Visual Designer (Graphic Design + Photo Retoucher)

📍 Job Overview

Job Title: Visual Designer (Graphic Design + Photo Retoucher)

Company: Re'equil India Private Limited

Location: Chandigarh, Chandigarh, India

Job Type: Full-time

Category: Creative & Design Operations

Date Posted: 2026-08-24

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

• Develop and execute high-quality visual assets for diverse digital platforms, including e-commerce, social media, and marketing campaigns, ensuring alignment with brand guidelines.

• Perform expert photo retouching on model and product photography, focusing on natural skin textures, accurate color representation, and an elevated premium aesthetic.

• Collaborate closely with internal creative teams (Design, Production) and external partners to transform raw production outputs into polished, campaign-ready visual assets.

• Uphold brand consistency across all visual touchpoints through meticulous attention to typography, color usage, layout, and imagery.

📝 Enhancement Note: This role is categorized under Creative & Design Operations, focusing on the visual output that supports GTM strategies. The emphasis on e-commerce, social media, and brand communication highlights its direct impact on revenue generation and customer acquisition efforts.

📈 Primary Responsibilities

• Design compelling and high-impact creatives for social media posts, performance marketing ads, website banners, e-commerce product listings, CRM campaigns, and broader brand communication initiatives.

• Execute professional photo retouching, including advanced skin cleanup, background refinement, precise masking, compositing, color correction, and image optimization to achieve campaign-ready quality.

• Enhance and refine photography from in-house production and external sources to meet stringent brand and creative standards.

• Partner with cross-functional teams to conceptualize and deliver campaign creatives, launch assets, promotional visuals, and product imagery that drive engagement and conversion.

• Maintain organized design files, comprehensive asset libraries, reusable templates, and brand element repositories to facilitate efficient collaboration and asset retrieval.

• Ensure strict adherence to brand identity guidelines across typography, layout, color palette, and imagery to maintain a cohesive and premium visual presence.

📝 Enhancement Note: The responsibilities clearly indicate a need for both creative design and technical image manipulation skills. The emphasis on collaboration with "Design and Production teams" and "cross-functional teams" suggests a highly integrated role within the broader Go-To-Market (GTM) function, requiring strong communication and project management capabilities to ensure timely and accurate asset delivery.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Graphic Design, Visual Arts, Photography, or a related field is typically expected for this level of creative role.

Experience: Minimum of 2-5 years of professional experience in graphic design and photo retouching, with a demonstrated ability to deliver premium visual assets for digital and marketing purposes. Experience in the beauty, skincare, cosmetics, fashion, or premium consumer goods sectors is highly preferred.

Required Skills:

• Mastery of Adobe Photoshop for advanced image manipulation and retouching.

• Proficiency in Adobe Illustrator for graphic design and vector-based asset creation.

• Strong command of Adobe Lightroom for efficient photo editing and color correction workflows.

• Deep understanding of typography, layout design principles, color theory, and visual composition.

• Proven ability to refine and enhance product and model photography to achieve a premium aesthetic.

• Experience designing creatives for social media, performance marketing, and e-commerce platforms.

• Skill in image optimization for various digital channels to ensure fast loading times and high visual quality. Preferred Skills:

• Familiarity with Adobe InDesign for layout and print collateral design.

• Experience with Figma for UI/UX design or collaborative design workflows.

• Basic knowledge of Adobe After Effects for simple motion graphics or animated assets.

• Exposure to AI-assisted creative tools like Adobe Firefly for conceptualization or enhancement.

• Experience in masking and compositing techniques for complex image manipulation.

📝 Enhancement Note: The "Good to Have" skills suggest a desire for a versatile designer who can contribute to a broader range of creative projects, including potential for motion graphics and leveraging AI tools. This indicates the company is forward-thinking and values adaptability in its creative talent pool.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory and must showcase a strong range of graphic design work, including campaign creatives, social media assets, and product design examples.

• The portfolio must prominently feature professional photo retouching capabilities, demonstrating advanced techniques for both product and model photography.

• Applications showcasing experience with beauty, skincare, cosmetics, fashion, or premium consumer brands will be highly preferred. Process Documentation:

• Demonstrate a systematic approach to image enhancement, from initial assessment and cleanup to final optimization and delivery.

• Showcase a workflow for translating marketing briefs into visually compelling creative assets with clear brand alignment.

• Provide examples of how design files and assets are organized and maintained for efficient team collaboration and future use.

📝 Enhancement Note: The strict "Mandatory Portfolio Requirement" underscores the critical nature of visual proof of skills for this role. Candidates should curate their portfolios to highlight projects that directly align with the company's brand aesthetic and target industries, demonstrating not just technical skill but also an understanding of premium visual communication.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Visual Designers with 2-5 years of experience in Chandigarh, India, the estimated annual salary range is ₹400,000 - ₹750,000. This estimate considers the required technical proficiency, specialized retouching skills, and the demand within the beauty/consumer goods sector.

Benefits:

• Full-time employment with a growing company in the beauty and skincare industry.

• Opportunity to work with a dedicated in-house creative team, fostering collaboration and skill development.

• Exposure to diverse marketing channels including digital, e-commerce, social media, and CRM campaigns.

• Potential for professional development and learning in AI-assisted creative tools and advanced design techniques.

• Contribution to a premium brand's visual identity and market presence.

Working Hours: The standard working hours are expected to be 40 hours per week, aligning with typical full-time employment in India. While the role is on-site, occasional flexibility may be required to meet campaign deadlines or project milestones.

📝 Enhancement Note: The salary range is an estimate derived from general market data for similar roles in India. Actual compensation will depend on the candidate's specific experience, portfolio quality, and negotiation. The benefits focus on professional growth and contribution to a recognized brand, which are key motivators for creative professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: The company operates within the Beauty and Skincare industry, a highly visual and consumer-centric market where brand aesthetics and product presentation are paramount. This context means a strong emphasis on premium visual quality, trend awareness, and effective storytelling through imagery.

Company Size: Re'equil India Private Limited is a growing company, suggesting a dynamic and potentially fast-paced work environment. In smaller to mid-sized companies, roles often involve broader responsibilities and direct impact, allowing for significant contribution and visibility.

Founded: Founded in 2018, Re'equil is a relatively young and agile company focused on science-backed skincare. This implies a culture that values innovation, evidence-based approaches, and a modern, digital-first marketing strategy.

Team Structure:

• The Visual Designer will be part of an in-house creative team, likely working alongside other designers, content creators, and marketing specialists.

• Collaboration is expected with Design, Production, and Marketing teams, indicating a cross-functional approach to campaign execution and asset creation.

• The role will likely report into a Creative Lead, Design Manager, or Marketing Head, depending on the internal structure. Methodology:

• Emphasis on creating "premium visual assets" suggests a focus on high-quality execution and attention to detail.

• The requirement for "minimal revision cycles" points to a process that values clear briefs, efficient execution, and strong communication to get it right the first time.

• The company's focus on science-backed products may translate into a design approach that is clean, sophisticated, and informative.

Company Website: www.reequil.com

📝 Enhancement Note: The company's focus on science-backed skincare and its relatively recent founding suggest a modern, data-informed, and digitally savvy approach to branding and marketing. The visual designer's role is crucial in translating this scientific foundation into an appealing and trustworthy consumer brand experience.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Visual Designer, requiring 2-5 years of experience. It bridges the gap between junior design roles and senior/lead positions, offering a solid foundation in core design and retouching skills while providing exposure to campaign strategy and brand management.

Reporting Structure: The Visual Designer will likely report to a Creative Lead or Design Manager, collaborating closely with marketing campaign managers and production teams. This structure allows for mentorship and guidance while also providing autonomy on specific design tasks.

Operations Impact: The Visual Designer's output directly impacts Re'equil's market perception, customer acquisition, and sales performance. High-quality visuals are critical for e-commerce conversion rates, social media engagement, and overall brand equity in the competitive beauty sector.

Growth Opportunities:

• Skill Specialization: Deepen expertise in advanced photo retouching techniques, motion graphics, or AI-driven design tools.

• Creative Leadership: Progress to a Senior Visual Designer or Art Director role, leading creative projects and mentoring junior designers.

• Brand Strategy: Contribute more significantly to brand strategy and campaign conceptualization, leveraging visual insights.

• Cross-Functional Development: Gain experience in other areas of marketing or production through collaborative projects.

📝 Enhancement Note: The growth opportunities highlight a path for a designer to become a more strategic contributor, moving beyond execution to influence brand direction and creative strategy. This is a common trajectory for talented individuals in operations-adjacent creative roles.

🌐 Work Environment

Office Type: The role is on-site, indicating a traditional office-based work environment that fosters direct collaboration and team interaction.

Office Location(s): Chandigarh, India. This location offers a blend of urban amenities and accessibility within the region.

Workspace Context:

• The workspace is expected to be equipped with industry-standard design software and hardware necessary for graphic design and photo retouching.

• Opportunities for direct collaboration with fellow designers, production artists, and marketing stakeholders will be readily available, facilitating real-time feedback and idea exchange.

• The environment is likely to be fast-paced, driven by campaign timelines and product launch schedules, requiring adaptability and efficient workflow management.

Work Schedule: A standard 40-hour work week is anticipated. While core hours will likely be defined, flexibility might be offered or required to meet critical project deadlines, especially during major campaign launches or product releases.

📝 Enhancement Note: The on-site requirement emphasizes the company's preference for in-person collaboration, which can be highly beneficial for creative brainstorming and immediate feedback loops crucial in design roles.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and mandatory portfolio to assess fundamental skills and experience.

• Creative Assessment: A practical design or retouching test may be administered to evaluate technical proficiency and problem-solving abilities under time constraints.

• Interview Rounds: Discussions with the hiring manager (e.g., Creative Lead, Design Manager) and potentially other team members to assess creative sensibility, technical skills, collaboration style, and cultural fit.

• Portfolio Presentation: Candidates will likely be asked to walk through their portfolio, explaining their design process, rationale behind creative choices, and the impact of their work.

Portfolio Review Tips:

• Curate Strategically: Select projects that best represent your skills in graphic design, photo retouching, and campaign creation, prioritizing those relevant to beauty, skincare, or premium consumer brands.

• Showcase Process: For each project, briefly explain your role, the brief, your creative process, challenges faced, and the outcome or impact. This demonstrates your problem-solving approach.

• Highlight Retouching Skills: Dedicate a section to photo retouching, showcasing before-and-after examples with detailed explanations of the techniques used (e.g., skin texture preservation, color accuracy, background cleanup).

• Demonstrate Versatility: Include a range of work across different platforms (social media, web, print) and formats to show adaptability.

• Ensure Quality: All images in your portfolio should be high-resolution and professionally presented.

Challenge Preparation:

• Be prepared to discuss your approach to specific design challenges, such as creating social media assets for a new product launch or retouching a complex product shot.

• Familiarize yourself with Re'equil's current brand aesthetic and marketing campaigns to understand their visual language and target audience.

• Practice articulating your design decisions clearly and concisely, focusing on how your work supports marketing objectives and brand identity.

📝 Enhancement Note: The emphasis on a mandatory portfolio and the potential for a practical assessment highlights the hands-on nature of this role. Candidates should treat their portfolio not just as a collection of work, but as a primary communication tool to demonstrate their value proposition.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Photoshop: Essential for advanced photo retouching, image manipulation, compositing, and detailed cleanup. Proficiency in layers, masks, adjustment layers, and retouching tools is critical.

• Adobe Illustrator: Core tool for graphic design, logo creation, vector illustrations, typography, and layout of marketing collateral.

• Adobe Lightroom: Key for efficient batch processing, color correction, and initial edits of product and model photography, ensuring consistency before detailed retouching in Photoshop.

Analytics & Reporting:

• While not a primary focus for this role, understanding how visual assets perform (e.g., engagement rates on social media, conversion rates on e-commerce) can inform design decisions. Familiarity with basic analytics dashboards used by marketing teams might be beneficial. CRM & Automation:

• No direct CRM or automation tools are specified for this role, but understanding how visual assets are deployed through CRM campaigns or marketing automation platforms could be an advantage.

📝 Enhancement Note: The specified tools are the industry standard for visual designers. A candidate's depth of knowledge and efficiency in using these tools will be a key differentiator, particularly Photoshop for the retouching aspect.

👥 Team Culture & Values

Operations Values:

• Premium Quality: A commitment to delivering visually stunning and high-fidelity assets that reflect the premium nature of the Re'equil brand.

• Detail-Oriented: Meticulous attention to detail in all aspects of design and retouching, from pixel-level corrections to overall composition and brand consistency.

• Collaboration: A willingness to work effectively within a team, share ideas, and incorporate feedback from cross-functional partners.

• Efficiency: Ability to manage time effectively, meet deadlines, and produce high-quality work with minimal revision cycles.

• Brand Integrity: Upholding and enhancing the established visual identity of Re'equil across all communication channels.

Collaboration Style:

• The role requires close collaboration with Design, Production, and Marketing teams. This suggests a culture where feedback is openly exchanged, and iterative improvements are common.

• Designers are expected to translate marketing objectives into visual solutions, requiring clear communication and understanding of campaign goals.

• The emphasis on organized files and asset libraries points to a team that values systematic workflows and efficient knowledge sharing.

📝 Enhancement Note: The cultural values align with the demands of a premium beauty brand. A designer who is not only technically skilled but also understands brand stewardship and collaborative efficiency will thrive in this environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Maintaining Brand Consistency: Ensuring a unified visual identity across a wide range of digital platforms and marketing materials, especially as new campaigns are launched frequently.

• Balancing Creative Vision with Brand Guidelines: Meeting the high creative expectations of a premium brand while adhering to strict brand standards and marketing objectives.

• Efficient Workflow Management: Delivering high-quality visual assets under tight deadlines, common in fast-paced marketing environments.

• Adapting to Evolving Trends: Staying abreast of visual design and retouching trends, particularly within the beauty and e-commerce sectors, and integrating them appropriately.

Learning & Development Opportunities:

• Advanced Retouching Techniques: Deepening skills in specialized retouching for beauty, fashion, and product photography.

• Motion Graphics: Developing proficiency in After Effects for creating engaging animated content for social media and digital ads.

• AI-Assisted Design: Exploring and integrating AI tools like Adobe Firefly to enhance creative workflows and explore new visual possibilities.

• Cross-Functional Exposure: Gaining a deeper understanding of marketing strategies, e-commerce performance, and production workflows through close collaboration.

📝 Enhancement Note: The challenges are typical for a creative role in a consumer-facing brand, emphasizing the need for adaptability and continuous learning. The growth opportunities are well-defined, offering clear paths for skill enhancement and career progression within the creative field.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for retouching a beauty model's skin while maintaining natural texture and realism. What specific tools and techniques do you employ?" (Focus on detailing your Photoshop workflow, including frequency separation, dodging/burning, and color balancing.)

• "How do you approach translating a marketing brief into a compelling social media graphic or ad creative? Walk us through an example from your portfolio." (Highlight your understanding of campaign objectives, target audience, and visual hierarchy.)

• "Given a set of product photos, how would you ensure consistent color accuracy and premium lighting across all images for an e-commerce listing?" (Discuss your Lightroom and Photoshop color correction strategies and attention to detail.) Company & Culture Questions:

• "What appeals to you about Re'equil's brand and products? How do you see your design aesthetic fitting with our brand identity?" (Research Re'equil's website, social media, and product philosophy to articulate your alignment.)

• "Describe your experience working collaboratively with marketing or production teams. How do you handle feedback and revisions?" (Emphasize your communication skills and ability to incorporate constructive criticism.)

• "How do you stay updated on the latest design trends and retouching techniques, especially within the beauty and skincare industry?" (Mention industry blogs, publications, online courses, or professional networks.) Portfolio Presentation Strategy:

• Structure for Impact: Begin with your strongest, most relevant projects (beauty/skincare focus). Organize by project type (campaigns, social, retouching).

• Tell the Story: For each piece, explain the objective, your role, the creative process, challenges, and the outcome. Quantify results if possible (e.g., "This campaign saw a 15% increase in engagement").

• Deep Dive on Retouching: Have a dedicated section or specific examples within projects that showcase your retouching prowess. Clearly articulate the techniques used and the problem solved.

• Technical Proficiency: Be ready to briefly discuss your comfort level with Photoshop, Illustrator, and Lightroom, and any other tools mentioned.

• Enthusiasm for Re'equil: Conclude by reiterating your excitement for the role and how your skills can benefit Re'equil.

📝 Enhancement Note: Interview preparation should focus on demonstrating both technical mastery and strategic thinking. Candidates must be able to articulate their creative process and how their work directly contributes to business objectives, particularly in the visually driven beauty industry.

📌 Application Steps

To apply for this Visual Designer position:

• Submit your application through the provided link on the Zoho Recruit portal.

• Portfolio Customization: Ensure your portfolio is easily accessible (e.g., a link to a personal website or a well-organized PDF) and prominently features your best graphic design and photo retouching work, with a strong emphasis on beauty, skincare, or premium consumer brands.

• Resume Optimization: Tailor your resume to highlight the required skills (Adobe Photoshop, Illustrator, Lightroom, typography, layout, photo retouching) and quantify achievements where possible (e.g., "Designed visuals for campaigns that increased engagement by X%").

• Interview Preparation: Practice articulating your design process, rationale behind creative choices, and how you handle feedback. Prepare to walk through your portfolio and discuss specific projects in detail.

• Company Research: Thoroughly research Re'equil India Private Limited, understanding their brand values, product offerings, target audience, and current marketing campaigns to demonstrate your genuine interest and cultural fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.