Product Strategy & Planning Manager (IA/Project Hire)

📍 Job Overview

Job Title: Product Strategy & Planning Manager (IA/Project Hire)

Company: The Walt Disney Company

Location: Lake Buena Vista, FL, United States

Job Type: FULL_TIME

Category: Commercial Strategy & Product Planning

Date Posted: May 26, 2026

Experience Level: 5-10 Years

🚀 Role Summary

• Drive the development and execution of commercial product strategies and long-term investment projects specifically for Walt Disney World's Parks and Resorts, with a focus on Attractions & Entertainment capital menu inputs.

• Lead large-scale incremental business opportunity assessments, analyzing internal and external trends, market assessments, and competitive positioning to maximize long-term profitability and guest experience.

• Optimize and transform emerging or existing product offerings by developing structured frameworks, analyzing performance trends, and integrating consumer insights with financial and operational priorities.

• Project manage the implementation of approved initiatives, independently leading cross-functional partners and processes to ensure seamless new product creation and delivery.

📝 Enhancement Note: This role is positioned within the Commercial Strategy and Product Planning segment, indicating a strong focus on the financial viability and strategic market positioning of Disney's product offerings, particularly within the theme park and resort environment. The "IA/Project Hire" designation suggests this role may be for a specific, defined project or initiative, requiring adaptability and a results-oriented approach.

📈 Primary Responsibilities

• Lead the development and execution of commercial product strategies and long-term investment projects for Walt Disney World, focusing on site commercial needs assessment and Attractions & Entertainment capital menu inputs.

• Drive new, large-scale incremental business opportunities by analyzing trends, performing market assessments, hosting ideation sessions, and building compelling business cases for senior leadership approval.

• Optimize and/or transform existing product offerings by developing structured frameworks, analyzing performance trends and consumer insights, and collaborating with functional partners (e.g., Finance, Consumer Insight, Industrial Engineering, Revenue Planning).

• Present recommendations and gain approval from key clients, partners, and executives, tailoring communication to diverse audiences including senior leadership.

• Project manage the implementation of approved initiatives, leading partners and processes to ensure seamless new product creation and delivery.

• Actively participate in or lead large cross-functional forums, driving discussions, influencing for alignment, and championing key short- and long-term initiatives for site growth.

• Effectively prioritize projects in a fast-paced environment, clearly defining objectives and steps for complex bodies of work.

• Work with P&L statements, capital projects, and annual operating plans, interpreting and communicating data to support strategic decisions.

📝 Enhancement Note: The responsibilities heavily emphasize strategic thinking, financial acumen, and cross-functional leadership within a large, complex organization. The requirement to "influence without formal ownership" is a critical nuance for success in this role, highlighting