UX/UI Designer

📍 Job Overview

Job Title: UX/UI Designer

Company: FUSE

Location: Central Jakarta, Java, Indonesia

Job Type: Full-time

Category: Product Design / User Experience

Date Posted: 2026-06-22

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

• Design intuitive and engaging digital experiences that support business growth and user engagement for gamification and affiliate features.

• Translate complex financial and reward structures into simple, compelling user interfaces and interaction designs.

• Leverage user insights, analytics, and feedback to inform design decisions and optimize product performance.

• Collaborate closely with Product, Business, and Engineering teams to deliver polished, production-ready solutions.

• Contribute to and maintain scalable design systems for consistency across FUSE products.

📝 Enhancement Note: This role is focused on driving user action and business outcomes through design, particularly in the fintech and gamification space. The emphasis is on translating complex financial mechanisms into user-friendly interfaces that encourage engagement, sharing, and referrals.

📈 Primary Responsibilities

• Design user experiences that actively support growth initiatives and optimize the conversion funnel for FUSE products.

• Translate intricate financial mechanisms, reward structures, and gamification elements into intuitive and high-impact UI and interaction designs.

• Create engaging user journeys that encourage sharing, referrals, gifting, and deeper product engagement within user networks.

• Utilize qualitative and quantitative insights, including analytics data and direct user feedback, to iteratively improve product performance and user satisfaction.

• Partner with Product Managers, Business Analysts, and Engineering teams to clearly define user flows, gather detailed requirements, and ensure the successful delivery of well-executed designs.

• Actively contribute to the development and maintenance of FUSE's design system, ensuring consistency, scalability, and efficiency across all digital products.

• Clearly and effectively present design concepts, ideas, and solutions with structured thinking and a strong user-centered approach to various stakeholders.

📝 Enhancement Note: The core responsibilities highlight a blend of strategic design thinking, hands-on execution, and cross-functional collaboration. The role requires not just aesthetic design but a deep understanding of user behavior, conversion optimization, and the ability to work within a fast-paced, tech-driven environment, particularly in regulated or complex financial product design.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Design, Information Engineering, Human-Computer Interaction, or a closely related field.

Experience: 2-5 years of professional UX/UI design experience, with a preference for experience within a technology or fintech environment.

Required Skills:

• Proven expertise in designing engaging user experiences that drive business impact and optimize conversion funnels.

• Strong visual and interaction design skills with a demonstrated ability to create intuitive and compelling user interfaces.

• Proficiency in industry-standard design and prototyping tools, including Figma and Adobe Creative Cloud (e.g., Photoshop, Illustrator, XD).

• Deep understanding of and practical experience in building, contributing to, or maintaining design systems.

• Ability to leverage AI tools to accelerate design iteration and enhance creative processes.

• Demonstrated ability to collaborate effectively across Product, Business, and Engineering teams in a fast-paced environment.

• Native-level fluency in Bahasa Indonesia and professional-level fluency in English, both written and spoken. Preferred Skills:

• Experience designing user interfaces and experiences for regulated industries such as payments, insurance, or banking.

• Prior experience in the fintech or other technology-driven industries.

• Familiarity with or experience in designing gamification and affiliate product experiences.

📝 Enhancement Note: The required skills emphasize practical application and demonstrable impact. The "2-5 years" experience level suggests a need for a designer who can work autonomously on defined projects but also collaborate effectively. The language requirements are critical for this specific Indonesian market role.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 2-3 detailed case studies demonstrating your problem-solving process from initial concept to final execution for real-world projects.

• Clearly articulate the business objectives and user needs that your designs aimed to address.

• Illustrate your design process, including user research, ideation, wireframing, prototyping, and user testing methodologies.

• Highlight the impact of your designs, using metrics and data to demonstrate business outcomes such as conversion rate improvements, engagement increases, or user satisfaction gains.

• Include examples of your work with design systems, illustrating how you have contributed to or utilized them for consistency and scalability. Process Documentation:

• Provide evidence of your ability to document user flows, interaction patterns, and UI specifications clearly and comprehensively.

• Demonstrate how you have used design documentation to facilitate smooth handoffs to engineering teams.

• Showcase examples of how you have contributed to or maintained design system documentation, ensuring clarity for other designers and developers.

📝 Enhancement Note: A strong portfolio is paramount for this role. It should not only display aesthetic proficiency but also a robust understanding of user-centered design principles, business acumen, and the ability to articulate the "why" and "how" behind design decisions. The emphasis on business impact and metrics is crucial for this growth-focused role.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for experienced UX/UI Designers in Jakarta with 2-5 years of experience, the estimated annual salary range is IDR 180,000,000 - 300,000,000 (approximately $11,000 - $18,500 USD). This range accounts for the specific skills required, experience level, and the cost of living in Jakarta.

Benefits:

• Comprehensive health insurance, including medical and dental coverage.

• Opportunities for professional development, including access to training, workshops, and industry conferences.

• Paid time off, including annual leave, sick leave, and public holidays.

• Potential for performance-based bonuses and incentives.

• Employee referral program with attractive rewards.

• Access to FUSE's innovative work environment and cutting-edge technology.

Working Hours: Standard full-time working hours are typically 40 hours per week, Monday to Friday. While the role is on-site, FUSE may offer some flexibility, subject to team and business needs.

📝 Enhancement Note: The salary range is an estimate based on typical market rates for similar roles in Indonesia and the specific requirements of this position. Actual compensation will be determined by the candidate's experience, qualifications, and alignment with FUSE's compensation structure. Benefits are standard for full-time employees in tech companies.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fintech / Technology Services. FUSE operates within the dynamic and rapidly evolving fintech sector, focusing on marketing technology solutions that leverage gamification, rewards, and affiliate programs to drive customer engagement and growth for businesses. This industry demands innovation, agility, and a strong focus on user experience to maintain a competitive edge.

Company Size: FUSE is a growing company, likely falling into the small to medium-sized business (SMB) category or a rapidly scaling startup. This environment typically offers opportunities for significant individual impact, direct interaction with leadership, and the chance to shape processes and culture as the company expands.

Founded: FUSE was founded in 2015. With nearly a decade of operation, the company has established a solid foundation and a track record in its market, while still retaining the agility and innovative spirit often associated with younger tech companies.

Team Structure:

• The UX/UI Designer will likely be part of a Product or Design team, reporting to a Design Lead or Head of Product.

• This team will collaborate closely with dedicated Product Managers and Engineering squads focused on specific feature sets (e.g., growth, gamification, affiliate).

• Cross-functional collaboration is essential, involving regular interaction with Business Development, Marketing, and Data Analytics teams to ensure designs align with business goals and user behavior insights. Methodology:

• Data-Driven Design: Decisions are informed by analytics, A/B testing results, and user feedback to ensure designs are effective and optimized for performance.

• Agile Development: Design processes will likely integrate with agile development cycles, requiring flexibility and iterative design approaches.

• User-Centricity: A strong emphasis on understanding user needs and behaviors to create intuitive and valuable experiences.

• Iterative Improvement: Continuous refinement of designs based on performance data and user feedback.

Company Website: https://careers.fuse.co.id

📝 Enhancement Note: FUSE's focus on growth-driven marketing technology within the fintech space indicates a culture that values innovation, data-backed decision-making, and a user-centric approach to product development. The company's founding date suggests a mature startup environment.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level UX/UI Designer, requiring 2-5 years of dedicated experience. It's an individual contributor role with significant responsibility for translating product strategy into tangible user experiences. The designer is expected to take ownership of design projects from conception through to implementation.

Reporting Structure: The UX/UI Designer will likely report to a Design Lead, Head of Product, or a Senior Product Designer. This structure provides mentorship and guidance while allowing for autonomy in day-to-day design tasks. Collaboration will be constant with Product Managers and Engineering teams.

Operations Impact: The UX/UI Designer plays a critical role in FUSE's success by directly influencing user engagement, conversion rates, and overall product adoption. By translating complex financial and gamified features into intuitive interfaces, the designer significantly impacts customer acquisition, retention, and revenue generation. Effective design contributes to a positive brand perception and competitive advantage in the fintech market.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific areas such as gamification design, fintech UX, or advanced AI-driven design tools.

• Leadership Potential: With proven performance, opportunities may arise to mentor junior designers, lead design initiatives for specific product areas, or move into a Senior UX/UI Designer role.

• Cross-Functional Exposure: Gain valuable experience working across different business functions, understanding the broader strategic landscape of a fintech marketing technology company.

• Professional Development: Access to training, conferences, and resources to stay current with UX/UI trends and best practices in the tech and fintech industries.

📝 Enhancement Note: The growth potential in this role is tied to demonstrating impact and taking on increasing responsibility within the design function and product development lifecycle. The combination of on-site work and a focus on specific product areas offers a clear path for career advancement within FUSE.

🌐 Work Environment

Office Type: The position is on-site at FUSE's office located in FP One TCC Batavia Tower One, Kecamatan Tanah Abang, Central Jakarta. This implies a traditional office setting that fosters in-person collaboration, team interaction, and a structured work environment.

Office Location(s): The office is situated in a prime business district in Central Jakarta, Indonesia. This location offers accessibility via public transport and is surrounded by amenities, making it a convenient and professional workspace for employees.

Workspace Context:

• Collaborative Environment: The office is designed to encourage teamwork, with shared spaces and meeting rooms facilitating seamless interaction between design, product, and engineering teams.

• Tools & Technology: Access to modern design software and hardware, including Figma, Adobe Creative Cloud, and potentially other relevant tools for prototyping and user testing.

• Team Interaction: Regular opportunities for design critiques, brainstorming sessions, and knowledge sharing with fellow designers and cross-functional colleagues.

Work Schedule: The standard work schedule is full-time, likely Monday to Friday, adhering to typical business hours. While the role is on-site, FUSE may offer some flexibility in daily start/end times, subject to team coordination and business needs to ensure project deadlines are met.

📝 Enhancement Note: The on-site requirement suggests a preference for direct collaboration and team cohesion. The office location in a major business hub indicates a professional and accessible work environment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with a recruiter to assess basic qualifications, cultural fit, and understanding of the role's core requirements.

• Portfolio Presentation & Technical Interview: A more in-depth session where candidates present their portfolio, discussing 2-3 key projects. Expect detailed questions about your design process, problem-solving approach, decision-making rationale, and the business impact of your work. This will likely include technical questions on Figma, design systems, and interaction design principles.

• Cross-Functional Interview: An interview with a Product Manager and/or an Engineering Lead to assess collaboration skills, ability to work within an agile framework, and understanding of product development cycles.

• Hiring Manager/Leadership Interview: A final discussion with the hiring manager or a senior leader to evaluate overall fit, strategic thinking, and alignment with FUSE's company culture and values.

Portfolio Review Tips:

• Curate Strategically: Select 2-3 projects that best showcase your experience with growth-focused design, gamification, or complex financial features. Prioritize projects with demonstrable business impact and clear problem-solving narratives.

• Structure Your Story: For each project, clearly outline: the problem statement, your role and responsibilities, the design process (research, ideation, iteration), key decisions made and why, challenges faced, and the measurable outcomes (metrics, user feedback).

• Highlight Process: Emphasize your user-centered approach, how you leveraged data and insights, and your contribution to or use of design systems. Show your iterative process rather than just the final output.

• Be Prepared for Questions: Anticipate questions about your design choices, how you handle feedback, your experience with AI design tools, and your understanding of regulated industries.

• Showcase Figma Proficiency: Be ready to walk through interactive prototypes or design files in Figma, demonstrating your command of the tool.

Challenge Preparation:

• Design Exercise: You may be given a take-home design challenge or a live exercise during an interview. This will likely involve designing a solution for a specific feature related to growth, gamification, or user engagement within a fintech context.

• Focus on Process: Even for a short exercise, clearly document your thought process, assumptions, and design decisions.

• Presentation: Prepare to present your solution concisely, explaining the rationale and how it addresses the prompt.

📝 Enhancement Note: The interview process emphasizes a thorough evaluation of design skills, process, collaboration, and cultural fit, with a strong focus on portfolio demonstration and understanding of business impact.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: The primary tool for UI design, prototyping, and collaboration. Expect proficiency in creating complex layouts, interactive prototypes, and component-based design.

• Adobe Creative Cloud: Proficiency in tools like Photoshop and Illustrator for asset creation, image editing, and supplementary design tasks.

• Prototyping Tools: While Figma is primary, familiarity with other prototyping tools might be beneficial for specific workflows.

Analytics & Reporting:

• Analytics Platforms: Experience with tools like Google Analytics, Mixpanel, or similar platforms to understand user behavior, track conversion funnels, and measure design impact.

• Data Visualization Tools: Familiarity with tools that help interpret and present data, aiding in design decision-making and reporting.

CRM & Automation:

• CRM Systems: While not a primary design tool, understanding how CRM data (e.g., Salesforce, HubSpot) informs user segmentation and marketing efforts can be valuable.

• Project Management Tools: Proficiency in tools like Jira, Asana, or Trello for managing design tasks, tracking progress, and collaborating with development teams.

📝 Enhancement Note: Figma is highlighted as the core design tool. The role requires an understanding of how design integrates with data analytics to drive business outcomes, indicating a need for designers who are comfortable working with metrics and performance data.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and advocating for the user in all design decisions, ensuring intuitive and valuable experiences.

• Innovation & Agility: Embracing new ideas, technologies (like AI in design), and adapting quickly to market changes and project requirements in the fast-paced fintech sector.

• Collaboration & Transparency: Working effectively across teams, sharing insights openly, and fostering a culture of mutual respect and constructive feedback.

• Data-Driven Decision Making: Utilizing quantitative and qualitative data to inform design choices, measure impact, and drive continuous improvement.

• Business Impact: A focus on designing solutions that not only delight users but also contribute directly to FUSE's growth objectives and business success.

Collaboration Style:

• Cross-Functional Integration: Actively participating in team meetings, design reviews, and project planning sessions with Product, Engineering, and Business teams.

• Constructive Feedback: Open to receiving and providing feedback in a constructive manner to elevate the quality of designs and processes.

• Knowledge Sharing: Willingness to share design best practices, insights from user research, and learnings from projects with the wider team.

• Iterative Design: A collaborative approach to design, involving stakeholders in iterative feedback loops to ensure alignment and buy-in.

📝 Enhancement Note: FUSE's values emphasize a blend of user advocacy, business results, and collaborative teamwork, crucial for success in a dynamic fintech environment. The emphasis on data-driven decision-making and agility is particularly relevant.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Complexity with Simplicity: Translating intricate financial, reward, and gamification mechanics into interfaces that are easily understood and used by a broad audience.

• Driving Engagement in Regulated Environments: Designing for user engagement while adhering to the strict regulatory requirements often found in fintech.

• Rapid Iteration and Feedback Cycles: Adapting designs quickly based on user feedback and analytics in a fast-paced product development environment.

• Leveraging AI Effectively: Integrating AI tools into the design workflow efficiently and ethically to enhance productivity and creativity.

Learning & Development Opportunities:

• Specialized UX/UI Training: Opportunities to attend workshops or online courses focused on advanced UX techniques, gamification design, or fintech UX.

• Industry Conferences: Potential to attend relevant industry events and conferences to stay abreast of the latest trends in design and fintech.

• Mentorship: Access to senior design or product leaders for guidance and career advice.

• Exposure to Emerging Technologies: Opportunity to work with and learn about AI tools and their application in the design process.

📝 Enhancement Note: The challenges are directly related to the unique demands of designing for fintech products with complex features. The growth opportunities focus on continuous learning and specialization within the UX/UI field in a tech-forward company.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to translate a complex system (e.g., financial, reward, gamification) into a simple and intuitive user interface. What was your process, and what was the outcome?" (Focus on problem definition, user-centered design, and impact metrics.)

• "How do you approach balancing user engagement goals with regulatory requirements in a fintech context?" (Highlight your understanding of UX for regulated industries and risk mitigation.)

• "How have you used data and user feedback to iterate on a design and improve its performance? Provide a specific example." (Prepare a case study with measurable results.)

• "Discuss your experience with design systems. What are the key benefits, and how do you contribute to their maintenance and evolution?" (Showcase your understanding of scalability and consistency.) Company & Culture Questions:

• "Why are you interested in FUSE and this specific UX/UI Designer role, particularly our focus on gamification and affiliate features?" (Research FUSE's mission, products, and recent news.)

• "How do you stay updated on the latest trends in UX/UI design, especially within the fintech and AI space?" (Demonstrate your passion for continuous learning.)

• "Describe your ideal team environment and how you contribute to a positive and collaborative culture." (Align your response with FUSE's stated values.) Portfolio Presentation Strategy:

• Tell a Story: For each project presented, frame it as a narrative: the challenge, your role, your process, the solution, and the impact.

• Quantify Impact: Whenever possible, use data and metrics to demonstrate the success of your designs (e.g., "Increased conversion by X%", "Reduced user error rate by Y%").

• Showcase Figma Skills: Be prepared to demonstrate interactive prototypes or key design elements within Figma to showcase your technical proficiency.

• Explain Your 'Why': Be ready to articulate the rationale behind every significant design decision you made.

📝 Enhancement Note: Interview preparation should focus on showcasing a blend of strong design fundamentals, business acumen, collaboration skills, and a clear understanding of FUSE's specific market and product focus.

📌 Application Steps

To apply for this UX/UI Designer position:

• Submit your application through the provided link on the FUSE careers page.

• Tailor your resume: Highlight experience relevant to UX/UI design, particularly in fintech, gamification, or growth-focused features. Quantify achievements using metrics where possible.

• Curate your portfolio: Select 2-3 of your strongest projects that best demonstrate your problem-solving skills, user-centered approach, and ability to drive business impact. Ensure clear case study narratives with measurable outcomes.

• Prepare your presentation: Practice walking through your portfolio projects, focusing on articulating your design process, decisions, and the results achieved. Be ready to discuss your experience with Figma and design systems.

• Research FUSE: Understand the company's products, mission, and target market. Consider how your skills and experience align with their goals, especially regarding growth, gamification, and affiliate features.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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