Graphic Designer (middle+, lingerie brand, US market)

📍 Job Overview

Job Title: Graphic Designer (Middle+ Level, Lingerie Brand, US Market)

Company: [Partner Company of Jobgether]

Location: Romania

Job Type: Full-time (initially part-time with potential to grow)

Category: Creative & Media, Marketing, Art & Design

Date Posted: September 03, 2026

Experience Level: 2-5 years

Remote Status: Fully Remote (with optional access to offices in Kyiv and Warsaw)

🚀 Role Summary

• Spearhead the visual identity development and ongoing evolution for an emerging lingerie brand targeting the U.S. market.

• Craft compelling visual assets across diverse platforms including digital campaigns, e-commerce, social media, email marketing, and print.

• Collaborate with marketing and social media teams to translate brand strategy into impactful creative concepts.

• Maintain a high standard of visual quality through meticulous photo retouching and color correction.

📝 Enhancement Note: While the original listing is for a Graphic Designer, this role is positioned within a marketing and brand-building context, focusing heavily on visual strategy and execution for a consumer brand. The "middle+" designation implies a need for a designer who can operate with a degree of autonomy and strategic input, not just execute tasks. The target market (US) and product category (lingerie) suggest a need for aesthetic sensibility aligned with contemporary fashion and consumer trends in that region.

📈 Primary Responsibilities

• Develop and maintain a comprehensive brand book, ensuring visual consistency and alignment with current fashion and cultural trends.

• Design and adapt a wide range of visual assets for digital channels, including website banners, social media graphics, email newsletters, and digital advertisements.

• Execute high-quality photo retouching and color correction for campaign and e-commerce imagery to uphold a premium aesthetic.

• Collaborate with marketing and social media teams to conceptualize and execute creative campaigns, translating strategic objectives into visual narratives.

• Create print-ready materials for offline advertising, lookbooks, packaging, event collateral, and other marketing collateral.

• Contribute creatively to mood boards and visual concept development, influencing the overall aesthetic direction of the brand.

• Manage multiple design projects concurrently, ensuring timely delivery without compromising quality or brand consistency in a fast-paced environment.

• Establish and elevate design standards as the brand grows, taking ownership of visual decisions and proactively identifying opportunities for enhancement.

📝 Enhancement Note: The responsibilities highlight a blend of creative execution and strategic contribution. The emphasis on "evolving the brand book" and "contributing creatively to moodboards" indicates a role that requires more than just task completion; it demands a proactive design partner. The need to "establish a high design standard" suggests the brand is in its early stages of visual development.

🎓 Skills & Qualifications

Education: While no specific degree is mandated, a strong portfolio and demonstrable design acumen are paramount. Candidates with degrees in Graphic Design, Fine Arts, Visual Communications, or related fields are encouraged to apply.

Experience: Minimum of 2 years of professional graphic design experience. Experience within the fashion, lingerie, beauty, lifestyle, or premium consumer goods sectors is strongly preferred.

Required Skills:

• Demonstrated expertise in graphic design principles, including layout, typography, composition, and visual hierarchy.

• A robust portfolio showcasing sophisticated design work, strong visual storytelling capabilities, and a distinct personal aesthetic.

• Advanced proficiency in Adobe Creative Suite, specifically Photoshop, Illustrator, and Lightroom.

• Proficiency in Figma for design and prototyping.

• Hands-on experience with professional photo retouching and color correction techniques.

• Proven ability to produce print-ready materials for various marketing applications.

• A keen eye for aesthetics, detail, and contemporary fashion and visual trends.

• Independent work ethic with the ability to manage multiple priorities and meet deadlines effectively.

• Strong communication and collaboration skills, with a proactive and partnership-oriented mindset. Preferred Skills:

• Basic video editing skills, particularly for creating short-form social media content.

• Experience in brand building and establishing visual identities from an early stage.

• Familiarity with the U.S. market's visual trends and consumer expectations in the fashion/lingerie space.

📝 Enhancement Note: The emphasis on a "strong portfolio demonstrating sophisticated design work, visual storytelling, and a clear personal point of view" is critical. This indicates the hiring company is looking for a designer with a developed aesthetic and the ability to translate brand strategy into visually compelling narratives, rather than just executing predefined briefs. Proficiency in Figma suggests a modern design workflow that may involve UI/UX considerations for digital platforms.

📊 Process & Systems Portfolio Requirements

Portfolio Essentials:

• A curated portfolio that clearly demonstrates a strong visual aesthetic, sophisticated design execution, and a unique point of view.

• Case studies showcasing the design process from concept to final asset, highlighting problem-solving and creative decision-making.

• Examples of work that align with fashion, lingerie, beauty, or premium lifestyle brands, demonstrating an understanding of aesthetic nuances in these sectors.

• Demonstration of proficiency across various design applications, including digital (web, social, email, ads) and print materials. Process Documentation:

• Showcase examples of how you develop and evolve brand guidelines or brand books to ensure visual consistency.

• Provide evidence of your photo retouching and color correction workflow, emphasizing attention to detail and quality standards.

• Illustrate your collaborative process with marketing or creative teams, demonstrating how you translate briefs into visual solutions.

• Include examples of print design projects, detailing the considerations for print production and pre-press.

📝 Enhancement Note: For a design role, the portfolio is paramount. The requirements here emphasize not just the final output but also the process behind it. Candidates should prepare to articulate their creative thinking, problem-solving approach, and how they ensure brand consistency across different mediums. Demonstrating an understanding of the lingerie and U.S. market aesthetics will be a significant advantage.

💵 Compensation & Benefits

Salary Range: Compensation will be competitive and based on market standards for a middle+ level Graphic Designer in Romania, considering the role's initial part-time nature and potential to scale to full-time. Based on industry benchmarks for experienced designers in Romania, a range of €1,200 - €2,000 per month for a part-time role (approx. 20 hours/week) would be a reasonable estimate, scaling up to €2,400 - €4,000+ per month for a full-time position.

Benefits:

• Competitive market-based compensation.

• Initial part-time position with a clear pathway to a full-time role as the business scales.

• Flexible working hours to accommodate personal schedules and optimize productivity.

• Fully remote work environment, fostering work-life balance and autonomy.

• Optional access to modern office spaces in Kyiv and Warsaw for collaborative sessions or focused work.

• Unlimited Paid Time Off (PTO) contingent upon meeting agreed-upon performance Key Performance Indicators (KPIs).

• Support for professional development, including educational courses and participation in relevant industry events.

• Reimbursement for work-related travel expenses.

• Access to mentorship programs and a supportive, empowering team culture.

• Significant opportunities for creative ownership, personal development, and professional advancement.

• The unique opportunity to shape the visual identity of an emerging fashion brand targeting a key international market.

Working Hours: Flexible working hours are offered, with an initial expectation likely aligning with part-time commitment (e.g., 20 hours/week). The role has the potential to transition to full-time (40 hours/week) as the brand grows. Regular strategy meetups may occur across Europe.

📝 Enhancement Note: The salary estimate is based on general knowledge of designer compensation in Romania for middle-level roles and the provided context of a growing, remote-first brand. It's crucial for candidates to understand that "competitive market-based compensation" and "unlimited PTO when KPIs are met" require proactive discussion and clarification during the interview process. The flexibility in hours and remote nature are key selling points for this role.

🎯 Team & Company Context

🏢 Company Culture

Industry: Fashion (Lingerie), E-commerce, Brand Building. The company is an ambitious fashion brand focused on establishing a strong presence in the U.S. lingerie market. This implies a fast-paced, trend-driven, and digitally focused operational environment.

Company Size: The exact size is not specified, but the description suggests an early-stage or rapidly growing startup environment, indicated by the "remote-first" approach, the potential for part-time to full-time transition, and the emphasis on building an identity from an early stage. This often translates to a dynamic, agile, and collaborative culture.

Founded: The founding date is not provided, but the context indicates a relatively new venture or one in a significant growth phase, aiming to disrupt or establish a niche in the U.S. market.

Team Structure:

• The design team will likely be small and integrated within a broader marketing and brand function.

• Reporting structure is not explicitly detailed but suggests close collaboration with marketing and social media leads.

• Cross-functional collaboration is essential, requiring seamless communication with teams responsible for marketing strategy, social media management, and potentially e-commerce operations. Methodology:

• Data Analysis: While not explicitly stated for design, insights from market trends, U.S. consumer preferences, and campaign performance will likely inform design decisions.

• Workflow Planning: The role demands efficient project management to handle multiple design tasks and deadlines effectively.

• Automation/Efficiency: Utilizing tools like Figma and potentially exploring basic video editing for social content points to an interest in efficient content creation workflows.

Company Website: [Jobgether partner company website is not directly provided, but the brand is identifiable by its focus.]

📝 Enhancement Note: The company appears to be a startup or a brand in its nascent stages, prioritizing agility, remote collaboration, and a strong creative vision. Candidates should expect a less hierarchical structure and a culture that values initiative and direct impact. The "US market" focus implies a need for cultural sensitivity and an understanding of international consumer aesthetics.

📈 Career & Growth Analysis

Operations Career Level: This role is positioned as a "Middle+" Graphic Designer. This level typically signifies an individual contributor who has moved beyond junior tasks and can operate with a significant degree of autonomy. They are expected to have a strong command of design principles, a developed aesthetic, and the ability to manage projects from concept to completion, contributing strategically to brand visual direction.

Reporting Structure: The designer will likely report to a Marketing Manager, Brand Manager, or Head of Creative, working closely with social media managers and other marketing stakeholders. The "remote-first" environment suggests communication will be primarily digital.

Operations Impact: The graphic designer's impact is central to the brand's success, particularly in a consumer-facing industry like fashion. Their work directly influences brand perception, customer engagement, conversion rates on e-commerce platforms, and overall brand recall in the competitive U.S. market. They are key to translating the brand's narrative into tangible visual experiences.

Growth Opportunities:

• Skill Advancement: Potential to deepen expertise in fashion and lingerie design, U.S. market aesthetics, and potentially expand into art direction or creative leadership as the brand scales.

• Learning Focus: Support for professional education and industry events provides avenues to stay abreast of design trends, software advancements, and marketing strategies.

• Leadership Potential: As the brand grows, there could be opportunities to lead design initiatives, manage junior designers, or take on more strategic creative roles. The transition from part-time to full-time is a direct indicator of growth potential.

📝 Enhancement Note: The "middle+" designation implies that candidates should be able to work independently, manage their time effectively, and contribute creative ideas proactively. The growth opportunities are tied to the brand's scaling, making it an attractive prospect for ambitious designers looking to make a significant impact early on.

🌐 Work Environment

Office Type: The company operates on a "remote-first" model. While there are optional offices in Kyiv and Warsaw, the primary work setting is remote. This suggests a focus on asynchronous communication and digital collaboration tools.

Office Location(s): Optional offices are available in Kyiv and Warsaw. The primary work location for this role is Romania, but the remote nature allows for flexibility. Regular strategy meetups are planned across Europe, indicating opportunities for in-person team interaction.

Workspace Context:

• The remote setup fosters an autonomous workspace where designers can optimize their personal environment for creativity and productivity.

• Expectations for access to necessary design software (Adobe Creative Suite, Figma) and reliable internet connectivity are implicit.

• Opportunities for team interaction will occur through scheduled video calls, collaborative digital platforms, and potential in-person meetups.

Work Schedule: Flexible working hours are a key benefit. This allows designers to structure their workday around personal needs and peak productivity times, while still ensuring availability for key meetings and project deadlines. The initial part-time commitment offers further flexibility.

📝 Enhancement Note: The "remote-first" aspect is a significant characteristic of the work environment. Candidates should be comfortable with digital communication tools and self-management. The optional office access and European meetups suggest a blend of remote autonomy with occasional in-person collaboration opportunities.

📄 Application & Portfolio Review Process

Interview Process:

• Initial Screening: Applications will be reviewed by Jobgether's AI-powered matching system, followed by a shortlist shared with the hiring company.

• Portfolio Review: Expect a thorough review of your portfolio. Be prepared to discuss your design process, creative choices, and how your work aligns with fashion/lingerie aesthetics and the U.S. market.

• Creative/Technical Interview: This stage will likely assess your technical proficiency with design tools (Adobe Suite, Figma) and your understanding of concepts like retouching, color correction, and print preparation. You may be asked to walk through specific projects.

• Brand/Strategy Discussion: Be ready to discuss your understanding of brand building, visual identity, and how you would approach designing for an emerging lingerie brand targeting the U.S. market. Your ability to act as a creative partner will be evaluated.

• Cultural Fit Interview: Assess your alignment with the company's values, such as proactivity, collaboration, and a passion for fashion and brand creation.

Portfolio Review Tips:

• Curate Strategically: Select 3-5 strong projects that best represent your skills and experience relevant to fashion, lingerie, and the U.S. market. Prioritize quality over quantity.

• Showcase Process: For each project, include brief descriptions of the brief, your creative process, challenges faced, solutions implemented, and the final outcome. Visuals are key, but context is crucial.

• Highlight Relevance: Emphasize projects that demonstrate sophisticated aesthetics, strong typography, compelling visual storytelling, and experience with photo retouching and print production.

• Demonstrate Versatility: Include examples of work across different mediums (digital, print, social) to showcase your range.

• Personal Point of View: Ensure your portfolio reflects your unique design perspective and aesthetic sensibilities.

Challenge Preparation:

• Be prepared for a potential design challenge that might involve creating assets for a hypothetical campaign or adapting existing brand elements.

• Focus on demonstrating your ability to quickly grasp a brief, apply brand guidelines, and deliver polished results within a given timeframe.

• Practice articulating your design decisions clearly and concisely, explaining the rationale behind your choices.

📝 Enhancement Note: The interview process will heavily scrutinize the candidate's portfolio and their ability to think strategically about brand visuals. Candidates should be ready to demonstrate not just technical skills but also a creative vision and a proactive, collaborative approach. The "AI-powered matching process" by Jobgether suggests that keywords and portfolio alignment are crucial for initial screening.

🛠 Tools & Technology Stack

Primary Tools:

• Adobe Creative Suite: Essential proficiency in Photoshop (for photo manipulation, retouching, digital assets), Illustrator (for vector graphics, logos, branding elements), and Lightroom (for photo editing and color correction).

• Figma: Required for collaborative design, prototyping, and creating UI/UX elements for web and digital platforms.

Analytics & Reporting: While not directly a designer's tool, understanding how design impacts performance metrics (e.g., click-through rates on ads, engagement on social media) is beneficial. Familiarity with analytics dashboards that display campaign performance may be advantageous.

CRM & Automation: Generally not a primary tool for graphic designers, but understanding how design assets are integrated into marketing automation platforms or CRM systems can be helpful for context.

Integration Tools: Basic understanding of how design assets are exported and integrated into various digital platforms (e.g., CMS, social media schedulers) is expected.

📝 Enhancement Note: The explicit mention of Adobe Creative Suite (Photoshop, Illustrator, Lightroom) and Figma indicates the core technical requirements. Candidates should be prepared to discuss their proficiency and experience with these specific tools, highlighting their practical application in design projects.

👥 Team Culture & Values

Operations Values:

• Creativity & Innovation: A drive to create visually distinctive and impactful work that sets the brand apart.

• Collaboration: Working effectively with marketing and social media teams, acting as a creative partner.

• Proactivity: Taking initiative, identifying opportunities for visual improvement, and contributing ideas beyond assigned tasks.

• Quality & Detail: Maintaining high standards in all visual output, from initial concept to final retouching.

• Adaptability: Thriving in a fast-paced, early-stage environment where priorities may shift.

• Brand Focus: A genuine interest in fashion, brand building, and contributing to the visual identity of an emerging brand.

Collaboration Style:

• Partnership-Oriented: The role emphasizes being a "creative partner" rather than just an executor, suggesting a collaborative approach where ideas are shared and developed together.

• Cross-functional Integration: Close work with marketing and social media teams requires strong communication and a shared understanding of campaign goals.

• Feedback Exchange: A culture that likely values constructive feedback to refine designs and elevate brand consistency.

📝 Enhancement Note: The emphasis on being a "creative partner" and a "proactive, collaborative mindset" is key. This suggests a culture that values individuals who can contribute ideas, challenge briefs constructively, and work seamlessly with other departments to achieve shared goals.

⚡ Challenges & Growth Opportunities

Challenges:

• Establishing Brand Identity: Developing a distinct and compelling visual identity for a new brand in a competitive U.S. market requires strong strategic thinking and aesthetic judgment.

• Balancing Creative Vision with Market Trends: Ensuring the brand's visuals are both unique and appealing to the target U.S. consumer.

• Fast-Paced Environment: Managing multiple design projects with potentially shifting priorities in an early-stage company.

• Remote Collaboration: Effectively communicating and collaborating creatively within a fully remote setup.

Learning & Development Opportunities:

• Specialization: Deepening expertise in fashion and lingerie design, U.S. market aesthetics, and visual merchandising for e-commerce.

• Industry Exposure: Support for attending relevant industry events and conferences to stay updated on design trends and best practices.

• Career Progression: Potential to move into Art Direction, Creative Lead, or Senior Designer roles as the brand scales.

• Mentorship: Access to mentorship within the company or through industry connections.

📝 Enhancement Note: The primary challenge lies in building a brand's visual identity from the ground up in a competitive market. The growth opportunities are significant for someone looking to make a tangible impact and advance their career in a dynamic startup environment.

💡 Interview Preparation

Strategy Questions:

• "How would you approach developing the visual identity for a new lingerie brand targeting the U.S. market, considering current trends and competitive landscape?" (Prepare to discuss mood boards, color palettes, typography, and overall aesthetic direction.)

• "Describe a time you collaborated with a marketing team on a campaign. What was your role, and how did you ensure the visuals aligned with the campaign objectives?" (Focus on collaboration, communication, and strategic design application.)

• "Walk us through a complex photo retouching or color correction project. What challenges did you face, and how did you achieve the desired outcome?" (Be ready to detail your technical process and attention to detail.) Company & Culture Questions:

• "What interests you about working with an emerging fashion brand, specifically in the lingerie sector?" (Show genuine passion for fashion, brand building, and the product category.)

• "How do you handle feedback on your designs, especially when it differs from your initial vision?" (Demonstrate openness to feedback and a collaborative approach to refinement.)

• "Describe your experience working in a remote or hybrid environment. What strategies do you use to stay productive and connected?" (Highlight self-management, communication tools, and proactive engagement.) Portfolio Presentation Strategy:

• Narrative Arc: For each portfolio piece, tell a story: the brief, your strategic approach, the creative process, challenges overcome, and the results/impact.

• Highlight Process: Show sketches, mood boards, wireframes (if applicable), and explain your design decisions. This demonstrates your thinking.

• Quantify Impact (if possible): If you have data on how your designs impacted engagement, conversions, or brand perception, present it.

• Tailor to the Role: Emphasize projects that are most relevant to fashion, lingerie, and the U.S. market. Showcase your retouching and print design skills prominently.

• Be Enthusiastic: Convey your passion for design and your excitement about the brand's vision.

📝 Enhancement Note: Candidates should prepare to articulate their design philosophy, their process for brand development, and their ability to collaborate. The interview will likely assess both technical skills and strategic thinking regarding brand aesthetics and market relevance.

📌 Application Steps

To apply for this Graphic Designer position:

• Submit your application through the provided Jobgether link.

• Curate your portfolio: Select 3-5 of your strongest projects that best showcase your skills in fashion/lingerie design, sophisticated aesthetics, photo retouching, and print production. Ensure your portfolio reflects a clear personal point of view and relevant experience for the U.S. market.

• Optimize your resume: Highlight your 2+ years of professional design experience, specifically mentioning any work in fashion, lifestyle, or premium consumer brands. Use keywords from the job description such as "brand identity," "Adobe Creative Suite," "Figma," "photo retouching," and "print-ready materials."

• Prepare your narrative: Be ready to discuss your design process, creative rationale, and how you approach collaboration. Practice presenting your portfolio pieces, focusing on the story behind each project and its impact.

• Research the brand (if possible): While the specific partner company isn't named, research Jobgether and similar emerging fashion brands to understand current market trends and company cultures in this space.

⚠️ Important Notice: This enhanced job description includes AI-generated insights and operations industry-standard assumptions. All details should be verified directly with the hiring organization before making application decisions.