UX Designer

📍 Job Overview

Job Title: UX Designer

Company: Beauty Pie

Location: London, England, United Kingdom

Job Type: Permanent

Category: Product Design / UX Operations

Date Posted: 2026-05-08

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid (Minimum 3 days in office)

🚀 Role Summary

• Drive the end-to-end customer journey design for a disruptive e-commerce platform, focusing on impactful and memorable digital experiences.

• Collaborate closely with UX Lead, Product Managers, and Engineers to translate product goals, user needs, and data into intuitive, low-friction user solutions.

• Champion user-centered design principles, visual craft, and critical thinking across web, mobile, and multi-platform experiences.

• Contribute to the development and maintenance of scalable design systems, ensuring consistency and efficiency across all digital touchpoints.

• Leverage data-driven insights from analytics and A/B testing to inform design iterations and continuously improve user experience and commercial goals.

📝 Enhancement Note: This role is positioned within Product Design with a strong emphasis on UX and its operational impact on the customer journey and e-commerce performance. The "UX Operations" category reflects the blend of design strategy, process implementation, and data-driven iteration required.

📈 Primary Responsibilities

• Product & Experience Design: Translate product goals, user needs, and data into comprehensive end-to-end user journey solutions. Apply and communicate clean, relevant design principles to create intuitive, low-friction experiences that align with commercial objectives.

• UX Thinking & Discovery: Participate actively in product discovery phases, utilizing self-generated data and research to support decisions and solutions. Effectively communicate findings and rationale to both technical and non-technical stakeholders.

• High-Fidelity UI & Craft: Produce elevated, consistent, and seamless high-fidelity user interface designs across all platforms, maintaining brand aesthetic and usability standards.

• Responsive & Platform-Aware Design: Understand and adapt design nuances across different platforms (web, mobile, potentially native iOS) to ensure a cohesive and contextually appropriate user experience.

• Design Systems & Scalability: Contribute to the ongoing development and maintenance of flexible, reusable design components and patterns within the design system, maximizing efficiency without compromising quality.

• Collaboration & Delivery: Partner closely with UX, Product, and Engineering teams to understand technical constraints and opportunities. Develop clear documentation and prototypes to facilitate thoughtful and feasible implementation.

• Data-Driven Iteration: Utilize analytics data and A/B testing results to review design performance, inform iterative improvements, and own key metrics that guide future design decisions.

📝 Enhancement Note: The responsibilities clearly indicate a hands-on design role focused on the entire product lifecycle, from discovery and ideation to implementation and iteration, with a strong emphasis on data-informed decision-making and collaboration within an agile framework.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Design, Human-Computer Interaction, or a related field is often preferred and demonstrates foundational knowledge.

Experience: 3+ years of industry experience in UX Design, with a proven track record in e-commerce or product environments.

Required Skills:

• Portfolio: A strong portfolio demonstrating robust UX thinking and exceptional UI craft, ideally within e-commerce or product environments.

• Figma Expertise: Expert proficiency in Figma, including mastery of components, auto layout, prototyping, and building scalable design systems.

• User-Centered Design: Proven ability to solutionize at all stages of the design process, with clear evidence of critical thinking and user empathy.

• Design Systems: Strong understanding of various design systems, encompassing interaction design, visual hierarchy, and scalable visual systems.

• Responsive Web Design: Solid understanding of responsive web design principles and best practices.

• Communication: Exceptional verbal and written communication skills, with a collaborative and pragmatic approach to problem-solving and stakeholder engagement.

• Agile Mindset: A truly agile mindset with a strong bias for action and comfort working in cross-functional, fast-paced teams.

• Problem Solving: Ability to critically analyze user needs, business goals, and technical constraints to devise effective design solutions.

Preferred Skills:

• Native App Design: Experience with iOS and native app design patterns.

• Shopify Exposure: Familiarity with Shopify themes, sections, and blocks.

• UX Research & Usability: Experience utilizing basic UX research methods and usability principles to inform design decisions.

• Platform Nuance: Ability to adapt designs and understand nuances across different platforms (web, iOS).

📝 Enhancement Note: The emphasis on a strong portfolio and Figma proficiency is critical. The "3+ years of industry experience" suggests a mid-level role where candidates are expected to work independently on significant design challenges and contribute to strategic decision-making.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• User Journey Mapping: Showcase end-to-end user journey maps that illustrate problem identification, solution exploration, and final design outcomes.

• Problem-Solution Framing: Clearly articulate the user problem or business challenge, followed by the design solutions implemented, with a focus on rationale and impact.

• Figma System Examples: Provide examples of how you've utilized Figma's advanced features (components, variants, auto layout) to build scalable and maintainable design systems.

• Data-Informed Design: Include case studies that demonstrate the use of user research data, analytics, or A/B testing results to inform design decisions and iteratively improve user experience.

• E-commerce Focus: Prioritize case studies from e-commerce, retail, or similar direct-to-consumer environments to highlight relevant experience.

Process Documentation:

• Workflow Design: Demonstrate how you approach defining and documenting user workflows, from initial concept to final implementation, ensuring clarity for development teams.

• Design System Contribution: Show examples of contributions to or development of design system documentation, outlining principles, guidelines, and component usage.

• Usability Testing & Iteration: Present how you incorporate usability testing findings into design iterations, documenting the process and the resulting improvements.

📝 Enhancement Note: The portfolio is paramount for this role. Candidates must be prepared to demonstrate not just visual output but the strategic thinking, research grounding, and process-driven approach behind their designs, with a specific emphasis on how their work contributed to business and user goals in an e-commerce context.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for experienced UX Designers in London, with 3-5 years of experience, the estimated salary range is £45,000 - £65,000 per annum. This estimate considers the company's growth stage, the demand for skilled UX professionals in the UK tech market, and the hybrid work model.

Benefits:

• Product Perks: Free membership to Beauty Pie+ and a significant discount (30%) on all Beauty Pie products.

• Equity: Stock options (Pieshares) for all employees, offering a stake in the company's success.

• Time Off: Generous 25 days of holiday plus your birthday off, with flexible bank holiday options.

• Parental Leave: Equal parental leave for all new parents, irrespective of gender or personal circumstances.

• Health Insurance: Comprehensive Private Medical Insurance.

• Wellbeing Support: Menopause support, £2,500 / $2,500 fertility journey funding (after 2 years), 10 therapy sessions via AXA PPP, and access to mental health support through Spill.

Working Hours: Standard full-time hours, estimated at 40 hours per week, with a hybrid working model requiring a minimum of three days in the London office.

📝 Enhancement Note: The estimated salary range is derived from publicly available data for UX Designers in London with comparable experience levels, factoring in the specific industry (e-commerce/beauty) and company size. The benefits package is extensive and highlights a strong focus on employee wellbeing and work-life balance, which is a significant draw for mid-level professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: Beauty & E-commerce. Beauty Pie operates on a direct-to-consumer (DTC) model, disrupting the traditional luxury beauty market by cutting out excessive markups and offering premium products sourced from world-leading labs. This model requires a strong focus on customer experience, digital innovation, and efficient operations.

Company Size: The provided company data indicates a range, but the description suggests a growing, dynamic team. Roles like this often exist in companies that have achieved product-market fit and are scaling their operations, likely in the range of 50-200 employees, though this can vary.

Founded: While the founding date isn't explicitly stated, Beauty Pie is a relatively modern brand, established to challenge existing market norms. This implies a culture that is forward-thinking, agile, and focused on innovation.

Team Structure:

• Product & Design Team: This role sits within a carefully crafted Product and Design team, collaborating closely with a UX Lead, Product Managers, and Engineers.

• Cross-Functional Collaboration: The role emphasizes working within agile, cross-functional teams, indicating a collaborative environment where design, product, and engineering work in tandem.

• Reporting: The UX Designer will likely report to a UX Lead or Head of Product/Design, with direct collaboration with Product Managers and Engineering leads.

Methodology:

• User-Centricity: A core methodology is user-centered design, with a strong emphasis on understanding customer needs, conducting research, and using data to inform decisions.

• Agile Development: The team operates with an agile mindset, prioritizing speed, action, and iterative development.

• Data-Driven Insights: Analytics and A/B testing are integral to the design process, driving continuous improvement and performance optimization.

Company Website: [Beauty Pie Website URL - inferred from domain_derived: beautypie.com]

📝 Enhancement Note: Beauty Pie's disruptive business model necessitates a culture that is customer-obsessed, data-driven, and embraces rapid iteration. The emphasis on "intelligently rebellious" and "bias for action" points to a proactive and innovative environment where designers are encouraged to challenge norms and drive impactful change.

📈 Career & Growth Analysis

Operations Career Level: This UX Designer role is positioned at a mid-level (2-5 years of experience). It requires independent contribution to design solutions, active participation in team processes, and the ability to influence design decisions based on user needs, business goals, and technical feasibility. The role is hands-on with significant ownership over specific user journeys and features.

Reporting Structure: The UX Designer will report to a UX Lead or potentially the Head of Product/Design. They will work closely with Product Managers who define the product strategy and roadmap, and with Engineers who are responsible for the technical implementation of designs. This structure allows for direct impact on product development.

Operations Impact: The UX Designer's impact is directly tied to enhancing the customer journey, which is crucial for an e-commerce business like Beauty Pie. By creating intuitive, engaging, and efficient digital experiences, the designer directly influences customer acquisition, conversion rates, customer satisfaction, and ultimately, revenue. Their work is foundational to the company's success in delivering value and maintaining its disruptive market position.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific areas of UX/UI design, such as interaction design, user research methodologies, or design system architecture.

• E-commerce Expertise: Develop a strong understanding of e-commerce best practices, conversion rate optimization (CRO), and the unique challenges of online retail UX.

• Leadership Potential: As experience grows, there's potential to move into senior UX designer roles, lead design projects, mentor junior designers, or even transition into product management or design leadership positions within the company.

• Cross-functional Influence: Gain exposure to broader business strategies and contribute to product roadmap decisions, enhancing strategic thinking and business acumen.

📝 Enhancement Note: The growth path for a UX Designer at a scaling e-commerce company often involves increasing responsibility for core user flows, contributing to strategic product decisions, and potentially taking on leadership responsibilities. The emphasis on data-driven iteration and cross-functional collaboration provides a strong foundation for career advancement.

🌐 Work Environment

Office Type: Beauty Pie operates a hybrid work model, requiring a minimum of three days per week in their London office. This indicates a physical workspace designed to foster collaboration, innovation, and team cohesion, alongside providing the necessary infrastructure for design work.

Office Location(s): London, England. Specific office details (e.g., address, proximity to public transport) are not provided but are typical for a London-based tech/e-commerce company.

Workspace Context:

• Collaborative Hub: The office environment is designed to facilitate in-person connection, team meetings, brainstorming sessions, and spontaneous collaboration between design, product, and engineering teams.

• Tools & Technology: Access to the necessary hardware and software, including powerful workstations for design software like Figma, and potentially other collaborative tools.

• Team Interaction: Frequent opportunities for direct interaction with the UX Lead, Product Managers, Engineers, and other cross-functional team members, fostering a dynamic and integrated working environment.

Work Schedule: Standard full-time work schedule, estimated at 40 hours per week. The hybrid model offers a balance between structured in-office collaboration and flexible remote work, allowing for focused individual work and efficient participation in design processes.

📝 Enhancement Note: The hybrid model is a key aspect of the work environment, indicating a company that values in-person collaboration while offering some flexibility. This setup is common in the tech and design industries and aims to balance team synergy with individual productivity.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your CV and portfolio to assess experience, skills, and cultural fit.

• Portfolio Presentation & Discussion: An interview with the UX Lead and/or hiring manager where you'll present your portfolio, discuss your design process, rationale, and specific case studies. Expect in-depth questions about your problem-solving approach, user research methods, and collaboration experience.

• Cross-functional Interview: You may meet with Product Managers and Engineers to assess your ability to collaborate effectively within agile, cross-functional teams. This stage will likely involve discussing technical constraints and feasibility.

• Design Challenge/Exercise: A practical exercise, potentially a take-home assignment or an in-interview task, simulating a real-world design problem. This will evaluate your design craft, problem-solving skills, and ability to work under pressure.

• Final Interview: Potentially with a senior leader (e.g., Head of Product/Design) to discuss overall fit with company values and long-term career aspirations.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant projects, focusing on e-commerce and demonstrating end-to-end UX process.

• Tell a Story: For each project, clearly articulate the problem, your role, your process (research, ideation, design, testing, iteration), the tools used, the challenges faced, and the final outcomes/impact. Quantify results where possible.

• Showcase Figma Mastery: Highlight how you've used Figma's advanced features for scalability, consistency, and efficient prototyping.

• Emphasize Collaboration: Discuss how you worked with stakeholders (PMs, Engineers, other designers) and incorporated their feedback.

• Be Prepared for Deep Dives: Anticipate questions about your decision-making, trade-offs made, and how you handled conflicting requirements.

Challenge Preparation:

• Understand the Brief: Thoroughly read and understand the design challenge prompt. Ask clarifying questions if needed.

• Time Management: Allocate your time effectively between understanding the problem, ideating, designing, and preparing your presentation.

• Focus on Process: Even if you can't complete a fully polished design, demonstrate your thought process, how you'd approach the problem, and what information you'd seek.

• Articulate Rationale: Be ready to explain the "why" behind your design choices, linking them back to user needs and business goals.

📝 Enhancement Note: The interview process is designed to thoroughly assess both technical design skills and behavioral competencies. A strong, well-documented portfolio is non-negotiable, and candidates should prepare to articulate their design decisions and process in detail, demonstrating their fit with Beauty Pie's agile and data-driven culture.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential for all aspects of design, including wireframing, UI design, prototyping, and design system management. Expert proficiency is a strict requirement.

• Prototyping Tools: Figma's built-in prototyping capabilities are key, but experience with other tools like InVision or Adobe XD might be transferable.

• Design Systems: Experience contributing to or building design systems using tools like Figma's component libraries, Storybook (for code handoff), or similar frameworks.

Analytics & Reporting:

• Web Analytics Platforms: Experience using tools like Google Analytics, Adobe Analytics, or similar to understand user behavior, track conversions, and identify areas for improvement.

• A/B Testing Tools: Familiarity with A/B testing platforms (e.g., Optimizely, Google Optimize, VWO) to analyze experiment results and inform design iterations.

• Data Visualization Tools: While not explicitly mentioned, experience with tools that can help visualize data (e.g., Tableau, Looker Studio, or even advanced Figma charts) can be beneficial for presenting findings.

CRM & Automation:

• E-commerce Platforms: Exposure to Shopify (themes, sections, blocks) is a significant plus, indicating an understanding of the platform's capabilities and limitations.

• User Research Tools: Familiarity with tools for user interviews, surveys, and usability testing (e.g., UserTesting.com, SurveyMonkey, Maze).

📝 Enhancement Note: Figma is the cornerstone tool for this role. Beyond design software, proficiency in analytics and A/B testing tools is crucial for demonstrating a data-driven approach, which is heavily emphasized in the job description. Understanding e-commerce platforms like Shopify is a strong advantage.

👥 Team Culture & Values

Operations Values:

• Bring Your 'A' Game: A commitment to high performance, continuous improvement, and a growth mindset, essential for disrupting the beauty industry. Operations professionals are expected to consistently deliver their best work.

• Intelligently Rebellious: A value that encourages challenging norms, creative problem-solving, and smart risk-taking. In operations, this translates to finding innovative solutions to optimize processes and drive efficiency.

• Bias for Action: A strong emphasis on speed, making smart choices, and learning through doing. Operations teams must be proactive and decisive to maintain momentum and drive progress.

• Customer Obsessed: All decisions, including operational ones, are made with the customer in mind. This means ensuring that processes and systems ultimately enhance the customer experience and deliver value.

• It’s All For One (& One For All): Fosters trust, integrity, and collaboration. Operations professionals are expected to work seamlessly with other departments, share knowledge, and contribute to a collective success.

Collaboration Style:

• Cross-functional Integration: A highly collaborative style is expected, working closely with UX, Product Management, Engineering, and potentially Marketing and Operations teams to ensure seamless execution of customer-facing initiatives.

• Feedback Culture: An environment that encourages open discussion and constructive feedback, allowing for continuous refinement of processes and designs.

• Knowledge Sharing: A culture where team members share insights, best practices, and learnings to elevate the collective skill set and drive operational excellence.

📝 Enhancement Note: The company values are deeply intertwined with operational effectiveness. A "bias for action" and "customer obsession" directly inform how operational improvements are prioritized, while "intelligently rebellious" encourages innovation in process design. "It's All For One" underscores the need for strong interdepartmental collaboration to achieve GTM and customer experience goals.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Stakeholder Needs: Effectively managing competing priorities and feedback from various stakeholders (Product, Engineering, Marketing, Leadership) while maintaining a user-centered and brand-consistent approach.

• Scaling Design Systems: Continuously evolving and scaling the design system to support new features and product growth without compromising efficiency or quality.

• Data Interpretation: Translating complex analytics and A/B testing results into actionable design insights and improvements, especially for a non-technical audience.

• Evolving E-commerce Landscape: Staying abreast of rapid changes in e-commerce technology, user expectations, and competitive strategies to ensure Beauty Pie's digital experience remains cutting-edge.

Learning & Development Opportunities:

• Advanced UX/UI Skills: Opportunities to deepen expertise in areas like interaction design, advanced prototyping, user research methodologies, and accessibility compliance.

• E-commerce & Shopify Expertise: Gaining specialized knowledge in e-commerce platforms, conversion rate optimization (CRO), and DTC business models.

• Design Leadership: Potential to mentor junior designers, lead design initiatives, and contribute to the strategic direction of the product and design function.

• Cross-functional Acumen: Developing a broader understanding of business operations, marketing strategies, and engineering processes through close collaboration.

📝 Enhancement Note: The challenges presented are typical for a mid-level designer in a fast-growing e-commerce company. The growth opportunities highlight a clear path for skill development and career progression within the company, particularly in specialized areas of UX and e-commerce strategy.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance conflicting user needs with business goals. How did you approach it, and what was the outcome?" (Focus on your problem-solving framework, negotiation skills, and ability to find win-win solutions.)

• "How would you approach designing a new feature for our checkout process to reduce cart abandonment?" (Demonstrate your understanding of user journeys, potential friction points, and how you'd use data/research to inform design.)

Company & Culture Questions:

• "How do Beauty Pie's values (e.g., 'Intelligently Rebellious,' 'Bias for Action') resonate with your own work philosophy?" (Research the values thoroughly and connect them to specific examples from your experience.)

• "How do you ensure your designs are inclusive and accessible to all users?" (Showcase your knowledge of accessibility standards (WCAG) and how you integrate them into your workflow.)

Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly outline the problem, your specific role and contributions, your design process (research, ideation, wireframing, prototyping, testing), the rationale behind key decisions, and the measurable impact or outcomes.

• Highlight Figma Skills: Be ready to show specific examples within your portfolio or a live demo of how you leverage Figma's advanced features for efficiency and scalability.

• Quantify Impact: Where possible, use metrics (e.g., conversion rate increase, reduction in support tickets, user satisfaction scores) to demonstrate the business value of your design work.

• Be Ready for Q&A: Anticipate detailed questions about your design choices, trade-offs made, and how you handled challenges.

📝 Enhancement Note: Preparation should focus on articulating a clear design process, demonstrating strategic thinking, and showcasing how your work directly contributes to business objectives within an e-commerce context. Emphasize your ability to use data and collaborate effectively.

📌 Application Steps

To apply for this UX Designer position:

• Submit your application through the provided link on the Beauty Pie careers portal.

• Portfolio Customization: Tailor your portfolio to highlight 3-5 of your most relevant e-commerce UX/UI projects, emphasizing your process, problem-solving skills, and impact. Ensure your Figma proficiency is clearly demonstrated.

• Resume Optimization: Update your resume to clearly outline your 3+ years of experience, focusing on achievements and responsibilities directly related to UX design, e-commerce, and cross-functional collaboration. Integrate keywords from the job description naturally.

• Interview Preparation: Practice articulating your design process, rationale, and case studies. Prepare specific examples that showcase your user-centered approach, Figma expertise, and ability to work within an agile team.

• Company Research: Thoroughly research Beauty Pie's business model, brand values, and customer base. Understand their disruptive approach to the beauty industry and how UX design contributes to their success.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.