SaaS UI/UX & Brand Designer (100 % remote) (m/f/d)

📍 Job Overview

Job Title: SaaS UI/UX & Brand Designer (100 % remote) (m/f/d)

Company: EWOR GmbH

Location: Warsaw, Poland (Remote within Europe or Americas)

Job Type: FULL_TIME

Category: Revenue Operations / GTM Strategy & Execution (with a strong Design focus)

Date Posted: 2026-09-04

Experience Level: Mid-Level (2-5 years)

Remote Status: 100% Remote

🚀 Role Summary

• Lead and execute core 0-to-1 initiatives within cutting-edge SaaS domains, driving product and brand strategy from conception to production.

• Translate high-level strategic visions into actionable execution roadmaps, focusing on rapid implementation and market validation.

• Architect scalable solutions and manage critical milestones to position new departments for rapid growth and potential spin-offs.

• Collaborate directly with founders and a world-class team of engineers, researchers, and commercial leaders in a high-growth, autonomous environment.

• Contribute to defining and refining user experiences and brand identity for new SaaS ventures, ensuring a cohesive and impactful market presence.

📝 Enhancement Note: While the title is UI/UX & Brand Designer, the description emphasizes "exceptional operators and builders" and "lead and execute core 0-to-1 initiatives." This suggests a role that blends traditional design responsibilities with a strong operational component, focusing on driving strategy, execution, and scaling new ventures. The role is less about pure visual design and more about being a foundational builder and operator within a new department, leveraging design expertise to achieve business objectives. Therefore, the category has been broadened to include Revenue Operations / GTM Strategy & Execution to reflect this operational emphasis.

📈 Primary Responsibilities

• Spearhead the design and execution of key 0-to-1 initiatives within nascent SaaS ventures, ensuring alignment with overarching business objectives.

• Develop and iterate on user interface (UI) and user experience (UX) designs for new SaaS products, focusing on intuitive navigation, user engagement, and conversion optimization.

• Define and implement brand identity guidelines, ensuring consistency across all product touchpoints, marketing materials, and external communications.

• Translate complex strategic visions into tangible, executable roadmaps, managing timelines, resources, and key performance indicators (KPIs) for rapid prototyping and production deployment.

• Architect scalable technical and operational solutions that support rapid growth, market validation, and the eventual potential for spin-off ventures.

• Drive the end-to-end execution of design and operational strategies, taking extreme ownership from ideation through to market launch and iteration.

• Conduct user research, market analysis, and competitive benchmarking to inform design decisions and strategic planning for new initiatives.

• Collaborate closely with engineering, product, and commercial teams to ensure seamless integration of design, functionality, and business goals.

• Prepare and present design concepts, strategic roadmaps, and progress updates to founders and senior leadership, articulating rationale and impact.

📝 Enhancement Note: The responsibilities have been elaborated to bridge the gap between pure design tasks and the operational "builder" aspect highlighted in the job description. Emphasis is placed on strategic translation, execution ownership, and scaling, which are core to operations roles.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Design, Human-Computer Interaction, Computer Science, Business, or a related field, or equivalent practical experience demonstrating a strong understanding of design principles and business operations. Experience:

• 2-5 years of proven experience in UI/UX design, brand development, and/or product design, with a significant track record of contributing to early-stage or 0-to-1 initiatives.

• Demonstrated experience in translating strategic vision into concrete execution plans and driving projects from concept to launch.

• Experience working within SaaS environments or with complex digital products is highly desirable. Required Skills:

• UI/UX Design Expertise: Proficiency in creating intuitive, user-centered interfaces and seamless user experiences, including wireframing, prototyping, and user flow mapping.

• Brand Design & Strategy: Ability to develop and articulate strong brand identities, visual systems, and messaging frameworks that resonate with target markets.

• SaaS Product Acumen: Understanding of SaaS business models, user needs, and the product development lifecycle within a software context.

• High-Agency Builder Mindset: A proactive, self-starter attitude with a proven ability to take extreme ownership and drive initiatives independently.

• Strategic Execution: Capability to translate high-level strategies into detailed execution roadmaps and manage complex projects with a focus on speed and impact.

• Excellent English Communication: Superior verbal and written communication skills, essential for articulating ideas, collaborating with diverse teams, and presenting to leadership.

Preferred Skills:

• Prototyping Tools: Advanced proficiency in industry-standard design and prototyping tools (e.g., Figma, Sketch, Adobe Creative Suite, InVision).

• Agile/Lean Methodologies: Experience working within agile development frameworks or lean startup principles for rapid iteration.

• Data Analysis & User Research: Ability to leverage user data and research findings to inform design decisions and validate product strategies.

• Cross-Functional Collaboration: Proven ability to work effectively with engineering, marketing, and product teams to achieve shared goals.

• Entrepreneurial Experience: Prior experience in startups, new venture development, or leading independent projects.

📝 Enhancement Note: The skills section is structured to highlight both the core design competencies and the critical operational "builder" and "executor" skills required for this role. The emphasis on "high-agency builder mindset" and "extreme end-to-end ownership" directly translates to operational responsibilities.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• 0-to-1 Initiative Case Study: A detailed case study showcasing a project where you led or significantly contributed to a new initiative from its inception to a tangible outcome (e.g., prototype, MVP, initial market launch). This should highlight your strategic thinking, execution process, and problem-solving approach.

• UI/UX Design Process Showcase: Examples of your UI/UX design process, including user research, wireframing, prototyping, and final UI design for a digital product, ideally a SaaS application. Demonstrate how user needs were identified and addressed.

• Brand Development Examples: Visuals and strategic rationale behind brand identity systems you have developed or significantly contributed to, including logos, color palettes, typography, and brand guidelines.

• Execution & Impact Documentation: Evidence of your ability to translate strategy into action, with examples of roadmaps, project plans, and metrics demonstrating successful execution and positive impact (e.g., user engagement, conversion rates, market traction).

Process Documentation:

• Workflow Design & Optimization: Demonstrate your ability to map out and optimize workflows for new product development, design implementation, and brand rollout processes.

• System Implementation Standards: Showcase your understanding of how design and brand elements integrate into technical systems and development pipelines, including considerations for scalability and maintainability.

• Measurement and Performance Analysis: Provide examples of how you have defined and tracked key performance indicators (KPIs) for design and brand initiatives, and how you have used this data to iterate and improve.

📝 Enhancement Note: This section is crucial for a role that blends design with operational execution. The emphasis is on demonstrating not just design output but also the strategic thinking, process, and impact that align with operations and GTM functions. The "0-to-1 Initiative Case Study" is particularly important for showing builder capabilities.

💵 Compensation & Benefits

Salary Range:

• Estimated Range: €50,000 - €85,000 annually (or equivalent in USD/CAD).

• Methodology: This estimate is based on mid-level UI/UX & Brand Designer roles in Europe and the Americas, considering the 100% remote nature, the "elite team" and "high-growth environment" offered by EWOR GmbH, and the significant ownership stakes implied by "competitive compensation & upside" and "equity upside." The range accounts for variations in specific location cost of living within Europe/Americas and the candidate's precise experience and demonstrated impact. Given the lean, high-impact nature of the company, compensation is likely to be competitive with strong performance-based upside.

Benefits:

• Competitive Compensation: Attractive base salary commensurate with experience and impact.

• Equity Upside: Significant equity participation in the ventures being built, offering substantial long-term financial reward.

• 100% Remote Work: Full flexibility to work from anywhere within Europe or the Americas, promoting work-life balance.

• Maximum Ownership & Autonomy: The opportunity to architect systems, drive strategy, and build initiatives from scratch without corporate bureaucracy.

• High-Growth Environment: Focus on rapid market validation and scalable traction, fostering a dynamic and results-oriented work culture.

• Elite Team Collaboration: Direct reporting and collaboration with serial entrepreneurs and a world-class team of professionals.

• Professional Development: Opportunities to learn and grow by working on cutting-edge initiatives and with experienced founders.

Working Hours:

• Approximately 40 hours per week, with flexibility to accommodate project needs and global team collaboration. The focus is on efficient execution and achieving milestones rather than strict adherence to hours.

📝 Enhancement Note: A salary range has been estimated based on industry benchmarks for remote, mid-level design roles with significant ownership potential in Europe and the Americas. The benefits are detailed to highlight the unique value proposition of EWOR GmbH, particularly the ownership and growth aspects relevant to ambitious operators.

🎯 Team & Company Context

🏢 Company Culture

Industry: Software / Technology (SaaS), Venture Building

Company Size: EWOR GmbH appears to be a venture builder or a firm focused on launching new initiatives, likely operating with lean, agile teams. While specific numbers aren't provided, the emphasis on "new department" and "0-to-1 initiatives" suggests a startup-like environment within a larger, well-backed structure. The presence of serial entrepreneurs as founders points to a culture of innovation, speed, and high expectations.

Founded: EWOR GmbH is likely a recent venture or a dedicated division within a larger entity, focused on launching new technology ventures. The founders, Paul Müller (Adjust) and Petter Made (SumUp), bring a history of building successful, high-valuation technology companies.

Team Structure:

• Departmental Focus: You will be part of a new department dedicated to launching cutting-edge initiatives, potentially in the SaaS space.

• Reporting & Collaboration: Report directly to the department founder and collaborate with an elite, world-class team comprising engineers, researchers, and commercial leaders. This implies a flat hierarchy within the department, prioritizing direct contribution and collaboration.

• Cross-Functional Integration: The role necessitates close collaboration with various functions to translate strategic vision into concrete execution, from initial design concepts to scalable solutions and market traction.

Methodology:

• 0-to-1 Execution: A core methodology focused on building new ventures or initiatives from the ground up, prioritizing rapid iteration, market validation, and scalability.

• High-Ownership Culture: Emphasis on individuals taking extreme end-to-end ownership of their areas, driving strategy and execution with minimal oversight.

• Speed & Agility: A culture that values fast execution, direct impact, and minimal bureaucracy ("No PowerPoint presentations, no 7 layers of approval").

• Data-Driven Decision Making: While not explicitly stated, the involvement of founders from successful tech ventures suggests an underlying reliance on data and market feedback to guide strategic decisions and product development.

Company Website: https://eworgmbh.teamtailor.com (Note: This is the careers page URL, the main company URL is likely ewor.com based on domain_derived.)

📝 Enhancement Note: The company context is framed to highlight the entrepreneurial, fast-paced, and high-impact nature of the environment, which is critical for candidates considering roles in venture building or early-stage initiatives. The founders' backgrounds are leveraged to underscore the caliber of the team and the potential for significant impact.

📈 Career & Growth Analysis

Operations Career Level: This role represents a unique opportunity at the intersection of Design, Product, and Operations. It's positioned as a foundational "builder" role within a new venture or department, offering significant scope for strategic influence and end-to-end ownership. While titled as a Designer, the responsibilities lean towards a Venture Builder / GTM Lead at an early stage, where design expertise is a primary tool for achieving business objectives. It's a high-impact, high-responsibility mid-level position with potential for rapid advancement.

Reporting Structure: You will report directly to the department founder, indicating a close working relationship with leadership and direct access to strategic decision-making. This structure fosters rapid learning and direct contribution to the venture's direction.

Operations Impact: The role's impact is direct and profound, focusing on establishing and scaling new SaaS initiatives from the ground up. Success in this role will be measured by the ability to translate strategic vision into market-ready products, drive user adoption, achieve market validation, and prepare the venture for future growth or spin-offs. This directly influences the revenue potential and long-term viability of the initiatives.

Growth Opportunities:

• Leadership in New Ventures: The primary growth path is to take on increasing leadership responsibilities within new initiatives, potentially leading to a Head of Product, Head of GTM, or even a General Manager role for a spun-off entity.

• Deep Entrepreneurial Skill Development: Gain hands-on experience in all facets of building a tech venture, from product ideation and design to market strategy, execution, and scaling.

• Specialization within Venture Building: Opportunity to deepen expertise in specific areas of SaaS product development, go-to-market strategy, or brand building within a high-stakes environment.

• Equity Growth: Direct participation in the success of the ventures through equity upside, offering significant financial growth potential.

• Mentorship from Serial Entrepreneurs: Learn directly from founders who have successfully built and exited multi-billion dollar companies.

📝 Enhancement Note: This analysis reframes the "Designer" title into a more operational and strategic context, highlighting the "builder" and "operator" aspects. It emphasizes the unique growth trajectory and impact potential within a venture-building environment, which is crucial for operations-minded candidates.

🌐 Work Environment

Office Type: 100% Remote. This signifies a distributed workforce model where physical office presence is not required.

Office Location(s): The role is open to candidates based in Europe or the Americas. This is a strategic decision to leverage talent across key global markets and potentially align with target customer bases or operational hubs. While Warsaw, Poland is listed, the remote requirement and location flexibility mean candidates from various European and American time zones are welcome.

Workspace Context:

• Autonomous & Flexible: Expect a work environment that prioritizes autonomy, flexibility, and results over traditional office structures. Your workspace is wherever you are most productive within the specified regions.

• Digital Collaboration Tools: Heavy reliance on digital collaboration tools (e.g., Slack, Zoom, project management software) to maintain seamless communication and workflow with a distributed team.

• High-Paced & Focused: The environment is geared towards rapid execution and achieving critical milestones, requiring focus, discipline, and proactive engagement from team members.

• Direct Access to Founders: Opportunities for frequent interaction and collaboration with founders and senior leadership, fostering a dynamic and responsive work culture.

Work Schedule:

• The standard working hours are approximately 40 hours per week. However, due to the global nature of the team and the "0-to-1" initiative focus, there may be a need for flexibility to accommodate critical deadlines, global team syncs, and project-specific demands. Emphasis is placed on output and achieving results.

📝 Enhancement Note: The work environment is described to emphasize the remote-first, autonomous, and fast-paced nature of the company, aligning with the expectations of operations professionals who value efficiency and impact over traditional office settings.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of application and portfolio to assess alignment with the "builder mindset," domain expertise, and core design/strategic skills.

• Founder/Leadership Interviews: In-depth discussions with the department founder and potentially other key leaders to evaluate strategic thinking, execution capabilities, ownership mentality, and cultural fit. Expect questions that probe your approach to building from scratch and driving initiatives.

• Design & Strategy Challenge: A practical exercise or case study designed to assess your ability to translate a business problem into a design and execution strategy. This might involve a product concept, brand challenge, or a roadmap development task.

• Portfolio Presentation & Deep Dive: A dedicated session to walk through your portfolio, focusing on key projects that demonstrate your 0-to-1 experience, execution process, and impact. Be prepared to discuss your decision-making rationale, challenges faced, and outcomes achieved.

• Final Round: Potentially a final discussion to confirm mutual fit, discuss compensation and equity, and outline next steps.

Portfolio Review Tips:

• Highlight 0-to-1 Experience: Prioritize showcasing projects where you were instrumental in building something new, demonstrating your ability to operate in ambiguity and drive foundational work.

• Showcase Process, Not Just Pixels: Clearly articulate your design and execution process. For each project, explain the problem, your approach, the tools and methodologies used, the challenges encountered, and the measurable results.

• Quantify Impact: Whenever possible, use data and metrics to demonstrate the impact of your work. For example, "Increased user engagement by X%," "Reduced onboarding time by Y%," or "Achieved Z% market validation."

• Demonstrate Ownership: Select projects that clearly show your end-to-end ownership, from initial concept to implementation and iteration.

• Tailor to the Role: Emphasize aspects of your portfolio that align with SaaS, GTM strategy, and building new ventures. Highlight your "builder mindset" and ability to execute rapidly.

Challenge Preparation:

• Think Like an Operator: Approach any design or strategy challenge with an operational mindset. Focus on feasibility, scalability, market impact, and execution.

• Structure Your Response: Clearly outline your approach, assumptions, key considerations, proposed solution, and how you would measure success.

• Be Ready to Iterate: The challenge may involve ambiguity. Show your ability to ask clarifying questions, make reasonable assumptions, and adapt your approach as needed.

• Focus on Speed and Pragmatism: Given the company's emphasis on rapid execution, demonstrate an ability to deliver practical, effective solutions efficiently.

📝 Enhancement Note: This section provides concrete advice tailored to the specific demands of this role, emphasizing the operational aspects of the application and portfolio review, especially the "0-to-1" and "builder mindset" requirements.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping Software: Proficiency in industry-standard tools such as Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator, After Effects), InVision, or similar.

• Collaboration Platforms: Experience with tools like Slack, Microsoft Teams, or similar for real-time communication and team coordination.

• Project Management Software: Familiarity with tools like Asana, Trello, Jira, Monday.com, or similar for task management, roadmap planning, and workflow tracking.

Analytics & Reporting:

• Web Analytics Tools: Basic understanding or experience with tools like Google Analytics, Mixpanel, Amplitude, or similar to track user behavior and product performance.

• Data Visualization Tools: Familiarity with creating dashboards or reports using tools like Tableau, Looker Studio (Google Data Studio), or in-app analytics for performance tracking.

CRM & Automation:

• CRM Systems: While not a primary focus for a designer, understanding the role of CRM (e.g., Salesforce, HubSpot) in a SaaS business and how design impacts user journeys within these systems is beneficial.

• Workflow Automation: Awareness of how design elements and user flows can be integrated into marketing automation or customer success workflows.

📝 Enhancement Note: The tools section is expanded to include a broader range of technologies relevant to a role that bridges design with operational execution in a SaaS context, including analytics and CRM awareness, which are key in GTM and RevOps.

👥 Team Culture & Values

Operations Values:

• Ownership & Accountability: A strong emphasis on taking full responsibility for initiatives, from conception to execution and outcomes. Individuals are expected to be proactive and drive results independently.

• Speed & Execution: A culture that values rapid progress, decisive action, and efficient delivery over lengthy deliberation. "Good ideas and fast execution are what matter."

• Innovation & Builder Mindset: Encouragement to explore cutting-edge domains, experiment with new ideas, and actively build and create from the ground up.

• Excellence & Impact: A commitment to achieving high standards and making a significant impact, driven by a team of experienced entrepreneurs and professionals.

• Pragmatism & Results-Orientation: Focus on practical solutions that lead to tangible market validation and scalable traction, minimizing unnecessary complexity or bureaucracy.

Collaboration Style:

• Direct & Transparent: Expect open communication channels with founders and team members, fostering a transparent environment where ideas and feedback are shared freely.

• Cross-Functional Synergy: Collaboration is key to translating vision into reality. This involves working closely with engineers, researchers, and commercial leads to ensure a unified approach.

• Agile & Iterative: The team likely operates with an agile mindset, encouraging continuous feedback loops, rapid iteration, and adaptability to market insights.

• Empowered & Autonomous: While collaborative, team members are empowered to make decisions and drive their areas of responsibility with a high degree of autonomy.

📝 Enhancement Note: This section emphasizes the operational values that are critical in a startup or venture-building environment, aligning with the "builder mindset" and "maximum ownership" aspects of the role.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Ambiguity: As a 0-to-1 initiative, the role will involve operating in an environment with less defined structures and processes, requiring comfort with uncertainty and the ability to forge new paths.

• Rapid Iteration & Market Validation: The pressure to achieve strong market validation and scalable traction quickly can be demanding, requiring efficient design and execution strategies.

• Balancing Design Vision with Business Goals: Effectively translating creative design visions into practical, scalable solutions that meet stringent business objectives and timelines.

• Building from Scratch: The inherent challenge of establishing new products and brands from the ground up, requiring resilience, adaptability, and a proactive problem-solving approach.

• Global Distributed Team Coordination: Effectively collaborating and maintaining alignment across different time zones and cultural contexts within a remote team.

Learning & Development Opportunities:

• Entrepreneurial Immersion: Gain unparalleled experience in launching and scaling tech ventures under the guidance of successful serial entrepreneurs.

• Strategic Leadership Development: Grow into leadership roles by taking ownership of critical initiatives and influencing the strategic direction of new ventures.

• Cross-Disciplinary Skill Expansion: Develop a broader skill set beyond core design, including product strategy, go-to-market execution, and operational planning.

• Exposure to Cutting-Edge Domains: Work on innovative projects in emerging technology areas, staying at the forefront of industry trends.

• Mentorship from Industry Leaders: Benefit from direct mentorship and guidance from founders with a proven track record of building and exiting high-growth companies.

📝 Enhancement Note: This section addresses potential challenges and growth opportunities, framing them within the context of a venture-building role, which is highly relevant for operations professionals seeking impactful and developmental positions.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to build a product or brand from scratch. What was your process, what were the biggest challenges, and what was the outcome?" (Focus on your 0-to-1 experience, execution, and ability to handle ambiguity.)

• "How would you approach translating a high-level strategic vision into a concrete, actionable roadmap for a new SaaS product?" (Assess your strategic planning, project management, and execution skills.)

• "Imagine we have a new SaaS idea. What are the first 3-5 steps you would take as a UI/UX & Brand Designer to begin validating and building it?" (Evaluate your proactive approach, understanding of product development lifecycle, and initial design/strategy thinking.) Company & Culture Questions:

• "What excites you about EWOR GmbH's mission and the opportunity to build cutting-edge initiatives?" (Show genuine interest and alignment with the company's vision.)

• "How do you embody a 'high-agency builder mindset' and take extreme end-to-end ownership?" (Be ready with specific examples from your past experience.)

• "How do you prefer to collaborate with engineers and product managers on a fully remote team?" (Demonstrate your communication and collaboration style in a distributed setting.) Portfolio Presentation Strategy:

• Structure Your Narrative: For each key project, clearly define the problem, your role and approach, the solution, and the impact/results. Use a storytelling approach.

• Emphasize the "Why": Explain the rationale behind your design decisions and strategic choices. Connect them back to user needs and business objectives.

• Showcase Process and Iteration: Don't just show the final product. Illustrate your design process, including research, wireframing, prototyping, and how you iterated based on feedback or data.

• Highlight 0-to-1 Experience: Ensure the projects you highlight clearly demonstrate your ability to build from scratch, manage ambiguity, and drive initiatives from inception to completion.

• Quantify Achievements: Use metrics to demonstrate the success and impact of your work. Be prepared to discuss how you measured success and what the ROI was.

📝 Enhancement Note: These interview questions and preparation tips are designed to probe the specific requirements of this role, focusing on the blend of design expertise with operational execution, strategic thinking, and a builder mindset.

📌 Application Steps

To apply for this operations-aligned design position:

• Submit your application through the provided link on the EWOR GmbH teamtailor careers page.

• Tailor your Resume: Customize your resume to highlight your experience in UI/UX design, brand development, SaaS products, and crucially, any experience in launching new initiatives, taking ownership, and driving execution. Use keywords like "0-to-1," "venture building," "product strategy," "GTM execution," and "scalable solutions."

• Curate Your Portfolio: Select your strongest projects that best showcase your 0-to-1 experience, design process, brand development capabilities, and quantifiable impact. Ensure your portfolio clearly demonstrates your "builder mindset" and ability to execute rapidly. Prepare a concise narrative for each project.

• Prepare for the Interview: Research EWOR GmbH, its founders, and the type of ventures they aim to build. Prepare to discuss your approach to ambiguous challenges, your experience in fast-paced environments, and how your skills align with driving new initiatives from the ground up. Practice presenting your portfolio and articulating your strategic thinking.

• Highlight Your Builder Mentality: In your application materials and during interviews, consistently emphasize your proactive, results-oriented approach and your proven ability to take end-to-end ownership of projects.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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