Senior Brand Designer

📍 Job Overview

Job Title: Senior Brand Designer

Company: Brex

Location: New York, New York, United States

Job Type: Full-Time

Category: Creative & Design / Marketing

Date Posted: 2026-09-03

Experience Level: 5-10 Years

Remote Status: Hybrid

🚀 Role Summary

• Responsible for elevating Brex's brand presence across diverse marketing channels, including digital, social media, and out-of-home advertising.

• Drive conceptualization and execution of creative assets for integrated campaigns, product launches, and marketing initiatives, ensuring alignment with strategic business goals.

• Collaborate cross-functionally with marketing, product, and content teams to translate complex ideas into compelling visual narratives and high-impact brand experiences.

• Maintain and evolve Brex's visual identity system, ensuring brand consistency and excellence across all touchpoints and applications.

• Contribute to a culture of design excellence, pushing creative boundaries while focusing on pixel-perfect execution and measurable business impact.

📝 Enhancement Note: This role is situated within Brex's Design team, which is a cross-disciplinary group encompassing product design, brand design, content design, operations, and marketing strategists. The primary objective is to build a category-defining brand and drive key business metrics through world-class creative output. This Senior Brand Designer will be crucial in executing creative projects across a broad spectrum of marketing and communication channels.

📈 Primary Responsibilities

• Elevate brand presence across key surfaces including social media, integrated campaigns, out-of-home advertising, growth experiments, and branded content.

• Support and refine the company’s visual identity system, ensuring consistency and adherence across all channels and applications.

• Design a variety of creative assets for marketing campaigns, product launches, social media content, web pages, presentations, and email communications.

• Partner closely with marketing and product teams to conceptualize and produce storytelling-driven visuals that clearly communicate complex ideas.

• Collaborate effectively with copywriters, motion designers, and external vendors to deliver best-in-class creative work.

• Push creative boundaries while ensuring all work aligns with strategic business objectives and brand guidelines.

• Demonstrate strong design taste and judgment, effectively presenting work and rationale to stakeholders to drive decisions and business impact through excellent execution.

📝 Enhancement Note: The responsibilities emphasize a blend of strategic brand thinking and hands-on execution. The role requires not only creating visually appealing assets but also understanding how design contributes to business objectives, such as driving growth experiments and communicating complex financial concepts. Collaboration with various internal teams and external partners is a key aspect, highlighting the need for strong communication and project management skills.

🎓 Skills & Qualifications

Education: While no specific degree is listed, a strong portfolio and extensive experience in brand design are paramount. Candidates are expected to possess a deep understanding of design principles and their application in a business context.

Experience: Minimum of 6 years of experience in brand design, gained through work at agencies or in-house teams.

Required Skills:

• Portfolio demonstrating concept-driven, high-quality design work across a range of mediums (e.g., marketing collateral, digital experiences, out-of-home, communications).

• Strong communication and collaboration skills; comfort in presenting work and rationale to stakeholders.

• High level of craft across typography, layout, motion, and visual hierarchy.

• Exceptional attention to detail, with a focus on intentional and refined execution.

• Strategic mindset with a solid understanding of how design impacts business goals and brand perception.

• Proficiency in Figma for design and prototyping. Preferred Skills:

• Experience with AI visual creation tools (e.g., Nano Banana, Midjourney).

• Experience with prototyping and web building tools (e.g., Figma Make, Sanity).

• Experience with motion and animation tools (e.g., After Effects, Jitter).

• Experience working on both B2B and B2C brands.

📝 Enhancement Note: The emphasis on a portfolio demonstrating "concept-driven, high-quality design work" suggests that candidates will be evaluated not just on technical skill but on their ability to develop strategic creative concepts that align with business objectives. The preference for experience with AI, prototyping, and motion tools indicates Brex's forward-thinking approach to design and its integration of emerging technologies.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio showcasing a minimum of 6 years of brand design experience.

• Demonstrations of concept-driven design solutions across diverse mediums including marketing collateral, digital experiences, and out-of-home advertising.

• Examples of how design thinking has been applied to solve business challenges and achieve strategic objectives.

• Evidence of high-quality craft, particularly in typography, layout, motion design, and visual hierarchy.

• Case studies or project examples that highlight attention to detail and refined execution. Process Documentation:

• While not explicitly stated, candidates are expected to articulate their design process, including how they approach concept development, stakeholder collaboration, and iterative refinement.

• Ability to explain the rationale behind design decisions and how they connect to brand strategy and business impact.

• Examples of how they have supported or refined a company's visual identity system.

• Demonstrations of how they collaborate with copywriters, motion designers, and external vendors to achieve a cohesive final product.

📝 Enhancement Note: The "Portfolio Essentials" are critical as this is a senior design role. Candidates must be prepared to present work that not only looks good but also tells a story about the strategic thinking, problem-solving, and business impact behind the design. The ability to articulate their design process is as important as the final output.

💵 Compensation & Benefits

Salary Range: The expected salary range for this role is $147,000 - $187,000 USD per year.

Benefits:

• Equity: Potential for stock options or other equity grants.

• Remote work flexibility: Up to four weeks per year of fully remote work.

• Hybrid work environment: Combines in-office collaboration with remote flexibility.

• Other forms of compensation may be provided as part of a total compensation package.

Working Hours: The role is based on a standard 40-hour work week, with a hybrid arrangement requiring three days per week in the office (Monday, Wednesday, and Thursday).

📝 Enhancement Note: The salary range provided is a benchmark for a Senior Brand Designer in New York City, considering Brex's industry (FinTech) and the company's size and funding. The estimated range reflects typical compensation for this level of experience and responsibility in a major metropolitan area. The inclusion of equity as a benefit is common for senior roles in tech companies.

🎯 Team & Company Context

🏢 Company Culture

Industry: Brex operates in the FinTech industry, specifically providing an intelligent finance platform for businesses, combining corporate cards, banking, and spend management software. The company emphasizes innovation, AI-native automation, and empowering founders and finance teams.

Company Size: Brex is a rapidly growing company, indicated by its presence in numerous markets and its pursuit of ambitious talent. Its size suggests a dynamic environment with opportunities for impact.

Founded: Brex was founded in 2017, positioning it as a relatively young but established player in the FinTech space, known for its rapid growth and disruptive approach.

Team Structure:

• The Design team is described as "cross-disciplinary," including product designers, brand designers, content design, operations, and marketing strategists, indicating a collaborative and integrated approach to creative work.

• The Senior Brand Designer will report into design leadership and collaborate closely with marketing leaders, Web and Product teams.

• Cross-functional collaboration is a core tenet, with designers expected to work with copywriters, motion designers, and external vendors. Methodology:

• Brex's approach is characterized by an emphasis on "thoughtful, scalable design" that makes complex systems feel effortless.

• The company leverages AI-native automation to streamline operations for its customers.

• Design is expected to "meaningfully move key business metrics," highlighting a data-driven and results-oriented approach to creative work.

• The team values "high craft" and "clarity," with a focus on pixel-perfect execution.

Company Website: https://www.brex.com/

📝 Enhancement Note: Brex's culture appears to be fast-paced, innovative, and focused on measurable impact. The cross-disciplinary nature of the design team suggests a collaborative environment where different creative disciplines work together to achieve common goals. The emphasis on AI and sophisticated financial tools implies a need for designers who can translate complex technical concepts into user-friendly and aesthetically pleasing experiences.

📈 Career & Growth Analysis

Operations Career Level: This is a Senior Brand Designer role, indicating a mid-to-senior level position requiring significant experience and independent contribution. It's a role focused on executing high-level brand strategy and creative direction, rather than entry-level or junior tasks.

Reporting Structure: The Senior Brand Designer will report to design leadership and work closely with marketing leaders, Web and Product teams. This structure allows for direct mentorship and clear lines of communication for project alignment and strategic input.

Operations Impact: The role is explicitly designed to "meaningfully move key business metrics" and "accelerate operations." The Senior Brand Designer's work will directly influence brand perception, customer acquisition, and retention by creating compelling marketing collateral and digital experiences that communicate complex financial products effectively.

Growth Opportunities:

• Skill Advancement: Opportunity to deepen expertise in brand design, campaign development, and visual identity systems, with potential to explore emerging areas like AI visual creation tools, motion design, and advanced prototyping.

• Leadership Potential: As a senior role, there's potential to mentor junior designers, lead creative projects, and influence design strategy within the team and across departments.

• Cross-Functional Exposure: Working closely with marketing, product, and web teams provides broad exposure to different facets of the business, fostering a holistic understanding of product development and go-to-market strategies.

• Industry Impact: Contributing to a category-defining brand in the FinTech space offers significant professional development and resume-building opportunities.

📝 Enhancement Note: The growth path for a Senior Brand Designer at Brex likely involves increasing strategic influence, project leadership, and potentially specialization in areas like brand systems or campaign strategy. The company's emphasis on innovation and AI suggests opportunities to stay at the forefront of design technology.

🌐 Work Environment

Office Type: Brex operates a hybrid work environment, blending in-office collaboration with remote flexibility. This model is designed to foster both team connection and individual productivity.

Office Location(s): The role can be based in San Francisco, Seattle, or New York offices. Specific office details would need to be confirmed, but these are major tech hubs.

Workspace Context:

• Collaborative Environment: The hybrid model requires three days per week in the office (Monday, Wednesday, and Thursday) to facilitate in-person collaboration, brainstorming, and team building.

• Tools & Technology: Proficient use of Figma is required. Preferred experience with AI visual creation tools, prototyping/web building tools, and motion/animation tools indicates access to and expectation of utilizing modern design technology.

• Team Interaction: Regular interaction with marketing leaders, product teams, copywriters, and motion designers is expected, encouraging a dynamic and communicative work environment.

Work Schedule: The standard work schedule is 40 hours per week, with the hybrid model offering flexibility. An additional perk is up to four weeks per year of fully remote work, allowing for extended periods of focused work from anywhere.

📝 Enhancement Note: The hybrid model with designated in-office days suggests a structured approach to balancing remote work benefits with the necessity of in-person collaboration for creative teams. The specific office locations (San Francisco, Seattle, New York) are significant tech hubs, implying access to a vibrant professional ecosystem.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a review of resume and portfolio to assess qualifications and experience against role requirements.

• Portfolio Presentation: Candidates will likely be asked to present their portfolio, detailing their design process, concept development, and the impact of their work. This is a critical stage for demonstrating strategic thinking and craft.

• Skills Assessment: May include a design exercise or challenge, potentially focused on brand application, campaign ideation, or translating a complex idea visually. This would assess practical skills and problem-solving abilities.

• Team/Stakeholder Interviews: Interviews with design leadership, marketing managers, and potentially product team members to assess collaboration style, communication skills, and cultural fit.

• Final Round: May involve discussions with senior leadership to confirm strategic alignment and overall fit.

Portfolio Review Tips:

• Curate Strategically: Select 4-6 of your strongest, most relevant projects that showcase concept-driven work, high craft, and business impact.

• Tell a Story: For each project, clearly articulate the problem, your role, your process, the solution, and the measurable results or impact. Focus on "why" behind your design decisions.

• Highlight Brex Alignment: Tailor your presentation to showcase work that aligns with Brex's brand, its FinTech industry, and its focus on innovation and clarity.

• Demonstrate Craft: Be ready to dive deep into the details of typography, layout, visual hierarchy, and color theory.

• Showcase Collaboration: If possible, include examples of projects where you collaborated effectively with cross-functional teams or external partners.

• Technical Proficiency: Clearly indicate your proficiency with Figma and any other relevant tools mentioned (AI, motion, web building).

Challenge Preparation:

• Understand Brex's Brand: Research Brex's current branding, marketing campaigns, and target audience.

• Anticipate Design Challenges: Expect a challenge that requires you to apply brand guidelines to a new context, develop a campaign concept, or visually represent a complex financial product.

• Focus on Strategy: Even in a practical exercise, emphasize the strategic thinking behind your creative choices. How does your design solve the problem and support business goals?

• Time Management: Be mindful of any time constraints for design challenges and practice presenting your work concisely.

📝 Enhancement Note: The portfolio is paramount for this role. Candidates should prepare a digital portfolio that is easily navigable and clearly articulates their design process and impact. The interview process will likely probe deeply into their strategic thinking and ability to execute at a high level.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Required for design, prototyping, and collaboration. Candidates must demonstrate advanced proficiency.

• AI Visual Creation Tools: Preferred experience with tools like Nano Banana, Midjourney, indicating an interest in leveraging AI for creative ideation and asset generation.

• Prototyping & Web Building Tools: Preferred experience with Figma Make, Sanity, suggesting an ability to create interactive prototypes and potentially contribute to web content management or development workflows.

• Motion & Animation Tools: Preferred experience with After Effects, Jitter, indicating capabilities in creating dynamic visual content for campaigns and digital experiences.

Analytics & Reporting: While not explicitly mentioned for the designer role, understanding how design impacts metrics (e.g., conversion rates, engagement) is crucial. Familiarity with analytics platforms used by marketing teams could be beneficial.

CRM & Automation: Not directly relevant to the designer's core responsibilities, but an awareness of how marketing campaigns integrate with CRM and automation platforms would be advantageous for understanding campaign strategy.

📝 Enhancement Note: Brex is clearly invested in cutting-edge design technology. Proficiency in Figma is a baseline, but experience with AI, motion, and web tools will significantly differentiate candidates. The company seems to encourage designers to explore and utilize new tools to enhance creative output and efficiency.

👥 Team Culture & Values

Operations Values:

• High Craft & Clarity: A strong emphasis on producing detailed, polished work that is clear and easy to understand, especially when communicating complex financial concepts.

• Innovation & AI Integration: A forward-thinking approach, embracing new technologies like AI to push creative boundaries and improve efficiency.

• Strategic Impact: A focus on ensuring design efforts directly contribute to key business metrics and brand objectives, rather than just aesthetic output.

• Collaboration & Cross-Functionality: A belief in working closely with diverse teams (marketing, product, content) to achieve cohesive and impactful results.

• Empowerment & Growth: A commitment to providing employees with the tools, resources, and support needed to grow their careers and achieve their potential.

Collaboration Style:

• Cross-Functional Integration: The Design team is integrated with Product, Marketing, and Content, fostering a collaborative environment where different disciplines inform each other.

• Feedback-Driven: Expectation of constructive feedback loops, both within the design team and with stakeholders across departments, to refine creative work.

• Shared Vision: Working towards a common goal of building a category-defining brand and moving key business metrics, requiring alignment and shared understanding across teams.

📝 Enhancement Note: Brex's culture values both technical excellence ("high craft") and strategic thinking ("impact"). The emphasis on collaboration suggests a team that thrives on shared problem-solving and diverse perspectives. Designers are expected to be proactive, communicative, and results-oriented.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating Complexity: Communicating intricate financial concepts and the value of Brex's platform through clear, engaging visuals for both B2B and B2C audiences.

• Brand Consistency at Scale: Maintaining a cohesive and elevated brand identity across an ever-expanding range of marketing channels and campaigns.

• Pace of Innovation: Keeping pace with rapid advancements in design technology (AI, motion) and integrating them effectively into workflows.

• Balancing Strategy and Execution: Ensuring creative output is both strategically sound and executed with pixel-perfect precision, meeting tight deadlines.

Learning & Development Opportunities:

• Emerging Technologies: Gaining hands-on experience with AI visual creation tools, advanced motion graphics, and prototyping technologies.

• Strategic Brand Building: Deepening expertise in developing and evolving brand identity systems for a rapidly growing FinTech company.

• Cross-Functional Leadership: Developing leadership skills through close collaboration with marketing, product, and leadership teams, influencing strategic decisions.

• Industry Exposure: Working within the dynamic FinTech sector and contributing to a category-defining brand provides significant industry insight and professional growth.

📝 Enhancement Note: The challenges presented are typical for senior roles in fast-growing tech companies, requiring adaptability, strong problem-solving skills, and a commitment to continuous learning. The growth opportunities are substantial, offering a clear path for career advancement and skill enhancement.

💡 Interview Preparation

Strategy Questions:

• "Describe your process for developing a brand campaign from concept to execution. How do you ensure it aligns with business objectives?" (Preparation: Prepare a case study of a successful campaign, detailing your strategic approach, creative process, and impact metrics.)

• "How do you approach maintaining brand consistency across diverse marketing channels while also pushing creative boundaries?" (Preparation: Discuss your experience with design systems and how you balance brand guidelines with innovative design solutions.)

• "Walk us through a project where you had to translate a complex idea or product feature into a clear and compelling visual. What was your approach?" (Preparation: Select a project from your portfolio that exemplifies this skill and be ready to explain your rationale and design choices.) Company & Culture Questions:

• "What interests you about Brex and our mission in the FinTech space?" (Preparation: Research Brex's products, recent news, company values, and how your design skills can contribute to their goals.)

• "How do you collaborate with marketing and product teams? Describe a time you had to navigate differing opinions on a creative project." (Preparation: Be ready to share examples of your collaborative style and conflict resolution skills.)

• "How do you measure the success of your design work?" (Preparation: Discuss your understanding of design metrics, A/B testing, and how you tie design output to business impact.) Portfolio Presentation Strategy:

• Structure is Key: Organize your presentation logically: Introduction to Brex and the role, overview of your portfolio, deep dives into 2-3 key projects, and a concluding summary.

• Focus on Impact: For each project, clearly articulate the problem, your role, your strategic approach, the solution, and the quantifiable results or impact. Use data and metrics where possible.

• Showcase Your Process: Be ready to discuss your thought process, the tools you used (especially Figma), and how you iterated on designs based on feedback.

• Be Confident and Enthusiastic: Convey your passion for design and your excitement about the opportunity at Brex. Engage with questions and demonstrate your strategic thinking.

📝 Enhancement Note: Candidates should be prepared to articulate not just what they designed, but why they designed it that way, and what impact it had. The interview process will likely assess strategic thinking, problem-solving, collaboration, and a strong understanding of how design drives business results within a fast-paced, innovative environment.

📌 Application Steps

To apply for this Senior Brand Designer position:

• Submit your application through the provided link on Brex's careers page.

• Portfolio Customization: Ensure your portfolio is up-to-date, showcases a minimum of 6 years of relevant brand design experience, and highlights concept-driven work with demonstrable business impact. Tailor selections to align with Brex's industry and brand aesthetic.

• Resume Optimization: Update your resume to clearly reflect your experience in brand design, campaign development, visual identity systems, and proficiency with key tools like Figma. Quantify achievements and responsibilities where possible.

• Interview Preparation: Practice articulating your design process, presenting case studies, and discussing your strategic thinking. Prepare to answer questions about your experience with B2B/B2C brands, AI tools, and how you measure design success.

• Company Research: Thoroughly research Brex, its products, mission, values, and recent marketing efforts. Understand their target audience and competitive landscape to better articulate your fit and potential contributions.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.