Brand Designer ($150K – $200K + Equity) at Console.com

📍 Job Overview

Job Title: Brand Designer

Company: Console.com

Location: San Francisco, California, United States

Job Type: Full-Time

Category: Marketing & Design Operations

Date Posted: March 09, 2026

Experience Level: Mid-Senior Level (4-6+ years)

Remote Status: On-site (with potential for hybrid flexibility)

🚀 Role Summary

• This is a founding-level Brand Designer role, offering significant ownership and impact in shaping the visual identity of an AI automation platform.

• The position requires a strategic blend of creative execution and brand system development, translating complex technical concepts into compelling visual narratives.

• Success in this role hinges on exceptional portfolio showcasing bold visual taste, sophisticated storytelling, and the ability to independently lead creative projects.

• The role operates at the intersection of growth marketing and design, demanding close collaboration with the Head of Growth to ensure brand coherence across all touchpoints.

📝 Enhancement Note: While the job title is "Brand Designer," given the context of an AI automation platform and the emphasis on translating technical capabilities into compelling stories for customers, this role will heavily involve elements of GTM (Go-To-Market) enablement through design. The designer will be instrumental in crafting the visual language that supports sales and marketing efforts, making it a key player in the broader GTM operations. The "founding-level" aspect implies a need for strategic thinking and the ability to build processes and systems from scratch, which is highly valued in operations roles.

📈 Primary Responsibilities

• Lead the end-to-end creative direction and execution of all brand assets, encompassing web presence, major product launches, marketing campaigns, and social media content.

• Develop and evolve the comprehensive brand system, visual language, and core design principles for Console.com, ensuring consistency and impact.

• Collaborate directly with the Head of Growth to strategically align brand initiatives with GTM objectives and ensure visual coherence across all digital and physical touchpoints.

• Rapidly prototype and iterate on differentiated design concepts that effectively position Console.com within the competitive AI landscape.

• Translate complex technical capabilities and value propositions into clear, compelling visual stories that resonate with target customers and stakeholders.

• Own the design process from concept to completion, demonstrating a high degree of autonomy and proactive problem-solving.

• Integrate AI-assisted tools into the modern design workflow to enhance efficiency, creativity, and output.

📝 Enhancement Note: The core responsibilities highlight a need for strategic brand building and execution, which are critical components of Go-To-Market (GTM) operations. The emphasis on "translating complex technical capabilities into compelling stories" and "partnering directly with the Head of Growth" indicates a direct contribution to marketing and sales enablement, aligning this design role with GTM operational goals.

🎓 Skills & Qualifications

Education:

Experience:

• 4–6+ years of professional experience in brand design, visual design, or a similar creative role, with a significant portion ideally within the tech industry.

• Proven experience working in fast-paced startup environments or high-caliber design agencies, demonstrating adaptability and the ability to thrive with ambiguity.

Required Skills:

• Exceptional portfolio showcasing bold visual taste, sophisticated storytelling, and a robust understanding of brand strategy.

• Mastery of industry-standard design tools, including Figma and the Adobe Creative Suite (Photoshop, Illustrator, InDesign).

• Proven ability to lead creative projects independently from concept through execution, requiring minimal oversight.

• Strong understanding of visual design principles, typography, color theory, and layout composition.

• Excellent communication and presentation skills, with the ability to articulate design decisions and rationale clearly to cross-functional teams.

Preferred Skills:

• Experience with motion graphics or animation tools (e.g., After Effects) to enhance brand storytelling.

• Familiarity with AI technologies and their application in design workflows.

• Experience designing for SaaS products or B2B technology companies.

• Understanding of web design principles and UI/UX considerations.

• Ability to integrate AI-assisted design tools into a professional workflow.

📝 Enhancement Note: The experience requirements and preferred skills, particularly the emphasis on "owning creative projects without hand-holding," "sophisticated storytelling," and "integrating AI-assisted tools," point to a role that requires not just technical design proficiency but also strategic operational thinking and self-sufficiency, common in founding-level GTM or Marketing Operations roles.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Brand System Development: Showcase examples of creating or significantly contributing to the development of comprehensive brand guidelines, visual identity systems, and style guides. This should include how you established core visual elements, color palettes, typography, and imagery standards.

• Cross-Channel Execution: Demonstrate the application of brand assets across various platforms, including digital (websites, social media, ads), product interfaces, and marketing collateral. Highlight how you ensured visual coherence and brand integrity across these diverse touchpoints.

• Storytelling & Conceptualization: Include case studies that illustrate your ability to translate complex ideas or technical features into compelling visual narratives. This should demonstrate your conceptual thinking and problem-solving skills in communicating value propositions effectively.

• Impact & Evolution: Present projects where your design work demonstrably contributed to business objectives, such as increased brand recognition, user engagement, or successful product launches. Show evidence of iterative design processes and how feedback was incorporated.

Process Documentation:

• While not explicitly stated as a formal requirement, candidates are expected to implicitly demonstrate their process through their portfolio. This includes showing the stages of design thinking, from research and ideation to execution and refinement.

• Be prepared to discuss your personal design process, including how you approach understanding project requirements, collaborating with stakeholders, managing feedback, and ensuring quality control.

📝 Enhancement Note: For a founding-level design role impacting GTM, the portfolio is crucial. It serves as evidence of the candidate's ability to establish operational design processes, build foundational brand assets, and demonstrate tangible results, akin to an operations professional showcasing process improvements and ROI.

💵 Compensation & Benefits

Salary Range: $150,000 – $200,000 per year

Equity:

Benefits:

• Comprehensive health insurance (medical, dental, vision).

• Generous paid time off (PTO) and holidays.

• Opportunities for professional development and continued learning.

• Potential for hybrid work arrangement after initial on-site onboarding.

• Stock options/equity package.

Working Hours:

• Standard full-time hours, approximately 40 hours per week.

• Flexibility may be available based on project needs and team agreements, but the role requires dedicated on-site presence in San Francisco.

📝 Enhancement Note: The salary range of $150K-$200K for a Brand Designer in San Francisco, CA, is competitive and aligns with mid-to-senior level roles in high-cost-of-living tech hubs. The inclusion of equity is a strong indicator of a startup environment where early employees are rewarded for their foundational contributions. Researching typical compensation for Brand Designers with 4-6 years of experience in San Francisco tech companies would place this range favorably.

🎯 Team & Company Context

🏢 Company Culture

Industry: Artificial Intelligence (AI) Automation Platform

Company Size: Startup (specific employee count not provided, but implied to be early-stage given "first dedicated Brand Designer" and "founding-level" status).

Founded: Console.com is backed by Thrive Capital, SV Angel, and founders from Ramp and Box. This indicates a well-funded, high-potential startup environment. The founding date is not specified but is recent given its AI focus and VC backing.

Team Structure:

• The Brand Designer will be the first dedicated design hire, reporting directly to a senior leader likely within Marketing or Growth (e.g., Head of Growth).

• This role will involve close collaboration with the Head of Growth and potentially founders, product managers, and engineers.

Methodology:

• Data-Driven Decisions: While design-focused, the role emphasizes translating technical capabilities for customers and partnering with Growth, suggesting a data-informed approach to design strategy and marketing effectiveness.

• Agile & Iterative: Rapid prototyping and iteration are key, indicating an agile development and design process common in startups.

• Customer-Centricity: The focus on translating technical capabilities into compelling stories for customers like Webflow and Ramp underscores a deep understanding of user needs and market positioning.

• AI Integration: Proactive curiosity for integrating AI-assisted tools into the workflow highlights a forward-thinking and innovative approach to design operations.

Company Website: http://Console.com

📝 Enhancement Note: The company culture is shaped by its status as a well-funded AI startup. This implies a fast-paced, innovative, and highly collaborative environment where early employees have significant impact. The emphasis on "founding-level" and being the "first dedicated Brand Designer" suggests a culture that values initiative, autonomy, and the ability to build foundational processes.

📈 Career & Growth Analysis

Operations Career Level: This role represents a "Founding-Level" individual contributor position within the design function, with significant strategic and operational influence on the company's GTM branding. It's a pivotal role for someone looking to establish and own a brand's visual identity from the ground up.

Reporting Structure: The Brand Designer will likely report to the Head of Growth or a similarly senior leader overseeing marketing and GTM initiatives. This close reporting line to a growth-focused leader emphasizes the strategic importance of design in driving business outcomes.

Operations Impact: The Brand Designer's impact will be directly felt across GTM operations by:

• Defining the visual language that supports sales enablement materials, marketing campaigns, and product launch communications.

• Ensuring brand consistency that reinforces market positioning and customer trust.

• Translating complex AI capabilities into accessible and compelling visual narratives, aiding lead generation and customer understanding.

Growth Opportunities:

• Leadership Potential: As the first dedicated designer, there is a clear path to becoming the lead or manager of a design team as the company scales.

• Strategic Influence: Opportunity to shape the long-term visual strategy and brand direction of a category-defining AI company.

• Skill Expansion: Develop expertise in B2B SaaS branding, AI technology communication, and the operational aspects of building a brand from scratch.

• Industry Exposure: Gain deep experience working with leading VCs and high-profile customers, enhancing professional network and market credibility.

📝 Enhancement Note: This role offers substantial growth potential beyond traditional design execution. The "founding-level" status and direct collaboration with growth leadership position the designer to influence operational strategy and potentially build out the design function, offering a unique career trajectory for an operations-minded creative professional.

🌐 Work Environment

Office Type: The role is specified as "On-site" in San Francisco, USA. This suggests a traditional office environment conducive to in-person collaboration. However, given the startup context and modern work trends, there may be flexibility for hybrid arrangements after initial onboarding and integration.

Office Location(s): San Francisco, California, USA. This places the designer in a major tech hub, offering access to a vibrant ecosystem of innovation and talent.

Workspace Context:

• Collaborative Environment: As the first designer, the role requires close collaboration with the Head of Growth and other key stakeholders. The office setting will facilitate real-time communication and feedback loops essential for rapid prototyping and brand development.

• Tools & Technology: Access to necessary design software (Figma, Adobe Creative Suite) and potentially AI-assisted design tools will be provided. The company's tech-forward nature suggests an environment that embraces modern design technology.

• Team Interaction: Opportunities to engage directly with founders, product teams, and marketing personnel, fostering a holistic understanding of the business and its operational needs.

Work Schedule: Standard full-time hours (approx. 40 hours/week) are expected, with potential for some flexibility depending on project deadlines and team needs. The on-site requirement emphasizes the importance of in-person synergy for this foundational role.

📝 Enhancement Note: The on-site requirement in San Francisco underscores the company's preference for in-person collaboration, a common trait in early-stage startups where rapid iteration and team cohesion are paramount. This environment will allow for direct mentorship and cross-functional operational integration.

📄 Application & Portfolio Review Process

Interview Process:

1. Initial Screening (Jill/Jack): An AI-driven initial assessment and conversation via Jack & Jill's platform to gauge basic fit and career aspirations.

2. Hiring Manager/Team Interview: A conversation with the Head of Growth or relevant hiring manager to discuss experience, vision, and cultural fit. This stage will likely involve a deep dive into the candidate's approach to brand building and GTM strategy.

3. Portfolio Review & Design Challenge: A dedicated session to present the portfolio, discuss past projects in detail, and potentially undertake a small, relevant design challenge. This is where the ability to translate complex ideas and demonstrate operational design thinking will be assessed.

4. Founder/Leadership Interview: A final interview with company founders or senior leadership to assess strategic alignment, long-term vision, and cultural fit within the founding team.

Portfolio Review Tips:

• Tell a Story: Structure your portfolio presentations around case studies that clearly articulate the problem, your process, your solution, and the impact. For this role, emphasize how your design work supported business objectives or GTM strategies.

• Showcase Process: Clearly explain your design process, from initial concept and research to iteration and final execution. Highlight how you managed ambiguity and made decisions, especially in foundational roles.

• Demonstrate Brand System Thinking: Focus on examples where you've built or evolved brand systems. Explain the logic behind your choices for visual identity, tone, and application across different channels.

• Highlight Autonomy & Initiative: Since this is a founding-level role, emphasize instances where you took ownership, led projects independently, and proactively identified opportunities for improvement.

• Tailor to Console.com: Research Console.com's current brand (if any) and their target audience. Be prepared to articulate how your skills and vision can elevate their brand, especially in the AI automation space.

Challenge Preparation:

• Be ready for a design challenge that might involve conceptualizing a brand asset for a new product feature or campaign, or refining an existing concept.

• Focus on demonstrating your strategic thinking, rapid ideation skills, and ability to articulate your design rationale clearly and concisely.

• Prepare to discuss how you would integrate AI tools into your workflow for this challenge.

📝 Enhancement Note: The interview process emphasizes portfolio presentation and strategic thinking, crucial for operations roles. Candidates should prepare to discuss their design process as a form of operational methodology and be ready to articulate how their creative output drives GTM objectives.

🛠 Tools & Technology Stack

Primary Design Tools:

• Figma: Essential for collaborative design, prototyping, and creating scalable design systems. Mastery is required.

• Adobe Creative Suite: Proficiency in Photoshop, Illustrator, and InDesign for image editing, vector graphics, and layout design.

Prototyping & Collaboration:

• Prototyping Tools: Likely integrated within Figma, but familiarity with other tools (e.g., InVision) might be beneficial.

• Collaboration Platforms: Experience with tools like Slack, Notion, or Asana for team communication and project management will be advantageous.

Emerging Technologies:

• AI-Assisted Design Tools: Proactive curiosity and willingness to integrate tools like Midjourney, DALL-E, or AI-powered plugins within existing design software are highly valued.

Web & Marketing Technologies (Familiarity Preferred):

• Web Design Principles: Understanding of responsive design, basic HTML/CSS concepts.

• Marketing Automation/CRM: While not a direct requirement, understanding how brand assets are used in marketing campaigns (e.g., email marketing platforms, social media management tools) is beneficial.

📝 Enhancement Note: The emphasis on Figma and Adobe Creative Suite is standard for brand designers. The explicit mention of "integrating AI-assisted tools" points to a forward-thinking tech stack and a desire for a designer who embraces innovation in their operational workflow.

👥 Team Culture & Values

Operations Values:

• Innovation & Forward-Thinking: Embracing new technologies (like AI in design) and pushing creative boundaries to keep Console.com at the forefront of the AI landscape.

• Ownership & Autonomy: Taking full responsibility for the brand's visual identity and driving initiatives independently, characteristic of a founding-level role.

• Collaboration & Communication: Working closely with Growth, Product, and Engineering teams to ensure brand messaging is aligned and effectively communicated across all touchpoints.

• Impact-Driven Design: Focusing on how design contributes directly to business objectives, customer acquisition, and brand recognition, aligning with GTM operational goals.

• Agility & Adaptability: Thriving in a fast-paced startup environment, quickly iterating on designs, and adapting to evolving market needs.

Collaboration Style:

• Cross-Functional Integration: The designer will be embedded within the GTM and product development processes, requiring seamless collaboration with non-design teams to ensure brand consistency and effectiveness.

• Feedback Loops: An open culture for receiving and giving constructive feedback is essential for rapid iteration and continuous improvement of brand assets and strategies.

• Proactive Engagement: Actively seeking input and collaborating with stakeholders to ensure design solutions meet business needs and resonate with the target audience.

📝 Enhancement Note: The company values emphasize a proactive, autonomous, and impact-oriented approach, mirroring the expectations for high-performing individuals in operations roles. The focus on "impact-driven design" directly links creative work to business outcomes, a core tenet of effective GTM operations.

⚡ Challenges & Growth Opportunities

Challenges:

• Establishing a New Brand Identity: Building a visual identity from scratch for a category-defining company requires significant strategic thinking, creativity, and stakeholder alignment.

• Translating Complex Technology: Effectively communicating the value of advanced AI automation through design can be challenging, requiring a deep understanding of the product and its users.

• Pace of a Startup: Operating in a fast-paced startup environment demands rapid iteration, flexibility, and the ability to manage multiple priorities effectively.

• Defining Design Processes: As the first designer, establishing design workflows, best practices, and potentially building a future design team will be a significant undertaking.

Learning & Development Opportunities:

• Foundational Brand Building: Gain invaluable experience in establishing and scaling a brand identity for a high-growth tech company.

• AI & Design Integration: Become a leader in leveraging AI tools to enhance creative workflows and design output.

• GTM Strategy Collaboration: Develop a deeper understanding of Go-To-Market strategies and how design directly supports sales and marketing efforts.

• Leadership Development: Opportunity to grow into a design leadership role, managing a team and shaping the company's creative vision.

📝 Enhancement Note: The challenges highlight the operational complexities of a founding-level role in a startup, requiring strong problem-solving and process-building skills. The growth opportunities focus on developing leadership and strategic expertise highly relevant to advancing in operations or specialized design leadership tracks.

💡 Interview Preparation

Strategy Questions:

• "How would you approach building a brand system for a company like Console.com from the ground up?" - Prepare to outline your phased approach, including research, defining core elements, creating guidelines, and implementation strategy.

• "Describe a time you had to translate a complex technical concept into a simple, compelling visual story." - Use a specific project from your portfolio that demonstrates this skill, detailing your thought process and the outcome.

Company & Culture Questions:

• "What excites you about Console.com and the AI automation space?" - Research the company's mission, product, and market position. Connect your passion for design to their goals.

• "How do you envision the role of brand design contributing to Console.com's GTM strategy?" - Articulate how visual identity supports marketing campaigns, sales enablement, and overall brand perception.

Portfolio Presentation Strategy:

• Structure as Case Studies: Present 2-3 key projects that best demonstrate your ability to build brands, translate complex ideas, and work autonomously.

• Emphasize Process & Impact: For each case study, clearly articulate the problem, your design process, key decisions, and quantifiable results or intended impact.

• Showcase Brand System Thinking: Dedicate time to explain the core elements of a brand system you've developed or contributed to, highlighting its scalability and adaptability.

• Be Ready for Live Design: While not guaranteed, be prepared for a brief, on-the-spot design exercise or discussion about how you'd approach a specific design problem.

📝 Enhancement Note: Interview preparation should focus on demonstrating strategic thinking, process orientation, and an understanding of how design functions as a critical component of GTM operations. Candidates should be ready to articulate their design methodology as a form of operational execution.

📌 Application Steps

To apply for this Brand Designer position:

• Visit the Jack & Jill website (https://jackandjill.ai/jack/job-listing?utm_source=job_listing&utm_medium=job_board&utm_campaign=4e85750b-c992-4ad4-8b6a-a8c8437992c7) and click 'Talk to Jack'.

• Prepare Your Portfolio: Curate your strongest case studies, focusing on brand system development, translating complex ideas, and demonstrating autonomous project leadership. Ensure your portfolio clearly outlines your design process and the impact of your work.

• Tailor Your Resume: Highlight your 4-6+ years of relevant experience, proficiency in Figma and Adobe Creative Suite, and any experience in AI, SaaS, or startup environments. Use keywords related to brand identity, visual storytelling, and GTM enablement.

• Practice Your Pitch: Be ready to discuss your career aspirations, why you're interested in Console.com, and how your skills align with the role's requirements. Practice articulating your design process and strategic thinking.

• Research Console.com: Understand their current market position, target audience, and any existing brand presence. Consider how you would evolve their visual identity to support their AI automation mission.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.