Senior Product Designer, Member Growth

📍 Job Overview

Job Title: Senior Product Designer, Member Growth

Company: Spring Health

Location: San Francisco, CA (Hybrid)

Job Type: Full-Time

Category: Product Design / User Experience (UX) / Member Growth Operations

Date Posted: May 11, 2026

Experience Level: 5-10 years

Remote Status: Hybrid (2-3 days in office per week)

🚀 Role Summary

• Drive the design and evolution of core member experiences within Spring Health's mental healthcare platform, focusing on member growth, engagement, and retention.

• Champion high-quality product design, ensuring intuitive user interfaces and exceptional visual appeal across the member journey.

• Collaborate closely with Product Management, Engineering, and Data Science to translate complex user needs into elegant, actionable product solutions.

• Contribute to and advance the company's design system, ensuring consistency, scalability, and a high standard of design craft.

• Leverage data and user feedback to inform design decisions and iterate on existing features to optimize key business metrics like conversion and user retention.

📝 Enhancement Note: While this role is primarily focused on Product Design, the "Member Growth" aspect and the emphasis on driving business metrics (conversion, engagement, retention) indicate a strong alignment with GTM (Go-To-Market) and Revenue Operations principles. The designer will be instrumental in creating user experiences that directly impact revenue generation and customer lifetime value.

📈 Primary Responsibilities

• Design and deliver polished, production-ready product experiences across Spring Health's core member platform, with a specific focus on user acquisition and engagement funnels.

• Elevate the overall visual design, usability, and clarity of the member experience, ensuring a cohesive and human-centered interface.

• Partner with cross-functional teams to identify and deeply understand user problems, translating insights into innovative and effective design solutions.

• Rapidly prototype and iterate on designs, balancing speed and quality to deliver impactful features within an agile product development cycle.

• Collaborate with data science and product teams to define, track, and analyze key performance indicators (KPIs) related to member growth and engagement.

• Continuously refine and improve the quality of shipped experiences through meticulous attention to detail and iterative design processes.

• Actively contribute to the development, maintenance, and evolution of the company's design system to ensure design consistency and efficiency.

• Clearly articulate design rationale, present design solutions, and effectively communicate with stakeholders across Product, Engineering, and leadership.

• Apply empathy, curiosity, and strong design instincts to create experiences that are simple, thoughtful, and impactful for users navigating mental healthcare.

📝 Enhancement Note: The emphasis on "Member Growth" and the expectation to "drive improvements in conversion, engagement, and retention" strongly suggests this role will be deeply involved in growth hacking and customer acquisition strategies, aligning it closely with GTM operations. The success metrics provided (conversion, engagement, retention, SUS) are standard for growth-focused product roles and directly reflect business operations objectives.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a Bachelor's degree in Design, HCI, Computer Science, or a related field is often preferred for Senior Product Designer roles, demonstrating a foundational understanding of design principles and user-centered methodologies.

Experience: Minimum of 5 years of professional experience in digital product design, with a proven track record of successfully launching and iterating on high-quality user experiences.

Required Skills:

• A robust portfolio showcasing exceptional visual design skills, a keen attention to detail, and a sophisticated design sensibility.

• Proven ability to enhance product experience quality and coherence through strong craft and execution.

• Demonstrated experience collaborating effectively with Product Management and Engineering teams to bring design concepts to life efficiently.

• Excellent communication and presentation skills, with the ability to articulate design decisions and rationale clearly.

• Proficiency in operating at a fast pace while maintaining high design quality, comfortable in an iterative, product-driven environment.

• High standards for visual design, interaction design, and overall user experience.

• Ability to leverage data and user feedback to inform design decisions, balanced with strong design judgment.

• Expertise in Figma for design and prototyping.

• Deep passion for design craft, details, and creating simple, beautiful, and well-considered user experiences.

Preferred Skills:

• Experience contributing to and evolving design systems.

• Familiarity with user research methodologies and translating research findings into design solutions.

• Experience in the healthcare or mental health technology sector.

• Understanding of conversion rate optimization (CRO) principles and A/B testing.

• Experience with advanced prototyping tools beyond Figma.

• Familiarity with accessibility standards and best practices in design.

📝 Enhancement Note: The requirement for a strong portfolio demonstrating "exceptional visual design skills, attention to detail, and a refined design sensibility" is critical. For this role, candidates should highlight projects that directly address user acquisition, onboarding, engagement, or retention challenges, showcasing quantifiable impact where possible. Experience with design systems is also a key indicator of a candidate's ability to scale design efforts efficiently, a core tenet of operations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Showcase a minimum of 3-5 distinct projects that demonstrate your product design process from problem definition to final shipped product.

• For each project, clearly articulate the user problem, your role and responsibilities, the design process followed (research, ideation, prototyping, testing, iteration), and the final solution.

• Highlight projects that specifically address user growth, engagement, or retention challenges, with a focus on measurable outcomes.

• Include examples of your visual design and interaction design skills, demonstrating a high bar for craft and polish.

• Present case studies that explain how you used data, user feedback, or A/B testing to inform and validate your design decisions.

Process Documentation:

• Be prepared to discuss your personal design process in detail, including how you approach problem-solving, ideation, and iteration.

• Explain how you collaborate with Product Managers, Engineers, and Data Scientists, detailing your workflow and communication strategies.

• Provide examples of how you have used data and analytics to inform design iterations and measure the impact of your work.

• Discuss your experience with Figma and prototyping, including how you use these tools to communicate design intent and test concepts.

📝 Enhancement Note: For a "Senior" role with a focus on "Member Growth," the portfolio should emphasize projects with quantifiable business impact. This means demonstrating how design decisions directly contributed to improved conversion rates, increased user engagement, or enhanced customer retention, aligning with revenue operations and GTM objectives. Candidates should be ready to articulate the ROI of their design work.

💵 Compensation & Benefits

Salary Range: The target base salary range for this position is $165,000 - $202,500 USD per year. This range is subject to adjustment based on factors such as experience, location, internal pay equity, and other business considerations. The company uses the Radford Global Compensation Database for annual compensation reviews to ensure fairness and competitiveness.

Benefits:

• Comprehensive Health Coverage: Health, Dental, and Vision insurance starting on day one.

• Convenient Healthcare Access: Access to One Medical accounts for all employees and dependents.

• Financial Wellness: Health Savings Account (HSA) and Flexible Spending Account (FSA) plans available, with Spring Health contributing up to $1,000 to HSAs (plan-dependent).

• Retirement Savings: Employer-sponsored 401(k) with a company match of up to 2%.

• Mental Health Support: A yearly allotment of no-cost visits to Spring Health's network of therapists, coaches, and medication management providers for employees and their dependents.

• Generous Paid Time Off: Competitive policies for vacation, sick leave, and company holidays.

• Family Support: 18 weeks of paid parental leave for birthing parents and 16 weeks for non-birthing parents after 6 months of tenure.

• Wellness Programs: Access to Noom for weight management, Wellhub for fitness/mindfulness/nutrition/sleep, and fertility care support through Carrot with a $4,000 reimbursement for related expenses.

• Family Care Assistance: Access to BrightHorizons for sponsored child care, back-up care, and elder care.

• Professional Development: Up to $1,000 in Professional Development Reimbursement annually.

• Community Giving: $200 per year in donation matching to support charitable causes.

Working Hours: The standard working hours are not explicitly stated but are assumed to be full-time, likely around 40 hours per week, common for a Senior Product Designer role. The hybrid nature allows for some flexibility in scheduling, with 2-3 days per week in the San Francisco office.

📝 Enhancement Note: The salary range provided is competitive for a Senior Product Designer role in the San Francisco Bay Area, reflecting the experience level and the high cost of living. The comprehensive benefits package, especially the extensive mental health support, fertility care, and family support programs, aligns with Spring Health's mission and creates a strong value proposition for employees. The professional development reimbursement is a key benefit for operations professionals looking to upskill.

🎯 Team & Company Context

🏢 Company Culture

Industry: Mental Healthcare Technology / Digital Health. Spring Health operates at the intersection of technology and healthcare, aiming to make mental wellness accessible and effective for a broad population. This industry demands a focus on user trust, clinical efficacy, and data privacy.

Company Size: Spring Health has reached a valuation of $3.3 billion and partners with over 450 companies, serving 10 million people. This indicates a rapidly growing, well-funded, and established organization, likely with ~500-1000 employees, suggesting a dynamic environment with evolving processes and opportunities for impact.

Founded: While the exact founding date isn't provided, the company's Series E funding and $3.3 billion valuation point to a company that has scaled significantly in recent years, indicating a culture that embraces growth, innovation, and adaptability.

Team Structure:

• The Product Design team is led by a Director of Product Design, Member Growth. This suggests a dedicated function focused on user growth initiatives within the broader product organization.

• The role is part of a "pod," implying a cross-functional team structure involving Product Managers, Engineers, and Data Scientists, working collaboratively on specific product areas.

Methodology:

• Data-Driven Design: The role emphasizes using data and feedback to inform decisions and measure impact, a core practice in modern product development and operations.

• Agile & Iterative Development: The expectation to "rapidly deliver polished, production-ready designs" and operate in an "iterative, product-driven environment" points to an agile methodology.

• Design System Driven: A commitment to contributing to and evolving a design system highlights a focus on efficiency, consistency, and scalability in design processes.

Company Website: https://www.springhealth.com/

📝 Enhancement Note: The company's mission to "eliminate every barrier to mental health" is a powerful motivator. For operations professionals, this translates to a mission-driven environment where efficiency, accessibility, and positive user outcomes are paramount. The emphasis on "Precision Mental Healthcare" suggests a data-informed, personalized approach to service delivery, which is also a hallmark of effective operations.

📈 Career & Growth Analysis

Operations Career Level: Senior Product Designer. This level signifies a strong individual contributor role with significant autonomy and responsibility. A Senior Designer is expected to lead design initiatives, mentor junior designers, and influence product strategy through their expertise in user experience and visual design.

Reporting Structure: The role reports to the Director of Product Design, Member Growth. This indicates a clear reporting line within a specialized design team focused on growth metrics. The designer will also work closely within a cross-functional "pod" structure, collaborating daily with Product Managers, Engineers, and Data Scientists.

Operations Impact: The primary impact of this role is directly tied to driving key business metrics for member growth, conversion, engagement, and retention. By designing effective user experiences, this role contributes directly to revenue generation, customer acquisition costs (CAC), and customer lifetime value (CLTV) – critical areas for Revenue Operations and GTM strategy. The success of the product directly influences the company's ability to achieve its mission and financial goals.

Growth Opportunities:

• Design Leadership: Opportunities to lead design for significant product initiatives, potentially evolving into a Lead or Principal Designer role.

• Mentorship: The Senior level often involves mentoring junior designers, developing leadership and coaching skills.

• Specialization: Deepen expertise in member growth strategies, conversion optimization, and user engagement within the mental health tech space.

• Cross-functional Influence: Gain experience influencing product strategy and roadmap decisions through strong design advocacy and data-backed recommendations.

• Impactful Work: Contribute to a mission-driven company that has a tangible positive impact on global mental health, offering significant personal and professional fulfillment.

📝 Enhancement Note: The "Member Growth" focus means this role is inherently linked to GTM success. Growth-oriented product design requires a deep understanding of user funnels, conversion drivers, and retention levers, all of which are core concerns for Sales Operations and Revenue Operations. Career growth here could lead into product strategy roles with a strong GTM lens, or even into operational leadership focused on customer lifecycle management.

🌐 Work Environment

Office Type: Hybrid. The role requires 2-3 days per week in the San Francisco office (2 Embarcadero Ctr.), with flexibility for remote work on other days. This setup balances in-person collaboration and team cohesion with the flexibility of remote work.

Office Location(s): The primary office location is 2 Embarcadero Center, San Francisco, CA. This is a central business district location, suggesting accessibility via public transportation and proximity to other tech and business hubs.

Workspace Context:

• Collaborative Environment: The hybrid model is designed to foster collaboration. In-office days are likely intended for team meetings, brainstorming sessions, design critiques, and building relationships with colleagues.

• Tools & Technology: Access to industry-standard design tools (Figma) and prototyping software is expected. The company likely provides necessary hardware and software to support design work.

• Team Interaction: Regular interaction with the immediate design team (Director, peers), as well as cross-functional pod members (PMs, Engineers, Data Scientists), is a key aspect of the workspace.

Work Schedule: While specific hours are not detailed, a typical full-time schedule (approx. 40 hours/week) is expected. The hybrid arrangement offers some flexibility in managing the work week, allowing for focused individual work and collaborative team time.

📝 Enhancement Note: The hybrid model in a prime San Francisco location indicates a company that values both in-person team synergy and employee flexibility. For operations professionals, this means an environment where structured collaboration can occur alongside focused work, essential for tasks like data analysis, process mapping, and system administration.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A recruiter or hiring manager will review applications and portfolios to assess basic qualifications and fit.

• Portfolio Review: Candidates will likely present their portfolio, discussing 1-2 key projects that highlight their skills and experience relevant to member growth and product quality. Expect to walk through design decisions, process, and impact.

• Design Challenges/Whiteboarding: A practical exercise, such as a design prompt or a collaborative whiteboarding session, may be used to assess problem-solving skills, design thinking, and collaboration in real-time.

• Cross-functional Interviews: Interviews with Product Managers, Engineers, and possibly Data Scientists to evaluate collaboration style, technical understanding, and ability to work effectively within a pod.

• Hiring Manager Interview: A final interview with the Director of Product Design to discuss career aspirations, team fit, and overall alignment with the role and company.

Portfolio Review Tips:

• Focus on Impact: Prioritize projects that demonstrate quantifiable results in conversion, engagement, or retention. Use metrics and data to support your claims.

• Showcase the Process: Clearly articulate your design process, from problem identification and user research to ideation, iteration, and final execution. Explain your rationale at each stage.

• Highlight "Growth" Projects: Emphasize projects where you directly contributed to user acquisition, onboarding optimization, feature adoption, or retention strategies.

• Visual Craft & Polish: Ensure your portfolio presentation is visually compelling, well-organized, and reflects your high standards for design quality.

• Figma Proficiency: Be ready to discuss your workflow in Figma and how you leverage its features for efficient design and prototyping.

• Storytelling: Frame your projects as compelling stories that highlight challenges, your solutions, and the positive outcomes achieved.

Challenge Preparation:

• Problem-Solving: Practice dissecting ambiguous problems, identifying key user needs, and brainstorming potential solutions.

• Design Thinking: Be ready to articulate your approach to user research, ideation, prototyping, and testing.

• Collaboration: Prepare examples of how you've worked with cross-functional teams and navigated differing opinions or priorities.

• Growth Metrics: Familiarize yourself with common growth metrics (e.g., CPA, LTV, churn rate, conversion rates) and how design can influence them.

📝 Enhancement Note: The emphasis on "Member Growth" and driving business metrics means interviewers will be looking for a designer who thinks like a GTM strategist. Candidates should be prepared to discuss how their design decisions directly contribute to revenue and customer acquisition, using data and case studies to prove it. Understanding the interplay between design, product, and operational goals is key.

🛠 Tools & Technology Stack

Primary Tools:

• Figma: Core tool for UI design, wireframing, prototyping, and collaboration. Expertise is explicitly required.

• Prototyping Tools: Beyond Figma, other prototyping tools may be used or expected for more complex interactions.

• Design System Tools: Experience with or ability to contribute to design system platforms (e.g., Storybook, Zeroheight) is beneficial.

Analytics & Reporting:

• Analytics Platforms: Familiarity with tools like Amplitude, Mixpanel, Google Analytics, or similar for understanding user behavior and tracking conversion funnels.

• Data Visualization Tools: While not explicitly mentioned, the ability to interpret data presented in dashboards (e.g., Tableau, Looker) would be advantageous.

• A/B Testing Platforms: Experience with tools for running A/B tests (e.g., Optimizely, VWO) to validate design changes.

CRM & Automation:

• While not directly a design tool, understanding how CRM systems (like Salesforce) and marketing automation platforms are used to manage customer journeys can provide context for member growth initiatives.

📝 Enhancement Note: Proficiency in Figma is a non-negotiable requirement. For operations professionals looking at this role, understanding how design tools integrate with analytics and CRM platforms is crucial. This designer will likely work closely with teams that use these operational tools to track the impact of their designs on business outcomes.

👥 Team Culture & Values

Operations Values:

• Mission-Driven: A strong commitment to improving mental healthcare accessibility and outcomes. This translates to a desire to create impactful, user-centric solutions.

• Data-Informed: Decisions are guided by data and user feedback, encouraging an analytical approach to design and problem-solving.

• Craftsmanship & Quality: A high bar for design quality, attention to detail, and creating elegant, intuitive user experiences.

• Collaboration & Generosity: Emphasis on teamwork, open communication, and supporting colleagues, fostering a positive and productive work environment.

• Empathy & User-Centricity: A deep understanding of and commitment to prioritizing the needs and well-being of users.

Collaboration Style:

• Cross-functional Partnership: The "pod" structure emphasizes close collaboration with Product Managers, Engineers, and Data Scientists, requiring strong communication and teamwork skills.

• Iterative Feedback: An open culture for design critiques and feedback, allowing for continuous improvement of designs and processes.

• Knowledge Sharing: Encouragement of sharing best practices, learnings, and insights across the design and product teams.

📝 Enhancement Note: The company's values emphasize empathy, user-centricity, and a mission-driven approach. For operations roles, this means a focus on process efficiency that supports user needs and contributes to the broader mission. A collaborative style is essential, as operations often acts as a bridge between different departments, ensuring smooth execution of strategies.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing Speed and Craft: The need to deliver high-quality designs rapidly in a fast-paced environment can be demanding.

• Driving Measurable Impact: Translating design efforts into demonstrable improvements in key business metrics requires strong analytical skills and a strategic mindset.

• Navigating Complex Healthcare Domain: Designing for mental health requires sensitivity, ethical considerations, and a deep understanding of user needs in potentially vulnerable states.

• Evolving Design System: Keeping a design system up-to-date and scalable while supporting rapid product development requires continuous effort and coordination.

Learning & Development Opportunities:

• Growth Design Expertise: Develop specialized skills in user acquisition, conversion optimization, and engagement strategies within the digital health sector.

• Leadership Skills: Opportunities to mentor junior designers and take on design leadership for critical product areas.

• Industry Trends: Stay abreast of advancements in UX design, mental health tech, and product growth methodologies.

• Cross-functional Acumen: Enhance understanding of product management, engineering processes, and data science principles through close collaboration.

📝 Enhancement Note: The primary challenge and growth opportunity lie in the intersection of design and business operations. Success in this role requires not just artistic talent but also a strategic understanding of how design contributes to revenue, customer acquisition, and retention goals—a key area for GTM and Revenue Operations professionals.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you designed a feature or product that significantly improved conversion rates. What was your process, and what were the results?" (Focus on quantifiable impact and your role in achieving it).

• "How would you approach designing an onboarding flow for new Spring Health members to maximize engagement and retention from day one?" (Demonstrate user-centricity, understanding of funnels, and data-informed iteration).

• "Walk us through a project where you had to balance rapid iteration with maintaining high design quality. What trade-offs did you make, and how did you manage them?" (Highlight your process for speed vs. quality).

Company & Culture Questions:

• "Why are you passionate about Spring Health's mission to improve mental healthcare?" (Connect your personal values to the company's purpose).

• "How do you stay current with design trends and best practices, especially in the healthcare or growth product space?" (Demonstrate continuous learning).

Portfolio Presentation Strategy:

• Select Relevant Projects: Choose 2-3 projects that best showcase your skills in visual design, interaction design, and especially those with a clear impact on member growth or engagement.

• Tell a Story: Frame each project as a narrative: the problem, your role and process, the solution, and the measurable impact.

• Quantify Impact: Use data and metrics whenever possible to demonstrate the success of your designs (e.g., "increased conversion by X%", "reduced churn by Y%", "improved SUS score by Z points").

• Articulate Rationale: Be prepared to thoroughly explain why you made specific design decisions, referencing user needs, data, and design principles.

• Showcase Figma Skills: Highlight your proficiency in Figma, demonstrating how you use it for prototyping, collaboration, and creating high-fidelity mockups.

📝 Enhancement Note: For this role, interviewers will be looking for candidates who understand the direct link between design and business outcomes. Be ready to discuss how your design decisions contribute to revenue, customer acquisition, and retention. Think about how your work aligns with GTM strategies and operational efficiency.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application through the provided link on Greenhouse.

• Tailor your resume to highlight your 5+ years of experience in digital product design, focusing on achievements related to user growth, engagement, and retention. Incorporate keywords from the job description such as "Figma," "Design Systems," "conversion," and "retention."

• Curate your portfolio to prominently feature projects demonstrating exceptional visual and interaction design, with a strong emphasis on quantifiable results for member growth. Prepare to walk through 2-3 key case studies that illustrate your design process and impact.

• Prepare for interview questions that assess your design process, collaboration skills, and understanding of growth metrics. Practice articulating your design rationale and the business impact of your work.

• Research Spring Health's mission, values, and product. Understand their approach to mental healthcare and how your design contributions can support their business objectives and user needs.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.