BE - UX/UI Designer

📍 Job Overview

Job Title: BE - UX/UI Designer

Company: Positive Thinking Company (CBTW)

Location: Belgium (On-site assumed based on provided data)

Job Type: FULL_TIME

Category: Strategy, Product & Transformation Operations / UX/UI Design

Date Posted: 2026-08-29

Experience Level: 6-10 Years

Remote Status: On-site

🚀 Role Summary

• Drive the end-to-end user experience (UX) and user interface (UI) design process for digital products within the Strategy, Product & Transformation service line.

• Collaborate with cross-functional teams to translate business requirements and user needs into intuitive and visually appealing design solutions.

• Conduct user research, usability testing, and persona development to inform design decisions and ensure optimal product usability and findability.

• Develop wireframes, prototypes, and pixel-perfect designs for web and mobile applications, adhering to design best practices and client specifications.

• Contribute to the strategic vision and product roadmap by ideating creative solutions and solving complex UX challenges.

📝 Enhancement Note: The role is positioned within the "Strategy, Product & Transformation" service line, indicating a focus on the entire product lifecycle from conception to market launch, with a strong emphasis on user-centric design and business alignment. The required experience level (6-10 years) suggests a mid-to-senior level designer responsible for significant design contributions and potentially guiding junior designers.

📈 Primary Responsibilities

• Facilitate and actively participate in ideation and requirements gathering workshops with stakeholders to define product vision and user needs.

• Support and/or lead the design of wireframes, user flows, and information architecture to map out product structure and functionality.

• Develop interactive, high-fidelity prototypes (clickable) to effectively communicate design concepts and user interactions for web and mobile platforms.

• Create visually stunning, pixel-perfect key screens that align with brand guidelines and enhance user engagement.

• Understand product specifications deeply and apply principles of user psychology to design intuitive and engaging user experiences.

• Conduct comprehensive concept and usability testing, actively soliciting and incorporating user feedback to iterate on designs.

• Craft wireframes and prototypes that directly address customer needs and pain points, ensuring a seamless user journey.

• Innovate and propose creative solutions to solve complex UX problems, prioritizing optimal usability, findability, and accessibility.

• Develop detailed personas and user journey maps to represent target audiences and their interactions with the product.

• Collaborate closely with development teams throughout the design and development lifecycle, ensuring design integrity and feasibility.

📝 Enhancement Note: The responsibilities highlight a blend of strategic and tactical UX/UI design tasks, emphasizing end-to-end ownership from initial concept to final screen design. The inclusion of "user psychology" and "complex UX problems" suggests a need for deep analytical thinking beyond surface-level aesthetics.

🎓 Skills & Qualifications

Education: Bachelor's or Master's degree in Design, Human-Computer Interaction, Psychology, or a related field.

Experience: 6-10 years of professional experience in UX/UI design, with a proven track record in digital product development.

Required Skills:

• Proficient in UX/UI design principles and methodologies.

• Expertise in wireframing and prototyping tools (e.g., Figma, Sketch, Adobe XD).

• Strong understanding of user psychology and human-computer interaction.

• Experience conducting user research, concept testing, and usability testing.

• Ability to create detailed personas and user journey maps.

• Proficiency in designing for both web and mobile platforms.

• Excellent ideation and problem-solving skills for complex UX challenges.

• Experience with requirements gathering and workshop facilitation.

• Strong visual design skills with an eye for detail and pixel-perfect execution.

• Fluent in English (written and spoken). Preferred Skills:

• Trilingual proficiency in French, Dutch, and English.

• Prior experience in a consulting environment.

• Familiarity with Agile development methodologies.

• Experience with design systems.

• Knowledge of accessibility standards (WCAG).

📝 Enhancement Note: The requirement for 6-10 years of experience, coupled with the "digital experience is a must" and "first experience in consulting is a plus," positions this as a mid-to-senior role. The trilingual requirement is a significant advantage, suggesting potential client interaction or internal collaboration in multilingual environments within Belgium.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a minimum of 6-10 years of UX/UI design work, with a strong emphasis on digital products.

• Case studies demonstrating end-to-end product design processes, from initial concept and user research to final UI implementation and iteration.

• Examples of wireframes, user flows, interactive prototypes, and high-fidelity screen designs for both web and mobile applications.

• Demonstrations of how user psychology and research findings were integrated into design decisions.

• Visual evidence of problem-solving for complex UX challenges and innovative design solutions.

• Portfolio pieces that highlight collaboration with development teams and successful product launches. Process Documentation:

• Detailed documentation of your design process, including methodologies used for requirements gathering, ideation, and user testing.

• Examples of user journey mapping and persona creation, illustrating how these tools informed design outcomes.

• Case studies that clearly articulate the problem, your approach, the solutions implemented, and the measurable impact of your designs.

• Evidence of iterative design processes based on feedback and testing results.

📝 Enhancement Note: For a UX/UI Designer role at this experience level, a robust portfolio is paramount. The emphasis on "digital experience," "consulting experience," and "complex UX problems" suggests the portfolio should not only showcase aesthetic design but also strategic thinking, problem-solving capabilities, and a deep understanding of user-centered design methodologies within a business context.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for UX/UI Designers with 6-10 years of experience in Belgium, a competitive annual salary is estimated to range from €60,000 to €85,000. This range is highly dependent on specific skills, portfolio strength, and the precise location within Belgium.

Benefits:

• Career Development: Dedicated career development expert to guide professional growth and career shaping.

• Learning & Development: Extensive training catalogue for hard and soft skills, private language classes, unlimited E-learning access (Udemy, Code Academy), and annual certification opportunities.

• Training Credits: Dedicated training days credits available.

• Community & Collaboration: Access to a community of UX/UI experts for knowledge sharing, workshops, and events. Participation in internal innovation projects and company collectives (e.g., Wellness, Agile, RSE, Gaming).

• Mobility Package: Flexible mobility options including benefits for electric cars, electric bikes, or public transportation subscriptions.

• Company Culture: Regular and well-organized company parties and events fostering a collaborative and engaging atmosphere.

Working Hours: Standard full-time working hours are expected to be around 40 hours per week, with potential flexibility offered in line with consulting industry norms.

📝 Enhancement Note: The provided benefits package is extensive, emphasizing professional growth, continuous learning, and a strong sense of community. The flexible mobility package is a notable perk. Salary estimation is based on typical Belgian market rates for experienced UX/UI designers, considering the company's global presence and consulting focus.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology Solutions, Consulting, AI & Data Platforms, Cloud & Enterprise Platforms, Cybersecurity, Software Engineering, Strategy, Product & Transformation. CBTW operates across diverse sectors, leveraging technology to drive business innovation and growth.

Company Size: Over 2500 experts globally, operating in 21 countries. This indicates a large, international organization with significant resources and a broad reach.

Founded: (Information not provided, but company operates globally with a substantial workforce, suggesting established presence).

Team Structure:

• The UX/UI Designer will be part of the "Strategy, Product & Transformation" service line, a dedicated unit focused on client success from strategic vision to market launch.

• This service line likely comprises strategists, product managers, UX/UI designers, and transformation consultants, working collaboratively on client engagements.

• The UX/UI team within this service line likely fosters a community of practice where members support each other, share knowledge, and collaborate on projects. Methodology:

• Data-Driven Design: Emphasis on user psychology, concept, and usability testing to inform design decisions.

• Agile & Iterative: Implied through collaboration with development teams and focus on user feedback for continuous improvement.

• User-Centricity: Core to the Strategy, Product & Transformation service line's mission of designing meaningful digital products validated by users.

• Holistic Approach: Supporting clients from strategic vision to market execution, integrating technology and organizational alignment.

Company Website: https://cbtw.tech/

📝 Enhancement Note: CBTW's positioning as a global tech solutions company with a broad service line portfolio suggests exposure to diverse projects and industries. The "Strategy, Product & Transformation" service line implies a focus on high-impact projects that require strategic thinking and user-centered design to achieve business objectives. The company culture emphasizes "Positive Thinking, Collaboration, Evolution & Commitment."

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-to-senior UX/UI Designer within the "Strategy, Product & Transformation" service line. It requires a strong foundation (6-10 years) in digital design and implies responsibility for leading design efforts on client projects, contributing to strategic product vision, and potentially mentoring junior designers.

Reporting Structure: While not explicitly stated, a UX/UI Designer in a consulting firm typically reports to a Design Lead, Service Line Manager, or a Project Manager, depending on the project structure. Collaboration is expected across various client teams and internal CBTW service lines.

Operations Impact: The UX/UI Designer's impact is critical in ensuring that client digital products are not only aesthetically pleasing but also highly usable, user-friendly, and aligned with business objectives. This directly influences client satisfaction, product adoption rates, and ultimately, the success of transformation initiatives.

Growth Opportunities:

• Specialization: Deepen expertise within UX/UI, focusing on specific areas like interaction design, research, or visual design.

• Leadership: Progress into roles like Senior UX/UI Designer, Design Lead, or Head of Design, managing teams and strategic design initiatives.

• Consulting Acumen: Develop stronger client management, strategic thinking, and business consulting skills, potentially moving into Product Management or Transformation Consulting roles.

• Cross-Service Line Exposure: Gain experience by contributing to projects involving AI, Cloud, Cybersecurity, or Software Engineering, broadening technical and strategic understanding.

• Continuous Learning: Leverage extensive training programs and certifications to stay at the forefront of design trends and technologies.

📝 Enhancement Note: The growth opportunities at CBTW are framed around both deepening design expertise and broadening into consulting and leadership roles, aligning with the company's service line structure and emphasis on evolution.

🌐 Work Environment

Office Type: The role is specified as "On-site," implying a traditional office-based work environment. CBTW is a global company with offices in 21 countries, suggesting a professional and well-equipped office space.

Office Location(s): While a specific location in Belgium isn't provided, CBTW has a presence in Belgium. This suggests working from a designated CBTW office location.

Workspace Context:

• Collaborative Spaces: The company culture emphasizes collaboration, suggesting office spaces designed to facilitate teamwork, workshops, and knowledge sharing among UX/UI experts and other service line professionals.

• Tools & Technology: Access to industry-standard design software and hardware necessary for UX/UI design, prototyping, and testing.

• Team Interaction: Opportunities for frequent interaction with colleagues within the Strategy, Product & Transformation service line, as well as with client teams during project engagements.

Work Schedule: The role is full-time, likely adhering to standard business hours (e.g., 9 AM to 5 PM), but consulting roles often require flexibility to meet client demands and project deadlines.

📝 Enhancement Note: As an on-site role within a consulting firm, the work environment will likely be dynamic, involving both internal team collaboration and client-facing interactions. The emphasis on collaboration suggests an office designed to support these activities.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or recruiter review of application, focusing on alignment with core requirements (experience, education, digital design background).

• Portfolio Presentation: A key stage where candidates present their portfolio, showcasing case studies, design process, and problem-solving abilities. This will likely involve a live walkthrough and discussion.

• Technical/Skills Assessment: Potential for a design challenge or a deep dive into specific UX/UI skills, tools, and methodologies. This might involve a take-home assignment or an in-person/virtual exercise.

• Behavioral & Cultural Fit Interview: Discussion with hiring managers and potential team members to assess alignment with CBTW's values (Positive Thinking, Collaboration, Evolution & Commitment) and overall team dynamics.

• Final Interview: May involve senior leadership to discuss strategic fit and long-term potential.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant projects that demonstrate your 6-10 years of experience and success in digital product design. Prioritize projects that align with CBTW's service lines (Strategy, Product & Transformation).

• Tell a Story: For each project, clearly articulate the problem, your role and responsibilities, the design process you followed (ideation, research, wireframing, prototyping, testing), the solutions you implemented, and the tangible outcomes or impact. Use visuals effectively.

• Highlight Problem-Solving: Emphasize how you tackled complex UX challenges and applied user psychology to create effective solutions. Quantify results where possible (e.g., improved conversion rates, reduced user errors).

• Showcase Process: Detail your approach to requirements gathering, user research, and iterative design based on feedback. Demonstrate your proficiency with relevant tools.

• Prepare for Questions: Be ready to discuss your design decisions, trade-offs made, and how you would approach specific scenarios relevant to CBTW's client work.

Challenge Preparation:

• Understand CBTW's Context: Research CBTW's service lines, client types, and the "Strategy, Product & Transformation" focus. Anticipate design challenges related to digital product innovation, strategic alignment, and market launch.

• Practice Design Thinking: Be prepared to walk through a design thinking process for a given problem, focusing on empathy, ideation, prototyping, and testing.

• Articulate Value: Clearly communicate the business value of your proposed design solutions and how they align with strategic objectives.

📝 Enhancement Note: The interview process for a consulting firm like CBTW will likely be rigorous, with a strong emphasis on portfolio demonstration and the ability to articulate strategic design thinking. Candidates should prepare to showcase their problem-solving skills and understanding of business impact.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Sketch, Adobe XD (proficiency expected in at least one, ideally multiple).

• Wireframing & Flow Tools: Balsamiq, Miro, Whimsical.

• User Research Platforms: UserTesting.com, Maze, Hotjar, Google Analytics (for understanding user behavior data).

• Collaboration Tools: Slack, Microsoft Teams, Jira, Confluence (for team communication and project management).

Analytics & Reporting:

• Experience with tools that provide user behavior analytics (e.g., Google Analytics, Mixpanel, Amplitude) to inform design decisions and measure impact.

• Ability to interpret data and translate insights into actionable design improvements. CRM & Automation:

• While not directly a CRM role, understanding how UX/UI designs integrate with CRM systems and marketing automation platforms can be beneficial for context.

📝 Enhancement Note: Proficiency in industry-standard design and prototyping tools is non-negotiable. The ability to leverage analytics tools to inform design and demonstrate ROI will be a significant advantage.

👥 Team Culture & Values

Operations Values:

• Positive Thinking: Approaching challenges with optimism and a proactive mindset, fostering a constructive work environment.

• Collaboration: Actively working with colleagues, clients, and cross-functional teams to achieve shared goals, valuing diverse perspectives.

• Evolution: Commitment to continuous learning, skill development, and adapting to new technologies and methodologies in the ever-changing tech landscape.

• Commitment: Dedication to delivering high-quality work, meeting client expectations, and contributing to the company's success.

Collaboration Style:

• Cross-Functional Integration: Working seamlessly with strategists, product managers, developers, and other consultants to deliver cohesive solutions.

• Knowledge Sharing: Participating in internal workshops, communities of practice, and informal discussions to share expertise and learn from peers.

• Client-Centricity: Maintaining open and transparent communication with clients, actively seeking feedback and ensuring alignment throughout the design process.

• Proactive Feedback: Willingness to both give and receive constructive feedback to drive continuous improvement in design and processes.

📝 Enhancement Note: The emphasis on CBTW's core values suggests that candidates will be assessed not only on their technical skills but also on their cultural fit and ability to embody these principles in their daily work and interactions.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Diverse Client Needs: Adapting design approaches and solutions to meet the unique strategic, business, and user requirements of various clients.

• Balancing User Needs with Business Goals: Finding optimal design solutions that satisfy both user expectations and the strategic objectives of the client.

• Rapidly Evolving Technology: Staying current with the latest UX/UI trends, tools, and best practices in a fast-paced technological environment.

• Project Management in Consulting: Managing multiple projects, deadlines, and stakeholder expectations simultaneously within a consulting framework.

Learning & Development Opportunities:

• Advanced UX/UI Training: Access to a wide array of specialized courses and certifications in areas like interaction design, UX research, accessibility, and emerging design technologies.

• Consulting Skills Development: Opportunities to hone skills in client management, strategic thinking, business analysis, and project leadership through hands-on experience.

• Cross-Disciplinary Learning: Exposure to AI, Cloud, Cybersecurity, and Software Engineering through collaborative projects, expanding technical and strategic knowledge.

• Mentorship Programs: Potential for mentorship from senior designers or leaders within CBTW to guide career progression and skill development.

📝 Enhancement Note: The challenges presented are typical for a UX/UI Designer in a consulting environment, requiring adaptability, strong problem-solving, and excellent stakeholder management skills. The growth opportunities are substantial, leveraging CBTW's broad service offerings and commitment to employee development.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting user needs with business objectives. How did you approach it?" (Focus on your process, trade-offs, and outcome).

• "How do you stay updated with the latest UX/UI trends and technologies? Can you give an example of a recent trend you've incorporated into your work?" (Highlight continuous learning and practical application).

• "Walk me through your process for designing a new feature from initial concept to a high-fidelity prototype. What tools do you use, and what are your key considerations?" (Demonstrate your end-to-end design methodology). Company & Culture Questions:

• "Why are you interested in CBTW and specifically our Strategy, Product & Transformation service line?" (Research CBTW's mission, values, and recent projects).

• "How do your personal values align with CBTW's values of Positive Thinking, Collaboration, Evolution & Commitment?" (Provide specific examples of how you embody these).

• "Describe your experience working in a consulting environment or with external clients. What are the key challenges and rewards?" (Highlight client management and adaptability). Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly define the problem, your role, your process, your solutions, and the results. Use a consistent structure.

• Focus on Impact: Quantify the impact of your designs whenever possible (e.g., increased conversion, reduced support tickets, improved user satisfaction scores).

• Be Ready for Deep Dives: Anticipate detailed questions about your design decisions, the rationale behind them, and any challenges you faced. Be prepared to discuss alternatives you considered.

• Showcase Collaboration: Explain how you worked with developers, product managers, and other stakeholders.

• Practice Your Delivery: Rehearse your presentation to ensure clarity, conciseness, and confident delivery. Time yourself to stay within any allotted limits.

📝 Enhancement Note: Preparation should focus on demonstrating not just design skills but also strategic thinking, problem-solving abilities, and a cultural fit with CBTW's values and consulting model.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the Positive Thinking Company careers portal.

• Tailor Your Resume: Highlight your 6-10 years of experience in UX/UI design, focusing on digital products and any consulting experience. Integrate keywords from the job description like "wireframing," "prototyping," "user psychology," "usability testing," and "user journey mapping."

• Curate Your Portfolio: Select 3-5 of your strongest digital product design case studies that showcase your end-to-end process, problem-solving skills, and impact. Ensure it's easily accessible (e.g., via a personal website or PDF).

• Prepare Your Presentation: Practice walking through your portfolio with a focus on storytelling, clear articulation of your process, and demonstration of how you solve complex UX problems. Be ready to discuss your design rationale and any challenges.

• Research CBTW: Familiarize yourself with CBTW's service lines, company values, and recent projects, particularly within the Strategy, Product & Transformation domain. Understand their approach to client solutions.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.