Senior Product Designer

📍 Job Overview

Job Title: Senior Product Designer

Company: Genworth

Location: Richmond, Virginia; New York, New York; Remote (California)

Job Type: FULL_TIME

Category: Product Design / UX/UI

Date Posted: 2026-04-13

Experience Level: 5-10 Years

Remote Status: Hybrid/Remote Eligible

🚀 Role Summary

• This Senior Product Designer role focuses on creating user-centered digital experiences for web and mobile platforms, emphasizing revenue-driving product development through Lean UX and Human-Centered Design principles.

• The position requires a blend of strategic thinking and tactical execution, managing competing priorities and tight timelines within product teams.

• A key aspect involves cross-functional collaboration to ensure alignment and foster efficient, repeatable processes across the organization.

• The role demands proficiency in the full spectrum of UI/UX design, from user research and information architecture to visual design and prototyping.

📝 Enhancement Note: While the role is titled "Senior Product Designer," the responsibilities and required skills suggest a strong emphasis on UI/UX design, product strategy, and cross-functional leadership within a product development context. The mention of "revenue driving digital products" and "outcome-centered design principles" indicates a business-impact focus.

📈 Primary Responsibilities

• Develop and refine information architectures, sitemaps, and user flows to ensure intuitive navigation and clarity for digital products.

• Create interactive prototypes and detailed wireframes across web, mobile, and tablet platforms to define user interactions and essential workflows.

• Produce high-fidelity mockups and visually compelling designs that adhere to brand guidelines and meet stringent accessibility standards.

• Design and maintain robust design systems and interaction paradigms to ensure consistency and scalability across product offerings.

• Collaborate closely with product managers, engineers, and other stakeholders to validate design feasibility and ensure alignment with strategic business objectives.

• Conduct rigorous user testing and gather feedback throughout the design lifecycle to inform iterative improvements and enhance user satisfaction.

• Develop prototypes to effectively test product features and validate new product concepts with stakeholders and potential users.

• Continuously research and integrate the latest UI/UX trends, emerging technologies, and industry best practices into the design process.

📝 Enhancement Note: The responsibilities highlight a comprehensive product design lifecycle, from foundational architecture and user flow mapping to detailed visual design, prototyping, and user validation. The emphasis on design systems and cross-functional collaboration points to a need for a designer who can contribute to scalable, consistent product experiences while working effectively within a team.

🎓 Skills & Qualifications

Education: Bachelor's degree in a related field such as Design, Fine Arts, Psychology, Communication, Interaction Design, English, Computer Science, or equivalent practical experience.

Experience: 5-10 years of experience as a strategic UI/UX Designer with a demonstrated history of successfully designing and developing digital products across web, mobile, and tablet platforms.

Required Skills:

• Strategic Thinking & Execution: Ability to navigate ambiguous work streams, align teams around common goals, and deliver scalable, impactful solutions.

• Full Stack Design Skills: Proficiency in user research, information architecture, interaction design, visual design, and wireframing tools.

• Outcome-Centered Design: Deep understanding and application of outcome-centered design principles and methodologies to drive business results.

• Prototyping Tools: Expertise with leading design and prototyping software, specifically Figma (and implied similar tools like Figma Make).

• Communication: Excellent written and verbal communication skills, with a proven ability to articulate complex design decisions clearly to diverse audiences.

• Portfolio: A strong, comprehensive portfolio showcasing UI/UX design skills, problem-solving abilities, and successful project outcomes across multiple platforms.

• User Testing & Analytics: Experience utilizing user testing platforms (e.g., usertesting.com) and other analytics tools to inform design decisions.

• Agile/Lean Methodologies: Practical experience working within agile and lean development frameworks.

• Accessibility Standards: Knowledge of and adherence to accessibility standards and guidelines (e.g., WCAG).

Preferred Skills:

• Entrepreneurial mindset and ability to thrive in a fast-paced, innovative environment.

• Experience scaling design processes and systems from startup to enterprise levels.

• Understanding of front-end engineering principles and experience contributing to or utilizing design systems.

• Highly collaborative and results-driven team player mentality.

📝 Enhancement Note: The required skills emphasize a blend of technical design expertise, strategic business acumen, and strong interpersonal abilities. The "Full Stack Skills" and "Outcome-centered Approach" point towards a designer who can own initiatives from conception to launch and demonstrate tangible business impact. The portfolio requirement is critical and should highlight problem-solving and measurable results.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Case Studies: Showcase 3-5 detailed case studies that illustrate your design process, problem-solving approach, and impact on user experience and business outcomes. Each case study should clearly define the problem, your role, the process followed, design decisions made, and quantifiable results.

• Process Documentation: Demonstrate your ability to document and articulate design processes, including user research methodologies, wireframing techniques, prototyping workflows, and user testing protocols.

• System Design: Include examples of contributions to or creation of design systems, component libraries, or style guides, showcasing consistency, scalability, and maintainability.

• Tool Proficiency: Highlight your practical application of key design tools like Figma, demonstrating proficiency in creating complex prototypes, managing design files, and collaborating within teams.

• Accessibility Integration: Provide specific examples of how accessibility considerations were integrated into your design process and final deliverables.

Process Documentation:

• Workflow Design: Show examples of designing user flows, sitemaps, and interaction models that streamline user journeys and improve task completion rates.

• Iterative Design: Present how you've used feedback from user testing, analytics, and stakeholder input to iterate on designs and achieve better outcomes.

• System Implementation: Illustrate your experience in creating or contributing to design systems and ensuring their effective adoption and utilization by development teams.

• Performance Measurement: Detail how you measure the success of your designs, using metrics related to user engagement, task completion, conversion rates, or other relevant business KPIs.

📝 Enhancement Note: For a Senior Product Designer role, the portfolio is paramount. It should not just display aesthetics but also demonstrate strategic thinking, process rigor, and a clear understanding of how design drives business value. Emphasis should be placed on quantifiable results and the ability to articulate the "why" behind design decisions.

💵 Compensation & Benefits

Salary Range: For a Senior Product Designer in Richmond, VA, with 5-10 years of experience, the estimated annual salary range is typically between $110,000 and $150,000. In New York, NY, this range could extend to $120,000 - $170,000, reflecting the higher cost of living and market demand. Remote roles in California may fall within a similar or slightly higher range, depending on specific location and experience.

Benefits:

• Competitive Compensation & Total Rewards: Includes base salary, potential incentives, and other performance-based rewards.

• Comprehensive Healthcare: Medical, dental, and vision insurance plans to support employee well-being.

• Retirement Planning: Multiple 401(k) savings plan options, with an employer-directed retirement account that is 100% employer-funded.

• Generous Paid Time Off (PTO): Ample paid time off, including 12 paid holidays, dedicated Volunteer Time Off, and comprehensive Paid Family Leave.

• Insurance Coverage: Employer-provided disability, life, and long-term care insurance.

• Professional Development: Tuition reimbursement, student loan repayment assistance, and support for training and certifications to foster career growth.

• Wellness Programs: Access to wellness support, including gym membership reimbursement and a robust Employee Assistance Program (EAP) offering work/life support, financial, and legal management resources.

• Specialized Support: Dedicated caregiver and mental health support services.

Working Hours: The standard full-time workweek is approximately 40 hours. While core business hours will apply, the role's hybrid/remote flexibility may offer some adaptability in scheduling, particularly for individuals in remote locations, provided that collaboration with core teams remains seamless.

📝 Enhancement Note: The salary range is an estimate based on industry benchmarks for a Senior Product Designer in the specified locations, considering experience level and the nature of the role. Genworth offers a comprehensive benefits package that goes beyond standard offerings, including significant employer contributions to retirement and robust support for professional development and employee well-being, which is a strong selling point for experienced professionals.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Services (specifically focused on life insurance and retirement solutions). Genworth operates within a sector that is undergoing digital transformation, requiring innovative product design to meet evolving customer needs and regulatory requirements.

Company Size: Genworth is a large, established corporation (likely employing thousands globally, based on typical financial services firms). This size implies structured processes, established hierarchies, and a significant market presence, but also potential for bureaucratic challenges.

Founded: Genworth was founded in 2004 (spun off from GE). This history suggests a stable, experienced organization that has navigated market changes and established a strong foundation, while also being modern enough to embrace digital innovation.

Team Structure:

• Product Design Team: Likely part of a larger Product or Technology organization, consisting of Product Designers, UX Researchers, and potentially UI Specialists.

• Reporting Structure: A Senior Product Designer would typically report to a Design Lead, Director of Product Design, or a Head of Product.

• Cross-functional Collaboration: This role requires significant collaboration with Product Managers, Engineering teams (Frontend, Backend), QA, Marketing, Legal, and Compliance departments to ensure successful product launches.

Methodology:

• Data-Driven Decisions: Emphasis on using user research, analytics, and A/B testing to inform design choices and measure impact.

• Agile/Lean Development: The team likely operates within agile frameworks, requiring iterative design, rapid prototyping, and close collaboration with development sprints.

• Human-Centered Design: A core philosophy driving the creation of products that are intuitive, accessible, and meet genuine user needs.

Company Website: https://www.genworth.com/

📝 Enhancement Note: Genworth's background in financial services means the product design team must balance user needs with strict regulatory compliance and security requirements. The company's stated values ("Make it human," "Make it about others," "Make it happen," "Make it better") suggest a culture that prioritizes empathy, collaboration, execution, and continuous improvement, which are all crucial for effective product design.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior-level individual contributor role within the Product Design discipline. It signifies a high level of expertise, autonomy, and responsibility for significant product areas. A Senior Product Designer is expected to mentor junior designers, lead complex design initiatives, and contribute to the strategic direction of the product design function.

Reporting Structure: The Senior Product Designer will likely report to a Design Manager or Lead, working closely with Product Managers and Engineering Leads. This structure allows for both strategic guidance and hands-on execution.

Operations Impact: The role directly influences the user experience of digital products, which is critical for customer acquisition, retention, and satisfaction in the financial services industry. Successful designs can lead to increased revenue through better conversion rates, reduced customer support costs, and enhanced brand loyalty.

Growth Opportunities:

• Leadership Development: Potential to move into a Lead Product Designer role, managing a small team or a specific product vertical, or transitioning into a Product Management role.

• Specialization: Deepen expertise in areas like Design Systems, UX Research, or accessibility.

• Mentorship: Opportunity to mentor junior designers, contributing to the growth of the design team and developing leadership skills.

• Cross-Functional Exposure: Gain broader business understanding by working across different departments and on diverse product initiatives.

• Strategic Influence: Contribute to the overall product strategy and design vision of Genworth.

📝 Enhancement Note: The "Senior" title implies expectations beyond individual contribution; mentorship and strategic input are key. Genworth's focus on career development, evidenced by their benefits, suggests a supportive environment for growth, potentially offering pathways into management or specialized design leadership.

🌐 Work Environment

Office Type: Genworth offers a hybrid work environment. This means employees will have the flexibility to work both remotely and from a physical office location. The specific balance will depend on team needs and individual arrangements.

Office Location(s): Primary office locations are Richmond, Virginia, and New York, New York. Remote work is also an option for candidates based in California.

• Richmond, VA: Likely a large corporate campus environment with standard office amenities.

• New York, NY: Potentially an office in a business district, offering access to a major metropolitan hub.

• Remote (California): This option provides significant flexibility for candidates in that state.

Workspace Context:

• Collaborative Spaces: Offices are likely equipped with meeting rooms, collaboration areas, and potentially design labs to facilitate teamwork and brainstorming sessions.

• Tools & Technology: Access to standard office equipment, high-speed internet, and the necessary software and hardware for design work (e.g., powerful workstations, design software licenses).

• Team Interaction: Opportunities for in-person brainstorming, design reviews, and informal interactions with colleagues, complementing remote collaboration tools.

Work Schedule: The standard work schedule is typically 9 AM to 5 PM local time, aligning with core business hours for effective team collaboration. However, the hybrid and remote options may offer some flexibility in daily scheduling, provided that availability for key meetings and deadlines is maintained.

📝 Enhancement Note: The hybrid model suggests a need for strong self-management and communication skills, especially for remote or hybrid employees. The ability to leverage both in-person and digital collaboration tools effectively will be crucial.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or Talent Acquisition will review applications and portfolios for basic qualifications and fit.

• Hiring Manager Interview: A discussion with the hiring manager to assess experience, strategic thinking, and cultural fit. This stage often involves deeper dives into portfolio projects.

• Design Team/Peer Interview: Interviews with other designers and potentially cross-functional partners (Product Managers, Engineers) to evaluate technical skills, collaboration style, and ability to articulate design decisions. This may include a design exercise or presentation.

• Presentation/Portfolio Review: A formal session where the candidate presents selected case studies from their portfolio, detailing their process, decisions, and outcomes. This is a critical stage to assess problem-solving and communication skills.

• Final Interview: May involve senior leadership or key stakeholders to make a final decision.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest, most relevant projects that demonstrate a range of skills and complex problem-solving.

• Tell a Story: For each project, clearly articulate the problem, your role, the process you followed, the key design decisions you made (and why), and the measurable outcomes. Use visuals effectively but focus on the narrative.

• Highlight Impact: Quantify results whenever possible (e.g., increased conversion rates, reduced error rates, improved user satisfaction scores).

• Showcase Process: Detail your methodology, including user research, ideation, wireframing, prototyping, and testing. Demonstrate how you iterate based on feedback.

• Accessibility Focus: Explicitly mention how accessibility was considered and integrated.

• Tool Proficiency: Be ready to discuss your comfort level and specific applications of tools like Figma.

Challenge Preparation:

• Practice Design Exercises: If a design challenge is given, focus on understanding the prompt, defining the problem scope, outlining your approach, and presenting a clear, well-reasoned solution within the given timeframe.

• Articulate Your "Why": Be prepared to explain the rationale behind every design choice.

• Consider Trade-offs: Demonstrate awareness of constraints (technical, business, time) and how you balanced them.

• Stakeholder Communication: Practice explaining complex design concepts to non-designers.

📝 Enhancement Note: The portfolio review is central to this role. Candidates should prepare to deeply discuss their projects, emphasizing strategic thinking, problem-solving, and demonstrable impact. The interview process will likely assess not only design execution but also collaboration and communication skills.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly emphasized), potentially Sketch, Adobe Creative Suite (Illustrator, Photoshop), InVision.

• User Research & Testing: UserTesting.com, Lookback, Maze, Hotjar, Qualtrics, Google Analytics.

• Collaboration & Project Management: Jira, Confluence, Asana, Trello, Slack, Microsoft Teams.

Analytics & Reporting:

CRM & Automation:

• While not a primary design tool, understanding how designs integrate with CRM systems (e.g., Salesforce) and marketing automation platforms can be beneficial for context.

📝 Enhancement Note: Proficiency in Figma is a non-negotiable requirement. Familiarity with user research platforms and analytics tools is crucial for an outcome-centered approach. Experience with agile project management tools like Jira is also expected for effective cross-functional collaboration.

👥 Team Culture & Values

Operations Values:

• Make it Human: Designs should be empathetic, considerate of user needs and emotional states, and reflect a genuine understanding of customer challenges in financial planning and elder care.

• Make it About Others: Designs must prioritize customer benefit and align with business goals, fostering a collaborative approach where team success is paramount.

• Make it Happen: A bias for action, delivering tangible results through efficient processes, and driving projects forward to completion with intention.

• Make it Better: A commitment to continuous improvement, learning from feedback, and actively seeking ways to enhance products, processes, and personal skills.

Collaboration Style:

• Cross-functional Integration: Proactive engagement with Product Management, Engineering, Marketing, and Legal/Compliance to ensure designs are well-understood, technically feasible, and compliant.

• Open Feedback Culture: Encouraging constructive critique and open dialogue during design reviews and team discussions to refine solutions.

• Knowledge Sharing: Willingness to share insights, best practices, and design patterns to elevate the entire product team's capabilities.

📝 Enhancement Note: Genworth's core values are directly applicable to a product design role. Candidates should demonstrate how their work and approach embody these values, showing empathy, a customer-first mindset, a drive for execution, and a commitment to continuous learning and improvement.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Ambiguity: Dealing with complex, less-defined problems in the financial services sector, requiring strategic problem-solving and the ability to define clear design objectives.

• Balancing User Needs with Compliance: Designing user-friendly experiences within a highly regulated industry that has strict requirements for security, privacy, and disclosures.

• Cross-Functional Alignment: Ensuring buy-in and effective collaboration across diverse teams with potentially competing priorities.

• Scaling Design Systems: Evolving and maintaining design systems to support a growing product portfolio and diverse user needs.

Learning & Development Opportunities:

• Advanced Design Techniques: Deepen expertise in areas like interaction design, user research methodologies, or inclusive design.

• Industry Trends: Stay abreast of innovations in FinTech, digital customer experience, and emerging design technologies.

• Leadership Skills: Develop mentorship capabilities and potentially take on project leadership roles.

• Cross-Disciplinary Learning: Gain a deeper understanding of product management, engineering principles, and business strategy within financial services.

📝 Enhancement Note: The challenges presented are typical for senior roles in established, regulated industries. The growth opportunities highlight pathways for both deepening design expertise and developing leadership potential, aligning with the "Make it better" value.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to define a strategy for a highly ambiguous product problem. What was your process, and what was the outcome?" (Focus on problem framing, user research, and strategic decision-making).

• "How do you ensure your designs align with business goals and drive revenue, especially in a regulated industry like financial services?" (Emphasize outcome-centered design, metrics, and understanding business objectives).

Company & Culture Questions:

• "How do Genworth's values—'Make it human,' 'Make it about others,' 'Make it happen,' 'Make it better'—resonate with your own design philosophy and work style?" (Prepare specific examples demonstrating alignment).

• "Describe your experience working in an agile environment. How do you collaborate with product managers and engineers during sprints?" (Focus on collaboration, iteration, and communication).

Portfolio Presentation Strategy:

• Structure: Begin with a high-level overview of your role and the project's goals. For each case study, clearly articulate the problem, your specific contributions, the design process, key decisions, and the impact/results.

• Visuals: Use clear, high-quality visuals (wireframes, mockups, prototypes, user flows). Annotate them to explain your design choices.

• Storytelling: Weave a narrative that highlights your problem-solving skills and strategic thinking, not just the final aesthetic.

• Metrics: Be ready to discuss any quantitative or qualitative data that demonstrates the success of your designs.

• Q&A: Anticipate questions about your decisions, alternative approaches, and lessons learned.

📝 Enhancement Note: Candidates should prepare to discuss their portfolio projects in depth, emphasizing strategic thinking, problem-solving methodologies, and quantifiable results. Understanding Genworth's values and the nuances of designing for the financial services industry will be crucial.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application through the Genworth careers portal via the provided link.

• Portfolio Customization: Tailor your portfolio to highlight projects demonstrating experience with web and mobile design, user research, interaction design, and delivering measurable business impact, especially within financial services or similarly regulated industries.

• Resume Optimization: Ensure your resume clearly articulates your experience level (5-10 years), proficiency in Figma, understanding of Lean UX and Human-Centered Design, and any experience with design systems, agile methodologies, and accessibility standards. Quantify achievements where possible.

• Interview Preparation: Practice discussing your portfolio case studies thoroughly, focusing on your process, decision-making rationale, and the outcomes achieved. Prepare to answer behavioral questions related to collaboration, problem-solving, and navigating ambiguity.

• Company Research: Familiarize yourself with Genworth's mission, values, and products, particularly how they approach customer experience and digital transformation in financial services. Understand their commitment to human-centered design.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.