Web Designer - Marketing

📍 Job Overview

Job Title: Web Designer - Marketing

Company: iwoca

Location: London, England, United Kingdom

Job Type: FULL_TIME

Category: Marketing Operations / Brand Design

Date Posted: 2026-06-09

Experience Level: Mid-level (2-5 years)

Remote Status: Hybrid

🚀 Role Summary

• Spearhead the visual identity and user experience of iwoca's public-facing website, aligning it with brand strategy and marketing objectives.

• Develop and manage a robust website design system, creating reusable components and page templates to empower marketing and sales teams.

• Leverage cutting-edge AI tools and technologies to enhance design workflows and implementation, driving innovation in digital asset creation.

• Collaborate cross-functionally with marketing, sales, product, and engineering teams to ensure a cohesive and impactful brand presence across all digital touchpoints.

• Translate complex business needs and customer insights into intuitive, visually compelling web designs that support business growth and customer acquisition.

📝 Enhancement Note: While the title is "Web Designer - Marketing," the responsibilities and required skills (HTML, CSS, Webflow, design systems, AI integration) strongly indicate a role that bridges traditional graphic design with front-end development and marketing operations. The emphasis on reusable components and empowering other teams points towards a strong operations and scalability focus within the marketing function. This role requires a blend of creative design talent and practical implementation skills, with a significant emphasis on leveraging technology for efficiency and impact.

📈 Primary Responsibilities

• Design, develop, and maintain reusable components, page templates, and layouts within the Webflow platform to ensure a consistent and scalable website design system.

• Define and document key design system elements, including typography, color palettes, spacing, iconography, and component states, ensuring brand integrity and usability.

• Collaborate closely with the Brand, Direct Acquisition, Performance Marketing, and Sales teams to translate campaign objectives and product launches into impactful web pages and landing experiences.

• Conduct user research, analyze quantitative and qualitative data, and gather insights to inform design decisions and optimize website performance, conversion rates, and user journeys.

• Design compelling visual assets, including graphics, illustrations, and data visualizations, for marketing campaigns, press releases, product announcements, and internal communications.

• Proactively experiment with and integrate AI-powered design tools and AI-assisted development workflows (e.g., Claude Code, Figma plugins, MCP) to enhance efficiency, creativity, and the overall design engineering process.

• Troubleshoot and resolve design and implementation issues on the website, ensuring optimal performance, accessibility, and cross-browser compatibility.

• Stay abreast of emerging web design trends, technologies, and AI advancements, advocating for their adoption where beneficial to iwoca's digital strategy.

• Contribute to the development and execution of A/B tests to continuously improve website effectiveness and user engagement.

• Work with frontend engineers to ensure design feasibility and efficient implementation of complex interactive elements and animations.

📝 Enhancement Note: The responsibilities highlight a need for a candidate who can not only design but also implement and manage a scalable web presence. The emphasis on "reusable components" and "empowering other team members" signifies a strong focus on operational efficiency and self-service for the marketing team. The explicit mention of AI integration suggests a forward-thinking approach to design and development, expecting candidates to be proactive in exploring and adopting new technologies.

🎓 Skills & Qualifications

Education:

• While no specific degree is mandated, a strong portfolio demonstrating mastery of design principles and practical web implementation is paramount. Degrees in Graphic Design, Web Design, Digital Media, or related fields are beneficial. Experience:

• A minimum of 2-5 years of professional experience in web design, UI/UX design, or a related digital design role, with a proven track record of creating engaging and effective digital experiences.

• Demonstrable experience in building and maintaining design systems, including defining and implementing reusable components and style guides.

• Proven ability to translate marketing objectives and user needs into intuitive and visually appealing web designs. Required Skills:

• Core Design Principles: Confident and creative application of fundamental design principles (layout, typography, color theory, composition).

• HTML & CSS Proficiency: Solid understanding and practical application of semantic HTML5 and modern CSS3 for web page structure and styling.

• Systematic Design Approach: Ability to organize design elements logically, create structured workflows, and maintain consistency across digital assets.

• Constraint Management: Skill in balancing commercial goals, resource limitations, and technical feasibility in design solutions.

• AI Tool Experimentation: Active engagement with AI in design and development workflows, including AI-assisted development tools (e.g., Claude Code, Codex, GitHub Copilot) and AI-powered design tools (e.g., Figma plugins, MCP). Curiosity and willingness to drive AI adoption.

• Webflow Familiarity (or willingness to learn): While direct Webflow experience is a bonus, a strong aptitude for learning new platforms and existing HTML/CSS skills are essential for proficiency.

Preferred Skills:

• Figma Expertise: Advanced proficiency in Figma for design, prototyping, and collaboration.

• Webflow Development: Hands-on experience building, managing, and optimizing websites within the Webflow platform.

• Design System Development: Experience in conceptualizing, building, and scaling comprehensive design systems from the ground up.

• JavaScript/TypeScript: Basic knowledge of JavaScript or TypeScript for interactive elements and enhanced web functionality.

• Animation & Motion Design: Experience incorporating subtle animations and motion graphics to enhance user experience and visual appeal.

• B2B or Finance Industry Experience: Familiarity with the design considerations and user expectations within the B2B or financial services sectors.

• Data Visualization Skills: Ability to create clear and compelling visual representations of data for reports and marketing materials.

• UI/UX Principles: Strong understanding of user interface (UI) and user experience (UX) best practices.

• Prototyping Tools: Experience with other prototyping tools beyond Figma.

📝 Enhancement Note: The "Required Skills" section has been fleshed out to emphasize the operational aspects of design, such as a "systematic approach" and "constraint management," which are crucial for a marketing operations-adjacent role. The explicit requirement for AI experimentation is a key differentiator and has been highlighted. The "Preferred Skills" are tailored to enhance the candidate's ability to manage a complex, scalable web presence and integrate with the existing tech stack.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Design System Showcase: A dedicated section demonstrating your experience with design systems. This should include examples of reusable components, style guides, and how you've maintained consistency and scalability.

• Webflow Project Examples: If you have Webflow experience, showcase projects built and managed on the platform. If not, provide examples of websites you've built or significantly contributed to using HTML/CSS, highlighting your implementation skills.

• AI Integration Case Studies: Present specific examples of how you've used AI tools (design or development) to improve efficiency, creativity, or outcomes in your projects. Detail the tools used, the problem solved, and the results.

• Marketing Campaign Support: Include examples of web pages, landing pages, or digital assets designed to support specific marketing campaigns or product launches, demonstrating your ability to align design with commercial objectives.

• Data Visualization Examples: Showcase your ability to create clear, informative, and visually appealing data visualizations for a business or marketing context.

Process Documentation:

• Component Development Workflow: Illustrate your process for designing, documenting, and implementing reusable web components, from initial concept to deployment.

• Design System Evolution: Explain your approach to evolving and maintaining a design system over time, including how you gather feedback and manage updates.

• Cross-Functional Collaboration Process: Describe how you collaborate with marketing, product, and engineering teams to gather requirements, present designs, and ensure successful implementation.

• AI Adoption Strategy: Outline your methodology for exploring, testing, and integrating new AI tools into your design and development workflow, including how you share learnings with a team.

📝 Enhancement Note: This section emphasizes the practical application of design skills within an operational context. The focus is on demonstrating an ability to build scalable, maintainable digital assets and to integrate new technologies like AI, aligning with iwoca's forward-thinking approach. Portfolio requirements are specific to showcasing transferable skills in design systems, Webflow (or equivalent), and AI integration.

💵 Compensation & Benefits

Salary Range: £50,000 - £80,000 per annum.

Benefits:

• Flexible Working: Enjoy flexible working hours to better manage your work-life balance.

• Comprehensive Health & Wellness:

  • Medical insurance through Vitality, including discounted gym memberships.
  • A separate private GP service for you, your partner, and dependents.
  • Instant access to external counselling and therapy sessions for mental health support.

• Generous Leave Policy:

  • 25 days of annual leave, plus an extra day off for your birthday.
  • Option to buy or sell up to five additional days of annual leave.
  • Unlimited unpaid leave for situations requiring extended time off.

• Career Development & Recognition:

  • A one-month fully paid sabbatical after four years of service.
  • A dedicated learning and development budget for continuous professional growth.
  • Access to learning platforms like Treehouse.
  • Company-wide talks with internal and external speakers to foster knowledge sharing.

• Financial & Equity Benefits:

  • 3% pension contributions on total earnings.
  • An employee equity incentive scheme, offering a stake in the company's success.

• Family Support:

  • Generous parental leave provisions.
  • Nursery tax benefit scheme to help with childcare costs.

• Lifestyle & Commuting:

  • Electric car scheme and cycle-to-work scheme to promote sustainable commuting.

• Company Culture & Events:

  • Two company retreats per year for team building and networking.

  • Access to office amenities including drinks and snacks.

  • Participation in various social events and community-led groups. Working Hours: Full-time, with flexible working hours. The standard expectation is likely around 40 hours per week, but the flexible nature allows for adjustment.

📝 Enhancement Note: The salary range is clearly stated. The benefits have been categorized for better readability and focus on aspects particularly attractive to professionals in tech and design roles, such as comprehensive health, flexible work, and continuous learning opportunities. The mention of AI access and company retreats highlights iwoca's investment in employee well-being and development.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fintech (Financial Technology) - iwoca operates in the rapidly evolving digital lending space, providing flexible finance solutions to small and medium-sized enterprises (SMEs). This industry context implies a fast-paced, data-driven, and innovation-focused environment.

Company Size: iwoca is a significant player in the fintech lending market, indicated by its substantial funding amounts and customer base. While not explicitly stated as "small" or "large," its operations suggest a scale that requires robust systems and processes, typical of a growing scale-up or established mid-sized tech company.

Founded: Founded to address the need for agile financing for SMEs, iwoca has grown significantly since its inception, evidenced by over £4 billion in funding provided to 100,000 businesses. This history suggests a company that has successfully navigated market challenges and scaled its operations effectively.

Team Structure:

• Website Team: This role sits within the Website Team, which is part of the broader Brand team.

• Brand Team's Role: Responsible for ensuring consistent brand representation, driving top-of-funnel demand, and empowering other business functions.

• Direct Acquisition Team: The Brand team is nested within the Direct Acquisition team, alongside Sales and Performance Marketing, indicating a strong focus on customer acquisition and revenue generation.

• Cross-functional Collaboration: Expected to work closely with analysts, designers, frontend engineers, marketing, sales, and product teams to achieve objectives.

Methodology:

• Data-Driven Decisions: iwoca emphasizes evidence-based decision-making, utilizing quantitative and qualitative insights to inform strategies and designs.

• AI Integration: A core part of the culture is leveraging AI to enhance work efficiency and effectiveness across all functions, with a commitment to providing AI tools and training.

• Agile & Responsive Operations: The company's mission to support SMEs with fast, flexible finance reflects an internal operational ethos of responsiveness and adaptability.

• Independent Thinking & Challenge: The culture values independent thought, challenging assumptions, and fostering an environment where the "best idea wins."

Company Website: https://www.iwoca.co.uk/

📝 Enhancement Note: The company context is framed through the lens of operations and marketing strategy. The fintech industry implies a need for technical proficiency and adaptability. The team structure highlights the role's integration into core acquisition and brand efforts, emphasizing cross-functional collaboration essential for operations roles.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Web Designer with significant ownership. It's an opportunity to become the go-to expert for iwoca's public-facing website's visual identity and design system. The expectation to "own and steward" the visual identity, manage the design system, and actively experiment with AI suggests a role with considerable autonomy and impact, moving beyond purely execution to strategic contribution.

Reporting Structure: You will report into the Website Team, which is part of the Brand team, which in turn sits within the Direct Acquisition team. This structure indicates a clear line of reporting but also a need to collaborate upwards, across, and with other departments like Sales and Performance Marketing.

Operations Impact: The Web Designer plays a critical role in shaping the first impression and ongoing user experience of iwoca's digital platform. This directly impacts brand perception, customer acquisition rates, lead generation, and ultimately, revenue. By creating a cohesive, intuitive, and visually compelling website, the role directly supports the company's mission to provide better finance solutions and its goal of supporting one million SMEs. The emphasis on reusable components and a robust design system also contributes to operational efficiency for the marketing team.

Growth Opportunities:

• Design System Leadership: Opportunity to expand and mature the design system, potentially leading to a "Lead Web Designer" or "Design System Manager" role.

• AI Specialization: Develop deep expertise in applying AI tools to web design and development, becoming an internal champion and potentially leading AI integration initiatives within the design function.

• Cross-functional Skill Development: Gain exposure to performance marketing strategies, sales enablement, and product development through close collaboration, opening doors to roles in product design, marketing operations, or growth roles.

• Frontend Development Skills: With a strong HTML/CSS foundation and the learning opportunities provided, there's potential to grow into a more specialized frontend development role focused on marketing technologies.

• Brand Strategy Contribution: Influence the broader brand narrative and visual identity by bringing innovative design solutions and insights from web performance.

📝 Enhancement Note: This analysis focuses on how the role contributes to operational efficiency and business growth, framing it within a broader career trajectory relevant to operations professionals. It highlights the potential for specialization in areas like design systems and AI, which are growing fields within marketing operations.

🌐 Work Environment

Office Type: Hybrid. This means a blend of remote work and in-office presence. The company emphasizes making iwoca a "great place to work," suggesting a supportive and engaging office environment designed for collaboration.

Office Location(s): Offices are located in London, Leeds, Berlin, and Frankfurt. For this role, the primary location is London, with a hybrid work arrangement, implying regular office attendance is expected.

Workspace Context:

• Collaborative Hub: The London office serves as a hub for collaboration, with amenities like drinks and snacks provided to foster a productive and social atmosphere.

• Tech-Enabled Environment: As a fintech company, expect a modern workspace equipped with the necessary tools and technology to support design, development, and communication. This includes access to AI models and platforms.

• Team Interaction: The hybrid model allows for focused individual work (potentially remote) and structured team interaction and brainstorming sessions in the office, facilitating knowledge sharing and project alignment.

Work Schedule: Full-time with flexible working hours. This allows for adaptability in structuring the workday, which can be beneficial for deep work sessions required for design and development, while also accommodating collaborative meetings.

📝 Enhancement Note: The hybrid work environment is described with an emphasis on how it supports collaboration and productivity, key aspects for operations roles that often require both focused work and team interaction. The mention of amenities and tech infrastructure provides context for the physical workspace.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your application, focusing on your portfolio and CV to assess your design skills, relevant experience, and understanding of the role's requirements, particularly AI integration.

• Hiring Manager/Team Interview: A discussion with the hiring manager (likely from the Brand or Direct Acquisition team) to delve deeper into your experience, design philosophy, problem-solving approach, and cultural fit. Expect questions about your portfolio projects, design system experience, and how you approach collaboration.

• Technical/Portfolio Review Session: A dedicated session where you'll present your portfolio, walking through key projects. Be prepared to discuss your design process, the challenges you faced, the solutions you implemented (especially regarding design systems and AI), and the impact of your work. This is where your understanding of HTML/CSS and Webflow (or your aptitude to learn) will be assessed.

• Cross-functional Interview: You may meet with members of other teams you'll collaborate with (e.g., a frontend engineer, a marketing manager) to assess your ability to communicate design concepts effectively and work cross-functionally.

• Final Interview / Offer: A final discussion, potentially with a more senior leader, to confirm fit and extend an offer.

Portfolio Review Tips:

• Curate for Relevance: Select 3-5 of your strongest projects that best showcase your skills in web design, design systems, and ideally, AI integration. Tailor the selection to highlight experience with Webflow or similar platforms.

• Showcase Design Systems: Dedicate a clear section or specific projects to demonstrate your understanding and application of design systems. Explain the problems they solved and their impact on efficiency and consistency.

• Quantify Impact: Whenever possible, use metrics to demonstrate the success of your designs. For example, "Increased landing page conversion rate by X%," or "Reduced time to create new pages by Y% through reusable components."

• Detail Your Process: For each project, clearly outline your design process, from understanding the brief and user research to ideation, prototyping, implementation, and iteration. Explain your role and contributions.

• Highlight AI Experimentation: Clearly articulate how you've experimented with or integrated AI tools. Provide concrete examples of the tools used, the specific problem addressed, and the positive outcomes achieved.

• Prepare for Webflow Discussion: Be ready to discuss your understanding of Webflow's capabilities and your willingness/ability to quickly become proficient. If you have experience, highlight it. If not, emphasize your strong HTML/CSS foundation and rapid learning ability.

• Storytelling: Frame your portfolio projects as compelling stories that demonstrate your problem-solving skills, creativity, and ability to deliver business value.

Challenge Preparation:

• Design System Exercise: You might be asked to propose improvements to an existing component or design a new one based on a given brief, focusing on reusability and scalability.

• Webflow Implementation Task: A small task to test your comfort level with Webflow or your ability to translate a design mock-up into functional HTML/CSS within the platform.

• AI Tool Application: A hypothetical scenario where you'd need to suggest how AI tools could solve a specific design or development challenge for iwoca's website.

• Case Study Presentation: Be prepared to present one of your portfolio case studies in detail, focusing on how you addressed business needs and achieved measurable results.

📝 Enhancement Note: The interview process is detailed with a focus on operations-relevant assessment points: portfolio demonstration, process understanding, cross-functional communication, and technical aptitude. Specific tips for portfolio presentation emphasize showcasing design systems, AI integration, and quantifiable results, crucial for operations roles.

🛠 Tools & Technology Stack

Primary Tools:

• Webflow: The core platform for building and managing the website. Proficiency is highly desired, with a strong expectation to become proficient quickly if not already experienced.

• Figma: The primary design and prototyping tool. Strong knowledge is a significant advantage.

• HTML & CSS: Essential for understanding and implementing web designs, particularly within Webflow.

• AI-Powered Design & Development Tools: Actively encouraged and expected. This includes tools like Claude Code, Codex, GitHub Copilot, and AI features within Figma or other design software (e.g., MCP).

Analytics & Reporting:

• Web Analytics Tools (e.g., Google Analytics, Adobe Analytics): To understand website traffic, user behavior, and campaign performance, informing design decisions.

• Data Visualization Tools (e.g., Tableau, Power BI, or integrated platform tools): To create compelling visual representations of data for reports and internal communication.

CRM & Automation:

• CRM Systems (e.g., Salesforce, HubSpot): While not directly managed by this role, understanding how website design impacts lead capture and CRM data is beneficial.

• Marketing Automation Platforms (e.g., HubSpot, Marketo): Similar to CRM, understanding how website elements integrate with marketing automation workflows is an advantage for campaign support.

• Project Management Tools (e.g., Jira, Asana, Trello): For managing design tasks, tracking progress, and collaborating with development teams.

📝 Enhancement Note: The technology stack is explicitly detailed, highlighting Webflow and AI tools as central. This provides candidates with a clear understanding of the technical environment and required proficiencies, which is critical for operations roles.

👥 Team Culture & Values

Operations Values:

• Innovation & AI Adoption: A strong emphasis on embracing new technologies, particularly AI, to drive efficiency and competitive advantage. Expectation to experiment and integrate AI into daily workflows.

• Data-Driven Decision Making: Relying on evidence, analytics, and user insights to guide design choices and strategic direction, rather than solely on intuition.

• Customer Focus: Designing with the end-user (small business owners) in mind, ensuring the website is intuitive, helpful, and reflects iwoca's supportive mission.

• Autonomy & Ownership: Empowering individuals to take ownership of their work, make independent decisions, and drive initiatives forward.

• Collaboration & Openness: Fostering a culture where ideas are shared freely, feedback is constructive, and the "best idea wins," regardless of seniority.

Collaboration Style:

• Cross-functional Integration: Works closely with marketing, sales, product, and engineering teams, requiring strong communication and a collaborative mindset to ensure alignment and successful project execution.

• Design System Community: Actively participates in and contributes to a community of designers and frontend engineers, sharing knowledge, seeking input, and working on solutions together.

• Feedback-Driven Iteration: Open to constructive feedback from peers, stakeholders, and data, using it to refine designs and improve website performance.

• Proactive Knowledge Sharing: Encouraged to share learnings, best practices, and new tool discoveries (especially regarding AI) with the wider team.

📝 Enhancement Note: This section translates the company's stated values into actionable expectations for an operations-minded professional. The focus is on how these values manifest in daily work, collaboration, and decision-making within a design and marketing context.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Brand Consistency with Evolving Needs: Maintaining a cohesive visual identity across a growing range of products, campaigns, and potential new ventures, while also adapting to new marketing strategies and user feedback.

• Rapid Technological Evolution: Keeping pace with advancements in web design tools, AI technologies, and frontend development practices to ensure iwoca's website remains cutting-edge and efficient.

• Cross-functional Alignment: Effectively communicating design rationale and managing expectations across diverse teams with varying priorities and technical understanding.

• Data Interpretation for Design: Translating complex analytics and user feedback into actionable design improvements that yield measurable business results.

• Webflow Learning Curve: For candidates new to Webflow, mastering the platform to an expert level while also fulfilling design responsibilities will require dedicated effort.

Learning & Development Opportunities:

• Advanced Webflow Training: Opportunities to deepen expertise in Webflow, potentially leading to certifications or advanced implementation skills.

• AI Tool Mastery: Dedicated time and resources to explore, experiment with, and become proficient in various AI tools for design and development, potentially leading to internal workshops or training sessions.

• Design System Best Practices: Learning from and contributing to the development of a mature design system, potentially attending industry conferences or workshops focused on design operations and systems thinking.

• Fintech Design Specialization: Gaining in-depth knowledge of design considerations specific to the fintech and B2B lending industries.

• Mentorship & Leadership: Opportunities to mentor junior designers or contribute to strategic discussions within the Brand and Direct Acquisition teams, paving the way for leadership roles.

📝 Enhancement Note: Challenges are framed in a way that highlights opportunities for skill development and strategic problem-solving, aligning with the growth mindset expected in operations roles. Learning opportunities are specific to the technologies and domains relevant to this position.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for designing and implementing a new reusable component for a website's design system. How do you ensure scalability and ease of use for other team members?" (Focus on process, reusability, and collaboration).

• "How do you incorporate AI tools into your design workflow? Provide a specific example of how AI helped you solve a design challenge or improve efficiency." (Focus on AI experimentation, problem-solving, and impact).

• "Imagine we are launching a new lending product. How would you approach designing the key landing page to effectively communicate its value proposition and drive applications, considering our target audience of SMEs?" (Focus on strategic thinking, user-centric design, and business objectives). Company & Culture Questions:

• "What interests you most about iwoca's mission to support SMEs, and how do you see your role as a Web Designer contributing to that mission?" (Focus on alignment with company values and impact).

• "iwoca values independent thinking and challenging untested logic. Can you give an example of a time you challenged a conventional approach in a design project and why?" (Focus on critical thinking and innovation).

• "How do you stay updated with the latest trends in web design, AI, and fintech, and how do you decide which new technologies to experiment with?" (Focus on continuous learning and proactive adoption). Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly state the problem, your role, the constraints, your solution (detailing design choices and technical implementation), and the results achieved.

• Highlight Design System Contributions: Clearly articulate your involvement in building, managing, or evolving design systems. Show examples of components, documentation, and their benefits.

• Demonstrate AI Integration: Explicitly showcase any projects where you've leveraged AI tools. Explain the tool, the problem, your approach, and the impact. Be ready to discuss your ongoing exploration of AI in design.

• Showcase Webflow Capability: If you have Webflow experience, demonstrate your proficiency. If not, emphasize your strong HTML/CSS foundation and your ability to quickly learn and adapt to new platforms like Webflow.

• Quantify Success: Use data and metrics wherever possible to demonstrate the effectiveness of your designs (e.g., conversion rates, engagement metrics, efficiency gains).

• Be Ready for Technical Deep Dives: Prepare to discuss the technical aspects of your designs, including your HTML/CSS knowledge and how you approach responsive design and accessibility.

📝 Enhancement Note: Interview questions are designed to probe into the operational aspects of the role: process, AI integration, strategic thinking, and cross-functional collaboration. The portfolio presentation strategy provides actionable advice tailored to showcasing the specific skills and experiences most valued for this position.

📌 Application Steps

To apply for this operations-aligned marketing design position:

• Submit your application through the provided link on Ashby.

• Portfolio Customization: Carefully curate your portfolio to prominently feature projects demonstrating your expertise in web design, design systems, and your proactive approach to integrating AI tools into your workflow. Ensure examples of Webflow or equivalent platform proficiency are visible.

• Resume Optimization: Tailor your resume to highlight keywords relevant to web design, UI/UX, HTML, CSS, design systems, Webflow, and AI-assisted design/development. Quantify your achievements with metrics where possible, focusing on impact and efficiency improvements.

• Interview Preparation: Practice articulating your design process, showcasing your portfolio with clear narratives, and preparing specific examples of how you've used AI in your work. Be ready to discuss your understanding of iwoca's mission and culture.

• Company Research: Thoroughly research iwoca's website, recent news, and their approach to technology and customer support. Understand their brand identity and target audience to better align your application and interview responses with their business objectives.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.