Strategic Business Designer, Business Transformation

📍 Job Overview

Job Title: Strategic Business Designer, Business Transformation

Company: Dentsu

Location: USA - Remote - New York

Job Type: Full time

Category: Business Transformation / Strategy Operations

Date Posted: September 01, 2026

Experience Level: 10+ years

🚀 Role Summary

• Lead and drive strategic advisory initiatives for C-suite clients focusing on corporate transformation and business evolution.

• Translate complex global market data and technical insights into compelling strategic narratives to secure stakeholder buy-in and foster cross-border revenue growth.

• Develop and codify the Business Transformation (BX) practice's intellectual property, including frameworks, points of view, and signature assets for global reuse.

• Partner with product and engineering teams to design and implement next-generation digital media products and ad formats, leveraging design thinking and user journey mapping.

📝 Enhancement Note: This role is positioned as a senior-level strategic advisor within a specialized Business Transformation (BX) unit. The focus on "Business Transformation" and "Strategic Business Designer" implies a strong emphasis on operational model modernization, revenue stream scaling, and strategic narrative development, aligning it closely with high-level GTM and operational strategy functions, albeit from a consulting perspective. The requirement for translating "global market data into compelling, high-stakes narratives" and "modernize our operational models" strongly indicates a need for deep understanding of operational efficiency and strategic alignment.

📈 Primary Responsibilities

• Act as the BX lead on priority global pitches and new-business pursuits, bringing a strategic point of view to reframe business challenges with agility and imagination.

• Build trusted-advisor relationships at the CMO, CSO, and CEO level, conducting diagnostic sessions and guiding client relationships towards enterprise strategy.

• Serve as the primary author and keeper of next-generation BX materials, transforming practice thinking and client work into reusable frameworks and signature assets.

• Drive product-led transformation strategy by partnering with cross-functional product and engineering teams on discovery, user journey mapping, and design of digital media products and ad formats.

• Translate complex transformation roadmaps, regional data sets, and technical insights into a clear internal narrative to align decentralized global teams.

• Develop BX-grade case studies with named clients and documented outcomes.

• Create and maintain the practice’s owned assets, including diagnostic frameworks and published indexes.

📝 Enhancement Note: The responsibilities highlight a strong focus on strategic sales enablement (pitch leadership), client relationship management at the executive level, and intellectual property development for the BX practice. The emphasis on "codifying the BX body of work" and developing "signature IP" points to a need for robust documentation and systematization of consulting methodologies, which is a core function in operational excellence.

🎓 Skills & Qualifications

Education: University degree in Business, Marketing, Computer Science, Media Studies, or a related field.

Experience: 10+ years of experience in management consulting, business transformation, digital product strategy, or corporate strategy.

Required Skills:

• Mastery of structured problem-solving models (e.g., MECE, Issue Trees, SWOT) and change management methodologies to navigate ambiguous corporate environments.

• Practical understanding of generative AI workflows, algorithmic audience targeting, predictive analytics, and emerging media channels.

• Competency in design thinking, rapid prototyping concepts, and collaborating with UX/UI teams to enhance digital platform engagement.

• Exceptional capability to craft persuasive presentations and data visualizations that influence C-suite stakeholders and drive transformation buy-in.

• Deep expertise in advanced marketing attribution models, Media Mix Modelling (MMM), and measuring the financial impact of business transformation initiatives.

• Demonstrated ability to translate complex global market data into actionable strategic narratives. Preferred Skills:

• Experience in developing and scaling cross-border revenue streams or digital products.

• Familiarity with CRM and sales operations platforms for understanding commercial impact.

• Proficiency in data analysis and dashboarding tools to support strategic recommendations.

• Experience in codifying consulting methodologies into reusable assets.

📝 Enhancement Note: The required skills blend traditional consulting rigor with modern technological and design-thinking approaches. The emphasis on "AI & Tech Literacy," "Product Design Principles," and "Commercial & Transformation Acumen" suggests a role that bridges strategic thinking with practical, digitally-enabled business solutions. The mention of "marketing attribution models" and "Media Mix Modelling" directly relates to GTM operations and performance measurement.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Demonstrate a portfolio showcasing successful business transformation initiatives, highlighting strategic problem-solving and measurable outcomes.

• Include examples of how complex global data or market insights were translated into actionable strategic roadmaps or compelling narratives.

• Showcase experience in leading cross-functional teams (including product and engineering) to design and launch digital products or services.

• Present case studies that illustrate the development and application of proprietary frameworks or methodologies. Process Documentation:

• Provide evidence of creating and maintaining reusable assets, such as diagnostic frameworks, points of view, or best-practice guides, that have been utilized across multiple markets or teams.

• Illustrate processes for conducting client diagnostics and developing enterprise-level strategies.

• Detail methodologies used for translating technical or regional data into clear, persuasive strategic narratives for diverse audiences.

📝 Enhancement Note: For a role focused on business transformation and strategic advisory, a portfolio should emphasize the candidate's ability to structure complex problems, develop innovative solutions, and communicate them effectively to executive stakeholders. The "codifying the BX body of work" responsibility implies a need to showcase experience in creating standardized, repeatable processes and assets that can be leveraged by a broader team.

💵 Compensation & Benefits

Salary Range: $123,000 - $186,000 annually. Placement within this range will be determined by relevant experience, knowledge, skills, and other factors as permitted by law.

Benefits:

• Comprehensive Medical, Vision, and Dental Insurance plans.

• Life Insurance coverage.

• Short-term and Long-term Disability Insurance.

• 401k retirement savings plan.

• Flexible Paid Time Off (PTO) policy.

• At least 15 paid holidays per year.

• Paid Sick and Safe Leave.

• Paid Parental Leave.

Working Hours: Standard full-time commitment, typically around 40 hours per week, with flexibility expected for client-facing roles and global collaboration.

📝 Enhancement Note: The salary range provided is a strong indicator of a senior, specialized role requiring significant experience and expertise. The benefits package is comprehensive, typical for established organizations in the professional services or advertising/marketing sectors, supporting a focus on employee well-being and long-term retention. The "Flexible paid time off" and "Flexible paid time off" suggest a modern work environment that values work-life balance, a common expectation for remote roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: Advertising, Marketing, and Communications Services. Dentsu is a global network of agencies providing a wide range of marketing, advertising, and digital transformation services.

Company Size: 70,000+ employees globally. As a large, international organization, Dentsu offers extensive resources, diverse client portfolios, and opportunities for global collaboration.

Founded: Dentsu was founded in 1901, bringing a long history and deep experience in the advertising and marketing landscape.

Team Structure:

• The Business Transformation (BX) practice acts as a strategic advisory unit for client C-suites, focusing on corporate transformation, sustainability, business growth, new business creation, and internal transformations.

• This role will be part of a core BX Team, working within a larger global network of agencies and specialists.

• Collaboration is expected with account teams, product teams, engineering teams, and various client stakeholders at the executive level. Methodology:

• The BX practice blends structured management consulting principles with cutting-edge technology and human-centric product design.

• Emphasis on translating complex global market data into actionable strategies and compelling narratives.

• Focus on driving organizational evolution, modernizing operational models, and scaling cross-border revenue streams and products.

Company Website: https://www.dentsu.com/

📝 Enhancement Note: Dentsu's positioning as a global network with a strong history suggests a culture that values innovation within a structured framework. The BX team operates as a specialized, high-impact unit, likely characterized by a fast-paced, client-centric, and results-oriented approach. The emphasis on end-to-end service delivery in a "digital-first environment" indicates a forward-thinking operational philosophy.

📈 Career & Growth Analysis

Operations Career Level: This role is at a senior individual contributor level, functioning as a strategic advisor and subject matter expert. It requires significant experience and the ability to operate autonomously and lead initiatives.

Reporting Structure: While specific reporting lines aren't detailed, this role will likely report into a senior leader within the Business Transformation (BX) practice, potentially a Director or VP of Business Transformation. It involves extensive collaboration with account leads and client executives.

Operations Impact: The Strategic Business Designer's impact is measured by their ability to influence C-suite decision-making, drive client business transformation, modernize operational models, and scale revenue streams. This role directly contributes to the firm's strategic growth and client success by shaping high-stakes narratives and securing buy-in for transformative initiatives.

Growth Opportunities:

• Leadership in Practice Development: Opportunity to be a primary author and keeper of the BX practice's intellectual property, shaping its future frameworks and methodologies.

• Executive Client Relationships: Deepen trusted-advisor relationships with C-suite executives, expanding influence and strategic impact.

• Specialization and Expertise: Further develop expertise in areas like generative AI, product-led transformation, and advanced marketing analytics within a global context.

• Global Collaboration: Gain experience working on diverse, international business transformation projects, broadening perspective and network.

📝 Enhancement Note: This role offers a path to becoming a recognized leader in business transformation strategy within a global organization. Growth will likely involve increasing scope of client engagements, greater responsibility in developing practice assets, and potentially mentoring junior team members or leading specific workstreams within larger transformation projects.

🌐 Work Environment

Office Type: This is a remote position, offering the flexibility to work from home. The company also operates globally with various office locations, suggesting potential for hybrid work if desired or for specific client engagements.

Office Location(s): While the primary role is remote in the USA (New York specified), the company has a global presence, including locations in New York, Georgia, Connecticut, Maryland, Virginia, Illinois (USA), and London (UK).

Workspace Context:

• A remote work setup requires self-discipline, effective time management, and strong digital communication skills.

• Access to Dentsu's global network of specialists and resources will be available remotely.

• The role necessitates frequent virtual collaboration with internal teams and C-suite clients.

• Comfort working with digital collaboration tools and platforms is essential.

Work Schedule: Standard full-time (approx. 40 hours/week) with an expectation of flexibility to accommodate global client needs, time zone differences, and critical project deadlines. This may involve occasional early morning or late evening calls.

📝 Enhancement Note: The remote nature of this role emphasizes the need for strong self-management and communication skills. The global reach of Dentsu means that while based remotely, the work environment is inherently international, requiring adaptability to different work styles and time zones.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and application to assess alignment with experience and education requirements.

• Case Study Presentation: Candidates will likely be asked to present a business transformation case study from their portfolio, demonstrating strategic thinking, problem-solving, and communication skills. Focus on how you translated complex data into actionable strategies and achieved measurable outcomes.

• Behavioral & Situational Interviews: Interviews with hiring managers and potential team members to assess fit with Dentsu's culture, collaboration style, and ability to handle client engagements. Prepare examples of how you've built trusted-advisor relationships and influenced C-suite stakeholders.

• Deep Dive/Panel Interview: Further discussion on specific skills, methodologies, and strategic frameworks. Be ready to articulate your point of view on current industry transformation trends and how you would codify BX assets.

Portfolio Review Tips:

• Curate Selectively: Choose 2-3 of your most impactful business transformation projects that directly align with the responsibilities outlined.

• Structure for Impact: For each case study, clearly define the client's challenge, your strategic approach, the methodologies used (consulting frameworks, design thinking, AI application), your specific role and contributions, the implemented solutions, and quantifiable business outcomes (revenue growth, operational efficiency, new product launches).

• Highlight Narrative Skills: Emphasize how you translated complex information into clear, persuasive narratives for C-suite audiences. Include examples of presentations or strategic documents if possible.

• Showcase IP Development: If you have experience creating frameworks, diagnostic tools, or reusable assets, clearly articulate their purpose, development process, and impact.

• Quantify Results: Wherever possible, use numbers and metrics to demonstrate the financial impact and ROI of your work.

Challenge Preparation:

• Anticipate questions about how you would approach a new client transformation challenge, how you would develop a strategic narrative for a complex problem, or how you would contribute to codifying the BX practice's intellectual property.

• Be prepared to discuss your understanding of generative AI and its practical applications in business transformation and digital media.

• Practice articulating your experience with marketing attribution and Media Mix Modelling (MMM) in the context of measuring transformation impact.

📝 Enhancement Note: The emphasis on "Pitch Leadership," "Senior Client Engagement," and "Codifying the BX body of work" suggests the interview process will heavily scrutinize strategic thinking, executive presence, and the ability to create scalable solutions. A strong portfolio demonstrating impact and the ability to articulate complex strategies concisely will be critical.

🛠 Tools & Technology Stack

Primary Tools:

• Presentation Software: Advanced proficiency in tools like PowerPoint, Google Slides, or Keynote for creating high-impact C-suite presentations and strategic narratives.

• Collaboration Platforms: Expertise with tools such as Slack, Microsoft Teams, Zoom, and project management software (e.g., Asana, Jira, Monday.com) for remote team collaboration and client communication.

• Data Visualization Tools: Familiarity with tools like Tableau, Power BI, or specialized charting libraries for translating complex data sets into compelling visualizations.

Analytics & Reporting:

• Marketing Analytics: Experience with tools and methodologies for Marketing Attribution, Media Mix Modelling (MMM), and ROI analysis.

• Business Intelligence (BI) Tools: Exposure to BI platforms for data exploration and reporting on business performance metrics.

• AI & Machine Learning Platforms: Practical understanding and potential experience with generative AI tools and platforms relevant to content creation, data analysis, or predictive modeling.

CRM & Automation:

• CRM Systems: Understanding of how CRM data (e.g., Salesforce) informs business strategy and client engagement, even if not directly managing the system.

• Design & Prototyping Tools: Familiarity with design thinking and prototyping tools (e.g., Figma, Sketch, Adobe XD) is beneficial for collaboration with product and UX/UI teams.

📝 Enhancement Note: While the role is strategic, a strong command of presentation and collaboration tools is essential for remote work and executive communication. Familiarity with analytics and AI tools is explicitly required, highlighting the data-driven and technologically forward nature of the role. Understanding CRM and design tools will facilitate effective cross-functional collaboration.

👥 Team Culture & Values

Operations Values:

• Strategic Vision: A commitment to thinking big, challenging the status quo, and developing innovative solutions for complex business problems.

• Client-Centricity: A dedication to understanding client needs deeply and building trusted partnerships to drive their success.

• Data-Driven Decision Making: Utilizing rigorous analysis of global market data and performance metrics to inform strategy and measure impact.

• Collaboration & Integration: Fostering strong cross-functional teamwork to bring the best of the network to clients and align decentralized global teams.

• Excellence & Impact: A drive to produce career-defining work that delivers tangible business transformation and measurable outcomes.

Collaboration Style:

• Proactive & Consultative: Engaging with clients and internal stakeholders as a trusted advisor, proactively identifying opportunities and challenges.

• Cross-Functional Integration: Working seamlessly with account teams, product developers, engineers, and other specialists to deliver cohesive solutions.

• Narrative-Driven: Communicating complex ideas clearly and persuasively, aligning diverse teams behind a shared vision and strategy.

• Knowledge Sharing: Actively contributing to the codification and dissemination of the BX practice's intellectual property.

📝 Enhancement Note: The culture emphasizes a blend of strategic foresight, practical execution, and collaborative spirit. The values align with a high-performing consulting environment where innovation, client success, and continuous development of the practice's methodologies are paramount.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Ambiguity: Transforming complex, often ill-defined business challenges into clear strategic roadmaps and actionable plans.

• Securing C-Suite Buy-in: Influencing senior executives across different global markets with varying priorities and perspectives.

• Translating Global Data: Synthesizing diverse regional data sets and technical insights into a cohesive, compelling narrative.

• Codifying IP: Systematically capturing and refining the practice's methodologies and assets for broad application and reuse.

• Staying Ahead of Trends: Keeping pace with rapid advancements in AI, digital media, and consumer behavior to advise clients effectively.

Learning & Development Opportunities:

• Advanced Strategy Methodologies: Deepen expertise in management consulting frameworks, design thinking, and digital product strategy.

• Emerging Technologies: Gain hands-on experience with generative AI, predictive analytics, and their strategic applications.

• Global Business Acumen: Develop a nuanced understanding of international markets and cross-border business operations.

• Thought Leadership: Contribute to the development of Dentsu's intellectual property, potentially leading to speaking engagements or publications.

• Mentorship: Opportunities to learn from and mentor colleagues within the BX practice and broader Dentsu network.

📝 Enhancement Note: This role is designed for continuous learning and adaptation. The challenges are inherent to high-level strategic consulting, offering significant opportunities for professional and intellectual growth.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to reframe a client's business challenge. What was your process, and what was the outcome?" (Focus on agility, imagination, and purpose).

• "How would you go about codifying a new business transformation framework for a global practice? What are the key components and considerations?" (Highlight your process for creating reusable assets and IP).

• "Imagine you need to present a complex transformation roadmap to a CEO and their executive team. How would you craft the narrative to ensure buy-in?" (Emphasize storytelling, data translation, and C-suite influence). Company & Culture Questions:

• "What is your understanding of Dentsu's Business Transformation (BX) practice, and how do you see your role contributing to its growth and impact?" (Research the BX team and relate your skills to their stated goals).

• "How do you approach building trusted-advisor relationships with C-suite executives?" (Share examples of your client management and influence strategies).

• "How do you stay current with emerging technologies like generative AI and their applications in business transformation?" (Demonstrate your commitment to continuous learning and tech literacy). Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, follow a clear arc: Problem -> Your Strategy/Approach -> Execution -> Results.

• Quantify Everything Possible: Use metrics to demonstrate tangible business impact (e.g., % revenue growth, % efficiency improvement, cost savings).

• Highlight Your Unique Contribution: Clearly articulate your specific role and responsibilities in each project, especially in cross-functional efforts.

• Showcase Frameworks: If you've developed or heavily utilized strategic frameworks, explain them and how they drove success.

• Be Ready for Q&A: Anticipate questions about your decision-making process, alternative approaches, and lessons learned.

📝 Enhancement Note: Preparation should focus on demonstrating a blend of strategic consulting rigor, modern technological understanding, and executive-level communication skills. The ability to present a compelling, data-backed narrative is paramount.

📌 Application Steps

To apply for this Strategic Business Designer position:

• Submit your application through the Dentsu careers portal.

• Curate Your Portfolio: Select 2-3 key business transformation projects that best showcase your strategic advisory, narrative design, and client engagement capabilities. Ensure each case study clearly outlines the challenge, your approach, the results, and your specific contributions, with quantifiable outcomes.

• Tailor Your Resume: Highlight experience in management consulting, business transformation, digital product strategy, and C-suite engagement. Incorporate keywords from the job description such as "strategic advisory," "business transformation," "generative AI," "narrative design," and "stakeholder management."

• Prepare Your Presentation: Practice presenting your chosen portfolio case studies concisely and persuasively, focusing on how you translate complex data into actionable strategies and achieve measurable impact. Be ready to discuss your experience with frameworks and intellectual property development.

• Research Dentsu & BX: Familiarize yourself with Dentsu's global operations, its approach to business transformation, and the specific focus of the BX practice. Understand their client roster and recent work where possible.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.