Lead UX/UI Designer

📍 Job Overview

Job Title: Lead UX/UI Designer

Company: Amadeus

Location: Jeddah, Saudi Arabia

Job Type: Full time

Category: User Experience (UX) / Product Design Operations

Date Posted: 2026-08-07

Experience Level: 5-10 years

Remote Status: On-site

🚀 Role Summary

• Drive the end-to-end customer experience strategy and vision across a complex digital ecosystem, ensuring consistency and optimal performance.

• Conduct comprehensive user research and data analysis to generate actionable insights that inform design decisions and improve key performance indicators (KPIs).

• Lead the design and optimization of customer journeys, user flows, and interaction models to create intuitive and seamless digital experiences.

• Implement and manage conversion rate optimization (CRO) strategies, leveraging experimentation (A/B testing) to enhance engagement, satisfaction, and conversion outcomes.

• Act as a central point of expertise for user experience, promoting best practices and fostering a user-centric mindset across cross-functional product and technology teams.

📝 Enhancement Note: This role is positioned as a "Lead" within UX/UI Design, indicating a senior individual contributor or team lead capacity. The responsibilities emphasize strategic ownership of the customer experience, deep user research integration, and a strong focus on conversion optimization, aligning it closely with a Revenue Operations or Go-To-Market (GTM) operations function, albeit from a design and strategy perspective. The emphasis on data-driven decision-making, KPIs, and collaboration with product and technology teams underscores its operational impact.

📈 Primary Responsibilities

• Define, articulate, and champion the overarching user experience (UX) vision and strategy for Amadeus' digital ecosystem, ensuring seamless integration across all touchpoints.

• Plan, execute, and analyze user research initiatives, including interviews, usability testing, contextual inquiries, and surveys, to deeply understand user needs, behaviors, and pain points.

• Translate complex business objectives and user insights into intuitive and efficient customer journeys, user flows, wireframes, prototypes, and interaction models.

• Develop and implement robust Conversion Rate Optimization (CRO) strategies, including the design and execution of A/B tests and other experiments, to measurably improve engagement, satisfaction, and conversion rates.

• Collaborate closely with Product Management, Engineering, Marketing, and Business stakeholders to ensure UX/UI designs are aligned with business goals, technical feasibility, and market requirements.

• Act as a subject matter expert and reference point for UX/CX best practices, providing guidance and mentorship to less experienced team members and promoting a user-centric culture.

• Continuously monitor and analyze key performance indicators (KPIs) related to user experience and digital performance, identifying trends, opportunities for improvement, and potential UX risks.

• Maintain and evolve UX standards, guidelines, and a shared knowledge base of user insights to ensure consistency and quality across all digital products and channels.

• Present research findings, strategic recommendations, and design proposals clearly and persuasively to senior leadership and cross-functional teams.

• Foster a collaborative environment, promoting design thinking methodologies and driving alignment on experience-driven decision-making across the organization.

📝 Enhancement Note: The responsibilities highlight a blend of strategic leadership, hands-on design, and analytical rigor. The emphasis on "end-to-end user experience vision," "CRO strategies," and "KPIs" strongly suggests the need for candidates who can connect design efforts directly to business outcomes, a hallmark of effective operations roles. The role requires not just design skills but also strategic thinking, research acumen, and a data-driven approach to problem-solving.

🎓 Skills & Qualifications

Education:

• Bachelor's degree in Design, Human-Computer Interaction (HCI), Digital Technologies, Business, Psychology, Marketing, or a closely related field.

• Equivalent practical experience will be considered as a strong alternative to formal education. Experience:

• Proven track record of significant experience in UX design, customer experience (CX) strategy, web optimization, or digital product design, with a focus on driving tangible business results.

• Demonstrated experience in leading UX initiatives and influencing cross-functional teams. Required Skills:

• UX/UI Design Expertise: Mastery in designing intuitive, user-centered interfaces and experiences across various digital platforms.

• User Research & Analysis: Proficient in planning and conducting user research (interviews, usability testing, surveys) and translating complex insights into actionable design improvements.

• Customer Journey Mapping: Ability to map, analyze, and optimize intricate customer journeys to enhance user flow and satisfaction.

• Conversion Rate Optimization (CRO): Deep understanding and practical experience in designing and implementing CRO strategies, including experimentation and A/B testing.

• Prototyping & Wireframing: Skilled in creating detailed wireframes, interactive prototypes, and user flows to effectively communicate design concepts.

• Data-Driven Decision Making: Strong ability to leverage analytics, performance metrics, and user data to inform design decisions and measure impact.

• Stakeholder Management: Excellent skills in collaborating with and influencing diverse stakeholders, including business, product, and technology teams.

• Problem-Solving: Proven ability to identify complex problems, analyze root causes, and develop innovative and effective solutions.

Preferred Skills:

• Interaction Design: Expertise in designing sophisticated interaction models that enhance user engagement and efficiency.

• Design Thinking Facilitation: Experience in leading and facilitating design thinking workshops and driving user-centric ideation.

• Travel/E-commerce Industry Experience: Familiarity with the unique challenges and opportunities within the travel, e-commerce, or similar digital-intensive industries.

• Arabic Language Proficiency: An advantage due to the location and potential for local market engagement.

• Experience with UX Governance: Ability to establish and maintain UX standards and ensure consistency across a digital ecosystem.

📝 Enhancement Note: The required skills are heavily weighted towards analytical and strategic capabilities beyond just visual design. The emphasis on "CRO," "data-driven decision making," and "stakeholder management" aligns with the operational aspects of driving business outcomes through user experience. "Product Strategy" and "Cross-functional collaboration" further reinforce the strategic and operational integration expected.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Case Studies: Detailed case studies showcasing end-to-end UX/CX projects, highlighting problem identification, research methodology, design process, and measurable outcomes.

• Process Optimization Examples: Demonstrations of how you have identified inefficiencies in user journeys or digital processes and implemented solutions that led to significant improvements in KPIs like conversion rates, task completion times, or user satisfaction.

• Data-Driven Design: Evidence of using user data, analytics, and experimentation (e.g., A/B testing results) to inform design decisions and validate the effectiveness of solutions.

• Cross-functional Collaboration: Examples of working with product, engineering, and business teams, illustrating how you translated business objectives into user-centered designs and navigated technical constraints.

• Research & Testing Methodologies: Documentation of user research plans, execution, and how findings were synthesized and applied to design iterations.

Process Documentation:

• Workflow Design & Optimization: Showcase examples of mapping complex user flows and redesigning them for improved efficiency and user experience.

• Experimentation Frameworks: Illustrate your approach to designing, executing, and analyzing A/B tests or other experiments to drive continuous improvement.

• Performance Measurement: Demonstrate how you define, track, and report on key UX and conversion metrics, linking them to business objectives.

📝 Enhancement Note: For a "Lead" role, particularly one with an operational focus on conversion and experience strategy, a portfolio is critical. It needs to go beyond visual design to demonstrate strategic thinking, analytical capabilities, and the ability to drive measurable business impact through UX/CX initiatives. The emphasis on "process optimization," "data-driven design," and "experimentation frameworks" aligns with operations best practices.

💵 Compensation & Benefits

Salary Range:

• Based on industry benchmarks for a Lead UX/UI Designer role with 5-10 years of experience in Jeddah, Saudi Arabia, the estimated annual salary range is SAR 250,000 - SAR 400,000. This range is an estimate and will depend on the candidate's specific experience, qualifications, and negotiation. Benefits:

• Attractive compensation package, reflecting the value and seniority of the role.

• Performance-based bonus opportunities.

• Comprehensive caregiving benefits to support work-life balance and family needs.

• Robust health benefits package, including medical coverage.

• Flexible working model, allowing for adaptable work arrangements.

• Opportunities for continuous learning and professional development within a global organization. Working Hours:

• Standard full-time working hours are approximately 40 hours per week, typically Monday to Friday. Specific schedules may offer some flexibility, aligning with Amadeus' flexible working model.

📝 Enhancement Note: Salary estimations for Jeddah, Saudi Arabia, were researched using general cost of living data and typical compensation ranges for senior tech/design roles in the Middle East region, considering the specified experience level. The provided benefits are directly extracted from the job description and highlighted for their relevance to a balanced and rewarding career.

🎯 Team & Company Context

🏢 Company Culture

Industry: Technology, Travel Technology & Distribution

Company Size: Large (10,000+ employees)

Founded: 1987

Company Description: Amadeus is a leading provider of IT solutions for the global travel industry. It develops and manages mission-critical IT solutions for airlines, airports, hotels, and other travel providers. The company's technology powers travel bookings, operations, and passenger experiences worldwide.

Team Structure:

• The UX/UI Design team likely operates within a larger Product or Technology department.

• This "Lead" role suggests potential for guiding junior designers or contributing significantly to strategic UX initiatives.

• Close collaboration with Product Managers, Engineers, Marketing, and Business Analysts is expected.

• The company's global nature implies interaction with international teams and diverse perspectives. Methodology:

• Data-Driven UX: Emphasis on using analytics, user research, and A/B testing to inform design decisions and measure impact on business outcomes.

• Agile/Scrum: Likely follows agile development methodologies for product delivery, requiring close integration of design within sprint cycles.

• Design Thinking: Promotes a user-centric approach to problem-solving and innovation.

• Customer-Centricity: A core value, driving the focus on understanding and meeting user needs across the digital ecosystem.

Company Website: https://www.amadeus.com/

📝 Enhancement Note: Amadeus is a major player in the travel tech industry. Understanding this context is crucial for a UX/UI designer, as it involves complex systems, diverse user types (travelers, agents, operators), and high transaction volumes. The company's size implies robust processes, potential for global impact, and a structured career path.

📈 Career & Growth Analysis

Operations Career Level: Lead Individual Contributor / Senior Specialist

• This role represents a senior position within the UX/UI design function, focusing on strategic direction and hands-on execution. It requires a deep understanding of user behavior, design principles, and business objectives, with a strong emphasis on driving measurable results through user experience improvements. The "Lead" designation implies mentorship and influence over design strategy and practices. Reporting Structure:

• Typically reports to a Head of UX, Director of Product Design, or a senior Product Management leader.

• Works closely with Product Managers, Engineering Leads, and relevant business stakeholders. Operations Impact:

• The Lead UX/UI Designer's work directly impacts customer acquisition, retention, satisfaction, and ultimately, revenue through conversion optimization and improved user engagement.

• By ensuring a seamless and intuitive customer journey, this role contributes to reducing friction in the booking process, increasing transaction volumes, and enhancing brand loyalty. Growth Opportunities:

• Specialization: Deepen expertise in specific areas like advanced UX research methodologies, complex journey optimization, or accessibility design.

• Leadership: Transition into a formal management role (e.g., UX Manager) with direct reports, or evolve into a principal/architect role focusing on strategic UX vision and technical leadership.

• Cross-Functional Mobility: Move into related roles within Product Management, CX Strategy, or Digital Transformation, leveraging a deep understanding of user needs and business operations.

• Industry Expertise: Become a recognized expert in UX for the travel technology sector.

📝 Enhancement Note: The career analysis focuses on how this "Lead" role fits within a larger organizational structure and its potential for growth, emphasizing the strategic and impactful nature of operations-focused design roles.

🌐 Work Environment

Office Type: Corporate Office / Hybrid Work Environment

Office Location(s): Jeddah, Saudi Arabia. Amadeus has a global presence, so while this role is based in Jeddah, collaboration with international teams is standard.

Workspace Context:

• Collaborative Spaces: Expect modern office spaces designed to foster collaboration, with meeting rooms, breakout areas, and potentially dedicated design studios.

• Technology Stack: Access to industry-standard design and prototyping tools, analytics platforms, and collaboration software.

• Cross-functional Interaction: Frequent opportunities to interact with product managers, engineers, marketing specialists, and business analysts, promoting a dynamic and integrated work environment.

• Global Connectivity: The role involves working with a global team, requiring proficiency in remote collaboration tools and an understanding of diverse cultural contexts.

Work Schedule:

• Full-time, likely with a flexible working model that balances on-site presence with remote work options, as indicated by the company's benefits. This flexibility supports deep work sessions for design and analysis while maintaining team cohesion.

📝 Enhancement Note: The description of the work environment emphasizes collaboration and the integration of design within a broader product development lifecycle, which is typical for companies with strong operational focus.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or Recruiter call to assess basic qualifications, experience, and cultural fit.

• Hiring Manager Interview: Discussion focused on your experience, approach to UX/CX strategy, research methodologies, and leadership potential.

• Portfolio Presentation: A crucial stage where you'll present 2-3 detailed case studies showcasing your design process, problem-solving skills, research insights, and quantifiable impact on business metrics (e.g., conversion improvements).

• Technical/Design Challenge: May involve a design exercise or a problem-solving scenario related to a real Amadeus product or challenge, assessing your strategic thinking and design capabilities.

• Cross-functional Interviews: Conversations with Product Managers, Engineers, or other key stakeholders to evaluate collaboration skills and understanding of technical constraints.

• Final Interview: Often with a senior leader to confirm fit and discuss overall vision.

Portfolio Review Tips:

• Focus on Impact: Clearly articulate the business problem, your role, the solutions you designed, and most importantly, the measurable results (e.g., "Increased conversion rate by X%," "Reduced task completion time by Y%").

• Showcase Process, Not Just Pixels: Detail your research methods, ideation process, iteration cycles, and how user feedback informed your decisions.

• Tailor to Amadeus: If possible, subtly align your case studies with challenges relevant to the travel industry or large digital ecosystems.

• Be Ready for Questions: Anticipate questions about your decision-making process, how you handle conflicting requirements, and your approach to user research and A/B testing.

• Highlight Leadership: For a "Lead" role, demonstrate how you've influenced others, mentored junior designers, or shaped strategic direction.

Challenge Preparation:

• Understand the Amadeus Context: Research Amadeus' products, target users, and the travel industry landscape.

• Think Strategically: For any design challenge, consider the business goals, user needs, technical feasibility, and potential impact on key metrics.

• Structure Your Response: Clearly outline your approach, assumptions, proposed solution, and how you would validate it.

• Practice Articulation: Be prepared to present your thoughts clearly and concisely, justifying your decisions.

📝 Enhancement Note: The interview and portfolio review process is heavily emphasized for this role, reflecting its senior and strategic nature. The advice focuses on demonstrating quantifiable impact and strategic thinking, crucial for operations-oriented positions.

🛠 Tools & Technology Stack

Primary Tools:

• UX/UI Design Software: Figma, Sketch, Adobe XD (or similar industry-standard tools for wireframing, prototyping, and UI design).

• Prototyping Tools: InVision, Axure, Framer (for creating interactive prototypes).

• User Research Platforms: UserTesting.com, Lookback, Maze (for remote usability testing and feedback collection).

• Collaboration & Documentation: Jira, Confluence, Miro, Asana (for project management, documentation, and collaborative ideation).

Analytics & Reporting:

• Web Analytics: Google Analytics, Adobe Analytics (for tracking user behavior, conversion funnels, and KPIs).

• CRO Tools: Optimizely, VWO (Visual Website Optimizer), Google Optimize (for A/B testing and experimentation).

• Data Visualization: Tableau, Power BI (potentially used for presenting insights to stakeholders).

CRM & Automation:

• While not a direct CRM role, familiarity with how CRM data might inform user segmentation or personalization strategies could be beneficial. Understanding the broader MarTech/SalesTech stack is a plus.

📝 Enhancement Note: The tools listed are standard for senior UX/UI roles with a strong operational focus, particularly those involving CRO and data analysis. Proficiency in these tools is essential for effective execution and collaboration.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and advocating for the user in all design and business decisions.

• Data-Driven Approach: Reliance on data, research, and experimentation to validate hypotheses and measure the impact of design solutions.

• Collaboration & Partnership: Working effectively across teams to achieve shared goals and integrate UX considerations into the broader product development lifecycle.

• Continuous Improvement: A mindset of iterative refinement, always seeking ways to enhance user experience and business performance.

• Innovation: Encouraging new ideas and approaches to solve user problems and create compelling digital experiences.

Collaboration Style:

• Cross-functional Integration: Actively partnering with Product Management, Engineering, Marketing, and Business teams to ensure alignment and cohesive strategy execution.

• Open Communication: Maintaining transparent and frequent communication regarding insights, design decisions, and project progress.

• Feedback-Rich Environment: Encouraging constructive feedback loops to refine designs and processes.

• Shared Ownership: Fostering a sense of collective responsibility for the success of digital products and customer experiences.

📝 Enhancement Note: The values and collaboration style highlight a professional environment that values data, user advocacy, and teamwork—key attributes for successful operations professionals.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Goals: Navigating complex stakeholder requirements and technical constraints while ensuring a positive and effective user experience.

• Driving Adoption of UX Best Practices: Influencing organizational culture and processes to prioritize user-centered design and data-driven decision-making across all teams.

• Measuring Impact in a Complex Ecosystem: Quantifying the direct impact of UX/CX initiatives on business outcomes within a large, intricate digital landscape like Amadeus.

• Keeping Pace with Evolving Technologies: Staying current with emerging UX trends, design tools, and digital technologies to maintain a competitive edge.

Learning & Development Opportunities:

• Advanced UX Research & Strategy: Opportunities to deepen expertise in areas like generative research, service design, or behavioral economics.

• Leadership Development: Formal training and mentorship programs for those aspiring to lead teams or strategic initiatives.

• Industry Conferences & Certifications: Support for attending relevant industry events and pursuing certifications in UX, CX, or CRO.

• Cross-Disciplinary Exposure: Gaining exposure to product management, engineering, and business strategy through close collaboration.

📝 Enhancement Note: Identifying potential challenges and outlining growth opportunities provides candidates with a realistic view of the role and its long-term potential within the company.

💡 Interview Preparation

Strategy Questions:

• "How would you approach defining the UX strategy for a new digital feature within Amadeus' complex ecosystem?" (Focus on user research, stakeholder alignment, and KPI definition.)

• "Describe a time you used data and user research to significantly improve a digital product's conversion rate. What was your process?" (Highlight your CRO methodology, A/B testing experience, and ability to link design to business results.)

• "How do you balance competing stakeholder demands with user needs in a design process?" (Demonstrate your negotiation, communication, and prioritization skills.) Company & Culture Questions:

• "What interests you most about Amadeus and the travel technology industry?" (Show research into Amadeus' mission, products, and market position.)

• "How do you foster a user-centric culture within a team or organization?" (Discuss your approach to advocacy, education, and collaboration.)

• "Describe your ideal working relationship with Product Management and Engineering teams." (Emphasize collaboration, shared goals, and communication.) Portfolio Presentation Strategy:

• Structure: For each case study, clearly outline: Problem, Your Role, Process (Research, Design, Testing), Solution, and Results (Quantifiable Metrics).

• Narrative: Tell a compelling story about how you solved a user problem and drove business value.

• Visuals: Use clear, concise visuals (wireframes, prototypes, data charts) to support your narrative.

• Quantify Impact: Be ready to discuss the specific metrics you influenced and how you measured success.

• Be Prepared for Deep Dives: Anticipate detailed questions about your design decisions, research findings, and problem-solving approach.

📝 Enhancement Note: These questions and preparation tips are tailored to assess the strategic, analytical, and collaborative skills expected of a Lead UX/UI Designer in an operations-focused context.

📌 Application Steps

To apply for this operations position:

• Submit your application through the official Amadeus careers portal via the provided link.

• Portfolio Customization: Ensure your resume and portfolio are tailored to highlight your experience in UX/UI strategy, user research, customer journey optimization, and conversion rate optimization, with clear examples of quantifiable business impact.

• Resume Optimization: Integrate keywords from the job description and operations industry (e.g., "Customer Experience Strategy," "CRO," "User Research," "Data-Driven Design," "Stakeholder Management," "UX/UI Design," "Jeddah") to improve ATS compatibility.

• Interview Preparation: Practice articulating your case studies, focusing on the "Problem, Process, Solution, Results" framework, and be ready to discuss your approach to strategic UX challenges and cross-functional collaboration.

• Company Research: Thoroughly research Amadeus, its products, its position in the travel technology market, and its stated company values to demonstrate genuine interest and cultural alignment.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

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