Product Designer Senior

📍 Job Overview

Job Title: Product Designer Senior

Company: Experian

Location: São Paulo, São Paulo, Brazil

Job Type: Full-time

Category: Product Design / User Experience

Date Posted: 2026-06-11T11:27:49.27

Experience Level: 5-10 years

Remote Status: Hybrid

🚀 Role Summary

• Drive the enhancement of visual and functional quality across digital products through meticulous craft and user-centric design principles.

• Lead the creation of intuitive, creative, and aesthetically excellent interfaces, ensuring pixel-perfect execution and a deep commitment to product evolution.

• Conduct user research and usability testing to uncover user needs, behaviors, and interaction patterns, informing design decisions with empirical data.

• Foster a culture of continuous improvement by identifying problems, testing hypotheses, and discovering opportunities for enhanced user experience.

• Collaborate with cross-functional teams to conceptualize and build innovative digital solutions, integrating AI tools into the creative process for rapid prototyping and MVP development.

📝 Enhancement Note: This role is positioned as a Senior Product Designer, implying a significant level of autonomy and influence in product decisions, as well as the expectation to mentor junior designers and champion design best practices. The emphasis on AI tools suggests a forward-thinking approach to design and a need for adaptability.

📈 Primary Responsibilities

• Champion the "craft" of design, focusing on visual appeal, detail accuracy, and overall delivery quality with a proactive approach to product improvement.

• Design user-friendly, creative, and intuitive interfaces with an unwavering attention to detail and visual excellence.

• Execute user research and usability testing to deeply understand user needs, behaviors, and pain points, translating insights into actionable design improvements.

• Continuously strive for excellence by identifying design challenges, rigorously testing hypotheses, and discovering opportunities that significantly enhance the user experience.

• Collaborate closely with product managers, engineers, and other stakeholders to build innovative and effective digital solutions, ensuring seamless integration of design and development.

• Develop interactive prototypes and conduct rapid experiments to quickly validate design concepts and gather feedback.

• Ground all design decisions in quantitative data, user experience metrics, and research findings to ensure efficacy and impact.

• Maintain clear, transparent, and accessible documentation of the design process and rationale to facilitate knowledge sharing and team alignment.

📝 Enhancement Note: The responsibilities highlight a blend of hands-on design execution, strategic thinking, and a data-driven methodology. The explicit mention of AI tools for experiments and MVPs indicates a need for proficiency in leveraging cutting-edge technology within the design workflow.

🎓 Skills & Qualifications

Education: Bachelor's degree in Design, Advertising, or a related field.

Experience: Proven experience as a Product Designer, with a strong track record in consulting and the financial services sector.

Required Skills:

• Visual Design & UI Design: Demonstrable expertise in creating aesthetically pleasing and highly functional user interfaces.

• Product Design: Comprehensive understanding of the product development lifecycle and the role of design within it.

• User Research: Ability to plan, conduct, and analyze user research to gather actionable insights.

• Usability Testing: Experience in designing and executing usability tests to identify and resolve user friction points.

• Prototyping: Proficiency in creating interactive prototypes for concept validation and user feedback.

• Branding: Experience in applying and evolving brand guidelines within digital product design.

• AI Tools in Design: Practical experience using AI tools for creative ideation, experiment design, and the development of Minimum Viable Products (MVPs).

• Data-Driven Design: Capability to leverage data, metrics, and research findings to inform and justify design decisions.

• Attention to Detail: A meticulous approach to design, ensuring pixel-perfect execution and a high standard of visual quality.

Preferred Skills:

• Fintech Experience: Prior experience working within fintech companies is a significant advantage.

• Interaction Design: Strong understanding of how users interact with digital products and the ability to design seamless interaction flows.

• Brand Strategy: Experience contributing to or shaping brand identity and its application across digital touchpoints.

📝 Enhancement Note: The requirement for AI tools in the creative process is a key differentiator for this role, suggesting that candidates with experience in generative design, AI-assisted prototyping, or AI-driven user insights will be highly valued. The preference for fintech experience indicates a need for domain knowledge in financial services.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase of exceptional visual design quality, demonstrating a keen eye for aesthetics, typography, color theory, and layout.

• Case studies detailing the end-to-end product design process, from initial problem definition and user research to final solution and iteration.

• Examples of interface design for complex digital products, preferably within the financial services or fintech industry.

• Demonstrations of how AI tools were integrated into the design process, including specific examples of experiments, MVPs, or innovative solutions developed with AI assistance.

• Evidence of data-driven decision-making, illustrating how metrics and research informed design choices and led to measurable improvements.

• Projects that highlight strong branding application and consistency across various digital touchpoints. Process Documentation:

• Clear articulation of the design methodology used for each project, emphasizing research, ideation, prototyping, testing, and iteration phases.

• Documentation of user research findings and how they directly influenced design decisions and product direction.

• Explanation of how prototypes were developed and utilized for user testing and stakeholder feedback sessions.

• Records of how design decisions were validated through data analysis, A/B testing, or other performance metrics.

📝 Enhancement Note: The portfolio is critical for this role, with a strong emphasis on visual excellence and the practical application of AI in design. Candidates should be prepared to articulate their design process, demonstrate their problem-solving skills, and quantify the impact of their work, particularly in relation to data and AI-driven outcomes.

💵 Compensation & Benefits

Salary Range: The estimated salary range for a Senior Product Designer in São Paulo, Brazil, with 5-10 years of experience, is R$ 10,000 to R$ 18,000 per month. This estimate is based on industry benchmarks for senior design roles in major Brazilian tech hubs, considering the expertise required in visual design, AI tools, and the financial sector. Salaries can vary based on specific experience, negotiation, and the exact scope of responsibilities.

Benefits:

• Comprehensive health insurance plan, including medical, dental, and vision coverage.

• Life insurance policy for employee and dependents.

• Meal vouchers or a meal allowance, in line with Brazilian labor practices.

• Transportation assistance or reimbursement, given the hybrid work model and location.

• Paid time off, including vacation days and public holidays, adhering to Brazilian labor laws.

• Opportunities for professional development, including access to training programs, workshops, and conferences.

• Participation in employee well-being programs and initiatives.

• Potential for performance-based bonuses or profit-sharing.

Working Hours: Standard full-time work hours, typically 40 hours per week, with flexibility to accommodate hybrid work arrangements. Exact daily schedules may vary but will align with business needs and team collaboration requirements.

📝 Enhancement Note: The salary estimate has been derived from general market data for senior design professionals in São Paulo, Brazil, taking into account the specific skills and industry focus. Benefits are standardized to typical offerings for large, international corporations in Brazil, with a nod to local labor regulations and cultural expectations.

🎯 Team & Company Context

🏢 Company Culture

Industry: Experian operates as a global data and technology company, specifically a leading Datatech in Brazil. Its focus is on intelligence solutions for risk analysis and opportunities, covering credit, authentication, and fraud prevention. The company serves diverse markets including financial services, health, automotive, agribusiness, and insurance.

Company Size: Experian is a large global organization with approximately 25,200 employees across 32 countries. In Brazil, Serasa Experian is noted as the largest Datatech. This scale suggests robust internal processes, a wide array of projects, and significant opportunities for impact.

Founded: Experian's global operations are headquartered in Dublin, Ireland, and it is listed on the London Stock Exchange (EXPN), part of the FTSE 100 index. Serasa Experian in Brazil is a significant and established entity within this global framework.

Team Structure:

• The Product Design team is likely part of a larger Technology or Product department, comprising Product Designers, UX Researchers, UI Designers, and potentially UX Writers.

• Reporting structure will likely involve a Design Lead or Head of Product, with Senior Designers expected to mentor and guide more junior members.

• Cross-functional collaboration is essential, with designers working closely with Product Managers, Software Engineers, Data Scientists, and Business Analysts to bring products to life. Methodology:

• Data Analysis and Insights: The company's core business relies on data intelligence. Design decisions are expected to be heavily informed by data, metrics, user research, and AI-driven insights.

• Agile Development: Given the tech industry context, product development likely follows agile methodologies, requiring designers to be adaptable and iterative in their approach.

• User-Centricity: Despite the data focus, the role emphasizes understanding user needs and creating memorable experiences, indicating a strong user-centric design philosophy.

Company Website: https://www.experian.com/careers/

📝 Enhancement Note: Experian's position as a global leader in data intelligence and its strong presence in Brazil (as Serasa Experian) signifies a stable yet innovative work environment. The company's commitment to technology, particularly AI, is a key cultural aspect that will shape the design team's work.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior Product Designer role, indicating a mid-to-senior level position. It requires a strong command of design principles, a proven ability to deliver high-quality work independently, and the capacity to influence product strategy and mentor others. The scope includes end-to-end design ownership for features or products, with a focus on elevating visual and functional quality.

Reporting Structure: The Senior Product Designer will likely report to a Design Manager, Head of Design, or a senior Product Lead. They will work collaboratively within cross-functional product teams, interacting daily with Product Managers, Engineers, and Researchers.

Operations Impact: The role's impact is significant, directly influencing the user experience and perceived quality of Experian's digital products. By creating intuitive and visually appealing interfaces, the designer contributes to user adoption, satisfaction, and retention, ultimately impacting business metrics such as conversion rates, customer engagement, and brand perception. The use of AI in design also positions this role at the forefront of innovation, potentially driving new product capabilities and competitive advantages.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas like AI-driven design, complex financial product interfaces, or user research methodologies.

• Leadership: Transition into a Lead Designer role, managing a small team, or taking on more strategic product design leadership responsibilities.

• Skill Expansion: Develop skills in product strategy, business analysis, or advanced UX research techniques.

• Cross-functional Mobility: Move into related roles such as Product Management, UX Strategy, or Design Operations.

• Global Exposure: Contribute to projects with international scope within Experian's global network.

📝 Enhancement Note: The senior title suggests clear pathways for career progression, either into specialized design roles, leadership positions, or broader product management functions. The company's global reach offers additional dimensions for growth and exposure.

🌐 Work Environment

Office Type: The role is designated as Hybrid, indicating a blend of remote work and in-office presence at the São Paulo location. This suggests a modern work environment that balances flexibility with the benefits of in-person collaboration.

Office Location(s): The primary office is located at Av. das Nações Unidas, 14.401, São Paulo, SP, Brazil. This is a prominent business district in São Paulo, suggesting a professional and accessible workplace.

Workspace Context:

• The office environment is likely designed to foster collaboration, with meeting rooms, common areas, and potentially dedicated design studios.

• Access to modern design tools, high-performance workstations, and robust IT infrastructure is expected.

• Opportunities for spontaneous interactions with colleagues from various departments to foster cross-pollination of ideas and problem-solving.

• A culture that encourages open communication and feedback, essential for iterative design processes.

Work Schedule: The standard work schedule is 40 hours per week, full-time. The hybrid nature allows for flexibility in structuring the work week, with specific days in the office likely determined by team needs and project phases.

📝 Enhancement Note: The hybrid model at a major corporate office in São Paulo suggests a professional and structured work environment that values both independent work and team synergy. The location implies good accessibility for employees within the metropolitan region.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your resume and portfolio by a recruiter to assess qualifications and fit.

• Hiring Manager Interview: A discussion with the hiring manager to delve into your experience, design philosophy, and suitability for the senior role.

• Portfolio Presentation & Design Challenge: A dedicated session where you present your portfolio, highlighting key projects and your design process. This may be followed by a practical design exercise or case study analysis, focusing on problem-solving, visual design, and AI integration.

• Cross-functional Team Interview: Interviews with potential collaborators (e.g., Product Managers, Engineers) to assess your teamwork, communication, and ability to integrate into the existing team dynamics.

• Final Interview: Potentially with a senior leader in the product or technology department to discuss strategic alignment and long-term vision.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 projects that best showcase your senior-level product design skills, visual excellence, and experience with AI tools. Prioritize projects relevant to financial services or complex digital products.

• Tell a Story: For each project, clearly articulate the problem, your role, the design process (including research, ideation, prototyping, testing), the solutions you implemented, and the measurable impact or outcomes.

• Highlight AI Integration: Explicitly demonstrate how you used AI tools in your process, the benefits derived, and the results achieved. This is a key differentiator for this role.

• Showcase Visual Craftsmanship: Ensure your portfolio visuals are polished, well-presented, and reflect your "pixel-perfect" standard.

• Quantify Impact: Wherever possible, use data, metrics, and user feedback to demonstrate the success and ROI of your design solutions.

Challenge Preparation:

• Understand the Context: Be prepared for challenges that might involve analyzing a given problem, proposing design solutions, or critiquing an existing interface, with a potential focus on AI application.

• Think Aloud: Articulate your thought process clearly during any practical exercises. Demonstrate how you approach problem-solving, research, and ideation.

• Focus on Process: Emphasize your methodology, especially how you integrate user feedback, data, and AI tools into your design workflow.

• Time Management: Be mindful of time constraints and allocate your time effectively across different stages of the challenge.

📝 Enhancement Note: The interview process emphasizes a strong portfolio and practical demonstration of skills, particularly in visual design and the application of AI. Candidates should prepare to articulate their process and demonstrate measurable impact.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma, Sketch, Adobe Creative Suite (Photoshop, Illustrator), InVision, Axure RP.

• AI Tools: Experience with AI-powered design tools for ideation, content generation, pattern recognition, or MVP development (specific tools may vary, but familiarity with the concept is key).

• User Research Platforms: Tools for conducting remote usability testing, surveys, and user interviews (e.g., UserTesting.com, SurveyMonkey, Lookback).

Analytics & Reporting:

• Web/App Analytics: Google Analytics, Adobe Analytics, Mixpanel, Amplitude for tracking user behavior and product performance.

• Data Visualization: Tableau, Power BI, or similar tools for interpreting data and creating performance dashboards.

CRM & Automation:

• CRM Systems: Familiarity with CRM platforms like Salesforce, HubSpot, or similar, understanding how design impacts user journeys within these systems.

• Project Management: Jira, Asana, Trello for managing design tasks and collaborating with development teams.

📝 Enhancement Note: Proficiency in industry-standard design tools like Figma is essential. The explicit mention of AI tools indicates a need for candidates to be current with emerging technologies in the design space. Familiarity with data analytics tools is also crucial for a data-driven approach.

👥 Team Culture & Values

Operations Values:

• Craftsmanship & Excellence: A deep commitment to the quality, detail, and visual appeal of design outputs, striving for "pixel-perfect" results.

• User-Centricity: Placing the user at the heart of all design decisions, driven by empathy, research, and a desire to solve real problems.

• Data-Driven Innovation: Utilizing data, metrics, and AI insights to inform design strategy and measure impact, fostering an environment of continuous learning and improvement.

• Collaboration & Transparency: Working effectively within cross-functional teams, sharing knowledge openly, and maintaining clear communication throughout the design process.

• Proactivity & Ownership: Taking initiative, owning design challenges, and actively seeking opportunities to improve products and processes without needing constant direction.

Collaboration Style:

• Cross-functional Integration: Seamlessly working alongside Product Managers, Engineers, Researchers, and Data Scientists, contributing design expertise to achieve shared product goals.

• Iterative Feedback Loops: Actively participating in and seeking constructive feedback during design reviews, sprint retrospectives, and other team forums.

• Knowledge Sharing: Willingness to share design best practices, insights from research, and learnings from AI experiments with the broader team.

• Agile Mindset: Embracing flexibility and adaptability in a fast-paced, iterative product development environment.

📝 Enhancement Note: Experian's culture, as highlighted by its awards, suggests a strong emphasis on people, inclusion, and purpose. The design team's values likely mirror this, prioritizing collaboration, user impact, and a drive for excellence, especially in leveraging technology like AI.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Craftsmanship with Speed: Delivering high-quality, "pixel-perfect" designs while adhering to agile development timelines and rapid iteration cycles.

• Integrating AI Effectively: Successfully incorporating AI tools into the design workflow to enhance creativity and efficiency without compromising user experience or design integrity.

• Navigating Complex Financial Data: Designing intuitive interfaces for complex financial products and data, making them accessible and understandable to a broad user base.

• Cross-functional Alignment: Ensuring design vision and user needs are consistently understood and prioritized by engineering and product management teams with different priorities.

• Staying Ahead of Design Trends: Continuously learning and adapting to new design tools, methodologies, and emerging technologies, particularly in the rapidly evolving AI landscape.

Learning & Development Opportunities:

• AI in Design Workshops: Access to training and resources focused on leveraging AI for design ideation, prototyping, and user research.

• Advanced UX/UI Courses: Opportunities to enhance skills in specialized areas of user experience and interface design.

• Industry Conferences: Participation in leading design and technology conferences to stay updated on best practices and emerging trends.

• Mentorship Programs: Guidance from senior designers and product leaders within Experian to foster career growth and skill development.

• Cross-functional Exposure: Opportunities to learn from and collaborate with experts in data science, engineering, and product management.

📝 Enhancement Note: The challenges are directly tied to the role's core requirements: balancing meticulous design with agile demands, mastering AI integration, and navigating the complexities of the financial sector. The growth opportunities are designed to address these challenges and foster long-term development.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance a strong commitment to visual craft with tight project deadlines. How did you ensure quality while meeting timelines?" (Focus on prioritization, efficient workflow, and compromise if necessary).

• "Walk us through a product design project where you significantly leveraged AI tools. What were the tools, your process, and the impact on the outcome?" (Highlight specific AI applications, your role, and measurable results).

• "How do you approach designing for complex financial data or services? What strategies do you employ to make them user-friendly and accessible?" (Showcase your understanding of the domain and user-centric problem-solving). Company & Culture Questions:

• "Based on your research, what do you see as the biggest design challenges and opportunities for Experian in the Brazilian market?" (Demonstrate you've researched the company and industry).

• "How would you integrate into our hybrid work model and collaborate effectively with a distributed team?" (Focus on communication, proactivity, and leveraging collaboration tools).

• "How do you measure the success of your design work, and how do you communicate that impact to stakeholders?" (Emphasize data-driven evaluation and clear communication of results). Portfolio Presentation Strategy:

• Structure for Impact: Begin with a brief overview of your career and design philosophy. Then, present 2-3 key projects, dedicating ample time to each.

• Narrative Flow: For each project, clearly articulate the problem statement, your specific role and contributions, the user research and ideation process, the solutions developed (showcasing visual design and AI integration), and the measurable outcomes or lessons learned.

• Visual Storytelling: Use high-fidelity mockups, prototypes, and clear annotations to illustrate your design thinking and final execution.

• Quantify and Qualify: Back up your claims with data, user feedback, and specific examples of how your design decisions led to positive results.

• Engage and Discuss: Be prepared for questions throughout your presentation and encourage discussion to demonstrate your collaborative approach and ability to articulate your rationale.

📝 Enhancement Note: Interview preparation should focus on demonstrating a blend of high-level strategic thinking, hands-on design execution, and a strong understanding of data-driven methodologies and emerging technologies like AI. The portfolio presentation is a critical opportunity to showcase these skills.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application through the provided link on the Experian careers portal.

• Tailor Your Resume: Highlight your experience in Product Design, UI/Visual Design, user research, and specifically any experience with AI tools or in the financial/fintech sector. Quantify achievements where possible.

• Curate Your Portfolio: Ensure your portfolio clearly showcases your best visual design work, end-to-end product design case studies, and detailed examples of your integration and use of AI tools in the design process. Prioritize relevance to Experian’s industry.

• Prepare Your Presentation: Practice presenting your portfolio projects, focusing on clear storytelling, articulating your design process, and demonstrating the impact of your work, especially concerning data-driven decisions and AI applications.

• Research Experian: Understand Serasa Experian's role in the Brazilian market, its products, and its company values, particularly its commitment to data intelligence and innovation.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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