Senior Visual Designer

📍 Job Overview

Job Title: Senior Visual Designer

Company: Klue

Location: Vancouver, British Columbia, Canada

Job Type: Full-Time

Category: Product Design / UX/UI Design

Date Posted: May 22, 2026

Experience Level: 5-10 Years

Remote Status: Hybrid (Office-First with 3 days in office)

🚀 Role Summary

• This role is a critical player in Klue's Product organization, focusing on translating user understanding into intuitive and visually appealing product experiences, with a strong emphasis on UX quality and visual craft.

• The Senior Visual Designer will own entire product areas from initial discovery and research through interaction design, visual execution, and production, acting as a peer to Product Managers and Engineers.

• A key aspect of this role involves establishing and maintaining shared design patterns and components to enable the broader Engineering, Product, and Design (EPD) team to build consistent, polished user interfaces autonomously.

• This position offers the opportunity to design AI-first, agent-led tools that function as team collaborators, pushing the boundaries of modern software experiences with speed, simplicity, and craft.

📝 Enhancement Note: While the title is "Senior Visual Designer," the description emphasizes this as a "UX role first, with strong visual taste to match." This indicates a need for strong foundational UX skills alongside visual design expertise, a common requirement for senior product design roles in tech companies. The focus on "AI-first, agent-led tools" suggests a forward-thinking environment where design must integrate emerging technologies seamlessly.

📈 Primary Responsibilities

• End-to-End UX Ownership: Take full responsibility for the user experience of significant product areas, guiding the process from problem definition and user research through detailed interaction design, comprehensive visual execution, and smooth production handoff. You will actively shape product specifications, not just implement them.

• User Research & Discovery Facilitation: Lead or co-lead user interviews, usability testing sessions, and synthesis activities to gather deep user insights. Translate these findings into clear, actionable design strategies and recommendations that inform product direction.

• Elevated Visual Craftsmanship: Apply exceptional aesthetic judgment to all design outputs, ensuring interfaces are not only functional but also polished, considered, and visually cohesive. Demonstrate strong opinions and capabilities in typography, spacing, color theory, and overall visual hierarchy.

• Strategic Cross-Functional Partnership: Serve as a primary design thought partner for Product Managers and Engineers, actively participating in product discussions, providing evidence-based pushback when necessary, and achieving rapid alignment on design solutions within technical and business constraints.

• AI-Accelerated Prototyping & Iteration: Actively utilize and explore AI-assisted prototyping tools (e.g., v0, Framer, Galileo, Cursor) to rapidly test design concepts and deliver high-fidelity prototypes. Contribute to developing workflows that empower non-designers to prototype effectively and consistently.

• Team Enablement & Design System Contribution: Develop and maintain reusable design components, potentially LLM rules, assets, and documentation that empower Product Managers and Developers to prototype and ship system-aligned work with greater autonomy and efficiency.

• Product Quality Auditing & Improvement: Proactively identify areas within the product where the user experience or visual design feels fragmented, inconsistent, or off-brand, and drive initiatives to rectify these issues, ensuring a high standard of product quality.

📝 Enhancement Note: The responsibilities highlight a blend of individual contribution and enablement. The emphasis on "shaping the spec, not just executing it" and being a "thought partner" signifies a strategic design role rather than a purely execution-focused one. The explicit mention of AI tools points to a company that is at the forefront of integrating AI into design workflows.

🎓 Skills & Qualifications

Education:

• While no specific degree is mandated, a strong portfolio demonstrating equivalent experience and a deep understanding of design principles is paramount.

Experience:

• Minimum of 5-10 years of experience in senior product design roles, with a proven track record of designing and shipping digital products, particularly within B2B SaaS environments.

Required Skills:

• Senior Product Design Expertise: Proven ability to own significant product areas, demonstrating a comprehensive UX process, strong visual quality, and measurable shipped outcomes. A portfolio showcasing these capabilities is essential.

• Deep UX Fundamentals: Mastery of user research methodologies (interviews, usability testing), interaction design principles, and information architecture. Proven success in simplifying complex user journeys and workflows.

• Exceptional Visual Taste & Craft: A highly developed aesthetic sensibility and a portfolio that clearly illustrates the ability to create genuinely beautiful, polished, and considered UI. Strong command of typography, color theory, and layout principles.

• Effective Cross-Functional Collaboration: A history of successfully partnering with Product Managers and Engineers, navigating technical constraints, and driving design decisions through clear communication and evidence-based rationale.

• AI Tool Fluency: Hands-on experience with AI-assisted design and prototyping tools. Ability to leverage these tools for faster iteration and potentially guide or train others in their use.

• Strong Communication & Documentation: Excellent verbal and written communication skills, with the ability to clearly articulate design rationale, document thinking processes, and foster shared understanding across diverse teams.

Preferred Skills:

• Experience in owning or significantly contributing to design systems, including component development and maintenance.

• Specific experience in simplifying highly complex, multi-persona B2B SaaS workflows.

• Proficiency in motion design and crafting subtle micro-interactions to enhance user experience.

• Prior experience working within or a deep understanding of competitive intelligence, sales enablement, or related B2B data/analytics domains.

• Experience mentoring junior designers or actively contributing to shaping design culture within a product organization.

📝 Enhancement Note: The "Must-Haves" clearly define a senior-level designer with a strong UX foundation and visual flair. The preference for B2B SaaS experience and domain knowledge in competitive intelligence is significant for candidates targeting this role. The emphasis on AI tool fluency is a key differentiator for this position.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Comprehensive UX Process Documentation: Showcase detailed case studies that clearly outline your approach to user research, problem framing, ideation, wireframing, prototyping, and user testing. Demonstrate how you translated insights into tangible design solutions.

• Visual Design Excellence: Include high-fidelity mockups and visual design examples that highlight your aesthetic judgment, attention to detail, and ability to create polished, cohesive interfaces. Showcase a range of design solutions, from UI elements to full-screen designs.

• Shipped Product Outcomes & Impact: Present examples of products or features you have designed that have been launched to market. Quantify the impact of your design work where possible, using metrics related to user engagement, task completion, conversion rates, or customer satisfaction.

• Collaboration & Problem-Solving Examples: Illustrate instances where you collaborated effectively with Product Managers and Engineers to overcome design challenges, navigate constraints, and achieve successful product outcomes.

Process Documentation:

• Workflow Design & Optimization: For each case study, clearly articulate the problem statement, the user needs identified, and the design process followed to optimize the user workflow.

• System Implementation & Consistency: Demonstrate how your design work aligns with or contributes to design systems and established UI patterns, ensuring consistency and scalability.

• Measurement & Performance Analysis: Explain how you measured the success of your designs post-launch and what learnings were derived to inform future iterations or improvements.

📝 Enhancement Note: The portfolio requirements emphasize not just visual output but also the underlying process, impact, and collaborative nature of the design work. Specific emphasis on B2B SaaS, AI tools, and measurable outcomes will be crucial for a successful portfolio review.

💵 Compensation & Benefits

Salary Range:

• The provided salary range for this Senior Visual Designer role in Vancouver, BC, Canada is $145,000 to $183,000 CAD per year.

Benefits:

• Comprehensive Health Coverage: Includes extended health and dental coverage, effective from Day 1 of employment.

• Employee Stock Option Plan (ESOP): Full-time employees have the opportunity to participate in the company's stock option program, offering potential long-term financial upside.

• Flexible Vacation Policy: A "Take the Time You Need" policy, requiring employees to provide notice and ensure team coverage, promoting work-life balance.

• Top-Tier Tools & Technology: Provision of a Mac (or PC upon request) and access to high-quality professional tooling.

• AI Integration & Tools: Encouragement and resources to leverage AI for enhanced productivity and innovation.

• Career Development & Growth: Structured opportunities for career development, coaching, and annual performance reviews.

• Leadership Access: Direct access to the leadership team, including the CEO, and opportunities for cross-company networking.

• Social Connection & Events: Regular social events within hubs and an annual company-wide kickoff in Vancouver to foster team cohesion.

• Office Perks: Includes perks like discounts at Goodlife Fitness and Perkopolis. Dog-friendly offices are available in Vancouver and Toronto.

Working Hours:

• The standard working hours are approximately 40 hours per week, typical for a full-time role.

• The work arrangement is hybrid, requiring 3 days per week in the office (Mondays, Wednesdays, Thursdays) to foster collaboration, with flexibility for remote work on other days.

📝 Enhancement Note: The salary range is clearly defined and competitive for the specified location and experience level. The benefits package is robust, with a notable emphasis on stock options, flexible vacation, and AI tools, aligning with a modern, high-growth tech company culture. The hybrid work model is clearly outlined.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, specifically Competitive Intelligence and AI-driven insights platforms. Klue operates in the B2B SaaS market, providing critical data and analysis to revenue teams.

Company Size: Klue is a growing, globally-distributed team, indicating it's beyond the startup phase but likely retains a dynamic, agile culture. The "startup feel" suggests a lean, fast-paced environment where individual contributions are highly visible.

Founded: While the founding date isn't explicitly stated in the provided data, the mention of Series A (2020) and Series B (2020/2021) funding rounds suggests Klue was established prior to 2020 and has experienced significant growth and investment.

Team Structure:

• Product Organization: The Senior Visual Designer will be part of the Product organization, working closely with Product Managers (PMs) and Engineers. This implies a collaborative, cross-functional team structure focused on product development.

• Reporting: The role reports into a design or product leadership function, acting as a peer to PMs and engineers, suggesting a flat or matrixed reporting structure within the product team.

• Cross-Functional Collaboration: High emphasis is placed on seamless collaboration between Design, Product Management, and Engineering. The goal is to create shared patterns and enable autonomous building by PMs and engineers, reducing reliance on designers for every UI decision.

Methodology:

• AI-First Approach: Klue is fundamentally an "AI-First" company. This methodology permeates internal processes, tooling, and customer-facing products. The design role is expected to leverage and contribute to AI-driven workflows.

• Data-Driven & Iterative: The company values experimentation, iteration, and craft. Insights from user research and data are expected to directly influence shipped decisions.

• Focus on Craft and Simplicity: Despite the complexity of competitive intelligence, the design philosophy emphasizes simplicity, speed, and high craft in user experiences.

Company Website: https://klue.com/

📝 Enhancement Note: Klue's identity as an AI-first competitive intelligence platform is central. The culture appears to value ownership, boldness, curiosity, and collaboration, aligning with a high-performance environment. The product team structure is designed for agility and efficiency, with design playing a key role in enabling other functions.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior-level Product Design role. It signifies a significant level of autonomy, strategic input, and responsibility for key product areas. A Senior Designer is expected to not only execute high-quality design but also contribute to design strategy, mentor others, and influence product direction.

Reporting Structure: The role operates as a peer to Product Managers and Engineers within the EPD (Engineering, Product, Design) team. While there will be a direct manager (likely Head of Design or a Design Lead), the day-to-day interaction is highly collaborative and peer-driven, focusing on shared ownership of product outcomes.

Operations Impact: The design of Klue's competitive intelligence platform has a direct and substantial impact on revenue enablement. By creating clear, intuitive, and actionable insights, this role helps sales teams win more deals, product marketers understand market dynamics, and the entire organization make more informed strategic decisions. The "AI-first" approach further amplifies this impact by enabling scalable, automated intelligence delivery.

Growth Opportunities:

• Design Leadership & Mentorship: Opportunity to mentor junior designers, contribute to design system ownership, and shape the overall design culture and best practices within a growing company.

• Domain Specialization: Deepen expertise in the complex and high-stakes field of competitive intelligence and AI-driven business insights, becoming a subject matter expert.

• Advanced AI/Design Integration: Lead initiatives in exploring and implementing cutting-edge AI tools and workflows within the design process, potentially defining new standards for AI-assisted product development.

• Product Strategy Influence: Grow from executing design to having a more significant influence on product strategy, roadmap prioritization, and the overall vision for the Klue platform.

• Career Progression: Potential pathways to Principal Designer, Design Lead, or management roles as the product organization scales.

📝 Enhancement Note: This role offers significant growth potential beyond individual contribution, into leadership, strategic influence, and specialization within a cutting-edge domain. The emphasis on "owning product quality" and being a "thought partner" indicates a trajectory toward greater strategic impact.

🌐 Work Environment

Office Type: Klue operates on an "Office-First" hybrid model. This means the primary work environment is their physical office spaces, with a structured approach to remote work.

Office Location(s): Key hiring hubs include:

• Vancouver, British Columbia, Canada (HQ)

• Toronto, Ontario, Canada

• London, United Kingdom

The role is based in Vancouver, with specific office locations likely in a prominent business district.

Workspace Context:

• Collaborative Hubs: The hybrid model with designated in-office days (Mondays, Wednesdays, Thursdays) is designed to maximize in-person collaboration, brainstorming sessions, and team-building activities.

• Technology-Rich Environment: Employees receive top-tier hardware (Mac/PC) and access to "A+ tooling," including AI platforms, ensuring designers have the resources needed for efficient and innovative work.

• Team Interaction: The office environment facilitates direct interaction with peers in Product, Engineering, and other design team members, fostering a strong sense of community and shared purpose. Dog-friendly spaces are available in Vancouver and Toronto.

Work Schedule:

• The standard work schedule is approximately 40 hours per week.

• The hybrid model requires presence in the office on Mondays, Wednesdays, and Thursdays, with flexibility for remote work on Tuesdays and Fridays. This structure aims to balance focused work with collaborative synergy.

📝 Enhancement Note: The "Office-First" hybrid model is a key differentiator. It suggests a company that values in-person interaction for collaboration and culture building, while still offering some remote flexibility. The setup is designed to foster a strong team dynamic.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your application, resume, and portfolio to assess alignment with the core requirements, particularly UX fundamentals, visual craft, and AI tool experience.

• Hiring Manager / Design Lead Interview: A conversation focused on your background, design philosophy, approach to problem-solving, and experience with complex product challenges. This likely includes a deep dive into specific portfolio case studies.

• Design Challenge / Portfolio Presentation: Candidates will likely be asked to present a significant portfolio case study in detail, or complete a focused design exercise. This will assess your UX process, visual design skills, communication clarity, and ability to articulate design decisions and their impact. Expect questions about how you'd approach specific Klue product challenges.

• Cross-Functional Interviews: Meetings with Product Managers and Engineers to evaluate your collaborative style, ability to work with technical constraints, and how you integrate into a cross-functional product team.

• Final Interview: Potentially with a senior leader (e.g., Head of Product, CEO) to assess cultural fit, strategic thinking, and overall alignment with Klue's mission and values.

Portfolio Review Tips:

• Curate for Impact: Select 2-3 strong case studies that best represent your senior-level UX process, visual design capabilities, and shipped product outcomes. Prioritize B2B SaaS examples if possible.

• Tell a Story: Structure your case studies to clearly articulate the problem, your approach, the challenges faced, your solutions, and the measurable results. Use visuals effectively to support your narrative.

• Highlight AI Integration: Explicitly showcase how you've used AI tools in your design process, demonstrating efficiency gains or novel exploration capabilities.

• Demonstrate Visual Craft: Ensure your portfolio visuals are polished, consistent, and reflect a high level of aesthetic judgment. Be prepared to discuss your rationale behind specific visual choices.

• Quantify Outcomes: Wherever possible, include metrics that demonstrate the positive impact of your design work on users or business objectives.

• Show Collaboration: Illustrate instances where you effectively partnered with PMs and engineers, highlighting your ability to communicate, negotiate, and align on solutions.

Challenge Preparation:

• Understand Klue's Product: Research Klue's competitive intelligence platform, its target users (product marketers, sales teams), and the core problems it solves. Understand the competitive landscape.

• Anticipate UX Challenges: Consider common design challenges in complex B2B SaaS products, particularly those involving data visualization, information hierarchy, and multi-persona workflows.

• AI-Prompting & Prototyping: Be ready to discuss your experience with AI design tools and potentially demonstrate basic prompt engineering or rapid prototyping skills.

• Articulate Design Rationale: Practice clearly explaining why you made specific design decisions, linking them back to user needs, business goals, and design principles.

📝 Enhancement Note: The interview process is comprehensive, designed to assess not only design skills but also strategic thinking, collaboration, and fit within an AI-first, hybrid work environment. A strong, well-documented portfolio is paramount.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma is the industry standard and highly likely to be the primary tool. Proficiency in advanced features like component libraries, auto-layout, and prototyping is expected.

• AI-Assisted Design Tools: Explicitly mentioned tools include v0, Framer, Galileo, and Cursor. Hands-on experience with these or similar AI prototyping and design generation platforms is a significant advantage.

• Collaboration & Handoff: Tools like Zeplin or Figma's inspect mode for engineering handoff. Project management tools such as Jira or Asana for workflow tracking.

Analytics & Reporting:

• While not explicitly stated for designers, understanding how design impacts user behavior tracked via Product Analytics tools (e.g., Amplitude, Mixpanel, Pendo) would be beneficial for data-informed design decisions.

CRM & Automation:

• While the designer may not directly manage CRM systems, understanding how their designs integrate with or support CRM functionalities (e.g., Salesforce) and sales enablement workflows is valuable context for a B2B SaaS role.

• Familiarity with workflow automation concepts, especially as they relate to AI agents, could be relevant.

📝 Enhancement Note: Proficiency in Figma is a given. The standout requirement is experience with specific AI design and prototyping tools (v0, Framer, Galileo, Cursor), indicating Klue's commitment to integrating AI into its design workflow.

👥 Team Culture & Values

Operations Values:

• AI-First Mindset: A core value, encouraging employees to embrace and leverage AI in their work to drive efficiency and innovation.

• Ownership & Boldness: Employees are expected to take ownership of their domains, act decisively, and be willing to take calculated risks.

• Curiosity & Learning: A culture that values continuous learning, exploration, and a deep understanding of the competitive intelligence landscape.

• Winning Together: Emphasis on collaboration, mutual support, and achieving collective success, reflecting a high-performance team environment.

• Craft & Simplicity: A commitment to high-quality execution, delivering polished and intuitive user experiences despite the complexity of the domain.

Collaboration Style:

• Peer-to-Peer: Design, PM, and Engineering work as integrated peers, fostering shared responsibility and rapid decision-making.

• Hybrid Synergy: The "Office-First" hybrid model aims to balance focused individual work with dynamic in-person collaboration, brainstorming, and spontaneous interactions.

• Enabled Autonomy: A key goal is to empower PMs and engineers with design patterns and components, enabling them to build consistently without constant designer oversight, while designers focus on strategic initiatives and complex problems.

• Open Communication: Encouragement of clear documentation, articulation of rationale, and open feedback exchange to build shared understanding and drive continuous improvement.

📝 Enhancement Note: The culture at Klue appears to be a blend of high-performance, innovation-driven, and collaborative. The AI-first value and the emphasis on ownership and "winning together" are key cultural indicators for potential candidates.

⚡ Challenges & Growth Opportunities

Challenges:

• Designing for Complexity: Competitive intelligence is an inherently complex domain involving multiple user personas, vast amounts of data, and high-stakes decision-making. Simplifying this complexity into an intuitive user experience is a significant ongoing challenge.

• Integrating AI Seamlessly: Ensuring that AI-driven features enhance, rather than complicate, the user experience requires careful design, user testing, and iteration. Balancing AI capabilities with user control and trust is crucial.

• Maintaining Design Consistency at Scale: As the product and team grow, ensuring a cohesive and high-quality user experience across all product areas and through enabled prototyping by non-designers requires robust design systems and clear guidelines.

• Balancing Speed and Craft: The fast-paced tech environment demands rapid iteration, but the role also requires a high degree of visual craft and thoughtful UX, necessitating a careful balance between speed and quality.

Learning & Development Opportunities:

• AI in Design Specialization: Opportunity to become a leader in applying AI tools and methodologies to product design, potentially defining new best practices for the industry.

• Domain Expertise: Develop deep knowledge in competitive intelligence, sales enablement, and AI-driven insights, becoming a valuable asset in a rapidly growing market segment.

• Design System Evolution: Contribute to the growth and evolution of Klue's design system, potentially taking ownership or leading initiatives for its expansion.

• Cross-Functional Leadership: Grow into a more strategic role, influencing product roadmaps and leading design initiatives that have a direct impact on company success.

• Mentorship & Coaching: Opportunities to mentor junior designers and contribute to building a strong, collaborative design culture.

📝 Enhancement Note: The challenges are typical for a senior design role in a complex B2B SaaS product, amplified by the AI focus. The growth opportunities are strong, particularly in specialization and leadership within the AI and competitive intelligence spaces.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you owned the end-to-end design of a complex product area. What was your process, what were the key challenges, and what was the outcome?" (Focus on UX process, problem-solving, and impact.)

• "How have you leveraged AI tools in your design process to accelerate iteration or explore new concepts? Can you provide a specific example?" (Prepare to discuss tools like v0, Framer, etc., and demonstrate practical application.)

Company & Culture Questions:

• "What excites you about Klue's mission in competitive intelligence and its AI-first approach?" (Show genuine interest and research.)

• "How do you approach collaboration with Product Managers and Engineers, especially when there are differing opinions on design direction?" (Highlight your peer-level collaboration skills and ability to handle constructive conflict.)

Portfolio Presentation Strategy:

• Deep Dive into One Key Project: Select a project that best showcases your senior-level UX process, visual craft, AI tool usage, and impact. Be prepared to spend significant time on this.

• Articulate the 'Why': For every decision, explain the rationale behind it, linking it to user needs, business objectives, or technical constraints.

• Showcase Visual Polish: Ensure your presentation visuals are clean, well-organized, and highlight your aesthetic judgment.

• Quantify Results: Present metrics and outcomes clearly. If direct metrics are unavailable, discuss how you would measure success or what impact you observed.

• Prepare for Q&A: Anticipate questions about your design choices, alternative approaches, and how you would handle specific challenges within Klue's context.

📝 Enhancement Note: Preparation should focus on demonstrating a mature UX process, strong visual acumen, practical AI tool experience, and excellent communication skills, all within the context of B2B SaaS and competitive intelligence.

📌 Application Steps

To apply for this Senior Visual Designer position:

• Submit your application through the provided link on Ashby.

• Customize Your Resume: Tailor your resume to highlight your senior-level product design experience, specific B2B SaaS projects, and any experience with AI design tools or competitive intelligence domains. Use keywords from the job description.

• Curate a Compelling Portfolio: Ensure your portfolio showcases 2-3 strong case studies that clearly demonstrate your UX process, visual design skills, AI tool usage, and shipped product outcomes. Prioritize projects that highlight your ability to simplify complex workflows and drive measurable impact.

• Prepare Your Presentation: Practice walking through your strongest portfolio case study, focusing on articulating your design rationale, process, and outcomes clearly and concisely. Be ready to discuss how you would approach design challenges at Klue.

• Research Klue Thoroughly: Understand Klue's mission, product, target audience, and AI-first approach. Familiarize yourself with their company culture and values to articulate your fit during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.