SaaS UI/UX & Brand Designer (100 % remote) (m/f/d)

📍 Job Overview

Job Title: SaaS UI/UX & Brand Designer (100% Remote) (m/f/d)

Company: EWOR GmbH

Location: Rome, Lazio, Italy (Remote)

Job Type: FULL_TIME

Category: Product Design / Operations

Date Posted: 2026-09-04T07:45:30

Experience Level: 5-10 years

Remote Status: 100% Remote

🚀 Role Summary

• Spearhead the design and development of user interfaces and brand identity for cutting-edge SaaS initiatives, focusing on a 0-to-1 product lifecycle.

• Translate high-level strategic vision into tangible execution roadmaps, driving rapid implementation from prototype to production.

• Architect scalable and innovative solutions that support rapid growth and potential spin-off opportunities.

• Collaborate directly with founders and a world-class team of engineers, researchers, and commercial leaders in a high-growth, execution-focused environment.

📝 Enhancement Note: While the title specifies UI/UX & Brand Designer, the core responsibilities and company context strongly indicate a need for operational thinking in product development. The role requires translating strategy into execution, architecting scalable solutions, and driving 0-to-1 initiatives, which are core GTM and Product Operations functions. Therefore, this role can be categorized under Product Design with strong operational implications, or even a Product Operations role with a design focus. The emphasis on "operators and builders" and "maximum ownership" suggests a need for someone who can not only design but also operationalize the product development lifecycle.

📈 Primary Responsibilities

• Lead the end-to-end UI/UX and brand design process for new SaaS products, from conceptualization to final implementation, ensuring a cohesive and user-centric experience.

• Develop and maintain a strong brand identity that aligns with EWOR's innovative and entrepreneurial ethos, ensuring consistency across all digital touchpoints.

• Create detailed user flows, wireframes, mockups, and interactive prototypes to effectively communicate design concepts and gather feedback.

• Collaborate closely with product managers, engineers, and stakeholders to define product requirements, user stories, and design specifications.

• Drive the implementation of design systems and style guides to ensure scalability, maintainability, and brand consistency across multiple initiatives.

• Participate in user research, usability testing, and A/B testing to gather insights and iteratively improve product design and user experience.

• Contribute to the strategic vision of new initiatives by providing design expertise and identifying opportunities for innovation and market differentiation.

• Develop and manage design documentation, including style guides, asset libraries, and design specifications, to facilitate efficient collaboration and handoff.

📝 Enhancement Note: The core responsibilities are expanded to emphasize the operational aspects of design within a 0-to-1 product development context. This includes translating strategy into execution, architecting for scalability, and managing the design lifecycle from concept to production, aligning with GTM and Product Operations principles.

🎓 Skills & Qualifications

Education: Bachelor's or Master's degree in Design, Human-Computer Interaction, Computer Science, or a related field, or equivalent practical experience.

Experience: 5-10 years of progressive experience in UI/UX design, with a significant focus on SaaS products and brand development. Proven track record of successfully launching and iterating on digital products.

Required Skills:

• Extensive experience in UI/UX design principles and best practices, with a strong portfolio showcasing SaaS product design.

• Proficient in industry-standard design and prototyping tools such as Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator, XD), InVision, or similar.

• Demonstrated ability to develop and execute comprehensive brand identity systems and style guides.

• Experience in translating complex strategic objectives into intuitive and user-friendly design solutions.

• Strong understanding of the product development lifecycle, from ideation and prototyping to development and iteration.

• Excellent verbal and written communication skills in English, with the ability to articulate design decisions and rationale effectively.

• High-agency builder mindset with a proven ability to take extreme end-to-end ownership of design initiatives. Preferred Skills:

• Experience working in a 0-to-1 product development environment or startup setting.

• Familiarity with front-end development principles (HTML, CSS, JavaScript) to facilitate better collaboration with engineers.

• Experience with user research methodologies and usability testing.

• Knowledge of design systems and their implementation at scale.

• Experience in agile development methodologies.

📝 Enhancement Note: The experience level is inferred from the "5-10 years" AI output. The required skills are expanded to include specific tools and methodologies relevant to both UI/UX and brand design within a SaaS context, emphasizing the operational aspects of product development and ownership.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio demonstrating end-to-end product design ownership, including UI/UX design for SaaS platforms and comprehensive brand identity development.

• Case studies that clearly articulate the problem, your design process, the solutions implemented, and the measurable impact on user engagement or business objectives.

• Examples of how you translated high-level strategic vision into concrete design execution roadmaps and prototypes.

• Evidence of architecting scalable design solutions and contributing to the successful launch of new products or features.

• Documentation showcasing your ability to manage design systems, style guides, and assets for consistency and efficiency. Process Documentation:

• Showcase your approach to user research, ideation, wireframing, prototyping, and usability testing.

• Illustrate your methods for translating strategic requirements into actionable design tasks and project plans.

• Provide examples of how you collaborate with engineering and product teams to ensure efficient design handoff and implementation.

• Demonstrate your understanding of design iteration based on user feedback and performance data.

📝 Enhancement Note: This section is tailored to the role of a designer with operational responsibilities, emphasizing the need for a portfolio that demonstrates not just aesthetic skill but also strategic thinking, process management, and tangible results within a product development context.

💵 Compensation & Benefits

Salary Range: €60,000 - €90,000 annually, depending on experience and qualifications.

Benefits:

• Competitive compensation package.

• Significant equity upside, reflecting EWOR's commitment to rewarding high performers and builders.

• Maximum ownership and autonomy in shaping new initiatives and systems.

• Opportunity to work in a high-growth environment with a focus on rapid execution and market validation.

• Collaboration with a world-class team of serial entrepreneurs, engineers, and researchers.

• Full remote work flexibility, allowing for work from anywhere within Europe or the Americas.

Working Hours: Full-time, approximately 40 hours per week, with flexibility to accommodate different time zones within Europe and the Americas. The focus is on results and execution rather than strict adherence to traditional office hours.

📝 Enhancement Note: The salary range is an estimate based on the AI's "5-10 years" experience level and the specified remote work within Europe/Americas for a specialized design role at a well-backed startup. Benefits are expanded based on the provided "Competitive compensation & upside" and the company's stated emphasis on ownership and high-growth environment. Working hours are clarified based on the AI's 40-hour estimate and the remote context.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, SaaS, Entrepreneurship, Venture Building. EWOR GmbH operates at the forefront of launching cutting-edge initiatives, leveraging serial entrepreneurship and a venture-building approach to create category-defining companies. The focus is on rapid iteration and market validation in domains like SaaS.

Company Size: Small to Medium-sized (Startup/Venture Building). EWOR is building a new department, suggesting a lean and agile operational structure. This environment fosters direct impact and high levels of autonomy for its team members.

Founded: The company's backing by serial entrepreneurs like Paul Müller (Adjust) and Petter Made (SumUp) indicates a foundation built on successful ventures and a deep understanding of scaling technology companies from the ground up.

Team Structure:

• The design role reports directly to the department founder, facilitating a streamlined decision-making process and direct access to leadership.

• Collaboration is expected to be highly cross-functional, involving close interaction with engineers, researchers, commercial leaders, and potentially other "operators and builders."

• The culture is characterized by a strong emphasis on "maximum ownership," "high-growth environment," and "elite team" dynamics, prioritizing execution and impact over bureaucracy. Methodology:

• Data-driven decision-making and rapid execution are paramount. The company explicitly states "No PowerPoint presentations, no 7 layers of approval. Good ideas and fast execution are what matter."

• A 0-to-1 approach is central, focusing on building initiatives from inception to market traction.

• Iterative development and a focus on achieving strong market validation are key operational principles.

Company Website: https://eworgmbh.teamtailor.com (Note: This is a careers page URL, the primary company website might differ but is implied to be related to the founders' ventures or a new EWOR initiative.)

📝 Enhancement Note: This section synthesizes information from the company description and founder backgrounds to infer the operational culture and team dynamics. The emphasis is on a lean, high-impact environment typical of venture-backed startups focused on rapid product development and market entry.

📈 Career & Growth Analysis

Operations Career Level: This role represents a critical early-stage position within a new department, akin to a Senior Product Designer or a Design Lead with significant strategic and operational responsibilities. It's a "builder" role with the potential to shape the future of new ventures. The emphasis on "maximum ownership" and "0-to-1 initiatives" suggests a high degree of autonomy and impact, characteristic of senior or lead roles.

Reporting Structure: Direct reporting to the department founder provides high visibility and direct mentorship from experienced entrepreneurs. This structure facilitates rapid decision-making and direct influence on strategic direction.

Operations Impact: The designer's impact extends beyond aesthetics; they are instrumental in translating strategic vision into tangible, user-centric products that drive market validation and growth. Successful execution of design initiatives directly contributes to achieving milestones for rapid growth and potential spin-offs, impacting the company's ability to attract institutional backing.

Growth Opportunities:

• Product Leadership: Opportunity to grow into a Product Lead or Head of Design role as new initiatives scale and potentially spin off into independent entities.

• Entrepreneurial Experience: Gain invaluable experience in building products and businesses from the ground up under the guidance of serial entrepreneurs, fostering an entrepreneurial mindset.

• Specialization & Breadth: Deepen expertise in SaaS UI/UX and brand design while also developing a broader understanding of product strategy, operations, and GTM execution.

• Equity Upside: Potential for significant financial reward through equity in successful ventures.

📝 Enhancement Note: This analysis focuses on the growth trajectory for a designer in a startup environment, emphasizing the operational aspects of building and scaling products, and the entrepreneurial opportunities inherent in the role.

🌐 Work Environment

Office Type: 100% Remote. This role offers complete flexibility in terms of physical location, provided the candidate is based in Europe or the Americas.

Office Location(s): While the role is remote, the company requires candidates to be based in Europe or the Americas, or be open to relocating. This is likely to facilitate time zone alignment for collaboration and potential future on-site engagement if a spin-off occurs.

Workspace Context:

• Autonomy: The environment is built around maximum ownership, meaning individuals are empowered to manage their own work, schedules, and priorities to achieve objectives.

• Technology & Tools: Access to modern design and collaboration tools is implied, essential for effective remote work and product development. The ability to leverage and potentially implement new technologies is key.

• Collaboration: While remote, the emphasis on an "elite team" suggests a culture of proactive communication, knowledge sharing, and close collaboration on shared goals, likely facilitated through digital communication platforms.

Work Schedule: Flexible, with an expectation of approximately 40 hours per week. The focus is on delivering results and meeting critical milestones rather than adhering to a rigid 9-to-5 structure. This allows for asynchronous work and accommodates different time zones within the specified regions.

📝 Enhancement Note: The work environment is characterized by its remote nature and the company's emphasis on autonomy and results-driven work, which are critical considerations for operations professionals seeking flexibility and impact.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of application, portfolio, and resume to assess alignment with the role's requirements and EWOR's builder ethos.

• Portfolio Review & Design Challenge: A deep dive into the candidate's portfolio, likely followed by a design challenge or case study presentation that assesses problem-solving skills, design process, and ability to translate strategy into execution. Expect questions focused on 0-to-1 initiatives and scalable solutions.

• Founder/Leadership Interview: Discussion with the department founder and potentially other key leaders to evaluate strategic thinking, cultural fit, agency, and end-to-end ownership capabilities.

• Final Assessment: Evaluation based on demonstrated skills, portfolio impact, and alignment with EWOR's high-growth, execution-focused culture.

Portfolio Review Tips:

• Showcase 0-to-1 Experience: Highlight projects where you were involved from the initial concept phase, demonstrating your ability to build and iterate.

• Quantify Impact: For each project, clearly articulate the problem, your role, the process followed, and the measurable outcomes (e.g., user adoption, engagement metrics, conversion rates).

• Demonstrate Strategic Thinking: Explain how your design decisions aligned with broader business goals and strategic vision.

• Highlight Brand & UI/UX Integration: Clearly present how you integrated brand identity with user interface design to create a cohesive and compelling product experience.

• Emphasize Ownership & Agency: Be ready to discuss situations where you took initiative, drove projects forward, and demonstrated extreme ownership.

Challenge Preparation:

• Be prepared for a design challenge that might involve defining a user experience for a new SaaS feature or developing a brand concept for a nascent initiative.

• Focus on articulating your thought process, demonstrating how you would approach problem-solving in a fast-paced, ambiguous environment.

• Practice presenting your ideas concisely and persuasively, emphasizing execution roadmaps and scalable solutions.

📝 Enhancement Note: This section provides actionable advice tailored to a design role with operational responsibilities, focusing on demonstrating ownership, strategic thinking, and the ability to execute in a startup environment.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator, XD), InVision. Proficiency is essential for creating high-fidelity designs and interactive prototypes.

• Collaboration & Communication: Slack, Microsoft Teams, Zoom, Google Workspace (Docs, Sheets, Slides). Effective use of these tools is critical for remote team collaboration and stakeholder communication.

• Project Management: Jira, Asana, Trello, or similar tools for managing tasks, workflows, and project timelines, especially in an agile development context.

Analytics & Reporting:

• Familiarity with product analytics tools such as Google Analytics, Mixpanel, Amplitude, or similar, to understand user behavior and inform design decisions.

• Understanding of A/B testing platforms and methodologies to optimize user experience based on data. CRM & Automation:

• While not a primary focus, a basic understanding of CRM systems (e.g., Salesforce, HubSpot) and marketing automation platforms can be beneficial for understanding the broader customer journey and how design impacts conversion funnels.

• Knowledge of design system management tools or platforms.

📝 Enhancement Note: This section outlines the expected technology stack, focusing on design tools but also including collaboration and project management software crucial for remote operations and product development.

👥 Team Culture & Values

Operations Values:

• Ownership & Agency: A strong belief in taking "extreme end-to-end ownership" and acting as a builder with a high degree of autonomy.

• Execution Focus: Prioritizing fast execution, tangible results, and market validation over lengthy processes or approvals. "Good ideas and fast execution are what matter."

• Entrepreneurial Spirit: Embracing the challenges and rewards of building new ventures from the ground up, with a proactive and innovative mindset.

• Collaboration & Excellence: Working within an "elite team" environment that values collaboration, high standards, and direct communication.

• Data-Driven Iteration: Using data and user feedback to continuously improve products and drive towards strong market fit.

Collaboration Style:

• Direct & Transparent: Communication is expected to be open, direct, and efficient, leveraging digital tools for seamless interaction.

• Cross-Functional Partnership: Close collaboration with engineers, product managers, researchers, and commercial leaders to ensure alignment and integrated execution.

• Feedback-Oriented: A culture that encourages constructive feedback to drive continuous improvement in both product and process.

📝 Enhancement Note: This section highlights the core values that define EWOR's operational culture, emphasizing the "builder" mentality and the drive for execution and ownership, which are crucial for candidates to understand for cultural fit.

⚡ Challenges & Growth Opportunities

Challenges:

• Ambiguity in 0-to-1: Navigating the inherent ambiguity and rapid evolution of new initiatives, requiring adaptability and resilience.

• Balancing Innovation & Scalability: Designing for immediate user needs and market validation while simultaneously architecting for long-term scalability and potential spin-offs.

• Remote Collaboration Dynamics: Maintaining strong communication and collaboration across potentially distributed teams and different time zones.

• Rapid Iteration Cycles: Adapting to fast-paced development cycles that demand quick decision-making and design adjustments.

Learning & Development Opportunities:

• Entrepreneurial Mentorship: Direct learning from experienced serial entrepreneurs on building and scaling technology ventures.

• Product Strategy Development: Gaining deep insights into market validation, GTM strategies, and venture capital fundraising through hands-on involvement.

• Cross-Functional Skill Acquisition: Opportunities to learn about engineering, product management, and commercial aspects of business development.

• Building a Portfolio of Ventures: Contributing to the creation of multiple successful initiatives that can form a significant part of a professional's portfolio.

📝 Enhancement Note: This section anticipates potential challenges and outlines the significant growth opportunities inherent in a role focused on building new ventures from the ground up, emphasizing learning and development within an entrepreneurial context.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you took a strategic vision and translated it into a concrete product design and execution roadmap. What were the key steps and challenges?" (Focus on process, ownership, and outcome.)

• "How would you approach building a brand identity and UI/UX for a completely new SaaS product in a rapidly evolving market, given limited initial information?" (Assess strategic thinking, research approach, and iterative design.)

• "Discuss your experience with architecting scalable solutions. What considerations do you prioritize for long-term growth and potential spin-offs?" (Evaluate technical design foresight and scalability mindset.) Company & Culture Questions:

• "What does 'maximum ownership' mean to you, and how have you demonstrated it in previous roles?" (Gauge alignment with EWOR's core value.)

• "How do you thrive in a high-growth, fast-paced environment with minimal red tape?" (Assess adaptability and execution focus.)

• "Describe your ideal collaboration style with engineers and product leaders on 0-to-1 initiatives." (Understand team dynamics and communication preferences.) Portfolio Presentation Strategy:

• Structure: For each case study, clearly outline the Problem, Your Role/Ownership, Process (ideation, research, design, testing), Solution, and Results/Impact (quantified where possible).

• Highlight 0-to-1: Emphasize projects where you were instrumental from the early stages, showcasing your builder mindset and end-to-end execution capabilities.

• Focus on Strategy: Explain why you made certain design decisions, linking them to strategic goals and user needs.

• Demonstrate Scalability: Discuss how your designs were built to scale and adapt to future growth.

• Brand Integration: Clearly articulate how UI/UX and brand elements were woven together cohesively.

📝 Enhancement Note: This section provides specific, targeted advice for interview preparation, focusing on the types of questions likely to be asked and how to effectively present one's experience and portfolio in the context of EWOR's unique operational and cultural demands.

📌 Application Steps

To apply for this operations-focused design position:

• Submit your application through the provided link on the EWOR GmbH teamtailor page.

• Curate Your Portfolio: Select 2-3 of your strongest SaaS UI/UX and brand design projects that best showcase your 0-to-1 experience, end-to-end ownership, and ability to translate strategy into tangible results. Ensure your portfolio clearly articulates your process and impact.

• Optimize Your Resume: Tailor your resume to highlight keywords related to SaaS, UI/UX, Brand Design, Product Development, 0-to-1 initiatives, strategic execution, scalability, and ownership. Quantify achievements wherever possible.

• Prepare Your Narrative: Be ready to articulate your "builder mindset" and passion for creating category-defining ventures. Practice presenting your portfolio with a focus on strategy, process, and measurable outcomes.

• Research EWOR & Founders: Understand EWOR's mission, the backgrounds of Paul Müller and Petter Made, and their track record in building successful companies. This will help you align your answers with their entrepreneurial ethos.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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