In-Home Design Consultant ($150k-250k)

📍 Job Overview

Job Title: In-Home Design Consultant

Company: Express Flooring

Location: Glendale, California, United States

Job Type: 1099 – Direct Seller

Category: Sales Operations / GTM Enablement

Date Posted: 2026-06-23T20:25:07

Experience Level: 2-5 Years

Remote Status: On-site

🚀 Role Summary

• This role operates at the intersection of Sales and Customer Engagement, focusing on consultative selling within a GTM framework.

• Drive revenue by managing the entire sales cycle from initial in-home consultation to closing the deal, directly impacting sales targets.

• Leverage provided leads and marketing efforts to conduct personalized customer consultations, emphasizing a one-call-close strategy.

• Collaborate with internal operations and installation teams to ensure a seamless customer journey post-sale.

• Requires an entrepreneurial mindset for independent pipeline management and schedule optimization to maximize earning potential.

📝 Enhancement Note: While the title is "In-Home Design Consultant," the core responsibilities and compensation structure align with a high-performing sales role that has GTM implications. The "1099 – Direct Seller" designation signifies a contractor role, emphasizing commission-based earnings and self-management. The role's success is heavily dependent on individual sales performance and effective lead conversion, making it crucial for operations to understand the sales funnel and customer acquisition costs.

📈 Primary Responsibilities

• Conduct in-home consultations with homeowners to understand their needs, lifestyle, and project goals, offering customized flooring solutions.

• Present curated product selections and design recommendations, educating customers on financing options and promotions to facilitate confident decision-making.

• Prepare accurate measurements and project estimates, with a strong expectation of closing sales during the initial appointment (one-call-close environment).

• Manage a personal sales pipeline and schedule independently, ensuring efficient management of multiple in-home appointments per day across an assigned market.

• Partner with internal operations, customer service, and installation teams to ensure a seamless transition from sale to project completion, maintaining a high level of customer satisfaction.

• Consistently achieve and exceed individual sales goals through effective consultative selling and relationship-building techniques.

• Utilize company-provided tools (iPad, measuring tool) and marketing-generated leads to maximize productivity and conversion rates.

📝 Enhancement Note: The emphasis on "one-call-close" and "signed agreement during the initial appointment" suggests a sales process that requires strong closing skills and immediate value proposition delivery. This implies a need for robust sales enablement and lead qualification processes managed by sales operations.

🎓 Skills & Qualifications

Education:

• High school diploma or equivalent required.

• College degree preferred. Experience:

• Minimum of 2 years of experience in in-home sales, outside sales, or consultative sales.

• Demonstrated track record of consistently meeting or exceeding sales goals. Required Skills:

• Consultative Selling: Ability to understand customer needs deeply and tailor solutions accordingly.

• In-Home Sales Expertise: Proven success in conducting sales meetings within a client's residence.

• Relationship Building: Strong interpersonal skills to establish trust and rapport quickly with homeowners.

• Project Estimation: Proficiency in accurately measuring spaces and providing detailed project cost estimates.

• Closing Techniques: Confidence and skill in driving sales to a signed agreement, particularly within a one-call-close framework.

• Pipeline Management: Ability to independently manage and organize a sales pipeline and schedule.

• Customer Experience Focus: Commitment to delivering an exceptional customer journey from consultation to post-sale.

• Presentation Skills: Effective communication and presentation abilities to showcase products and design solutions.

• Communication Skills: Clear and persuasive verbal and written communication.

• Time Management: Efficiently manage a schedule with multiple appointments across a designated territory.

Preferred Skills:

• Experience in the flooring or home improvement industry.

• Familiarity with CRM systems for tracking leads and customer interactions.

• Basic design acumen or an eye for interior aesthetics.

📝 Enhancement Note: The "2+ years of in-home sales... experience" and "proven track record of meeting or exceeding sales goals" are critical for this role. The "entrepreneurial mindset" and "ability to manage your schedule and pipeline independently" point to a need for self-starters who can operate with minimal direct supervision, a common trait in high-performing GTM roles.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• Case studies demonstrating successful in-home sales cycles, highlighting initial consultation to closed deal.

• Examples of accurate project estimates and measurement reports provided to clients.

• Documentation of customer needs analysis and how solutions were tailored to meet those needs.

• Evidence of achieving and exceeding sales targets, preferably quantifiable with metrics.

• Examples of customer testimonials or feedback that reflect exceptional service and successful outcomes. Process Documentation:

• While not explicitly a "process documentation" role in the traditional operations sense, candidates are expected to demonstrate an understanding of efficient sales processes.

• Ability to articulate their personal sales process from lead generation (provided) to closing and handoff.

• Understanding of how to manage and update client information, even if using a company-provided iPad tool.

• Familiarity with how to effectively present financing options and promotions as part of the sales workflow.

📝 Enhancement Note: For a sales role, the "portfolio" will primarily consist of documented sales achievements and a clear articulation of their personal sales methodology. The emphasis is on demonstrating success in a high-volume, consultative, and closing-oriented environment, rather than formal process mapping.

💵 Compensation & Benefits

Salary Range:

• Estimated Annual Compensation: $150,000 - $250,000 USD.

• Structure: Uncapped commission. Successful Design Consultants are projected to earn an average of $150,000–$250,000 in their first year, with top performers exceeding $300,000+ annually.

Benefits:

• Paid Training Program: A comprehensive 7-week paid training program is provided.

• Ongoing Coaching and Development: Continuous support and skill enhancement opportunities.

• Company Provided Tools: iPad and measuring tool are supplied.

• Lead Generation: Pre-scheduled appointments driven by company marketing efforts (no cold calling).

• Support Teams: Dedicated internal teams for pre-sale and post-sale support.

• Optional Contractor Benefits Program: Access to discounts and resources.

Working Hours:

• Availability to work evenings and weekends is required, as these are prime times for customer appointments.

• The role demands managing a schedule that includes multiple in-home appointments per day, requiring flexibility and efficient time management.

📝 Enhancement Note: The compensation is entirely commission-based, with a strong emphasis on uncapped earning potential for high performers. The estimated range ($150k-$250k) is based on the provided salary information and typical earnings for successful direct sellers in comparable roles. The "1099 – Direct Seller" classification means benefits are limited, with an optional contractor benefits program available.

🎯 Team & Company Context

🏢 Company Culture

Industry: Home Improvement / Retail / Flooring Solutions. Express Flooring is a leading provider of residential and commercial flooring solutions across multiple states.

Company Size: Express Flooring is a rapidly expanding company, suggesting a dynamic and growing work environment. The number of employees is not specified but the expansion implies a significant operational footprint.

Founded: Founded with a mission to deliver a superior floor covering experience, the company emphasizes quality products, professional installation, and unparalleled customer service.

Team Structure:

• The role operates within a sales-focused team, likely reporting to a Sales Manager or Regional Sales Director.

• Collaboration is key with internal support teams (customer service, installation) to ensure a seamless customer experience.

• The company fosters an entrepreneurial environment where individuals manage their own schedules and sales pipelines. Methodology:

• Data-Driven Sales: While not explicitly stated, the emphasis on results and exceeding goals implies a data-informed approach to sales performance tracking.

• Process Optimization: The company provides systems and support to optimize the sales process, from lead generation to installation coordination.

• Customer-Centric Approach: The core mission revolves around delivering exceptional customer service and a superior experience.

Company Website: http://www.expressflooring.com/

📝 Enhancement Note: The company culture appears to be performance-driven, with a strong emphasis on sales results and customer satisfaction. The "rapidly expanding" nature suggests opportunities for growth and a dynamic work environment. The "problem solvers who are passionate about finding innovative solutions" aligns with an operations mindset, even in a sales capacity.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as an experienced Sales Consultant, focusing on direct client interaction and revenue generation. It's a senior individual contributor role within the sales function, directly impacting the company's top line.

Reporting Structure: Typically reports to a Sales Manager or Director. While operating independently in the field, there's a clear line of reporting for performance tracking and support.

Operations Impact: Directly drives revenue through customer acquisition and sales closure. The success of this role is critical for the company's financial performance and market growth.

Growth Opportunities:

• Sales Leadership: Potential to advance into Sales Management or leadership roles overseeing teams of Design Consultants.

• Specialization: Opportunity to become a subject matter expert in specific flooring types or design styles.

• Performance-Based Advancement: Consistent high performance can lead to increased earning potential and potentially more senior roles within the sales organization.

• Continuous Learning: Access to ongoing coaching and development programs to refine sales and design consultation skills.

📝 Enhancement Note: The growth trajectory for this role is primarily within sales leadership or high-performing sales contributor paths. The "7-week paid training program plus ongoing coaching and development" indicates a commitment to developing talent within the sales function, which is a positive sign for career progression.

🌐 Work Environment

Office Type: Primarily an in-home, field-based role. While there isn't a traditional "office" to commute to daily, the work is conducted within customer residences and potentially a home office for administrative tasks.

Office Location(s): The role is based in Glendale, California, requiring travel throughout an assigned market to meet with homeowners.

Workspace Context:

• Field-Based: The primary workspace is the customer's home, requiring professionalism and adaptability.

• Tools Provided: A company-provided iPad and measuring tool are essential for conducting consultations and closing sales.

• Collaboration: While primarily independent, collaboration occurs with internal support teams and the sales leadership for guidance and issue resolution.

Work Schedule:

• Requires availability to work evenings and weekends to accommodate customer schedules.

• The schedule is flexible in terms of daily structure but demands consistent client engagement during peak times.

📝 Enhancement Note: The work environment is highly independent and requires significant self-discipline. The "availability to work evenings and weekends" is a critical component of the role's success and must be factored into personal scheduling.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Likely a phone or video call to assess basic qualifications, sales experience, and cultural fit.

• In-Home Simulation/Role-Play: Candidates may be asked to demonstrate their consultative selling and closing abilities in a simulated in-home scenario.

• Sales Management Interview: A more in-depth discussion with a Sales Manager focusing on sales methodology, pipeline management, and earning potential.

• Field Ride-Along (Potentially): In some cases, candidates might shadow an experienced consultant or be observed during a live appointment.

Portfolio Review Tips:

• Quantify Achievements: Be ready to present specific sales numbers, percentage increases, or exceedance figures.

• Showcase Sales Process: Clearly articulate your personal sales methodology from initial contact to closing, emphasizing how you handle objections and build rapport.

• Highlight Customer Focus: Use examples or testimonials that demonstrate your commitment to customer satisfaction and the consultative approach.

• Demonstrate Adaptability: Be prepared to discuss how you've adapted your sales approach to different customer needs and situations.

• Emphasize Earning Potential: Discuss how your skills and experience align with the uncapped commission structure and your ability to achieve the projected earnings.

Challenge Preparation:

• Sales Scenario: Be prepared for scenarios where you need to quickly assess customer needs, present solutions, and overcome objections.

• Closing Techniques: Practice your closing statements and strategies for securing a commitment.

• Product Knowledge Application: Understand how you would translate product features into customer benefits relevant to flooring solutions.

📝 Enhancement Note: The interview process will heavily focus on assessing sales acumen, closing ability, and the capacity to thrive in a commission-only, field-based role. A strong understanding of the sales funnel and customer journey is essential.

🛠 Tools & Technology Stack

Primary Tools:

• Company-Provided iPad: Used for presentations, product catalogs, measurements, estimates, and potentially CRM access.

• Measuring Tool: Essential for accurate site assessments.

• CRM System (Implied): While not explicitly mentioned, a CRM is likely used by the company to manage leads, track sales activities, and report performance. Candidates should be comfortable with or adaptable to using such systems.

Analytics & Reporting:

• Candidates will be responsible for tracking their own performance metrics (sales figures, closing ratios) which will be reported through company systems. CRM & Automation:

• Familiarity with CRM platforms (e.g., Salesforce, HubSpot, or industry-specific sales CRMs) is beneficial for understanding lead management and sales pipeline tracking.

📝 Enhancement Note: Proficiency with mobile sales tools, particularly tablets for presentations and data capture, is expected. While direct system administration isn't required, comfort with technology that supports a mobile sales force is crucial.

👥 Team Culture & Values

Operations Values:

• Results-Oriented: A strong emphasis on achieving and exceeding sales goals.

• Customer-Centric: Delivering exceptional service and a superior customer experience is paramount.

• Entrepreneurial Spirit: Valuing independence, self-motivation, and proactive problem-solving.

• Integrity: Building trust with customers and representing the brand professionally.

• Efficiency: Optimizing time and resources to manage a high volume of appointments and close deals effectively.

Collaboration Style:

• Independent Field Work: The primary mode of operation is individual.

• Internal Support Reliance: Effectively communicating and collaborating with internal teams (sales support, installation) is crucial for client satisfaction.

• Team Performance: While individual results are key, there's an implied team effort to ensure smooth project execution from sale to installation.

📝 Enhancement Note: The culture values high achievers who are self-driven and customer-focused. The "problem solvers who are passionate about finding innovative solutions" reflects a mindset that aligns with operational efficiency and customer satisfaction.

⚡ Challenges & Growth Opportunities

Challenges:

• Commission-Only Earning: The primary challenge is relying solely on commission, requiring consistent high performance and resilience.

• One-Call-Close Pressure: The expectation to close deals in a single appointment can be demanding and requires strong persuasion skills.

• Schedule Management: Balancing multiple appointments, travel time, and evening/weekend availability requires exceptional organizational skills.

• Market Competition: Navigating customer preferences and competitive offerings in the flooring market.

Learning & Development Opportunities:

• Sales Training: A comprehensive 7-week paid training program provides a strong foundation.

• Ongoing Coaching: Continuous support and skill development from sales leadership.

• Product Knowledge Expansion: Deepening understanding of flooring materials, styles, and installation processes.

• Advanced Sales Techniques: Refining consultative selling, negotiation, and closing skills.

📝 Enhancement Note: The role presents significant earning potential but also requires adaptability to a commission-based structure and a demanding sales cycle. The provided training and coaching are key resources for overcoming these challenges and fostering growth.

💡 Interview Preparation

Strategy Questions:

• "Describe your experience in a one-call-close sales environment. What strategies do you employ to maximize your closing ratio?"

• "How do you approach understanding a homeowner's needs and lifestyle to tailor flooring solutions?"

• "Walk me through your process for conducting an in-home sales consultation, from initial greeting to securing a signed agreement."

• "How do you handle objections or hesitations from a customer during a sales appointment?" Company & Culture Questions:

• "What interests you about Express Flooring and this specific In-Home Design Consultant role?"

• "How do you stay motivated in a commission-only sales role?"

• "Describe your experience working independently and managing your own schedule and workload."

• "How do you ensure a positive customer experience, even when facing challenging situations?" Portfolio Presentation Strategy:

• Quantify Success: Be prepared to present specific sales numbers, closing rates, and average deal sizes. Use metrics to demonstrate your impact.

• Tell a Story: For any case studies, structure them with a clear beginning (customer need/challenge), middle (your solution/process), and end (successful outcome/sale).

• Highlight Consultative Approach: Emphasize how you listened, diagnosed needs, and recommended solutions, rather than just pushing products.

• Demonstrate Professionalism: Present yourself as organized, articulate, and capable of representing the Express Flooring brand.

📝 Enhancement Note: Prepare to articulate your sales process in detail, focusing on how you achieve results and manage client relationships. Emphasize your ability to close deals and your understanding of the consultative selling approach inherent in this role.

📌 Application Steps

To apply for this operations-adjacent sales position:

• Submit your application through the provided link on the Express Flooring careers page.

• Resume Optimization: Tailor your resume to highlight experience in in-home sales, consultative selling, closing, project estimation, and exceeding sales targets. Quantify achievements with specific numbers and percentages.

• Portfolio Preparation: Be ready to discuss your sales track record and provide examples of successful consultations and sales closures. If you have any visual examples of project proposals or customer testimonials, be prepared to reference them.

• Interview Practice: Rehearse answers to common sales interview questions, focusing on your ability to thrive in a commission-only, one-call-close environment and your customer-centric approach. Practice articulating your sales process clearly.

• Company Research: Familiarize yourself with Express Flooring's products, services, and mission to demonstrate your genuine interest and understanding of their business model. Understand their commitment to customer experience.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.