UX/UI Designer

📍 Job Overview

Job Title: UX/UI Designer

Company: Jobgether (for a partner company)

Location: India

Job Type: Full-time

Category: UX/UI Design, Digital Experience Design

Date Posted: 2026-08-06

Experience Level: Mid-Senior Level (4-7 years)

Remote Status: Fully Remote

🚀 Role Summary

• Design and optimize conversion-focused digital experiences across critical customer touchpoints, directly impacting engagement and business growth.

• Drive measurable results through A/B testing, data analysis, and iterative design improvements for e-commerce and DTC products.

• Develop and maintain a scalable, comprehensive design system within Figma to ensure consistency and efficiency across all digital interfaces.

• Collaborate closely with cross-functional teams, including conversion optimization specialists and development teams, to translate user insights and business objectives into production-ready designs.

📝 Enhancement Note: This role is framed as a UX/UI Designer with a strong emphasis on conversion rate optimization (CRO) and performance metrics, indicating a GTM (Go-To-Market) or revenue-driving focus within the design function. The AI-derived experience level of "5-10" years aligns with the "4-7 years" requirement, suggesting a mid-to-senior level position.

📈 Primary Responsibilities

• Design and iteratively optimize user interfaces and experiences for high-impact customer touchpoints such as product pages, checkout flows, landing pages, and post-purchase journeys.

• Develop A/B test concepts with clear hypotheses, define success metrics, and analyze results to implement winning design variations that enhance conversion rates and customer engagement.

• Partner with conversion optimization teams to identify user friction points by analyzing data from analytics platforms, heatmaps, session recordings, and behavioral insights tools.

• Build, manage, and scale a robust design system in Figma, encompassing component libraries, design tokens, reusable patterns, and comprehensive documentation.

• Ensure design consistency and quality across all digital platforms through established governance, version control, and rigorous design reviews.

• Translate complex stakeholder requirements into intuitive, polished, and production-ready designs that adhere to usability, accessibility, and visual quality standards.

• Provide detailed design specifications, interaction notes, and implementation guidance to development teams to facilitate efficient and accurate execution.

• Actively participate in sprint planning, design reviews, and project prioritization, providing accurate work estimations and proactively identifying and mitigating project risks.

• Contribute to the establishment and refinement of scalable design processes, including critique practices, documentation standards, and team workflows.

• Act as a design advocate, effectively bridging user needs, business objectives, and performance data to inform and guide strategic decision-making.

📝 Enhancement Note: The responsibilities clearly indicate a focus on data-driven design and performance optimization, aligning with GTM operations principles. Responsibilities like "design and optimize conversion-focused digital experiences," "Create A/B test concepts based on clear hypotheses, success metrics, and customer insights," and "Partner with conversion optimization teams to identify customer friction points using analytics, heatmaps, session recordings, and behavioral insights" are critical for driving revenue and improving customer acquisition/retention.

🎓 Skills & Qualifications

Education: While not explicitly stated, a Bachelor's degree in Design, Human-Computer Interaction, or a related field is typically expected for this level of experience.

Experience: 4–7 years of professional UX/UI design experience, with a significant focus on Direct-to-Consumer (DTC), e-commerce, or subscription-based digital products.

Required Skills:

• Proven experience in designing and optimizing digital experiences for product pages, checkout flows, landing pages, and post-purchase customer journeys.

• Demonstrated success in creating and maintaining scalable design systems within Figma, including proficiency with components, variants, design tokens, and documentation.

• A strong portfolio showcasing measurable business impact through design improvements, such as increased conversion rates, click-through rates (CTR), average order value (AOV), or other key performance indicators (KPIs).

• Hands-on experience managing the complete experimentation lifecycle, from hypothesis generation and test design to result analysis and iterative optimization.

• Advanced proficiency in Figma and a deep understanding of modern UX/UI design principles, best practices, and efficient workflows.

• Ability to work autonomously, prioritize tasks effectively, communicate proactively, and maintain momentum in a fast-paced environment.

• Excellent presentation and communication skills, with the ability to articulate and defend design decisions using customer insights and performance data.

• Experience collaborating effectively with engineering teams to ensure the successful delivery of high-quality, production-ready digital experiences. Preferred Skills:

• Familiarity with Conversion Rate Optimization (CRO) methodologies and tools.

• Experience with Shopify or other headless commerce platforms.

• Knowledge of performance marketing strategies and the creation of direct-response creative assets.

• Understanding of user research methodologies, usability testing, and accessibility standards.

📝 Enhancement Note: The requirement for a portfolio demonstrating "measurable business impact" and experience with "experimentation lifecycle" strongly suggests that candidates will be evaluated on their ability to contribute directly to revenue growth and GTM objectives, a key aspect of operations roles.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio that clearly demonstrates the candidate's ability to drive measurable business outcomes through UX/UI design.

• Specific case studies highlighting projects where design interventions led to quantifiable improvements in metrics such as conversion rates, average order value (AOV), customer lifetime value (CLTV), or engagement rates.

• Examples of designing and implementing A/B tests, including the hypothesis, design variations, and analysis of results leading to optimized user journeys.

• Evidence of experience in building, maintaining, and scaling design systems, showcasing component libraries, design tokens, and documentation within Figma.

• Designs that adhere to high standards of usability, accessibility, and visual design, with clear explanations of the design rationale. Process Documentation:

• Examples of how the candidate has translated user insights, analytics data, and business requirements into actionable design solutions.

• Documentation of design processes, including user flows, wireframes, prototypes, and detailed specifications for development handoff.

• Demonstrations of experience with A/B testing frameworks, including hypothesis formulation, test execution, and result analysis.

• Contributions to or development of design system documentation, ensuring clarity and usability for other designers and developers.

📝 Enhancement Note: The emphasis on "measurable business impact," "quantifiable improvements in metrics," and "A/B testing frameworks" is crucial for operations roles. Candidates should prepare to showcase how their design work directly influenced revenue, customer acquisition, or retention, supported by data and clear process explanations.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for a UX/UI Designer with 4-7 years of experience in India, the estimated annual salary range is ₹8,00,000 to ₹15,00,000. This estimate considers the fully remote nature, the emphasis on conversion optimization, and the specific requirements for Figma and design systems.

Benefits:

• Fully remote work environment, offering the flexibility to work from anywhere.

• Opportunity to make a direct and visible impact on customer experiences and key business outcomes.

• High-impact role within a rapidly growing digital commerce organization.

• A company culture that values ownership, execution, innovation, and continuous improvement.

• Collaborative and supportive team environment with an emphasis on open communication.

• Unlimited paid time off (PTO) to promote work-life balance and flexibility.

• The chance to build and scale design practices, leaving a lasting imprint on a growing brand.

Working Hours: While not explicitly defined, a standard full-time workweek of approximately 40 hours is expected. The fully remote and flexible nature suggests adaptability in scheduling, though core collaboration hours may be required.

📝 Enhancement Note: Salary estimation is based on research for mid-to-senior level UX/UI Designers in India, considering the tech sector and remote work trends. The benefits highlight flexibility and growth, which are attractive to operations professionals seeking impactful roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Commerce, E-commerce, Direct-to-Consumer (DTC)

Company Size: The job listing doesn't specify the partner company's size, but the emphasis on "rapidly growing digital brand" and "scalable design processes" suggests a dynamic, likely mid-sized to large, fast-paced organization.

Founded: Not specified for the partner company.

Team Structure:

• The role likely sits within a broader product or marketing team, collaborating closely with Conversion Rate Optimization (CRO) specialists, product managers, marketing teams, and engineering.

• The design function may operate as a dedicated team or be integrated into product squads, with a focus on driving performance metrics.

• Close cross-functional collaboration is essential, requiring strong communication and partnership skills. Methodology:

• Data-Driven Design: Decisions are heavily influenced by analytics, A/B testing results, and user behavior data.

• Agile/Iterative Development: Participation in sprint planning and reviews indicates an agile workflow.

• Design System Management: Emphasis on scalable and maintainable design systems.

• Conversion-Focused Optimization: A core methodology for improving business outcomes.

Company Website: The partner company's website is not provided, but the application is facilitated through Jobgether.

📝 Enhancement Note: The "rapidly growing digital brand" and focus on "scalable design processes" imply a company that values efficiency, data, and continuous improvement, which are hallmarks of successful operations environments.

📈 Career & Growth Analysis

Operations Career Level: This role represents a Mid-Senior level position within the design discipline, with a strong leaning towards GTM operations. It requires substantial experience (4-7 years) and the ability to work independently, manage complex projects, and deliver measurable business impact. The role is less about pure aesthetic design and more about performance-driven user experience design.

Reporting Structure: While not explicitly detailed, the designer will likely report to a Design Lead, Head of Product, or Head of Marketing/Growth, depending on the partner company's structure. Collaboration with a CRO team is a key aspect of the role's interaction matrix.

Operations Impact: The designer's work will have a direct and significant impact on revenue generation, customer acquisition, conversion rates, and overall business growth. This is achieved through optimizing the customer journey, improving user experience on critical conversion paths, and driving data-backed design decisions.

Growth Opportunities:

• Specialization in CRO Design: Deepen expertise in designing for conversion optimization and performance marketing.

• Leadership in Design Systems: Take ownership of the design system's growth and governance, potentially leading to a Design System Lead role.

• Product Strategy Contribution: Influence product strategy and roadmap through data-driven design insights and user advocacy.

• Cross-Functional Leadership: Develop skills in leading design initiatives across different departments and project teams.

• Mentorship: Opportunity to mentor junior designers as the team and company grow.

📝 Enhancement Note: The "Operations Impact" section highlights how this design role directly contributes to business objectives, similar to how a Revenue Operations or Sales Operations role would. Growth opportunities focus on specialization and strategic influence, common in operations career paths.

🌐 Work Environment

Office Type: Fully remote. This implies a distributed workforce with no central physical office for this role.

Office Location(s): The role is based in India, but the "fully remote" status allows for work from anywhere within India.

Workspace Context:

• Flexibility: The primary characteristic is the freedom to work from any location within India, offering significant work-life balance flexibility.

• Technology & Tools: Access to necessary design software (Figma is mandatory) and collaboration tools will be provided or expected.

• Collaboration: While remote, the role requires active participation in virtual meetings, design critiques, and collaborative design sessions using digital tools.

Work Schedule: The role is full-time, typically around 40 hours per week. However, the flexible remote setup may allow for some adjustment in daily working hours, provided core collaboration times are met and project deadlines are achieved.

📝 Enhancement Note: The fully remote aspect is a key benefit, aligning with modern work trends and offering flexibility that operations professionals often seek. The emphasis on virtual collaboration tools is standard for remote GTM and operations roles.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening (Jobgether AI): An AI-powered matching process will review applications against core requirements for efficiency.

• Hiring Partner Screening: Shortlisted candidates will be shared with the partner company for their internal review.

• Design Assessment/Portfolio Review: Candidates will likely present their portfolio, focusing on case studies demonstrating measurable business impact, A/B testing experience, and design system expertise.

• Technical/Skills Interview: Discussions may cover Figma proficiency, design principles, CRO strategies, and collaboration workflows.

• Cross-functional Team Interview: Interviews with product managers, CRO specialists, or engineers to assess collaboration and communication skills.

• Final Interview: Potentially with a senior leader to discuss cultural fit and strategic alignment.

Portfolio Review Tips:

• Quantify Impact: Prioritize case studies that clearly show how your designs led to specific, measurable improvements in conversion rates, AOV, or other key metrics. Use data and charts to illustrate success.

• Showcase the Process: Detail your thought process, from initial problem identification and user research to hypothesis generation, design iterations, A/B testing, and final implementation.

• Highlight Design System Work: Include examples of your contributions to or creation of design systems in Figma, demonstrating your understanding of component libraries, tokens, and scalability.

• Focus on CRO: Emphasize projects where your design decisions were directly driven by conversion optimization goals and data analysis.

• Tell a Story: Structure your portfolio presentations to tell a compelling narrative about the problem, your solution, and the resulting impact.

Challenge Preparation:

• Design Challenge: Be prepared for a potential take-home design challenge or a live design exercise focused on a conversion optimization scenario.

• Data Interpretation: Practice interpreting data (analytics, heatmaps) to identify user pain points and formulate design hypotheses.

• Figma Proficiency: Ensure you are comfortable demonstrating advanced Figma features, including auto-layout, components, variants, and prototyping.

• Communication: Prepare to clearly articulate your design rationale, trade-offs, and the expected business impact of your proposed solutions.

📝 Enhancement Note: The emphasis on "measurable business impact," "A/B testing," and "data analysis" in portfolio review and interview preparation reinforces the GTM operations focus. Candidates should prepare to demonstrate how their design skills translate into tangible business results.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Mandatory and advanced proficiency required for UI design, prototyping, and design system management.

• Adobe Creative Suite (Photoshop, Illustrator): Likely useful for asset creation and manipulation.

• Prototyping Tools: In-depth knowledge of Figma's prototyping capabilities is essential.

Analytics & Reporting:

• Web Analytics Platforms: Google Analytics, Adobe Analytics, or similar for tracking user behavior and conversion metrics.

• Heatmap & Session Recording Tools: Hotjar, Crazy Egg, FullStory, or similar for understanding user interaction on pages.

• A/B Testing Platforms: Optimizely, VWO, Google Optimize, or similar for experimentation.

CRM & Automation:

• While not directly managing CRM/automation, an understanding of how design impacts these systems (e.g., lead capture forms, user onboarding flows) is beneficial. Familiarity with Shopify or headless commerce platforms is a plus, implying an understanding of e-commerce backend systems.

📝 Enhancement Note: The explicit mention of Figma and the implied need for analytics and A/B testing tools highlight the data-driven and performance-oriented nature of this role, aligning with operational metrics and efficiency goals.

👥 Team Culture & Values

Operations Values:

• Data-Driven Decision Making: A strong reliance on data, analytics, and performance metrics to guide design choices and strategy.

• Customer-Centricity: A deep understanding of user needs and behaviors to create intuitive and effective experiences.

• Ownership & Execution: A proactive approach to taking responsibility for projects and driving them to completion with measurable results.

• Continuous Improvement: A commitment to iterative design, experimentation, and ongoing optimization to enhance performance.

• Collaboration: Working effectively with cross-functional teams to achieve shared goals.

• Efficiency & Scalability: Building robust design systems and processes that can support growth.

Collaboration Style:

• Cross-functional Partnership: The role requires close collaboration with product managers, marketers, CRO specialists, and developers, necessitating strong communication and the ability to translate between disciplines.

• Data-Informed Discussions: Design discussions will be heavily informed by performance data and user insights.

• Agile Teamwork: Participation in agile ceremonies and a willingness to adapt to evolving project needs.

• Feedback Culture: Openness to receiving and providing constructive feedback during design reviews and critiques.

📝 Enhancement Note: The values of "Data-Driven Decision Making," "Ownership & Execution," and "Continuous Improvement" are core tenets of successful operations teams and are directly applicable to this design role.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Goals: Effectively integrating user experience best practices with the imperative to drive conversions and revenue.

• Rapid Iteration and Experimentation: Managing a continuous cycle of A/B testing and design refinement in a fast-paced environment.

• Maintaining Design System Integrity: Ensuring consistency and scalability of the design system as the product and brand evolve.

• Remote Collaboration: Effectively communicating and collaborating with distributed teams without physical proximity.

• Measuring Design Impact: Quantifying the precise impact of design decisions on complex business metrics.

Learning & Development Opportunities:

• Advanced CRO Design: Gaining deep expertise in conversion rate optimization strategies and their application in design.

• E-commerce Platform Specialization: Developing in-depth knowledge of platforms like Shopify or headless commerce solutions.

• Design System Leadership: Opportunities to shape and lead the evolution of a company's design system.

• Data Analytics for Designers: Enhancing skills in interpreting and leveraging performance data for design decisions.

• Cross-functional Acumen: Broadening understanding of marketing, product management, and engineering functions.

📝 Enhancement Note: The challenges and learning opportunities are framed around performance, data, and cross-functional collaboration, which are common themes in operations roles and career development.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you used data (analytics, A/B test results) to significantly improve a conversion rate or another key business metric. What was your process, and what was the outcome?" (Focus on demonstrating data-driven approach and quantifiable results).

• "How would you approach designing a new feature for a product page aimed at increasing average order value?" (Focus on your thought process, user-centricity, and potential A/B test hypotheses).

• "Walk us through your experience with building or maintaining design systems in Figma. What are the key components of a successful design system, and how do you ensure its adoption and governance?" (Highlight technical proficiency and systemic thinking). Company & Culture Questions:

• "What excites you about working for a rapidly growing digital brand, and how do you thrive in a fast-paced, iterative environment?" (Show enthusiasm for growth and adaptability).

• "How do you balance user advocacy with business objectives and technical constraints?" (Demonstrate strategic thinking and problem-solving).

• "Describe your ideal collaboration style with product managers, developers, and marketing teams." (Emphasize communication and teamwork). Portfolio Presentation Strategy:

• Start with Impact: Begin your portfolio presentation by highlighting your most impactful projects, focusing on the business results achieved.

• Structure Your Case Studies: For each case study, clearly articulate: The problem/objective, your role and responsibilities, your process (research, ideation, design, testing), the solution, and the measurable outcome.

• Show, Don't Just Tell: Use visuals (mockups, prototypes, data charts) to illustrate your points. Be prepared to navigate your Figma files if asked.

• Connect to the Role: Tailor your presentation to emphasize aspects most relevant to this specific UX/UI Designer role – CRO, A/B testing, design systems, and e-commerce.

• Be Ready for Questions: Anticipate questions about your design choices, trade-offs, and how you would approach specific challenges mentioned in the job description.

📝 Enhancement Note: The interview questions focus heavily on data-driven outcomes, process, and collaboration, mirroring the evaluation criteria for operations professionals. Portfolio presentation advice centers on demonstrating tangible business impact.

📌 Application Steps

To apply for this operations-aligned design position:

• Submit your application through the provided Jobgether link.

• Portfolio Customization: Ensure your portfolio prominently features case studies demonstrating measurable impact on conversion rates, AOV, or other key business metrics. Highlight your experience with A/B testing and design systems in Figma.

• Resume Optimization: Tailor your resume to emphasize your experience in e-commerce, DTC, or subscription-based products, and clearly list your proficiency with Figma and CRO-related activities. Use keywords from the job description.

• Interview Preparation: Practice articulating your design process, data-driven decision-making, and collaboration strategies. Prepare to discuss specific examples of how your designs have contributed to business growth.

• Company Research: While the partner company is not directly named, understand Jobgether's AI-matching process and the general landscape of high-growth digital commerce companies. Focus on understanding the value proposition of performance-driven design.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.