Brand & Marketing Designer*

📍 Job Overview

Job Title: Brand & Marketing Designer

Company: Evora IT Solutions GmbH

Location: Walldorf, Baden-Württemberg, Germany

Job Type: Permanent employee

Category: Marketing Operations / Brand Management

Date Posted: 2026-07-24

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid (Remote OK within Germany)

🚀 Role Summary

• Design and maintain digital marketing materials consistently within a defined brand system for a global B2B enterprise.

• Develop compelling campaign visuals and content assets tailored for various digital media channels.

• Collaborate effectively within an international team, leveraging strong communication skills in both German and English.

• Contribute to the evolution of the brand's visual identity by adhering to and subtly enhancing existing brand guidelines.

• Utilize design skills to support broader marketing initiatives and digital presence across B2B/Enterprise contexts.

📝 Enhancement Note: While the title is "Brand & Marketing Designer," the detailed responsibilities and company context (IT Solutions, SAP/ServiceNow focus) suggest a strong alignment with Marketing Operations, specifically in visual asset creation and brand consistency for B2B marketing. The emphasis on working within an established brand system and creating digital assets points to a role focused on execution and operational efficiency in marketing collateral production, rather than pure brand strategy development.

📈 Primary Responsibilities

• Develop and maintain a wide range of digital marketing assets, including social media graphics, web banners, email templates, and presentation slides, ensuring brand consistency.

• Create visually engaging campaign-specific graphics and imagery aligned with marketing objectives and target audience engagement strategies.

• Produce high-quality content assets for digital platforms, such as infographics, explainer graphics, and visual aids for blog posts and whitepapers.

• Strictly adhere to the Evora Group Brand Guidelines, ensuring all created materials are consistent with the established corporate identity and visual language.

• Collaborate closely with marketing teams, product managers, and other stakeholders to understand project requirements and deliver design solutions that meet business needs.

• Support the creation of print materials, such as brochures, flyers, and event collateral, as needed, ensuring seamless integration with digital campaigns.

• Explore and implement innovative design approaches, potentially incorporating AI-supported content creation tools to enhance efficiency and creativity.

• Assist in the development and refinement of visual elements for digital marketing campaigns, contributing to lead generation and brand awareness efforts.

📝 Enhancement Note: The core responsibilities highlight a practical, execution-focused design role within a marketing context. The emphasis on "working within the existing Evora Group Brand Guidelines" and "no blank page syndrome" indicates a need for a designer who can efficiently produce high-volume, consistent collateral rather than a brand visionary. This aligns with a Marketing Operations function that ensures brand integrity and timely asset delivery for marketing campaigns.

🎓 Skills & Qualifications

Education:

• While no specific degree is mandated, a background in Graphic Design, Visual Communications, Marketing, or a related field is highly recommended.

• Formal training or certifications in design software and principles will be considered advantageous. Experience:

• Minimum of 3 years of professional experience in a design role, with a proven track record in both print and digital design.

• Demonstrated experience working within established corporate or brand design systems is crucial. Required Skills:

• Portfolio: A robust portfolio showcasing corporate/brand design work within a B2B or Enterprise context is essential. This should include examples of digital marketing assets and campaign visuals.

• Brand System Adherence: Proven ability to work effectively within a defined brand system, maintaining consistency and quality across all deliverables.

• Design Software Proficiency: Expert-level skills in industry-standard design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Language Proficiency: Fluent German and English, both written and spoken, for effective communication within an international team.

• Digital Design Skills: Strong understanding of digital design principles, including UI/UX basics, responsive design considerations, and optimization for various digital platforms.

• Print Design Skills: Competence in print design principles, including layout, typography, and pre-press preparation.

Preferred Skills:

• AI-supported Content Creation: Experience or familiarity with AI tools for content generation and design assistance.

• Animation/Motion Design: Knowledge or experience in animation, motion graphics, or video editing for dynamic digital content.

• Web Design Fundamentals: Basic understanding of web design principles and familiarity with content management systems (CMS).

• Marketing Automation Tools: Awareness of how design assets integrate with marketing automation platforms.

📝 Enhancement Note: The requirement for "3 years of professional experience" and a "portfolio with Corporate-/Brand-Design in the B2B-/Enterprise-Context" clearly positions this as a mid-level role. The emphasis on working within a "defined Brand-System" is a key differentiator, indicating that creativity within constraints is valued over completely novel concept generation. This is typical for roles supporting established marketing operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• B2B Corporate/Brand Design: A significant portion of the portfolio must demonstrate successful application of brand guidelines and corporate identity in a business-to-business (B2B) or enterprise environment. This includes consistent visual language across various collateral.

• Digital Asset Creation: Showcase a range of digital marketing assets, such as social media graphics, web banners, email templates, digital ads, and presentation visuals, highlighting adaptability to different platforms and formats.

• Campaign Visuals: Include examples of integrated campaign visuals that effectively communicate a marketing message and drive engagement.

• Process Efficiency: While not explicitly stated, a portfolio that subtly implies efficient workflow and adherence to brand system can be a strong differentiator.

Process Documentation:

• The role requires the ability to follow and contribute to established design processes for asset creation, review, and final delivery within marketing campaigns.

• Understanding of workflow management for design requests and project timelines is implicit.

📝 Enhancement Note: Given the emphasis on working within an existing brand system and creating assets for digital marketing, the portfolio should focus on the quality, consistency, and volume of work produced within defined parameters. The ability to "work within the existing Evora Group Brand Guidelines" is paramount.

💵 Compensation & Benefits

Salary Range:

• Based on the location (Walldorf, Germany), experience level (2-5 years), and the nature of the role (permanent, full-time), a competitive salary range for a Brand & Marketing Designer would typically fall between €45,000 and €60,000 annually. This estimate considers regional salary benchmarks for skilled designers in the German IT sector and the specific responsibilities outlined. Benefits:

• Mental Health Support: Access to comprehensive mental health services through nilo.health, including prevention and acute care.

• Remote Work: Option for a remote work contract, allowing for flexible working from home.

• Home Office Support: Assistance with equipping the home office workspace.

• Flexible Working Hours: Adaptable work schedules to promote work-life balance.

• Family Support: Additional child-sick days to assist with childcare needs.

• Professional Development: An annual budget dedicated to continuous learning and skill enhancement.

• Health Subsidies: Financial support for health and wellness initiatives.

• Team Appreciation: Internal tools and recognition for employee contributions.

• Company Events: Participation in various team-building and social events, including an International Co-Working Week, Summer Party, Christmas Party, and team co-workings.

• Post-Probation Benefits: Options for a company car, company bike, or Bahncard after successfully completing the probation period.

• Performance-Based Incentives: A profit-sharing component tied to company goals and success.

• Equality Initiatives: Support for initiatives like the Evora-Women-Call, promoting open communication with management.

Working Hours:

• Standard full-time hours are expected, likely around 40 hours per week, with flexibility offered in scheduling to accommodate different time zones and personal needs.

📝 Enhancement Note: The provided benefits are extensive and highlight a strong employee-centric culture. The salary estimation is based on general German market rates for this experience level and role type, acknowledging that specific compensation can vary. The mention of a "remote contract" but also an office location suggests a hybrid model is the norm, with flexibility for remote work within Germany.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software Manufacturer & IT Service Provider, specializing in digital maintenance and service solutions. Key technologies utilized are SAP and ServiceNow.

Company Size: Evora IT Solutions GmbH operates internationally with a significant presence. While the exact number of employees isn't specified in the provided text, the mention of a "global team," "international customers," and "International Co-Working Week" suggests a company size that supports diverse teams and global operations, likely falling into the medium to large enterprise category (e.g., 200-1000+ employees).

Founded: The company was founded in 2000, indicating over two decades of experience in the IT solutions market.

Team Structure:

• The Brand & Marketing Designer will be part of a global team, implying collaboration across different regions and cultures.

• The role likely sits within the marketing department, collaborating closely with marketing managers, campaign specialists, and potentially other designers or content creators.

• Reporting structure is not explicitly defined but is expected to be within a marketing or communications function. Methodology:

• Data-Driven Design: While not explicitly stated for design, the company's reliance on SAP and ServiceNow suggests a data-informed approach to operations and client solutions, which likely extends to marketing efforts.

• Agile & Collaborative: The company values "Collaboration, Happiness, Trust, Commitment, Evolution, and Entrepreneurship," pointing towards a dynamic, team-oriented, and continuously improving work environment.

• Process-Oriented: The emphasis on working within a defined brand system indicates a structured approach to brand asset creation and management.

Company Website: evorait.com

📝 Enhancement Note: The company's focus on SAP and ServiceNow as core technologies suggests a technically sophisticated environment. The core values (Collaboration, Happiness, Trust, Commitment, Evolution, Entrepreneurship) are vital for understanding the expected work style and cultural fit for operations professionals.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Designer, requiring 2-5 years of experience. It's an execution-focused role within the broader marketing function, contributing directly to operational output of marketing collateral.

Reporting Structure: The designer will likely report to a Marketing Manager, Head of Marketing, or a Lead Designer, within a team that supports global marketing initiatives. Collaboration will be cross-functional, involving marketing, sales, and potentially product teams.

Operations Impact: The Brand & Marketing Designer plays a crucial role in ensuring the visual consistency and professional presentation of Evora IT Solutions' brand across all marketing touchpoints. High-quality, on-brand assets are essential for effective B2B marketing, influencing brand perception, lead generation, and ultimately contributing to sales pipeline health and revenue growth.

Growth Opportunities:

• Skill Specialization: Deepen expertise in B2B brand design, digital marketing asset creation, and potentially explore AI-driven design tools or motion graphics.

• Cross-Functional Exposure: Gain experience working on diverse marketing campaigns and with different departments, understanding the broader GTM strategy.

• Leadership Potential: With demonstrated success and initiative, there could be opportunities to take on more complex projects, mentor junior designers, or contribute to brand strategy discussions.

• Internal Mobility: Potential to move into related roles within marketing or operations, leveraging design skills in areas like UX/UI for internal tools or client-facing solutions.

📝 Enhancement Note: The role is primarily about executing within an established framework, which is common for operational design roles. Growth would likely involve expanding design responsibilities, mastering new tools, or taking on project management aspects within the design workflow.

🌐 Work Environment

Office Type: The company has a physical office location in Walldorf, Germany, suggesting a potential for hybrid work arrangements where employees can work from the office, remotely, or a combination of both.

Office Location(s): The primary specified location is Altrottstraße 31, 69190 Walldorf, Baden-Württemberg, Germany. The company also has a global presence with customers and likely teams in North America, Europe, Asia & Pacific.

Workspace Context:

• Collaborative Environment: Evora IT Solutions emphasizes "Collaboration" and "Happiness" as core values, indicating an environment that fosters teamwork and positive working relationships.

• Technology-Rich: As an IT solutions provider, the company likely provides modern technological tools and infrastructure, supporting both in-office and remote work. Designers will have access to necessary software and hardware.

• International Team Interaction: The role involves working with a global team, offering opportunities for diverse perspectives and cross-cultural collaboration.

Work Schedule:

• The company offers flexible working hours, supporting a healthy work-life balance. While typically a 40-hour work week is standard for full-time employees, the flexibility allows for adaptation to personal needs and project demands, crucial for effective design and operations.

📝 Enhancement Note: The "Remote OK" status with a specific German office location implies that candidates within Germany are preferred for remote work, with the possibility of occasional office visits for team meetings or collaborative sessions.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess foundational skills and experience.

• Technical/Skills Interview: This stage will likely focus on your design process, technical proficiency with design software, and your ability to work within brand guidelines. Expect questions about past projects and how you approach design challenges.

• Portfolio Presentation: You will likely be asked to walk through selected pieces from your portfolio, explaining your design choices, process, and the impact of your work, particularly in B2B/Enterprise contexts.

• Team/Cultural Fit Interview: An opportunity to meet with potential team members and hiring managers to assess how well you align with Evora IT Solutions' core values (Collaboration, Happiness, Trust, Commitment, Evolution, Entrepreneurship) and team dynamics.

• Final Interview: Potentially a discussion with senior management to finalize the decision.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest B2B corporate/brand design projects. Prioritize those that clearly demonstrate your ability to work within a defined brand system and create effective digital marketing assets.

• Showcase Process & Rationale: For each selected project, be prepared to explain your thought process, how you interpreted the brief, your design decisions, and how you ensured brand consistency. Highlight the problem/objective and the solution.

• Quantify Impact (If Possible): If any of your designs led to measurable results (e.g., increased engagement, improved conversion rates, successful campaign launch), be ready to discuss these.

• Highlight Digital & Print Balance: Ensure your portfolio reflects your competence in both digital and print asset creation as required by the role.

• Tailor to B2B/Enterprise: Emphasize projects that highlight your understanding of B2B marketing objectives and enterprise-level branding.

Challenge Preparation:

• Be prepared for a practical design exercise. This might involve creating a specific digital asset (e.g., a social media graphic for a fictional campaign, a banner for a website) based on hypothetical brand guidelines or a provided brief.

• Focus on speed, efficiency, and adherence to any given constraints while maintaining visual quality.

• Practice articulating your design choices clearly and concisely, as if presenting to a marketing manager.

📝 Enhancement Note: The emphasis on "working within a defined brand system" means interviewers will be looking for designers who can execute efficiently and consistently, not necessarily those who push radical new creative boundaries. The portfolio review will be critical.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Expert proficiency in Adobe Photoshop, Illustrator, and InDesign is a mandatory requirement.

• Figma/Sketch: Familiarity with modern UI/UX design tools like Figma or Sketch could be beneficial for digital asset creation and collaboration.

Analytics & Reporting:

• Marketing Analytics Platforms (e.g., Google Analytics): Understanding how design impacts digital performance metrics.

• CRM Systems (e.g., Salesforce, HubSpot): Awareness of how marketing assets are used within CRM and sales enablement contexts.

CRM & Automation:

• Marketing Automation Platforms (e.g., HubSpot, Marketo, Pardot): Familiarity with how design assets are implemented within email campaigns and landing pages.

• Content Management Systems (CMS): Experience with platforms like WordPress or similar for website content integration.

• Project Management Tools: Proficiency with tools like Jira, Asana, or Trello for managing design requests and workflows.

📝 Enhancement Note: While the job description doesn't explicitly list all tools, the nature of digital marketing and B2B design in an IT company strongly suggests a need for proficiency in the Adobe Creative Suite. Familiarity with collaboration and project management tools is also implied by the team-based and global nature of the role.

👥 Team Culture & Values

Operations Values:

• Collaboration: Actively participate in team efforts, share knowledge, and work harmoniously with colleagues across departments and geographies.

• Happiness: Contribute to a positive and supportive work environment, fostering well-being and job satisfaction.

• Trust: Demonstrate reliability, integrity, and accountability in all work, building confidence with colleagues and stakeholders.

• Commitment: Show dedication to achieving project goals and contributing to the company's success with a strong work ethic.

• Evolution: Embrace continuous learning and development, adapting to new design trends, tools, and marketing strategies.

• Entrepreneurship: Take initiative, identify opportunities for improvement, and contribute proactively to the company's growth and innovation.

Collaboration Style:

• Cross-Functional Integration: Work closely with marketing specialists, campaign managers, and potentially sales teams to ensure design aligns with overall GTM strategies and objectives.

• Feedback-Oriented: Be open to constructive feedback on designs, using it to refine work and improve outcomes.

• Proactive Communication: Maintain clear and consistent communication regarding project status, potential challenges, and design rationale.

📝 Enhancement Note: The explicitly stated core values are fundamental to the company culture. For a designer, this means being a team player, embracing change, and contributing to a positive, results-oriented atmosphere.

⚡ Challenges & Growth Opportunities

Challenges:

• Maintaining Brand Consistency Across Diverse Assets: Ensuring a unified visual identity across a wide array of digital and print materials requires meticulous attention to detail and adherence to brand guidelines.

• Balancing Creative Execution with Brand Constraints: Effectively producing compelling visuals within a pre-defined brand system without feeling overly restricted.

• Adapting to Evolving Digital Trends: Staying current with new design tools, platforms, and best practices in the fast-paced digital marketing landscape.

• Collaborating Effectively in a Global, Remote-Friendly Environment: Navigating different time zones, communication styles, and cultural nuances to ensure smooth project execution.

Learning & Development Opportunities:

• Specialized Design Workshops: Access to training focused on advanced techniques in digital marketing design, B2B branding, or specific software.

• Industry Conferences: Potential to attend relevant design or marketing conferences to stay abreast of industry trends and network.

• Mentorship: Opportunities for guidance from senior designers or marketing leaders within the company.

• Exposure to AI Tools: Hands-on experience with AI-assisted design tools, a growing area in the creative field.

📝 Enhancement Note: The role's primary challenge is efficient, high-quality execution within established frameworks. Growth will come from mastering these operational aspects and potentially taking on more strategic or leadership responsibilities within design.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating digital marketing assets while strictly adhering to brand guidelines. Can you provide an example from your portfolio?"

• "How do you ensure consistency in visual branding across different digital platforms (e.g., social media, website, email)?"

• "Walk us through a B2B marketing campaign you designed. What was the objective, your role, and the outcome?"

• "How do you approach receiving and incorporating constructive feedback on your designs, especially from non-designers?" Company & Culture Questions:

• "What interests you about Evora IT Solutions and our focus on SAP/ServiceNow solutions?"

• "How do you align with our core values of Collaboration, Happiness, Trust, Commitment, Evolution, and Entrepreneurship?"

• "Describe a time you worked effectively within a global or international team."

• "How do you maintain your well-being and work-life balance, especially when working remotely?" Portfolio Presentation Strategy:

• Focus on B2B & Brand Systems: Select projects that most clearly demonstrate your ability to create professional, on-brand assets for a B2B audience.

• Explain Your "Why": For each project, articulate your design rationale, how you met the brief, and how you ensured brand consistency.

• Quantify Results (If Possible): If you have data on how your designs performed, present it clearly.

• Showcase Digital Proficiency: Highlight your range of digital asset creation capabilities.

• Be Prepared for a Design Task: Have your design software ready and be prepared to complete a short, practical design exercise.

📝 Enhancement Note: Interviewers will be looking for a designer who is not only skilled but also process-oriented, collaborative, and capable of delivering high-quality work efficiently within defined parameters. Your ability to articulate your process and demonstrate adherence to brand guidelines will be key.

📌 Application Steps

To apply for this Brand & Marketing Designer position:

• Submit your application through the provided link on the Evora IT Solutions careers page.

• Portfolio Customization: Ensure your portfolio prominently features your strongest B2B corporate/brand design work, with a clear emphasis on digital marketing assets and adherence to brand systems. Tailor the presentation to highlight your ability to work within defined guidelines.

• Resume Optimization: Update your resume to clearly articulate your 3+ years of experience in print and digital design, specifically mentioning B2B/Enterprise contexts and your proficiency with design software. Use keywords from the job description like "Brand Design," "Marketing Design," "B2B," "Corporate Design," and "Brand Guidelines."

• Interview Preparation: Practice articulating your design process, explaining your portfolio pieces with a focus on rationale and brand adherence, and prepare to discuss your understanding of B2B marketing needs. Be ready for a practical design exercise.

• Company Research: Familiarize yourself with Evora IT Solutions, their services (SAP, ServiceNow), and their core values. Understand their B2B market positioning to better align your answers and portfolio with their business objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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