Product Designer at Tatari

📍 Job Overview

Job Title: Product Designer

Company: Tatari

Location: San Francisco, California, United States

Job Type: Full-Time

Category: Product Design / UX/UI Design

Date Posted: 2026-07-27

Experience Level: 2-5 Years

Remote Status: Hybrid (2 days/week in office)

🚀 Role Summary

Drive the end-to-end product design process for Tatari's measurement and reporting features, transforming complex, multi-dimensional data into intuitive and actionable user interfaces.
Collaborate closely with Product Managers, Engineers, and stakeholders to translate product roadmaps and detailed requirements into high-fidelity design solutions.
Contribute to and leverage the Tatari Design System, ensuring design consistency and efficiency across the product suite.
Conduct and participate in UX research activities, including user interviews and usability testing, to gather insights and validate design decisions.
Focus on delivering exceptional product design, with an emphasis on interaction details, data visualization accuracy, and system-level thinking.

📝 Enhancement Note: While the title is "Product Designer," the emphasis on data visualization, measurement features, and collaboration with PMs/Engineers positions this role firmly within the realm of designing sophisticated B2B SaaS products. The core function revolves around making complex data accessible and actionable for Tatari's clients, demanding a strong UX/UI skillset with a data-centric focus.

📈 Primary Responsibilities

Lead the design of reporting and custom-measurement features, from initial discovery and user research through to high-fidelity mockups and prototypes.
Translate multi-dimensional data and detailed product requirements into intuitive user flows, wireframes, mockups, and interactive prototypes, paying close attention to interaction details (hover, focus, keyboard states).
Conduct or assist with UX research methodologies, including user interviews and usability testing, to inform design decisions and ensure user needs are met.
Partner effectively with Product Managers and Engineers to gain a deep understanding of technical constraints and functionality, iterating towards meaningful and feasible solutions.
Contribute to the Tatari Design System by documenting system components, sharing design knowledge, and actively participating in design reviews to maintain consistency and quality.
Rationalize UX solutions with data, incorporate user feedback to iteratively improve designs, and proactively question existing workflows and systems to drive innovation.
Ensure designs are not only user-friendly but also accurately represent complex underlying data, avoiding distortion while simplifying comprehension.

📝 Enhancement Note: The responsibilities highlight a hands-on design role focused on a specific product area (measurement/reporting) within a data-intensive B2B SaaS environment. The emphasis on research, collaboration, and design system contribution indicates a need for a designer who can operate autonomously while integrating into a larger product development process.

🎓 Skills & Qualifications

Education: Bachelor's degree in Design, Human-Computer Interaction, Computer Science, or a related field, or equivalent practical experience.

Experience: 2-5 years of professional experience in digital product design, with a proven track record of shipping products. Experience in a measurement, analytics, or data-heavy product company is highly preferred.

Required Skills:

Proven ability in end-to-end product design, from discovery to high-fidelity execution.
Strong proficiency in data visualization design, capable of creating clear, accurate, and intuitive charts, tables, and dashboards.
Expertise in core design tools, specifically Figma, for creating wireframes, mockups, and interactive prototypes.
Solid foundation in interface, interaction, and visual design principles.
Experience conducting UX research, including user interviews and usability testing.
Ability to think holistically about systems and consider edge cases and larger system integrations.
Excellent communication and collaboration skills, with the ability to partner effectively with cross-functional teams (PMs, Engineers).
Growing fluency in accessibility best practices. Preferred Skills:
Experience with AI prototyping tools such as Claude Design, Lovable, or Cursor.
Familiarity with designing for SaaS platforms and B2B user bases.
Experience contributing to or maintaining design systems.

📝 Enhancement Note: The experience level and required skills point to a mid-level Product Designer who can take ownership of features. The emphasis on data visualization and experience in data-heavy companies is a critical differentiator, suggesting that candidates with a background in analytics platforms, ad-tech, or similar fields will be strongly considered.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

Minimum of two comprehensive case studies demonstrating unique perspective and significant contribution to shipped digital products.
Case studies should clearly articulate the problem statement, your design process, the specific solutions you developed, and the successful outcomes achieved, ideally with quantifiable results.
Showcase a strong understanding of data visualization principles and how you translated complex information into user-friendly interfaces.
Highlight your ability to think holistically about systems and how your design decisions fit within the broader product ecosystem.
Evidence of collaboration with Product Managers and Engineers throughout the design lifecycle. Process Documentation:
Demonstrate proficiency in creating user flows, wireframes, low and high-fidelity mockups, and interactive prototypes.
Showcase how you have utilized UX research (user interviews, usability testing) to inform and iterate on design solutions.
Include examples of your contributions to design systems or your understanding of design system principles.
Present how you have considered and addressed technical constraints and functionalities within your design process.

📝 Enhancement Note: The portfolio is a critical component for this role, especially given the emphasis on data visualization and translating complex information. Candidates should be prepared to walk through their case studies in detail, explaining the "why" behind their design decisions and the impact of their work.

💵 Compensation & Benefits

Salary Range: $120,000 - $160,000 USD per year, plus equity.

Benefits:

Comprehensive health insurance coverage for employees and dependents.
401K retirement savings plan.
Flexible Spending Account (FSA).
Commuter benefits.
$150 monthly spending account for general use.
$1,000 annual continued education benefit for professional development.
$500 Newbie Productivity Perk to support new hires.
Unlimited Paid Time Off (PTO) and sick days.
Monthly Company Wellness Day Off to promote well-being.
On-site perks including snacks, drinks, and catered lunches.
Regular team-building events.

Working Hours: Standard full-time hours (assumed 40 hours per week), with a hybrid work arrangement requiring 2 days per week in the San Francisco office.

📝 Enhancement Note: The salary range is competitive for a mid-level Product Designer in San Francisco. The extensive benefits package, including a generous continued education budget and unique perks like the "Newbie Productivity Perk" and monthly wellness days, indicates a strong focus on employee well-being and professional growth. The hybrid model specificies a balance between remote flexibility and in-office collaboration.

🎯 Team & Company Context

🏢 Company Culture

Industry: AdTech / Marketing Technology (MarTech), AI/ML-driven Advertising. Tatari operates at the intersection of traditional TV advertising and cutting-edge technology, using AI and machine learning to optimize TV ad spend for brands. This positions them as innovators in a historically analog industry.

Company Size: Tatari is a rapidly scaling company, indicated by its recognition as a "Hottest AdTech Company" and "Best Place to Work." A company of this nature typically fosters a dynamic, fast-paced environment where individual contributions have a significant impact. The company size likely falls within the range of 50-250 employees, allowing for both structure and agility.

Founded: Tatari was founded in 2016. This relatively young age suggests a modern approach to business and technology, with a culture that is likely to be forward-thinking and adaptable. The founding team's background in tech giants like Google, Meta, and Amazon further implies a culture built on data-driven decision-making and innovation.

Team Structure:

The Product Design team likely operates within a Product department, working in close partnership with Product Management and Engineering.
Designers are expected to be autonomous and drive their own work but also contribute to a shared Design System and collaborate within the team.
Cross-functional collaboration is key, with designers working closely with PMs, engineers, and stakeholders to ensure alignment and successful product delivery. Methodology:
Data-Driven Decision Making: Tatari's core business relies on data and analytics, so this ethos is likely embedded in all teams, including design. Designs should be informed by user data, research, and performance metrics.
Agile Development: Given the tech-focused nature and rapid scaling, an agile or similar iterative development process is probable, requiring designers to be adaptable and responsive to change.
Customer-Centricity: The mission to revolutionize TV advertising implies a strong focus on customer value and ensuring clients achieve their advertising goals through Tatari's platform.

Company Website: https://www.tatari.tv/

📝 Enhancement Note: Tatari's background in AdTech and AI/ML suggests a technically sophisticated environment. The company's awards and investor backing point to a high-growth, performance-oriented culture. The emphasis on data visualization for their product design role is a direct reflection of this data-centric business model.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a mid-level Product Designer (2-5 years of experience). It requires a solid foundation in design principles and execution, with the ability to take ownership of features and contribute to the design system. It's a role focused on deep design work rather than high-level strategy or team management, though it offers opportunities for leadership within design projects.

Reporting Structure: The Product Designer will likely report to a Design Lead, Head of Product Design, or potentially a Director of Product. They will work closely with Product Managers for specific features and Engineering teams for implementation.

Operations Impact: The Product Designer has a direct impact on Tatari's core value proposition: making TV advertising data accessible and actionable. By designing intuitive reporting and measurement features, they empower clients to understand the ROI of their TV ad spend, directly contributing to customer success, retention, and Tatari's growth in the competitive AdTech market.

Growth Opportunities:

Deepening Design Expertise: Opportunities to specialize further in data visualization, complex B2B SaaS design, and specific areas of the Tatari platform.
Design System Contribution: Growing influence within the Tatari Design System, potentially leading initiatives or owning specific component libraries.
Cross-Functional Leadership: Taking on more complex features, leading design on new product initiatives, and mentoring junior designers as the team grows.
Industry Exposure: Working with leading brands and gaining deep insights into the AdTech and MarTech landscape.
Continued Education: The annual $1,000 continued education benefit provides a structured path for acquiring new skills and certifications relevant to product design and data visualization.

📝 Enhancement Note: The role offers a clear path for growth within a specialized area of design (data visualization for AdTech). The company's growth trajectory suggests increasing opportunities for designers to take on more responsibility and leadership within the product team.

🌐 Work Environment

Office Type: Tatari offers a hybrid work environment, requiring employees to be in the San Francisco office for 2 days per week. This suggests a modern office setup designed to facilitate collaboration, team connection, and focused work.

Office Location(s): San Francisco, California, United States. This provides access to a vibrant tech hub with extensive networking and professional development opportunities.

Workspace Context:

Collaborative Spaces: The office likely features collaborative areas, meeting rooms, and potentially dedicated design spaces to facilitate teamwork and brainstorming sessions with PMs and engineers.
Technology & Tools: Employees will have access to the necessary hardware and software, including Figma and other design tools, to perform their roles effectively. The company's tech-forward nature implies a well-equipped workspace.
Team Interaction: The hybrid model encourages in-person interaction for key collaborative activities, team building, and fostering a strong company culture, while still allowing for focused work at home.

Work Schedule: The role is full-time, with a hybrid arrangement. While specific daily hours are not detailed, it's typical for such roles to operate within standard business hours (e.g., 9 AM - 5 PM PST), with flexibility expected to accommodate project deadlines and cross-functional collaboration across different time zones if applicable.

📝 Enhancement Note: The hybrid model indicates a commitment to balancing flexibility with the benefits of in-person collaboration, a common trend in post-pandemic work environments. The San Francisco location places the designer within a major tech ecosystem.

📄 Application & Portfolio Review Process

Interview Process:

Application & Portfolio Submission: Submit your resume and a portfolio with at least two detailed case studies.
Initial Screening: A recruiter or hiring manager will review applications, focusing on experience, portfolio quality, and alignment with required skills, especially data visualization.
Hiring Manager/Team Interview: A conversation with the hiring manager (likely a Design Lead or Head of Product) to discuss your experience, design philosophy, approach to data visualization, and collaboration style. You may be asked to walk through a case study.
Design Challenge/Exercise: A take-home assignment or an in-person/virtual design exercise focused on a specific problem related to Tatari's product (e.g., designing a new reporting dashboard component). This assesses your practical design skills, problem-solving abilities, and how you approach data translation.
Cross-Functional Interview: A meeting with Product Managers and/or Engineers to assess your collaboration skills, technical understanding, and ability to integrate into the team.
Final Interview: Potentially with a senior leader (e.g., VP of Product/Design) to discuss cultural fit, career aspirations, and overall alignment with Tatari's vision.

Portfolio Review Tips:

Focus on Data Visualization: Clearly highlight projects where you designed charts, dashboards, or complex data interfaces. Explain why you chose specific visualization types and how you ensured accuracy and clarity.
Show Your Process: For each case study, detail your methodology: discovery, research, ideation, iteration, and final execution. Use visuals to illustrate your journey.
Quantify Impact: Wherever possible, include metrics demonstrating the success of your designs (e.g., improved user engagement, reduced error rates, increased data comprehension).
Highlight Collaboration: Explicitly mention how you partnered with PMs and engineers, showing your ability to work effectively in a team.
Demonstrate System Thinking: Show awareness of how your designs fit into the larger product ecosystem and your contribution to or understanding of design systems.

Challenge Preparation:

Understand Tatari's Business: Research Tatari's mission, clients, and the AdTech industry. Familiarize yourself with common challenges in TV advertising measurement.
Practice Data Visualization: Be ready to sketch or wireframe solutions for presenting complex data. Consider different chart types and their use cases.
Articulate Your Rationale: Be prepared to explain the reasoning behind every design decision, especially during the design challenge presentation. Focus on user needs and business objectives.

📝 Enhancement Note: The interview process is structured to assess a candidate's end-to-end design capabilities, with a strong emphasis on their ability to handle complex data and collaborate effectively. The design challenge will likely be a critical differentiator.

🛠 Tools & Technology Stack

Primary Tools:

Figma: The core tool for UI design, wireframing, prototyping, and collaboration. Proficiency is essential.
Prototyping Tools: Beyond Figma's built-in capabilities, experience with other prototyping tools may be beneficial.
AI Prototyping Tools (Preferred): Claude Design, Lovable, Cursor. Familiarity with these tools suggests an interest in leveraging AI for design efficiency and innovation.

Analytics & Reporting:

While not explicitly a design tool, understanding how data is collected, processed, and presented within analytics platforms will be crucial. Experience with data visualization libraries or tools is a significant plus. CRM & Automation:
Not directly relevant to the Product Designer role, but an understanding of how Tatari's platform integrates with client systems or provides data to downstream marketing/sales tools could be advantageous.

📝 Enhancement Note: Figma is the cornerstone of the design toolkit. Prior experience with AI-powered design tools is a distinct advantage, signaling a forward-thinking approach to design workflows.

👥 Team Culture & Values

Operations Values:

Data-Driven Innovation: Tatari leverages AI and data to disrupt an established industry. This suggests a culture that values analytical thinking, continuous improvement, and finding innovative solutions based on evidence.
Customer Impact: The company's success is tied to its clients' success. This likely translates to a value of delivering tangible customer value, ensuring that designs directly contribute to client goals and understanding of their ad spend.
Collaboration & Transparency: As a rapidly scaling tech company, open communication and effective teamwork across departments (Product, Engineering, Sales, Marketing) are crucial.
Excellence & Rigor: The focus on accuracy in data visualization and the sophisticated nature of their technology imply a culture that values high standards, attention to detail, and rigorous execution.

Collaboration Style:

Partnership: Designers are expected to be strong partners with Product Managers and Engineers, working collaboratively from discovery through delivery.
Feedback-Oriented: A culture that embraces constructive feedback, both giving and receiving, is essential for iterative design and continuous improvement.
Knowledge Sharing: Contributing to the Design System and sharing insights within the design team fosters a learning environment and ensures consistency.

📝 Enhancement Note: The company culture appears to blend the fast-paced, innovative spirit of a startup with the rigor and data-centricity required for a sophisticated AdTech platform. Designers are expected to be proactive, collaborative, and focused on delivering impactful, data-informed solutions.

⚡ Challenges & Growth Opportunities

Challenges:

Translating Complexity: The primary challenge is translating dense, multi-dimensional TV advertising data into interfaces that are intuitively understandable for users with varying levels of analytical expertise.
Balancing Accuracy and Simplicity: Designing visualizations that are both technically accurate and easy to interpret requires careful consideration of user needs and cognitive load.
Evolving AdTech Landscape: The AdTech industry is constantly changing. Designers must stay abreast of new technologies, data sources, and measurement methodologies.
Design System Evolution: Contributing to and maintaining a design system in a growing product suite requires strategic thinking and consistent effort.

Learning & Development Opportunities:

Specialization in Data Visualization: Develop deep expertise in designing effective data visualizations for complex business intelligence and analytics platforms.
AdTech Industry Expertise: Gain a comprehensive understanding of the TV advertising ecosystem, media buying, and performance measurement.
AI in Design: Explore and integrate AI tools into the design workflow, enhancing efficiency and exploring new creative possibilities.
Cross-Functional Impact: Broaden understanding of product strategy, engineering constraints, and business objectives by working closely with various teams.
Professional Development: Utilize the $1,000 annual continued education benefit for courses, conferences, or workshops focused on design, data visualization, or the AdTech industry.

📝 Enhancement Note: The role presents significant intellectual challenges related to data interpretation and visualization, offering substantial learning opportunities for designers interested in data-heavy products and the AdTech sector.

💡 Interview Preparation

Strategy Questions:

"Describe a time you had to design a feature that presented complex, multi-dimensional data. What was your process, and what were the key challenges in making it understandable?" (Focus on your data visualization approach, user research, and iterative process).
"How do you approach balancing the need for data accuracy with the goal of simplifying information for users?" (Discuss trade-offs, user testing, and design patterns for clarity).
"Walk me through a project where you significantly contributed to a design system. What was your role, and what was the impact?" (Highlight your understanding of system thinking and component design).
"How do you collaborate with Product Managers and Engineers to ensure your designs are technically feasible and meet business objectives?" (Emphasize your communication, feedback loops, and problem-solving approach). Company & Culture Questions:
"What interests you about Tatari's mission to revolutionize TV advertising?" (Show you've researched the company and understand its impact).
"How do you see your design skills contributing to a data-driven company like Tatari?" (Connect your expertise to their business model).
"Describe your ideal team environment and how you contribute to a collaborative culture." (Align with Tatari's emphasis on teamwork). Portfolio Presentation Strategy:
Structure Your Case Studies: Start with the problem, your role, the solution, and the impact. Use visuals to guide the narrative.
Deep Dive on Data Viz: For relevant case studies, dedicate time to explaining your data visualization choices, the data sources, and how you ensured accuracy and usability.
Explain Your "Why": Be prepared to justify every design decision, linking it back to user needs, business goals, or research findings.
Showcase Collaboration: Briefly explain how you worked with PMs and engineers at each stage.
Be Ready for Design Challenge Discussion: If you've completed a take-home challenge, be ready to present and defend your solution thoroughly.

📝 Enhancement Note: Candidates should prepare to demonstrate not only their design execution skills but also their strategic thinking, problem-solving abilities, and collaborative mindset, particularly in the context of data-intensive products.

📌 Application Steps

To apply for this Product Designer position:

Submit your application through the provided link on the Greenhouse platform.
Customize Your Portfolio: Ensure your portfolio prominently features at least two detailed case studies showcasing your experience with data visualization and complex digital product design. Tailor your presentation to highlight how you translate dense information into intuitive interfaces.
Optimize Your Resume: Clearly articulate your 2-5 years of experience, focusing on achievements in product design, UX research, and data visualization. Use keywords from the job description such as "Figma," "prototyping," "user flows," "data visualization," and "systems thinking."
Prepare for Case Study Walkthroughs: Be ready to present and discuss your portfolio case studies in detail during interviews, explaining your design process, rationale, and the impact of your work. Practice articulating your contributions clearly and concisely.
Research Tatari: Understand Tatari's business model, its position in the AdTech industry, its clients, and its mission. Familiarize yourself with the company's recent awards and news to demonstrate genuine interest and cultural alignment.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Product Designer