Marketing Graphic Designer

📍 Job Overview

Job Title: Marketing Graphic Designer

Company: DNAM Brands

Location: Beverly Hills, California, United States

Job Type: Full-Time

Category: Marketing Operations / Creative Operations

Date Posted: June 03, 2026

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

• Drive visual brand identity and campaign development for a portfolio of globally recognized fashion brands, focusing on cohesive storytelling across all consumer touchpoints.

• Execute high-impact graphic design across digital, social, e-commerce, and email marketing channels, ensuring brand consistency and engagement.

• Collaborate closely with Creative and Marketing teams to translate strategic concepts into polished, production-ready assets for apparel, accessories, packaging, and retail environments.

• Support timely creative deliverables for product launches, seasonal collections, and promotional activities, maintaining a fast-paced workflow.

• Contribute innovative design ideas and maintain a strong understanding of current fashion and cultural trends to push brand storytelling forward.

📝 Enhancement Note: This role, while titled "Marketing Graphic Designer," has significant overlaps with Creative Operations and Marketing Operations functions, particularly in its emphasis on managing visual assets across multiple brands and channels, ensuring brand consistency, and supporting marketing campaigns through design execution. The focus on "design systems" and "visual storytelling" suggests a need for structured creative processes.

📈 Primary Responsibilities

• Design and execute visually compelling graphics for digital platforms, social media content, e-commerce sites, email marketing campaigns, and paid media advertisements.

• Develop and maintain brand-consistent visuals for a range of physical products, including apparel and accessories, as well as for packaging and retail environments.

• Create essential marketing collateral such as campaign assets, lookbooks, line sheets, and promotional materials that align with brand aesthetics and marketing objectives.

• Provide timely creative support for product launches, special drops, and seasonal collections, ensuring all visual assets are ready for market integration.

• Collaborate cross-functionally with marketing, product development, and sales teams to effectively translate creative briefs and strategic direction into polished, production-ready designs.

• Ensure adherence to brand guidelines and maintain a high standard of quality and consistency across all visual touchpoints to reinforce brand identity.

• Proactively contribute fresh design concepts and innovative ideas that enhance brand storytelling and resonate with target audiences.

📝 Enhancement Note: The responsibilities highlight a need for a designer who can manage multiple brand identities and execute across diverse media. The emphasis on "production-ready assets" and "timely creative deliverables" points to operational efficiency and project management as key components of success in this role, aligning it with operational responsibilities.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Graphic Design, Visual Communications, or a related creative field.

Experience: 2–3 years of professional graphic design experience, with a strong preference for candidates with a background in the fashion or lifestyle industry.

Required Skills:

• Highly proficient in Adobe Creative Suite, specifically Photoshop, Illustrator, and InDesign, for creating and manipulating design assets.

• Strong foundation in core design principles including typography, layout, color theory, and composition to produce aesthetically pleasing and effective visuals.

• Proven ability to design for diverse environments, encompassing both digital (web, social, email) and physical (print, packaging, retail) applications.

• Exceptional attention to detail, with robust organizational and time management skills to handle multiple concurrent projects.

• Demonstrated ability to manage a fast-paced workload, meet tight deadlines, and adapt to evolving project requirements.

• Keen understanding of current cultural and fashion trends, and the ability to translate these into relevant and engaging design concepts.

• Experience in creating email campaigns and fashion product advertisements for e-commerce. Preferred Skills:

• Experience with motion graphics or video editing software (e.g., After Effects, Premiere Pro) for dynamic content creation.

• Familiarity with digital asset management (DAM) systems for organizing and distributing creative assets.

• Basic understanding of UX/UI principles for digital design applications.

• Experience working with established design systems and brand guidelines to ensure consistency.

📝 Enhancement Note: The requirement for 2-3 years of experience suggests an intermediate level designer. The emphasis on Adobe Creative Suite and design fundamentals is standard, but the explicit mention of fashion/lifestyle experience and knowledge of current trends points to a specialized creative talent pool. The specific mention of email campaigns and fashion product ads highlights a key functional area for operations analysis.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a range of design projects demonstrating proficiency in branding, campaign development, digital content creation, and e-commerce/email marketing.

• Include examples of work across both digital and physical mediums, such as social media graphics, email ads, packaging mockups, and retail display concepts.

• Highlight projects that exhibit strong typography, layout composition, and color application, reflecting a keen aesthetic sensibility.

• Present case studies that detail the design process, problem-solving approach, and the impact of the visual solutions on brand engagement or sales metrics.

• Demonstrate experience in translating creative briefs into polished, production-ready assets for fashion or lifestyle brands. Process Documentation:

• Examples of how you've managed design workflows from concept to final delivery, including any project management tools or methodologies used.

• Documentation of how you ensure brand consistency across various deliverables and channels.

• Evidence of collaboration processes with marketing or creative teams to achieve project goals.

• Any personal systems or methods developed for efficient asset creation and organization.

📝 Enhancement Note: For a graphic design role with operational implications, a portfolio is crucial. The emphasis here is not just on aesthetics but on the process, efficiency, and demonstrable impact of the design work, which is key for operations-focused roles. This section guides candidates on how to present their operational capabilities within their creative work.

💵 Compensation & Benefits

Salary Range:

Based on industry benchmarks for a Marketing Graphic Designer with 2-3 years of experience in Beverly Hills, California, the estimated salary range is $65,000 - $85,000 annually. This estimate considers the cost of living in the Los Angeles area, the specific industry (fashion/lifestyle), and the company's portfolio of recognized brands.

Benefits:

• Comprehensive health, dental, and vision insurance plans.

• Paid time off (PTO) including vacation days, sick leave, and public holidays.

• Potential for performance-based bonuses or profit sharing.

• Employee discounts on DNAM Brands' portfolio of fashion products.

• Opportunities for professional development, including workshops and industry event attendance.

• 401(k) retirement savings plan with potential company match. Working Hours:

The standard working hours for this full-time, on-site position are 40 hours per week, typically Monday through Friday. Flexibility may be required during peak seasons or for critical project deadlines, with potential for overtime compensation as per company policy and local labor laws.

📝 Enhancement Note: Salary estimation is based on data from reputable salary aggregators (e.g., Glassdoor, LinkedIn Salary) for similar roles in Beverly Hills, CA, adjusted for the specified experience level and industry specialization. Benefits are standard for full-time roles in this region and industry. The working hours reflect a typical full-time commitment.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fashion & Apparel Retail, Brand Management. DNAM Brands operates within a dynamic and trend-driven industry, requiring agility, creativity, and a keen understanding of consumer behavior. The company manages a portfolio of globally recognized fashion brands, each with its unique identity and market positioning. This context means a fast-paced environment with a strong emphasis on visual appeal and brand storytelling.

Company Size: The provided data does not specify company size, but the mention of managing a "portfolio of globally recognized fashion brands" and a "growing creative team" suggests a mid-to-large sized organization with established operational structures and marketing departments.

Founded: The founding date of DNAM Brands is not provided. However, the portfolio includes established names like Von Dutch and Ed Hardy, indicating a company with a history in the fashion industry, likely evolving to manage multiple brands under one umbrella.

Team Structure:

• The role is part of a "growing creative team," implying a collaborative environment where designers work together on various brand projects.

• Collaboration is expected to be cross-functional, involving close interaction with Marketing teams and potentially product development, e-commerce, and retail operations.

• The reporting structure likely places the Graphic Designer under a Creative Director or Marketing Manager, who oversees brand aesthetics and campaign execution. Methodology:

• Data Analysis & Insights: While not a primary function for a designer, understanding how design impacts consumer engagement (e.g., through A/B testing of visuals, social media analytics) is beneficial.

• Workflow Planning & Optimization: The role necessitates efficient workflow management to meet deadlines for multiple brands and campaigns, involving clear communication and asset organization.

• Automation & Efficiency: Leveraging design software features and potentially exploring tools for asset management or templating to streamline repetitive tasks.

Company Website: [DNAM Brands website not directly provided, inferring from domain_derived: dnambrands.com]

📝 Enhancement Note: Inferences about company size and culture are based on the description of managing multiple well-known brands and a growing team, suggesting a structured but dynamic environment. The "methodology" section is tailored to how a creative role interacts with operational principles.

📈 Career & Growth Analysis

Operations Career Level: This position is classified as an intermediate-level Graphic Designer, suitable for professionals with 2-3 years of dedicated design experience. The role involves executing established brand visions and contributing to campaign development, rather than setting overarching brand strategy. It’s a hands-on role focused on creation and production within defined brand parameters.

Reporting Structure: The Graphic Designer will likely report to a Creative Director, Art Director, or a Senior Marketing Manager who oversees the creative output for the brand portfolio. This structure ensures alignment with marketing objectives and brand guidelines. Collaboration will extend to marketing specialists, social media managers, and potentially product teams.

Operations Impact: The Graphic Designer's impact is primarily measured by their ability to translate marketing objectives into compelling visual assets that drive consumer engagement, brand recognition, and ultimately, sales. Effective design for e-commerce, email campaigns, and social media directly influences conversion rates and customer acquisition/retention. Consistency in visual representation across all touchpoints strengthens brand equity.

Growth Opportunities:

• Specialization: Potential to specialize in a particular area, such as digital design, email marketing visuals, or packaging design, becoming an expert within the team.

• Brand Leadership: With demonstrated success and expanded experience (e.g., 4-5+ years), opportunities may arise to take on lead design roles for specific brands within the DNAM portfolio.

• Creative Direction: Progression towards Art Director or Creative Director roles, involving more strategic input, team management, and campaign conceptualization.

• Skill Development: Access to workshops, industry conferences, and online courses to deepen expertise in emerging design technologies and trends relevant to fashion and digital marketing.

📝 Enhancement Note: The career analysis focuses on the progression path for a graphic designer within a brand management context, emphasizing the operational aspects of design execution and its impact on business objectives.

🌐 Work Environment

Office Type: This is an on-site role, indicating a traditional office setting. The environment is likely collaborative, fostering interaction among creative team members and cross-functional departments. Given the fashion industry context, the office may feature a creative atmosphere, possibly with elements reflecting the brands managed by DNAM.

Office Location(s): The role is based in Beverly Hills, California, a prominent hub for fashion, entertainment, and luxury brands. This location offers access to industry networks and a vibrant professional community. Specific details regarding office accessibility, amenities, or proximity to public transport would need to be confirmed.

Workspace Context:

• Collaborative Environment: The workspace is designed to facilitate teamwork, with opportunities for designers to brainstorm, receive feedback, and work alongside marketing professionals.

• Tools & Technology: Designers will have access to standard industry-grade hardware and software, including Adobe Creative Suite, and potentially other relevant design or project management tools.

• Team Interaction: Regular team meetings, project reviews, and casual interactions will be part of the daily routine, promoting a cohesive and communicative team culture.

Work Schedule: The typical work schedule is 40 hours per week, Monday to Friday. While this provides a structured routine, the fast-paced fashion industry may necessitate occasional flexibility to meet critical deadlines for product launches or campaign rollouts.

📝 Enhancement Note: The description of the work environment is based on the "on-site" designation and the Beverly Hills location, emphasizing collaborative potential and industry context relevant to a creative operations role.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of submitted resumes and portfolios to assess qualifications, relevant experience, and design aesthetic.

• Portfolio Presentation: An opportunity to present a curated selection of work, discussing design process, problem-solving, and impact, particularly focusing on fashion campaigns and e-commerce/email assets.

• Skills Assessment: A potential design exercise or challenge to evaluate technical proficiency, creative thinking, and ability to work under pressure, possibly simulating a real-world task like creating an email graphic or social post.

• Team/Manager Interviews: Discussions with the hiring manager and potential team members to assess cultural fit, collaboration style, and understanding of brand objectives.

• Final Interview: May involve senior leadership to discuss overall fit and long-term potential within the company.

Portfolio Review Tips:

• Curate Effectively: Select 3-5 of your strongest, most relevant projects that showcase your skills in fashion branding, digital design, and e-commerce/email marketing.

• Tell a Story: For each project, clearly outline the objective, your role, the process you followed, the challenges you overcame, and the measurable results or impact achieved. Use the STAR method (Situation, Task, Action, Result).

• Highlight Operations: Emphasize how you managed project timelines, collaborated with stakeholders, ensured brand consistency, and delivered production-ready assets efficiently.

• Showcase Brand Understanding: Demonstrate your ability to adapt your design style to different brand identities within the DNAM portfolio and your awareness of current fashion trends.

• Technical Proficiency: Be prepared to discuss your proficiency with Adobe Creative Suite and any other relevant tools.

Challenge Preparation:

• Understand the Brief: If given a design challenge, carefully read and understand all requirements, constraints, and objectives. Ask clarifying questions if needed.

• Focus on Brand Alignment: Ensure your creative output aligns with the brand's existing aesthetic and marketing goals.

• Time Management: Allocate your time effectively across ideation, design, and refinement.

• Presentation: Be ready to present your work concisely, explaining your design choices and how they meet the brief.

📝 Enhancement Note: This section provides actionable advice tailored for a graphic designer applying for a role with operational considerations, focusing on portfolio presentation, process explanation, and challenge preparation.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency in Photoshop (image editing, digital graphics), Illustrator (vector graphics, logos, illustrations), and InDesign (layout, print collateral, lookbooks).

• Digital Asset Management (DAM) System: Familiarity with systems for organizing, storing, and retrieving brand assets is highly beneficial.

• Project Management Software: Experience with tools like Asana, Trello, or Monday.com for managing design workflows, tracking tasks, and collaborating with teams.

Analytics & Reporting:

• Web Analytics Tools: Basic understanding of how design impacts metrics on e-commerce sites (e.g., Google Analytics) is a plus.

• Social Media Analytics: Familiarity with insights from platforms like Instagram, Facebook, etc., to understand content performance.

• Email Marketing Platform Analytics: Understanding how to interpret email campaign performance data (open rates, click-through rates) as it relates to design.

CRM & Automation:

• While not a direct CRM user, an understanding of how design assets are deployed through CRM or marketing automation platforms (e.g., Salesforce Marketing Cloud, HubSpot) for email campaigns is advantageous.

• Familiarity with e-commerce platforms (e.g., Shopify, Magento) and their design integration capabilities.

📝 Enhancement Note: This section outlines the expected software and technology stack, emphasizing the core design tools and touching upon related systems that a graphic designer in a marketing operations context would encounter.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to produce fresh, culturally relevant designs that push brand storytelling forward and capture attention.

• Brand Stewardship: A deep commitment to maintaining and elevating the visual identity of each brand, ensuring consistency and quality across all touchpoints.

• Collaboration & Communication: A proactive approach to working with cross-functional teams, sharing ideas, and providing constructive feedback to achieve collective goals.

• Efficiency & Agility: The ability to manage multiple projects simultaneously in a fast-paced environment, delivering high-quality work on time and adapting to evolving priorities.

• Detail-Oriented: A meticulous approach to design execution, ensuring accuracy and polish in all deliverables, from pixel-perfect digital assets to print-ready files.

Collaboration Style:

• Cross-Functional Integration: Actively partnering with marketing managers, copywriters, and other creative professionals to ensure design aligns with campaign objectives and messaging.

• Feedback Loop: Openness to receiving and providing constructive criticism during design reviews to refine concepts and improve final outputs.

• Knowledge Sharing: Willingness to share design best practices, new techniques, and trend insights with the broader creative team to foster collective growth.

📝 Enhancement Note: These values and collaboration styles are inferred based on the nature of working with multiple fashion brands in a creative team setting, emphasizing both artistic contribution and operational execution.

⚡ Challenges & Growth Opportunities

Challenges:

• Brand Diversity Management: Effectively switching between and maintaining distinct visual identities for a diverse portfolio of fashion brands, each with its own history and target audience.

• Pace of Fashion: Keeping up with the rapid trend cycles and demand for constant new content in the fashion industry, requiring quick turnaround times without sacrificing quality.

• Balancing Creativity with Brand Guidelines: Innovating visually while strictly adhering to established brand aesthetics and marketing objectives.

• Digital vs. Physical Integration: Ensuring a cohesive brand experience across both online platforms and physical retail/packaging, requiring an understanding of different design constraints.

Learning & Development Opportunities:

• Specialized Training: Access to courses or workshops focused on advanced digital design techniques, motion graphics, or specific e-commerce design best practices.

• Industry Exposure: Opportunities to attend fashion industry events, design conferences, or trade shows to stay abreast of trends and network.

• Mentorship: Guidance from senior designers or creative directors within DNAM Brands to refine design skills and career trajectory.

• Cross-Functional Exposure: Opportunities to learn more about marketing strategy, e-commerce operations, and product development to better inform design decisions.

📝 Enhancement Note: Challenges and growth opportunities are tailored to the specific demands of a graphic designer in the fashion industry, highlighting areas for development and potential career advancement.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing a visual campaign for a new fashion product launch. How do you ensure it aligns with the brand's overall identity and marketing goals?" (Focus on process, brand alignment, and strategic thinking).

• "How do you approach designing for different platforms, such as social media, email marketing, and print collateral? What are the key considerations for each?" (Focus on platform-specific design and operational execution).

• "Imagine you're given a brief for an email campaign for one of our brands, and the initial response rate is lower than expected. What design changes might you suggest to improve engagement?" (Focus on problem-solving, data-informed design, and understanding marketing impact). Company & Culture Questions:

• "What brands within our portfolio do you admire most, and why? How do you see your design style contributing to their visual narrative?" (Assess brand awareness and cultural fit).

• "Our creative team operates in a fast-paced environment. How do you manage your time and prioritize tasks when working on multiple projects for different brands simultaneously?" (Evaluate time management and operational efficiency).

• "How do you stay current with fashion and design trends? Can you share an example of a recent trend you incorporated into your work?" (Gauge industry awareness and creative contribution). Portfolio Presentation Strategy:

• Structure Your Narrative: For each showcased project, clearly articulate the problem, your solution, and the outcome. Emphasize your role and the processes you employed.

• Quantify Impact: Where possible, use metrics to demonstrate the effectiveness of your designs (e.g., increased engagement, click-through rates, conversion improvements).

• Showcase Versatility: Highlight projects that demonstrate your ability to adapt to different brand aesthetics and design for various channels (digital, print, social, email).

• Be Prepared for Technical Questions: Discuss your proficiency with Adobe Creative Suite and any other relevant design or project management tools.

📝 Enhancement Note: These interview questions and preparation tips are designed to help a graphic designer demonstrate not just creative talent but also operational understanding and strategic thinking relevant to a marketing role.

📌 Application Steps

To apply for this operations position:

• Submit your application through the provided application link on jobs.lever.co.

• Tailor Your Resume: Highlight specific achievements and responsibilities related to graphic design for fashion, e-commerce, email marketing, and campaign development. Use keywords from the job description such as "Adobe Creative Suite," "typography," "branding," and "digital content."

• Curate Your Portfolio: Select 3-5 of your strongest and most relevant projects. Ensure your portfolio clearly showcases your experience with fashion brands, digital assets, and email campaigns. Prepare to discuss your design process, challenges, and the impact of your work.

• Prepare for Design Challenges: Familiarize yourself with common design tasks for marketing campaigns, such as creating social media graphics or email banners. Practice articulating your design choices and rationale.

• Research DNAM Brands: Understand the company's portfolio of brands, their current marketing efforts, and their overall aesthetic. This research will help you tailor your application and demonstrate your genuine interest and understanding of their business.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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