Senior UX/UI Designer - Freelance (m/f/d)

📍 Job Overview

Job Title: Senior UX/UI Designer - Freelance (m/f/d)

Company: New Monday GmbH

Location: Germany

Job Type: CONTRACTOR

Category: UX/UI Design Operations

Date Posted: 2026-08-18

Experience Level: 5-10 Years

Remote Status: 100% Remote

🚀 Role Summary

• Spearhead end-to-end UX/UI design for digital products within the demanding banking and insurance sectors, from initial research to final handover.

• Drive user research initiatives, including planning, conducting, and evaluating qualitative and quantitative studies, translating insights into actionable design decisions.

• Develop comprehensive wireframes, user flows, and interactive prototypes, ensuring seamless user journeys and alignment with business objectives.

• Execute (re-)design of digital products, tools, and software solutions with a keen focus on enhancing usability, optimizing conversion rates, and improving user experience.

• Contribute to and maintain robust design systems in close collaboration with development teams, ensuring consistency and scalability across digital platforms.

📝 Enhancement Note: This role is positioned within a digital agency context, implying project-based work for external clients. The emphasis on banking and insurance sectors suggests a need for understanding regulated environments and potentially complex user needs. The "Senior" title indicates a requirement for independent work, strategic thinking, and the ability to mentor or guide less experienced designers if the team structure allows.

📈 Primary Responsibilities

• Lead the entire UX/UI design lifecycle for digital products in the banking and insurance industries, encompassing research, conceptualization, wireframing, prototyping, UI design, and final handover to development.

• Plan, execute, and analyze qualitative and quantitative user research methodologies such as interviews, usability tests, and surveys, translating findings into concrete, data-driven design improvements.

• Create detailed user flows, wireframes, and interactive prototypes using industry-standard tools to visualize user journeys and product interactions for stakeholder review and iteration.

• Strategize and implement redesigns for existing digital products, tools, and software solutions, with a primary objective of improving usability, enhancing user engagement, and optimizing conversion funnels.

• Actively participate in the development and maintenance of design systems, ensuring adherence to established guidelines, component libraries, and tokens, and collaborating closely with engineering teams for seamless integration.

• Prepare and deliver compelling design presentations to diverse client-side stakeholders, including product managers, business analysts, and senior management, articulating design rationale and strategic implications.

• Facilitate and moderate workshops focused on ideation, requirements gathering, user journey mapping, and co-creation sessions with cross-functional teams and client representatives.

• Foster strong, collaborative relationships with interdisciplinary teams within corporate client structures, working alongside New Monday's internal design team to ensure project success and client satisfaction.

📝 Enhancement Note: The responsibilities highlight a need for strong project management and client-facing skills, in addition to core UX/UI design capabilities. The mention of "corporate structures" suggests adapting to larger organizational processes and potentially longer decision-making cycles.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's or Master's degree in HCI, Design, Computer Science, or a related field is typically preferred for senior-level design roles. Equivalent practical experience will be strongly considered.

Experience: Minimum of 5 years of progressive professional experience in UX/UI design, with a proven track record of successfully delivering digital products from concept to launch.

Required Skills:

• Minimum 5 years of professional UX/UI design experience, with a strong emphasis on end-to-end product design.

• Exceptional portfolio showcasing a deep understanding of design thinking, user-centered design principles, and demonstrable visual design craft. Applications without a portfolio will not be considered.

• Advanced proficiency in Figma, including comprehensive experience with design systems, components, variants, tokens, and variables. This is a critical requirement.

• Demonstrated experience in planning, conducting, and analyzing user research (qualitative and quantitative), and translating insights into design solutions.

• Ability to develop clear and effective wireframes, user flows, and interactive prototypes.

• Strong presentation and communication skills, with the proven ability to articulate design decisions and rationale to diverse stakeholder groups, including senior leadership.

• Excellent written and spoken English proficiency.

• Experience utilizing AI tools (e.g., ChatGPT, Claude, Gemini) within a design workflow to enhance productivity and ideation. Preferred Skills:

• Experience working within the banking, insurance, or other regulated industries.

• Familiarity with working within established corporate structures and navigating complex organizational environments.

• Experience moderating ideation and requirements-gathering workshops.

• Understanding of conversion rate optimization (CRO) principles and their application in UI design.

• Familiarity with agile development methodologies and working in cross-functional, agile teams.

📝 Enhancement Note: The requirement for 5+ years of experience and "advanced experience with Figma, including design systems, tokens, components and variables" strongly indicates a need for a candidate who can hit the ground running and contribute to mature design systems immediately. The explicit mention of AI tools suggests an expectation for forward-thinking designers who embrace new technologies.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio is mandatory and must clearly demonstrate the candidate's design thinking process, problem-solving approach, and visual design execution.

• Showcase end-to-end project case studies, detailing the problem statement, research methodologies, ideation, design iterations, and final outcomes.

• Include examples of UX research findings and how they informed design decisions, highlighting user-centricity.

• Demonstrate proficiency in Figma, specifically showcasing experience with design systems, component libraries, tokens, and variables.

• Provide evidence of UI design skills, including visual aesthetics, typography, color theory, and layout.

• Projects within the banking, insurance, or other regulated industries are highly advantageous. Process Documentation:

• For each case study, clearly articulate the design process followed, including research methods, ideation techniques, prototyping tools, and testing procedures.

• Detail how user requirements and business objectives were translated into design solutions.

• Explain how design decisions were validated through user feedback and stakeholder input.

• Document the collaboration process with development teams and any contributions to or usage of design systems.

📝 Enhancement Note: The emphasis on a portfolio is paramount, with a specific requirement for Figma and design system experience. This indicates that candidates will be evaluated heavily on their practical application of these skills in real-world projects. The need to show "design thinking" implies an expectation for a structured, problem-solving approach rather than just aesthetic output.

💵 Compensation & Benefits

Salary Range: As a freelance, 100% remote position for a Senior UX/UI Designer in Germany, the typical hourly rate can range from €60 to €90+, depending on experience, specific client demands, and the complexity of the projects. For a full-time engagement (40 hours/week), this translates to an estimated monthly gross income of €9,600 - €14,400+.

Benefits:

• Project Dedication: Focus on a single client project at a time, avoiding the juggle of multiple projects simultaneously, allowing for deeper engagement and impact.

• 100% Remote Work: Complete flexibility to work from any location, fostering work-life balance and autonomy.

• Agile & Dynamic Environment: Work within a team that embraces an agile mindset and dynamic work culture.

• Weekly Learning Sessions: Opportunities for continuous professional development through regular team learning sessions.

• Independent & Flexible Work: Experience a work environment free from micromanagement, promoting self-direction and flexibility.

• Digital Team Engagement: Participation in regular digital team evenings and other virtual events to foster connection and camaraderie within the remote team.

Working Hours: Full-time commitment, estimated at 40 hours per week. The role offers independent and flexible work, suggesting that while the total hours are full-time, there is autonomy in scheduling daily work within reasonable bounds to meet project deadlines and client needs.

📝 Enhancement Note: The salary range is an estimate based on industry benchmarks for senior freelance UX/UI designers in Germany. Actual compensation will be determined by New Monday GmbH based on the candidate's specific qualifications, experience, and the client's budget for the project. The benefits are geared towards a freelance and remote work model, emphasizing flexibility and professional growth.

🎯 Team & Company Context

🏢 Company Culture

Industry: New Monday GmbH operates within the Digital Agency sector, specializing in client projects for industries like Banking & Insurance, Technology (SAP), and Hospitality (NUMA Stays). This diverse client base exposes the team to various business challenges and user needs.

Company Size: New Monday GmbH is a medium-sized digital agency. This size typically allows for a balance between the stability of established processes and the agility to adapt quickly, offering a less bureaucratic environment than very large organizations.

Founded: While the exact founding year isn't provided, the company's description as a "digital agency based in Berlin, working 100% remotely" with a client list including well-known corporations and modern startups suggests a relatively modern establishment, likely founded in the last decade to capitalize on the remote work trend and digital transformation needs.

Team Structure:

• The design team is part of a larger interdisciplinary team within New Monday, working on client projects. While specific team sizes for each project aren't detailed, the agency structure implies collaboration with project managers, developers, and potentially other designers.

• The agency operates with flat hierarchies and an agile mindset, suggesting a collaborative and less hierarchical reporting structure, where individuals are empowered to take ownership.

• Cross-functional collaboration is a key aspect, with designers working closely with development teams and client-side teams within corporate environments. Methodology:

• Data-Driven Design: The emphasis on user research, usability testing, and conversion optimization indicates a strong reliance on data to inform design decisions.

• Agile Workflow: The mention of an "agile mindset" suggests that design processes are iterative, adaptable, and collaborative, likely involving sprints and regular feedback loops.

• Remote Collaboration: With a 100% remote setup, the agency likely employs robust digital collaboration tools and practices to maintain team cohesion, communication, and project progress.

Company Website: http://www.newmonday.co

📝 Enhancement Note: The company culture emphasizes "New Work," flat hierarchies, and an agile approach, which are attractive to professionals seeking autonomy and a less traditional corporate structure. The remote-first model is a defining characteristic, suggesting a mature remote work infrastructure and culture.

📈 Career & Growth Analysis

Operations Career Level: This role is for a Senior UX/UI Designer. This level signifies a professional who operates with a high degree of autonomy, possesses deep expertise in user experience and user interface design principles, and can independently manage complex projects from inception to completion. Senior designers are expected to not only execute design tasks but also to contribute strategically, mentor junior team members, and effectively communicate with senior stakeholders.

Reporting Structure: As a freelance contractor, the Senior UX/UI Designer will report to a designated project lead or manager within New Monday GmbH for project-specific guidance and administrative matters. However, the role operates with significant independence, particularly during the design execution phase. Collaboration will be with interdisciplinary teams, including client-side product managers and development teams.

Operations Impact: The impact of this role is directly tied to the success of client digital products. By improving user experience, usability, and conversion rates, the Senior UX/UI Designer contributes to enhanced customer satisfaction, increased user adoption, and ultimately, improved business outcomes for New Monday's clients. Their work directly influences client revenue, brand perception, and market competitiveness within the banking and insurance sectors.

Growth Opportunities:

• Project Diversification: Opportunity to work on a variety of challenging projects within the banking and insurance sectors, broadening experience in regulated industries.

• Skill Enhancement: Continuous learning through weekly team sessions and exposure to modern tooling, including AI applications in design, allows for skill advancement.

• Client Exposure: Direct interaction with senior stakeholders at prominent corporations provides valuable experience in client management and strategic communication.

• Remote Work Mastery: Further development of skills in remote collaboration, self-management, and asynchronous communication.

• Potential for Long-Term Engagements: The project duration is stated as "6 months or longer," offering the possibility of extended, stable freelance work.

📝 Enhancement Note: The "Senior" designation implies a need for strategic thinking, not just tactical execution. The growth opportunities are framed around project experience, skill development in modern tools, and client-facing interactions, which are key for freelance career progression.

🌐 Work Environment

Office Type: This is a 100% remote position, meaning there is no physical office requirement. The "work from wherever you want" policy emphasizes complete location independence for the contractor.

Office Location(s): While New Monday GmbH is based in Berlin, the role is entirely remote and not tied to a specific office location. The primary geographic requirement is for the contractor to be legally able to work in Germany (indicated by the (m/f/d) designation and Germany as a location requirement), likely due to client or contracting regulations.

Workspace Context:

• Autonomy and Flexibility: The workspace is defined by the contractor's chosen remote environment, with an emphasis on independent and flexible work arrangements, free from micromanagement.

• Digital Collaboration Tools: The work environment relies heavily on digital tools for communication, collaboration, and project management. This includes tools for design, video conferencing, instant messaging, and project tracking.

• Team Connectivity: Despite the remote nature, the company fosters connection through regular digital team evenings and events, encouraging social interaction and team building.

Work Schedule: Full-time commitment (approximately 40 hours per week) with a high degree of flexibility. The emphasis on "independent, flexible work without micromanagement" suggests that while deadlines and project milestones must be met, there is autonomy in structuring the workday, provided communication and collaboration expectations are maintained.

📝 Enhancement Note: The 100% remote nature is the defining characteristic of the work environment. The "Benefits" section highlights digital team events and learning sessions, indicating proactive efforts to build a connected remote culture.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Meeting: A relaxed atmosphere where candidates introduce themselves and learn about New Monday's work culture and values. This is an opportunity to ask questions.

• Interview with Co-Founders: A more in-depth conversation to assess fit, experience, and alignment with the company's vision. This stage involves mutual questioning.

• Portfolio Presentation: Candidates are expected to present their portfolio, showcasing their design thinking, process, and visual craft. This is a critical component of the evaluation.

• Client Introduction (Potential): Depending on the project, there might be an introduction or interview with the client to ensure alignment and fit for the specific project.

Portfolio Review Tips:

• Curate Select Projects: Focus on 3-5 of your strongest, most relevant projects that best showcase your UX/UI skills, design thinking, and impact.

• Structure Case Studies: For each project, clearly outline the problem, your role, the process you followed (research, ideation, design, testing), your key contributions, challenges faced, and the measurable outcomes or impact.

• Highlight Figma & Design Systems: Explicitly demonstrate your expertise with Figma, including examples of design systems, components, tokens, and variables you've worked with or created.

• Showcase Design Thinking: Emphasize your problem-solving approach. Explain why you made certain design decisions, referencing user research and business goals.

• Visual Craft: Ensure high-quality visuals, clear typography, and a polished aesthetic throughout your portfolio.

• Prepare for Presentation: Be ready to walk through your portfolio and articulate your process and decisions confidently and concisely.

Challenge Preparation:

• Design Thinking Exercises: Be prepared to discuss how you approach design problems, your methodologies for user research, and how you translate insights into solutions.

• Figma Proficiency: Anticipate questions or tasks that might require demonstrating your Figma skills, especially concerning design systems and complex component structures.

• Stakeholder Communication: Think about how you would present design work to clients, handle feedback, and manage expectations, particularly in regulated industries like banking and insurance.

• AI Tool Integration: Be ready to discuss how you leverage AI tools in your design process and how they enhance your workflow.

📝 Enhancement Note: The application process strongly emphasizes the portfolio. The absence of a cover letter requirement further reinforces that the portfolio and CV are the primary submission materials. The interview stages suggest a focus on both cultural fit and deep professional expertise.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Essential and mandatory. This includes advanced usage for design systems, components, tokens, and variables. Proficiency is critical.

• AI Tools: Confident use of AI tools such as ChatGPT, Claude, and Gemini is expected as part of the daily design workflow for ideation, content generation, and efficiency improvements.

Analytics & Reporting:

• While not explicitly listed as required, experience with analytics platforms (e.g., Google Analytics, Amplitude, Mixpanel) to understand user behavior and measure conversion rates would be highly beneficial for informing design decisions and demonstrating impact. CRM & Automation:

• Experience with project management tools (e.g., Jira, Asana, Trello) is likely necessary for collaborating within agile teams and managing project timelines.

• Familiarity with collaboration platforms like Slack or Microsoft Teams is standard for remote work.

📝 Enhancement Note: Figma is identified as a non-negotiable tool. The explicit inclusion of AI tools suggests an expectation for modern, forward-thinking design practices. While specific analytics or CRM tools aren't listed, a general understanding of how these systems inform UX/UI is implied for roles focused on conversion and usability.

👥 Team Culture & Values

Operations Values:

• Agile Mindset: Embracing flexibility, iterative development, and continuous improvement in all aspects of work.

• New Work Approach: Promoting autonomy, self-organization, and a human-centric approach to work that values individual well-being and flexibility.

• Collaboration & Connection: Despite being 100% remote, there's a strong emphasis on maintaining team connection through digital events and learning sessions.

• Client Focus & Impact: A dedication to delivering high-quality digital products that drive tangible business results for clients.

• Continuous Learning: Encouraging professional growth through weekly learning sessions and exposure to new technologies.

Collaboration Style:

• Remote-First: All collaboration is conducted digitally, requiring strong communication skills and proficiency with remote collaboration tools.

• Interdisciplinary: Working effectively within teams composed of diverse roles (designers, developers, project managers) and with client-side stakeholders.

• Agile & Iterative: Feedback loops are likely frequent, with a culture of open communication and constructive critique to refine designs.

• Transparent Communication: Given the remote setup and flat hierarchies, open and honest communication is crucial for project success and team cohesion.

📝 Enhancement Note: The company culture champions modern work principles like "New Work" and agile methodologies, emphasizing autonomy and collaboration within a remote framework. These values are key for candidates to align with to succeed in this environment.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Corporate Structures: Adapting to the processes, decision-making speeds, and stakeholder management complexities within large banking and insurance corporations.

• Balancing Client Needs with User Best Practices: Ensuring that client-specific requirements and brand guidelines are met while upholding strong UX/UI principles and user advocacy.

• Maintaining Remote Connection: Proactively engaging in digital team events and communication channels to combat potential isolation and foster strong team relationships in a fully remote setting.

• Rapidly Evolving Design Tools: Staying current with advancements in design software, AI tools, and best practices to maintain a competitive edge.

Learning & Development Opportunities:

• Specialization in Regulated Industries: Gaining in-depth experience and expertise in the unique UX/UI challenges and compliance requirements of the banking and insurance sectors.

• Advanced Figma Mastery: Deepening skills in design systems, component architecture, and token management within Figma.

• AI in Design Integration: Developing practical skills in leveraging AI tools to enhance the design process, from research synthesis to prototyping and UI generation.

• Client Presentation & Stakeholder Management: Honing skills in presenting complex design concepts and strategies to senior executives and managing client expectations effectively.

• Freelance Business Acumen: For individuals new to freelancing, gaining experience in client management, project scoping, and contract negotiation.

📝 Enhancement Note: The challenges are framed around the specific context of client work in regulated industries and a remote environment. The growth opportunities focus on developing specialized industry knowledge, mastering advanced tools, and refining client-facing skills, which are valuable for long-term career development in UX/UI.

💡 Interview Preparation

Strategy Questions:

• "Describe a complex UX/UI project you led from conception to launch, focusing on the banking or insurance sector. What were the key challenges, your design process, and the measurable outcomes?" (Prepare to detail your strategic approach to problem-solving and impact.)

• "How do you approach user research in a remote setting? Walk us through a time you translated user research findings into actionable design decisions that improved usability or conversion." (Focus on your methodologies and data-driven approach.)

• "Explain your experience with Figma design systems. How do you ensure consistency and scalability across large projects, and how do you collaborate with developers on design system implementation?" (Be ready to demonstrate technical proficiency and collaborative skills.) Company & Culture Questions:

• "What attracts you to New Monday GmbH and our 'New Work' approach, especially as a freelance contractor?" (Research the company's values and articulate your alignment.)

• "How do you maintain team connection and contribute to a positive culture in a 100% remote environment?" (Highlight your proactive engagement strategies and collaboration style.)

• "Describe a time you had to present design work to senior stakeholders who had limited design knowledge. How did you tailor your communication and ensure buy-in?" (Prepare to discuss your stakeholder management and presentation skills.) Portfolio Presentation Strategy:

• Tell a Story: For each project, frame it as a narrative: the problem, your journey through it, the solution, and the impact.

• Highlight Your Process: Clearly articulate how you arrived at your design solutions, emphasizing your user research, ideation, and iteration phases.

• Showcase Figma Mastery: Be prepared to demonstrate specific Figma features, especially related to design systems, components, and tokens, if asked.

• Quantify Impact: Whenever possible, use metrics (e.g., conversion rate increase, time-on-task reduction, user satisfaction scores) to demonstrate the business value of your work.

• Be Concise and Engaging: Practice your presentation to be clear, engaging, and within a reasonable timeframe, allowing for Q&A.

📝 Enhancement Note: The interview preparation focuses on demonstrating experience relevant to the role's core responsibilities (end-to-end design, regulated industries, Figma, AI tools) and aligning with the company's culture (remote, agile, New Work). The portfolio presentation is key.

📌 Application Steps

To apply for this Senior UX/UI Designer position:

• Submit your application through the provided link on join.com.

• Curate Your Portfolio: Select 3-5 of your strongest, most relevant UX/UI projects. Ensure each case study clearly outlines the problem, your role, your design process (research, ideation, design, testing), challenges faced, and measurable outcomes. Specifically highlight your expertise with Figma, including design systems, components, and tokens.

• Optimize Your CV: Tailor your resume to emphasize your 5+ years of UX/UI experience, your proficiency with Figma and AI tools, and any experience in banking, insurance, or regulated industries. Use keywords from the job description.

• Prepare Your Presentation: Practice walking through your portfolio confidently, articulating your design thinking, process, and the impact of your work. Be ready to discuss how you've used user research and data to inform decisions.

• Research New Monday GmbH: Understand their "New Work" philosophy, their client base, and their remote-first approach. This will help you tailor your responses during interviews and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with New Monday GmbH before making application decisions.