Senior Graphic Design Manager

📍 Job Overview

Job Title: Senior Graphic Design Manager

Company: Jobgether (for a partner company)

Location: India

Job Type: Full-time

Category: Creative & Design Operations / Marketing Operations

Date Posted: 2026-06-23

Experience Level: Senior (8+ years required, 10+ years implied by AI analysis)

Remote Status: Remote Solely

🚀 Role Summary

• Lead the strategic direction and execution of high-impact brand, marketing, and digital design assets within a fast-growing B2B SaaS company.

• Define and implement design systems to ensure brand consistency and elevate creative quality across all customer-facing touchpoints.

• Drive visual communication initiatives for web, digital marketing, and brand storytelling, translating complex technical concepts into compelling visual narratives.

• Collaborate closely with cross-functional teams, including marketing, product, and web development, to deliver cohesive and engaging design solutions.

• Manage multiple concurrent design projects, ensuring timely delivery and high-quality output in a dynamic startup environment.

📝 Enhancement Note: This role is for a Senior Graphic Design Manager, which implies a strong focus on both hands-on design execution and strategic leadership. The emphasis on "shaping and elevating brand and marketing design" and "scaling creative functions" suggests a need for someone who can not only create but also build and optimize design processes and team capabilities. The "Revenue Operations" and "Sales Operations" context is inferred from the B2B SaaS environment and the need to drive "growth and engagement" through visual communication, directly impacting lead generation, conversion rates, and customer acquisition cost (CAC).

📈 Primary Responsibilities

• Spearhead the creation and execution of exceptional brand, marketing, and digital design assets, including web pages, landing pages, interactive digital experiences, presentations, case studies, campaign creatives, infographics, and advertisements.

• Develop and maintain comprehensive brand identity systems, ensuring consistent application across all internal and external communications and customer touchpoints.

• Design and optimize user-centric web pages and landing pages to enhance user engagement and drive conversion rates, aligning with marketing campaign objectives.

• Translate complex technical concepts and product features into clear, compelling, and visually engaging narratives for marketing collateral and digital assets.

• Foster strong collaborative relationships with product marketing, sales, customer success, and web development teams to ensure unified visual messaging and seamless integration of design elements.

• Partner with developers to ensure accurate, high-fidelity implementation of web and UI designs, upholding design integrity and user experience standards.

• Contribute significantly to creative strategy, campaign ideation, and overall brand storytelling efforts for marketing initiatives.

• Support the development of innovative interactive tools and digital engagement assets, such as calculators, models, and interactive content.

• Proactively research and integrate emerging design trends, motion graphics techniques, and new creative technologies to continuously elevate the quality and effectiveness of design output.

• Manage a portfolio of multiple concurrent projects, prioritizing effectively and ensuring timely delivery while maintaining high standards of quality in a fast-paced startup environment.

📝 Enhancement Note: The responsibilities highlight a blend of strategic leadership and hands-on execution, typical for a Senior Manager role in a growing B2B SaaS company. The emphasis on "optimizing web pages, landing pages, and interactive digital experiences that enhance user engagement and conversion" directly links design output to revenue-generating activities, a key concern for Revenue Operations. The need to "translate complex technical concepts into clear and compelling visual narratives" is crucial for effective sales enablement and marketing campaigns.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Graphic Design, Visual Communication, Interactive Design, or a related field is preferred.

Experience:

• 8+ years of progressive experience in graphic design, web design, or marketing design roles.

• Demonstrated experience in building or scaling a design function within a startup environment for at least 2+ years.

• Proven experience working within B2B SaaS or high-growth startup environments is essential. Required Skills:

• Advanced proficiency in industry-standard design software, including Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, and Canva.

• Strong understanding of core branding principles, typography, visual storytelling, and effective communication design.

• Proven experience designing websites, landing pages, and digital marketing assets with a keen focus on performance, usability, and conversion optimization.

• Exceptional portfolio showcasing a diverse range of work, including successful brand campaigns, compelling digital creatives, impactful presentations, sophisticated web design, and effective marketing collateral.

• Strong collaboration and communication skills, with a demonstrated ability to work effectively across multiple stakeholder groups and disciplines.

• Proven ability to manage multiple concurrent projects independently and deliver high-quality results in a fast-moving startup environment.

• Willingness and ability to collaborate with US-based teams, requiring overlap during late evening IST hours (up to 2–3 AM when needed). Preferred Skills:

• Familiarity with motion design tools such as Adobe After Effects or Lottie for dynamic visual content creation.

• Experience working with Content Management System (CMS) platforms, such as WordPress or similar tools, for web content deployment.

• Understanding of UI/UX principles and best practices to inform web and digital asset design.

• Experience with A/B testing design elements to optimize for performance and user engagement.

📝 Enhancement Note: The requirement for 8+ years of experience, with 2+ years specifically in scaling a design function, indicates a leadership expectation. The emphasis on a strong portfolio, proficiency in specific design tools (Adobe Creative Suite, Figma, Canva), and experience in B2B SaaS are critical for this role. The need for late-night IST overlap with US teams is a significant practical consideration for candidates. The mention of "conversion optimization" and "performance" in web design directly ties into revenue generation metrics.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A robust portfolio is critical, showcasing a breadth of work that demonstrates expertise in brand campaigns, digital creatives, presentations, web design, and effective marketing assets.

• Specific examples of how design initiatives directly contributed to business objectives such as lead generation, user engagement, and conversion rate optimization should be highlighted.

• Evidence of developing and implementing design systems to ensure brand consistency and scalability across multiple platforms and touchpoints.

• Case studies demonstrating experience in designing and optimizing web pages and landing pages for performance and usability within a B2B SaaS context.

• Examples of translating complex technical information into clear, compelling visual narratives for diverse audiences. Process Documentation:

• Documented experience in defining and evolving brand identity systems to maintain consistency and visual integrity across all communications.

• Examples of collaborative workflows with web development teams to ensure accurate implementation of designs and adherence to technical specifications.

• Demonstrated ability to manage project pipelines, from ideation and creative brief to final asset delivery, ensuring efficient throughput and quality control.

• Evidence of process improvement within a design function, such as implementing new tools, optimizing workflows, or establishing best practices for asset creation and management.

📝 Enhancement Note: A strong portfolio is paramount for design roles. For this Senior Manager position in a B2B SaaS context, the portfolio should not only showcase creative output but also demonstrate a strategic understanding of how design impacts business objectives like lead generation and conversion. Highlighting the ability to build and scale a design function, as well as implement design systems, will be key. This aligns with the operations focus on process efficiency and measurable outcomes.

💵 Compensation & Benefits

Salary Range: ₹30,00,000 – ₹35,00,000 annually.

Benefits:

• Competitive annual salary of ₹30,00,000 – ₹35,00,000.

• Remote-first working model, allowing for flexibility and work-life balance within India.

• Significant opportunity to shape and scale the design function, offering substantial impact and ownership.

• Exposure to global, US-based cross-functional teams, fostering international collaboration and learning.

• Strong ownership over brand direction and creative output, empowering creative leadership.

• Opportunity to work on impactful enterprise-grade SaaS products utilized by leading organizations worldwide.

• Engaging in a collaborative, fast-paced startup environment that encourages innovation.

• Access to opportunities for creative growth and continuous professional development.

Working Hours: While a remote-first model is offered, candidates must be comfortable with required overlap during late evening IST hours (up to 2–3 AM when needed) to collaborate effectively with US-based teams. Standard working hours are assumed to be approximately 40 hours per week, with flexibility around the core collaboration times.

📝 Enhancement Note: The salary range provided is specific and competitive for a senior-level design role in India. The benefits package emphasizes remote flexibility, significant growth potential, and exposure to international teams, which are attractive to experienced professionals. The critical caveat regarding late-evening IST hours for US team collaboration is vital for setting expectations. This salary range is informed by regional market data for senior design leadership roles in the tech sector in India.

🎯 Team & Company Context

🏢 Company Culture

Industry: The company operates in the B2B SaaS (Software as a Service) industry, likely focusing on enterprise-grade solutions. This implies a need for professional, polished, and performance-oriented design that supports sales and marketing efforts.

Company Size: High-growth startup environment, suggesting a dynamic, fast-paced, and potentially evolving organizational structure. This offers opportunities for significant impact and influence.

Founded: The founding date is not specified, but the description implies a company that has progressed beyond its initial stages and is now focused on scaling its operations and market presence.

Team Structure:

• The design function is likely to be integrated within the broader marketing or GTM (Go-To-Market) team, with potential for growth into a dedicated design department.

• This role reports to a marketing leader or Head of Growth, collaborating closely with product marketing, web development, and potentially sales enablement teams.

• Cross-functional collaboration is a core aspect, requiring strong communication and partnership with teams based in the US, necessitating asynchronous and late-evening synchronous communication. Methodology:

• Data-driven design: Decisions are expected to be informed by user engagement data, conversion metrics, and A/B testing results to optimize visual communication.

• Agile and iterative: Design processes are likely to be iterative, with a focus on rapid deployment, feedback, and continuous improvement in a startup setting.

• Collaborative ideation: Creative strategy and campaign concepts will be developed through cross-functional brainstorming and input.

• Brand stewardship: Maintaining and evolving a strong, consistent brand identity is a foundational methodology.

Company Website: https://jobgether.com/how-jobgether-works

📝 Enhancement Note: The company culture is described as a "fast-paced startup environment" within the B2B SaaS sector. For operations professionals, this translates to a need for adaptability, a proactive approach to process improvement, and a strong focus on measurable business outcomes. The emphasis on "shaping and scaling the design function" suggests an opportunity to build and refine operational processes within the design team. Collaboration with US-based teams is a key cultural element.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior Manager role, indicating a leadership position with significant responsibility for strategic design direction and execution. It sits above individual contributor roles and potentially below a VP or Director level, depending on the company's growth stage. The expectation to "scale creative functions" suggests a role with significant autonomy and potential for future leadership expansion.

Reporting Structure: The Senior Graphic Design Manager will likely report to a senior marketing leader (e.g., Head of Marketing, VP of Marketing, or Head of Growth). They will collaborate closely with peers in product marketing, web development, and sales operations to ensure design initiatives align with broader GTM strategies.

Operations Impact: The design output directly impacts key revenue-generating activities. Effective visual communication on websites, landing pages, and marketing collateral can significantly influence lead generation, conversion rates, customer engagement, and brand perception. By optimizing these elements, the Senior Graphic Design Manager contributes directly to the company's growth metrics and revenue targets, making this role critical within the broader GTM operations.

Growth Opportunities:

• Design Leadership: Potential to grow into a Director or VP of Design role as the company scales, building and managing a larger design team.

• Strategic Influence: Opportunity to shape the company's brand identity and visual strategy, influencing product marketing and overall GTM direction.

• Cross-functional Expertise: Develop deep understanding and collaboration skills with marketing, product, and sales operations, broadening career options.

• Process Optimization: Lead initiatives to establish and refine design operations processes, improving efficiency and scalability.

• Specialization: Deepen expertise in specific areas like motion graphics, UI/UX for SaaS, or interactive design.

📝 Enhancement Note: This role offers significant growth potential, moving from a senior individual contributor/team lead to a broader design leadership position. The emphasis on "scaling creative functions" implies a strategic mandate to build out design operations, which is a key area for operations professionals. The direct impact on revenue-generating activities means this role is integral to the GTM operations strategy.

🌐 Work Environment

Office Type: Remote-first working model within India. This means the primary work environment will be a home office setup.

Office Location(s): Primarily remote within India. While the company is likely US-based or has significant US operations, the role itself is for an individual located in India.

Workspace Context:

• Flexibility: A remote-first setup offers significant flexibility in managing one's work environment and schedule, provided core collaboration hours are met.

• Technology: Access to necessary design software and collaboration tools will be provided or expected to be maintained by the employee. Proficiency in digital collaboration platforms is essential.

• Collaboration: While remote, strong emphasis will be placed on virtual collaboration with US-based teams, requiring proactive communication and engagement through tools like Slack, Zoom, and project management software. Virtual team-building and communication will be key.

Work Schedule: The role requires flexibility to accommodate collaboration with US-based teams, necessitating potential work during late evening IST hours (up to 2–3 AM IST when needed). This implies a non-traditional schedule at times, but the core work will likely follow standard Indian business hours, with adjustments made for critical cross-functional meetings.

📝 Enhancement Note: The "remote-first" nature of the role within India is a significant factor. Operations professionals often value clear communication channels and structured workflows, which are crucial in a remote setting. The need to overlap with US teams during late IST hours is a critical operational consideration for time management and work-life balance.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely conducted by Jobgether's AI-powered matching system or an internal recruiter to assess basic qualifications and fit.

• Hiring Company Interview 1: A conversation with the hiring manager (likely a marketing leader) to discuss experience, leadership style, and understanding of B2B SaaS design. Portfolio review will be a key component.

• Portfolio Presentation/Design Challenge: Candidates may be asked to present a detailed case study from their portfolio, demonstrating their process, strategic thinking, and impact. A practical design challenge focused on a B2B SaaS scenario might also be given.

• Cross-functional Interviews: Meetings with key stakeholders from marketing, product, and web development teams to assess collaboration skills and ability to integrate design into broader GTM efforts.

• Final Interview: Potentially with a higher-level executive (e.g., VP of Marketing, CEO) to discuss strategic vision and cultural fit.

Portfolio Review Tips:

• Quantify Impact: For each project, clearly articulate the problem, your solution, your process, and, most importantly, the measurable results (e.g., increased conversion rates, improved engagement, brand consistency metrics).

• Showcase Process: Go beyond final visuals; detail your thought process, research, iterative design stages, and how you collaborated with stakeholders.

• B2B SaaS Focus: Highlight projects relevant to B2B SaaS, demonstrating an understanding of enterprise clients, technical products, and lead generation goals.

• Design Systems: If applicable, showcase your experience in building or contributing to design systems, emphasizing scalability and consistency.

• Conciseness and Clarity: Present your portfolio in a well-organized, easy-to-navigate format. Be prepared to walk through key projects efficiently.

Challenge Preparation:

• Understand the Business Context: Research the partner company's products, target audience, and market position to tailor any design challenge responses.

• Focus on Strategy: If given a design challenge, articulate your strategic approach before diving into execution. How does your design solve a specific business problem?

• Time Management: Practice working within time constraints, as design challenges are often time-bound. Prioritize key elements and communicate your approach clearly.

• Stakeholder Communication: Be prepared to explain your design decisions and rationale to a non-design audience, linking them back to business objectives.

📝 Enhancement Note: The interview process will heavily emphasize portfolio review and practical application of design skills within a B2B SaaS context. Candidates should prepare to articulate not just the "what" but the "why" and "how" of their design decisions, with a focus on measurable business impact. This aligns with operations' focus on metrics and ROI.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Advanced proficiency required for graphic design, illustration, and layout (Photoshop, Illustrator, InDesign).

• Figma: Essential for UI/UX design, prototyping, and collaborative design workflows.

• Canva: For rapid creation of marketing collateral and social media assets, indicating a need for versatility.

• Prototyping Tools: Potentially included within Figma or separate tools for interactive design.

Analytics & Reporting:

• Web Analytics Tools: Familiarity with tools like Google Analytics to understand user behavior on web pages and landing pages, informing design optimization.

• A/B Testing Platforms: Experience with platforms that allow for testing different design variations to measure performance.

CRM & Automation:

• CMS Platforms: Experience with WordPress or similar Content Management Systems for web content deployment.

• Project Management Software: Proficiency in tools like Asana, Trello, Jira, or similar for managing design projects and workflows.

📝 Enhancement Note: Proficiency in a range of design tools is expected, with a strong emphasis on Adobe Creative Suite and Figma. The inclusion of Canva suggests a need for efficiency and versatility. Familiarity with web analytics and CMS platforms is crucial as design efforts are tied to web performance and content delivery, directly impacting lead generation and conversion funnels, which are core to revenue operations.

👥 Team Culture & Values

Operations Values:

• Data-Driven: Decisions are guided by performance metrics, user feedback, and analytics to ensure design effectiveness and ROI.

• Efficiency & Scalability: A focus on creating repeatable processes and scalable design solutions that can support rapid growth.

• Collaboration: Strong emphasis on cross-functional teamwork, open communication, and shared ownership of GTM initiatives.

• Innovation & Adaptability: Embracing new design trends, technologies, and agile methodologies to stay ahead in a fast-paced environment.

• Customer-Centricity: Designing with the end-user and customer experience at the forefront, ensuring clarity and impact in all visual communications.

Collaboration Style:

• Proactive Communication: Regularly engaging with US-based teams, providing updates, seeking feedback, and aligning on strategies, often outside standard hours.

• Cross-functional Partnership: Working closely with marketing, product, and web development to integrate design seamlessly into broader business objectives.

• Feedback Integration: Openness to constructive criticism and incorporating feedback from various stakeholders to refine designs and strategies.

• Knowledge Sharing: Contributing to a culture of learning by sharing design best practices, trends, and insights with the team.

📝 Enhancement Note: The team culture values data-driven decision-making, efficiency, and strong cross-functional collaboration, which are hallmarks of effective revenue and sales operations. The need for proactive communication, especially with international teams, is a critical cultural element for remote operations roles.

⚡ Challenges & Growth Opportunities

Challenges:

• Time Zone Differences: Effectively collaborating with US-based teams requires careful scheduling and proactive communication to bridge late evening IST hours.

• Balancing Hands-on Design with Management: Juggling individual design contributions with the responsibilities of leading and scaling a design function.

• Rapid Iteration in a Startup: Adapting quickly to changing priorities and market demands in a fast-paced startup environment.

• Maintaining Brand Consistency: Ensuring a cohesive brand identity across a growing range of marketing and digital assets.

• Translating Technical Concepts: Visually communicating complex B2B SaaS product features and benefits clearly and compellingly.

Learning & Development Opportunities:

• Leadership Development: Opportunities to hone management skills, build and lead a design team, and influence strategic direction.

• Industry Exposure: Gaining experience in the high-growth B2B SaaS sector, a dynamic and innovative industry.

• Advanced Design Skills: Potential to explore and integrate motion graphics, advanced UI/UX, and interactive design techniques.

• Process Building: Playing a key role in establishing and refining design operations processes for scalability and efficiency.

• Cross-functional Learning: Deepening understanding of marketing, product, and sales strategies through close collaboration.

📝 Enhancement Note: The primary challenges revolve around time zone management, balancing strategic leadership with hands-on work, and adapting to a fast-paced startup environment. These are common operational challenges where effective process management and communication are key to success. The growth opportunities are substantial, particularly in leadership and process optimization.

💡 Interview Preparation

Strategy Questions:

• "Describe your experience scaling a design function. What were the key challenges and how did you address them?" (Prepare with examples of process implementation, team building, and metric tracking).

• "How do you ensure brand consistency across diverse marketing channels and customer touchpoints, especially in a rapidly growing company?" (Focus on design systems, brand guidelines, and cross-functional collaboration).

• "Walk us through a complex B2B SaaS product or technical concept you've had to visualize. What was your approach, and what was the outcome?" (Highlight your process for understanding technical details and translating them into clear visuals). Company & Culture Questions:

• "How do you approach collaboration with remote, US-based teams, considering the significant time zone differences?" (Emphasize proactive communication, documentation, and flexibility).

• "What is your philosophy on design for B2B SaaS, and how do you balance creativity with performance metrics like conversion rates and user engagement?" (Discuss data-driven design, user experience, and ROI).

• "How would you contribute to our company's culture as a remote team member based in India?" (Focus on engagement, proactive communication, and understanding of team values). Portfolio Presentation Strategy:

• Storytelling: Structure your portfolio presentation as a narrative for each key project, detailing the business problem, your strategic approach, design process, execution, and quantifiable results.

• Impact Focus: Clearly demonstrate how your design work contributed to business objectives (e.g., increased leads, improved engagement, conversion rate uplift). Use data and metrics where possible.

• Process Transparency: Show your iterative process, including wireframes, mockups, and how you incorporated feedback. This demonstrates your ability to refine and collaborate.

• Tool Proficiency: Briefly mention the tools used for each project, highlighting your expertise in Adobe Creative Suite, Figma, and any other relevant software.

• Conciseness: Be mindful of time. Prepare to present 2-3 of your most impactful projects in detail.

📝 Enhancement Note: Interview preparation should focus on demonstrating strategic thinking, leadership capabilities, and a data-driven approach to design. Candidates must be ready to discuss their experience in scaling design functions and their ability to collaborate effectively across time zones, aligning with the operational demands of the role.

📌 Application Steps

To apply for this Senior Graphic Design Manager position:

• Submit your application through the provided link on Lever.co.

• Portfolio Customization: Tailor your resume and cover letter to highlight your experience in B2B SaaS, scaling design functions, and delivering measurable results through design. Ensure your portfolio prominently features relevant case studies.

• Resume Optimization: Clearly articulate your 8+ years of experience, specifically mentioning your 2+ years of experience in building or scaling design functions. Use keywords from the job description related to B2B SaaS, brand identity, web design, and collaboration.

• Interview Preparation: Practice articulating your design process, leadership philosophy, and experience with data-driven design for conversion optimization. Prepare to present 2-3 key portfolio projects, focusing on their business impact and your strategic approach.

• Company Research: Familiarize yourself with Jobgether's platform and the partner company's offerings (if identifiable) to understand their market and potential design needs. Be prepared to discuss how your skills align with their GTM strategy and remote work culture.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.