Senior Marketing Designer (Part-Time Contract)

📍 Job Overview

Job Title: Senior Marketing Designer (Part-Time Contract)

Company: Updater

Location: Remote, US

Job Type: Part-Time Contract

Category: Marketing Operations / Creative Operations

Date Posted: 2026-06-23

Experience Level: 5-10 Years

Remote Status: Fully Remote

🚀 Role Summary

• Drive the visual expression of the Updater brand across marketing, product marketing, sales enablement, and corporate initiatives, focusing on B2B software and infrastructure products.

• Translate complex B2B product offerings, technical concepts, and platform capabilities into clear, compelling visual stories and engaging marketing experiences.

• Design and develop critical go-to-market assets, including product launch materials, landing pages, sales collateral, presentations, and campaign creative.

• Establish and maintain scalable design systems, templates, and brand standards to ensure consistency and quality across all visual communications.

📝 Enhancement Note: This role is positioned as a Senior Marketing Designer with a strong emphasis on B2B, product marketing, and sales enablement, rather than a pure production design role. The focus is on strategic visual storytelling and simplifying complex technical concepts for a business audience, indicating a need for strong conceptual design and communication skills. The part-time contract nature suggests a need for strong self-management and independent project execution. This role falls under the umbrella of Creative Operations within a broader GTM or Marketing Operations function.

📈 Primary Responsibilities

• Elevate the visual identity and brand expression of Updater across all marketing, product marketing, sales enablement, communications, and corporate initiatives.

• Translate intricate products, services, and technical concepts into easily understandable and compelling visual narratives that quickly convey value to prospects.

• Design and support the creation of key go-to-market (GTM) assets, including product launch materials, landing pages, sales collateral, presentations, campaign creative, and event materials.

• Collaborate closely with Marketing, Product Marketing, Sales, and Leadership teams to effectively communicate ideas in an engaging, intuitive, and visually impactful manner.

• Develop high-impact sales presentations, investor materials, executive communications, and crucial customer-facing content.

• Create essential diagrams, frameworks, illustrations, and other visual assets that demystify complex concepts and enhance product storytelling.

• Establish and maintain scalable design systems, templates, and brand standards to empower teams to execute efficiently while upholding brand consistency and quality.

• Independently manage multiple projects and priorities, proactively defining direction in evolving goal or requirement scenarios.

📝 Enhancement Note: The responsibilities clearly indicate a strategic design role focused on B2B marketing and sales enablement. The emphasis on translating complex technical concepts into visual stories and developing scalable design systems points to a need for deep understanding of B2B product marketing principles and the ability to create repeatable design assets that support broader GTM strategies.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a Bachelor's degree in Graphic Design, Visual Communications, Marketing, or a related field is typically expected for a Senior role, or equivalent practical experience.

Experience: 5+ years of progressive experience in B2B marketing design, brand design, product marketing design, or closely related creative disciplines.

Required Skills:

• Proven ability in B2B marketing design, brand design, and product marketing design.

• Exceptional visual storytelling and visual communication skills, capable of simplifying complex technical information.

• Strong portfolio demonstrating strategic thinking, conceptual design capabilities, and exceptional visual execution.

• Experience marketing software, technical offerings, platforms, APIs, marketplaces, or other infrastructure products.

• Advanced proficiency in design software, specifically Figma and the Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Solid understanding of digital marketing principles, web design best practices, conversion-focused creative strategies, and modern design trends.

• Demonstrated ability to manage multiple projects and competing priorities effectively in a fast-paced environment.

• Proven experience working independently and collaborating effectively with cross-functional stakeholders in a remote setting.

• Experience thriving in a remote-first work environment. Preferred Skills:

• Experience marketing SaaS, enterprise software, developer tools, infrastructure products, marketplaces, or platform businesses.

• Experience creating product illustrations, conceptual visuals, system diagrams, or other abstract visual frameworks.

• Familiarity with motion graphics, animation, or video production techniques.

• Basic knowledge of HTML and CSS for web design implementation understanding.

• Experience partnering closely with Product Marketing teams to align design initiatives with product strategy.

• Prior experience in a design lead capacity, as a senior agency designer, independent consultant, or senior in-house designer.

📝 Enhancement Note: The requirements emphasize strategic thinking and B2B marketing expertise over pure execution. The inclusion of "marketing software, technical offerings, platforms, APIs, marketplaces, or other infrastructure products" strongly suggests the need for experience with complex B2B products, not just consumer-facing or simpler B2C designs. The part-time contract nature implies a need for candidates who can hit the ground running with minimal ramp-up.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio showcasing a minimum of 5 years of relevant B2B design experience.

• Clear examples of translating complex technical or product concepts into compelling visual narratives and clear communication assets.

• Demonstrations of strategic thinking, problem-solving, and conceptual design applied to marketing and GTM initiatives.

• Evidence of creating scalable design systems, templates, or brand guidelines that ensure consistency and efficiency.

• Case studies highlighting contributions to product launches, sales enablement materials, or other key marketing campaigns.

• Examples of work in digital marketing, web design, and conversion-focused creative. Process Documentation:

• Candidates may be asked to discuss their process for approaching a new design challenge, from initial brief analysis to final asset delivery.

• The ability to articulate how they establish and maintain design systems and brand consistency will be crucial.

• Demonstrating how they manage feedback and iterate on designs based on stakeholder input will be assessed.

📝 Enhancement Note: For a Senior Marketing Designer role, especially one focused on B2B and complex products, the portfolio is paramount. It needs to showcase not just aesthetic skill but strategic impact, the ability to simplify complexity, and experience with B2B-specific marketing and sales collateral. The emphasis on "scalable design systems" indicates a need for candidates who understand efficiency and process in design.

💵 Compensation & Benefits

Salary Range: $95 - $105 per hour.

Benefits:

• Medical, Dental, and Vision Insurance (for full-time positions, eligibility requirements apply)

• Flexible PTO (for full-time positions, eligibility requirements apply)

• 13 paid company holidays annually (for full-time positions, eligibility requirements apply)

• Updater Stock Options (for full-time positions, eligibility requirements apply)

• 401(k) with employer match (for full-time positions, eligibility requirements apply)

• Wellbeing Subsidy (for full-time positions, eligibility requirements apply)

• One Medical membership (for full-time positions, eligibility requirements apply)

• Virtual on-demand healthcare through Teladoc and Talkspace (for full-time positions, eligibility requirements apply)

• Flexible spending account (FSA) (for full-time positions, eligibility requirements apply)

• Health savings account (HSA) (for full-time positions, eligibility requirements apply)

• Supplemental Short & Long Term Disability Insurance (for full-time positions, eligibility requirements apply)

• Supplemental Life Insurance (for full-time positions, eligibility requirements apply)

• Paid Parental Leave (for full-time positions, eligibility requirements apply)

Working Hours: Approximately 20 hours per week, with flexible working hours that allow for reasonable overlap with U.S. business hours.

📝 Enhancement Note: The provided salary range is competitive for a senior-level, part-time contract designer in the US market, especially one with specialized B2B and technical product marketing design experience. The benefits listed are typical for full-time employees and it's important for contract candidates to clarify which, if any, are applicable to their engagement. The flexible hours with overlap requirement is common for remote contract roles to facilitate collaboration.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, specifically focused on powering internet, TV, phone, home security, and moving services through a technology platform. This places Updater in the PropTech (Property Technology) or Home Services Technology sector, with a strong B2B SaaS component.

Company Size: Updater has raised over $450 million, indicating a significant growth stage, likely moving from startup to scale-up or established enterprise platform. This implies a dynamic environment with evolving processes.

Founded: While the founding date isn't explicitly stated, the substantial funding suggests it's an established company with a proven product-market fit.

Team Structure:

• The role will report to a Marketing or Product Marketing lead and collaborate closely with Product, Sales, and Leadership teams.

• The collaboration is cross-functional, requiring strong communication and alignment across departments.

• As a part-time contract role, the designer will likely operate with a high degree of autonomy within their defined project scope. Methodology:

• The company emphasizes "intelligent, autonomous systems" and "purpose-built AI agents," suggesting a data-driven and technologically advanced approach to problem-solving.

• The core mission of transforming fragmented workflows into seamless, automated experiences points to a focus on process optimization and efficiency.

• The role itself requires translating complex concepts, indicating a methodology that values clarity, impact, and strategic communication.

Company Website: www.updater.com

📝 Enhancement Note: Updater operates in a complex B2B technology space that requires sophisticated communication strategies. The company's mission to automate and optimize complex transactions suggests a culture that values efficiency, innovation, and problem-solving. The "behind-the-scenes" nature of many of their products makes the designer's role crucial in making them understandable and valuable to potential clients.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior-level individual contributor role, focused on specialized creative operations and marketing design strategy. It's ideal for experienced designers looking for project-based work with significant impact.

Reporting Structure: The Senior Marketing Designer will report to a manager within the Marketing or Product Marketing function, with direct collaboration with Product, Sales, and Executive leadership.

Operations Impact: The role has a direct impact on Updater's go-to-market strategy by shaping how complex products are perceived and understood. This influences lead generation, sales effectiveness, investor relations, and overall brand perception.

Growth Opportunities:

• Skill Specialization: Deepen expertise in B2B product visualization, complex system diagramming, and enterprise SaaS marketing design.

• Project Variety: Gain exposure to a wide range of strategic initiatives, from product launches and investor decks to sales enablement and brand evolution.

• Contract Extension/Future Roles: Strong performance and alignment with company needs could lead to contract extensions or opportunities for future project engagements.

• Portfolio Expansion: Build a compelling portfolio with high-impact projects for a well-funded technology company.

📝 Enhancement Note: While this is a contract role, the "Senior" title and the nature of the responsibilities suggest significant autonomy and the opportunity to influence strategic visual direction. Growth in this context is less about traditional linear career progression within Updater and more about developing specialized skills, expanding a professional network, and building a strong portfolio through impactful project work.

🌐 Work Environment

Office Type: Fully Remote. This indicates a distributed workforce and reliance on digital collaboration tools and asynchronous communication methods.

Office Location(s): Remote within the United States. This allows for flexibility in location but requires candidates to be legally authorized to work in the US and potentially adhere to specific state tax/employment regulations if applicable.

Workspace Context:

• A remote-first environment necessitates strong self-discipline, proactive communication, and proficiency with collaboration tools.

• The role requires working independently but also engaging effectively with distributed teams across Marketing, Product, and Sales.

• Access to digital design tools (Figma, Adobe Creative Suite) and project management platforms will be essential.

Work Schedule: Approximately 20 hours per week, with flexible working hours. A requirement for "reasonable overlap with U.S. business hours" is key for effective collaboration and communication with internal stakeholders.

📝 Enhancement Note: The remote-first nature of Updater means successful candidates must be comfortable with asynchronous communication, digital collaboration, and managing their workload independently. The requirement for overlap ensures that critical discussions and feedback sessions can occur effectively with teams operating in standard US business hours.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio to assess alignment with the required experience and skills.

• Portfolio Presentation/Discussion: A session where you'll walk through selected pieces of your portfolio, explaining your strategic approach, design process, and the impact of your work. Be prepared to discuss B2B product marketing and complex concept visualization.

• Stakeholder Interviews: Meetings with key stakeholders from Marketing, Product Marketing, and potentially Sales or Product teams to assess collaboration style, communication skills, and strategic thinking.

• Skills Assessment (Potential): A small design challenge or discussion around a hypothetical scenario may be used to evaluate problem-solving abilities and design thinking relevant to Updater's products.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 of your strongest B2B marketing design projects that best showcase your ability to simplify complex concepts and drive business impact.

• Tell a Story: For each project, clearly articulate the problem, your strategic approach, your role, the design process, and the measurable results or impact.

• Highlight B2B Relevance: Emphasize projects involving software, platforms, APIs, or infrastructure products. Showcase your understanding of B2B buyer journeys and conversion principles.

• Showcase Systems Thinking: Include examples of design systems, templates, or brand guidelines you've developed or contributed to, demonstrating your ability to create scalable solutions.

• Prepare for Technical Discussions: Be ready to discuss your technical proficiency in Figma and Adobe Creative Suite, and how you leverage them for efficiency and impact.

Challenge Preparation:

• Familiarize yourself with Updater's product offerings and target market by reviewing their website.

• Think about how you would visually represent complex, "behind-the-scenes" technology products.

• Prepare to discuss your approach to establishing and maintaining brand consistency in a distributed, part-time contract environment.

📝 Enhancement Note: The interview process will heavily scrutinize the candidate's portfolio for strategic thinking and B2B relevance. Candidates should prepare to articulate not just what they designed, but why, and how it contributed to business objectives. The emphasis on simplifying complex products means candidates should have clear examples of visual problem-solving in their portfolio and be ready to discuss their thought process.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Advanced proficiency is required for collaborative design, prototyping, and creating scalable design systems.

• Adobe Creative Suite: Proficiency in Photoshop, Illustrator, and InDesign for asset creation, manipulation, and final output.

Analytics & Reporting:

• While not a direct requirement for the designer, an understanding of how design impacts conversion rates, engagement, and other key marketing metrics (e.g., via Google Analytics, marketing automation platforms) is beneficial. CRM & Automation:

• Familiarity with how marketing assets are used within CRM (e.g., Salesforce) or marketing automation platforms (e.g., HubSpot, Marketo) can be advantageous, though not explicitly required.

• Basic knowledge of HTML and CSS is preferred, suggesting an understanding of how designs translate to web environments.

📝 Enhancement Note: The core technical requirements revolve around industry-standard design software (Figma, Adobe Creative Suite). The preferred HTML/CSS knowledge indicates a desire for designers who understand the web development process and can create assets that are web-ready or easily implemented by developers.

👥 Team Culture & Values

Operations Values:

• Strategic Impact: A focus on how design contributes directly to business objectives like lead generation, sales enablement, and brand perception.

• Clarity & Simplicity: Valuing the ability to distill complex information into clear, accessible visual communications.

• Brand Consistency & Scalability: Emphasis on maintaining a strong, unified brand identity through efficient and repeatable design systems.

• Autonomy & Accountability: Expectation for independent work, proactive problem-solving, and ownership of projects.

• Collaboration & Communication: Importance of working effectively with cross-functional teams, especially in a remote setting.

Collaboration Style:

• Cross-functional integration is key, with designers working closely with Marketing, Product Marketing, and Sales.

• Communication is expected to be clear, concise, and proactive, leveraging digital tools for asynchronous and synchronous discussions.

• Feedback loops are important for iteration and ensuring designs meet stakeholder needs.

📝 Enhancement Note: Updater's culture, as inferred from the job description and company mission, likely values innovation, efficiency, and strategic thinking. For a designer, this means being able to contribute ideas that align with business goals and being adept at communicating those ideas effectively within a distributed team.

⚡ Challenges & Growth Opportunities

Challenges:

• Visualizing the Invisible: The primary challenge is making "behind-the-scenes" products and complex technical concepts visually understandable and compelling.

• Balancing Strategy and Execution: As a part-time contractor, managing a diverse project load and ensuring both strategic depth and timely execution will be key.

• Remote Collaboration: Effectively collaborating and building relationships with a distributed team without in-person interaction.

• Maintaining Brand Consistency: Ensuring brand integrity across numerous initiatives and stakeholders while working on a contract basis.

Learning & Development Opportunities:

• Deepen B2B Product Design Expertise: Gain extensive experience in visualizing complex enterprise software and platform offerings.

• Expand Portfolio with High-Impact Projects: Work on strategic initiatives that have significant visibility and influence within the company.

• Develop Contract Management Skills: Hone skills in project scoping, time management, and client communication in a freelance/contract setting.

📝 Enhancement Note: The main challenge is inherent to Updater's product set: making the intangible tangible and compelling through design. Candidates who can demonstrate a track record of tackling similar communication challenges will be well-positioned. The growth here is project-driven and portfolio-focused, ideal for experienced professionals seeking impactful, flexible work.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to visualize a complex technical product or service for a non-technical audience. What was your approach, and what was the outcome?" (Focus on your process, problem-solving, and impact).

• "How do you approach establishing and maintaining brand consistency across multiple marketing channels and stakeholders, especially in a remote or contract role?" (Highlight your understanding of design systems and brand governance).

• "Walk us through a B2B marketing campaign or sales enablement asset you designed. What were the objectives, your strategic contribution, and the results?" (Prepare a specific case study from your portfolio). Company & Culture Questions:

• "What do you know about Updater's mission and products? How do you see design playing a role in communicating our value proposition?" (Research Updater's website thoroughly).

• "How do you prefer to collaborate with marketing, product marketing, and sales teams in a remote setting?" (Emphasize proactive communication and feedback integration).

• "This is a part-time contract role. How do you manage your time and priorities to ensure timely delivery of high-quality work?" (Demonstrate strong organizational and time-management skills). Portfolio Presentation Strategy:

• Focus on B2B & Complexity: Prioritize projects that showcase your ability to design for enterprise software, platforms, or complex technical concepts.

• Quantify Impact: Whenever possible, use metrics to demonstrate the success of your designs (e.g., increased conversion rates, improved engagement, positive stakeholder feedback).

• Articulate Your Process: Clearly explain the "why" behind your design decisions, your problem-solving approach, and how you leveraged tools like Figma and Adobe Creative Suite.

• Showcase Systems Thinking: Present examples of design systems, templates, or style guides you've created to ensure brand consistency and design efficiency.

📝 Enhancement Note: Interview preparation should heavily focus on demonstrating strategic thinking, B2B marketing acumen, and the ability to simplify complex technical products. Candidates should be ready to showcase specific examples from their portfolio that align with Updater's needs.

📌 Application Steps

To apply for this operations position:

• Submit your application through the Greenhouse application link provided.

• Portfolio Customization: Tailor your portfolio to prominently feature your strongest B2B marketing design projects, especially those involving software, platforms, or complex technical concepts. Highlight your strategic thinking and visual storytelling abilities.

• Resume Optimization: Ensure your resume clearly articulates your 5+ years of relevant experience, emphasizing your proficiency in Figma and Adobe Creative Suite, and your experience in B2B marketing and product visualization. Use keywords from the job description.

• Interview Preparation: Practice walking through your portfolio, focusing on explaining your process, strategic rationale, and the impact of your work for each B2B-related project. Be ready to discuss how you simplify complex information visually.

• Company Research: Thoroughly review Updater's website to understand their mission, products, and target market. Prepare thoughtful questions about their brand, product strategy, and how design contributes to their goals.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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