DISEÑADOR DE SERVICIO UX

📍 Job Overview

Job Title: DISEÑADOR DE SERVICIO UX (UX Service Designer)

Company: Grupo Coppel

Location: MIGUEL HIDALGO, CIUDAD DE MEXICO, MX (Mexico City, Mexico)

Job Type: Tiempo completo (Full-time)

Category: User Experience (UX) Design / Service Design

Date Posted: December 18, 2025

Experience Level: 2-5 years

Remote Status: On-site

🚀 Role Summary

• Focus on the end-to-end user journey and service design principles to enhance customer experience.

• Collaborate with cross-functional teams to translate user needs and business requirements into intuitive and effective service designs.

• Create and iterate on user flows, wireframes, prototypes, and service blueprints to visualize and communicate design solutions.

• Conduct user research, usability testing, and gather feedback to inform design decisions and continuous improvement.

• Champion user-centric design thinking throughout the organization to drive innovation in service delivery.

📝 Enhancement Note: While the provided title is "DISEÑADOR DE SERVICIO UX," the core responsibilities and implied skillset align with a User Experience (UX) Designer role with a strong emphasis on service design. This enhancement assumes the role will involve designing services and digital interactions that improve the overall customer experience in line with Grupo Coppel's business units (Retail, Finance, etc.). The "2-5 years" experience level suggests a mid-level position requiring independent contribution and some project ownership.

📈 Primary Responsibilities

• Design and map out the entire user journey for digital and physical services, ensuring a seamless and positive customer experience.

• Develop detailed user personas, user scenarios, and customer journey maps to represent user needs and behaviors.

• Create wireframes, interactive prototypes, and high-fidelity mockups to effectively communicate design concepts and user flows.

• Design service blueprints that illustrate the touchpoints, backstage processes, and support functions required to deliver a service.

• Conduct qualitative and quantitative user research, including interviews, surveys, and usability testing, to validate design assumptions and identify areas for improvement.

• Analyze user feedback and performance metrics to iteratively refine service designs and optimize user engagement.

• Collaborate closely with product managers, engineers, marketing, and customer support teams to ensure the successful implementation of designed services.

• Advocate for user needs and best practices in UX and service design across all relevant departments.

• Stay up-to-date with the latest trends and technologies in UX design, service design, and customer experience management.

📝 Enhancement Note: The core responsibilities have been expanded based on the title "DISEÑADOR DE SERVICIO UX" and the general understanding of UX and Service Design roles. This includes emphasizing the creation of service blueprints, journey mapping, and user research, which are critical in service design. The focus is on translating user needs into tangible service improvements across Grupo Coppel's diverse business units.

🎓 Skills & Qualifications

Education:

Experience:

• 2-5 years of professional experience in UX design, service design, interaction design, or a similar role, with a portfolio demonstrating successful projects.

Required Skills:

• Proficiency in UX design tools such as Figma, Sketch, Adobe XD, or similar for wireframing, prototyping, and UI design.

• Strong understanding of user-centered design principles, interaction design patterns, and usability heuristics.

• Experience with service design methodologies, including journey mapping, persona development, and service blueprinting.

• Ability to conduct and analyze user research, including usability testing, interviews, and surveys.

• Excellent visual design skills with a keen eye for detail and aesthetics.

• Strong communication, presentation, and interpersonal skills, with the ability to articulate design decisions clearly to technical and non-technical stakeholders.

• Ability to work collaboratively in a cross-functional team environment.

Preferred Skills:

• Experience with agile development methodologies.

• Familiarity with front-end development concepts (HTML, CSS, JavaScript) to better understand implementation constraints.

• Experience in the retail, finance, or e-commerce sectors.

• Knowledge of accessibility standards (e.g., WCAG).

• Experience with animation or motion design tools.

📝 Enhancement Note: The skills section is tailored to a UX Service Designer role, emphasizing tools and methodologies critical for this discipline. The experience level (2-5 years) guides the expectation for a mid-level professional who can independently contribute but may not yet be leading major strategic initiatives. Spanish fluency is a key requirement given the location.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a minimum of 3-5 relevant UX and Service Design projects.

• Projects should demonstrate a clear understanding of the design process, from research and ideation to final design and iteration.

• Include case studies that detail the problem statement, user research conducted, design solutions proposed, and the impact of those solutions.

• Showcase examples of user flows, wireframes, interactive prototypes, and service blueprints.

Process Documentation:

• Demonstrations of how you approach user research methodologies and translate findings into actionable design insights.

• Examples of creating and utilizing customer journey maps and service blueprints to identify pain points and opportunities.

• Evidence of iterative design processes, including how you incorporate feedback and testing results to improve designs.

• Documentation of collaboration with cross-functional teams and how you managed stakeholder input.

📝 Enhancement Note: This section is crucial for UX/Service Design roles. The emphasis is on a well-documented process and demonstrable impact. For a mid-level candidate, the portfolio should highlight their ability to execute the design process effectively and contribute meaningfully to project outcomes.

💵 Compensation & Benefits

Salary Range:

Benefits:

• Comprehensive health insurance (medical, dental, vision).

• Life insurance.

• Opportunities for professional development and continuous learning (e.g., training, workshops, conferences).

• Employee discounts on Grupo Coppel products and services.

• Pension plan contributions from the company.

• Paid time off (vacation days, holidays, personal days).

• Potential for performance-based bonuses.

Working Hours:

• Standard full-time work week, typically 40 hours, Monday through Friday. Specific hours may be flexible, but on-site presence is expected during core business hours.

📝 Enhancement Note: Salary range is estimated for Mexico City, Mexico, for a mid-level UX Designer, considering local cost of living and industry standards. Benefits are typical for large Mexican corporations like Grupo Coppel. The working hours are standard full-time, with an expectation of on-site presence as per the ai_work_arrangement field.

🎯 Team & Company Context

🏢 Company Culture

Industry: Retail, Finance, E-commerce, Human Resources (as a large employer)

Company Size: Over 100,000 employees (Grupo Coppel is one of the top 10 employers in Mexico). This signifies a large, established organization with significant resources and a structured corporate environment.

Founded: 1941. 80+ years of history demonstrate stability, a deep understanding of the Mexican market, and a commitment to long-term growth and customer relationships.

Team Structure:

• The UX Service Designer will likely be part of a growing Design or Digital Transformation team.

• This team may include other UX/UI designers, researchers, content strategists, and product managers.

Methodology:

• Grupo Coppel emphasizes its commitment to human dignity, inclusion, diversity, and equal opportunities.

• The company operates across multiple business units, suggesting a need for adaptable design solutions that cater to different customer segments and service types.

• With 80 years of history, expect a blend of established processes and a drive for modernizing digital services.

Company Website: [Grupo Coppel's official website, if available, would be linked here. For now, we refer to the general understanding of the conglomerate.]

📝 Enhancement Note: Company context is derived from the provided description. The scale of Grupo Coppel implies a need for designers who can navigate complex organizational structures and contribute to large-scale initiatives. The company's stated values are important for cultural fit.

📈 Career & Growth Analysis

Operations Career Level: Mid-Level UX Service Designer. This role requires the ability to work independently on defined projects, contribute to design strategy, and mentor junior designers if applicable. It's a step beyond junior roles, requiring ownership and a strong understanding of design principles and business objectives.

Reporting Structure:

• Typically reports to a UX Design Lead, Service Design Manager, or Head of Digital Experience.

Operations Impact:

• The UX Service Designer plays a critical role in shaping customer perceptions and loyalty by improving the usability and effectiveness of Grupo Coppel's services.

• By enhancing user experiences, this role directly contributes to customer satisfaction, retention, and potentially increased sales and financial engagement across Tiendas Coppel, Afore Coppel, and BanCoppel.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas like user research, interaction design, or service design strategy.

• Leadership: Transition into a Senior UX Designer, Lead UX Designer, or Service Design Manager role, overseeing projects and mentoring teams.

• Cross-Functional Movement: Leverage design expertise to move into Product Management, Digital Strategy, or Customer Experience roles within Grupo Coppel.

• Skill Development: Opportunities for advanced training in design software, service design frameworks, and emerging technologies.

📝 Enhancement Note: This analysis focuses on the career trajectory and impact of a mid-level UX Service Designer within a large organization like Grupo Coppel, highlighting potential growth paths and the strategic importance of the role.

🌐 Work Environment

Office Type: On-site position in a corporate office setting in Mexico City. This implies a professional environment with dedicated workspaces.

Office Location(s): AVENIDA INSURGENTES SUR #553 PISO 3 5 7 Y 8, MIGUEL HIDALGO, CIUDAD DE MEXICO, MX. This is a prominent avenue in Mexico City, suggesting a well-connected and accessible office location.

Workspace Context:

• A collaborative office environment where interaction with designers, product managers, and other stakeholders is encouraged.

• Access to standard office technology and design tools.

• Opportunities to participate in brainstorming sessions, design critiques, and team meetings.

Work Schedule:

• Standard full-time: approximately 40 hours per week, typically Monday to Friday.

• While core hours are expected for collaboration, there might be some flexibility depending on team needs and project deadlines.

📝 Enhancement Note: Based on the "On-site" work arrangement, the description focuses on the implications of working from a corporate office in Mexico City, emphasizing collaboration and access to resources.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or Recruiter call to assess basic qualifications, experience, and cultural fit.

• Portfolio Review: A dedicated session where candidates present their portfolio, detailing their design process, problem-solving approach, and project outcomes. This is a critical stage for UX/Service Design roles.

• Technical Interview/Case Study: May involve a design challenge, a deep dive into UX methodologies, or a discussion about hypothetical design problems relevant to Grupo Coppel's services.

• Hiring Manager Interview: Discussion with the direct manager to assess leadership potential, strategic thinking, and team fit.

• Final Round: Potentially with senior leadership or cross-functional stakeholders to ensure alignment across departments.

Portfolio Review Tips:

• Structure is Key: Organize your portfolio logically, showcasing a clear narrative for each project. Start with the problem, introduce your process, highlight your solutions, and conclude with the impact or learnings.

• Focus on Process: Emphasize how you arrived at your solutions, not just the final visual output. Detail your research, ideation, iteration, and testing phases.

• Quantify Impact: Whenever possible, use metrics to demonstrate the success of your designs (e.g., increased conversion rates, reduced support tickets, improved user satisfaction scores).

• Tailor to Coppel: Highlight projects that align with Grupo Coppel's business (retail, finance, e-commerce) and demonstrate an understanding of their user base.

• Be Prepared to Discuss: Anticipate questions about your design decisions, challenges faced, and how you collaborated with others.

Challenge Preparation:

• Understand the Business: Research Grupo Coppel's business units, target audience, and current digital offerings.

• Practice Design Thinking: Be ready to apply a structured problem-solving approach to hypothetical design challenges.

• Service Design Focus: If the challenge involves a service, think about all touchpoints, backstage processes, and user needs beyond just the digital interface.

• Clear Communication: Practice articulating your thought process and design rationale concisely and effectively.

📝 Enhancement Note: This section provides actionable advice tailored to UX/Service Design interviews, emphasizing the portfolio's importance and how to prepare for common interview stages and challenges.

🛠 Tools & Technology Stack

Primary Tools:

• UX/UI Design Software: Figma, Sketch, Adobe XD, InVision (for prototyping and collaboration).

• Prototyping Tools: Figma, Adobe XD, InVision, Axure RP.

• Service Design Specific: Miro, Mural (for collaborative whiteboarding, journey mapping, service blueprints), Lucidchart.

• User Research Platforms: UserTesting.com, Lookback, Maze, SurveyMonkey, Google Forms.

Analytics & Reporting:

• Google Analytics

• Adobe Analytics

• Hotjar, FullStory (for user behavior analysis)

CRM & Automation:

• While not a primary tool for a UX Designer, awareness of CRM systems (e.g., Salesforce) and marketing automation platforms can provide context on customer data and workflows.

📝 Enhancement Note: This list includes common tools used by UX and Service Designers. Familiarity with collaborative platforms like Miro/Mural is particularly important for service design.

👥 Team Culture & Values

Operations Values:

• Human Dignity and Inclusion: A core company value that should translate into designing inclusive, accessible, and equitable services for all users.

• Customer Centricity: A strong focus on understanding and meeting customer needs to drive satisfaction and loyalty across all business units.

• Continuous Improvement: An emphasis on iterative design and using feedback to constantly enhance service offerings.

• Collaboration: Working effectively across diverse teams and departments to achieve common goals.

• Innovation: A drive to modernize and improve services, especially in the digital space, to remain competitive.

Collaboration Style:

• Cross-Functional Integration: Expect to work closely with product managers, engineers, marketers, and business stakeholders, requiring strong communication and negotiation skills.

• Data-Informed Design: Decisions should be supported by user research, analytics, and feedback, rather than solely intuition.

• Agile Mindset: Likely to work in sprints, with a focus on delivering value incrementally and adapting to changes.

• Feedback Loops: An environment that encourages constructive criticism and open dialogue to refine designs.

📝 Enhancement Note: These values and collaboration styles are inferred from Grupo Coppel's description and the nature of a UX Service Designer role in a large corporation.

⚡ Challenges & Growth Opportunities

Challenges:

• Scale and Complexity: Designing for a large conglomerate with diverse business units and a vast customer base presents significant complexity.

• Legacy Systems & Processes: Integrating modern UX practices with existing, potentially older, systems and established corporate processes can be challenging.

• Balancing User Needs with Business Goals: Effectively advocating for users while aligning with business objectives and technical constraints.

• Driving Change: Influencing adoption of user-centered design principles across departments that may have different priorities or levels of understanding.

Learning & Development Opportunities:

• Advanced UX/Service Design Training: Opportunities to attend workshops, conferences, or online courses to deepen expertise.

• Cross-Disciplinary Learning: Gaining exposure to product management, business strategy, and technical development within Grupo Coppel.

• Mentorship: Potential to be mentored by senior designers or leaders within the organization.

• Exposure to Diverse Projects: Working on a wide range of services across retail, finance, and e-commerce offers broad experience.

📝 Enhancement Note: Challenges and growth opportunities are framed around the specific context of Grupo Coppel and a mid-level UX Service Designer role.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting stakeholder requirements with user needs. How did you resolve it?" (Focus on your negotiation and compromise skills, and how you used data to support your decisions.)

• "Walk us through your process for creating a service blueprint for a complex service. What are the key elements you focus on?" (Demonstrate your understanding of service design methodology and your ability to map out intricate systems.)

Company & Culture Questions:

• "Based on your research, what do you see as the biggest UX opportunities for Grupo Coppel's digital services?" (This tests your research and strategic thinking about the company.)

• "How do you contribute to an inclusive and diverse work environment, aligning with Grupo Coppel's values?" (Connect your personal values and professional practices to the company's stated mission.)

Portfolio Presentation Strategy:

• Start with the Why: Clearly articulate the problem you were solving and the business context for each project.

• Show, Don't Just Tell: Use visuals (wireframes, prototypes, journey maps) to illustrate your points.

• Highlight Your Role: Be specific about your contributions, especially in team projects. Use "I" when discussing your individual work and "we" for team efforts.

• Focus on Impact: Quantify results if possible. If not, articulate the qualitative impact and key learnings.

• Be Ready for Deep Dives: Anticipate questions about specific design decisions, challenges, and alternative solutions you considered.

📝 Enhancement Note: Interview preparation advice is tailored to UX/Service Design, focusing on portfolio presentation, strategic thinking, and aligning with Grupo Coppel's values and business.

📌 Application Steps

To apply for this UX Service Designer position:

• Submit your application through the official Oracle Cloud portal link provided.

• Curate Your Portfolio: Select your strongest 3-5 projects that best showcase your UX and Service Design skills, emphasizing process and impact. Ensure it is easily accessible (e.g., online link).

• Tailor Your Resume: Highlight keywords relevant to UX design, service design, user research, prototyping, and specific tools mentioned. Quantify achievements where possible.

• Research Grupo Coppel: Understand their business units (retail, finance, e-commerce), target audience, and recent digital initiatives. Identify potential UX challenges and opportunities.

• Prepare Your Presentation: Practice walking through your portfolio case studies, focusing on storytelling, clear articulation of your process, and demonstrating the impact of your work. Be ready to answer behavioral and situational questions.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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