Motion Graphic Designer

📍 Job Overview

Job Title: Motion Graphic Designer

Company: Amusnet

Location: Sofia, Bulgaria

Job Type: Full-time

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-06-05

Experience Level: 2-5 Years (Mid-Level)

Remote Status: On-site

🚀 Role Summary

• Design and produce engaging motion graphics for game release campaigns, marketing videos, trailers, teasers, and social media animations for the iGaming industry.

• Collaborate closely with product and marketing teams to translate game elements and concepts into visually compelling marketing-ready animations and digital content.

• Ensure brand consistency across all motion graphics output while upholding high-quality standards and creative excellence.

• Prepare and optimize video and graphic content for various digital platforms and event use, incorporating dynamic transitions and effects.

• Explore and integrate emerging AI creative tools and technologies to enhance animation workflows and output quality.

📝 Enhancement Note: This role is specifically tailored for a Motion Graphic Designer within the iGaming sector. The emphasis on game release campaigns, marketing videos, and the integration of game elements into animations suggests a strong focus on Go-To-Market (GTM) support and product marketing. The mention of AI tools indicates a forward-thinking approach to creative production and efficiency.

📈 Primary Responsibilities

• Conceptualize, design, and execute high-quality motion graphics for a variety of marketing assets, including game release campaigns, promotional videos, social media content, and event-specific animations.

• Develop animated trailers, teasers, and social media animations that effectively capture the essence of new game releases and engage target audiences.

• Work collaboratively with game development and product teams to understand game mechanics, features, and branding, translating these into impactful animated sequences.

• Create dynamic transitions, visual effects, and overall motion design elements that enhance the visual appeal and storytelling of marketing materials.

• Prepare and optimize video and graphic assets for diverse digital channels (websites, social media, online ads) and physical events (expos, presentations), ensuring optimal format and resolution.

• Maintain strict adherence to brand guidelines and visual identity across all motion graphics projects to ensure consistent brand messaging.

• Research, test, and integrate Artificial Intelligence (AI) creative tools (e.g., Kling AI, ComfyUI, Leonardo) into the workflow to boost efficiency, explore new creative possibilities, and enhance output quality.

• Contribute to creative brainstorming sessions, offering innovative ideas and solutions for motion design challenges.

• Participate in creative reviews, providing and receiving constructive feedback to ensure the highest standards of motion output.

• Manage multiple projects simultaneously, prioritizing tasks effectively to meet deadlines in a fast-paced environment.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and strategic contribution, focusing on how motion graphics support Go-To-Market initiatives within the iGaming industry. The inclusion of AI tools suggests a need for adaptability and a willingness to innovate.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Graphic Design, Animation, Digital Media, Fine Arts, or a related field; or equivalent practical experience. Experience:

• 2-5 years of professional experience as a Motion Graphic Designer, with a demonstrable track record of creating engaging visual content.

• Proven experience working with marketing teams or in advertising/agency environments is highly beneficial. Required Skills:

• Advanced proficiency in Adobe After Effects: Essential for creating complex animations, visual effects, and motion graphics.

• Proficiency in Adobe Creative Cloud: Including strong skills in Adobe Photoshop for asset creation and manipulation, Adobe Illustrator for vector graphics, and Adobe Premiere Pro for video editing and assembly.

• Solid understanding of animation principles: Mastery of concepts such as timing, easing, anticipation, squash and stretch, and visual storytelling to create fluid and impactful animations.

• Strong sense of composition, color theory, and visual design: Ability to create aesthetically pleasing and effective visual narratives.

• Excellent visual storytelling capabilities: Skill in conveying messages and emotions through dynamic visual sequences.

• Ability to communicate design decisions clearly: Articulate creative rationale and technical specifications effectively to team members and stakeholders.

• Experience with digital content optimization: Understanding of formats, resolutions, and best practices for various digital platforms.

Preferred Skills:

• Experience with Spine 2D: Highly advantageous for creating character animations or interactive elements used in games.

• Familiarity with AI creative tools: Experience with platforms like Kling AI, ComfyUI, Leonardo.AI, or similar AI-powered creative software for generating assets or assisting in animation.

• Familiarity with 3D software: Basic knowledge or experience with 3D modeling and animation tools such as Blender, Cinema 4D, or Maya can be a significant advantage for integrating 3D elements.

• Previous experience in the iGaming industry: Understanding of the specific visual aesthetics, trends, and marketing needs within the online casino and gaming sector.

• Experience in marketing or advertising: Familiarity with campaign structures, target audience engagement, and performance-driven creative.

📝 Enhancement Note: The skills list emphasizes core motion graphics software proficiency, creative fundamentals, and a strong understanding of marketing objectives. The preferred skills highlight areas where additional expertise can significantly differentiate a candidate, particularly in the specialized iGaming field and emerging AI technologies.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive portfolio showcasing a range of motion graphics projects, with a strong emphasis on work relevant to marketing campaigns, product launches, or promotional content.

• Case studies demonstrating the process from concept to final delivery, highlighting problem-solving, creative decision-making, and the impact of the motion graphics.

• Examples of diverse animation styles, transitions, effects, and visual storytelling techniques.

• Inclusion of projects that demonstrate brand consistency and adherence to style guides.

• Specific examples of video content creation for digital platforms (e.g., social media animations, web banners, short promotional videos). Process Documentation:

• Demonstrate understanding of the full motion graphics production pipeline, from conceptualization and storyboarding through asset creation, animation, rendering, and final delivery.

• Show evidence of iterative design processes, including incorporating feedback and making revisions to achieve optimal results.

• Highlight experience with file management, version control, and optimizing assets for various delivery formats and platforms.

• Showcase an ability to work efficiently within established workflows and contribute to process improvements.

📝 Enhancement Note: For a Motion Graphic Designer role, the portfolio is paramount. It should not only display creative talent but also the ability to execute projects that meet specific marketing objectives and technical requirements. The emphasis on process documentation underscores the need for organized and efficient work habits, crucial for timely project delivery.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for a Motion Graphic Designer with 2-5 years of experience in Sofia, Bulgaria, the estimated salary range is approximately 2,500 - 4,500 BGN per month gross. This estimate is subject to variation based on the candidate's specific skills, experience, and the final negotiation. Benefits:

• Excellent remuneration package

• Performance-based bonuses

• Private health insurance

• Public transportation card

• Multisport card

• Corporate discounts

• Parking – early bird option

• 25 days of annual paid leave

• Performance review process

• Internal & external training programs

• Team buildings & local company events

• Work-life balance

• Inspiring & supportive colleagues

• Culture that encourages creativity & talent Working Hours:

• Standard 40-hour work week, typically Monday to Friday. While the role is on-site, Amusnet emphasizes work-life balance, suggesting potential flexibility within operational needs.

📝 Enhancement Note: The salary estimate is based on research of typical mid-level Motion Graphic Designer salaries in Sofia, Bulgaria, considering the company's industry (iGaming) and size. The benefits package provided is extensive and aligns with competitive offerings in the Bulgarian market, particularly for tech and creative roles.

🎯 Team & Company Context

🏢 Company Culture

Industry: iGaming / Online Entertainment & Technology. Amusnet is a significant player in the global online gaming market, providing casino games and slot cabinet solutions. This industry is characterized by rapid innovation, a focus on user engagement, and a competitive landscape requiring continuous creative output.

Company Size: 750+ Employees. This indicates a well-established, mid-to-large-sized organization with structured departments and potentially a robust internal creative team.

Founded: Not specified, but the company's extensive portfolio and global presence suggest a history of steady growth and market adaptation.

Team Structure:

• The Motion Graphic Designer will likely be part of a broader Marketing or Creative department, potentially working within a dedicated design team or closely with marketing campaign managers.

• Reporting structure would typically be to a Creative Lead, Art Director, or Marketing Manager, with direct collaboration with game product teams.

• Cross-functional collaboration is key, involving close partnerships with marketing specialists, game developers, product managers, and potentially external agencies. Methodology:

• Data-Driven Creative: While creative in nature, the role likely involves understanding campaign performance metrics to inform design decisions and optimize content for engagement.

• Agile/Iterative Workflow: Expect a dynamic environment where projects may evolve, requiring flexibility and the ability to adapt designs based on feedback and evolving campaign needs.

• Emphasis on Innovation: The explicit mention of exploring AI tools suggests a culture that values adopting new technologies and pushing creative boundaries.

Company Website: https://www.amusnet.com/

📝 Enhancement Note: Understanding Amusnet's position as a leading iGaming provider is crucial. The company culture likely emphasizes innovation, performance, and a global outlook, requiring creative professionals to be both artistically skilled and commercially aware.

📈 Career & Growth Analysis

Operations Career Level: Mid-Level Creative Professional. This role is positioned for an individual with foundational experience looking to deepen their expertise in motion graphics within a specialized industry. It offers the opportunity to contribute significantly to marketing efforts and gain exposure to high-impact projects.

Reporting Structure: The Motion Graphic Designer will likely report to a Creative Lead or Art Director within the Marketing department. This structure provides mentorship and guidance while allowing for individual contribution. Close collaboration with product teams ensures alignment with game development and marketing strategies.

Operations Impact: The work of the Motion Graphic Designer directly impacts Amusnet's Go-To-Market (GTM) strategies by creating visually compelling assets that drive player acquisition, engagement, and brand awareness for their diverse portfolio of casino games and products. High-quality motion graphics are essential for cutting through market noise and communicating product value effectively.

Growth Opportunities:

• Skill Specialization: Deepen expertise in specific animation techniques, 3D integration, or advanced AI tools within motion graphics.

• Industry Expertise: Become a subject matter expert in motion design for the iGaming sector, understanding its unique demands and trends.

• Creative Leadership: Potential to move into senior designer roles, Art Direction, or team lead positions, mentoring junior designers and guiding creative strategy.

• Cross-Functional Development: Gain broader understanding of marketing campaigns, product development, and GTM strategies through close collaboration.

• Technology Adoption: Lead the integration of new creative technologies and workflows within the design team.

📝 Enhancement Note: This role offers a clear path for growth within a specialized creative field. The emphasis on iGaming provides a niche expertise, and the company's size suggests opportunities for advancement and broader impact.

🌐 Work Environment

Office Type: On-site. The role requires the Motion Graphic Designer to work from Amusnet's office in Sofia, Bulgaria. This environment fosters direct collaboration, spontaneous idea sharing, and access to company resources.

Office Location(s): Sofia, Bulgaria (1766). The specific location in Sofia is within a business district, likely offering good accessibility via public transport and proximity to amenities.

Workspace Context:

• Collaborative Environment: The on-site nature encourages interaction with colleagues from marketing, product, and other creative teams, facilitating teamwork and knowledge exchange.

• Tools and Technology: Access to industry-standard hardware and software, including potentially high-performance workstations necessary for running demanding applications like After Effects and 3D rendering software.

• Creative Hub: The workspace is likely designed to foster creativity, potentially including areas for brainstorming, client meetings, and focused individual work.

Work Schedule:

• A standard 40-hour work week (Monday-Friday) is typical. Amusnet emphasizes "work-life balance," suggesting that while deadlines are important, the company supports reasonable working hours and encourages employees to manage their time effectively. Overtime may be required during peak campaign periods, but the overall culture aims to prevent burnout.

📝 Enhancement Note: The on-site requirement is standard for many creative roles where collaboration and access to specific hardware are essential. The emphasis on work-life balance is a significant cultural indicator that can appeal to candidates seeking a sustainable career environment.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of CV and portfolio to assess technical skills, creative style, and relevant experience.

• Technical Interview/Test: A practical test or assignment may be given to evaluate proficiency in After Effects and other required software, potentially involving a short animation task or problem-solving scenario.

• Creative Review & Discussion: Presentation of portfolio pieces, discussing design choices, workflow, and problem-solving approaches. This stage assesses creative thinking, communication skills, and understanding of marketing objectives.

• Team/Cultural Fit Interview: Meeting with potential team members and hiring managers to assess collaboration style, cultural alignment with Amusnet's values, and overall fit within the department.

• Final Interview: Discussion with senior management to finalize the offer.

Portfolio Review Tips:

• Curate Strategically: Showcase your strongest work, prioritizing projects relevant to iGaming, marketing campaigns, or dynamic animations. Aim for 3-5 high-quality, diverse projects.

• Highlight Process: For key projects, briefly explain your thought process, the problem you were solving, your creative solutions, and the tools/techniques used.

• Demonstrate Versatility: Include examples of different animation styles, effects, and types of content (e.g., trailers, social media, intros).

• Quantify Impact (if possible): If any of your work contributed to measurable marketing success (e.g., increased engagement, views), mention it briefly.

• Ensure High Quality: Present your portfolio on a professional platform (e.g., personal website, Behance, Vimeo) with high-resolution videos and clear descriptions.

Challenge Preparation:

• Technical Proficiency: Be ready to demonstrate your skills in Adobe After Effects. Practice common animation techniques and effects.

• Creative Problem-Solving: Think about how you would approach creating motion graphics for a new game launch or a specific marketing campaign objective.

• Industry Awareness: Familiarize yourself with current trends in motion graphics, iGaming marketing, and any AI creative tools mentioned.

• Communication: Prepare to articulate your creative vision, justify your design choices, and discuss your workflow clearly and concisely.

📝 Enhancement Note: The interview process is designed to thoroughly assess both technical aptitude and creative thinking, with a strong emphasis on the portfolio. Candidates should prepare to not only show their work but also explain the rationale and process behind it.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe After Effects: The core software for motion graphics creation, requiring advanced proficiency.

• Adobe Photoshop: Essential for creating and editing graphic assets, textures, and backgrounds.

• Adobe Illustrator: Used for creating vector graphics, logos, and icons that scale without losing quality.

• Adobe Premiere Pro: For video editing, assembly, final rendering, and integration of motion graphics into longer-form videos.

Analytics & Reporting:

• While not directly managing analytics, the designer will need to understand how to optimize content for digital platforms, implying familiarity with common video formats and requirements for platforms like YouTube, Facebook, Instagram, and company websites. CRM & Automation:

• Not directly applicable to this role, but understanding how marketing assets are deployed through CRM or marketing automation platforms can be beneficial for content optimization. Emerging Tools:

• AI Creative Tools: Experience or willingness to learn Kling AI, ComfyUI, Leonardo.AI, or similar for asset generation, style transfer, or animation assistance.

• 3D Software (Preferred): Blender, Cinema 4D, Maya for potential integration of 3D elements.

• 2D Animation Software (Preferred): Spine 2D for character animation or interactive elements.

📝 Enhancement Note: The technology stack is heavily centered around the Adobe Creative Suite, with a strong emphasis on After Effects. The inclusion of AI and 3D software as preferred skills indicates a desire for a forward-thinking designer who can leverage new technologies.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: Amusnet clearly values pushing creative boundaries, as evidenced by the explicit mention of exploring AI tools and fostering a culture that encourages talent.

• Quality & Excellence: Upholding quality standards across all motion output is a key responsibility, indicating a commitment to delivering polished, professional work.

• Collaboration & Teamwork: The role requires close work with product and marketing teams, highlighting the importance of effective communication and partnership.

• Efficiency & Optimization: Preparing and optimizing content for digital and event use suggests a focus on efficient workflows and delivering content that performs well.

• Brand Consistency: Maintaining brand identity across all materials is paramount, showing a value placed on cohesive and professional brand representation.

Collaboration Style:

• Cross-Functional Integration: Expect to work closely with individuals from diverse departments (product development, marketing, potentially QA), requiring clear communication and the ability to translate technical/game details into visual concepts.

• Feedback-Driven Process: The mention of creative reviews implies a culture where constructive feedback is shared and incorporated to improve final deliverables.

• Knowledge Sharing: Amusnet offers internal and external training programs, suggesting a culture that supports continuous learning and the sharing of best practices within the design and marketing teams.

📝 Enhancement Note: The company culture appears to be a blend of creative freedom and performance-driven execution, common in the fast-paced iGaming sector. Candidates who are collaborative, adaptable, and eager to learn will likely thrive.

⚡ Challenges & Growth Opportunities

Challenges:

• Pace of iGaming: The iGaming industry is highly competitive and fast-paced, requiring quick turnaround times for marketing assets and constant adaptation to new game releases and market trends.

• Balancing Creativity and Brand Consistency: Ensuring that all creative output is innovative and engaging while strictly adhering to brand guidelines can be a delicate balance.

• Technical Integration: Effectively integrating new tools like AI or 3D software into existing workflows and ensuring compatibility with output requirements.

• Diverse Content Needs: Producing a wide range of motion graphics for different platforms (social media, web, events) and purposes (trailers, explainers, teasers) requires versatility.

Learning & Development Opportunities:

• Advanced Software Skills: Opportunities to deepen expertise in Adobe After Effects, explore specialized plugins, or gain proficiency in 3D animation software.

• Industry Specialization: Becoming a go-to expert for motion graphics within the iGaming sector, understanding its unique visual language and marketing strategies.

• AI & Emerging Technologies: Hands-on experience and training in cutting-edge AI creative tools, positioning the candidate at the forefront of creative technology.

• Career Progression: Potential to advance to Senior Motion Graphic Designer, Art Director, or Creative Lead roles within Amusnet's expanding team.

• Cross-Disciplinary Exposure: Gaining insights into game development, product strategy, and broader marketing campaign management.

📝 Enhancement Note: The challenges are typical for a creative role in a dynamic industry, offering significant opportunities for professional development and skill enhancement.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for creating a motion graphic for a new game launch. How do you ensure it aligns with brand and marketing objectives?" (Focus on workflow, research, collaboration, and GTM alignment).

• "How do you approach incorporating player feedback or performance data into your motion graphic designs?" (Emphasize data-informed creativity and iterative design).

• "Imagine we're launching a new slot game with a specific theme (e.g., ancient Egypt). How would you conceptualize a short, engaging trailer for it?" (Be ready to brainstorm creative concepts and visual styles).

• "How do you stay updated on the latest trends in motion graphics, animation, and the iGaming industry?" (Showcase continuous learning and industry awareness). Company & Culture Questions:

• "What interests you about working in the iGaming industry and specifically at Amusnet?" (Research Amusnet's games, market position, and values).

• "How do you handle constructive criticism on your creative work?" (Demonstrate openness to feedback and a collaborative spirit).

• "Describe a time you had to manage multiple creative projects with competing deadlines. How did you prioritize?" (Highlight organizational and time management skills). Portfolio Presentation Strategy:

• Highlight Relevance: Select 3-5 projects that best showcase your skills for this specific role, prioritizing iGaming, marketing, or promotional content.

• Tell a Story: For each project, explain the objective, your role, the creative process, challenges faced, solutions implemented, and the outcome.

• Demonstrate Technical Skill: Be prepared to discuss the software and techniques used. If possible, provide brief screen recordings or interactive demos for complex animations.

• Focus on Impact: Where applicable, discuss how your work contributed to marketing goals or user engagement.

• Be Concise: Keep your presentation focused and engaging, respecting the interviewer's time.

📝 Enhancement Note: Preparation should focus on demonstrating both technical proficiency and a strategic understanding of how motion graphics contribute to business objectives within the iGaming context.

📌 Application Steps

To apply for this Motion Graphic Designer position:

• Submit your CV and a link to your online portfolio through the Amusnet careers portal.

• Portfolio Customization: Ensure your portfolio prominently features your most relevant motion graphics work, especially any related to gaming, marketing campaigns, or dynamic promotional videos. Tailor your case studies to highlight your understanding of marketing objectives and creative problem-solving.

• Resume Optimization: Update your resume to clearly list your proficiency in Adobe After Effects, Photoshop, Illustrator, and Premiere Pro. Quantify achievements where possible and use keywords from the job description (e.g., "iGaming," "motion graphics," "video editing," "brand consistency").

• Interview Preparation: Practice articulating your creative process, design rationale, and how you would approach specific challenges mentioned in the job description. Prepare to discuss your portfolio pieces in detail.

• Company Research: Familiarize yourself with Amusnet's product offerings (games, cabinets), their current marketing campaigns, and their company values to demonstrate genuine interest and cultural fit.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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