E-commerce Graphic Designer

📍 Job Overview

Job Title: E-commerce Graphic Designer

Company: Lago

Location: Bogotá, Bogota, Colombia

Job Type: FULL_TIME

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-04-17

Experience Level: Mid-Level (5-10 years)

Remote Status: Fully Remote

🚀 Role Summary

• Design visually compelling graphics and assets specifically for e-commerce platforms, with a strong emphasis on Amazon's marketplace requirements and best practices.

• Develop and optimize product listings, A+ Content, storefronts, and advertising creatives to enhance brand presence and drive customer conversion.

• Collaborate closely with content writers, marketing teams, and product managers to ensure cohesive brand messaging and impactful visual storytelling across all digital channels.

• Leverage advanced knowledge of Adobe Creative Suite and emerging design trends to maintain a competitive visual edge in the fast-paced e-commerce landscape.

• Contribute to the continuous improvement of design processes, asset management, and internal workflows to ensure efficiency and high performance.

📝 Enhancement Note: While the job title is "E-commerce Graphic Designer," the responsibilities and required skills heavily lean towards Amazon-specific design, including "Amazon sellers and products," "A+ Content," and "Sponsored Brand creatives." This suggests a specialized focus within e-commerce graphic design.

📈 Primary Responsibilities

• Develop and design high-impact visual content for clients' Amazon product listings, A+ Content pages, storefronts, and advertising campaigns, ensuring alignment with brand guidelines and marketplace best practices.

• Partner effectively with Content Copywriters and Content Managers to create cohesive and high-performing visual assets that support listing optimization and marketing campaign objectives.

• Design engaging graphics for Amazon ad formats, including Sponsored Brand creatives and banners, with a clear focus on driving click-through rates and maximizing conversion.

• Conduct thorough research on industry design trends, competitor strategies, and e-commerce best practices to ensure the brand's visual output remains competitive and innovative.

• Continuously explore and adapt to new design tools, techniques, and e-commerce visual standards to maintain a cutting-edge aesthetic and maximize digital impact.

• Maintain a well-organized system for digital assets, including product images, ad creatives, and brand elements, to streamline design workflows and facilitate cross-team access.

• Proactively discuss design inconsistencies and propose effective solutions with management to ensure strict adherence to client and company requirements.

• Establish and cultivate collaborative relationships with internal marketing, product, and development teams to align objectives and efficiently resolve design-related challenges.

• Act as a technical resource and subject matter expert for colleagues within the design team, providing guidance on design principles and platform-specific requirements.

• Consistently meet or exceed department-established performance standards for design quality, output, and project turnaround times.

• Actively engage with and master new training materials and departmental guidelines, such as those found in Trainual, to ensure continuous skill development and adherence to best practices.

• Undertake additional duties as assigned to support the broader marketing and creative objectives of the company.

📝 Enhancement Note: The responsibilities highlight a strong emphasis on performance-driven design within the e-commerce context, particularly for Amazon. The inclusion of "Acts as a technical resource" and "Continues to learn and apply department Trainual subjects" indicates a need for proactive knowledge sharing and commitment to ongoing learning within established departmental frameworks.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Communications, Fine Arts, or a related field is typically expected for mid-level roles, or equivalent practical experience.

Experience:

• 4-7 years of related experience in graphic design.

Required Skills:

• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.).

• Strong working knowledge of creating compelling visuals for E-commerce platforms, particularly for Amazon sellers and products, to enhance product listings and drive sales.

• Demonstrated ability to design effective A+ Content and Sponsored Brand creatives for Amazon.

• Excellent understanding of design principles, typography, color theory, and layout composition.

• Advanced communication skills, both verbal and written, demonstrating clarity, precision, and the ability to articulate design rationale.

• Proficiency in Microsoft Office Suite (Word, Excel) and Google Workspace (Sheets, Docs).

• Advanced analytical and organizational skills with a proven ability to manage multiple projects, meet deadlines, and maintain meticulous file organization.

Preferred Skills:

• Experience with other e-commerce design tools or platforms.

• Basic understanding of UX/UI principles as they apply to e-commerce interfaces.

• Familiarity with A/B testing concepts for design optimization.

• Experience in developing brand style guides or visual identity systems.

📝 Enhancement Note: The requirement for "2 years of which are highly relevant" for e-commerce/Amazon design suggests that while general graphic design experience is valued, practical, proven ability in this specific niche is critical. The emphasis on "advanced knowledge" of Adobe Creative Suite points to a need for seasoned professionals.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a strong collection of e-commerce-focused design projects, with a significant portion dedicated to Amazon listings, A+ Content, and ad creatives.

• Demonstrate successful application of design principles to enhance product visibility, user engagement, and conversion rates on e-commerce platforms.

• Include examples of how you have translated client briefs or marketing objectives into visually effective design solutions.

Process Documentation:

• Prepare to discuss your personal design process from brief to final delivery, emphasizing how you ensure brand consistency and client satisfaction.

• Be ready to explain your methods for researching trends and competitors to inform design decisions.

• Articulate your approach to file management and asset organization to support team efficiency.

• Be prepared to share how you collaborate with copywriters and other stakeholders to achieve cohesive campaign results.

📝 Enhancement Note: Given the role's focus on Amazon and driving sales, the portfolio should not just display aesthetic quality but also demonstrate a clear understanding of conversion-oriented design and platform-specific requirements. Showing how processes lead to measurable results will be key.

💵 Compensation & Benefits

Salary Range: The provided salary is up to $1,520 USD Monthly, equating to approximately $9.50 USD per hour for a 40-hour work week. This range is for a fully remote position based in Colombia. Regional salary research for graphic designers with 5-10 years of experience in Bogotá, Colombia, indicates a typical monthly salary range of COP 3,500,000 to COP 6,000,000 (approximately $900 - $1,550 USD, depending on the exchange rate). The stated $9.50/hour aligns with the higher end of this range for remote work.

Benefits:

• Remote Work: Opportunity to work from anywhere, promoting excellent work-life balance and flexibility.

• Growth Opportunities: Chance to shape your role and advance your career within a growing company, with potential for increased responsibility and specialization.

• Innovative Culture: Be part of a team that is passionate about using data to solve challenges and drive success in a dynamic market.

• Professional Development: Access to departmental training materials (e.g., Trainual) to continuously learn and apply best practices.

Working Hours: Monday - Friday, 9 AM - 5 PM PST (Pacific Standard Time), totaling 40 hours per week. This schedule requires alignment with Pacific Standard Time, regardless of the designer's local time zone.

📝 Enhancement Note: The salary is specified in USD and is monthly. The PST working hours are a critical detail for candidates outside of this time zone to consider for work-life integration. The benefits highlight career growth and a data-driven, innovative culture.

🎯 Team & Company Context

🏢 Company Culture

Industry: The company operates within the e-commerce and digital marketing services sector, specifically focusing on enhancing online seller presence, particularly on platforms like Amazon. This industry is characterized by rapid technological advancements, data-driven decision-making, and a constant need for adaptation to evolving consumer behaviors and platform algorithms.

Company Size: Lago appears to be a growing company, potentially in the startup or early-stage growth phase, given the emphasis on shaping roles and growth opportunities. The company's remote, global team structure suggests a modern, distributed work environment.

Founded: Specific founding date is not provided, but the company's focus on leveraging data and innovation suggests a relatively modern establishment, likely within the last decade, to align with current e-commerce trends.

Team Structure:

• The design team is likely part of a larger marketing or creative department, potentially with specialized roles like Content Copywriters and Content Managers.

• The reporting structure likely involves a Design Manager or Creative Lead who oversees project assignments, quality control, and team development.

Methodology:

• Data Analysis & Insights: The company emphasizes leveraging data to solve challenges and drive success, suggesting that design decisions are informed by performance metrics and market insights.

• Workflow Planning & Optimization: There's a clear focus on improving processes, evident in the need for organized files, efficient workflows, and adherence to departmental standards (e.g., Trainual).

• Automation & Efficiency: While not explicitly stated for design, the overall company culture hints at an appreciation for efficiency, which translates to streamlined design processes and asset management.

Company Website: lagodesign.com

📝 Enhancement Note: The company culture seems to value a blend of creative innovation and data-driven execution, with a strong emphasis on operational efficiency and continuous learning within a remote, global setting. The focus on Amazon specifically implies a niche expertise.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a Mid-Level. It requires a solid foundation of graphic design skills and experience (4-7 years), with a specific, critical emphasis on proven experience within the e-commerce and Amazon marketplace (2+ years). The responsibilities include not just execution but also collaboration, problem-solving, acting as a technical resource, and contributing to process improvement, indicating a level of autonomy and responsibility beyond junior roles.

Reporting Structure: The designer will likely report to a Design Manager or a Creative Lead. They will collaborate closely with internal teams such as Content Copywriters, Content Managers, and potentially client account managers or product managers, forming a matrix of reporting and collaboration.

Operations Impact: The designer's work directly impacts Lago's clients' revenue by enhancing product listings, optimizing advertising creatives, and improving overall brand presentation on e-commerce platforms. Success in this role contributes to increased click-through rates, higher conversion rates, improved customer engagement, and ultimately, greater sales for clients. This makes the role crucial for the company's value proposition and client success metrics.

Growth Opportunities:

• Role Specialization: The opportunity to deepen expertise in Amazon-specific design, becoming a go-to specialist in A+ Content, Sponsored Brands, and e-commerce visual strategies.

• Skill Development: Continuous learning through departmental resources (Trainual) and exposure to industry trends, allowing for the acquisition of new design techniques and platform knowledge.

• Leadership Potential: As the company grows, there may be opportunities to take on more complex projects, mentor junior designers, or even move into a lead or senior design position, potentially managing specific client accounts or design functions.

📝 Enhancement Note: The "shape your role and grow with us" statement suggests a flexible environment where ambitious individuals can influence their career trajectory. The mid-level designation implies a need for independent work with a framework for guidance and development.

🌐 Work Environment

Office Type: This is a fully remote position, meaning there is no physical office requirement. The "work from anywhere" aspect aligns with a distributed team model, fostering flexibility and autonomy.

Office Location(s): While the role is based in Bogotá, Colombia, the company operates globally, and the designer can work from any location. This implies a need for strong self-discipline and effective remote communication tools.

Workspace Context:

• Collaborative Environment: Despite being remote, there is an emphasis on collaboration through digital tools and communication channels, fostering a team spirit and shared purpose.

• Operations Tools & Technology: Access to and proficiency with industry-standard design software (Adobe Creative Suite) and potentially project management and communication platforms (e.g., Slack, Asana, Google Workspace) is essential.

• Operations Team Interaction: Regular interaction with internal teams (marketing, content, product) will occur through virtual meetings, project management software, and messaging platforms, requiring proactive engagement.

Work Schedule: The work schedule is fixed: Monday to Friday, 9 AM to 5 PM PST (Pacific Standard Time). This requires candidates to be available during these specific hours, regardless of their local time zone, to ensure effective collaboration with teams or clients operating in the PST time zone.

📝 Enhancement Note: The PST working hours are a significant aspect of the work environment, requiring careful consideration for work-life balance and personal scheduling for candidates located in different time zones, especially in Colombia (which is UTC-5, same as PST during standard time).

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your application, resume, and portfolio to assess qualifications and experience against the role requirements.

• Technical Interview: Likely an interview focused on your design skills, software proficiency (Adobe Creative Suite), and understanding of e-commerce/Amazon design principles. You may be asked to walk through specific portfolio pieces.

• Case Study/Design Challenge: A practical assessment where you might be asked to create a design sample, critique existing designs, or propose solutions to a given e-commerce design problem. This tests your problem-solving skills and application of design theory.

• Cultural Fit/Team Interview: An opportunity to assess your collaboration style, communication skills, and alignment with Lago's innovative and data-driven culture. You'll likely meet with a manager and potentially team members.

• Final Interview: May involve a discussion about your career aspirations, understanding of the role's impact, and final confirmation of fit.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest projects that best represent your e-commerce and Amazon design capabilities. Prioritize projects that demonstrate quantifiable results (e.g., improved conversion rates, increased engagement).

• Showcase Process: For each project, briefly explain the brief, your design process, the tools used, your role, and the outcome. Visuals should be clean, well-presented, and easy to navigate.

• Highlight Amazon Expertise: Clearly label and describe any Amazon-specific work (product listings, A+ Content, ad creatives), explaining the rationale behind your design choices in relation to Amazon's platform and customer behavior.

• Demonstrate Versatility: If possible, show a range of work that includes different types of e-commerce assets (e.g., lifestyle images, infographics, banners) to demonstrate breadth.

• Professional Presentation: Ensure your portfolio is easily accessible (e.g., personal website, Behance, PDF) and professionally formatted.

Challenge Preparation:

• Understand the Brief: If given a design challenge, thoroughly read and understand the objectives, target audience, and any constraints. Ask clarifying questions if needed.

• Focus on Rationale: Be prepared to explain why you made specific design choices. Connect your decisions back to the client's goals, target audience, and e-commerce best practices.

• Time Management: Practice working within a given timeframe, prioritizing key elements of the design. It's better to deliver a well-executed core concept than an incomplete, overly ambitious design.

• Communication: Practice articulating your thought process clearly and concisely, as if presenting to a client or manager.

📝 Enhancement Note: The emphasis on "Amazon sellers and products" and "A+ Content" means your portfolio and interview responses should heavily feature these specific areas. Be prepared to discuss how your designs directly contribute to sales and client success metrics.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Advanced proficiency is a must. This includes Photoshop (for image manipulation, product mockups, ad creatives), Illustrator (for logos, icons, vector graphics, general layout), and potentially InDesign (for more complex brochure-style A+ content layouts).

• Amazon Seller Central / E-commerce Platforms: Familiarity with the visual requirements and constraints of these platforms is crucial for designing assets that will directly upload and function correctly.

Analytics & Reporting:

• Amazon Analytics: Understanding how to interpret Amazon's internal sales and advertising metrics (e.g., conversion rates, click-through rates, impressions, ACoS) to inform design decisions and demonstrate impact.

• Google Analytics (Potentially): If the company also designs for their own website or client websites, knowledge of Google Analytics to understand user behavior and campaign performance could be beneficial.

CRM & Automation:

• Project Management Tools: Proficiency with tools like Asana, Trello, Jira, or Monday.com for managing tasks, deadlines, and team collaboration.

• Communication Platforms: Expertise in Slack, Microsoft Teams, or similar for real-time communication and team coordination.

• Cloud Storage/Asset Management: Familiarity with Google Drive, Dropbox, or specialized Digital Asset Management (DAM) systems for organizing and sharing design files.

📝 Enhancement Note: The core technical requirement is Adobe Creative Suite. However, understanding how designs are used and measured within Amazon's ecosystem ( Seller Central, advertising consoles) is equally critical for success in this role.

👥 Team Culture & Values

Operations Values:

• Data-Driven Innovation: A strong belief in using data and analytics to inform creative decisions, drive performance, and solve complex e-commerce challenges. This means designs should be justifiable with data.

• Client-Centricity: A commitment to understanding and meeting client needs, ensuring that designs not only look good but also achieve specific business objectives for their e-commerce operations.

• Efficiency and Process: Valuing streamlined workflows, organized asset management, and continuous improvement in design processes to deliver high-quality work efficiently. Adherence to departmental standards is key.

• Collaboration and Communication: Fostering an environment where open communication, feedback exchange, and cross-functional teamwork are encouraged to achieve cohesive and impactful results.

• Adaptability and Continuous Learning: Embracing change in the fast-paced e-commerce landscape by staying updated on design trends, platform changes, and new technologies.

Collaboration Style:

• Proactive Engagement: Expect to actively communicate and collaborate with copywriters, content managers, and potentially client managers through virtual channels.

• Feedback-Oriented: A culture that encourages constructive feedback on designs to ensure optimal outcomes. Be prepared to give and receive feedback professionally.

• Shared Goal Focus: Emphasis on working together towards common goals, whether it's optimizing a client's product listing or developing a new ad campaign. Knowledge sharing is likely encouraged.

📝 Enhancement Note: The culture appears to be a blend of creative artistry and rigorous operational discipline. Candidates who can balance aesthetic vision with a results-oriented, data-informed, and process-driven approach will thrive.

⚡ Challenges & Growth Opportunities

Challenges:

• Time Zone Management: Working within PST hours while based in Colombia requires careful personal scheduling and discipline to maintain work-life balance and effective collaboration.

• Remote Collaboration Dynamics: Building strong working relationships and ensuring seamless communication and project execution without in-person interaction requires proactive effort and proficiency with remote collaboration tools.

• Evolving E-commerce Landscape: Keeping pace with the rapid changes in e-commerce platform algorithms, design trends, and consumer expectations, particularly on Amazon, demands continuous learning and adaptation.

• Balancing Creativity with Performance Metrics: Translating creative vision into designs that demonstrably improve key performance indicators (KPIs) like conversion rates, click-through rates, and sales requires a blend of artistic skill and analytical understanding.

Learning & Development Opportunities:

• Specialized E-commerce Design Training: Opportunities to deepen expertise in specific areas like Amazon A+ Content, Sponsored Brand creative optimization, and conversion-focused visual design.

• Industry Best Practice Immersion: Continuous exposure to industry trends, competitor analysis, and platform updates through internal training, research, and potential industry forums or webinars.

• Cross-Functional Exposure: Learning about the broader marketing and sales strategies of clients by working closely with copywriters and marketing managers provides valuable context for design work.

• Career Path Development: With demonstrated success and initiative, there's potential to move into senior design roles, team leadership, or specialized creative strategy positions within the company.

📝 Enhancement Note: The primary challenge will be managing the PST work hours effectively. Growth opportunities are tied to specialization and the company's expansion, offering a chance to become a subject matter expert in a high-demand niche.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for designing an Amazon A+ Content page. What elements do you prioritize, and how do you ensure it drives conversions?" (Focus on structure, visual hierarchy, storytelling, and data justification).

• "How do you stay updated on the latest design trends and Amazon platform changes? Can you give an example of how you've adapted your work based on a new trend or platform update?" (Highlight proactive learning and adaptability).

Company & Culture Questions:

• "What interests you about working with e-commerce clients, specifically on the Amazon platform?" (Show genuine enthusiasm for the niche).

• "How do you approach collaboration with copywriters or marketing managers when your design vision differs from their initial brief?" (Emphasize communication, negotiation, and data-backed rationale).

Portfolio Presentation Strategy:

• Tell a Story: For each project, don't just show the final image. Explain the problem, your solution, your role, and the impact. Use a narrative structure.

• Quantify Results: If possible, include metrics (e.g., "Increased CTR by X%", "Improved conversion rate by Y%"). Even if exact numbers aren't available, discuss the intended impact.

• Highlight Amazon Specifics: Clearly articulate your understanding of Amazon's visual requirements, A+ content modules, and best practices for driving sales.

• Be Concise: Respect the interviewer's time. Present key information clearly and efficiently. Be prepared to elaborate if asked.

• Technical Proficiency: Be ready to discuss your tools and techniques, especially your mastery of Adobe Creative Suite.

📝 Enhancement Note: Emphasize your experience with Amazon's specific design requirements and your ability to create visuals that directly contribute to sales and customer engagement. Your portfolio should be the primary evidence of this expertise.

📌 Application Steps

To apply for this E-commerce Graphic Designer position:

• Submit your application through the provided link on Workable.

• Tailor Your Resume: Highlight your experience with e-commerce, Amazon, Adobe Creative Suite, and any quantifiable achievements related to design impact (e.g., increased conversion rates). Use keywords from the job description.

• Curate Your Portfolio: Select and organize your best e-commerce and Amazon-specific design projects. Ensure it's easily navigable and clearly showcases your skills in A+ Content, product listings, and ad creatives.

• Prepare Your Design Rationale: Be ready to articulate the "why" behind your design choices, especially for your portfolio pieces. Focus on how your designs solve problems and drive results for clients.

• Research Lago: Understand the company's mission, client base (if possible), and overall approach to e-commerce design. This will help you tailor your application and interview responses.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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