Senior Product Designer

📍 Job Overview

Job Title: Senior Product Designer

Company: Voy

Location: London, United Kingdom

Job Type: FULL_TIME

Category: Product Design / GTM Operations

Date Posted: 2026-08-06T15:50:02

Experience Level: Mid-Senior Level (4+ years)

Remote Status: Hybrid: ~3 days per week in person

🚀 Role Summary

• Lead end-to-end product design for a new preventative health mobile product, "Do Health," focusing on translating complex clinical data into user-friendly experiences.

• Drive product strategy and execution for both user acquisition/activation and the core personalized health program (Eat, Move, Sleep, Relax).

• Own the development and maintenance of a robust design system to ensure scalability and consistency as the team grows.

• Collaborate closely with product managers, engineers, and clinical stakeholders to define design direction and ensure successful implementation.

• Translate dense, quantitative information (clinical blood results, trends) into clear, actionable insights for a non-clinical consumer audience.

📝 Enhancement Note: While the title is "Senior Product Designer," the responsibilities heavily lean into GTM operations by owning the acquisition and activation experience. This role requires a blend of core product design expertise with a strategic understanding of user journeys from first impression through to ongoing engagement. The emphasis on translating clinical data also implies a need for strong data interpretation and visualization skills, crucial for operations-focused roles that deal with performance metrics and user behavior analysis.

📈 Primary Responsibilities

• Own the complete design lifecycle for major product surfaces, encompassing user research, user flow definition, interface design, prototyping, specification, and quality assurance (QA) for both product and growth initiatives.

• Transform complex clinical blood results, including ranges and trends, into easily understandable and actionable insights for users on a mobile platform.

• Design the daily user experience for the four core pillars of the Do Health program: Eat, Move, Sleep, and Relax, ensuring members are motivated to follow their personalized plans.

• Develop personalized design solutions that cater to diverse user biologies, ensuring a genuinely tailored product experience without compromising system integrity.

• Collaborate with Product and Growth teams to design and optimize the acquisition and activation funnels, ensuring the initial user impression aligns with the product's quality.

• Build and maintain the product's design system, establishing standards and components that will support future team growth and product expansion.

• Balance long-term product vision with the necessity of near-term shipping, setting the design direction for upcoming quarters and ensuring alignment with sprint goals.

• Engage directly with product and engineering teams, presenting and advocating for design decisions to leadership and clinical stakeholders.

📝 Enhancement Note: The responsibility to "Own the acquisition and activation experience alongside product and growth" directly ties this role into GTM operations. This involves understanding conversion funnels, user onboarding optimization, and the initial touchpoints that drive user adoption and retention, which are core to GTM strategy.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio demonstrating equivalent practical experience and a deep understanding of design principles is expected.

Experience: Approximately 4+ years of dedicated product design experience, with a proven track record of shipping consumer-facing products.

Required Skills:

• Product Design: End-to-end ownership of product features from concept to launch.

• Mobile-First Design: Innate understanding and experience designing for mobile platforms, with a focus on intuitive user interfaces and efficient user flows.

• Prototyping: Advanced ability to create interactive prototypes to test assumptions, validate design concepts, and communicate user flows effectively.

• Design Systems: Experience in building, maintaining, and scaling design systems for consistency and efficiency across product development.

• User Research: Proficiency in conducting user research to gather insights, validate hypotheses, and inform design decisions.

• Interaction Design (IxD): Strong skills in defining user interactions, micro-interactions, and overall user experience flow.

• Visual Design: Excellent craft in visual aesthetics, ensuring a polished and professional user interface that effectively communicates complex information.

• Data Interpretation & Visualization: Skill in translating dense, quantitative data (e.g., clinical results, trends) into clear, understandable, and actionable visual representations for consumers.

• Product Strategy: Ability to contribute to and influence the long-term product vision and roadmap.

• Growth Design: Experience in designing for user acquisition, activation, and retention, with a focus on driving key business metrics.

• QA Testing: Experience in quality assurance for design implementation, ensuring pixel-perfect execution and functional integrity.

Preferred Skills:

• Experience within the digital health or preventative health sector.

• Familiarity with clinical data and its interpretation.

• Stakeholder management skills, with experience presenting to leadership and clinical experts.

• Confident and proficient user of AI tools to enhance design workflows and productivity.

📝 Enhancement Note: The explicit mention of "around 4+ years of product design experience" and the requirement for a "portfolio of shipped consumer work" indicates a mid-to-senior level role. The emphasis on "owning outcomes rather than screens" and being "measured on them" suggests a focus on impact and business results, aligning with operations roles that are tied to performance metrics.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing shipped consumer products, with detailed case studies that honestly discuss the problem, the implemented solution, and lessons learned.

• Demonstrations of end-to-end design ownership, from initial research and ideation through to final implementation and QA.

• Examples of how complex information (e.g., clinical data, quantitative results) was simplified and made actionable for end-users.

• Evidence of designing for personalization and adapting user experiences based on specific user profiles or data inputs.

• Case studies that highlight contributions to user acquisition, activation, or growth initiatives.

• Examples of contributing to or building design systems, demonstrating an understanding of scalability and consistency. Process Documentation:

• Showcase an understanding of the design process from problem definition to solution validation, including user research methodologies and iterative design cycles.

• Detail how design decisions were made, supported by data, user feedback, or business objectives.

• Provide examples of collaboration with product and engineering teams, illustrating clear communication and effective handoffs.

• Demonstrate the ability to set design direction and balance short-term shipping needs with long-term product strategy.

📝 Enhancement Note: The requirement for a "portfolio of shipped consumer work you can talk about honestly — what the problem was, what you killed, what you'd change now" is a critical indicator for operations roles. It signifies a focus on measurable outcomes, learning from failures, and a data-driven, iterative approach to product development, which is core to operations.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Senior Product Designers in London with 4+ years of experience, and considering Voy's position as a fast-growing digital health company, the estimated salary range is £65,000 - £90,000 per annum. This range accounts for the hybrid work model and the significant ownership expected in this role.

Benefits:

• Hybrid Work Model: Flexibility to work approximately 3 days per week in the London office, fostering collaboration while allowing for remote work.

• Stock Options: Potential for equity in a rapidly growing startup environment.

• Comprehensive Health Benefits: Access to health insurance and wellness programs, aligning with the company's mission in preventative health.

• Professional Development: Opportunities for continuous learning, skill enhancement, and career growth within Voy and its subsidiary ventures.

• Pension Scheme: Contributory pension plan to support long-term financial planning.

• Generous Holiday Allowance: Standard holiday entitlement to ensure work-life balance.

Working Hours: Full-time role, typically around 40 hours per week, with flexibility expected to meet project deadlines and business needs.

📝 Enhancement Note: The estimated salary range is derived from publicly available salary data for Senior Product Designers in London, adjusted for the specific industry (digital health) and the company's growth stage. The benefits listed are standard for tech companies of this size and growth trajectory, with an emphasis on those relevant to a health-tech organization.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Health / Preventative Health Technology. Voy is a leader in digital health with a significant revenue stream and rapid YoY growth, operating in the UK, Germany, and Brazil. The "Do Health" product is a new, independent startup within Voy, focused on proactive health management.

Company Size: Voy is a fast-growing company with over 1 million members and a substantial revenue base (£300M+). This indicates a dynamic, scaling environment with ample opportunities for impact.

Founded: Voy was founded with a mission to transform health outcomes through digital innovation. The company's rapid growth suggests a culture that is agile, results-oriented, and embraces innovation.

Team Structure:

• The Senior Product Designer will join a small, dedicated team for the "Do Health" initiative, working directly with product and engineering leads.

• There is no management layer between the designer and the core work, allowing for direct influence and rapid decision-making.

• Collaboration will extend to leadership and clinical stakeholders, requiring clear communication of design rationale and impact. Methodology:

• Data-Driven Design: Emphasis on translating clinical data and user behavior into design solutions.

• Agile Development: Focus on near-term shipping and iterative development, balanced with long-term product strategy.

• User-Centricity: Deep focus on understanding user needs, especially in translating complex health information into accessible formats.

• Cross-Functional Collaboration: Close working relationships with product, engineering, and clinical teams to ensure cohesive product development.

Company Website: https://careers.joinvoy.com

📝 Enhancement Note: Voy's established presence in digital health and its rapid growth suggest a culture that values innovation, efficiency, and measurable impact. The creation of "Do Health" as an independent startup within Voy implies an entrepreneurial spirit and a fast-paced, high-ownership environment, which is common in operations-heavy roles.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Senior Product Designer, indicating a level of autonomy and influence typically associated with mid-to-senior career stages. The "no layer of management between you and the work" and "own major surfaces end-to-end" signifies a high degree of responsibility, akin to a lead or principal role in other organizations, with a direct impact on product direction and user experience.

Reporting Structure: The designer will report directly to a product lead or a head of design (if one exists within the Do Health team), with direct exposure to company leadership and clinical advisors. This structure facilitates rapid feedback loops and direct contribution to strategic decisions.

Operations Impact: The Senior Product Designer will have a significant impact on the success of "Do Health" by shaping the core user experience, driving user acquisition and activation, and ensuring the product effectively delivers on its preventative health promise. This influence directly affects key business metrics, revenue growth, and member retention – hallmarks of operations roles.

Growth Opportunities:

• Design Leadership: Opportunity to build and lead the design function as the "Do Health" team and product scale, potentially growing into a Design Lead or Head of Design role.

• Specialization: Deepen expertise in preventative health, clinical data translation, and mobile-first design within a rapidly evolving sector.

• Cross-Functional Mastery: Develop advanced skills in collaborating with product, engineering, growth, and clinical teams, gaining a holistic understanding of product development and GTM strategies.

• System Ownership: Lead the evolution and expansion of the design system, impacting product consistency and development efficiency across the organization.

📝 Enhancement Note: The emphasis on "owning outcomes" and being "measured on them" strongly suggests that career growth will be tied to demonstrable impact on business objectives, similar to how operations professionals are evaluated. The opportunity to "set design direction for the next few quarters, not just the next sprint" indicates a strategic growth path.

🌐 Work Environment

Office Type: Hybrid work model, requiring approximately 3 days per week in the London office. This setup aims to balance the benefits of in-person collaboration with the flexibility of remote work.

Office Location(s): The primary office is located at 105 Sumner St, London, SE1 9HZ, United Kingdom. This central London location offers good accessibility for commuting professionals.

Workspace Context:

• Collaborative Environment: The hybrid model encourages in-person collaboration for brainstorming, design reviews, and team alignment, fostering a dynamic and interactive workspace.

• Tools & Technology: Access to modern design tools and technologies necessary for product design, prototyping, and system development. The role also explicitly mentions the "confident, responsible user of AI tools," indicating a forward-thinking tech stack.

• Cross-Functional Interaction: Opportunities to regularly interact with product managers, engineers, and potentially clinical advisors, promoting a holistic understanding of product development.

Work Schedule: Standard full-time hours (approx. 40 hours/week) with an expectation of flexibility to meet project demands and deadlines. This allows for efficient workflow management, particularly for tasks involving data analysis and iterative design cycles.

📝 Enhancement Note: The hybrid model and focus on collaboration are standard for many modern tech companies, but the specific mention of being in a "startup inside Voy" suggests a potentially more intense and fast-paced work environment than a larger, more established organization.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your application and portfolio to assess alignment with the role's requirements and the company's needs.

• Portfolio Presentation & Discussion: An in-depth session where you present your portfolio, discussing specific case studies, your design process, problem-solving approaches, and the impact of your work. Expect to be challenged on your decisions and rationale.

• Design Challenge/Exercise: Potentially a practical design exercise or a take-home challenge to evaluate your skills in tackling a specific design problem relevant to the product, focusing on translating complex data or designing personalized experiences.

• Team & Stakeholder Interviews: Meetings with product managers, engineers, and potentially leadership or clinical stakeholders to assess your collaboration style, communication skills, and cultural fit.

• Final Interview: A concluding discussion with senior leadership to finalize the decision.

Portfolio Review Tips:

• Focus on Impact: Clearly articulate the problem you solved, your role, the process you followed, the solutions you designed, and the measurable outcomes (e.g., user engagement, conversion rates, user satisfaction). Quantify wherever possible.

• Showcase Process: Detail your design thinking, research methods, iterative design cycles, and how you incorporated feedback and data.

• Explain Decisions: Be prepared to defend your design choices, explaining the rationale behind them and how they addressed user needs and business objectives.

• Highlight Ambiguity Navigation: Provide examples of how you handled ambiguous situations or problems with no clear right answer, demonstrating your judgment and problem-solving skills.

• Demonstrate Data Translation: Include at least one case study that explicitly shows how you translated complex or dense information (like clinical data) into a user-friendly and actionable format.

• Personalization Examples: If possible, showcase projects where you designed for personalization or adaptive experiences.

Challenge Preparation:

• Understand the Domain: Research preventative health, common health metrics, and the challenges of communicating health information to consumers. Familiarize yourself with Voy and the "Do Health" concept.

• Practice Data-to-Design: Work through hypothetical scenarios of taking raw data (e.g., blood test results, fitness tracker data) and designing a user interface for it.

• Focus on Mobile: Ensure any practical exercises are approached with a mobile-first mindset.

• Articulate Trade-offs: Be ready to discuss design trade-offs, such as balancing feature complexity with ease of use, or short-term shipping needs with long-term system integrity.

📝 Enhancement Note: The emphasis on "owning outcomes rather than screens, and being measured on them" and the need to "make the case for your decisions directly to leadership and clinical stakeholders" strongly indicate that interviews will focus on strategic thinking, business acumen, and the ability to justify design choices with data and impact.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping Software: Proficiency in industry-standard tools such as Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator), or similar, for UI design, wireframing, and interactive prototyping. Figma is highly probable given its prevalence in collaborative environments.

• User Research Tools: Familiarity with tools for user interviews, surveys, and usability testing (e.g., UserTesting.com, SurveyMonkey, Maze).

• Design System Management: Experience with tools or processes for managing and scaling design systems.

Analytics & Reporting:

• Product Analytics Platforms: Understanding of how to use data from platforms like Amplitude, Mixpanel, or Google Analytics to inform design decisions and measure impact.

• Data Visualization Tools: Ability to interpret and potentially contribute to dashboards or reports that visualize user data and product performance.

CRM & Automation:

• While not directly managed by a Product Designer, understanding how design contributes to the user journey within CRM and marketing automation platforms (e.g., Salesforce, HubSpot) can be beneficial for growth-focused design.

📝 Enhancement Note: The explicit mention of "confident, responsible user of AI tools" suggests that familiarity with AI-powered design assistants, content generation tools, or AI integration within design workflows will be highly valued. This aligns with the broader trend of leveraging AI in operations for efficiency and enhanced capabilities.

👥 Team Culture & Values

Operations Values:

• Impact-Driven: A strong focus on delivering tangible results and measurable outcomes, with design decisions directly tied to business objectives and user success.

• Ownership & Accountability: Taking full responsibility for design outcomes, from conception through to successful implementation and performance.

• Collaboration & Transparency: Open communication and close partnership with product, engineering, and clinical teams, fostering a shared understanding and collective problem-solving.

• Data-Informed: Utilizing data, including clinical results and user behavior analytics, to guide design strategy and validate solutions.

• Agility & Iteration: Embracing a fast-paced environment, prioritizing shipping value, and iterating based on feedback and performance metrics.

Collaboration Style:

• Direct & Efficient: Working closely with product and engineering, characterized by clear communication, quick feedback loops, and a focus on shipping.

• Cross-Functional Integration: Seamless integration with growth, product, and clinical teams to ensure a cohesive user experience across the entire customer journey.

• Design Advocacy: Confidently presenting and defending design decisions to various stakeholders, including leadership and domain experts.

📝 Enhancement Note: The emphasis on "owning outcomes rather than screens, and being measured on them" is a critical cultural indicator pointing towards a results-oriented environment where performance and impact are paramount, aligning closely with the ethos of operations professionals.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating Complex Data: The primary challenge is simplifying intricate clinical blood results and health metrics into an easily digestible and actionable format for a general audience.

• Designing for Personalization at Scale: Creating a flexible design system and user experience that genuinely caters to individual biological differences without becoming overly complex or difficult to manage.

• Balancing Short-Term Shipping with Long-Term Vision: Effectively managing the demands of rapid iteration and near-term feature delivery while also architecting for future product scalability and strategic direction.

• Navigating Ambiguity: Operating in a startup environment where not all answers are clear, requiring strong judgment and initiative to drive design forward.

• Integrating AI Tools Effectively: Learning to leverage AI as a force multiplier in the design process, understanding its strengths and limitations to enhance productivity and creativity.

Learning & Development Opportunities:

• Preventative Health Expertise: Deepen knowledge in preventative health strategies, clinical markers, and health behavior change within a leading digital health company.

• Product Strategy & GTM: Gain hands-on experience in shaping product strategy and contributing to go-to-market efforts by designing acquisition and activation flows.

• Design System Leadership: Opportunity to build and evolve a design system from its early stages, impacting product consistency and development velocity.

• Cross-Functional Leadership: Develop strong collaborative skills and strategic influence across product, engineering, and business functions.

📝 Enhancement Note: The "Challenges" section highlights the need for strategic problem-solving and operational efficiency, such as managing complexity and balancing competing priorities, which are core competencies for operations roles.

💡 Interview Preparation

Strategy Questions:

• "How would you approach designing the user experience for presenting complex blood test results to a consumer who has no medical background?" (Focus on clarity, actionability, and emotional design.)

• "Describe a time you had to balance rapid iteration for shipping new features with maintaining the integrity and scalability of a design system." (Demonstrate strategic thinking and process management.)

• "How would you design an onboarding flow for 'Do Health' that effectively communicates its value proposition and encourages immediate activation?" (Showcase understanding of GTM funnels and user psychology.)

• "What is your approach to designing for personalization, and how would you ensure a 'genuinely different product' for users without creating an unmanageable system?" (Highlight ability to handle complexity and user segmentation.) Company & Culture Questions:

• "What excites you about the preventative health space and Voy's mission?" (Show genuine interest and research.)

• "How do you see AI tools fitting into a product designer's workflow, especially in a fast-paced startup environment?" (Demonstrate forward-thinking and adaptability.)

• "Describe your experience working in a hybrid environment. How do you ensure effective collaboration and communication?" (Assess remote/hybrid work readiness and team contribution.) Portfolio Presentation Strategy:

• Structure for Impact: Organize your portfolio around key case studies that showcase end-to-end ownership, problem-solving, and measurable results. For each case study, clearly define the problem, your role, the process, the solution, and the impact.

• Quantify Outcomes: Wherever possible, use metrics to demonstrate the success of your designs (e.g., increased conversion rates, improved user engagement, reduced error rates).

• Tell a Story: Use your case studies to tell a compelling narrative about your design journey, highlighting your thought process, challenges overcome, and lessons learned.

• Highlight Data Translation: Dedicate time to a specific example that illustrates your ability to translate dense information (clinical data, complex metrics) into a simple, user-friendly experience.

• Showcase System Thinking: If you have experience with design systems, clearly articulate how you contributed to or built them, and the benefits they brought.

• Be Ready to Critique: Be prepared to discuss what you would do differently now on past projects, demonstrating self-awareness and a growth mindset.

📝 Enhancement Note: The interview preparation advice focuses on strategic thinking, data-driven decision-making, and communication of impact, all of which are crucial for operations roles and are reflected in the types of questions posed.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application through the Voy careers portal at https://careers.joinvoy.com/jobs/8184566-senior-product-designer.

• Curate Your Portfolio: Select 2-3 of your strongest consumer product design case studies that best demonstrate end-to-end ownership, complex data translation, personalization design, and impact on acquisition/activation. Ensure each case study clearly outlines the problem, your process, your specific contributions, and measurable outcomes.

• Optimize Your Resume: Tailor your resume to highlight experience in mobile-first design, user research, design systems, and direct contributions to product strategy and growth initiatives. Use keywords from the job description and focus on quantifiable achievements.

• Prepare Your Presentation: Practice walking through your chosen portfolio case studies, focusing on articulating your design decisions, problem-solving approach, and the business impact of your work. Be ready to discuss trade-offs and lessons learned.

• Research Voy & Do Health: Thoroughly understand Voy's mission, its existing products, and the specific goals and target audience of the "Do Health" initiative. Consider how your design philosophy aligns with their values and operational approach.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.