master’s Degree in Web Design, Graphic Design, Human-Computer Interaction (HCI), or related creative/technical fields is a plus, though not strictly required if professional experience is strong.

Experience: At least 2 years of relevant experience in web design, UI design, digital marketing design, or visual communications.

Required Skills:

• Web & UI Design: Deep proficiency in Figma for creating scalable, responsive web layouts, auto-layout components, and comprehensive design systems.

• Conversion-Driven Layouts: Expertise in structuring high-converting, pitch-style landing pages with a strong eye for clarity, spacing, and modern design trends.

• Developer Handoff: Solid understanding of how to prepare, spec, and package digital assets for efficient implementation via developers or no-code platforms (e.g., Webflow, Framer).

• Cross-Platform Consistency: Ability to seamlessly translate core brand aesthetics across varying touchpoints, ensuring web pages match existing social materials and pitch decks.

• Visual Communication: Strong ability to convey concepts and brand identity effectively through visual design.

• Typography & Layout: Excellent command of typography principles and modern web layout trends.

Preferred Skills:

• Experience with no-code platforms like Webflow or Framer for implementation understanding.

• Familiarity with AI-generated drafts as a starting point for design.

• Experience in digital marketing design or visual communications.

• Proficiency in English (Upper-intermediate B2 or above).

📝 Enhancement Note: The requirements emphasize practical, hands-on skills in Figma and a user-centric, conversion-focused design approach. While formal education is a plus, a strong portfolio demonstrating relevant experience is paramount. English proficiency is a strict requirement for effective communication.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A strong portfolio heavily focused on landing pages, marketing websites, and product or startup one-pagers.

• Demonstrations of clear visual hierarchy and strong typography in web design examples.

• Case studies showcasing the ability to convert rough prompts, AI-generated drafts, or existing brand systems into structured, implementation-ready web designs.

• Examples that highlight a user-centric, conversion-minded approach to design. Process Documentation:

• Evidence of systematic verification of responsiveness, proper spacing, and adherence to modern web trends in delivered designs.

• Examples of preparing and packaging production-ready files, including organized Figma frames, exported assets, and detailed specifications for developer handoff.

• Demonstrations of ensuring visual consistency across interactive web pages, static PDFs, and social materials.

📝 Enhancement Note: The portfolio is the most critical component, needing to explicitly showcase the skills and experience outlined in the requirements, particularly in landing page and marketing website design, and the ability to translate concepts into implementable designs.

💵 Compensation & Benefits

Salary Range: Up to $50 per hour equivalent, depending on contributor level and pace.

Benefits:

• Flexible Part-Time Work: Approximately 10-20 hours per week during active project phases, offering flexibility for other commitments.

• Remote Work: Fully remote position allowing work from anywhere in South Korea.

• Project Variety: Opportunity to contribute to innovative technology projects through the Tendem platform.

• Skill Development: Exposure to real-world use cases and AI technology development.

Working Hours: Estimated 10–20 hours per week during active project phases. This is an estimate and not a guaranteed workload.

📝 Enhancement Note: The compensation is performance-based, with an upper limit of $50/hour. The benefits are primarily centered around the flexibility and remote nature of freelance work, as well as the opportunity to engage with cutting-edge technology projects.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (AI Platform / Specialist Connection)

Company Size: Not specified, but operates a platform connecting global specialists with AI development projects, suggesting a distributed and potentially growing organization.

Founded: Not specified.

Team Structure:

• The role is part of the Tendem project, a platform connecting specialists with technology projects.

• You will likely collaborate with project managers, developers, and potentially other specialists on specific projects.

• As a freelance role, direct team integration might be project-dependent, emphasizing self-management and clear communication. Methodology:

• Data-Driven Design: Emphasis on conversion-driven layouts and user-centric approaches.

• Agile Project Execution: Tasks are project-based, with estimated hours per week, indicating an agile or project-focused workflow.

• Remote Collaboration: Reliance on digital tools for communication, handoff, and project management.

Company Website: https://mindrift.ai/

📝 Enhancement Note: Mindrift operates as a platform connecting talent with projects, implying a focus on efficient project execution, clear deliverables, and effective remote collaboration. The Tendem project specifically focuses on AI technology development, suggesting an innovative and forward-thinking environment.

📈 Career & Growth Analysis

Operations Career Level: This is a freelance, part-time role focused on specialized design execution rather than a traditional operations hierarchy. It's an opportunity for experienced freelance designers to leverage their skills on specific projects.

Reporting Structure: As a freelance contributor to a Tendem project, you will likely report to a project lead or manager responsible for that specific initiative. Direct reporting lines are less defined than in a full-time role.

Operations Impact: The designer's impact is directly on the user experience and conversion rates of marketing pages and landing experiences, which are critical for project acquisition and client engagement. High-quality design directly contributes to the perceived value and professionalism of the Tendem project and Mindrift.

Growth Opportunities:

• Project Diversity: Gain experience working on a variety of AI technology projects, expanding your portfolio and industry exposure.

• Skill Refinement: Deepen expertise in Figma, responsive design, and conversion optimization through practical application.

• Platform Contribution: Build a reputation on the Mindrift platform, potentially leading to more frequent or higher-value project engagements.

• Networking: Connect with other professionals and AI developers on the platform.

📝 Enhancement Note: Growth in this freelance role is measured by the quality and volume of projects secured, the expansion of one's professional portfolio, and the development of niche skills within the AI technology sector.

🌐 Work Environment

Office Type: Fully Remote.

Office Location(s): South Korea. The role is remote within South Korea, allowing flexibility in your physical work location.

Workspace Context:

• Digital Collaboration: Primary interaction will be through digital platforms, requiring strong online communication skills.

• Tools & Technology: Access to and proficiency with design tools like Figma is essential. Familiarity with no-code platforms like Webflow or Framer is beneficial for understanding implementation.

• Independent Work: The role requires a self-directed work ethic, with the ability to manage tasks and troubleshoot independently.

Work Schedule: Flexible, estimated 10–20 hours per week during active project phases. This allows for integration with other freelance work or personal commitments.

📝 Enhancement Note: The work environment is entirely remote and self-managed, emphasizing autonomy and digital collaboration. Candidates should be comfortable working independently and managing their time effectively to meet project deadlines.

📄 Application & Portfolio Review Process

Interview Process:

• Application Screening: Initial review based on CV and portfolio link. Applications without a portfolio or relevant web design cases will be disqualified.

• Portfolio Review: Detailed assessment of your portfolio, focusing on landing pages, marketing websites, and conversion-driven design examples.

• Skills Assessment: Potential technical assessment or discussion focusing on Figma proficiency, responsive design principles, and developer handoff best practices.

• Project Discussion: Conversation about your approach to design briefs, handling AI-generated drafts, and ensuring brand consistency.

• English Proficiency Check: Verification of upper-intermediate (B2) or above English proficiency.

Portfolio Review Tips:

• Curate Selectively: Showcase your strongest, most relevant projects, emphasizing landing pages and marketing sites.

• Highlight Process: For each project, briefly explain the brief, your design process, the tools used (especially Figma), and the outcome or impact (e.g., conversion focus).

• Demonstrate Figma Mastery: Include examples of auto-layout components, responsive design implementation, and well-organized Figma files if possible.

• Showcase Handoff Readiness: Detail how you prepare assets and specifications for developers.

• Consistency is Key: Ensure your portfolio design itself reflects high standards of visual communication and brand consistency.

Challenge Preparation:

• Be prepared to discuss how you would approach designing a landing page based on a provided brief or concept.

• Practice articulating your design decisions, focusing on conversion goals, user experience, and brand alignment.

• Review modern web design trends and best practices for responsiveness and visual appeal.

📝 Enhancement Note: The application process heavily relies on the portfolio. Candidates must proactively demonstrate their expertise in the specific areas required for this role, particularly in conversion-focused web design and efficient developer handoff.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for creating scalable, responsive web layouts, auto-layout components, and design systems. Deep proficiency is required.

• Design Software: Proficiency in other industry-standard design tools is assumed, but Figma is the primary focus for this role.

Analytics & Reporting:

• While not a primary responsibility, an understanding of how designs impact conversion rates is crucial. Familiarity with analytics concepts is a plus. CRM & Automation:

• No-code Platforms: Familiarity with platforms like Webflow or Framer is beneficial for understanding developer handoff and implementation feasibility.

📝 Enhancement Note: Figma proficiency is non-negotiable. Understanding the implementation side through no-code tools provides a significant advantage in preparing designs for seamless handoff.

👥 Team Culture & Values

Operations Values:

• Quality & Precision: Commitment to high standards in design execution, responsiveness, and asset preparation.

• Efficiency & Speed: Ability to deliver production-ready assets quickly and effectively, especially when working from prompts or drafts.

• User-Centricity: Designing with the end-user and conversion goals in mind.

• Brand Consistency: Maintaining a cohesive brand identity across all digital touchpoints.

• Self-Sufficiency: Proactive problem-solving and independent work ethic.

Collaboration Style:

• Asynchronous Communication: Expect communication to be primarily digital and asynchronous, requiring clear written and visual communication.

• Project-Based: Collaboration will be focused on specific project deliverables and deadlines.

• Feedback Integration: Openness to receiving and integrating feedback to refine designs.

📝 Enhancement Note: The culture values independent, high-quality execution. Success in this role depends on an individual's ability to be self-motivated, deliver precise work, and communicate effectively through digital channels.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating Ambiguous Briefs: Effectively interpreting and designing from textual copy, outlines, or AI-generated drafts requires strong creative problem-solving.

• Maintaining Visual Consistency: Ensuring strict adherence to brand guidelines across diverse web elements and comparing them against static materials can be demanding.

• Balancing Speed and Quality: Delivering production-ready assets quickly while maintaining high design standards and attention to detail.

• Remote Autonomy: Thriving in a fully remote, freelance capacity requires strong self-discipline and time management skills.

Learning & Development Opportunities:

• Specialized Skill Development: Deepen expertise in conversion-focused landing page design and advanced Figma techniques.

• Industry Exposure: Gain hands-on experience with AI technology projects and the broader tech industry.

• Portfolio Expansion: Build a robust portfolio with diverse, high-impact web design projects.

• Freelance Business Acumen: Develop skills in project management, client communication, and time estimation within a freelance context.

📝 Enhancement Note: This role offers a strong opportunity to refine specialized design skills and gain experience in a rapidly evolving tech sector, provided candidates can navigate the challenges of remote freelance work and creative problem-solving.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing a high-converting landing page for a new AI product based on a brief that includes AI-generated copy and a few brand keywords?" (Focus on your process, tool usage, and conversion strategy.)

• "Describe a time you had to ensure strict visual consistency between a web page and social media assets. What steps did you take?" (Highlight your attention to detail and brand adherence.)

• "How do you prepare your Figma files and assets for a smooth handoff to developers or a no-code platform?" (Demonstrate your understanding of developer handoff best practices.) Company & Culture Questions:

• "What interests you about working on projects within the AI technology space?" (Show genuine interest in Mindrift's mission.)

• "How do you manage your time and stay productive when working remotely on multiple freelance projects?" (Emphasize your self-discipline and organizational skills.)

• "How do you interpret and apply brand guidelines to new design projects?" (Showcase your understanding of brand integrity.) Portfolio Presentation Strategy:

• Start Strong: Begin with your most relevant and impactful landing page/marketing website projects.

• Walk Through Your Process: For each project, explain the initial brief, your design thinking, the Figma features you utilized (e.g., auto-layout), and how you ensured conversion optimization and developer readiness.

• Quantify Impact (if possible): If you have any metrics or insights into the success of your designs (e.g., improved conversion rates), present them clearly.

• Address Handoff: Clearly articulate your handoff process and demonstrate your understanding of technical implementation constraints.

• Be Prepared for Figma Questions: Expect questions about specific Figma features or workflows.

📝 Enhancement Note: Preparation should focus on showcasing practical skills, a structured design process, and a clear understanding of conversion goals and developer handoff. The portfolio is the primary tool for demonstrating these capabilities.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on Workable.

• Customize Your CV: Ensure your CV clearly highlights your 2+ years of web design experience, specifically mentioning Figma proficiency and experience with landing pages/marketing sites. Include your English proficiency level.

• Prepare Your Portfolio: Make sure your portfolio link is prominently displayed on your CV and that it features strong examples of landing pages, marketing websites, and conversion-driven designs. Organize it logically and ensure it loads quickly.

• Review Mindrift & Tendem: Research Mindrift.ai and the Tendem project (tendem.ai) to understand their mission and the context of the projects you might work on. This will help you tailor your application and interview responses.

• Practice Your Pitch: Be ready to articulate your design process, your strengths in Figma, and your approach to conversion optimization and developer handoff, drawing directly from your portfolio examples.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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