UX/UI Designer

📍 Job Overview

Job Title: UX/UI Designer

Company: Pavago

Location: Kenya

Job Type: Full-Time

Category: Design / Product Design

Date Posted: 2026-05-27

Experience Level: 2-5 Years

Remote Status: Fully Remote

🚀 Role Summary

• Drive the creation of intuitive, visually engaging, and user-friendly digital experiences across web and mobile platforms.

• Leverage user research, problem-solving, wireframing, and modern interface design to craft functional and polished products.

• Collaborate closely with Product Managers, Developers, and stakeholders to translate user needs and business goals into seamless user journeys.

• Enhance product usability, engagement, and conversion rates through data-informed design decisions and iterative improvements.

• Develop and maintain robust design systems, component libraries, and style guides to ensure visual consistency and efficiency.

📝 Enhancement Note: This role is positioned as a dedicated UX/UI Designer within Pavago, focusing on end-to-end product design. The emphasis on "growing business" and "shaping user experiences" suggests an opportunity for significant impact and ownership, typical of mid-level design roles where strategic input is valued alongside execution.

📈 Primary Responsibilities

• Conduct comprehensive user research, usability testing, and user behavior analysis to identify pain points and opportunities for product enhancement.

• Develop detailed wireframes, user flows, mockups, and interactive prototypes using industry-standard tools such as Figma, Adobe XD, or Sketch.

• Design clean, modern, and responsive user interfaces for both web and mobile applications, ensuring aesthetic appeal and optimal user experience.

• Translate complex user needs and stringent business objectives into intuitive and effective digital product solutions.

• Build, manage, and evolve design systems, component libraries, and style guides to ensure brand consistency and streamline design and development workflows.

• Foster strong collaborative relationships with Product Managers, Developers, and other stakeholders throughout the design and development lifecycle.

• Prepare and deliver organized design handoffs to development teams using tools like Figma Dev Mode, Zeplin, or InVision.

• Optimize critical user journeys, onboarding flows, landing pages, and core product interactions to reduce friction and improve task completion rates.

• Integrate accessibility and responsive design best practices into all design outputs to ensure inclusivity and broad device compatibility.

• Analyze user feedback, A/B testing outcomes, and product performance data to inform design iterations and strategic refinements.

• Ensure a consistent visual language and user experience across all products, platforms, and customer touchpoints.

• Support continuous product improvement initiatives driven by analytics insights and user research findings.

📝 Enhancement Note: The responsibilities clearly outline a full-cycle UX/UI design process, from initial research and ideation through to implementation support and post-launch analysis. The inclusion of "design systems," "accessibility," and "A/B testing" indicates a mature approach to product development where efficiency and data-driven decision-making are paramount.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Design, HCI, Computer Science, or a related field is typically preferred for roles requiring this level of design expertise. Equivalent practical experience will also be considered.

Experience: A minimum of 2 years of professional experience in UX/UI Design, Product Design, or a closely related Digital Design role is required. Candidates with 3-5 years of experience will find this role aligns well with their established skill sets.

Required Skills:

• Proven experience in UX/UI Design, Product Design, or Digital Design roles with a strong portfolio.

• High proficiency in design and prototyping tools such as Figma, Adobe XD, or Sketch.

• Deep understanding of core UX principles, usability best practices, accessibility standards (e.g., WCAG), and responsive design techniques.

• Demonstrated experience in creating detailed user flows, comprehensive design systems, and interactive prototypes.

• Ability to effectively balance creative design exploration with practical problem-solving and alignment with business objectives.

• Excellent communication and collaboration skills, with a proven ability to work effectively within cross-functional teams.

• Strong visual design capabilities, including a keen eye for typography, spacing, layout, and visual hierarchy.

• Aptitude for managing multiple design projects concurrently and iterating rapidly based on constructive feedback.

Preferred Skills:

• Experience designing for SaaS platforms, mobile applications, or e-commerce products.

• Familiarity with front-end development basics (HTML/CSS) to facilitate smoother collaboration with developers.

• Experience utilizing analytics or behavior tracking tools like Hotjar, FullStory, or Google Analytics for user insights.

• Experience working within Agile or sprint-based development methodologies.

• Exposure to conversion-focused design principles or growth optimization strategies.

📝 Enhancement Note: The "2+ years" requirement, combined with the breadth of responsibilities and the emphasis on design systems and data analysis, suggests that candidates with 3-5 years of experience will be particularly well-suited. The preferred skills highlight a desire for candidates who can contribute beyond core design, understanding the broader product development ecosystem.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a range of UX/UI design work, including user-centered design processes.

• Detailed case studies demonstrating wireframes, user flows, interactive prototypes, and final UI designs.

• Examples of well-developed design systems, component libraries, or style guides that illustrate scalability and consistency.

• Projects that clearly articulate user research methodologies, problem identification, and the design solutions implemented.

Process Documentation:

• Evidence of structured design processes, from initial concept and user research through to final asset delivery.

• Examples of workflow designs and optimization strategies applied to specific user journeys or product features.

• Documentation of how designs were translated into functional prototypes and implemented with development teams.

• Metrics and analysis demonstrating the impact of design decisions on key performance indicators.

📝 Enhancement Note: For a UX/UI role, the portfolio is paramount. The emphasis on "user-centered design," "design systems," and "ROI demonstration" indicates that the hiring team will be looking for a structured approach to design, supported by tangible results and a clear understanding of business impact. Candidates should prepare to walk through their design process and justify their decisions with data and user insights.

💵 Compensation & Benefits

Salary Range: For a UX/UI Designer with 2-5 years of experience based in Kenya, working remotely for a U.S. business, a competitive salary range would typically fall between KES 2,500,000 - KES 4,500,000 per annum (approximately $20,000 - $36,000 USD). This range is an estimate and can vary based on specific experience, the company's compensation philosophy, and the precise value of the U.S. business's compensation structure converted to local currency.

Benefits:

• Fully remote work arrangement offering flexibility and work-life balance.

• Opportunity to work across multiple digital products with a high degree of creative ownership.

• Collaboration with experienced Product, Engineering, and Leadership teams.

• Exposure to diverse aspects of UX research, product strategy, design systems, and growth-focused design.

• Potential for long-term career growth within UX, product design, and digital experience strategy.

• [Specific benefits such as health insurance, paid time off, or professional development allowances would be detailed by the company.]

Working Hours: U.S. Business Hours, which typically translates to approximately 40 hours per week. This arrangement requires alignment with specific time zones in the U.S. to facilitate collaboration.

📝 Enhancement Note: The salary estimate is based on current market research for remote UX/UI Designers in Kenya, considering the typical compensation structure for roles supporting U.S. or international companies. The "U.S. Business Hours" requirement is crucial for time zone management and collaborative effectiveness, indicating a need for significant overlap with U.S. teams.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology / Software Development (implied by the nature of the role and company description). This suggests an environment that values innovation, data-driven decision-making, and agile methodologies.

Company Size: The description "growing business" implies a company that is likely beyond the startup phase but still agile and expanding. This could range from 50-250 employees, offering a dynamic environment where individual contributions are highly visible.

Founded: Not specified in the provided data.

Team Structure:

• The UX/UI Designer will likely be part of a Product team, working closely with Product Managers and Software Developers.

• There may be other designers, or this could be the primary design resource, requiring strong self-management and the ability to influence design direction.

Methodology:

• Data analysis and insights are key, driven by user research, A/B testing, and product performance metrics.

• Workflow planning and optimization are central to the role, focusing on improving user journeys and product interactions.

• Automation through design systems and efficient handoffs is implied by the need for consistency and streamlined development.

Company Website: pavago.co

📝 Enhancement Note: The "growing business" context suggests a company that is likely scaling its operations and product offerings. For a UX/UI Designer, this often means an opportunity to establish and refine design processes, contribute significantly to product strategy, and potentially grow with the company into leadership roles.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level UX/UI Designer. It requires a solid foundation of 2+ years of experience, the ability to work independently on design tasks, and a strong understanding of design principles and tools. The role involves significant ownership and impact on product development.

Reporting Structure: The designer will likely report to a Product Manager, Head of Product, or potentially a Design Lead if one exists. Collaboration will be extensive with development teams and other product stakeholders.

Operations Impact: The UX/UI Designer's impact is directly tied to enhancing user experience, which in turn drives key business metrics such as user engagement, conversion rates, customer satisfaction, and retention. By creating intuitive and effective digital products, the designer directly contributes to revenue growth and market competitiveness.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas like user research, interaction design, design systems, or accessibility.

• Leadership: Progress to a Senior UX/UI Designer, Lead Designer, or Product Design Manager role, overseeing design strategy and mentoring junior designers.

• Cross-functional: Transition into Product Management or UX Strategy roles, leveraging design thinking to shape overall product direction.

• Skill Development: Continuous learning in emerging design tools, methodologies, and industry trends through workshops, conferences, and online courses.

📝 Enhancement Note: The "long-term growth opportunity within UX, product design, and digital experience strategy" mentioned in the job description highlights a clear path for career advancement. Candidates should consider how their personal career aspirations align with these potential growth trajectories within Pavago.

🌐 Work Environment

Office Type: Fully Remote. This means the work environment is digital and distributed, requiring strong self-discipline and effective communication tools.

Office Location(s): Kenya. While remote, the role is specified for individuals based in Kenya, potentially indicating alignment with local talent pools or specific operational considerations for the company.

Workspace Context:

• A collaborative digital workspace that relies heavily on communication platforms (e.g., Slack, Teams), project management tools (e.g., Jira, Asana), and design collaboration tools (e.g., Figma, Miro).

• Access to modern design tools and technology is essential for productivity and creative output.

• Opportunities for interaction with the design, product, and engineering teams will be facilitated through virtual meetings, design critiques, and collaborative sessions.

Work Schedule: U.S. Business Hours, approximately 40 hours per week. This requires careful time management to ensure sufficient overlap with U.S.-based colleagues for real-time collaboration and meetings.

📝 Enhancement Note: The fully remote nature, coupled with U.S. business hours, requires a candidate who is highly self-motivated, organized, and adept at asynchronous and synchronous communication. Understanding this time zone requirement is critical for successful integration into the team.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess basic qualifications and design quality.

• Technical Interview: Discussion focused on UX/UI principles, design process, problem-solving skills, and tool proficiency. This may include a portfolio walkthrough.

• Design Challenge/Case Study: A practical exercise to evaluate design thinking, problem-solving abilities, and execution skills. This could be a take-home assignment or a live design session.

• Cross-functional Interview: Meeting with Product Managers and Developers to assess collaboration style, communication skills, and cultural fit.

• Final Interview: Discussion with leadership to assess strategic thinking, alignment with company values, and long-term potential.

Portfolio Review Tips:

• Curate Effectively: Select 3-4 of your strongest projects that best represent your UX/UI skills, highlighting diverse problem-solving approaches and design outcomes.

• Tell a Story: For each project, clearly articulate the problem, your role, the process you followed (research, ideation, design), your design decisions, and the impact/results. Use visuals generously.

• Highlight Process: Showcase your thought process, including wireframes, user flows, and iterations, not just final polished screens.

• Emphasize Metrics: Quantify the impact of your designs whenever possible (e.g., "improved conversion by X%", "reduced task completion time by Y seconds").

• Showcase Design Systems: If applicable, present your experience with building or contributing to design systems, demonstrating your understanding of scalability and consistency.

• Tailor to the Role: Emphasize projects that align with SaaS, web/mobile applications, and conversion optimization, as mentioned in the job description.

Challenge Preparation:

• Understand the brief: Fully grasp the problem statement and constraints of any design challenge.

• Think aloud: If it's a live session, articulate your thought process clearly.

• Prioritize: Focus on the most critical aspects of the problem and demonstrate a structured approach to problem-solving.

• Consider trade-offs: Be prepared to discuss why you made certain design choices and acknowledge any trade-offs.

• Present clearly: Organize your solution logically and present it concisely.

📝 Enhancement Note: The emphasis on a "strong portfolio showcasing wireframes, prototypes, UI systems, and user-centered design work" means candidates must be prepared to dive deep into their past projects. The interview process likely involves evaluating not just the final output, but the strategic thinking and problem-solving methodology behind it.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: High proficiency expected for wireframing, prototyping, UI design, and design system management.

• Adobe XD / Sketch: Proficiency in at least one of these alternatives is valuable for broader compatibility and understanding.

• Prototyping Tools: InVision, ProtoPie (as examples) for creating interactive and high-fidelity prototypes.

Analytics & Reporting:

• Hotjar / FullStory: Familiarity with heatmaps, session recordings, and user behavior analytics for qualitative insights.

• Google Analytics: Understanding of web analytics for tracking user engagement and conversion metrics.

CRM & Automation:

• Figma Dev Mode / Zeplin: Tools for efficient design handoffs to development teams, providing specifications, assets, and code snippets.

• Miro / Mural: Collaborative whiteboarding tools for brainstorming, user journey mapping, and team ideation.

• Jira / Asana: Project management tools for tracking design tasks and collaborating with development sprints.

📝 Enhancement Note: Proficiency in Figma is clearly a core requirement. Familiarity with analytics and collaboration tools further indicates a need for a designer who is integrated into the broader product development and data analysis workflow, rather than working in isolation.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and serving user needs is fundamental to creating successful products.

• Collaboration: Strong emphasis on working effectively with cross-functional teams, sharing ideas, and providing constructive feedback.

• Data-Driven Decisions: Utilizing analytics, user research, and A/B testing to inform design choices and measure impact.

• Efficiency & Iteration: A culture that values continuous improvement, rapid iteration, and the development of scalable design systems.

• Quality & Craftsmanship: A focus on delivering high-quality, visually polished, and functionally sound designs.

Collaboration Style:

• Cross-functional Integration: Working seamlessly with Product Managers, Developers, and potentially Marketing or Sales teams to ensure alignment on product goals.

• Open Feedback: An environment where constructive criticism is welcomed and used for mutual improvement, particularly in design critiques.

• Knowledge Sharing: Encouraging the sharing of insights, best practices, and learnings across the team to foster collective growth.

📝 Enhancement Note: The culture emphasizes a blend of user advocacy and business acumen, supported by strong teamwork and a data-informed approach. Candidates should be prepared to articulate how they embody these values in their daily work.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Goals: Effectively advocating for the user while ensuring designs contribute to company objectives and revenue targets.

• Managing Stakeholder Expectations: Communicating design rationale and managing feedback from diverse stakeholders with varying priorities.

• Rapid Iteration in a Growing Business: Adapting quickly to evolving product requirements and market feedback in a dynamic environment.

• Maintaining Design Consistency: Ensuring visual and functional consistency across a growing range of products and features.

• Time Zone Differences: Collaborating effectively with a team operating in U.S. business hours while based in Kenya.

Learning & Development Opportunities:

• Advanced Design Techniques: Opportunities to master new design tools, interaction patterns, and emerging technologies.

• Product Strategy Exposure: Gaining deeper insights into product roadmapping, market analysis, and strategic decision-making.

• Design System Mastery: Becoming an expert in building, scaling, and governing complex design systems.

• Industry Best Practices: Staying current with UX/UI trends through conferences, webinars, and professional networks.

📝 Enhancement Note: The challenges presented are typical for a designer in a growing company and highlight areas where a proactive and adaptable candidate can excel. The growth opportunities are aligned with advancing within the design field and contributing at a strategic level.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting stakeholder requirements on a design project. How did you resolve it?" (Focus on communication, negotiation, and compromise.)

• "How do you approach designing for accessibility and ensuring compliance with standards like WCAG?" (Demonstrate your understanding of inclusive design principles.)

• "Walk us through a complex user flow you designed. What were the key considerations, and what was the outcome?" (Prepare a case study that highlights your process and problem-solving.)

Company & Culture Questions:

• "What interests you about Pavago and this specific UX/UI Designer role?" (Research Pavago's mission, products, and recent activities.)

• "How do you prefer to collaborate with product managers and developers?" (Align your answer with the emphasis on cross-functional teamwork.)

Portfolio Presentation Strategy:

• Structure: Organize your portfolio presentation by project, clearly outlining the problem, your role, process, solutions, and outcomes.

• Storytelling: Use a narrative approach to guide the interviewer through your design journey for each project.

• Visuals: Leverage high-quality visuals (wireframes, mockups, prototypes) to illustrate your points effectively.

• Metrics Focus: Be ready to discuss the quantitative and qualitative impact of your designs.

• Q&A Readiness: Anticipate questions about your design choices, challenges, and how you'd approach future projects.

📝 Enhancement Note: Interview preparation should focus on demonstrating not only design skills but also strategic thinking, problem-solving capabilities, and strong collaboration potential. Be ready to articulate your process and the impact of your work with confidence.

📌 Application Steps

To apply for this UX/UI Designer position:

• Submit your application through the provided link on Workable.

• Portfolio Customization: Ensure your portfolio is up-to-date, easily accessible, and highlights projects relevant to SaaS, web/mobile applications, and conversion optimization. Prepare to discuss 2-3 key projects in detail.

• Resume Optimization: Tailor your resume to emphasize keywords from the job description, such as "UX/UI Design," "Figma," "Prototyping," "Design Systems," and "User Research." Quantify achievements where possible.

• Interview Preparation: Practice articulating your design process, problem-solving approach, and how you collaborate with teams. Prepare specific examples for common UX/UI interview questions.

• Company Research: Thoroughly research Pavago, its products, and its industry presence to demonstrate genuine interest and understanding during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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