Lead UX/UI Designer

📍 Job Overview

Job Title: Lead UX/UI Designer

Company: AMP Limited

Location: Melbourne, Victoria, Australia

Job Type: Full time

Category: Digital Design & Product Experience

Date Posted: 2026-03-02T04:43:23

Experience Level: 10+ Years

Remote Status: On-site

🚀 Role Summary

• Lead the design and delivery of intuitive, adviser-facing digital solutions for AMP's North platform and customer mobile app, focusing on high-quality B2B experiences.

• Own the end-to-end design process for new, market-first digital initiatives, ensuring alignment with strategic objectives and user needs.

• Operate with a high degree of autonomy, driving UX/UI delivery across multiple value streams and providing coaching and mentorship to other designers.

• Influence cross-functional stakeholders to achieve shared outcomes and foster a collaborative, high-performance design culture.

• Champion the evolution and embedding of design systems, standards, and processes, ensuring consistent adoption and best practice across teams.

📝 Enhancement Note: This role is positioned as a leadership opportunity within UX/UI design, emphasizing strategic influence, end-to-end ownership, and team mentorship within the financial services sector. The focus on B2B and adviser-facing solutions, coupled with a market-first digital initiative, suggests a high impact role central to AMP's digital transformation.

📈 Primary Responsibilities

• Drive, lead, and deliver intuitive, adviser-facing digital solutions across the North platform and customer mobile app, focusing on high-quality B2B experiences.

• Own the end-to-end design of new, market-first digital initiatives, ensuring solutions align with strategic objectives and meet the needs of financial advice businesses, advisers, and their clients.

• Lead UX/UI delivery across multiple value streams with a high degree of autonomy, coaching and mentoring designers and influencing cross-functional stakeholders.

• Ensure design activities are embedded into delivery plans, lead the execution of design work, and support successful implementation through close collaboration with product, technology, and delivery teams.

• Play a key role in evolving and embedding design systems, standards, and processes, championing best practice and ensuring consistent adoption across design, development, and broader stakeholder groups.

• Provide ongoing input into the development and embedment of design systems and processes.

• Champion the customer-first design system adoption and ongoing governance.

• Coach and mentor other team members and cross-functional teams.

• Oversee the end-to-end design process across multiple product value streams and development squads.

• Support planning, development, testing, change management, and go-to-market activities.

• Conduct user research and usability testing to inform design decisions.

• Map and optimize customer and adviser journeys, identifying and mitigating experience risks.

• Develop wireframes and high-fidelity interactive prototypes tailored to financial adviser and client needs.

• Ensure accessibility, governance, and risk management compliance in all design outputs.

📝 Enhancement Note: The responsibilities highlight a blend of strategic leadership, hands-on design execution, and team enablement. The emphasis on "adviser-facing" and "B2B experiences" within the financial services context is crucial. The mention of "North platform" and "customer mobile app" indicates specific product areas of focus.

🎓 Skills & Qualifications

Education: Appropriate tertiary qualifications in design, business, or finance are desirable, or a demonstrated preparedness to undergo relevant studies.

Experience:

• 8+ years of design experience in a relevant professional role, ideally within a fast-paced, customer/client service-oriented team environment or the financial services industry.

• 5+ years of experience and a component understanding of wealth management and end-to-end business operations.

• Proven ability to work in an agile, dynamic environment.

Required Skills:

• UX/UI Design Leadership: Proven ability to lead design initiatives from concept to implementation, demonstrating strategic thinking and a strong understanding of user-centered design principles.

• Digital Solutions & B2B Experience: Expertise in designing intuitive and effective digital solutions, with a strong focus on business-to-business (B2B) user experiences, particularly for financial advisers.

• End-to-End Design Ownership: Capability to manage the entire design lifecycle, from user research and wireframing to high-fidelity prototyping and supporting implementation.

• Design Systems & Standards: Experience in developing, evolving, and governing design systems, ensuring consistency and best practices across products.

• Agile & Dynamic Environments: Proven adaptability and effectiveness in working within agile methodologies and fast-paced, evolving work settings.

• User Research & Usability Testing: Proficiency in conducting user research and usability testing to gather insights and validate design decisions.

• Prototyping & Wireframing: Strong skills in creating detailed wireframes and interactive, high-fidelity prototypes.

• Coaching & Mentoring: Ability to guide and develop junior designers and influence cross-functional team members.

• Stakeholder Management: Effective communication and influencing skills to manage relationships and align expectations with various stakeholders.

• Financial Services & Wealth Management: Understanding of the financial services industry, with specific knowledge of wealth management operations and adviser needs.

Preferred Skills:

• Experience with accessibility standards and best practices.

• Strong understanding of risk management and governance within a financial services context.

• Familiarity with journey mapping and experience optimization techniques.

📝 Enhancement Note: The experience requirements are substantial, indicating a senior or lead role. The blend of design expertise with financial services and wealth management knowledge is a critical differentiator. The emphasis on adaptability ("adapt from BAU to the ambiguous with ease") and a "growth mindset" suggests a need for resilience and a proactive approach to change.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Case Studies of End-to-End Design Projects: Showcase at least 2-3 significant projects demonstrating your ability to take a digital solution from initial concept through to successful implementation, highlighting your specific contributions.

• B2B/Adviser-Facing Solutions: Prioritize examples that clearly illustrate your experience in designing for business clients or professional user groups, such as financial advisers, detailing the unique challenges and solutions.

• Design System Contributions: Include examples of your involvement in developing, implementing, or governing design systems, showcasing how you've driven consistency and efficiency.

• User Research & Validation: Provide evidence of how user research and usability testing informed your design decisions, including methodologies used and outcomes achieved.

• Prototyping & Iteration: Demonstrate your proficiency in creating interactive prototypes (e.g., using Figma, Sketch, Adobe XD) and how you've used them for testing and iteration.

• Impact & Metrics: Quantify the impact of your design work where possible, using metrics related to user engagement, task completion rates, efficiency gains, or business outcomes.

Process Documentation:

• Provide examples or descriptions of how you've documented design processes, workflows, or user journey maps.

• Be prepared to discuss your approach to embedding design activities within agile delivery plans and cross-functional team collaboration.

• Explain how you ensure accessibility, governance, and risk management compliance within your design process.

📝 Enhancement Note: While not explicitly stated, a portfolio demonstrating end-to-end design ownership, B2B/adviser focus, and experience with design systems is critical for a Lead UX/UI Designer role. The ability to articulate design processes and demonstrate impact through metrics will be key.

💵 Compensation & Benefits

Salary Range: Based on the experience level (10+ years), the Lead UX/UI Designer role in Melbourne, Australia, can expect a competitive salary. A typical range for a senior/lead UX/UI designer in this market, with specialized financial services experience, would be AUD $140,000 - $190,000 per annum. This estimate accounts for seniority, specialized industry knowledge, and the significant responsibilities of leading design initiatives.

Benefits:

• Comprehensive Health and Wellbeing Programs: AMP is committed to employee health and wellbeing, likely offering benefits that support physical and mental health.

• Career Development & Learning Opportunities: Access to training, workshops, and potential for further study, supporting continuous professional growth.

• Inclusive and Flexible Work Environment: Emphasis on diversity, inclusion, and flexibility, allowing employees to work in ways that suit them, provided health and wellbeing are prioritized.

• Employee Assistance Programs: Support services for employees facing personal or work-related challenges.

• Community Involvement Opportunities: Chances to volunteer, fundraise, and give back to the community.

• Retirement and Superannuation Benefits: As a financial services company, comprehensive superannuation and retirement planning support are expected.

• Potential for Bonuses and Incentives: Performance-based incentives may be available.

Working Hours: The role is listed as Full-time, with an estimated 40 hours per week. The company culture suggests a degree of flexibility within this framework, provided work-life balance and well-being are maintained.

📝 Enhancement Note: The salary range is an estimate based on industry benchmarks for senior design roles in Melbourne, Australia, factoring in the specialized financial services sector and leadership responsibilities. AMP's focus on employee wellbeing and development is a strong positive for attracting talent.

🎯 Team & Company Context

🏢 Company Culture

Industry: Financial Services (Banking, Superannuation, Retirement, Financial Advice). AMP is a long-standing Australian financial services provider with a significant presence in wealth management. The company is undergoing transformation, indicating a dynamic and evolving operational environment.

Company Size: AMP Limited is a large, established financial institution with a significant employee base, likely in the thousands globally. This scale implies structured processes, established systems, and a broad range of internal stakeholders.

Founded: AMP was founded over 170 years ago, giving it a rich history and deep roots in Australia and New Zealand. This legacy is being actively reshaped by new leadership and a focus on modernization.

Team Structure:

• Design Team: The Lead UX/UI Designer will be part of a design team, likely comprising other designers, researchers, and potentially design operations specialists.

• Cross-Functional Collaboration: The role involves close collaboration with product managers, technology/development squads, delivery teams, and broader stakeholder groups, including financial advisers and potentially end-clients.

• Reporting: The Lead UX/UI Designer will likely report to a Head of Design, Design Director, or a senior Product/Technology lead. They will also be responsible for coaching and mentoring junior designers.

Methodology:

• Agile Development: The role operates within an agile, dynamic environment, requiring seamless integration of design activities into delivery plans.

• Customer-First Mindset: A core tenet of the design approach, ensuring user needs (both advisers and clients) are paramount.

• Design Systems Approach: Emphasis on building and maintaining robust design systems for consistency and efficiency.

• Data-Informed Design: While not explicitly stated, user research and testing imply a data-driven approach to design validation and iteration.

Company Website: https://www.amp.com.au/

📝 Enhancement Note: AMP's culture is described as undergoing transformation, emphasizing nimbleness, new leadership, and a forward-looking approach. This suggests an environment where innovation is encouraged, but also one that requires adaptability and resilience. The company's long history provides stability, while its transformation efforts signal an exciting period of change.

📈 Career & Growth Analysis

Operations Career Level: This role is at a senior/lead level within the UX/UI design discipline. It signifies a move from individual contribution to leadership, encompassing strategic design direction, process ownership, and team development. The "Lead" title implies responsibility for guiding design efforts on significant projects and influencing design strategy.

Reporting Structure: The Lead UX/UI Designer will report to a higher-level design or product leader. They will also have direct influence and mentorship responsibilities over other designers and will collaborate extensively with product, technology, and business stakeholders across various value streams.

Design Impact: The role has a direct impact on the user experience of critical digital platforms (North platform, mobile app) that serve financial advisers and their clients. By driving intuitive and effective B2B experiences, this role aims to enhance adviser productivity, client satisfaction, and ultimately contribute to AMP's business objectives and market position in the financial services sector. The focus on "market-first" initiatives underscores the strategic importance of design in AMP's digital transformation.

Growth Opportunities:

• Leadership Expansion: Potential to move into a Design Manager or Head of Design role, overseeing larger teams and broader design portfolios.

• Strategic Design Influence: Opportunity to shape the future of digital product design at AMP, influencing strategic decisions and long-term product roadmaps.

• Specialization & Expertise: Deepen expertise in financial services UX, B2B design, or design systems management.

• Cross-Functional Leadership: Gain experience leading design initiatives that span multiple product value streams and complex integrations.

• Mentorship & Coaching: Develop strong leadership and people management skills through coaching and mentoring junior talent.

📝 Enhancement Note: The "Lead" designation clearly places this role in a senior position with significant responsibility. The growth opportunities are geared towards expanding leadership scope, strategic influence, and specialized expertise within a large, transforming organization.

🌐 Work Environment

Office Type: AMP is a large financial institution, suggesting a professional office environment. Given the "On-site" work arrangement, this would likely be a modern, well-equipped office space designed to foster collaboration and productivity.

Office Location(s): The role is based in Melbourne, Victoria, Australia (Postal Code 3000). This is a central business district location, likely offering good accessibility via public transport and proximity to amenities.

Workspace Context:

• Collaborative Spaces: The office environment likely includes meeting rooms, collaboration zones, and open-plan areas to support interaction and brainstorming.

• Technology & Tools: Access to industry-standard design software, hardware, and collaboration tools necessary for UX/UI design and remote/hybrid team interaction.

• Team Interaction: Opportunities for daily interaction with the design team, product managers, developers, and other stakeholders, fostering a strong sense of team and shared purpose. The emphasis on a "customer-first" and "collaborative, high-performance culture" suggests an environment where ideas are shared openly and constructively.

Work Schedule: The role is full-time, with an implied standard working week of approximately 40 hours. While on-site, the company culture emphasizes flexibility and well-being, suggesting that while core hours are expected, there might be scope for managing schedules to ensure a healthy work-life balance.

📝 Enhancement Note: The on-site requirement in a prime Melbourne location suggests a traditional office setting but one that is likely modern and conducive to collaboration, aligning with AMP's stated values of well-being and flexibility.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: A review of your CV and portfolio to assess alignment with the role's requirements, focusing on your experience in UX/UI design, B2B, financial services, and leadership.

• Hiring Manager/Design Lead Interview: A discussion to delve deeper into your experience, design philosophy, leadership style, and how you approach complex design challenges. Expect questions about your portfolio projects.

• Design Challenge/Case Study Presentation: You may be asked to present a portfolio case study or complete a design exercise (potentially live or as a take-home assignment) to evaluate your problem-solving skills, design process, and ability to articulate your rationale. This will likely focus on B2B or financial services scenarios.

• Cross-Functional Stakeholder Interviews: Meetings with product managers, developers, or business leaders to assess your collaboration skills, ability to influence, and understanding of business objectives.

• Final Interview: Potentially with a senior leader in the organization to discuss cultural fit, strategic vision, and overall suitability for the role.

Portfolio Review Tips:

• Curate Strategically: Select 3-4 of your strongest projects that best showcase your leadership, end-to-end design capabilities, B2B/adviser focus, and experience with design systems.

• Tell a Story: For each project, clearly articulate the problem, your role and process, the challenges faced, your design decisions (and the rationale behind them), and the outcomes or impact achieved. Use visuals effectively.

• Quantify Impact: Where possible, use metrics to demonstrate the success of your designs (e.g., improved conversion rates, increased user satisfaction, reduced task completion time, positive feedback from advisers).

• Highlight Leadership & Collaboration: Showcase instances where you've mentored others, influenced stakeholders, or led design initiatives.

• Tailor to AMP: Research AMP's current digital offerings and understand their business context. Be prepared to discuss how your skills and experience align with their transformation goals.

Challenge Preparation:

• Understand the Context: If given a design challenge, ensure you fully grasp the user (adviser/client), the business goals, and any constraints.

• Structure Your Approach: Outline your process clearly: research, ideation, wireframing, prototyping, testing, and iteration.

• Focus on Rationale: Be ready to explain why you made specific design choices.

• Consider Business Impact: Think about how your proposed solution aligns with AMP's business objectives and contributes to their transformation.

📝 Enhancement Note: The interview process emphasizes a thorough evaluation of design skills, leadership potential, and cultural fit, with a strong focus on portfolio presentation and practical application of design principles within the financial services context.

🛠 Tools & Technology Stack

Primary Tools:

• Design & Prototyping: Figma (highly probable given industry trends and collaborative features), Sketch, Adobe Creative Suite (Illustrator, Photoshop).

• User Research & Testing: Tools like UserTesting.com, Maze, Lookback, or internal platforms for conducting and analyzing user research and usability tests.

• Collaboration & Project Management: Jira, Confluence (common in agile environments for tracking work and documentation).

• Design Systems Management: Tools or platforms used for managing and disseminating design system components and guidelines.

Analytics & Reporting:

• Experience with analytics platforms like Google Analytics, Adobe Analytics, or specialized product analytics tools (e.g., Mixpanel, Amplitude) to understand user behavior and measure design impact.

CRM & Automation:

• While not a direct CRM role, understanding how design integrates with CRM systems (like Salesforce, if used by AMP) and marketing automation platforms can be beneficial for context.

• Familiarity with how user journeys translate into automated workflows or customer communications.

📝 Enhancement Note: Proficiency in modern design tools like Figma is essential. Experience with user research platforms and agile project management tools like Jira is also highly likely. An understanding of how design impacts analytics and CRM systems adds value.

👥 Team Culture & Values

Operations Values:

• Customer-First: A fundamental principle, ensuring that the needs and experiences of financial advisers and their clients are at the forefront of all design decisions.

• Collaboration & Teamwork: Encouraging open communication, shared ownership, and mutual support across design, product, and technology teams.

• Innovation & Continuous Improvement: A willingness to explore new ideas, challenge the status quo, and constantly seek ways to enhance user experiences and design processes.

• Adaptability & Resilience: The ability to navigate ambiguity, embrace change, and remain effective in a dynamic, transforming environment.

• Integrity & Accountability: Upholding high professional standards, taking ownership of work, and ensuring design solutions are reliable and compliant.

Collaboration Style:

• Cross-Functional Integration: Actively working with product managers, developers, business analysts, and other stakeholders to ensure a holistic approach to product development.

• Design Critiques & Feedback: Participating in and leading design reviews to provide constructive feedback and foster a culture of shared learning.

• Knowledge Sharing: Proactively sharing insights, best practices, and lessons learned with the design team and wider organization.

• Empowerment & Autonomy: Operating with a degree of autonomy while remaining accountable to team goals and company vision.

📝 Enhancement Note: AMP's stated values of inclusion, diversity, and creating a "welcoming, enjoyable place to work" combined with the emphasis on "clever ideas," "speaking up," and "trying new things" suggest a culture that values innovation, psychological safety, and individual contribution within a collaborative framework.

⚡ Challenges & Growth Opportunities

Challenges:

• Navigating Ambiguity & Change: AMP is undergoing significant transformation, which can lead to evolving priorities and processes. Adapting to these changes and maintaining design momentum will be key.

• Balancing B2B & B2C Needs: Designing for financial advisers (B2B) while considering the end-client experience requires a nuanced understanding of complex user needs and motivations.

• Integrating Design Systems at Scale: Ensuring consistent adoption and evolution of design systems across multiple product value streams and development squads can be complex.

• Influencing Stakeholders: Gaining buy-in and alignment from diverse stakeholder groups, including senior leadership, product teams, and technology, requires strong communication and negotiation skills.

• Driving Innovation in a Legacy Environment: Balancing the need for modern, market-first digital solutions with the realities of working within an established financial institution.

Learning & Development Opportunities:

• Advanced UX/UI Techniques: Deepening expertise in areas like complex B2B design, behavioral economics in financial services, or advanced prototyping.

• Leadership & Mentorship Skills: Formal training or practical experience in coaching, mentoring, and leading design teams.

• Financial Services Industry Knowledge: Gaining deeper insights into wealth management, superannuation, and regulatory landscapes.

• Digital Transformation Strategy: Understanding and contributing to AMP's broader digital transformation initiatives.

• Industry Conferences & Certifications: Opportunities to attend relevant design and financial services conferences or pursue professional certifications.

📝 Enhancement Note: The challenges are typical for a lead role in a large, transforming organization, requiring strong adaptability, strategic thinking, and influencing skills. The growth opportunities are well-aligned with advancing a career in design leadership within the financial services sector.

💡 Interview Preparation

Strategy Questions:

• "Describe a time you led the end-to-end design of a complex digital product or feature. What was your process, what were the key challenges, and what was the outcome?" (Focus on B2B/adviser experience if possible).

• "How do you approach building and maintaining design systems, and how would you champion their adoption across different teams and stakeholders?"

• "Tell me about a situation where you had to influence a senior stakeholder or a cross-functional team to adopt your design recommendations. What was your strategy?"

• "How do you ensure accessibility, governance, and risk management are integrated into your design process within a regulated industry like financial services?"

Company & Culture Questions:

• "Based on your understanding of AMP, what do you see as the biggest design opportunities and challenges for our digital platforms?"

• "How do you foster a collaborative and high-performance design culture within a team?"

• "AMP is undergoing transformation. How do you adapt to change and ambiguity in your work?"

Portfolio Presentation Strategy:

• Structure: Begin with a clear overview of the project's goals and your role. Walk through your design process step-by-step, highlighting key decisions and rationale at each stage.

• Visuals: Use high-quality mockups, wireframes, and prototypes. Show the evolution of the design from initial concepts to final implementation.

• Storytelling: Frame your projects as narratives. What was the problem? How did you solve it? What was the impact?

• Metrics & Impact: Clearly articulate the measurable results of your work. If exact metrics aren't available, discuss the expected impact or qualitative feedback received.

• Conciseness: Be mindful of time. Focus on the most impactful aspects of each project. Be prepared to answer detailed questions about any part of your process.

📝 Enhancement Note: Interview preparation should focus on demonstrating leadership, strategic thinking, a robust design process, and an understanding of the financial services context. The portfolio presentation is a critical component and should be rehearsed thoroughly.

📌 Application Steps

To apply for this Lead UX/UI Designer position:

• Submit your application through the provided Oracle Cloud portal link.

• Portfolio Customization: Ensure your portfolio prominently features projects demonstrating end-to-end design ownership, B2B/adviser-facing solutions, and experience with design systems. Quantify impact where possible.

• Resume Optimization: Tailor your resume to highlight your 8+ years of design experience, 5+ years in wealth management operations context, and leadership/mentoring capabilities. Use keywords from the job description (e.g., UX/UI, B2B, design systems, agile, financial services).

• Interview Preparation: Practice articulating your design process, leadership philosophy, and how you handle ambiguity. Prepare to discuss specific portfolio projects in detail and research AMP's current digital strategy and challenges.

• Company Research: Understand AMP's mission, values, and recent transformation efforts. Be ready to discuss how your skills and approach align with their culture and strategic goals, particularly regarding digital innovation in financial services.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and industry-standard assumptions. All details should be verified directly with AMP Limited through their official application process or recruitment team before making application decisions.