Senior Product Designer

📍 Job Overview

Job Title: Senior Product Designer Company: Betsson Group Location: Budapest, Hungary Job Type: Full-time Category: Product Design / User Experience Date Posted: January 28, 2026 Experience Level: Mid-Senior (3+ years) Remote Status: On-site

🚀 Role Summary

• Drive the product design process from ideation to implementation, translating insights into best-in-class user experiences for a global audience.
• Create intuitive and visually appealing user interfaces (UI) and engaging user experiences (UX) for digital applications, with a focus on the gaming industry.
• Develop detailed wireframes and interactive prototypes to effectively communicate design concepts and validate user flows.
• Collaborate closely with cross-functional teams, including product managers and engineers, to ensure seamless product development and successful launches.
• Leverage user research, data analysis, and A/B testing to inform design decisions and continuously improve product usability and engagement.

📝 Enhancement Note: This role is positioned as a Senior Product Designer, indicating a need for significant experience in UX/UI and the ability to lead design initiatives. The focus on the gaming industry, as well as fintech, suggests a need for designers familiar with regulated, high-transaction environments where user trust and engagement are paramount.

📈 Primary Responsibilities

• Conduct in-depth analysis of user journeys and user needs to inform the creation of user-centric design solutions that enhance the overall gambling experience.
• Design intuitive, visually appealing, and engaging user interfaces for digital applications, ensuring captivating and enjoyable user interactions.
• Develop comprehensive wireframes and interactive prototypes to effectively communicate design concepts, validate ideas, and iterate based on feedback and best practices.
• Actively participate in the continuous improvement of live products, ensuring a high-quality standard for Minimum Viable Products (MVPs) and subsequent iterations based on evaluative feedback.
• Collaborate with Product Managers, Engineers, and other stakeholders throughout the product development lifecycle, providing design expertise and contributing to product strategy.
• Monitor industry trends and conduct competitor analysis to identify opportunities for innovation and improvement within Betsson Group's product offerings.
• Work closely with central research teams to conduct user testing and gather insights through surveys, interviews, and usability testing to understand user behaviors and pain points.
• Contribute to the development and maintenance of a robust design system to ensure consistency and efficiency across various product features and platforms.

📝 Enhancement Note: The responsibilities highlight a strong emphasis on user-centric design, iterative development, and cross-functional collaboration, which are core tenets of modern product development operations. The mention of "responsible and enjoyable gaming experiences" points to a need for ethical design considerations within the product strategy.

🎓 Skills & Qualifications

Education: Formal qualifications in interaction design, human-machine interaction, or similar fields are considered a plus. Experience: 3+ years of experience in user interface design, user experience design, interaction design, and information architecture.

Required Skills:

• Proven experience in user interface (UI) and user experience (UX) design.
• Strong understanding of interaction design principles and information architecture.
• Deep understanding of user-centered design principles, usability, and accessibility standards.
• Proficiency with industry-standard design and prototyping tools such as Sketch, Figma, Adobe XD, InVision, Webflow, or Axure RP.
• Demonstrated experience using metrics, data, and research findings to drive product design decisions.
• Excellent written, verbal, and presentation skills in English.
• Strong collaboration skills, with the ability to work effectively with agile and remote development teams.
• Ability to thrive in a fast-paced, evolving environment, manage tight deadlines, and maintain high attention to detail.
• Experience with user research methodologies, including conducting interviews, surveys, usability testing, and A/B/n Testing.
• Ability to work independently with minimal supervision while also being a strong team player.
• Experience working with a design system or pattern design library.

Preferred Skills:

• Portfolio with examples showcasing UX/UI skills, with a preference for designs in the gaming and/or fintech industries.
• Experience within the online gambling industry and a passion for creating responsible and enjoyable gaming experiences.
• Prior experience with graphic design illustration using tools such as Photoshop & Illustrator.

📝 Enhancement Note: The emphasis on a strong portfolio, coupled with experience in user research and data-driven decision-making, is critical for this senior-level design role. Familiarity with gaming or fintech environments is a significant advantage, implying a need for designers who can navigate complex user flows and regulatory considerations.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A comprehensive design portfolio showcasing a range of UX/UI projects, demonstrating problem-solving abilities and design thinking.
• Specific case studies that highlight your process for user research, ideation, wireframing, prototyping, and final UI design.
• Examples of how you have used data, user feedback, and metrics to inform and iterate on design decisions.
• Demonstrations of your ability to design for complex user flows, particularly within gaming or fintech contexts if applicable.
• Evidence of your experience working with or contributing to design systems to ensure consistency and scalability.

Process Documentation:

• Clearly articulate your design process, from initial concept to final delivery, including how you gather requirements and collaborate with stakeholders.
• Provide examples of how you have documented user flows, wireframes, and design specifications for development teams.
• Showcase your approach to iterative design, including how you gather feedback and implement improvements post-launch.

📝 Enhancement Note: For a Senior Product Designer role, the portfolio is paramount. It must not only showcase aesthetic quality but also demonstrate a robust, data-informed design process and the ability to translate complex user needs into effective, engaging product experiences. The inclusion of gaming/fintech examples will be highly advantageous.

💵 Compensation & Benefits

Salary Range: Based on industry benchmarks for Senior Product Designers in Budapest, Hungary, with 3+ years of experience, a competitive salary range is estimated to be between €35,000 - €60,000 annually, depending on the candidate's specific experience, portfolio, and negotiation.

Benefits:

• Competitive salary and potential for performance-based bonuses.
• Comprehensive health insurance package.
• Opportunities for professional development, training, and attending industry conferences.
• Access to modern design tools and technology.
• Collaborative and dynamic work environment with a focus on innovation.
• Potential for career growth within a leading global gaming company.
• Company-sponsored social events and team-building activities.
• Relocation assistance may be available for international candidates.

Working Hours: Standard full-time working hours are expected, typically around 40 hours per week, with flexibility often provided to accommodate project deadlines and team collaboration needs.

📝 Enhancement Note: Salary has been estimated based on general market data for a Senior Product Designer in Budapest, Hungary. Actual compensation will be determined by the company based on the candidate's qualifications and experience. Benefits are typical for a role of this seniority in a large, international company.

🎯 Team & Company Context

🏢 Company Culture

Industry: Online Gaming & Entertainment. Betsson Group is a significant player in the global online gambling industry, known for its diverse portfolio of brands and commitment to innovation and responsible gaming. Company Size: Large (1000+ employees). This indicates a well-established organization with structured processes, larger teams, and potential for cross-departmental collaboration and career advancement. Founded: 2001. With over two decades of experience, Betsson Group has a strong market presence and a deep understanding of the gaming landscape.

Team Structure:

• The Product Design team likely operates within a larger Product or Technology department.
• It will consist of designers with various specializations (UX, UI, Interaction, Research).
• Collaboration is expected with Product Managers, Engineers, QA testers, and potentially Marketing and Data Analytics teams.
• Reporting structure will likely involve a Design Lead or Head of Product.

Methodology:

• Agile development methodologies are standard, emphasizing iterative development, cross-functional collaboration, and rapid feedback loops.
• User-centered design principles are central to the product development process.
• Data-driven decision-making, informed by user research, analytics, and A/B testing, is crucial for product optimization.

Company Website: https://www.betssongroup.com/

📝 Enhancement Note: Betsson Group's size and industry suggest a fast-paced, dynamic environment. The company's commitment to responsible gaming is a key cultural aspect that designers must integrate into their work. The focus on innovation and global scale implies opportunities for impactful design work.

📈 Career & Growth Analysis

Operations Career Level: Senior Product Designer. This level signifies a professional who not only executes design tasks but also contributes to design strategy, mentors junior designers, and influences product direction. They are expected to take ownership of complex design problems and drive solutions independently. Reporting Structure: Typically reports to a Design Lead, Head of Product, or a Director of Product Management. This provides a clear line of guidance and mentorship, while also offering exposure to higher-level product strategy discussions. Operations Impact: The Senior Product Designer's work directly impacts user acquisition, retention, engagement, and overall customer satisfaction. Their designs are critical to achieving business objectives, driving revenue, and maintaining a competitive edge in the online gaming market.

Growth Opportunities:

• Specialization: Deepen expertise in specific areas like user research, interaction design, or leading design systems.
• Leadership: Transition into roles like Lead Product Designer, Design Manager, or Head of Design, overseeing teams and strategic design initiatives.
• Cross-functional Mobility: Move into Product Management roles, leveraging design expertise to define product strategy and roadmaps.
• Industry Expertise: Become a subject matter expert in gaming or fintech product design, potentially leading innovation in these specific domains.
• Continuous Learning: Opportunities for advanced training, certifications, and attending industry-leading conferences.

📝 Enhancement Note: The "Senior" title implies a significant level of autonomy and influence. Growth opportunities are likely to involve increased leadership responsibilities, strategic contributions, and potential specialization within the dynamic gaming sector.

🌐 Work Environment

Office Type: On-site in Budapest. This suggests a traditional office setting designed to foster collaboration, team cohesion, and in-person brainstorming. Office Location(s): Budapest, Hungary. This location offers a vibrant European capital with a strong tech and creative talent pool. Workspace Context:

• Expect a collaborative office space designed to facilitate teamwork and idea exchange.
• Access to modern design tools, hardware, and software essential for high-quality design work.
• Opportunities for regular face-to-face interaction with product managers, engineers, and fellow designers.
• A professional yet dynamic atmosphere, reflecting the fast-paced nature of the gaming industry.

Work Schedule: While typically a standard 40-hour work week, the environment may require flexibility to meet project deadlines, especially during critical launch phases. This balance between structure and flexibility is common in fast-paced tech companies.

📝 Enhancement Note: The on-site requirement emphasizes the value Betsson Group places on in-person collaboration and team synergy, which can be particularly beneficial for complex design challenges and fostering a strong team culture.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: HR or Recruiter call to assess basic qualifications, cultural fit, and salary expectations.
• Portfolio Presentation: A dedicated session where candidates present their design portfolio, detailing their process, problem-solving approach, and impact on past projects. This is often the most critical stage.
• Technical/Design Interview: Discussion with hiring managers and/or senior designers focusing on design principles, problem-solving, and specific design challenges. This may involve a live design exercise or a deep dive into portfolio case studies.
• Cross-functional Interviews: Meetings with Product Managers and Engineers to assess collaboration skills, understanding of development constraints, and ability to communicate design effectively.
• Final Interview: Typically with a senior leader (e.g., Head of Product/Design) to discuss overall fit, strategic thinking, and long-term vision.

Portfolio Review Tips:

• Storytelling: Structure your portfolio around compelling case studies that clearly articulate the problem, your process, your role, the solutions, and the measurable outcomes.
• Process Focus: Emphasize your design thinking, user research methodologies, and how you iterated based on feedback and data.
• Visual Polish: Ensure high-quality visuals, clear annotations, and a professional presentation.
• Relevance: Tailor your presentation to highlight projects most relevant to the gaming and fintech industries if possible.
• Conciseness: Be prepared to present key projects efficiently, focusing on the most impactful aspects.

Challenge Preparation:

• Be ready for a design challenge that may simulate a real-world problem faced by Betsson Group.
• Focus on your thought process, how you approach ambiguity, and how you would gather information to solve the problem.
• Practice articulating your design decisions clearly and concisely.
• Be prepared to discuss trade-offs and justify your choices.

📝 Enhancement Note: The portfolio presentation is a cornerstone of this interview process. Candidates should prepare to articulate not just the "what" but the "why" and "how" behind their design decisions, demonstrating strategic thinking and a results-oriented approach.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly probable given industry trends), Sketch, Adobe XD, InVision.
• Wireframing: Figma, Sketch, Axure RP, or similar tools.
• Visual Design & Illustration: Photoshop, Illustrator (preferred but not mandatory).
• Webflow: Mentioned as a proficiency, suggesting potential for high-fidelity prototyping or even direct implementation involvement.

Analytics & Reporting:

• Tools for analyzing user behavior data (e.g., Google Analytics, Adobe Analytics, Amplitude, Mixpanel).
• Understanding of A/B/n testing platforms and methodologies.

CRM & Automation:

• While not directly a designer's primary tool, understanding how CRM systems (e.g., Salesforce) and marketing automation platforms influence user journeys can be beneficial.

📝 Enhancement Note: Proficiency in Figma is almost a de facto standard for modern product design roles. Experience with user analytics platforms is crucial for a data-informed design approach, and familiarity with A/B testing directly supports the iterative design responsibilities.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A deep commitment to understanding and serving user needs, ensuring products are intuitive, enjoyable, and valuable.
• Innovation: A drive to explore new ideas, technologies, and design approaches to create cutting-edge user experiences.
• Collaboration: A belief in the power of teamwork, open communication, and cross-functional partnership to achieve shared goals.
• Data-Driven: Utilizing data, research, and analytics to inform design decisions and measure impact, fostering a culture of continuous improvement.
• Responsibility: A strong emphasis on ethical design practices, particularly in the gaming industry, promoting responsible gaming and user well-being.

Collaboration Style:

• Agile & Iterative: Working in sprints, with regular feedback loops and a willingness to adapt designs based on new insights.
• Cross-functional Integration: Close partnerships with Product Management and Engineering to ensure designs are technically feasible and strategically aligned.
• Open Communication: Encouraging constructive feedback, open dialogue, and knowledge sharing among team members.
• Shared Ownership: Fostering a sense of collective responsibility for product success, from design conception to user satisfaction.

📝 Enhancement Note: Betsson Group's values likely mirror those of leading tech companies, with a strong emphasis on user focus, innovation, and teamwork. The specific mention of "responsible gaming" highlights a crucial ethical dimension that designers must actively consider.

⚡ Challenges & Growth Opportunities

Challenges:

• Balancing User Needs with Business Goals: Effectively integrating user-centric design principles with commercial objectives and technical constraints in a competitive market.
• Designing for Diverse Audiences: Catering to a global user base with varying cultural backgrounds, preferences, and technical proficiencies.
• Rapid Iteration in a Fast-Paced Industry: Keeping pace with evolving user expectations and market trends in the dynamic online gaming sector.
• Maintaining Design Consistency: Ensuring a cohesive and high-quality user experience across multiple brands and platforms while contributing to a design system.

Learning & Development Opportunities:

• Industry Conferences: Attending events focused on UX/UI design, gaming technology, and product management.
• Skill Enhancement: Opportunities for training in advanced design tools, user research techniques, or specialized areas like accessibility or design leadership.
• Mentorship: Access to experienced design leaders and product managers for guidance and career advice.
• Project Variety: Working on diverse projects across different brands and product areas within Betsson Group, offering broad experience.

📝 Enhancement Note: The challenges are typical for a senior role in a fast-moving industry. The growth opportunities are substantial, particularly for those looking to advance into leadership or specialize within the lucrative gaming sector.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you had to balance competing user needs with business objectives. How did you approach it, and what was the outcome?" (Focus on your decision-making process, negotiation skills, and impact).
• "Walk us through a complex design project from your portfolio. What was the problem, your process, your role, and the measurable results?" (Be ready to dive deep into your case studies).
• "How do you incorporate user research and data into your design process? Provide an example." (Showcase your data-informed approach and understanding of research methodologies).
• "How do you ensure accessibility and usability in your designs, especially for diverse user groups?" (Demonstrate your knowledge of standards and inclusive design practices).

Company & Culture Questions:

• "What interests you about Betsson Group and the gaming industry specifically?" (Research the company's brands, values, and recent news).
• "How do you approach collaboration with Product Managers and Engineers?" (Highlight your teamwork and communication skills).
• "What is your experience with design systems?" (Discuss your understanding of their importance and how you've used or contributed to them).
• "How do you stay updated on design trends and best practices?" (Show your commitment to continuous learning).

Portfolio Presentation Strategy:

• Structure: Select 2-3 strong case studies that best represent your skills and experience relevant to the role.
• Narrative: Clearly articulate the problem, your specific contributions, your design process (research, ideation, iteration), the final solution, and the impact (metrics, user feedback).
• Visuals: Use high-quality mockups, wireframes, and prototypes. Annotate key design decisions.
• Conciseness: Rehearse your presentation to fit within the allocated time, focusing on the most impactful elements.
• Q&A: Be prepared to answer detailed questions about your choices, challenges, and learnings.

📝 Enhancement Note: Be prepared to discuss your design process in detail and quantify the impact of your work. Understanding Betsson's position in the gaming market and their commitment to responsible gaming will be beneficial.

📌 Application Steps

To apply for this Senior Product Designer position:

• Submit your application through the provided link on Greenhouse.
• Customize Your Resume: Highlight your 3+ years of experience in UX/UI design, interaction design, information architecture, and user research. Quantify achievements where possible, especially those related to user engagement, conversion rates, or usability improvements.
• Prepare Your Portfolio: Ensure your portfolio is up-to-date, showcases your best work with clear case studies, and emphasizes your design process, problem-solving skills, and data-informed approach. Tailor it to highlight relevant gaming or fintech projects if available.
• Research Betsson Group: Familiarize yourself with their brands, company culture, values (especially responsible gaming), and recent news to articulate your interest and fit during interviews.
• Practice Your Presentation: Rehearse your portfolio presentation thoroughly, focusing on storytelling, clarity, and conciseness, and be ready to discuss your design rationale and impact.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.