Junior Marketing Designer

📍 Job Overview

Job Title: Junior Marketing Designer

Company: Sunny Days Entertainment Inc.

Location: Gray Court, SC, US

Job Type: Full Time

Category: Marketing Operations / Creative Operations

Date Posted: 2026-09-03

Experience Level: Entry-Level (0-2 years)

Remote Status: On-site

🚀 Role Summary

• Supports the marketing team by creating a variety of digital and print marketing collateral, crucial for brand visibility and product promotion.

• Executes design tasks for diverse marketing initiatives, including social media campaigns, digital advertising, and retail merchandising, ensuring brand consistency.

• Collaborates closely with cross-functional teams to translate marketing objectives into compelling visual narratives that enhance product appeal and sales engagement.

• Manages and adapts existing creative assets to meet new platform requirements and campaign needs, optimizing resource utilization.

📝 Enhancement Note: While the title is "Junior Marketing Designer," the responsibilities and required skills indicate a role that bridges creative design with marketing operations support. This role will be pivotal in ensuring the visual consistency and effectiveness of marketing materials across various channels, directly impacting GTM (Go-To-Market) efforts through visual communication.

📈 Primary Responsibilities

• Design and adapt marketing materials including pitch decks, banner ads, social media graphics, product sell sheets, retail support materials, and digital assets.

• Translate product features and brand messaging into clear, engaging visuals for toys and baby products, enhancing their appeal in the consumer market.

• Prepare and organize design files for print, digital platforms, sales presentations, and internal use, ensuring adherence to specifications and brand guidelines.

• Actively participate in brainstorming sessions, concept development, and project execution phases alongside marketing and creative teams.

• Resize, revise, and repurpose existing creative assets for various platforms and formats, ensuring consistent brand representation across all touchpoints.

• Monitor current design trends, social media engagement, retail marketing strategies, and toy industry developments to inform and refresh creative output.

📝 Enhancement Note: The responsibilities emphasize hands-on design execution for a wide array of marketing assets. This suggests a need for strong organizational skills and the ability to manage multiple projects simultaneously, typical of roles supporting fast-paced GTM strategies. The requirement to "stay aware of current trends" implies a proactive approach to design and marketing innovation.

🎓 Skills & Qualifications

Education: Bachelor’s degree in Graphic Design, Visual Arts, Marketing Design, or a closely related field.

Experience: Entry-level, with a demonstrated understanding of design fundamentals and marketing applications.

Required Skills:

• Proficiency in Adobe Creative Suite, with a strong emphasis on Photoshop for image manipulation and graphic creation.

• Demonstrated ability in graphic design, including layout skills, typography, and visual storytelling.

• Understanding of fundamental design principles and their application in marketing contexts.

• Ability to prepare and organize files for various output requirements (print, digital).

• Strong attention to detail to ensure accuracy and brand consistency across all assets.

• Effective time management and organizational skills to meet project deadlines.

• Interest in toys, baby products, consumer goods, retail, or brand marketing. Preferred Skills:

• Familiarity with other Adobe Creative Suite applications (e.g., Illustrator, InDesign).

• Basic understanding of digital marketing channels and their design requirements (e.g., social media, banner ads).

• Experience with adapting creative assets for different platforms and formats.

• Ability to work collaboratively in a team environment.

• Proactive approach to learning and staying updated on design and industry trends.

📝 Enhancement Note: The requirements highlight a foundational need for graphic design skills within a marketing context. The emphasis on an "entry-level portfolio" suggests that practical application and creative potential are valued over extensive professional experience. The interest in specific product categories and industries indicates a desire for candidates who can connect with the company's core business.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing strong design fundamentals, including layout, typography, and visual hierarchy.

• Examples demonstrating the ability to create engaging visuals for marketing purposes, such as social media graphics, banner ads, or product imagery.

• Projects that highlight an understanding of brand consistency and the ability to adapt designs for different platforms.

• Evidence of problem-solving through design, illustrating how visuals were used to convey information or achieve marketing objectives. Process Documentation:

• The ability to follow established brand guidelines and design processes for asset creation.

• Understanding of file preparation and organization for efficient handoff to print vendors or digital platforms.

• Familiarity with iterative design processes, including receiving and implementing feedback for revisions.

📝 Enhancement Note: For an entry-level role, the portfolio is critical. It should not only display technical design skills but also demonstrate an understanding of how design serves marketing objectives and brand strategy. The focus on process documentation is minimal, suggesting that adherence to existing workflows and clear file management are the primary expectations for this stage of their career.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Junior Marketing Designer roles in South Carolina and considering the entry-level experience requirement, an estimated salary range of $40,000 - $55,000 annually is expected.

Benefits:

• Full-time employment with a standard 40-hour work week (Monday-Friday, 8:00 AM - 5:00 PM).

• Comprehensive Health Care Plan, including Medical, Dental, and Vision coverage.

• Paid Time Off (PTO), encompassing Vacation days, Sick Leave, and observance of Public Holidays.

• 401K retirement savings plan.

• Opportunities for Training & Development to enhance skills and career progression.

Working Hours: Monday to Friday, 8:00 AM to 5:00 PM, with a total of 40 hours per week, performed on-site.

📝 Enhancement Note: The salary estimate is based on aggregated data for entry-level graphic design and marketing support roles in the Southeast US, adjusted for the specific location in South Carolina. Benefits are standard for full-time positions and align with industry offerings. The structured M-F, 8-5 schedule indicates a predictable work environment.

🎯 Team & Company Context

🏢 Company Culture

Industry: Consumer Products (Toys & Baby Products). Sunny Days Entertainment Inc. operates within a dynamic and competitive market, requiring innovative marketing strategies to capture consumer attention and drive sales, particularly in digital and retail spaces.

Company Size: The description implies a growing marketing team within a larger organization, suggesting a structure that offers both opportunities for individual contribution and potential for broader organizational impact.

Founded: Information not provided, but the company's focus on toys and baby products suggests a history potentially rooted in family-oriented markets.

Team Structure:

• The role reports to the marketing team, likely working closely with a Marketing Manager or Creative Lead.

• Collaboration is expected with other marketing specialists (e.g., digital marketers, content creators) and potentially with product development or sales teams.

• The team environment is described as collaborative, fast-moving, and focused on bringing brands and products to life. Methodology:

• Design work will likely follow established brand guidelines and marketing campaign objectives.

• Processes will involve iterative feedback loops and file management for various output channels.

• Emphasis is placed on creativity, organization, and adapting to industry trends.

Company Website: [Sunny Days Entertainment Inc. - Website URL to be provided by applicant or found via search]

📝 Enhancement Note: The company's industry (toys and baby products) suggests a culture that values creativity, fun, and a connection with families. The "growing marketing team" aspect implies potential for learning and development, but also potentially a need for individuals who can adapt to evolving processes.

📈 Career & Growth Analysis

Operations Career Level: This is an entry-level position, designed for individuals at the beginning of their career in graphic design and marketing. It provides foundational experience in creating marketing assets within a consumer goods environment.

Reporting Structure: The Junior Marketing Designer will report to a member of the marketing team, likely a Marketing Manager or Creative Director, who will provide guidance and oversight on design projects.

Operations Impact: This role directly impacts the company's Go-To-Market (GTM) strategy by creating the visual assets that represent products and brands across digital channels, sales presentations, and retail environments. Effective visuals are crucial for driving consumer engagement, product interest, and ultimately, sales conversions.

Growth Opportunities:

• Skill Specialization: Opportunity to deepen expertise in specific design software and techniques, or to specialize in areas like digital advertising design, social media content creation, or packaging design.

• Industry Knowledge: Gain in-depth understanding of the toy and baby product industry, consumer behavior, and retail marketing strategies.

• Career Advancement: Potential to progress to a Marketing Designer, Senior Designer, or Art Director role within Sunny Days Entertainment, or to leverage this experience for opportunities in broader marketing or creative fields.

• Cross-functional Exposure: Learn about various aspects of marketing and product development through collaboration.

📝 Enhancement Note: The role is positioned as a stepping stone. Growth will likely involve mastering core design skills, understanding the nuances of marketing for specific product categories, and demonstrating an ability to contribute to broader marketing initiatives. The company's focus on growth suggests a supportive environment for skill development.

🌐 Work Environment

Office Type: The position is on-site in Gray Court, SC, indicating a traditional office setting where in-person collaboration and access to company resources are integral to the work.

Office Location(s): Gray Court, South Carolina. This location is within the upstate region of South Carolina, offering a specific geographic context for potential candidates.

Workspace Context:

• The workspace is expected to be collaborative, fostering interaction with the marketing and creative teams.

• Access to necessary design software and hardware will be provided.

• The environment is described as "fast-moving," suggesting a dynamic pace where efficiency and adaptability are key.

Work Schedule: A structured full-time schedule of Monday to Friday, 8:00 AM to 5:00 PM, with a total of 40 hours per week. This provides a predictable routine for planning and project execution.

📝 Enhancement Note: The on-site requirement emphasizes the importance of in-person collaboration and the company's preference for a traditional work environment for its creative teams. The "fast-moving" description suggests a potentially high-energy workplace where workflow management is crucial.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Review of resume and portfolio to assess fundamental design skills and relevant interest.

• First Interview: Likely a conversation with a hiring manager or lead designer to discuss design philosophy, experience, and fit with the team's creative direction. This stage will heavily feature portfolio review.

• Skills Assessment/Challenge: A potential design exercise or case study to evaluate practical application of skills, problem-solving abilities, and adherence to brand guidelines under timed conditions.

• Final Interview: May involve meeting with additional marketing team members or leadership to assess cultural fit and broader understanding of marketing objectives.

Portfolio Review Tips:

• Showcase Fundamentals: Ensure your portfolio clearly demonstrates strong layout, typography, color theory, and visual hierarchy skills.

• Marketing Relevance: Include projects that directly relate to marketing objectives, such as social media graphics, ad creatives, product sell sheets, or pitch decks.

• Brand Adaptability: If possible, show examples of how you've adapted designs for different brands or platforms.

• Process Insights: Briefly explain your design process for 1-2 key projects, highlighting how you approached the brief and achieved the desired outcome.

• Polish and Presentation: Ensure all portfolio pieces are high-resolution and presented cleanly. Use a digital format (PDF or online portfolio) that is easy to navigate.

Challenge Preparation:

• Understand the Brief: Carefully read and deconstruct any design challenge prompt. Identify the target audience, objective, and key message.

• Brand Alignment: Be mindful of Sunny Days Entertainment's brand aesthetic (likely playful, vibrant, and child-friendly) and apply it consistently.

• Time Management: Practice designing within a set timeframe, prioritizing key elements and ensuring a polished final output.

• Rationale: Be prepared to articulate your design choices, explaining why you made specific decisions regarding layout, color, typography, and imagery.

📝 Enhancement Note: The interview process will heavily rely on the candidate's portfolio as evidence of their design capabilities and potential. The emphasis on "interest in toys, baby products, consumer goods, retail, or brand marketing" suggests candidates should tailor their portfolio and interview responses to highlight any relevant experience or passion in these areas.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency, particularly Photoshop. Illustrator and InDesign are highly beneficial for broader design tasks.

• File Management: The ability to organize and prepare files for print and digital output is critical.

Analytics & Reporting:

• While not a primary analytics role, understanding how design impacts digital performance (e.g., click-through rates on banner ads) is advantageous.

• Familiarity with basic A/B testing concepts for design elements could be a plus. CRM & Automation:

• No direct CRM or automation tools are specified, but understanding how marketing assets integrate with campaign management platforms or digital advertising tools is helpful.

📝 Enhancement Note: The core technical requirement is mastery of Adobe Photoshop. While other design tools are beneficial, this role is centered around graphic creation and adaptation, rather than complex system management or data analysis.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to create visually appealing and engaging designs that capture attention in a competitive market.

• Collaboration: Willingness to work closely with marketing and creative teams, share ideas, and incorporate feedback.

• Attention to Detail: Commitment to producing high-quality, error-free work that upholds brand standards.

• Adaptability: Ability to quickly learn and adjust to new projects, trends, and feedback in a fast-paced environment.

• Brand Stewardship: A dedication to maintaining brand consistency and integrity across all visual communications.

Collaboration Style:

• Team-Oriented: Expect to be part of a collaborative team environment where ideas are shared and projects are tackled collectively.

• Feedback Integration: Openness to receiving and acting upon constructive criticism from peers and managers to refine designs.

• Cross-functional Interaction: Occasional collaboration with other departments may be required to ensure designs meet broader business objectives.

📝 Enhancement Note: The company culture appears to value a blend of creative output and practical execution. The emphasis on collaboration and adaptability suggests a dynamic team where individual contributions are valued within a collective effort towards marketing goals.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Creativity with Execution: The need to produce visually appealing designs while adhering strictly to brand guidelines, project briefs, and tight deadlines.

• Adapting to Diverse Projects: Working on a wide range of products and marketing needs requires versatility and the ability to quickly grasp new concepts and aesthetics.

• Staying Current: Keeping up with rapidly evolving design trends, social media best practices, and consumer preferences in the fast-paced consumer goods industry.

• Entry-Level Learning Curve: Navigating the expectations of a professional marketing environment and developing advanced design and project management skills.

Learning & Development Opportunities:

• Formal Training: Potential for company-sponsored training on new design software, techniques, or marketing principles.

• Mentorship: Guidance from experienced marketing and design professionals within the team.

• Hands-on Experience: Gaining practical experience across a broad spectrum of marketing collateral and product categories.

• Industry Exposure: Learning about the consumer products, toy, and baby product markets.

📝 Enhancement Note: This role presents an excellent opportunity for an aspiring designer to gain practical, hands-on experience in a relevant industry. The challenges are typical for an entry-level position but are framed within opportunities for skill development and career growth.

💡 Interview Preparation

Strategy Questions:

• "Describe a project from your portfolio where you had to balance creative vision with specific client or brand requirements. How did you approach it?" (Focus on process, problem-solving, and outcome.)

• "How do you stay updated on current design trends, particularly within the consumer goods or toy industry?" (Demonstrate proactivity and industry interest.)

• "Imagine we need a social media graphic for a new toy launch. What are the first few steps you would take in designing it?" (Assess thought process, understanding of marketing objectives, and initial design considerations.) Company & Culture Questions:

• "What interests you specifically about Sunny Days Entertainment and our products (toys and baby products)?" (Show genuine interest and research.)

• "Describe your ideal work environment and how you collaborate with a team." (Assess cultural fit and teamwork capabilities.)

• "How do you handle constructive criticism on your designs?" (Evaluate openness to feedback and professional development.) Portfolio Presentation Strategy:

• Highlight Marketing Relevance: For each piece, briefly explain the project's objective, your role, and the intended audience/platform.

• Showcase Process: For 1-2 key projects, walk through your design process from brief to final output, explaining your creative decisions.

• Focus on Fundamentals: Emphasize your mastery of layout, typography, and visual hierarchy.

• Be Concise: Aim for clear, brief explanations that get straight to the point, respecting the interviewer's time.

• Enthusiasm for Products: Connect your design skills to the company's product categories with enthusiasm.

📝 Enhancement Note: Interview preparation should focus on demonstrating not only design talent but also an understanding of how design serves marketing goals, an interest in the company's specific industry, and a collaborative attitude. The portfolio is the primary evidence; candidates must be ready to discuss it thoroughly.

📌 Application Steps

To apply for this operations position:

• Submit your application through the ADP recruitment portal via the provided link.

• Curate Your Portfolio: Select 3-5 of your strongest design projects that best showcase your fundamental design skills (layout, typography, visual storytelling) and any marketing-related work (social media graphics, ad concepts, product visuals). Tailor your selection to highlight relevance to toys, baby products, or consumer goods if possible.

• Optimize Your Resume: Ensure your resume clearly lists your educational background, proficiency in Adobe Photoshop and other relevant software, and any internships or projects demonstrating design and marketing application. Quantify achievements where possible.

• Prepare Your Portfolio Walkthrough: Practice presenting 1-2 key portfolio pieces, explaining the design brief, your process, creative decisions, and the outcome. Be ready to discuss how your design choices supported marketing objectives.

• Research Sunny Days Entertainment: Familiarize yourself with the company's brands, products, and any recent marketing efforts. Understand their target audience and brand aesthetic to better articulate your interest and how your skills align.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.