Performance Creative Designer

📍 Job Overview

Job Title: Performance Creative Designer

Company: Nothink

Location: Vilnius, Lithuania

Job Type: Full-Time

Category: Marketing & Creative Operations

Date Posted: April 14, 2026

Experience Level: Mid-Level (2-5 years)

Remote Status: Hybrid

🚀 Role Summary

• Drive the creation and optimization of high-converting video and static ad creatives for digital products.

• Leverage performance data and A/B testing methodologies to iterate rapidly on creative concepts and visuals.

• Integrate AI tools and emerging technologies to enhance creative production efficiency and effectiveness.

• Collaborate with a fast-paced, data-driven team to scale new projects and achieve significant market impact.

• Maintain a strong focus on conversion-driven design principles over pure aesthetics, ensuring compliance with platform best practices (e.g., Meta).

📝 Enhancement Note: This role is positioned as a "Performance Creative Designer," emphasizing a strong connection between creative output and measurable business results (performance). The company, Nothink, operates in building and scaling digital products, suggesting a need for creative assets that directly contribute to user acquisition, engagement, and conversion targets within a GTM (Go-To-Market) framework. The emphasis on "ownership" and "strategic direction" implies this is not just an execution role but one that involves contributing to the creative strategy and potentially mentoring junior team members.

📈 Primary Responsibilities

• Conceptualize, design, and produce high-impact video and static ad creatives specifically optimized for conversion across various digital platforms.

• Conduct rigorous testing of new creative ideas, unusual angles, compelling visuals, and attention-grabbing hooks in collaboration with the team.

• Implement a rapid iteration cycle for creative assets, ensuring all design decisions are informed by performance analytics and market research.

• Uphold stringent creative quality standards while ensuring strict adherence to platform-specific advertising guidelines, particularly Meta's best practices.

• Proactively experiment with novel creative formats, emerging trends, and innovative artistic approaches to continuously elevate ad performance metrics.

• Explore, integrate, and leverage AI tools to streamline creative production workflows, enhance efficiency, and drive superior campaign outcomes.

• Provide constructive feedback and contribute to the development of creative processes and team capabilities.

📝 Enhancement Note: The core responsibilities highlight a blend of creative execution and analytical rigor, which is central to performance marketing roles. The phrase "depending on what performs best that week" underscores the dynamic and data-driven nature of the role, requiring constant adaptation and optimization. The responsibility to "integrate and explore AI tools" points towards a forward-thinking approach to creative production, aligning with industry trends in automation and efficiency.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a background in Graphic Design, Digital Arts, Marketing, or a related field is beneficial. Practical experience and a strong portfolio are prioritized over formal education.

Experience: 2-5 years of proven experience in creating performance-based video ads and/or static ad creatives. Demonstrable success in driving measurable results through creative campaigns.

Required Skills:

• Proven track record in creating high-converting video ads and static ad creatives for performance marketing campaigns.

• Advanced proficiency in video editing software (e.g., Premiere Pro, After Effects).

• Strong skills in graphic design and motion design.

• Proficiency with industry-standard design tools such as Adobe Photoshop, Figma, and Canva.

• Deep understanding of conversion-driven design principles and factors influencing ad performance.

• Ability to rapidly test, iterate, and optimize creative assets based on performance data.

Preferred Skills:

• Experience or strong interest in leveraging AI tools for creative production and optimization.

• Familiarity with A/B testing methodologies and performance analytics platforms.

• Understanding of Meta advertising best practices and creative guidelines.

• Experience working in a fast-paced, startup, or agency environment focused on digital product scaling.

• Ability to contribute to creative strategy and conceptual development.

📝 Enhancement Note: The "2-5 years" experience level aligns with a mid-level designer who is expected to be proficient and capable of independent work, but still has room for growth and learning within the company's rapid scaling environment. The emphasis on "performance, not aesthetics" is a critical differentiator for this role, demanding a candidate who understands the direct link between creative choices and business outcomes.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated selection of performance-driven ad creatives (video and static) that demonstrate clear impact on conversion metrics.

• Case studies showcasing the creative process from ideation to testing and optimization, highlighting data-driven decision-making.

• Examples of rapid iteration and adaptation of creative concepts based on performance feedback.

• Demonstrations of proficiency with key design and editing tools (e.g., Adobe Creative Suite, Figma).

Process Documentation:

• Showcase an understanding of cyclical creative development processes, including briefing, conceptualization, production, testing, and optimization.

• Ability to articulate how performance data informs subsequent creative iterations and strategic adjustments.

• Evidence of maintaining creative quality and brand consistency while adhering to platform-specific requirements.

📝 Enhancement Note: For a performance-focused creative role, the portfolio is paramount. It's not just about showcasing visual appeal but demonstrating a direct correlation between the creative work and measurable business results. Candidates should be prepared to walk through their process, explain their strategic rationale, and present the data that supports their creative decisions.

💵 Compensation & Benefits

Salary Range: 3200 - 3800 EUR Gross per month.

• Methodology: This range is based on the provided gross salary figures (3200-3800 EUR) and the stated unit as "MONTH." Given the location in Vilnius, Lithuania, and the mid-level experience requirement, this range is competitive for skilled performance creative professionals in the region. Cost of living in Vilnius is generally lower than in major Western European capitals, allowing this salary to provide a good standard of living.

• Factors: The final offer will depend on the candidate's specific experience, demonstrated skills, and performance in the interview process.

Benefits:

• Hybrid Work Model: Flexibility to balance remote work with in-office collaboration.

• Winter Out Program: Opportunity to spend several winter months in warmer climates, promoting well-being and morale.

• Workations & Hangouts: Company-sponsored team events and off-site gatherings to foster camaraderie and team cohesion.

• Pet-Friendly Office: A welcoming environment for employees' pets.

• Free Lunch: Provided daily at the office, encouraging team interaction and convenience.

• Growth Opportunities: Natural progression expected due to the company's rapid scaling, offering ample room for career advancement and skill development.

Working Hours: Approximately 40 hours per week, with a hybrid work model allowing for flexibility in scheduling, accommodating the need for focused creative work and team collaboration.

📝 Enhancement Note: The "Winter Out" program is a unique perk that speaks to a company culture prioritizing employee well-being and global perspective. The salary range provided is gross, meaning net pay will be lower after taxes and social contributions in Lithuania. It's advisable for candidates to research Lithuanian tax brackets for a clearer understanding of net income.

🎯 Team & Company Context

🏢 Company Culture

Industry: Digital Products, Technology, Marketing Technology. Nothink operates at the intersection of product development and aggressive growth marketing, focusing on launching and scaling digital ventures globally. This means a strong emphasis on innovation, rapid execution, and data-driven strategies to capture market share.

Company Size: While not explicitly stated in the provided text, the description implies a growing, dynamic team ("grown rapidly over the past few years," "expand our core team"). This suggests a company that is likely past the early startup phase but still retains a lean, agile, and ambitious operational structure.

Founded: The company was founded at an unspecified time but has experienced rapid growth over the "past few years," indicating a relatively established yet highly dynamic operational history. This suggests a culture that values evolution and quick adaptation.

Team Structure:

• The "core team" is being expanded, indicating a foundational group of specialists.

• The role requires taking "full ownership of creative performance, team development, and strategic direction," suggesting a flat hierarchy with high individual responsibility.

• Collaboration is key, with expectations to "work together with the team" on creative ideas and testing.

Methodology:

• Data-Driven Operations: Decisions are "backing decisions with research and performance data." This is central to how Nothink operates, especially in creative development.

• Agile Execution: Emphasis on moving "fast, think big, and execute even faster," and "Design fast and iterate even faster."

• Growth Mindset: Focus on "launch bold ideas, scale them quickly," and "scale new projects to the next level."

• Innovation & Experimentation: Encourages "experiment with new formats, trends, and creative approaches" and exploring "AI tools."

Company Website: https://nothink.teamtailor.com

📝 Enhancement Note: Nothink's culture appears to be a blend of startup agility and established growth-stage ambition. The focus on "building, launching, and scaling" implies a hands-on, results-oriented environment where individuals are empowered to make significant contributions. The "performance, not aesthetics" mantra is a strong indicator of their operational priorities.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Mid-Level Performance Creative Designer, typically requiring 2-5 years of dedicated experience. It's a hands-on design role with a strong emphasis on measurable outcomes. The expectation of taking "full ownership" and contributing to "team development, and strategic direction" suggests potential for advancement into senior creative or even creative lead roles within specific product lines or marketing initiatives.

Reporting Structure: While not explicitly defined, the emphasis on individual ownership and collaborative "team" work suggests a reporting line to a Creative Lead, Marketing Manager, or Head of Growth. The team structure is likely lean, with direct access to decision-makers.

Operations Impact: The Performance Creative Designer's impact is directly tied to the success of marketing campaigns and product launches. High-converting creatives are crucial for customer acquisition, user engagement, and ultimately, revenue generation. This role directly influences the effectiveness of Nothink's GTM strategies by optimizing the "front door" of customer interaction.

Growth Opportunities:

• Skill Specialization: Deepen expertise in performance creative for specific platforms (e.g., Meta, TikTok) or formats (e.g., short-form video, interactive ads).

• Creative Leadership: Progress to Senior Performance Creative Designer, leading creative projects, mentoring junior designers, and contributing more significantly to creative strategy.

• Cross-Functional Development: Gain exposure to broader marketing operations, A/B testing frameworks, and data analysis by working closely with performance marketing managers and analysts.

• AI & Innovation: Become a subject matter expert in leveraging AI for creative production within the organization.

• Product Growth: Contribute to the growth and scaling of Nothink's digital products, potentially leading creative efforts for new ventures.

📝 Enhancement Note: The company's rapid scaling is a key driver for growth opportunities. Candidates who can demonstrate adaptability, a proactive learning approach, and a track record of driving results will find ample avenues for career progression. The hybrid nature and "Winter Out" program also suggest a company that values work-life integration, which can contribute to sustained career growth and employee retention.

🌐 Work Environment

Office Type: Nothink offers a hybrid work model, indicating a blend of remote flexibility and in-office collaboration. The office is described as "pet-friendly with free lunch," suggesting a more relaxed, community-oriented atmosphere when present.

Office Location(s): Vilnius, Lithuania. The specific office details are not provided, but the presence of a physical office supports the hybrid model and offers a central hub for team meetings, collaborative sessions, and social events.

Workspace Context:

• Hybrid Flexibility: Employees can choose to work from home or come into the office, allowing for personal preference in work setup and focus.

• Collaborative Hub: The office serves as a space for "workations and hangouts," implying a focus on team building and in-person collaboration when needed.

• Resource Availability: While not detailed, the company's focus on digital products and rapid scaling suggests a modern tech stack and necessary software licenses will be available to support creative production.

• Team Interaction: The free lunch and pet-friendly environment encourage informal interactions among team members, fostering a stronger sense of community and cross-functional understanding.

Work Schedule: Standard working hours are implied to be around 40 hours per week, but the hybrid model and company culture of "moving fast" suggest that focus and productivity are prioritized over strict adherence to rigid schedules. Flexibility is a key component of the work environment.

📝 Enhancement Note: The hybrid model combined with the "Winter Out" program indicates a progressive and employee-centric approach to work environment management, aiming to support well-being and productivity across different lifestyles and locations.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of applications and portfolios to assess creative skills, performance focus, and alignment with company values.

• Creative Assessment/Portfolio Review: A deeper dive into the candidate's portfolio, focusing on performance metrics, creative process, and problem-solving approach. This may involve a discussion about specific projects and how they contributed to business objectives.

• Skills-Based Task: Potentially a small creative challenge or case study to evaluate practical skills, speed, and strategic thinking relevant to performance creative design.

• Team/Culture Fit Interview: Meeting with potential team members or hiring managers to assess collaboration style, communication skills, and cultural alignment with Nothink's fast-paced, data-driven environment.

• Final Interview: A conclusive discussion, potentially with senior leadership, to finalize the offer.

Portfolio Review Tips:

• Highlight Performance: Clearly articulate the business impact of your creative work. Use metrics (e.g., conversion rates, CTR, ROI) to quantify success.

• Showcase Process: Explain your end-to-end creative process, from brief to execution, emphasizing how data and testing informed your decisions.

• Demonstrate Iteration: Include examples where you iterated on creatives based on performance feedback or testing results.

• Tool Proficiency: Be ready to discuss your expertise with the required design and editing tools.

• AI Integration: If applicable, showcase any use of AI tools and explain how they enhanced your workflow or results.

• Conciseness: Present your strongest, most relevant work efficiently.

Challenge Preparation:

• Understand the Goal: For any creative task, first clarify the objective, target audience, and key performance indicators (KPIs).

• Think Data-First: Frame your creative solutions around driving measurable results. How will your design impact performance?

• Speed & Iteration: Be prepared to work quickly and show an iterative mindset, demonstrating your ability to adapt.

• Platform Nuances: Consider platform-specific best practices and trends relevant to the challenge.

📝 Enhancement Note: For this role, the portfolio review is critical. Candidates should be prepared to "sell" their creative work not just on its visual appeal but on its proven ability to drive conversions and business growth. Demonstrating a data-informed approach to creativity is paramount.

🛠 Tools & Technology Stack

Primary Tools:

• Video Editing & Motion Design: Adobe Premiere Pro, Adobe After Effects. Proficiency is essential for creating dynamic video ad content.

• Graphic Design: Adobe Photoshop, Figma, Canva. These tools are crucial for creating static ad creatives, editing assets, and rapid prototyping. Figma is often used for collaborative design and UI elements.

• AI Tools: A strong interest and willingness to explore and integrate AI tools for creative production (e.g., AI-powered video generators, image enhancers, text-to-image models) are highly valued.

Analytics & Reporting:

CRM & Automation:

• Not directly applicable to the core responsibilities of this role, but awareness of how creatives are deployed within marketing automation platforms or CRM systems may be useful context.

📝 Enhancement Note: The explicit mention of Adobe Creative Suite (Photoshop, Premiere Pro, After Effects), Figma, and Canva indicates the expected technical baseline. The emphasis on AI tools suggests a company that is forward-thinking and encourages experimentation with emerging technologies to gain a competitive edge in creative production.

👥 Team Culture & Values

Operations Values:

• Performance-Driven: A core value is achieving measurable results. Creative output is judged by its impact on conversion rates and business goals.

• Agility & Speed: The company culture values rapid execution and iteration. "Move fast, think big, and execute even faster" is a guiding principle.

• Data-Informed Decision Making: Creative choices are backed by research and performance data, not just intuition.

• Innovation & Experimentation: A willingness to try new things, explore emerging trends, and integrate new technologies like AI is encouraged.

• Ownership & Accountability: Individuals are expected to take full responsibility for their work and contribute to team and project success.

Collaboration Style:

• Team-Oriented: While individual ownership is key, collaboration is essential for generating ideas, testing creatives, and sharing feedback.

• Direct Communication: Given the fast-paced environment, clear, concise, and direct communication is likely valued.

• Cross-Functional Integration: Creatives work closely with marketing strategists, analysts, and product teams to ensure alignment and effectiveness.

• Feedback Culture: The iterative nature of performance creative implies a culture where constructive feedback is regularly exchanged to improve outcomes.

📝 Enhancement Note: The emphasis on "performance, not aesthetics" is a defining characteristic of Nothink's operational values. Candidates should align with a results-oriented mindset and be comfortable with a dynamic environment where creative strategies are constantly being tested and refined based on real-world data.

⚡ Challenges & Growth Opportunities

Challenges:

• Maintaining High Performance: The constant pressure to deliver creatives that consistently perform well in competitive digital ad spaces.

• Rapid Iteration Cycles: The need to produce a high volume of creatives and iterate quickly based on performance data can be demanding.

• Balancing Creativity with Data: Finding the sweet spot between innovative, engaging creative and designs that strictly adhere to conversion-driving principles.

• Adapting to Platform Changes: Staying current with evolving algorithms, best practices, and new features on platforms like Meta.

• Integrating New Technologies: Effectively learning and applying new AI tools and creative techniques to maintain a competitive edge.

Learning & Development Opportunities:

• Mastering Performance Creative: Deepening expertise in creative strategies that yield the highest conversion rates for various platforms and product types.

• AI & Automation Skills: Becoming proficient in utilizing AI tools to enhance creative workflows and outcomes.

• Data Analysis for Creatives: Developing a stronger understanding of performance metrics and how to translate data insights into actionable creative improvements.

• Cross-Functional Exposure: Gaining broader knowledge of marketing operations, product scaling, and growth strategies within a digital product company.

• Leadership Potential: Opportunities to mentor junior designers, lead creative initiatives for new projects, and contribute to overall creative strategy as the company scales.

📝 Enhancement Note: The role presents a significant opportunity for professional growth in the high-demand field of performance marketing creative. Candidates who thrive in dynamic, results-focused environments and are eager to learn and adapt will find this role particularly rewarding.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you created an ad creative that significantly outperformed expectations. What was your process, and what data supported your success?"

• "How do you balance creative innovation with the need for conversion-focused design? Can you provide an example?"

• "Imagine a campaign's performance has dropped. How would you approach diagnosing the issue from a creative perspective and what steps would you take to improve it?"

• "How do you stay updated on the latest trends in digital advertising and creative design, especially concerning performance?"

Company & Culture Questions:

• "What interests you about Nothink's mission to build and scale digital products?"

• "How do you see your role contributing to the 'performance, not aesthetics' philosophy?"

• "Describe your ideal work environment, considering our hybrid model and fast-paced culture."

Portfolio Presentation Strategy:

• Structure Your Narrative: For each piece, clearly state the objective, your role, the tools used, the creative process, the performance metrics achieved, and key learnings.

• Quantify Impact: Use specific numbers and percentages to demonstrate the success of your creatives.

• Show, Don't Just Tell: Use visual aids within your presentation to illustrate your points.

• Be Ready for Deep Dives: Prepare to answer detailed questions about your design choices, testing methodologies, and data interpretation.

• Highlight Adaptability: Showcase examples of how you adapted creatives based on performance data or market feedback.

📝 Enhancement Note: Interviewers will be looking for candidates who can clearly articulate their understanding of performance marketing, demonstrate a data-driven approach to creativity, and show enthusiasm for Nothink's growth-oriented mission. Practical examples and quantifiable results will be key to a successful interview.

📌 Application Steps

To apply for this Performance Creative Designer position:

• Submit your application through the provided link on the Nothink Teamtailor portal.

• Customize Your Resume: Tailor your resume to highlight experience in performance marketing creative, conversion optimization, video editing, graphic design, and proficiency with the specified tools (Adobe Suite, Figma, Canva). Use keywords like "performance marketing," "conversion-driven," "A/B testing," and "AI tools."

• Curate Your Portfolio: Select your strongest, most relevant work that showcases performance-driven creatives. Prepare concise case studies that detail your process, the results achieved (quantified with metrics), and your learnings. Ensure it's easily accessible online.

• Prepare for the Creative Challenge: Be ready to discuss your portfolio in detail and potentially complete a short creative task that assesses your speed, strategic thinking, and ability to deliver performance-oriented designs.

• Research Nothink: Understand their business model, the types of digital products they build, and their company culture. Prepare to articulate why you are a good fit for their "move fast, think big, execute faster" ethos.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.