Creative Designer

📍 Job Overview

Job Title: Creative Designer

Company: Air Apps

Location: Berlin, Germany

Job Type: FULL_TIME

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-04-16

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Spearhead the visual direction and brand consistency for Air Apps, an AI-powered Personal & Entrepreneurial Resource Planner (PRP) company.

• Craft compelling visual assets for diverse marketing channels including digital ads, social media, email campaigns, and print collateral.

• Collaborate closely with Marketing, Product, and Content teams to translate strategic objectives into impactful design solutions.

• Drive design iteration and refinement based on stakeholder feedback, user insights, and performance metrics to optimize user experience.

• Ensure the delivery of high-quality, polished design outputs across all platforms, adhering to brand guidelines and industry best practices.

📝 Enhancement Note: While the job title is "Creative Designer," the responsibilities and required skills align with a Digital Designer or Marketing Designer role, emphasizing visual communication for marketing and product initiatives within a fast-paced tech environment. The role requires a strong understanding of digital marketing design principles and a portfolio demonstrating this expertise.

📈 Primary Responsibilities

• Develop and meticulously maintain a unified visual identity for Air Apps, ensuring strict adherence to established brand guidelines across all creative outputs.

• Design and produce a wide array of engaging graphics, custom illustrations, informative infographics, and aesthetically pleasing layouts tailored for web platforms, social media channels, comprehensive email campaigns, and physical print materials.

• Actively collaborate with cross-functional stakeholders including Marketing, Product Management, and Content Creation teams to effectively translate project requirements and business objectives into visually compelling and strategically aligned design solutions.

• Proactively iterate on design concepts and final assets by incorporating constructive feedback from stakeholders, alongside user insights and data-driven performance metrics, to continuously enhance design effectiveness and user engagement.

• Conduct thorough design quality assurance checks across all deployed channels and assets to guarantee a consistently high standard of visual execution and brand integrity.

• Leverage advanced proficiency in industry-standard design software, such as Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma, to create, refine, and deliver design assets in various required formats.

📝 Enhancement Note: The responsibilities highlight a need for a designer who can not only execute visually but also understand the strategic impact of their work on marketing campaigns and user engagement, requiring a blend of creative skill and analytical thinking.

🎓 Skills & Qualifications

Education: Bachelor's degree in Graphic Design, Fine Arts, or a closely related field.

Experience: Approximately 3 years of demonstrated experience in creating visual assets specifically for digital marketing campaigns, social media platforms, and web-based content.

Required Skills:

• Proven ability to develop and maintain a cohesive visual identity aligned with brand guidelines.

• Expertise in creating engaging graphics, illustrations, and layouts for digital marketing, social media, and web applications.

• Proficiency in industry-standard design software, including Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma.

• Strong understanding of fundamental design principles, including typography, color theory, and layout best practices.

• Excellent communication skills for effective collaboration with cross-functional teams and stakeholders.

• Robust time-management abilities and a keen eye for detail to ensure high-quality output and timely delivery.

Preferred Skills:

• Experience designing for AI-powered products or tech startups.

• Familiarity with UI/UX design principles and their application in marketing assets.

• Knowledge of animation or motion graphics for social media content.

• Experience with A/B testing visual elements for campaign optimization.

• Understanding of data analytics to inform design decisions.

📝 Enhancement Note: The requirements emphasize practical, hands-on experience in digital marketing design, with a strong preference for candidates who can demonstrate proficiency in core design tools and a solid understanding of design principles. The "fast-paced, remote environment" point is slightly contradictory to the "fully onsite" requirement mentioned later, suggesting a need for clarification or a hybrid interpretation. However, the Berlin location is specified as onsite.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a diverse range of design projects, demonstrating versatility across different styles and platforms relevant to digital marketing and web design.

• Clear examples of visual identity development and application in real-world campaigns.

• Case studies or project breakdowns illustrating the design process from concept to final execution for digital ads, social media content, or landing pages.

• Demonstrations of proficiency in utilizing Adobe Creative Suite and Figma for asset creation and iteration.

Process Documentation:

• While not explicitly requested, candidates should be prepared to discuss their personal design process, including how they approach briefs, conduct research, iterate on designs, and incorporate feedback.

• Examples of how design quality assurance is integrated into their workflow.

• Understanding of how design assets are prepared and delivered for various channels (web, social, print).

📝 Enhancement Note: A strong portfolio is paramount for this role. Candidates should be ready to present work that highlights their ability to create effective marketing collateral and maintain brand consistency, demonstrating a structured approach to design challenges.

💵 Compensation & Benefits

Salary Range: €44,000 - €55,000 per year.

Explanation: This range is based on the provided salary data for a Creative Designer role with 2-5 years of experience in Berlin, Germany. It aligns with industry benchmarks for creative professionals in a major European tech hub, considering the company's self-funded status and global reach.

Benefits:

• Apple hardware ecosystem for work, providing a premium and integrated technology experience.

• Annual Bonus, offering additional financial reward based on company and individual performance.

• Top-tier Health and Life Insurance, providing comprehensive coverage and peace of mind for employees and their families.

• Transportation Budget, assisting with commute costs to the Berlin office.

• Coverflex benefits package, including meal allowances, well-being support, and other flexible benefits.

• Childcare support, acknowledging the needs of employees with families.

• Air Conference, an exclusive opportunity to connect with the global team, foster collaboration, and drive professional growth.

• Pension Fund, contributing to long-term financial security and retirement planning.

• Urban Sports Club membership, promoting an active and healthy lifestyle.

• Meals 100% free at the hub, offering convenient and cost-effective dining options for on-site employees.

Working Hours: Approximately 40 hours per week, aligning with standard full-time employment expectations. The role is based in Berlin and requires on-site presence.

📝 Enhancement Note: The benefits package is extensive and employee-centric, with a strong emphasis on well-being, professional development, and practical support. The "meals 100% free at the hub" is a significant perk for an on-site role. The salary range is competitive for a mid-level designer in Berlin.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology (AI-powered Software, Mobile Applications, Resource Planning). Air Apps operates in the rapidly evolving tech landscape, focusing on AI-driven solutions for personal and entrepreneurial resource management. This context implies a culture of innovation, agility, and data-driven decision-making.

Company Size: While specific numbers aren't provided for "Air Apps" in the input, the description mentions offices in Lisbon and San Francisco, and over 100 million downloads, suggesting a mid-to-large-sized company with a significant global presence. The self-funded nature points to financial prudence and long-term strategic vision.

Founded: 2018 in Lisbon, Portugal. This recent founding date indicates a dynamic, growth-oriented company that has achieved rapid success.

Team Structure:

• The Creative Designer will be part of a marketing or creative team, likely working closely with Marketing Managers, Content Creators, and potentially Product Designers.

• Cross-functional collaboration is a key aspect, with close interaction expected with Marketing, Product, and Content departments.

Methodology:

• Data-driven approach to design, utilizing user insights and performance metrics for iteration and refinement.

• Emphasis on AI-powered solutions, suggesting a forward-thinking and technology-focused operational mindset.

• Agile and fast-paced environment, requiring adaptability and efficient workflow management.

• Strong focus on brand consistency and visual identity across all touchpoints.

Company Website: https://www.airapps.com

📝 Enhancement Note: Air Apps presents itself as an ambitious, self-funded tech company with a strong global footprint and a focus on AI innovation. The culture likely values speed, creativity, and data-informed decision-making, with a significant emphasis on user experience and brand impact.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Creative Designer, typically requiring 2-5 years of experience. It offers the opportunity to significantly influence the brand's visual narrative and contribute to its growth trajectory.

Reporting Structure: The designer will likely report to a Creative Lead, Marketing Manager, or Head of Design, depending on the specific team structure within the Berlin office. Close collaboration with other departments is emphasized.

Operations Impact: The Creative Designer's work directly impacts user acquisition, engagement, and brand perception. High-quality visuals are crucial for the success of digital marketing campaigns, social media presence, and overall brand storytelling, especially for an AI-powered product aiming for widespread adoption.

Growth Opportunities:

• Skill Development: Deepen expertise in digital marketing design, brand development, and potentially specialized areas like motion graphics or UI design through project work and company-provided resources.

• Career Progression: Potential to advance to Senior Creative Designer, Art Director, or lead design initiatives within specific marketing channels or product lines.

• Cross-functional Exposure: Gain valuable experience collaborating with diverse teams, understanding product development, marketing strategy, and content creation processes.

• Impactful Projects: Contribute to shaping the visual identity of a globally recognized app with over 100 million downloads, offering significant portfolio-building opportunities.

📝 Enhancement Note: This role offers a solid foundation for a creative professional looking to grow within a dynamic tech company. The emphasis on brand and marketing impact provides clear pathways for career advancement and skill enhancement.

🌐 Work Environment

Office Type: The role is described as "fully onsite" at their Berlin office. This suggests a traditional office environment designed for in-person collaboration.

Office Location(s): Berlin, Germany. Specific details on the office's amenities or exact location within Berlin are not provided but are likely accessible and conducive to a productive work environment.

Workspace Context:

• Collaborative Environment: The onsite requirement facilitates direct collaboration with colleagues, fostering team synergy and immediate feedback loops.

• Tools and Technology: The provision of an "Apple hardware ecosystem" indicates a modern, well-equipped workspace with high-quality tools.

• Team Interaction: Opportunities for spontaneous discussions, brainstorming sessions, and team-building activities with local and potentially global colleagues.

• On-site Perks: Access to free meals at the hub and an Urban Sports Club membership further enhance the work experience.

Work Schedule: Standard full-time working hours (approximately 40 hours per week) are expected, with the on-site presence in Berlin being a key requirement. While the company operates in a fast-paced environment, the benefits suggest a focus on employee well-being within this structure.

📝 Enhancement Note: The Berlin office is presented as a hub for collaboration and employee well-being, with significant perks designed to support a productive and engaged onsite workforce. The "fully onsite" requirement is a critical factor for candidates.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio for essential qualifications and creative alignment.

• Portfolio Presentation & Interview: Candidates will likely present their portfolio, discussing key projects, design process, and how their work aligns with Air Apps' brand and marketing objectives. This stage will assess creative skills, communication abilities, and understanding of design principles.

• Skills Assessment/Challenge: A practical design exercise or creative challenge may be administered to evaluate problem-solving skills, speed, and proficiency with design tools under timed conditions.

• Team/Hiring Manager Interview: Further discussion on fit with the team culture, collaboration style, and strategic thinking related to design's role in business growth.

Portfolio Review Tips:

• Curate Strategically: Select 4-6 of your strongest projects that best represent your skills in digital marketing, social media, and brand identity. Prioritize work relevant to a tech/app company.

• Showcase Process: For each project, briefly explain the brief, your design process, the challenges faced, your solutions, and the impact of your design (e.g., engagement metrics, brand consistency).

• Highlight Tool Proficiency: Be prepared to discuss your experience with Adobe Creative Suite and Figma, demonstrating mastery and efficiency.

• Tailor to Air Apps: Research Air Apps' current branding and marketing efforts. Be ready to articulate how your design aesthetic and strategic approach would complement or enhance their existing visual identity.

Challenge Preparation:

• Practice Design Exercises: Familiarize yourself with common design challenges for digital marketing assets (e.g., creating social media ad variations, designing a landing page hero section).

• Time Management: Practice completing design tasks within realistic time constraints, simulating a timed assessment.

• Articulate Rationale: Be ready to clearly explain the design choices you make during a challenge, linking them back to objectives and best practices.

📝 Enhancement Note: The application process will heavily rely on a strong portfolio that demonstrates practical design skills for marketing and brand building. Candidates should be prepared to articulate their design process and strategic thinking, especially in relation to the tech and AI aspects of Air Apps.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency expected in Photoshop, Illustrator, and InDesign for comprehensive graphic design and asset creation.

• Figma: Required for collaborative design, prototyping, and creating scalable design systems, particularly for digital and web assets.

Analytics & Reporting:

CRM & Automation:

• Not directly applicable to the designer role, but an awareness of how design assets are deployed through marketing automation platforms and integrated into CRM-driven campaigns would be beneficial.

📝 Enhancement Note: Proficiency in Adobe Creative Suite and Figma is a non-negotiable technical requirement. The role implies a need to understand how design outputs integrate with broader marketing technology stacks and impact performance metrics.

👥 Team Culture & Values

Operations Values:

• Innovation & Speed: Reflecting the company's AI focus and fast-paced growth, expect a culture that encourages new ideas and rapid execution.

• Collaboration: Strong emphasis on teamwork and cross-functional partnerships, with an onsite environment designed to foster this.

• User-Centricity: Designs are expected to be informed by user needs and performance data, aiming to enhance the user experience and drive engagement.

• Quality & Excellence: Commitment to high-quality output and maintaining a strong, consistent brand identity.

Collaboration Style:

• In-Person Synergy: The fully onsite model in Berlin promotes direct, face-to-face collaboration, brainstorming, and feedback sessions.

• Cross-functional Integration: Designers will work closely with marketing, product, and content teams, requiring clear communication and a shared understanding of project goals.

• Feedback-Driven: A culture that values constructive criticism and iteration to refine designs and achieve optimal results.

📝 Enhancement Note: Air Apps likely values a proactive, collaborative, and results-oriented team environment. Designers are expected to be both creative contributors and effective team players who can integrate seamlessly into the company's fast-moving culture.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Campaign Needs: Ensuring all creative assets maintain Air Apps' core brand identity while adapting to the specific requirements and trends of various marketing channels and campaigns.

• Rapid Iteration in a Fast-Paced Environment: Adapting quickly to evolving project demands, feedback, and market trends, requiring efficient workflow management and design execution.

• Translating Complex AI Concepts Visually: Developing clear and compelling visual narratives for AI-powered features and benefits that resonate with a broad audience.

• Maintaining High-Quality Standards Across Multiple Platforms: Ensuring visual polish and brand integrity across diverse digital and print mediums.

Learning & Development Opportunities:

• Specialized Design Training: Opportunities to attend workshops or courses focused on advanced digital design techniques, motion graphics, or UI/UX principles.

• Exposure to AI & Tech Trends: Working within an AI-focused company provides unique insights into emerging technologies and their visual representation.

• Mentorship and Collaboration: Learning from experienced colleagues and contributing to a team that values knowledge sharing.

• Portfolio Enhancement: Working on high-impact projects for a globally recognized app offers significant opportunities to build a strong professional portfolio.

📝 Enhancement Note: The role presents exciting challenges in a growth-stage tech company, offering ample opportunities for professional development and skill expansion within the creative and digital marketing space.

💡 Interview Preparation

Strategy Questions:

• "How do you approach maintaining brand consistency across diverse marketing campaigns and platforms?" (Prepare to discuss brand guidelines, design systems, and your process for ensuring visual cohesion.)

• "Describe a time you had to translate a complex technical or AI concept into a simple, engaging visual. What was your process?" (Be ready with a specific project example, detailing your problem-solving approach and the outcome.)

Company & Culture Questions:

• "What excites you about Air Apps' mission and our AI-powered approach to resource planning?" (Research the company's PRP product, its benefits, and be prepared to articulate your enthusiasm.)

• "How do you typically collaborate with marketing and product teams on design projects?" (Provide examples of your cross-functional collaboration style and how you handle feedback.)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly articulate the objective, your role, the problem, your solution (showcasing the design), and the results or impact.

• Highlight Key Skills: Ensure your presentation explicitly demonstrates your proficiency in Adobe Creative Suite, Figma, typography, color theory, and digital marketing design.

• Focus on Impact: Quantify results where possible (e.g., increased click-through rates, social engagement metrics) or describe qualitative improvements in brand perception or user experience.

• Be Ready for Q&A: Anticipate questions about your design choices, challenges, and alternative approaches.

📝 Enhancement Note: Candidates should prepare to discuss their design philosophy, strategic thinking, and practical application of design skills in a marketing and technology context, backed by strong portfolio examples.

📌 Application Steps

To apply for this Creative Designer position:

• Submit your application through the provided link on Ashby.

• Portfolio Customization: Ensure your portfolio prominently features projects directly relevant to digital marketing, social media content, and brand identity in the tech sector. Tailor your presentation to highlight your proficiency with tools like Adobe Creative Suite and Figma.

• Resume Optimization: Update your resume to clearly state your years of experience in digital design, your educational background, and list key skills such as graphic design, visual identity, typography, and proficiency in relevant software. Use keywords from the job description.

• Interview Preparation: Practice articulating your design process, explaining your portfolio pieces, and preparing for potential design challenges. Be ready to discuss your understanding of Air Apps' mission and brand.

• Company Research: Thoroughly research Air Apps, its products (PRP), its target audience, and its current marketing efforts to demonstrate genuine interest and cultural alignment. Understand their AI focus and self-funded operational model.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.