Freelance Web Designer

📍 Job Overview

Job Title: Freelance Web Designer

Company: Mindrift

Location: Italy

Job Type: PART_TIME

Category: Web Design / UI/UX Operations

Date Posted: 2026-06-25

Experience Level: 2-5 Years

Remote Status: Fully Remote

🚀 Role Summary

• This role focuses on translating creative briefs and rough drafts into polished, on-brand web-ready designs for the Tendem AI project.

• You will be instrumental in ensuring the visual consistency and user experience of marketing pages, landing pages, and digital assets.

• This position requires a strong command of Figma for creating responsive layouts and preparing assets for developer handoff.

• The role involves a structured, user-centric, and conversion-minded approach to design, with a significant emphasis on visual clarity and modern web trends.

📝 Enhancement Note: While the title is "Freelance Web Designer," the description strongly implies a role within "Operations" by focusing on the systematic preparation and delivery of design assets for development, ensuring consistency, and enforcing quality standards. This aligns with the operational aspects of managing creative production workflows, especially within a tech project context involving AI. The emphasis on "developer handoff" and "production-ready files" further solidifies this operational perspective. The role is categorized under Web Design/UI/UX Operations to reflect this blend of creative execution and process management.

📈 Primary Responsibilities

• Design high-converting one-pagers, pitch-style landing pages, and simple marketing sites based on textual copy, outlines, or existing drafts.

• Translate brand assets and social media visuals into responsive web layouts, structured components, and sections that can be easily implemented by developers or no-code tools.

• Prepare and securely package production-ready files, including organizing Figma frames, exporting assets, and detailing specifications for seamless developer handoff.

• Ensure absolute visual consistency between interactive web pages, static PDFs, and social media materials, maintaining brand integrity across all touchpoints.

• Enforce layout quality standards through systematic verification of responsiveness, proper spacing, clarity, and adherence to modern web trends prior to delivery.

• Collaborate with Tendem Agents (AI) and human specialists to refine designs based on feedback and project requirements.

• Adapt existing brand guidelines and visual elements for new web-based applications and marketing initiatives.

📝 Enhancement Note: The responsibilities highlight a process-driven approach to design production, emphasizing handoff, consistency checks, and adherence to standards, which are core operational functions within a design workflow.

🎓 Skills & Qualifications

Education: Bachelor’s or Master’s Degree in Web Design, Graphic Design, Human-Computer Interaction (HCI), or related creative/technical fields is a plus.

Experience: At least 2 years of relevant experience in web design, UI design, digital marketing design, or visual communications is desirable.

Required Skills:

• Web & UI Design: Deep proficiency in Figma for creating scalable, responsive web layouts, auto-layout components, and comprehensive design systems.

• Conversion-Driven Layouts: Expertise in structuring high-converting, pitch-style landing pages with a strong eye for clarity, spacing, and modern design trends.

• Developer Handoff: Solid understanding of how to prepare, spec, and package digital assets for efficient implementation via developers or no-code platforms (e.g., Webflow, Framer).

• Cross-Platform Consistency: Ability to seamlessly translate core brand aesthetics across varying touchpoints, ensuring web pages match existing social materials and pitch decks.

• English Proficiency: Upper-intermediate (B2) or above (required).

• User-Centric & Conversion-Minded Approach: A structured approach to design that prioritizes user experience and conversion goals.

• Visual Clarity & Modern Trends: Strong eye for clarity, white space, and modern web layout trends.

• Self-Directed Work Ethic: Ability to troubleshoot independently and deliver production-ready assets quickly.

Preferred Skills:

• Experience working with AI projects or in a hybrid AI + human system.

• Familiarity with no-code platforms like Webflow or Framer for implementation insights.

• Experience in digital marketing design or visual communications.

• Understanding of basic HTML/CSS principles for better developer handoff.

📝 Enhancement Note: The emphasis on Figma, developer handoff, and conversion-driven layouts, along with the requirement for a structured approach, points towards an operations-minded designer who can efficiently manage the production pipeline of design assets.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Web Design Case Studies: The portfolio must include direct examples of web design projects, specifically showcasing high-converting landing pages and marketing sites.

• Figma Proficiency Demonstration: Projects should illustrate proficiency in Figma, including the creation of responsive layouts, auto-layout components, and well-organized design systems.

• Developer Handoff Examples: Showcase how design specifications, assets, and components were prepared for seamless implementation by developers or no-code tools.

• Brand Consistency Examples: Include examples demonstrating the ability to maintain visual consistency across different digital touchpoints (web, social, PDFs).

Process Documentation:

• Workflow Design: Demonstrate an understanding of designing within a structured workflow, from brief interpretation to final asset delivery.

• System Implementation Standards: Show evidence of designing for implementation, considering how designs will be built using developer handoff best practices or no-code platforms.

• Measurement & Analysis (Implicit): While not explicitly stated, the focus on "conversion-driven layouts" implies an understanding of how design contributes to measurable outcomes, suggesting a readiness to analyze design effectiveness.

📝 Enhancement Note: The requirement for a portfolio with specific types of case studies, especially those demonstrating developer handoff and conversion focus, indicates an expectation for a designer who operates with an understanding of production processes and measurable business outcomes, aligning with operational principles.

💵 Compensation & Benefits

Salary Range: Up to $40 USD per hour equivalent.

Benefits:

• Flexible Part-Time Work: Approximately 10-20 hours per week during active project phases, offering flexibility for work-life balance.

• Remote Work: Fully remote position allowing work from anywhere within Italy.

• Project Variety: Opportunities to work on diverse projects within the Mindrift platform, potentially with different earning levels based on scope and complexity.

• Contribution to AI Innovation: Be part of a project (Tendem.ai) that leverages AI and human expertise, contributing to the advancement of Generative AI.

Working Hours: Estimated 10–20 hours per week during active project phases. This is an estimate and not a guaranteed workload.

📝 Enhancement Note: The compensation is presented as an "equivalent" hourly rate, typical for freelance or project-based work, emphasizing flexibility and contribution-based earning. The estimated weekly hours are also a key indicator of the part-time, flexible nature of the role.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology / Artificial Intelligence / Crowdsourcing Platforms. Mindrift operates at the intersection of AI development and human expertise, connecting specialists with AI projects from major tech innovators. This positions the company within a rapidly evolving and competitive tech landscape.

Company Size: Not explicitly stated, but the platform model suggests a distributed network of freelancers and a core team managing operations. This implies an agile, decentralized operational structure.

Founded: Not explicitly stated, but the company's focus on "Generative AI" and "AI projects from major tech innovators" suggests a relatively modern, forward-looking organization.

Team Structure:

• Project-Based Teams: Collaborators, including Web Designers, work on specific projects like Tendem.ai, interacting with "Tendem Agents" (AI) and potentially other human specialists.

• Hybrid AI + Human System: The operational model integrates AI for repetitive tasks and human specialists for critical thinking, domain expertise, and specialized skills.

• Remote & Distributed Workforce: The company leverages a global network of freelance talent, necessitating strong remote collaboration tools and clear communication protocols.

Methodology:

• Leveraging AI for Efficiency: Utilizing AI agents to handle repetitive tasks, freeing up human specialists for higher-value contributions.

• Expert-Driven AI Development: Tapping into real-world expertise to train and refine AI models, ensuring practical and effective AI solutions.

• Agile Project Management: Operating in project-based phases with estimated workloads, indicating an agile and adaptable approach to resource allocation and task management.

Company Website: https://mindrift.ai/ (implied by the domain)

📝 Enhancement Note: The company culture is likely characterized by innovation, flexibility, and a focus on leveraging technology (AI) and human talent efficiently. The operational model relies on seamless integration of remote workers and AI tools.

📈 Career & Growth Analysis

Operations Career Level: This is a specialized freelance role focused on executing specific design production tasks within a larger project. While not a traditional hierarchical operations management role, it requires operational discipline in design delivery. The "2-5 years of experience" suggests an intermediate level of practical skill.

Reporting Structure: Freelancers likely report to a project manager or a designated point of contact who oversees the Tendem project. Communication would be primarily through the Mindrift platform or designated channels.

Operations Impact: The Web Designer's output directly impacts the usability, perception, and conversion potential of web-based marketing materials for the Tendem project. Efficient and high-quality design delivery is crucial for the project's success and the company's ability to onboard clients and specialists effectively.

Growth Opportunities:

• Skill Specialization: Deepen expertise in Figma, responsive design, conversion optimization, and design systems.

• Project Diversity: Gain exposure to various AI projects and client needs through the Mindrift platform, broadening design experience.

• Understanding AI Workflows: Develop insights into how design integrates with AI-driven processes and hybrid human-AI systems.

• Potential for Lead Roles: Exceptional performance and consistent delivery could lead to opportunities on more complex projects or potentially guiding junior designers on