Staff Content Designer

📍 Job Overview

Job Title: Staff Content Designer

Company: Perk

Location: London, England, United Kingdom

Job Type: FULL_TIME

Category: Content Design / Product Content Strategy

Date Posted: April 28, 2026

Experience Level: 10+ years

Remote Status: Hybrid (3 days in office)

🚀 Role Summary

• Spearhead information architecture and content strategy for the comprehensive Spend product suite, driving alignment across product, engineering, and research teams.

• Lead the development of platform-wide navigation unification and the overarching content vision for integrated travel and spend management solutions.

• Define and implement content and language architecture for new product expansions and international markets, ensuring specialized terminology and regulatory compliance.

• Leverage AI tools (Claude, Cursor, Figma) for rapid prototyping, content model exploration, and accelerated decision-making in content design.

• Champion the evolution of AI's role in content design, establishing best practices for an AI-era content practice within Perk.

📝 Enhancement Note: This role is positioned as a "Staff" level, indicating a senior individual contributor role with significant strategic influence and ownership, particularly in shaping the future of content design and AI integration at Perk. The emphasis on platform-wide initiatives and cross-functional leadership suggests a need for strong strategic thinking and execution capabilities.

📈 Primary Responsibilities

• Own and evolve the information architecture (IA) and content strategy for the entire Spend product domain.

• Define and drive the content strategy for major cross-product initiatives, such as unifying platform-wide navigation.

• Develop the structural content vision for how travel and spend functionalities integrate seamlessly within the product.

• Design and implement content and language architecture for new product areas and global markets, including specialized terminology and regulatory frameworks.

• Utilize AI tools (Claude, Cursor, Figma) for rapid content exploration, prototyping, and iteration to enhance decision-making speed.

• Shape and advocate for an AI-era content design practice, defining its use and impact at Perk.

• Contribute to the development of self-serve content tooling to empower product designers, PMs, and engineers in making independent content decisions.

• Conduct and influence user research to gain deep insights into user mental models and language preferences.

• Set and maintain a high bar for content quality across the product organization, providing constructive feedback and mentoring other designers.

• Act as a vocal advocate for content design practices within your assigned product alliance, across the broader engineering organization ("Builders"), and company-wide.

📝 Enhancement Note: The responsibilities emphasize a blend of strategic leadership, hands-on execution, and mentorship. The focus on "owning" IA and content strategy, "leading" cross-product initiatives, and "shaping" AI practices points to a senior role requiring significant autonomy and influence.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a strong foundation in UX/UI design, Information Science, Linguistics, Human-Computer Interaction, or a related field is implicitly expected given the role's focus.

Experience: 10+ years of progressive experience in content design, UX writing, information architecture, or content strategy, with a significant portion focused on complex digital platforms.

Required Skills:

• Extensive experience in owning content strategy and information architecture for complex, multi-product digital platforms.

• Demonstrated expertise in language architecture, including naming systems, taxonomy, and navigation models, and their impact on user comprehension.

• Proven experience working with specialized or regulated content domains (e.g., financial services, legal products).

• Fluency in leveraging qualitative and quantitative data to validate content decisions, measure impact, and make informed strategic tradeoffs.

• Demonstrated ability to influence product direction and articulate content rationale, tradeoffs, and vision to senior stakeholders in complex, cross-functional environments.

• Hands-on proficiency with AI tools (e.g., Claude, Cursor, and equivalents) for content exploration, prototyping, and iteration, with a passion for advancing AI's role in content design.

• Exceptional writing and editing craft, with experience creating and maintaining scalable content standards, style guides, and frameworks.

• Ability to review and provide constructive feedback that elevates content quality across a team.

Preferred Skills:

• Experience with self-serve content tooling programs.

• Familiarity with building resources and standards for product designers, PMs, and engineers.

• Experience influencing user research methodologies and interpreting findings.

• Strong understanding of the travel and spend management industry.

• Experience in a high-growth SaaS environment.

📝 Enhancement Note: The "10+" years of experience requirement, coupled with "Staff" title, signifies a need for deep subject matter expertise and a proven track record of strategic impact. The emphasis on AI tools suggests a forward-thinking candidate comfortable with emerging technologies.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A dedicated section showcasing platform-level information architecture work, detailing the process from research to implementation and outcomes.

• Case studies demonstrating a deep understanding and application of language architecture, including examples of naming systems, taxonomies, and navigation models.

• Examples of content strategy development for complex, multi-product digital platforms, highlighting the strategic thinking and impact.

• Evidence of experience in specialized or regulated content domains, such as financial products, with specific examples of how you handled complexity and compliance.

• Demonstrations of how data (qualitative and quantitative) was used to inform content decisions, measure impact, and drive iteration.

• Case studies illustrating how you influenced product direction and articulated content rationale to senior stakeholders.

• Examples of work utilizing AI tools for content exploration, prototyping, or iteration, explaining your approach and the outcomes.

Process Documentation:

• Documentation of your process for defining and evolving information architecture for large-scale digital products.

• Examples of your methodology for developing and implementing content strategies that align with business objectives and user needs.

• Case studies detailing your approach to user research for content discovery and validation.

• Demonstrations of how you have established and maintained content quality standards and documentation.

• Evidence of your process for collaborating with cross-functional teams (Product, Engineering, Research) on content initiatives.

📝 Enhancement Note: The portfolio requirements are rigorous, emphasizing platform-level impact, strategic thinking, data utilization, and demonstrable leadership in content strategy and information architecture, particularly within complex or regulated environments. The inclusion of AI tool usage and stakeholder influence is critical.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Staff Content Designers in London with 10+ years of experience in a high-growth SaaS company, a competitive salary range is estimated to be between £80,000 - £110,000 per annum. This range reflects the seniority, specialized skills in information architecture and AI integration, and the strategic impact expected from this role.

Benefits:

• Competitive salary and potential for equity participation.

• Comprehensive health insurance coverage.

• Generous paid time off (PTO) and public holidays.

• Pension scheme contributions.

• Opportunities for professional development, including training, conferences, and workshops.

• Relocation assistance for candidates moving to London from anywhere in the world.

• Access to cutting-edge AI tools and technologies for professional use.

• Employee assistance program (EAP) for well-being support.

• Potential for international collaboration and exposure.

Working Hours: The standard working hours are 40 hours per week. The role operates with an "IRL-first" approach, requiring employees to be in the office 3 days per week, with flexibility on which days.

📝 Enhancement Note: Salary estimation is based on typical compensation for senior-level design roles in London's tech sector, considering the "Staff" title and specialized AI/SaaS experience. The inclusion of relocation assistance is a significant benefit for international candidates.

🎯 Team & Company Context

🏢 Company Culture

Industry: Travel and Spend Management Software (SaaS). Perk (formerly TravelPerk) operates in the B2B SaaS space, focusing on streamlining business operations through intelligent platforms that automate travel bookings, expenses, and invoice processing. Their mission is to eliminate "shadow work" and boost productivity.

Company Size: Over 1,800 employees globally. This scale indicates a mature organization with established processes but also ample opportunity for individual impact and growth. The large size suggests a well-resourced product and engineering organization, providing the necessary support for complex initiatives.

Founded: 2015. This relatively young founding date means Perk is likely in a high-growth phase, characterized by innovation, agility, and a dynamic work environment. The company has rapidly scaled, demonstrating strong market traction and a clear vision.

Team Structure:

• The Content Design team is likely part of the broader Product organization, working closely with Product Management, UX/UI Design, User Research, and Engineering.

• As a Staff Content Designer, you will operate within a specific product "alliance" (likely focused on Spend Management), reporting to a senior design leader or Head of Content Design.

Methodology:

• Data-Driven Decision Making: Emphasis on using qualitative and quantitative data to validate content strategies and measure impact.

• Agile Development: Likely operating within agile frameworks, requiring rapid iteration and collaboration with development teams.

• User-Centric Design: A strong focus on understanding user mental models and language through user research.

• AI Integration: Proactive adoption and shaping of AI tools to enhance content design processes and outputs.

• Empowerment & Self-Service: Building tools and resources to enable other teams to make better content decisions independently.

Company Website: www.perk.com

📝 Enhancement Note: Perk's focus on eliminating "shadow work" and powering "real work" suggests a company culture that values efficiency, impact, and employee well-being. The "IRL-first" approach with 3 days in the office indicates a preference for in-person collaboration and team cohesion.

📈 Career & Growth Analysis

Operations Career Level: Staff Content Designer. This is a senior individual contributor role, typically two levels below Principal or Director. It signifies a high degree of autonomy, strategic influence, and the expectation to lead complex, cross-functional initiatives. The role requires deep expertise in content strategy, information architecture, and emerging technologies like AI.

Reporting Structure: You will likely report to a Director or VP of Design, or a Head of Content Design, within the Product organization. You will collaborate closely with Group Leads, Product Managers, and Engineering Leads within your assigned product alliance.

Operations Impact: This role has a direct and significant impact on the user experience and efficacy of Perk's Spend Management platform. By owning information architecture and content strategy, you will shape how users understand and interact with complex financial tools, directly influencing user adoption, satisfaction, productivity, and potentially regulatory compliance. Your work will contribute to reducing "shadow work" and enhancing overall business productivity, aligning with Perk's core mission.

Growth Opportunities:

• Leadership in AI Content Design: Opportunity to become a recognized leader and innovator in how AI is integrated into content design practices at Perk and potentially within the broader industry.

• Strategic Product Influence: Deepen your influence on product strategy and roadmap by shaping the foundational content and IA of key product areas.

• Mentorship & Team Building: Develop leadership and mentorship skills by guiding junior designers and contributing to the growth of the content design practice.

• Specialization: Further specialize in complex domains like financial technology or global market content strategies.

• Potential for Principal/Director Track: With sustained high performance and strategic impact, progression to Principal Content Designer or a leadership role managing a team could be a long-term possibility.

📝 Enhancement Note: The "Staff" designation is crucial here, indicating a deep dive into specialized expertise and strategic ownership rather than a direct management track. Growth will likely be measured by the scale and impact of your contributions and your ability to influence across the organization.

🌐 Work Environment

Office Type: Perk adopts an "IRL-first" approach, meaning the primary work environment is the physical office. This suggests a collaborative and connected workspace designed to foster interaction and team building.

Office Location(s): The role is based in London, England. Perk has multiple global offices, but this specific position requires proximity to their London hub. Public transport accessibility and local amenities would be typical considerations for an office in a major city like London.

Workspace Context:

• Collaborative Spaces: Expect a mix of open-plan areas, meeting rooms, and potentially quiet zones to support diverse work needs. The emphasis on "IRL-first" suggests ample opportunities for spontaneous and planned collaboration.

• Tools & Technology: Access to high-performance workstations, dual monitors, and all necessary software, including specialized AI tools (Claude, Cursor, Figma) and collaboration platforms.

• Team Interaction: Frequent opportunities to interact with colleagues from various departments (Product, Engineering, Research, etc.) through planned meetings, workshops, and informal discussions. The 3-day in-office requirement is specifically designed to maximize these interactions.

Work Schedule: The role requires 3 days per week in the office, providing flexibility on the specific days chosen. This hybrid model aims to balance the benefits of in-person collaboration with personal flexibility. Standard working hours are 40 per week.

📝 Enhancement Note: The "IRL-first" policy with a 3-day in-office requirement is a key differentiator. Candidates should be comfortable with and ideally prefer this mode of working, as it's central to the company's operational philosophy and aims to enhance productivity and connectivity.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A brief call with a recruiter to assess basic qualifications, cultural fit, and interest.

• Hiring Manager/Team Lead Interview: Deeper dive into experience, strategic thinking, and understanding of content design principles. This may include behavioral questions and scenario-based discussions.

• Portfolio Review & Presentation: A dedicated session where you will present case studies from your portfolio, demonstrating your approach to IA, content strategy, AI integration, and stakeholder influence. Expect detailed questions about your process, decision-making, and impact.

• Cross-Functional Interviews: Interviews with Product Managers, Engineers, or Researchers to assess collaboration skills and ability to work effectively in a cross-functional environment.

• Senior Leadership Interview: A final conversation with a senior leader (e.g., VP of Design) to discuss strategic vision, leadership potential, and overall fit with Perk's culture and goals.

Portfolio Review Tips:

• Curate Strategically: Select 3-4 of your strongest projects that best demonstrate your expertise in platform-level IA, complex content strategy, and AI integration. Prioritize projects with clear, measurable impact.

• Tell a Story: For each case study, clearly articulate the problem, your role and process, the solutions you designed (especially IA and language architecture), the challenges faced, and the quantifiable results achieved.

• Highlight AI Usage: Explicitly showcase how you've used AI tools (Claude, Cursor, etc.) in your workflow, explaining the benefits and outcomes. This is a critical requirement for this role.

• Demonstrate Stakeholder Influence: Provide examples of how you've successfully influenced product direction and communicated your content rationale to senior stakeholders.

• Focus on Impact: Quantify your achievements whenever possible (e.g., improved conversion rates, reduced support tickets, increased task completion time, enhanced user satisfaction scores).

• Structure for Clarity: Use clear headings, visuals, and concise language. Ensure your portfolio is easily navigable and accessible.

Challenge Preparation:

• Scenario-Based Questions: Be prepared for questions about how you would approach specific challenges, such as unifying navigation across disparate products, defining content for a new regulated market, or integrating AI into an existing content process.

• IA & Content Strategy Deep Dive: Expect in-depth questions about your IA methodologies, content modeling approaches, and how you develop and maintain content standards.

• AI Integration Strategy: Formulate clear thoughts on how AI can best serve content designers and the product organization, including potential pitfalls and mitigation strategies.

• Stakeholder Management Scenarios: Practice articulating complex content decisions and tradeoffs to various audiences, including non-designers and senior leadership.

📝 Enhancement Note: The interview process is designed to be thorough, assessing not only technical skills but also strategic thinking, collaboration, and leadership potential. The portfolio review is a critical component, requiring candidates to present tangible evidence of their impact and expertise, especially concerning AI and platform-level design.

🛠 Tools & Technology Stack

Primary Tools:

• AI Tools: Claude, Cursor (and equivalents) - critical for rapid content exploration, prototyping, and iteration.

• Design & Prototyping: Figma - essential for creating wireframes, prototypes, and visual designs.

• Content Management Systems (CMS): While not explicitly mentioned, experience with enterprise-level CMS or content platforms is often beneficial for managing scalable content.

• Collaboration Platforms: Slack, Jira, Confluence - standard tools for team communication, project management, and documentation.

Analytics & Reporting:

• User Research Platforms: Tools for conducting user interviews, usability testing, and surveys (e.g., UserTesting.com, Lookback, Maze).

• Data Analysis Tools: Proficiency in analyzing qualitative and quantitative data is required. This may involve using tools like Amplitude, Google Analytics, or custom data dashboards to understand user behavior and content impact.

• A/B Testing Frameworks: Experience in designing and analyzing A/B tests for content variations to optimize user experience and business outcomes.

CRM & Automation:

• While not directly a user of CRM/automation tools in this role, understanding how content integrates with customer journeys managed by CRM systems (like Salesforce) and marketing automation platforms is beneficial. This role focuses on the product experience itself.

📝 Enhancement Note: The explicit mention of AI tools like Claude and Cursor, alongside Figma, highlights Perk's commitment to leveraging cutting-edge technology. Candidates should be prepared to discuss their proficiency and strategic thinking around these tools.

👥 Team Culture & Values

Operations Values:

• Deliver a 7-Star Experience: This implies a commitment to exceeding customer expectations and delivering exceptional user experiences through meticulous design and content.

• Work as One Team: Emphasizes collaboration, mutual support, and a unified approach to problem-solving across departments and geographies.

• Be an Owner: Encourages a proactive, accountable, and results-oriented mindset, where individuals take initiative and responsibility for their work and its impact.

• Curiosity, Purpose, and Mindset: Values a drive to learn, a clear understanding of the 'why' behind the work, and a positive, adaptable attitude over purely theoretical knowledge.

Collaboration Style:

• Cross-Functional Integration: Expect a highly collaborative environment where content designers work hand-in-hand with product managers, engineers, and researchers to build cohesive product experiences.

• Informed by Data & Research: Collaboration is grounded in user insights and data analysis, ensuring that decisions are validated and impactful.

• Open Communication: The "IRL-first" approach and emphasis on "One Team" suggest a culture that encourages open dialogue, constructive feedback, and knowledge sharing.

• Agile & Iterative: Collaboration likely occurs within agile sprints, requiring continuous communication and adaptation to evolving requirements.

📝 Enhancement Note: Perk's core values are deeply embedded in their mission to eliminate "shadow work" and empower "real work." The emphasis on a "7-Star Experience" and "One Team" suggests a high-performance culture that is also supportive and collaborative.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Platform-Wide IA with Squad-Level Needs: Ensuring consistency and coherence across the entire Spend product suite while empowering individual product squads to innovate.

• Integrating AI Effectively: Navigating the rapid evolution of AI tools and establishing best practices that enhance, rather than hinder, the content design process and user experience.

• Content for Regulated Domains: Managing the complexities of specialized terminology, regulatory compliance, and potential legal implications within financial products.

• Influencing Senior Stakeholders: Effectively communicating the value and rationale of content strategy and IA decisions to diverse leadership teams to gain buy-in and resources.

• Scaling Content Practices: Developing self-serve tools and standards that empower other teams without compromising quality or brand consistency.

Learning & Development Opportunities:

• AI Content Design Leadership: Opportunity to pioneer and define new methodologies for AI-assisted content design within a growing SaaS company.

• Deep Domain Expertise: Gain in-depth knowledge of the travel and spend management industry, particularly its financial and regulatory aspects.

• Strategic Product Impact: Contribute to high-impact product initiatives that shape the future of business travel and spend management.

• Mentorship & Skill Development: Receive mentorship from senior leaders and opportunities to develop leadership, strategic thinking, and advanced content design skills.

• Industry Exposure: Potential to attend industry conferences or engage with the broader design and operations community to stay abreast of trends.

📝 Enhancement Note: The challenges are directly tied to the senior nature of the role and Perk's ambitious mission. Growth opportunities are geared towards developing leadership in emerging areas like AI and deepening strategic influence within the product organization.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing and owning information architecture for a complex, multi-product platform. How do you ensure alignment across different product teams?"

• "How would you approach defining the content strategy for a new market launch, considering specialized terminology and regulatory requirements in the financial sector?"

• "Walk us through your experience using AI tools like Claude or Cursor in your content design workflow. What were the benefits, challenges, and overall impact?"

Company & Culture Questions:

• "How do Perk's values (e.g., 'Deliver a 7-Star Experience,' 'Work as One Team') resonate with your own professional approach and how would you embody them in this role?"

• "Given our 'IRL-first' approach, how do you see yourself contributing to team connectivity and collaboration in a hybrid environment?"

Portfolio Presentation Strategy:

• Structure Your Narrative: For each case study, clearly outline the problem, your role, the process (research, IA, content strategy, AI usage), the solution, and the quantifiable impact.

• Emphasize IA & Language Architecture: Dedicate specific slides or sections to detailing your IA models, naming conventions, and taxonomy decisions.

• Showcase AI Integration: Clearly highlight where and how you used AI tools, demonstrating your understanding of their capabilities and limitations in a design context.

• Quantify Impact: Use metrics and data points to demonstrate the success of your work. If exact numbers aren't available, discuss the qualitative impact and how you would measure it.

• Articulate Tradeoffs: Be prepared to discuss the decisions you made, the alternatives you considered, and the tradeoffs involved, especially when influencing stakeholders.

📝 Enhancement Note: Preparation should focus on demonstrating strategic thinking, a deep understanding of IA and content strategy, hands-on experience with AI, and the ability to articulate impact and influence. The portfolio presentation is a critical component, requiring clear storytelling and demonstrable results.

📌 Application Steps

To apply for this Staff Content Designer position:

• Submit your application through the provided link on Ashby.

• Tailor Your Resume: Ensure your resume highlights your 10+ years of experience, specifically calling out your work in content strategy, information architecture, AI tool usage, and experience with complex/regulated platforms. Use keywords from the job description.

• Curate Your Portfolio: Select and refine your strongest case studies that directly address the requirements, focusing on platform-level IA, AI integration, and demonstrable impact. Ensure clear navigation and compelling storytelling.

• Write a Targeted Cover Letter: Briefly explain why you are a strong fit for Perk and this specific role, referencing your experience with AI tools and complex digital platforms, and expressing enthusiasm for Perk's mission.

• Prepare for the Interview Process: Familiarize yourself with Perk's values and mission. Practice articulating your process and impact, especially regarding AI and stakeholder influence, in preparation for the portfolio review and interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.