Intern UX / Design & Communication

📍 Job Overview

Job Title: Intern UX / Design & Communication

Company: ING

Location: HBP (Amsterdam - Haarlerbergpark), Netherlands

Job Type: Full time, Internship

Category: User Experience (UX) Design / Digital Communications

Date Posted: 2026-08-18

Experience Level: 0-2 Years (Internship)

Remote Status: Hybrid

🚀 Role Summary

• This internship focuses on enhancing the user experience and communication strategies for internal Center of Excellence (CoE) services, particularly within the Citizen Development program.

• You will be instrumental in designing intuitive user journeys, creating compelling visual assets, and developing engaging digital content to improve platform adoption and user engagement.

• The role involves hands-on work with design tools, content creation platforms, and digital media production, offering a comprehensive learning experience in UX, design, and corporate communications.

• Successful candidates will contribute directly to enterprise-scale digital transformation initiatives by simplifying complex topics and fostering a community of citizen developers.

📝 Enhancement Note: This role is specifically for an internship and is targeted at students enrolled in Dutch Universities, indicating a strong focus on learning and development within a structured corporate environment. The "Intern UX / Design & Communication" title, combined with responsibilities around "CoE services," "SharePoint hub," and "citizen development," suggests a focus on internal tools, platforms, and user adoption within a large financial institution.

📈 Primary Responsibilities

• User Experience Design: Improve the end-to-end user experience of CoE services, including the SharePoint hub, onboarding journeys, and supporting materials, by identifying friction points and proposing UX-driven enhancements.

• Visual Design & Content Creation: Design clear, engaging visuals such as infographics, slides, and UX mockups, and translate complex topics (governance, tools, processes) into simple, user-friendly content to ensure consistency across all CoE materials.

• Digital Media Production: Design, produce, and support the creation of short, engaging videos (tutorials, demos, success stories) to help communicate information in formats that users enjoy.

• SharePoint Hub Enhancement: Create and improve content on the Citizen Development SharePoint hub, transforming technical topics into engaging, easy-to-read experiences and showcasing success stories to inspire adoption.

• Cross-functional Collaboration: Work collaboratively with various teams to gather requirements, understand user needs, and ensure that design and communication outputs align with broader organizational goals.

📝 Enhancement Note: The responsibilities highlight a blend of UX/UI design, visual communication, content strategy, and digital media production. The emphasis on "simplifying complex topics" and "showcasing success stories" points to a need for strong storytelling and information architecture skills, crucial for driving user adoption of internal platforms like SharePoint and no-code tools.

🎓 Skills & Qualifications

Education:

• Currently enrolled as a student at a Dutch University.

• Pursuing a degree in UX/UI Design, Design, Communication, Digital Media, or a closely related field. Experience:

• 0-2 years of relevant experience, primarily gained through academic projects or prior internships.

• Demonstrated ability to apply design principles to solve user problems and enhance digital experiences. Required Skills:

• Visual Design Tools: Strong proficiency in design software such as Figma.

• UX/UI Design Principles: Experience or a keen interest in UX/UI design, user journeys, and creating intuitive user flows.

• Communication & Simplification: Ability to translate complex technical information into clear, concise, and engaging messages for diverse audiences.

• Content Creation: Skills in creating various forms of content, including written materials, presentations, and basic infographics.

• Video & Digital Media: Basic experience with video creation and editing tools.

• Creative Mindset: A strong creative aptitude coupled with meticulous attention to detail.

• Collaboration: Excellent communication and interpersonal skills, with a willingness to collaborate effectively in a team environment.

Preferred Skills:

• No-Code Tools: Interest in or familiarity with no-code/low-code platforms like Power Apps and Power Automate.

• Internal Platforms: Familiarity with SharePoint or other enterprise internal platforms.

• Corporate Design: Experience designing for corporate or product environments.

• User Behavior Analysis: Curiosity about user behavior, engagement drivers, and adoption strategies.

📝 Enhancement Note: The requirement for students to be enrolled in a Dutch University is a critical filter. The "Nice to Have" section strongly suggests that candidates with an interest in no-code tools and internal enterprise platforms will have an advantage, aligning with ING's likely focus on digital transformation and efficiency through citizen development initiatives.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• UX/UI Case Studies: Showcase at least one project demonstrating your process for improving a user journey or interface, highlighting problem identification, ideation, design iterations, and user testing (even if simulated).

• Visual Design Examples: Include examples of your visual design work, such as mockups, infographics, or presentations, demonstrating aesthetic appeal, clarity, and brand consistency.

• Content Simplification: Present examples where you have effectively translated complex information into easily digestible content, such as simplified explanations of technical concepts or process flows.

• Digital Media Samples: Include any relevant video or digital media projects, showcasing your ability to script, storyboard, produce, or edit engaging content.

Process Documentation:

• Design Thinking Methodology: Be prepared to discuss your approach to design challenges, illustrating how you move from understanding a problem to delivering a solution, emphasizing user-centricity.

• Collaboration Workflow: Describe how you typically collaborate with stakeholders, gather feedback, and incorporate input into your design and communication outputs.

• Tool Proficiency Demonstration: Be ready to discuss your experience with tools like Figma and video editing software, potentially demonstrating basic functionalities if requested.

📝 Enhancement Note: For an internship role, the portfolio expectations will be more focused on academic projects and demonstrated potential rather than extensive professional experience. The emphasis should be on showcasing a structured approach to problem-solving, creative output, and the ability to communicate complex ideas effectively, particularly within the context of internal tools and platforms.

💵 Compensation & Benefits

Salary Range:

• Internship allowance of €700 per month, based on a 36-hour work week. Benefits:

• Work Laptop: Provision of a personal work laptop to facilitate your tasks and projects.

• Hybrid Working Model: Flexibility to blend working from home for focused tasks and from the office for collaboration and co-creation.

• Personal Growth: Opportunities for personal development and engaging with challenging work.

• Informal Work Environment: Access to an innovative and collaborative atmosphere with colleagues.

• Networking Opportunities: The chance to build a professional network within ING through various interactions and events.

Working Hours:

• Approximately 36 hours per week, with a hybrid work arrangement offering flexibility.

📝 Enhancement Note: The stated internship allowance of €700 per month is a specific figure for this role in the Netherlands. The hybrid working model is explicitly mentioned, indicating a balance between remote and in-office work.

🎯 Team & Company Context

🏢 Company Culture

Industry: Banking and Financial Services. ING is a global financial institution with a strong focus on digital transformation, innovation, and customer experience.

Company Size: ING is a large, multinational corporation, employing tens of thousands of people worldwide. This scale offers exposure to complex organizational structures and enterprise-level projects.

Founded: ING was formed in 1991 through the merger of the insurance company Nationale-Nederlanden and the bank NMB Postbank. Its long history in finance is complemented by a forward-looking approach to technology and digital services.

Team Structure:

• The role is within a Center of Excellence (CoE) focused on Citizen Development, likely comprising specialists in areas such as no-code/low-code platforms, process automation, user experience, and digital enablement.

• You will likely report to an experienced manager or lead within the CoE who oversees the citizen developer program and related initiatives.

• Collaboration will be key, involving interactions with IT teams, business units, and other members of the CoE to support the citizen developer community. Methodology:

• Data-Driven Improvement: Focus on user feedback and platform analytics to identify areas for UX and content improvement.

• Agile & Iterative Design: Employ iterative processes for design and content creation, allowing for continuous feedback and refinement.

• User-Centric Communication: Prioritize clear, accessible communication tailored to the needs and understanding of the target audience (citizen developers).

Company Website: https://www.ing.com/

📝 Enhancement Note: ING's position as a major financial institution implies a structured, professional environment with a strong emphasis on compliance, security, and digital innovation. The "Citizen Development" focus suggests a strategic initiative to empower business users with technology, requiring strong internal communication and user enablement strategies.

📈 Career & Growth Analysis

Operations Career Level: This is an entry-level internship position, providing foundational experience in UX/UI design, digital communication, and corporate project support within a large financial institution.

Reporting Structure: The intern will report to a manager or lead within the Center of Excellence (CoE) focused on Citizen Development, working closely with other CoE members and potentially project teams.

Operations Impact: While an internship, this role offers the opportunity to directly impact the user experience of internal platforms and contribute to the adoption and success of the citizen developer program, indirectly influencing operational efficiency through better tool utilization.

Growth Opportunities:

• Skill Development: Gain practical, hands-on experience in UX/UI design, visual design using Figma, content creation, and digital media production.

• Industry Exposure: Learn about digital transformation initiatives, enterprise-scale platforms (like SharePoint), and the banking/financial services industry.

• Community Building: Contribute to the growth and engagement of a community of citizen developers, understanding user adoption challenges and strategies.

• Networking: Build a professional network within ING, potentially opening doors for future opportunities, including ING's International Talent Programme or other graduate roles.

📝 Enhancement Note: The internship is positioned as a valuable stepping stone, offering "real ownership" and "hands-on experience." The mention of former interns moving into permanent roles or the International Talent Programme highlights a structured pathway for high-potential individuals.

🌐 Work Environment

Office Type: Hybrid working model, balancing focused work at home with collaborative sessions in the office.

Office Location(s): HBP (Amsterdam - Haarlerbergpark), Amsterdam, Netherlands. This is a key ING office location.

Workspace Context:

• Collaborative Spaces: The office environment is designed to foster collaboration, co-creation, and interaction with colleagues, essential for team-based projects and knowledge sharing within the CoE.

• Technology Access: You will be provided with a work laptop, ensuring you have the necessary tools to perform your duties effectively. Access to relevant software and platforms will be standard.

• Team Interaction: Opportunities to engage with experienced professionals, learn from their expertise, and participate in team meetings and brainstorming sessions.

Work Schedule: Approximately 36 hours per week, with flexibility inherent in the hybrid work arrangement, allowing for effective management of both personal and professional commitments.

📝 Enhancement Note: The hybrid model is a key feature, suggesting a modern work environment that values both focused individual work and team synergy. The Amsterdam office location is a significant hub for ING's operations in the Netherlands.

📄 Application & Portfolio Review Process

Interview Process:

• Application Submission: Submit your CV and motivation letter via the 'Apply' button.

• Initial Screening: Review of applications to assess alignment with the student enrollment requirement (Dutch University) and core skills.

• Skills Assessment (Potential): You may be asked to complete a short exercise or provide specific examples demonstrating your design, communication, or video editing skills.

• Interview(s): Likely include interviews with the hiring manager and potentially other team members to assess your skills, creativity, collaboration potential, and cultural fit. Expect questions about your motivation, understanding of UX/design principles, and how you approach problem-solving.

• Portfolio Presentation: Be prepared to walk through selected pieces from your portfolio, explaining your process, design choices, and the impact of your work.

Portfolio Review Tips:

• Curate Selectively: Choose 2-3 strong projects that best demonstrate your skills in UX/UI, visual design, and content simplification.

• Show Your Process: For each project, clearly articulate the problem, your role, your thought process (ideation, iteration), the tools used, and the outcome.

• Highlight Simplification: Emphasize examples where you successfully translated complex information into clear, engaging content.

• Quantify Impact (If Possible): Even for academic projects, try to mention any feedback received or potential impact if the project were implemented.

• Tailor to ING: Briefly explain why you are interested in ING and this specific internship, connecting your skills to the company's goals in digital transformation.

Challenge Preparation:

• Design Thinking: Be ready to discuss how you would approach a design challenge, focusing on user research, ideation, prototyping, and testing.

• Communication Scenarios: Practice explaining complex concepts simply, as you might need to do for the citizen developer program.

• Tool Familiarity: Be prepared to discuss your proficiency with Figma and any video editing software.

📝 Enhancement Note: The emphasis on a "motivation letter" suggests ING wants to understand your drive and why you are specifically interested in this internship and their organization. The portfolio review will likely focus on process and potential rather than extensive commercial results.

🛠 Tools & Technology Stack

Primary Tools:

• Visual Design: Figma (required). Candidates are expected to be proficient in using this tool for UI design, wireframing, and prototyping.

• Content Management: SharePoint (preferred familiarity). Experience with content creation and management within SharePoint environments is a plus.

• No-Code/Low-Code Platforms: Power Apps, Power Automate (interest is a plus). Familiarity with these tools used for citizen development is advantageous.

Analytics & Reporting:

• While not explicitly mentioned, basic understanding of how user feedback or engagement metrics inform design decisions would be beneficial. CRM & Automation:

• Not directly relevant to this UX/Design focused internship, but understanding how internal platforms connect and support business processes is valuable.

📝 Enhancement Note: Proficiency in Figma is a hard requirement. Familiarity with SharePoint and interest in Power Apps/Power Automate are significant advantages, indicating the types of internal systems and initiatives the intern will encounter and support.

👥 Team Culture & Values

Operations Values:

• User-Centricity: A strong focus on understanding and meeting user needs in all design and communication efforts.

• Innovation: Encouraging creative thinking and new approaches to solve problems and improve user experiences.

• Collaboration: Working effectively with colleagues across different teams and departments to achieve common goals.

• Efficiency: Striving to simplify processes and communication to make tools and services more accessible and user-friendly.

• Continuous Learning: A culture that supports skill development and encourages learning about new technologies and methodologies.

Collaboration Style:

• Team-Oriented: The hybrid work model and emphasis on co-creation suggest a collaborative environment where team members work together on projects.

• Open Communication: Encouraging open dialogue, feedback exchange, and shared learning within the team and with stakeholders.

• Cross-Functional Integration: Working closely with various business units and IT professionals to ensure alignment and effective implementation of CoE services.

📝 Enhancement Note: ING's culture, as implied by the internship description, values innovation, user focus, and collaborative problem-solving. The emphasis on "informal working environment with innovative colleagues" suggests an approachable and dynamic team culture.

⚡ Challenges & Growth Opportunities

Challenges:

• Translating Complexity: The primary challenge will be to effectively simplify intricate banking processes, governance rules, and technical tool functionalities into easily understandable and engaging content for a broad user base.

• User Adoption: Driving the adoption and effective use of CoE services and citizen development tools requires compelling communication and a seamless user experience.

• Cross-Functional Alignment: Ensuring design and communication efforts align with the diverse needs and perspectives of various stakeholders across the organization.

• Rapid Learning Curve: Quickly learning about ING's internal platforms, tools, and the specific context of citizen development to contribute effectively.

Learning & Development Opportunities:

• UX/UI Skill Enhancement: Deepen practical skills in UX/UI design, user journey mapping, and prototyping using industry-standard tools like Figma.

• Digital Communication Mastery: Develop expertise in creating engaging visual content, infographics, and video media for corporate audiences.

• Enterprise Platform Exposure: Gain hands-on experience with internal enterprise systems like SharePoint and understand their role in digital transformation.

• Citizen Development Ecosystem: Learn about the trends, tools, and strategies involved in empowering citizen developers within a large organization.

• Professional Networking: Build connections within a global financial institution, which can be invaluable for future career prospects.

📝 Enhancement Note: The challenges are framed as opportunities for growth. The emphasis on "enterprise-scale digital transformation" and "shaping a growing community" indicates significant learning potential.

💡 Interview Preparation

Strategy Questions:

• Problem Solving: "Describe a time you had to simplify a complex topic for an audience. What was your approach, and what was the outcome?" (Prepare with an example from your studies or personal projects).

• Design Process: "Walk us through your design process for a project where you had to improve a user interface or flow. What tools did you use, and what were your key decisions?" (Be ready to present a relevant case study from your portfolio).

• Motivation: "Why are you interested in UX/Design and Communication, and specifically why this internship at ING?" (Connect your passion to ING's digital initiatives and the role's responsibilities).

Company & Culture Questions:

• ING's Digital Strategy: "What do you know about ING's digital transformation efforts, and how do you see this internship contributing to them?" (Research ING's recent news and digital initiatives).

• Collaboration: "How do you approach working in a hybrid environment and collaborating with team members you may not always see in person?" (Highlight your communication and teamwork skills).

• Learning Aptitude: "How do you typically approach learning new tools or complex information?" (Showcase your proactivity and adaptability).

Portfolio Presentation Strategy:

• Storytelling: Frame each portfolio piece as a story – the challenge, your solution, and the impact.

• Process Focus: Clearly articulate your thought process, design decisions, and the rationale behind them.

• Visual Clarity: Use clear visuals and concise explanations. Ensure your Figma designs are well-organized.

• Conciseness: Be mindful of time and focus on the most impactful aspects of your work. Be prepared to answer specific questions about your contributions.

📝 Enhancement Note: Expect questions that probe your understanding of UX principles, your ability to simplify complex information, and your suitability for a hybrid, collaborative work environment within a large financial institution. Demonstrating a proactive learning attitude is key for an internship role.

📌 Application Steps

To apply for this operations position:

• Submit your application through the 'Apply' button on the careers portal, ensuring you upload both your CV and a compelling motivation letter.

• Tailor your CV: Highlight relevant academic projects, design skills (especially Figma), communication experience, and any exposure to video editing or content creation. Ensure it clearly states you are a student at a Dutch University.

• Craft a strong motivation letter: Clearly articulate why you are interested in this specific internship at ING, detailing your passion for UX/Design/Communication, your understanding of the role's responsibilities, and how your skills align with the requirements. Mention your interest in citizen development and digital transformation.

• Prepare your portfolio: Select 2-3 of your best academic or personal projects that showcase UX/UI design, visual communication, and content simplification. Be ready to present these and discuss your process.

• Research ING: Familiarize yourself with ING's digital initiatives, values, and recent news to demonstrate genuine interest and understanding during interviews.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.