Lead Creative Designer

Publicis Groupe
Full-timeBogotá, Colombia

📍 Job Overview

Job Title: Lead Creative Designer

Company: Publicis Groupe

Location: Bogotá, Colombia

Job Type: Full-Time

Category: Creative & Media / Art & Design / Marketing

Date Posted: 2026-08-20

Experience Level: 7+ Years

Remote Status: Hybrid

🚀 Role Summary

  • Lead the creation and refinement of high-impact executive presentations and visual communication materials for US-based clients, including C-suite stakeholders.

  • Drive excellence in presentation design, visual storytelling, and the application of design principles across various creative formats.

  • Foster a collaborative and innovative creative environment, mentoring junior designers and promoting best practices in presentation design.

  • Leverage AI-assisted tools and emerging technologies to enhance workflow efficiency and elevate creative output.

  • Serve as a key creative partner for US-based teams, contributing to new business pitches and strategic visual communication initiatives.

📝 Enhancement Note: This role is distinctly focused on presentation design leadership within a large, global advertising and marketing services group. The emphasis on US-based clients and executive stakeholders, coupled with the integration of AI and a hybrid work model, positions this as a strategic creative role with significant client-facing responsibilities. The "Lead" title implies a need for mentorship and potential team management.

📈 Primary Responsibilities

  • Design and develop compelling corporate presentations, executive decks, and visual communication materials, adhering to industry best practices and strong storytelling principles.

  • Create and maintain presentation templates, visual systems, and branded assets to ensure brand consistency and polish across all client communications.

  • Translate complex ideas, data, and business narratives into clear, visually engaging stories tailored for executive and client-facing audiences.

  • Collaborate closely with cross-functional teams, including strategy, account management, production, and other creative partners, to deliver integrated visual solutions.

  • Support US-based clients and executive stakeholders by providing exceptional client service and meticulous attention to detail in all creative outputs.

  • Actively participate in new business pitches, executive presentations, and other strategic visual communication initiatives.

  • Foster a collaborative team environment by sharing knowledge, promoting presentation design best practices, and mentoring junior designers.

  • Manage and prioritize multiple projects effectively in a fast-paced, deadline-driven environment, ensuring high-quality results.

  • Proactively identify challenges in presentation design and visual communication, recommending innovative solutions and process improvements.

  • Stay abreast of industry trends, emerging creative technologies (including AI), and evolving design tools to continuously enhance creative output and workflow efficiency.

📝 Enhancement Note: The responsibilities highlight a dual focus: hands-on creative execution in presentation design and leadership/mentorship. The expectation to support US-based clients and work within a global network (Publicis Groupe) implies a need for cultural adaptability and strong communication skills, particularly in English. The mention of "Intelligent Content" and "Marcel Make" suggests a forward-thinking approach to content creation, emphasizing AI integration.

🎓 Skills & Qualifications

Education:

  • Bachelor’s degree in Advertising, Communications, Business, Graphic Design, or a closely related field. Experience:

  • 7+ years of relevant professional experience, with a significant portion ideally within a creative agency environment.

  • Proven track record in presentation design, visual communications design, or a similar role, evidenced by a strong portfolio. Required Skills:

  • Presentation Design Mastery: Exceptional ability to create, refine, and elevate executive decks, leadership presentations, and new business pitches.

  • Visual Storytelling: Proven skill in translating complex ideas, data, and business narratives into clear, compelling visual stories.

  • Adobe Creative Suite Proficiency: Expert-level command of Photoshop, Illustrator, and InDesign.

  • Presentation Platform Expertise: Deep knowledge of PowerPoint, Google Slides, and Keynote.

  • Design Systems & Branding: Strong understanding of design systems, brand guidelines, and maintaining consistency across materials.

  • Typography & Layout: Excellent command of typography, information hierarchy, editorial design, and layout principles.

  • Client Service Mindset: Ability to work confidently with executive stakeholders and client-facing audiences.

  • English Proficiency: Minimum B2 level English, with excellent written, verbal, and presentation communication skills.

Preferred Skills:

  • Figma Proficiency: Familiarity with Figma for collaborative design workflows.

  • Canva Familiarity: Experience with Canva for broader creative support.

  • Motion Design: Experience in creating motion graphics for presentations.

  • 3D Graphics: Knowledge or experience with 3D graphics.

  • UI Design: Understanding of UI design principles.

  • AI-Assisted Workflows: Experience leveraging AI tools in creative processes.

  • Data Visualization: Ability to create sophisticated data visualizations within presentations.

  • Global Team Collaboration: Experience supporting US-based clients or global teams.

  • Leadership & Mentoring: Natural leadership capabilities with experience guiding or developing creative team members.

📝 Enhancement Note: The requirement for 7+ years of experience, coupled with specific software proficiencies like Adobe Creative Suite and presentation platforms, indicates a senior-level role. The "preferred" skills in Figma, motion design, 3D graphics, UI design, and AI-assisted workflows suggest a desire for a candidate who can adapt to evolving creative technologies and potentially contribute beyond core presentation design. The B2 English requirement is critical for communication with US-based clients.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

  • Presentation Design Excellence: Showcase a strong portfolio of executive presentations, client-facing decks, and leadership communications demonstrating visual design skills, storytelling capabilities, and a deep understanding of presentation best practices.

  • Visual Systems & Branding: Include examples of creating and maintaining presentation templates, visual systems, and branded assets that ensure consistency and polish.

  • Data Visualization: Present case studies or examples where complex data and business narratives have been effectively translated into clear, compelling visual stories.

  • Creative Workflow & Problem-Solving: Demonstrate how you approach design challenges, manage multiple projects, and integrate feedback from stakeholders.

Process Documentation:

  • Examples of how you have developed and implemented design systems or templates to standardize and improve presentation creation processes.

  • Case studies detailing your involvement in new business pitches or strategic visual communication initiatives, highlighting your role and the impact of your design contributions.

  • Evidence of your ability to translate complex briefs or content into actionable design plans and visually cohesive outputs.

📝 Enhancement Note: A robust portfolio is paramount for this role, specifically highlighting presentation design expertise. Candidates should be prepared to demonstrate their ability to work with executive-level content, manage brand consistency, and effectively communicate complex information visually. The inclusion of AI-assisted workflows in the preferred skills suggests that demonstrating innovative process adoption within the portfolio would be advantageous.

💵 Compensation & Benefits

Salary Range:

Based on the experience level (7+ years), location (Bogotá, Colombia), and the nature of the role within a global advertising group like Publicis Groupe, a competitive salary range for a Lead Creative Designer is estimated to be between $45,000 - $70,000 USD annually. This estimate accounts for the seniority of the position, the specialized skill set in presentation design, and the client-facing responsibilities supporting US-based markets.

📝 Enhancement Note: The salary estimate is based on industry benchmarks for senior creative roles in major advertising hubs, adjusted for the Colombian market and the specific demands of supporting a US-based client base. This range is indicative and may vary based on the candidate's specific qualifications, portfolio strength, and negotiation.

Benefits:

  • Hybrid Work Model: Flexibility to balance in-office collaboration with remote work.

  • Professional Development: Access to extensive e-learning platforms like Udemy and LinkedIn Learning (over 30,000 courses) via the Marcel platform.

  • Global Network Access: Connectivity with over 100,000 creative professionals within Publicis Groupe.

  • Employee Funds: Financial benefits contributing to employee well-being.

  • Life Insurance: Comprehensive life insurance coverage.

  • Birthday Day Off: A dedicated day off to celebrate your birthday.

  • Global Mobility: Opportunity to apply for global vacancies within Publicis Groupe.

  • Work Your World Initiative: Possibility to work remotely from other Publicis Groupe locations for up to 6 weeks per year.

  • Inclusive Workplace: Commitment to a diverse, equitable, and inclusive environment.

  • Opportunities for People with Disabilities: All job opportunities are open to individuals with disabilities.

Working Hours:

  • Standard full-time hours are expected, likely around 40 hours per week. Given the support for US-based clients, flexibility may be required to accommodate different time zones for meetings and urgent requests.

📝 Enhancement Note: The benefits package is robust, emphasizing professional growth, global opportunities, and employee well-being. The "Work Your World" initiative is a significant perk for those interested in international work experiences. The need to support US clients suggests potential for non-standard working hours occasionally.

🎯 Team & Company Context

🏢 Company Culture

Industry: Advertising, Marketing Services, Content Production, Technology. Publicis Groupe is a leader in the "Intelligent Creativity" space, merging traditional creative excellence with data-driven insights and AI.

Company Size: Publicis Groupe is a large, global organization, employing over 100,000 individuals across 52 locations worldwide. This scale offers extensive opportunities for collaboration, learning, and career advancement.

Founded: Publicis Groupe has a rich history dating back to 1926, bringing over 95 years of expertise in the advertising and communications industry.

Team Structure:

  • The Lead Creative Designer will be part of a creative team, likely within Publicis Production, which specializes in bringing creative ideas to life.

  • This role will collaborate closely with US-based creative, strategy, and production teams, indicating a matrixed or distributed team structure.

  • The "Lead" title suggests mentorship responsibilities, implying interaction with and guidance of junior designers or other creative contributors.

  • Reporting structure likely involves a Creative Director or Head of Design within the Publicis Production framework. Methodology:

  • Intelligent Content: The company leverages rich data and AI (through Marcel Make) to redefine content production, aiming for predictively performing content that drives business growth.

  • Data-Driven Creativity: Emphasis on using data insights to inform creative strategies and optimize content performance.

  • AI Integration: Proactive adoption of AI-assisted tools to enhance workflow efficiency and creative output.

  • Cross-Functional Collaboration: A strong emphasis on working across departments (strategy, account, production) to deliver cohesive solutions.

Company Website: https://careers.publicisgroupe.com

📝 Enhancement Note: Publicis Groupe's commitment to "Intelligent Creativity" and leveraging AI (Marcel Make) is a core differentiator. This means candidates should be comfortable with data-informed creative processes and open to adopting new technologies. The global scale and distributed team structure require strong communication and collaboration skills.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a Lead creative designer, signifying a senior individual contributor role with leadership and mentorship responsibilities. It is a step beyond a senior designer, requiring strategic thinking, process improvement input, and potentially guiding the work of others. The focus on executive-level presentations and supporting US clients adds a layer of strategic importance.

Reporting Structure: The Lead Creative Designer will likely report to a Creative Director or a similar senior creative leadership role within Publicis Production. They will collaborate closely with US-based creative, strategy, and production teams, requiring effective communication across different geographical and functional groups.

Operations Impact: The role directly impacts business growth by creating high-impact visual communications for executive leadership, new business pitches, and client-facing materials. Excellence in presentation design can directly influence client perception, win rates for new business, and the effectiveness of internal communications, thereby driving revenue and strategic decision-making.

Growth Opportunities:

  • Creative Leadership: Potential to advance into a Creative Director or Art Director role, managing larger teams and campaigns.

  • Specialization: Deepen expertise in presentation design, motion graphics, or AI-driven creative workflows.

  • Global Mobility: Utilize the "Work Your World" initiative to gain international experience and exposure to different markets.

  • Cross-Disciplinary Learning: Leverage Marcel's e-learning resources to develop skills in strategy, data analysis, or other areas relevant to GTM.

  • Mentorship Development: Hone leadership and mentoring skills by guiding junior designers.

📝 Enhancement Note: The "Lead" title is crucial; it implies more than just design execution. Candidates should highlight any experience in mentoring, leading projects, or contributing to creative strategy. The global nature of Publicis Groupe and the AI focus present significant avenues for skill expansion and career diversification.

🌐 Work Environment

Office Type: The job is listed as Hybrid, indicating a blend of remote work and in-office presence. Publicis Groupe has a significant physical presence, suggesting well-equipped office spaces designed for collaboration and creative work.

Office Location(s): The primary location is Bogotá, Colombia (Cra 13 No. 89 59, 110221). Publicis Groupe has numerous offices globally, which could be relevant for the "Work Your World" initiative.

Workspace Context:

  • Collaborative Environment: Offices are likely designed to foster collaboration, with meeting rooms, creative studios, and open spaces.

  • Technology Access: Access to industry-standard design software (Adobe Creative Suite, presentation tools) and potentially advanced hardware. The mention of AI-assisted tools suggests a commitment to modern technology.

  • Cross-Functional Interaction: Opportunities to interact with diverse teams across creative, strategy, account management, and production departments, both locally and globally.

Work Schedule: While a standard 40-hour work week is typical, supporting US-based clients may necessitate occasional flexibility to attend meetings outside of standard Colombian business hours. This hybrid role allows for some control over the work schedule, balancing personal needs with client demands.

📝 Enhancement Note: The hybrid nature of the role is a key aspect. Candidates should be comfortable with a mix of remote and in-office work and understand the implications for collaboration and project management. The Bogotá office location is specified, and the "Work Your World" benefit highlights potential for international work experiences.

📄 Application & Portfolio Review Process

Interview Process:

  • Initial Screening: Likely a recruiter or HR screen to assess basic qualifications, experience, and cultural fit. Be prepared to discuss your career trajectory and interest in Publicis Groupe.

  • Portfolio Review: A critical stage where you will present your portfolio, focusing on presentation design examples. Expect to walk through your work, explain your design process, rationale, and the impact of your contributions.

  • Creative/Technical Interview: This may involve a discussion with a Creative Director or senior designer. You might be asked to critique existing designs, solve a hypothetical design challenge, or discuss your approach to specific presentation scenarios.

  • Team/Stakeholder Interviews: Potential meetings with US-based creative, strategy, or production team members to assess collaboration style, communication skills, and ability to work with global teams.

  • Final Interview: Could be with a senior leader to discuss overall fit, career aspirations, and confirm alignment with the company's values and strategic direction.

Portfolio Review Tips:

  • Curate for Presentation Design: Select your strongest examples of executive decks, client presentations, and visual storytelling. Ensure a variety that showcases different styles and problem-solving approaches.

  • Highlight Process & Rationale: For each project, clearly articulate the brief, your design process, the challenges you faced, the solutions you implemented, and the impact or results achieved. Use the STAR method (Situation, Task, Action, Result).

  • Emphasize Data Visualization: If applicable, showcase how you effectively visualize complex data within presentations.

  • Showcase Tool Proficiency: Briefly mention the tools used for each project, especially Adobe Creative Suite and presentation platforms.

  • Prepare for AI Discussion: Be ready to discuss your experience or interest in AI-assisted creative workflows, as this is a key area for Publicis Groupe.

  • Quantify Impact: Whenever possible, use metrics to demonstrate the success of your designs (e.g., improved client engagement, successful pitch outcomes).

Challenge Preparation:

  • Presentation Design Challenge: Be prepared for a practical exercise where you might be asked to redesign a slide, create a short presentation based on provided content, or refine existing materials under a time constraint.

  • Storytelling Exercise: You may need to articulate a design concept or a business narrative through a visual medium.

  • Tool Proficiency Test: While less common for senior roles, be ready to demonstrate familiarity with key software if asked.

  • Behavioral Questions: Prepare answers for questions about teamwork, leadership, problem-solving, managing deadlines, and handling feedback, using examples from your portfolio.

📝 Enhancement Note: The portfolio is the cornerstone of this application. Candidates must meticulously prepare to showcase their presentation design skills, creative process, and ability to translate complex information visually. The emphasis on AI and global collaboration suggests these aspects should also be subtly woven into portfolio explanations or interview responses.

🛠 Tools & Technology Stack

Primary Tools:

  • Adobe Creative Suite: Expert proficiency is required in Photoshop, Illustrator, and InDesign for creating and refining visual assets, graphics, and templates.

  • Presentation Software: Mastery of PowerPoint, Google Slides, and Keynote is essential for building and delivering high-impact presentations.

  • Design Collaboration Tools: Familiarity with Figma is a strong plus, indicating a need for experience in collaborative design environments.

  • Broader Creative Tools: Experience with Canva is beneficial for wider creative support.

Analytics & Reporting:

  • While not explicitly stated as a primary responsibility, a strong understanding of how design impacts performance metrics (e.g., engagement rates, conversion rates) is implied, especially with the "Intelligent Content" focus. Experience with data visualization within presentations is key. CRM & Automation:

  • No specific CRM or automation tools are listed as primary requirements for this design role. However, an understanding of how creative assets integrate into broader marketing automation or CRM workflows might be beneficial.

📝 Enhancement Note: The technology stack is heavily focused on design and presentation software. Proficiency in Adobe Creative Suite and core presentation platforms is non-negotiable. The mention of Figma and Canva suggests a modern approach to design workflows and the need for adaptability across different tools.

👥 Team Culture & Values

Operations Values:

  • Intelligent Creativity: A core value that blends creative excellence with data-driven insights and technological innovation (AI).

  • Collaboration: Strong emphasis on teamwork, knowledge sharing, and working effectively across diverse, global teams.

  • Excellence & Precision: A commitment to high-quality output, meticulous attention to detail, and delivering polished, impactful work, especially for executive audiences.

  • Innovation: Encouragement to leverage emerging technologies, including AI, to redefine content production and drive business growth.

  • Diversity & Inclusion: Publicis Groupe actively promotes a diverse, equitable, and inclusive workplace where all individuals are valued for their talent and potential. #VivaLaDifference is a key hashtag.

Collaboration Style:

  • Cross-Functional Integration: Seamless collaboration with strategy, account, production, and other creative teams is expected to ensure cohesive and effective visual communication solutions.

  • Global Teamwork: Ability to work effectively with US-based clients and teams, demonstrating strong communication and cultural adaptability.

  • Mentorship & Knowledge Sharing: A culture where senior members (like the Lead Creative Designer) share knowledge, promote best practices, and support the growth of junior team members.

  • Feedback and Improvement: An environment that encourages constructive feedback to continuously refine creative output and processes.

📝 Enhancement Note: The emphasis on "Intelligent Creativity," AI, and diversity (#VivaLaDifference) are key cultural pillars. Candidates should align with these values and demonstrate a collaborative, proactive, and detail-oriented approach to their work.

⚡ Challenges & Growth Opportunities

Challenges:

  • Bridging Time Zones: Effectively collaborating with US-based teams and clients across different time zones requires careful scheduling and communication strategies.

  • Rapid Pace & Deadlines: Working in a fast-paced, deadline-driven agency environment demands strong time management and the ability to deliver high-quality work under pressure.

  • Translating Complexity: Consistently translating complex business ideas, data, and narratives into clear, compelling visual stories for diverse executive audiences.

  • Adopting New Technologies: Staying current with and effectively integrating emerging creative technologies, particularly AI-assisted tools, into established workflows.

Learning & Development Opportunities:

  • Advanced Design Skills: Access to extensive online courses (Udemy, LinkedIn Learning) via Marcel to deepen expertise in presentation design, motion graphics, UI design, or other creative fields.

  • AI & Emerging Tech: Opportunities to learn and experiment with AI-assisted creative workflows and "Intelligent Content" production methods.

  • Global Exposure: The "Work Your World" initiative provides unique opportunities to experience different cultures and work environments within Publicis Groupe.

  • Leadership Development: The "Lead" position offers natural opportunities to develop mentoring, team guidance, and project leadership skills.

  • Industry Trends: Continuous learning about best practices in visual communication, presentation design, and advertising industry trends.

📝 Enhancement Note: The challenges are typical for a senior role in a global agency, focusing on time management, communication, and technological adaptation. The growth opportunities are significant, with a strong emphasis on professional development and global experience facilitated by Publicis Groupe's resources.

💡 Interview Preparation

Strategy Questions:

  • "Describe your process for taking a complex business brief and translating it into a compelling visual presentation." (Focus on your structured approach, tools, and stakeholder interaction.)

  • "How do you ensure brand consistency and visual polish across multiple presentation decks for different stakeholders?" (Highlight your understanding of design systems, templates, and attention to detail.)

  • "Can you share an example of how you've used data visualization effectively in a presentation to convey key insights?" (Be ready to discuss specific projects and the impact of your visualizations.)

  • "How do you approach collaborating with strategy and account teams to ensure creative solutions align with client objectives?" (Emphasize communication, feedback integration, and a client-centric mindset.) Company & Culture Questions:

  • "What interests you about Publicis Groupe and our approach to 'Intelligent Creativity'?" (Research their recent campaigns, AI initiatives, and brand philosophy.)

  • "How do you see yourself contributing to a diverse and inclusive creative team?" (Align your response with their #VivaLaDifference value.)

  • "Describe your experience working with US-based clients or in a global team environment." (Highlight any relevant cross-cultural communication or time zone management experiences.)

  • "How do you stay updated on the latest design trends and emerging technologies, especially AI?" (Showcase your proactive learning habits.) Portfolio Presentation Strategy:

  • Narrative Arc: Structure your portfolio presentation with a clear beginning (brief/challenge), middle (process/solutions), and end (results/impact).

  • Highlight Key Projects: Focus on 3-5 of your strongest presentation design projects that best represent your skills and experience for this role.

  • Explain Your "Why": For each project, articulate your design decisions, rationale, and the problem-solving approach you took. Don't just show the final product; explain the journey.

  • Showcase Tool Versatility: Briefly mention the primary tools used for each project.

  • Quantify Impact: If possible, use metrics or testimonials to demonstrate the success of your work.

  • Prepare for Q&A: Anticipate questions about your process, challenges, and creative choices.

📝 Enhancement Note: Interview preparation should heavily lean into demonstrating expertise in presentation design, visual storytelling, and the ability to collaborate effectively in a global, fast-paced agency setting. Understanding Publicis Groupe's "Intelligent Creativity" and AI focus is critical.

📌 Application Steps

To apply for this Lead Creative Designer position:

  • Submit your application through the Publicis Groupe careers portal link provided.

  • Portfolio Customization: Ensure your portfolio prominently features your strongest presentation design work, specifically highlighting executive decks, client pitches, and visual storytelling examples. Tailor your portfolio to showcase skills relevant to US-based clients and AI integration.

  • Resume Optimization: Update your resume to emphasize your 7+ years of experience, expertise in Adobe Creative Suite and presentation platforms, and any leadership or mentoring achievements. Use keywords like "Presentation Design," "Visual Storytelling," "Executive Decks," and "Adobe Creative Suite."

  • Interview Preparation: Practice articulating your design process, creative rationale, and problem-solving skills. Prepare specific examples for behavioral questions and be ready to present your portfolio with confidence. Research Publicis Groupe's "Intelligent Creativity" and AI initiatives.

  • Company Research: Deeply understand Publicis Groupe's mission, values (#VivaLaDifference, #ThePowerOfOne), and their approach to "Intelligent Content" and AI in production. This will help you tailor your answers and demonstrate genuine interest.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.

Application Requirements

Candidates must have 7+ years of experience in a creative agency environment with a strong portfolio in presentation design. A bachelor's degree and proficiency in Adobe Creative Suite, presentation software, and English (B2 level) are required.