UX Copy Writer - Hindi & English (Banking / Fintech)

📍 Job Overview

Job Title: UX Copy Writer - Hindi & English (Banking / Fintech)

Company: GSSTech Group

Location: Dubai, Dubai, United Arab Emirates

Job Type: Full-Time

Category: UX Writing / Content Strategy (Fintech & Banking)

Date Posted: 2026-06-03T06:56:12.307

Experience Level: Mid-Level (2-5 years)

Remote Status: On-site

🚀 Role Summary

• Crafting user-centric UX copy in both Hindi and English for digital banking and fintech products, ensuring clarity and effectiveness across all user touchpoints.

• Collaborating intimately with Product, Design, and Engineering teams within an Agile framework to deliver timely and impactful content solutions.

• Applying plain-language principles to translate complex financial and regulatory information into accessible, user-friendly language.

• Developing and maintaining bilingual (Hindi/English) content style guides and tone-of-voice frameworks to ensure brand consistency.

• Partnering with legal and compliance departments to guarantee that all written content adheres to strict banking industry regulations.

📝 Enhancement Note: This role requires a unique blend of linguistic proficiency in Hindi and English, coupled with specialized UX writing skills within the highly regulated banking and fintech sectors. The emphasis on Agile methodology and cross-functional collaboration highlights a fast-paced, iterative product development environment.

📈 Primary Responsibilities

• Develop, write, and localize engaging and intuitive UX copy for web, mobile, and app interfaces, including UI labels, error messages, onboarding flows, tooltips, notifications, and comprehensive help content.

• Actively participate in Agile sprint cycles, contributing to sprint planning, daily stand-ups, and sprint reviews, ensuring copy delivery aligns with product development timelines.

• Simplify intricate financial and regulatory terminology into clear, concise, and accurate Hindi and English copy, prioritizing user understanding and trust.

• Contribute to the creation and ongoing refinement of content style guides and tone-of-voice frameworks for both Hindi and English, ensuring consistency across all user interactions.

• Collaborate closely with compliance and legal teams to validate that all copy meets stringent regulatory standards and legal requirements within the banking sector.

• Conduct thorough content audits to identify areas for improvement in user experience, accessibility, and localization efforts.

• Advocate for the user's perspective in design reviews, product critiques, and all cross-functional discussions, ensuring the user's voice is central to product development.

📝 Enhancement Note: The primary responsibilities lean heavily into content creation and localization for a specific industry niche. The expectation for participation in Agile sprints and collaboration with legal/compliance teams signifies a structured, process-driven environment where accuracy and user empathy are paramount.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong background in Linguistics, Communications, Journalism, Technical Writing, or a related field is beneficial.

Experience: Proven experience as a UX Writer, with a demonstrated specialization or strong focus on Hindi language content, alongside full fluency in English. Prior experience working within the banking, financial services, or fintech industry is a significant advantage.

Required Skills:

• Exceptional UX writing skills with proven ability to craft clear, concise, and user-centered copy.

• Native or near-native fluency in Hindi (written and spoken) and professional fluency in English (written and spoken) – essential for this role.

• Strong understanding of plain-language principles and their application to complex financial information.

• Hands-on experience working within corporate or institutional environments, particularly banks or regulated financial entities.

• Practical knowledge and experience with Agile methodologies, including familiarity with tools like Jira and Confluence.

• Ability to collaborate effectively with Product Managers, UX Designers, and Engineers in a fast-paced development cycle.

• A robust portfolio showcasing UX writing samples in both Hindi and English is required at the application stage. Preferred Skills:

• Experience working within the GCC region, with an understanding of local user behavior and cultural nuances.

• Familiarity with design tools such as Figma or Adobe XD for collaborative review and wireframing.

• Exposure to design systems and content management systems (CMS).

• Basic Arabic language skills are a plus, though not a requirement.

📝 Enhancement Note: The emphasis on bilingual proficiency and industry-specific experience (banking/fintech) is critical. The requirement for a portfolio demonstrating both Hindi and English UX samples underscores the need for practical, demonstrable skills in applying UX writing principles to financial products in multiple languages.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio demonstrating a minimum of 2-3 significant UX writing projects, with clear distinction between Hindi and English contributions.

• Samples should showcase a range of UX writing outputs, including UI labels, error messages, onboarding flows, and transactional copy.

• Each project within the portfolio should clearly articulate the user problem, the proposed content solution, and the rationale behind the linguistic and stylistic choices made.

• Evidence of adapting complex financial or regulatory information into user-friendly language is highly desirable.

• Projects should ideally reflect experience within banking, financial services, or fintech environments. Process Documentation:

• Candidates are expected to articulate their process for content creation, localization, and iteration within an Agile development framework.

• Ability to explain how they manage feedback from multiple stakeholders (Product, Design, Legal, Compliance) and integrate it into their work.

• Understanding of how to contribute to and utilize content style guides and tone-of-voice frameworks throughout the writing process.

• Familiarity with conducting content audits and contributing to accessibility and localization best practices.

📝 Enhancement Note: The portfolio requirement is paramount for this role, specifically demanding evidence of bilingual UX writing. Candidates should focus on showcasing their ability to navigate complex financial content and regulatory constraints, demonstrating a structured approach to content development and stakeholder management.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for experienced UX Writers in Dubai with specialized language skills and fintech/banking experience, a competitive annual salary range could be estimated between AED 180,000 - AED 250,000 (approximately USD 49,000 - USD 68,000). This range is subject to negotiation based on the candidate's specific experience, qualifications, and interview performance.

Benefits:

• Comprehensive health insurance coverage for employee and dependents.

• Paid annual leave and public holidays as per UAE labor law.

• Professional development opportunities, including training, workshops, and potential conference attendance.

• Opportunities for career advancement within a growing fintech and banking sector.

• Potential for performance-based bonuses.

• Collaborative and dynamic work environment within a team of experienced professionals.

Working Hours: Standard full-time working hours are expected to be around 40 hours per week, typically Monday to Friday, with potential for flexibility depending on project demands and team needs, aligning with Agile sprint cycles.

📝 Enhancement Note: The salary estimate is based on current market data for mid-level UX Writers in Dubai, factoring in the specialized language requirements (Hindi/English) and the niche industry focus (banking/fintech). Benefits are standard for the UAE market, with a focus on professional growth relevant to the role.

🎯 Team & Company Context

🏢 Company Culture

Industry: The company operates within the dynamic and rapidly evolving Fintech and Banking sectors, focusing on digital solutions. This industry demands a high degree of accuracy, security, and user trust.

Company Size: GSSTech Group is part of a larger ecosystem, suggesting a structure that could offer both the agility of a startup and the resources of a more established entity. This size typically implies a collaborative environment where individual contributions are visible.

Founded: Information on the founding date is not provided, but the company's focus on modern digital banking and fintech solutions indicates a forward-thinking and innovative approach.

Team Structure:

• The UX Writer will be embedded within cross-functional Agile product teams, working alongside Product Managers, UX/UI Designers, Software Engineers, and Quality Assurance specialists.

• The role will likely report into a Head of Product, Lead UX Designer, or a Content Lead, depending on the internal structure.

• Close collaboration with Legal, Compliance, and Marketing departments is expected to ensure all content is accurate, compliant, and aligned with brand messaging. Methodology:

• A strong emphasis on Agile development methodologies, including Scrum or Kanban, is expected, requiring iterative content creation and feedback loops.

• Data-driven decision-making will likely be a core component, with UX copy informed by user research, analytics, and A/B testing where applicable.

• Continuous improvement and optimization of user journeys and content effectiveness will be central to the team's approach.

Company Website: https://jobs.workable.com/company/cu9XaZB8i9r9X8CdwN62f7/jobs-at-gsstech-group (Note: This is a link to the job board, the actual company website may differ.)

📝 Enhancement Note: The company culture is likely to be fast-paced, collaborative, and highly focused on user experience and regulatory compliance, given its industry. The Agile structure implies a dynamic workflow where adaptability and clear communication are key.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned at a Mid-Level. It requires proven experience and the ability to work independently on core responsibilities while also contributing to team strategy and process improvement. The focus on bilingual content and industry specialization suggests a path toward senior UX writing roles or specialized content leadership.

Reporting Structure: The UX Writer will report into a product or design lead within an Agile team, with significant interaction with cross-functional stakeholders including Legal and Compliance. This structure allows for direct impact on product development and clear lines of communication.

Operations Impact: The UX Writer's impact is directly tied to enhancing the user experience for digital banking and fintech products. High-quality, localized copy can significantly improve user adoption, reduce customer support queries, build trust, and ensure regulatory compliance, all of which directly contribute to the company's growth and success.

Growth Opportunities:

• Opportunity to specialize further in UX writing for the highly regulated and complex banking and fintech sectors.

• Potential to mentor junior writers or contribute to the development of content strategy for new product features or markets.

• Exposure to a wide range of digital product development processes and cutting-edge fintech solutions.

• Possibility of taking on more responsibility in content design systems, localization strategy, or leading content initiatives for specific product lines.

📝 Enhancement Note: This role offers significant growth within a specialized niche. The emphasis on bilingual skills and industry expertise creates a strong foundation for future leadership roles in content strategy or UX, particularly in emerging markets or for global fintech platforms.

🌐 Work Environment

Office Type: The role is based in Dubai, indicating an on-site work environment within a modern office setting typical of established companies in the UAE. This environment likely fosters collaboration and direct team interaction.

Office Location(s): The specific office location within Dubai is not detailed but is expected to be accessible and situated within a business hub.

Workspace Context:

• The workspace will be collaborative, designed to facilitate close interaction with Agile product teams, including designers and developers.

• Access to necessary software and tools for UX writing, content management, and communication (e.g., Jira, Confluence, design software interfaces) will be provided.

• Opportunities for in-person brainstorming sessions, design critiques, and team meetings are integral to the work environment.

Work Schedule: The standard work schedule is likely Monday to Friday, around 40 hours per week. While on-site, there might be some flexibility to accommodate project needs, especially within an Agile sprint context, ensuring timely delivery of critical copy.

📝 Enhancement Note: The on-site requirement in Dubai emphasizes a structured, team-oriented environment. Candidates should expect a professional office setting conducive to collaborative product development and direct engagement with colleagues.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio to assess qualifications, linguistic proficiency (Hindi/English), and relevant industry experience.

• Portfolio Presentation & Technical Interview: Candidates will likely present their portfolio, discussing specific projects, their process, and how they handled challenges, particularly concerning bilingual UX writing in a regulated environment. This will be followed by technical questions on UX writing principles and Agile methodologies.

• Cross-functional Interview: An interview with members of a product team (e.g., Product Manager, UX Designer) to assess collaboration skills, communication style, and cultural fit.

• Final Interview: Potentially with a senior leader to discuss strategic alignment, career aspirations, and finalize the offer.

Portfolio Review Tips:

• Highlight Bilingualism: Clearly showcase your ability to write effectively in both Hindi and English. Provide context for each sample, explaining the target audience and the specific user goal.

• Demonstrate Process: For each project, explain your workflow, research methods, stakeholder consultation (especially with Legal/Compliance), and how you iterated on copy.

• Industry Relevance: Prioritize samples from the banking, financial services, or fintech sectors. If these are not available, highlight transferable skills from other regulated industries.

• Impact Metrics: If possible, include any metrics that demonstrate the impact of your copy (e.g., improved conversion rates, reduced error rates, positive user feedback).

• Clarity and Conciseness: Ensure your portfolio is well-organized, easy to navigate, and free of errors.

Challenge Preparation:

• Be prepared for a practical writing exercise, potentially involving translating a complex financial concept into user-friendly Hindi and English, or refining existing copy for clarity and compliance.

• Practice articulating your thought process for simplifying technical jargon and adhering to specific brand voices and regulatory guidelines.

• Familiarize yourself with common banking and fintech user journeys and the types of copy they involve.

📝 Enhancement Note: The portfolio is a critical component of the application. Candidates must be prepared to thoroughly discuss their bilingual UX writing process and demonstrate practical application within the financial services domain. The interview process will likely assess not only writing skills but also adaptability and collaborative capabilities within an Agile framework.

🛠 Tools & Technology Stack

Primary Tools:

• Content Creation & Management: Proficiency in writing tools and potentially content management systems (CMS) for delivering finalized copy.

• Collaboration & Project Management: Experience with Agile project management tools such as Jira and Confluence is essential for sprint planning, task tracking, and documentation.

• Design Collaboration: Familiarity with design tools like Figma or Adobe XD is highly preferred, enabling seamless collaboration with UX/UI designers for reviewing mockups and incorporating copy directly into designs.

Analytics & Reporting:

• Understanding of how to interpret user analytics and feedback to inform copy decisions.

• Familiarity with A/B testing principles and how to contribute to testing copy variations for optimal performance. CRM & Automation:

• While not directly managing CRM systems, an understanding of how UX copy fits into broader customer journeys managed by CRM and marketing automation platforms is beneficial.

📝 Enhancement Note: The emphasis on tools like Jira and Confluence, alongside preferred familiarity with Figma/Adobe XD, points to a highly integrated digital product development workflow. Candidates should highlight their experience using these tools to collaborate effectively and deliver content within a structured process.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A fundamental commitment to understanding and serving the user's needs through clear, empathetic, and effective communication.

• Accuracy & Compliance: A strong adherence to accuracy in all content, especially when dealing with financial and regulatory information.

• Collaboration: A proactive and communicative approach to working with diverse teams, valuing input and fostering shared understanding.

• Efficiency & Agility: Embracing fast-paced development cycles and continuously seeking ways to optimize processes and content delivery.

• Inclusivity: Commitment to creating content that is accessible and understandable to a diverse user base, respecting linguistic and cultural nuances.

Collaboration Style:

• Expected to be highly collaborative, working closely within Agile teams and engaging proactively with Product, Design, Engineering, Legal, and Compliance.

• Openness to feedback and iterative refinement of copy is essential.

• A proactive approach to communication, ensuring all stakeholders are informed and aligned on content decisions.

📝 Enhancement Note: The core values revolve around user focus, precision, and teamwork, crucial for success in the fintech and banking sectors. The collaborative style is integral to the Agile methodology, requiring active participation and open communication.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing the need for clear, user-friendly language with the strict regulatory and compliance requirements of the banking sector.

• Effectively localizing content for a Hindi-speaking audience while maintaining accuracy and brand voice.

• Adapting to rapid product development cycles and delivering high-quality copy under tight deadlines.

• Navigating diverse stakeholder opinions and ensuring consensus on copy decisions. Learning & Development Opportunities:

• Deepen expertise in UX writing for specialized industries like banking and fintech.

• Gain advanced skills in localization and cross-cultural communication for digital products.

• Develop a strong understanding of regulatory frameworks governing financial services.

• Opportunities to contribute to strategic content planning and potentially lead content initiatives.

📝 Enhancement Note: The primary challenge lies in the intersection of creative UX writing and stringent regulatory demands. Growth opportunities are geared towards specialization and leadership within the fintech content domain.

💡 Interview Preparation

Strategy Questions:

• "How would you approach writing error messages for a failed fund transfer in Hindi, ensuring it's clear, reassuring, and guides the user on next steps?" (Tests Hindi proficiency, error handling, and user guidance)

• "Describe your process for collaborating with a legal team to ensure financial product descriptions meet compliance standards while remaining user-friendly." (Assesses collaboration, regulatory understanding, and simplification skills)

• "Walk us through a time you had to adapt your UX writing style for different user segments or cultural contexts. How did you ensure consistency in brand voice?" (Evaluates adaptability, cultural awareness, and brand management) Company & Culture Questions:

• "What interests you most about working in the fintech and banking industry, specifically with our company?" (Assesses motivation and industry alignment)

• "How do you stay updated on best practices in UX writing and financial regulations?" (Gauges commitment to continuous learning)

• "Describe your experience working within an Agile team. What is your preferred role in sprint ceremonies?" (Tests understanding of Agile and team contribution) Portfolio Presentation Strategy:

• Structure Your Narrative: For each project, clearly explain the problem, your approach, the solution (your copy), and the outcome. Emphasize the bilingual aspect and any regulatory considerations.

• Quantify Impact: If possible, use data (e.g., A/B test results, user feedback, reduction in support tickets) to demonstrate the effectiveness of your UX copy.

• Highlight Process: Be ready to discuss your workflow, how you gathered requirements, collaborated with designers/developers/legal, and iterated on your work.

• Showcase Hindi Fluency: Be prepared to read and discuss your Hindi copy aloud, explaining nuances and cultural considerations.

📝 Enhancement Note: Interview preparation should focus on demonstrating bilingual proficiency, understanding of the banking/fintech context, and mastery of UX writing principles within an Agile framework. The portfolio presentation is a key opportunity to showcase these skills.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided link on the Workable platform.

• Tailor Your Resume: Ensure your resume clearly highlights your UX writing experience, specifically mentioning Hindi and English proficiency, and any background in banking, financial services, or fintech. Quantify achievements where possible.

• Curate Your Portfolio: Select your strongest UX writing samples that demonstrate bilingual capabilities (Hindi & English) and, ideally, experience with financial products or regulated industries. Organize it clearly and be ready to present it.

• Prepare for Bilingual Discussion: Be ready to discuss your writing choices and nuances in both Hindi and English during the interview process.

• Research GSSTech Group: Understand their mission, products, and any publicly available information about their approach to user experience and digital banking.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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