UX Strateeg

📍 Job Overview

Job Title: UX Strategist

Company: Dropsolid

Location: Ghent, Flanders, Belgium

Job Type: Full-time

Category: Digital Experience Strategy & Operations

Date Posted: April 28, 2026

Experience Level: 5-10 Years

Remote Status: Hybrid

🚀 Role Summary

• Drive the strategic vision for digital experiences by translating client needs and ambitions into actionable plans within Dropsolid's Digital Experience Platform (DXP).

• Lead clients through discovery phases, defining their capabilities and requirements with a strong emphasis on user-centric design and data-driven insights.

• Bridge the gap between client vision and technical execution by creating clear user stories and experience flows for design and development teams.

• Serve as a key consultant, fostering strong client relationships through regular on-site collaboration and proactive communication.

• Ensure seamless collaboration and alignment across internal teams (development, sales, design) to manage initiatives from concept to delivery.

📝 Enhancement Note: This role is positioned as a hybrid between strategic UX/Service Design and a consultative, client-facing operations role. The emphasis on translating client needs into DXP capabilities and managing cross-functional internal teams aligns it closely with GTM Operations and Digital Operations functions.

📈 Primary Responsibilities

• Translate complex client needs and business objectives into comprehensive digital experience strategies and roadmaps, leveraging Dropsolid's DXP capabilities.

• Facilitate and lead discovery workshops with clients to define strategic goals, identify key user personas, and map out detailed customer journeys.

• Develop clear, actionable user stories, experience flows, and functional specifications to guide design and development teams, ensuring alignment with the overall UX vision.

• Act as a primary client-facing consultant, building and maintaining strong, trust-based relationships through regular on-site engagement and strategic advisory.

• Orchestrate and ensure smooth collaboration between internal departments, including development, sales, and design, to oversee project progress from initial concept through to successful delivery.

• Stay abreast of the latest DXP platform advancements (Marketing Automation, CDP, AI, Agentic Use Cases) and proactively identify opportunities to present these to clients in tangible, value-driven use cases.

• Conduct functional training sessions and provide expert advice to clients on the utilization of Dropsolid's product suite (CMS, Marketing Automation, CDP, AI, Agentic products), supported by technical specialists for advanced queries.

📝 Enhancement Note: The responsibility to translate platform capabilities into client use cases and provide functional training indicates a strong operational component, requiring the candidate to understand and articulate the mechanics of the DXP platform in a client-focused, consultative manner, akin to a Solutions Architect or Technical Account Manager in operations.

🎓 Skills & Qualifications

Education: Bachelor's degree in Design, Human-Computer Interaction, Computer Science, Marketing, or a related field. A Master's degree or relevant certifications in UX, Service Design, or Digital Strategy are highly advantageous.

Experience: Minimum of 5 years of progressive experience in UX Strategy, Service Design, or Digital Strategy roles, with a proven track record in client-facing consultancy environments.

Required Skills:

• Minimum 5 years of experience in UX, service design, or digital strategy.

• Strong analytical capabilities and demonstrated experience in data-driven decision-making.

• Proven experience in facilitating workshops and effective stakeholder management.

• Ability to translate complex insights into actionable strategies, roadmaps, and user stories.

• Proficiency in core UX methodologies, including persona development, customer journey mapping, and usability testing.

• Excellent communication, presentation, and persuasion skills, with the ability to articulate complex ideas clearly to diverse audiences.

• Experience working in a consultancy context, with a strong focus on building and maintaining client relationships.

Preferred Skills:

• Experience with design and prototyping tools such as Figma, Sketch, or Adobe XD.

• Affinity with or experience in marketing automation platforms.

• Understanding of Digital Experience Platforms (DXP), Content Management Systems (CMS), Customer Data Platforms (CDP), and AI applications.

• Experience in defining and documenting user stories and experience flows for development teams.

• Knowledge of agentic use cases and their strategic implementation.

📝 Enhancement Note: The preference for DXP, CMS, CDP, and AI knowledge signals a need for the candidate to be operationally aware of how these systems integrate and function within a broader digital strategy, moving beyond pure design to system enablement.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 comprehensive case studies demonstrating end-to-end digital experience strategy development from discovery to implementation.

• Detail your role in client engagement, particularly in facilitating workshops, gathering requirements, and defining user needs.

• Illustrate your process for translating client needs into strategic roadmaps, user stories, and experience flows.

• Include examples of how you have leveraged data analysis and user research to inform strategic decisions.

Process Documentation:

• Provide evidence of documented processes for client discovery, needs assessment, and capability definition.

• Include examples of how you have documented user stories, experience flows, and functional specifications.

• Showcase your approach to cross-functional team coordination and project management within a consultative framework.

• Present examples of how you have documented and delivered functional training and strategic advice to clients.

📝 Enhancement Note: A strong portfolio is critical for this role, as it will serve as tangible proof of the candidate's ability to operationalize UX strategy and manage complex client engagements within a platform-centric environment. The emphasis on user stories and experience flows directly impacts the operational readiness of design and development teams.

💵 Compensation & Benefits

Salary Range: Given the location (Ghent, Belgium), experience level (5-10 years), and the specialized nature of the role (UX Strategist with DXP focus), a competitive salary range is estimated between €55,000 - €80,000 annually. This estimate is based on industry benchmarks for similar roles in Belgium, considering the consultancy aspect and the need for advanced strategic and technical understanding.

Benefits:

• Competitive salary package.

• Extralegal benefits (specifics to be discussed).

• 12 ADV (Arbeidsduurverkorting - Reduction of Working Hours) days.

• Significant growth and development opportunities within an innovative company.

• Monthly Thursday activities and engaging team events.

• Support for continuous learning and skill development.

Working Hours: Standard full-time working hours are expected, likely around 40 hours per week. The role involves on-site client collaboration, suggesting a need for flexibility to accommodate client schedules, but also offers the hybrid work arrangement for internal work.

📝 Enhancement Note: The salary estimate is based on general market data for Belgium for roles requiring 5-10 years of experience in digital strategy and UX, with a premium for consultancy and DXP platform knowledge. Actual compensation will depend on the candidate's specific profile and negotiation.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, Digital Experience Platforms (DXP), Software Development, Consultancy. Dropsolid operates at the intersection of technology and client advisory, focusing on delivering intelligent digital experiences.

Company Size: The provided data does not specify exact company size, but the mention of a "product team" and "technical experts in second line" suggests a medium-sized to growing organization, likely between 50-250 employees, allowing for both structured processes and agile collaboration.

Founded: Founded in 2011, Dropsolid has over a decade of experience in the digital transformation space, building a solid foundation and a reputation for innovation.

Team Structure:

• The UX Strategist will be part of a dynamic team that likely includes UX designers, service designers, project managers, and potentially dedicated DXP consultants.

• Reporting is likely to a Head of Strategy, a Head of UX/Design, or a Director of Client Services, depending on the specific departmental structure.

Methodology:

• Dropsolid emphasizes a human-centric approach, combining "Human intelligence" with their DXP platform. This implies a methodology that prioritizes understanding client needs and user behaviors.

• The company culture is built on 6 core values: Trust, Connect, Help, Challenge, Grow, and Enjoy, indicating a collaborative, supportive, and growth-oriented environment.

• A data-driven approach is expected, integrating insights from analytics, CDP, and AI to inform strategic decisions and optimize digital experiences.

Company Website: https://dropsolid.com/

📝 Enhancement Note: The company's focus on DXP, AI, and CDP, combined with a strong emphasis on core values, suggests an operational environment that is both technically advanced and people-focused. The role of UX Strategist is central to connecting these aspects for clients.

📈 Career & Growth Analysis

Operations Career Level: This role is mid-to-senior level, requiring substantial experience (5+ years) and the ability to operate autonomously in a client-facing capacity. It sits within the strategic and consultative arm of operations, focusing on the "what" and "why" of digital experiences before they are technically built.

Reporting Structure: The UX Strategist will likely report to a senior leader within the Strategy, UX, or Client Services department. They will work closely with project managers and functional leads across development, sales, and design teams, acting as a key liaison.

Operations Impact: The UX Strategist directly influences client acquisition and retention by ensuring that the digital experiences delivered are aligned with business goals and user needs. Their work is foundational to the success of DXP implementations, impacting client satisfaction, platform adoption, and ultimately, the revenue generated through these digital channels.

Growth Opportunities:

• Specialization: Deepen expertise in specific DXP components (AI, CDP, Marketing Automation) or specific industries.

• Leadership: Progress to a Senior UX Strategist, Lead UX Strategist, or Head of Strategy role, managing a team and setting strategic direction.

• Consultancy Excellence: Become a recognized expert in digital experience strategy and DXP implementation, potentially leading major client accounts or strategic initiatives.

• Product Development Input: Contribute to the evolution of Dropsolid's DXP platform by providing client-centric insights and feedback to the product team.

📝 Enhancement Note: This role offers a clear path for growth within the operations and strategy domain, moving from individual contribution to strategic leadership and potentially influencing product development based on real-world client implementation insights.

🌐 Work Environment

Office Type: Hybrid work model. This means a blend of remote work and on-site presence, likely at their Ghent office. The company emphasizes on-site client collaboration, suggesting that the office serves as a hub for team meetings, client workshops, and focused work.

Office Location(s): Ghent, Flanders, Belgium. This location offers a central base for client engagements within Belgium and potentially the surrounding regions.

Workspace Context:

• The environment is described as innovative and driven by 6 core values (Trust, Connect, Help, Challenge, Grow, Enjoy), indicating a collaborative, supportive, and open culture.

• Access to cutting-edge DXP technology, including CMS, Marketing Automation, CDP, and AI tools, will be integral to the role.

• Frequent interaction with diverse internal teams (development, sales, design) and external clients is a key feature.

Work Schedule: While standard full-time hours are expected, the consultancy nature and client-facing responsibilities may require flexibility to adapt to client needs and project deadlines. The hybrid model allows for structured internal work and client-focused external engagement.

📝 Enhancement Note: The hybrid nature and emphasis on client-site work indicate that the candidate needs to be adept at managing their own schedule and working effectively both independently and collaboratively in various settings.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your CV and portfolio to assess experience and alignment with the role's core responsibilities.

• First Interview: Likely with an HR representative or hiring manager to discuss your background, motivation, and initial fit with Dropsolid's culture and values. Be prepared to articulate your understanding of UX strategy and DXP.

• Case Study/Workshop Simulation: You may be asked to present a past project from your portfolio or participate in a simulated client workshop/discovery session to assess your strategic thinking, problem-solving skills, and ability to translate needs into actionable plans.

• Technical/Team Interview: Discussion with potential team members (e.g., UX designers, developers, sales leads) to evaluate your technical understanding, collaborative style, and ability to work within a cross-functional team.

• Final Interview: With senior leadership to discuss strategic vision, long-term career goals, and final cultural fit.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 projects that best showcase your experience in UX strategy, service design, and client consultancy, particularly those involving platform integration or digital transformation.

• Tell a Story: For each case study, clearly outline the client's challenge, your strategic approach, the methodologies used (discovery, user stories, flows), the tools you employed, the solutions you proposed, and the tangible outcomes or impact achieved.

• Highlight Collaboration: Emphasize your role in stakeholder management, workshop facilitation, and collaboration with design and development teams.

• Quantify Impact: Wherever possible, use metrics to demonstrate the success of your strategies (e.g., improved conversion rates, increased user engagement, enhanced customer satisfaction).

• Showcase DXP Understanding: If possible, include examples that demonstrate your ability to leverage or strategize around platform capabilities like CMS, marketing automation, or CDP.

Challenge Preparation:

• Understand the DXP: Familiarize yourself with Dropsolid's Digital Experience Platform and its core components (CMS, Marketing Automation, CDP, AI). Research how these components work together to deliver digital experiences.

• Client Empathy: Prepare to think from the client's perspective. What are common challenges businesses face in digital transformation? How can a DXP solve these?

• Strategic Frameworks: Be ready to discuss and apply UX strategy frameworks, customer journey mapping, persona development, and user story creation.

• Consultative Communication: Practice articulating complex ideas clearly and concisely, demonstrating your ability to influence and guide clients.

📝 Enhancement Note: The interview process will heavily weigh your ability to demonstrate strategic thinking, consultative skills, and a practical understanding of how UX strategy translates into implemented digital experiences within a platform context.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Sketch, Adobe XD (preferred). Candidates are expected to be proficient in at least one, ideally with experience in translating designs into functional specifications.

• Collaboration & Project Management: Tools like Jira, Confluence, Asana, or Trello are likely used for managing user stories, tracking project progress, and facilitating team communication.

• Client Engagement: Proficiency in virtual meeting platforms (e.g., Zoom, Microsoft Teams) for remote collaboration and client presentations.

Analytics & Reporting:

• Web Analytics: Google Analytics or similar platforms to understand user behavior and measure the impact of digital experiences.

• CDP/Marketing Automation Tools: Familiarity with platforms that manage customer data and automate marketing campaigns will be crucial for translating platform capabilities into client strategies.

• Business Intelligence Tools: Experience with dashboarding tools (e.g., Tableau, Power BI) to visualize data and present insights, though direct creation might be done by analysts.

CRM & Automation:

• CRM: Understanding how CRM systems (e.g., Salesforce, HubSpot) integrate with DXP and marketing automation platforms to provide a holistic customer view.

• Marketing Automation: Experience with platforms such as HubSpot, Marketo, or other marketing automation tools to understand campaign logic and customer segmentation.

• DXP Platform: Deep understanding of Dropsolid's proprietary DXP, including its CMS, Marketing Automation, CDP, and AI modules, is essential.

📝 Enhancement Note: The successful candidate will not only need to be proficient in design and strategy tools but also understand the operational aspects of how these platforms integrate and deliver value, particularly within Dropsolid's DXP ecosystem.

👥 Team Culture & Values

Operations Values:

• Trust: Building trust with clients and colleagues through transparency, reliability, and delivering on promises. This is fundamental in a consultancy role.

• Connect: Fostering strong relationships with clients, understanding their business deeply, and connecting internal capabilities to client needs.

• Help: Proactively assisting clients and colleagues, providing guidance, and ensuring successful outcomes. This translates to excellent client service and internal support.

• Challenge: Encouraging constructive debate, pushing boundaries, and seeking innovative solutions. This applies to questioning assumptions and optimizing processes.

• Grow: A commitment to continuous learning, skill development, and personal career advancement within the company.

• Enjoy: Maintaining a positive, engaging, and enjoyable work environment, fostering team spirit and passion for the work.

Collaboration Style:

• Cross-functional Integration: Working seamlessly with sales, design, and development teams, ensuring a unified approach to client projects.

• Client-Centricity: Maintaining a constant focus on client needs and objectives, acting as their strategic partner.

• Knowledge Sharing: Actively participating in sharing insights, best practices, and learnings across teams, contributing to a collective knowledge base.

• Open Communication: Encouraging open dialogue, feedback, and collaborative problem-solving, especially during workshop facilitation and project execution.

📝 Enhancement Note: Dropsolid's culture is clearly defined by its 6 core values, which are heavily geared towards a collaborative, client-focused, and growth-oriented operational environment. The UX Strategist is expected to embody these values in their daily interactions and strategic decision-making.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating Ambition to Reality: Bridging the gap between ambitious client visions and the practical, technical implementation within the DXP. This requires strong strategic thinking and communication.

• Managing Diverse Stakeholders: Navigating the needs and expectations of various client stakeholders, from C-level executives to end-users, and aligning them towards a common goal.

• Keeping Pace with Technology: Continuously learning and adapting to new features within Dropsolid's DXP (AI, CDP, etc.) and understanding their strategic application for clients.

• Balancing Strategy and Execution: Ensuring that strategic recommendations are actionable and can be effectively translated into design and development tasks, maintaining a cohesive vision throughout the project lifecycle.

Learning & Development Opportunities:

• Deep DXP Expertise: Gaining in-depth knowledge of Dropsolid's full DXP suite, becoming a subject matter expert.

• Advanced UX/Service Design: Opportunities to attend industry conferences, workshops, and pursue certifications in cutting-edge design and strategy methodologies.

• Client Relationship Management: Developing advanced skills in client advisory, account management, and strategic partnership building.

• Leadership Development: Potential to mentor junior team members, lead strategic initiatives, or move into management roles within the operations or strategy departments.

📝 Enhancement Note: The role presents inherent challenges in a fast-evolving digital landscape, but these are balanced by significant opportunities for professional growth, specialization, and leadership within a forward-thinking company.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you translated complex client needs into a clear digital strategy. What was your process, and what was the outcome?" (Focus on discovery, user stories, flows, and impact).

• "How do you approach stakeholder management when dealing with conflicting priorities or diverse opinions on a digital project?" (Highlight communication, facilitation, and consensus-building skills).

Company & Culture Questions:

• "What attracts you to Dropsolid's DXP and our approach to digital experiences?" (Show research into their platform and values).

• "How do you embody our core values of Trust, Connect, Help, Challenge, Grow, and Enjoy in your professional work?" (Provide specific examples).

Portfolio Presentation Strategy:

• The 'Why, What, How, So What' Framework: For each case study, clearly articulate the client's challenge (Why), your strategy and deliverables (What), the methods and tools you used (How), and the impact and learnings (So What).

• Visual Storytelling: Use strong visuals like journey maps, wireframes, and user flow diagrams to illustrate your process and recommendations.

• Focus on Collaboration: Explicitly mention how you worked with internal teams and client stakeholders.

• Quantify Results: Present metrics and ROI where possible to showcase tangible business value.

• Be Ready for Deep Dives: Anticipate questions about specific choices made, alternative approaches considered, and how your strategy aligns with platform capabilities.

📝 Enhancement Note: Preparation should focus on demonstrating a blend of strategic thinking, practical application, consultative acumen, and a strong understanding of how to operationalize digital experiences within a platform context like Dropsolid's DXP.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the Dropsolid careers page.

• Customize Your Resume: Tailor your resume to highlight experience in UX Strategy, Service Design, Digital Strategy, client consultancy, and any DXP-related technologies. Use keywords from the job description.

• Prepare Your Portfolio: Curate 3-5 strong case studies that demonstrate your strategic thinking, process, collaboration, and impact. Ensure it's easily accessible (e.g., a dedicated website or PDF).

• Research Dropsolid: Understand their DXP platform, their 6 core values, their market position, and recent company news.

• Practice Your Pitch: Prepare to articulate your experience and vision clearly and concisely, focusing on how you can add value to Dropsolid and its clients. Be ready to discuss your portfolio during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.